Podcasts about sony corporation

 My guest today is Steven Fuld, the former Senior Vice President, Managing Director of Corporate Marketing at Sony Corporation of America. Steven led U.S. marketing efforts in collaboration with Sony's Tokyo headquarters and operating companies such as PlayStation, Sony Pictures, and Sony Electronics. His leadership spanned brand strategy and communications, enterprise marketing, technology, and loyalty program design. His team defined Sony's brand positioning, managed paid and organic channels, and created compelling content to strengthen market relevance.He spearheaded the development of an enterprise-wide martech stack that unified customer data, enabling deeper insights, predictive modeling, and targeted audience activation. Additionally, he oversaw a cross-company loyalty program, including co-branded credit cards like the Sony Card and PlayStation Card, all designed to drive engagement and sales.Before Sony, Steven was Managing Director at The Kessler Group, specializing in loyalty program design and co-branded credit cards. He also held roles in marketing and finance at Citigroup.He earned a B.A. in Political Science from Emory University. After leaving Sony, Steven took a few months off to recharge and reset. He is now actively pursuing roles that build on his experience leading marketing teams, enabling transitions, and rolling up his sleeves to get involved in the practice of marketing. 

Much has been made of the promise and concerns around AI technical advances, and guardrails that might be considered to reduce the downside of opaque quasi-algorithmic outcomes associated with current large language model approaches. This panel will examine the current AI regulatory debate and explore how current and proposed corporate and governmental AI is being shaped and normed to provide outputs that reinforce “mainstream” economic, ideological and operational norms, with the risk of vested interests defining such norms. From national security applications, autonomous vehicle safety decisions, economic predictions, pareto-optimal and social benefit determinations, and health care deployment, to how you are entertained and educated, can we control what most of us can’t understand?Featuring:Mr. Stewart A. Baker, Of Counsel, Steptoe & Johnson LLPMr. Christopher Ekren, Global Technology Counsel, Sony Corporation of AmericaMs. Victoria Luxardo Jeffries, Director, United States Public Policy, MetaProf. John C. Yoo, Emanuel S. Heller Professor of Law, University of California at Berkeley; Nonresident Senior Fellow, American Enterprise Institute; Visiting Fellow, Hoover InstitutionModerator: Hon. Stephen Alexander Vaden, Judge, United States Court of International Trade

In the latest episode of Ordinary Matters, I sat down with the pastor and author, Ken Shigematsu. His opening story begins in a small church in Tokyo where, as a young Sony Corporation employee, he was asked to preach his first sermon. When his grandmother—who remembered him as a child always asking how to get rich—made the hour-long journey to hear him, something embarrassing and remarkable happened. You'll have to listen to find out! This story sets the stage for our conversation about Ken's new book, Now I Become Myself: How Deep Grace Heals Our Shame and Restores Our True Self. Ken opens up about how even now, after years of pastoral ministry, he still has dreams of standing before a congregation with nothing to say, watching as people slowly file out of the room. It's a picture of what many of us carry: that persistent feeling of not being enough.What I love about Ken's approach is how he weaves together spiritual practices with modern neuroscience. He shares a beautifully simple daily practice that has transformed his own life: Sitting quietly after his morning swim, receiving God's affirmation of love just as Jesus did at his baptism. “Ken, you are my beloved son. In you I delight.” It's not just positive thinking—it's a practice that literally reshapes our neural pathways over time.In our conversation, we also explore the relationship between grace, shame, and joy. Ken points to research from Stanford showing how exposure to natural beauty can actually quiet the brain regions associated with anxiety and self-criticism. “When you expose yourself to beauty,” he explains, “whether it's in nature or through gorgeous music or through a piece of beautiful art ... you literally leave less room in your brain for shame to be at work.”At the end of the conversation, Ken even lead us in a contemplative prayer based on Ephesians 3—inviting us into that spacious place of being “rooted and established in love.” It was a fitting end to a conversation that reminds us that transformation doesn't come through willpower alone, but through the space for grace to do its deeper work.I hope you enjoy this conversation!P.S. Longing for Joy is a finalist for the InterVarsity Press Readers' Choice Awards!

Pop diva Celine Dion, American country music singer Nate Smith, and Korean girl group Blackpink's Lisa. They have all worked with the company we're going to talk to for today, in one capacity or another.  With a footprint spanning across 100 countries, our guest Sony Music Entertainment, an American music recording company owned by the Sony Music Group.  The company prides itself as sitting at the intersection of music, entertainment and technology, bringing imagination and expertise to the newest products, platforms, embracing new business models and breakthrough tools as it helps artists push through creative boundaries and reach new audiences.  It supports a diverse roster of international superstars, developing and independent artists and visionary creators, and is said to be one of the big three recording labels in the world as of last year.  According to data from Statista, Sony Corporation's music segment revenue for 2023 stood at a whopping US$10.35 billion, up from the US$9.15 billion seen in FY2022.  But to what extent is this driven by Sony Music Entertainment, and how far have markets in Southeast Asia, and in particular Singapore, Malaysia and Vietnam contributed to the numbers?  Which are the key trends to watch in the music industry and which will be the key markets that will lead the pop culture in ASEAN? How will changing patterns in music consumption augment the power dynamics between record companies and streaming players, and increasingly, social media platforms? And what value does Singapore bring to record labels with the country being the hotspot for live music events with global acts by international names such as Tate Mcrae and Laufey?  Plus – what is Sony Music Entertainment's stance towards the use of artificial intelligence in music creation? On Under the Radar, The Evening Runway's finance presenter Chua Tian Tian posed these questions to Kenny Ong, Managing Director for Malaysia, Vietnam and Singapore and Special Projects Southeast Asia, Sony Music Entertainment.See omnystudio.com/listener for privacy information.

Welcome to The Nonlinear Library, where we use Text-to-Speech software to convert the best writing from the Rationalist and EA communities into audio. This is: OpenAI: The Board Expands, published by Zvi on March 12, 2024 on LessWrong. It is largely over. The investigation into events has concluded, finding no wrongdoing anywhere. The board has added four new board members, including Sam Altman. There will still be further additions. Sam Altman now appears firmly back in control of OpenAI. None of the new board members have been previously mentioned on this blog, or known to me at all. They are mysteries with respect to AI. As far as I can tell, all three lack technical understanding of AI and have no known prior opinions or engagement on topics of AI, AGI and AI safety of any kind including existential risk. Microsoft and investors indeed so far have came away without a seat. They also, however, lack known strong bonds to Altman, so this is not obviously a board fully under his control if there were to be another crisis. They now have the gravitas the old board lacked. One could reasonably expect the new board to be concerned with 'AI Ethics' broadly construed in a way that could conflict with Altman, or with diversity, equity and inclusion. One must also remember that the public is very concerned about AI existential risk when the topic is brought up, so 'hire people with other expertise that have not looked at AI in detail yet' does not mean the new board members will dismiss such concerns, although it could also be that they were picked because they don't care. We will see. Prior to the report summary and board expansion announcements, The New York Times put out an article leaking potentially key information, in ways that looked like an advance leak from at least one former board member, claiming that Mira Murati and Ilya Sutskever were both major sources of information driving the board to fire Sam Altman, while not mentioning other concerns. Mira Murati has strongly denied these claims and has the publicly expressed confidence and thanks of Sam Altman. I continue to believe that my previous assessments of what happened were broadly accurate, with new events providing additional clarity. My assessments were centrally offered in OpenAI: The Battle of the Board, which outlines my view of what happened. Other information is also in OpenAI: Facts From a Weekend and OpenAI: Altman Returns. This post covers recent events, completing the story arc for now. There remain unanswered questions, in particular what will ultimately happen with Ilya Sutskever, and the views and actions of the new board members. We will wait and see. The New Board The important question, as I have said from the beginning, is: Who is the new board? We have the original three members, plus four more. Sam Altman is one very solid vote for Sam Altman. Who are the other three? We're announcing three new members to our Board of Directors as a first step towards our commitment to expansion: Dr. Sue Desmond-Hellmann, former CEO of the Bill and Melinda Gates Foundation, Nicole Seligman, former EVP and General Counsel at Sony Corporation and Fidji Simo, CEO and Chair of Instacart. Additionally, Sam Altman, CEO, will rejoin the OpenAI Board of Directors. Sue, Nicole and Fidji have experience in leading global organizations and navigating complex regulatory environments, including backgrounds in technology, nonprofit and board governance. They will work closely with current board members Adam D'Angelo, Larry Summers and Bret Taylor as well as Sam and OpenAI's senior management. Bret Taylor, Chair of the OpenAI board, stated, "I am excited to welcome Sue, Nicole, and Fidji to the OpenAI Board of Directors. Their experience and leadership will enable the Board to oversee OpenAI's growth, and to ensure that we pursue OpenAI's mission of ensuring artificial general intelligence benefits all of humanity." Dr. Sue Desmond-Hellmann is a non-profit leader and physician. ...

Link to original articleWelcome to The Nonlinear Library, where we use Text-to-Speech software to convert the best writing from the Rationalist and EA communities into audio. This is: OpenAI: The Board Expands, published by Zvi on March 12, 2024 on LessWrong. It is largely over. The investigation into events has concluded, finding no wrongdoing anywhere. The board has added four new board members, including Sam Altman. There will still be further additions. Sam Altman now appears firmly back in control of OpenAI. None of the new board members have been previously mentioned on this blog, or known to me at all. They are mysteries with respect to AI. As far as I can tell, all three lack technical understanding of AI and have no known prior opinions or engagement on topics of AI, AGI and AI safety of any kind including existential risk. Microsoft and investors indeed so far have came away without a seat. They also, however, lack known strong bonds to Altman, so this is not obviously a board fully under his control if there were to be another crisis. They now have the gravitas the old board lacked. One could reasonably expect the new board to be concerned with 'AI Ethics' broadly construed in a way that could conflict with Altman, or with diversity, equity and inclusion. One must also remember that the public is very concerned about AI existential risk when the topic is brought up, so 'hire people with other expertise that have not looked at AI in detail yet' does not mean the new board members will dismiss such concerns, although it could also be that they were picked because they don't care. We will see. Prior to the report summary and board expansion announcements, The New York Times put out an article leaking potentially key information, in ways that looked like an advance leak from at least one former board member, claiming that Mira Murati and Ilya Sutskever were both major sources of information driving the board to fire Sam Altman, while not mentioning other concerns. Mira Murati has strongly denied these claims and has the publicly expressed confidence and thanks of Sam Altman. I continue to believe that my previous assessments of what happened were broadly accurate, with new events providing additional clarity. My assessments were centrally offered in OpenAI: The Battle of the Board, which outlines my view of what happened. Other information is also in OpenAI: Facts From a Weekend and OpenAI: Altman Returns. This post covers recent events, completing the story arc for now. There remain unanswered questions, in particular what will ultimately happen with Ilya Sutskever, and the views and actions of the new board members. We will wait and see. The New Board The important question, as I have said from the beginning, is: Who is the new board? We have the original three members, plus four more. Sam Altman is one very solid vote for Sam Altman. Who are the other three? We're announcing three new members to our Board of Directors as a first step towards our commitment to expansion: Dr. Sue Desmond-Hellmann, former CEO of the Bill and Melinda Gates Foundation, Nicole Seligman, former EVP and General Counsel at Sony Corporation and Fidji Simo, CEO and Chair of Instacart. Additionally, Sam Altman, CEO, will rejoin the OpenAI Board of Directors. Sue, Nicole and Fidji have experience in leading global organizations and navigating complex regulatory environments, including backgrounds in technology, nonprofit and board governance. They will work closely with current board members Adam D'Angelo, Larry Summers and Bret Taylor as well as Sam and OpenAI's senior management. Bret Taylor, Chair of the OpenAI board, stated, "I am excited to welcome Sue, Nicole, and Fidji to the OpenAI Board of Directors. Their experience and leadership will enable the Board to oversee OpenAI's growth, and to ensure that we pursue OpenAI's mission of ensuring artificial general intelligence benefits all of humanity." Dr. Sue Desmond-Hellmann is a non-profit leader and physician. ...

Welcome to The Nonlinear Library, where we use Text-to-Speech software to convert the best writing from the Rationalist and EA communities into audio. This is: What do we know about the AI knowledge and views, especially about existential risk, of the new OpenAI board members?, published by Zvi on March 11, 2024 on LessWrong. They have announced three new board members in addition to Altman, but we seem to know almost nothing about their views or knowledge on any AI-related subjects? What if anything do we know? From OpenAI: We're announcing three new members to our Board of Directors as a first step towards our commitment to expansion: Dr. Sue Desmond-Hellmann, former CEO of the Bill and Melinda Gates Foundation, Nicole Seligman, former EVP and General Counsel at Sony Corporation and Fidji Simo, CEO and Chair of Instacart. Additionally, Sam Altman, CEO, will rejoin the OpenAI Board of Directors. Sue, Nicole and Fidji have experience in leading global organizations and navigating complex regulatory environments, including backgrounds in technology, nonprofit and board governance. They will work closely with current board members Adam D'Angelo, Larry Summers and Bret Taylor as well as Sam and OpenAI's senior management. Bret Taylor, Chair of the OpenAI board, stated, "I am excited to welcome Sue, Nicole, and Fidji to the OpenAI Board of Directors. Their experience and leadership will enable the Board to oversee OpenAI's growth, and to ensure that we pursue OpenAI's mission of ensuring artificial general intelligence benefits all of humanity." Dr. Sue Desmond-Hellmann is a non-profit leader and physician. Dr. Desmond-Hellmann currently serves on the Boards of Pfizer and the President's Council of Advisors on Science and Technology. She previously was a Director at Proctor and Gamble, Meta (Facebook), and the Bill & Melinda Gates Medical Research institute. She served as the Chief Executive Officer of the Bill & Melinda Gates Foundation from 2014 to 2020. From 2009-2014 she was Professor and Chancellor of the University of California, San Francisco (UCSF), the first woman to hold the position. She also previously served as President of Product Development at Genentech, where she played a leadership role in the development of the first gene-targeted cancer drugs. Nicole Seligman is a globally recognized corporate and civic leader and lawyer. She currently serves on three public company corporate boards - Paramount Global, MeiraGTx Holdings PLC, and Intuitive Machines, Inc. Seligman held several senior leadership positions at Sony entities, including EVP and General Counsel at Sony Corporation, where she oversaw functions including global legal and compliance matters. She also served as President of Sony Entertainment, Inc., and simultaneously served as President of Sony Corporation of America. Seligman also currently holds nonprofit leadership roles at the Schwarzman Animal Medical Center and The Doe Fund in New York City. Previously, Seligman was a partner in the litigation practice at Williams & Connolly LLP in Washington, D.C., working on complex civil and criminal matters and counseling a wide range of clients, including President William Jefferson Clinton and Hillary Clinton. She served as a law clerk to Justice Thurgood Marshall on the Supreme Court of the United States. Fidji Simo is a consumer technology industry veteran, having spent more than 15 years leading the operations, strategy and product development for some of the world's leading businesses. She is the Chief Executive Officer and Chair of Instacart. She also serves as a member of the Board of Directors at Shopify. Prior to joining Instacart, Simo was Vice President and Head of the Facebook App. Over the last decade at Facebook, she oversaw the Facebook App, including News Feed, Stories, Groups, Video, Marketplace, Gaming, News, Dating, Ads and more. Simo founded the Metrodora Institute, a multidisciplinary medical clinic and research foundation dedicated to t...

Link to original articleWelcome to The Nonlinear Library, where we use Text-to-Speech software to convert the best writing from the Rationalist and EA communities into audio. This is: What do we know about the AI knowledge and views, especially about existential risk, of the new OpenAI board members?, published by Zvi on March 11, 2024 on LessWrong. They have announced three new board members in addition to Altman, but we seem to know almost nothing about their views or knowledge on any AI-related subjects? What if anything do we know? From OpenAI: We're announcing three new members to our Board of Directors as a first step towards our commitment to expansion: Dr. Sue Desmond-Hellmann, former CEO of the Bill and Melinda Gates Foundation, Nicole Seligman, former EVP and General Counsel at Sony Corporation and Fidji Simo, CEO and Chair of Instacart. Additionally, Sam Altman, CEO, will rejoin the OpenAI Board of Directors. Sue, Nicole and Fidji have experience in leading global organizations and navigating complex regulatory environments, including backgrounds in technology, nonprofit and board governance. They will work closely with current board members Adam D'Angelo, Larry Summers and Bret Taylor as well as Sam and OpenAI's senior management. Bret Taylor, Chair of the OpenAI board, stated, "I am excited to welcome Sue, Nicole, and Fidji to the OpenAI Board of Directors. Their experience and leadership will enable the Board to oversee OpenAI's growth, and to ensure that we pursue OpenAI's mission of ensuring artificial general intelligence benefits all of humanity." Dr. Sue Desmond-Hellmann is a non-profit leader and physician. Dr. Desmond-Hellmann currently serves on the Boards of Pfizer and the President's Council of Advisors on Science and Technology. She previously was a Director at Proctor and Gamble, Meta (Facebook), and the Bill & Melinda Gates Medical Research institute. She served as the Chief Executive Officer of the Bill & Melinda Gates Foundation from 2014 to 2020. From 2009-2014 she was Professor and Chancellor of the University of California, San Francisco (UCSF), the first woman to hold the position. She also previously served as President of Product Development at Genentech, where she played a leadership role in the development of the first gene-targeted cancer drugs. Nicole Seligman is a globally recognized corporate and civic leader and lawyer. She currently serves on three public company corporate boards - Paramount Global, MeiraGTx Holdings PLC, and Intuitive Machines, Inc. Seligman held several senior leadership positions at Sony entities, including EVP and General Counsel at Sony Corporation, where she oversaw functions including global legal and compliance matters. She also served as President of Sony Entertainment, Inc., and simultaneously served as President of Sony Corporation of America. Seligman also currently holds nonprofit leadership roles at the Schwarzman Animal Medical Center and The Doe Fund in New York City. Previously, Seligman was a partner in the litigation practice at Williams & Connolly LLP in Washington, D.C., working on complex civil and criminal matters and counseling a wide range of clients, including President William Jefferson Clinton and Hillary Clinton. She served as a law clerk to Justice Thurgood Marshall on the Supreme Court of the United States. Fidji Simo is a consumer technology industry veteran, having spent more than 15 years leading the operations, strategy and product development for some of the world's leading businesses. She is the Chief Executive Officer and Chair of Instacart. She also serves as a member of the Board of Directors at Shopify. Prior to joining Instacart, Simo was Vice President and Head of the Facebook App. Over the last decade at Facebook, she oversaw the Facebook App, including News Feed, Stories, Groups, Video, Marketplace, Gaming, News, Dating, Ads and more. Simo founded the Metrodora Institute, a multidisciplinary medical clinic and research foundation dedicated to t...

Welcome to The Nonlinear Library, where we use Text-to-Speech software to convert the best writing from the Rationalist and EA communities into audio. This is: OpenAI announces new members to board of directors, published by Will Howard on March 10, 2024 on The Effective Altruism Forum. From the linked article: We're announcing three new members to our Board of Directors as a first step towards our commitment to expansion: Dr. Sue Desmond-Hellmann, former CEO of the Bill and Melinda Gates Foundation, Nicole Seligman, former EVP and General Counsel at Sony Corporation and Fidji Simo, CEO and Chair of Instacart. Additionally, Sam Altman, CEO, will rejoin the OpenAI Board of Directors. ... Dr. Sue Desmond-Hellmann is a non-profit leader and physician. Dr. Desmond-Hellmann currently serves on the Boards of Pfizer and the President's Council of Advisors on Science and Technology. She previously was a Director at Proctor and Gamble, Meta (Facebook), and the Bill & Melinda Gates Medical Research institute. She served as the Chief Executive Officer of the Bill & Melinda Gates Foundation from 2014 to 2020. From 2009-2014 she was Professor and Chancellor of the University of California, San Francisco (UCSF), the first woman to hold the position. She also previously served as President of Product Development at Genentech, where she played a leadership role in the development of the first gene-targeted cancer drugs. ... Nicole Seligman is a globally recognized corporate and civic leader and lawyer. She currently serves on three public company corporate boards - Paramount Global, MeiraGTx Holdings PLC, and Intuitive Machines, Inc. Seligman held several senior leadership positions at Sony entities, including EVP and General Counsel at Sony Corporation, where she oversaw functions including global legal and compliance matters. She also served as President of Sony Entertainment, Inc., and simultaneously served as President of Sony Corporation of America. Seligman also currently holds nonprofit leadership roles at the Schwarzman Animal Medical Center and The Doe Fund in New York City. Previously, Seligman was a partner in the litigation practice at Williams & Connolly LLP in Washington, D.C., working on complex civil and criminal matters and counseling a wide range of clients, including President William Jefferson Clinton and Hillary Clinton. She served as a law clerk to Justice Thurgood Marshall on the Supreme Court of the United States. ... Fidji Simo is a consumer technology industry veteran, having spent more than 15 years leading the operations, strategy and product development for some of the world's leading businesses. She is the Chief Executive Officer and Chair of Instacart. She also serves as a member of the Board of Directors at Shopify. Prior to joining Instacart, Simo was Vice President and Head of the Facebook App. Over the last decade at Facebook, she oversaw the Facebook App, including News Feed, Stories, Groups, Video, Marketplace, Gaming, News, Dating, Ads and more. Simo founded the Metrodora Institute, a multidisciplinary medical clinic and research foundation dedicated to the care and cure of neuroimmune axis disorders and serves as President of the Metrodora Foundation. It looks like none of them have a significant EA connection, although Sue Desmond-Hellmann has said some positive things about effective altruism at least. Thanks for listening. To help us out with The Nonlinear Library or to learn more, please visit nonlinear.org

This is the Catch Up on 3 Things for the Indian Express and I'm Flora Swain.It's the 22nd of January and here are the headlines.Prime Minister Narendra Modi, who led the ‘Pran Pratishtha' in Ayodhya today said that it was an emotional moment for him as after years of wait, Lord Ram had finally arrived in Ayodhya. While addressing the invitees, he said, quote, “Ram Lalla will no longer reside in a tent as this great temple has been consecrated for him." Unquote. He said he would want to use the day to apologize to Lord Ram as it took them so many centuries to complete the consecration of the temple.Meanwhile, the Supreme Court today termed the reasons given by the Tamil Nadu Police as “atrocious”, while rejecting an application by a local temple in the state's Dindigul district seeking permission for almsgiving (annadanam) in connection with the Ram Mandir Pran Pratishtha event. The bench was hearing a plea which alleged that on Tamil Nadu Chief Minister M K Stalin had “issued oral orders/Directions to the Police Department not to permit any kind of Poojas, Archanas, Annadhanam, Live Telecast of Pran Prathishta, Bhajans and processions in the name of Lord Ram on the auspicious occasion of “Pran Prathista” of Lord Ram at Ayodhya, in all the Temples of Tamil Nadu.Congress leader Rahul Gandhi, whose Bharat Jodo Nyay Yatra is currently passing through Assam, slammed the authorities for allegedly stopping him from visiting the Sri Sri Sankar Dev Satra temple in Nagaon. He said, quote, “It seems like only one person is allowed to enter a temple today. Will PM Modi decide who visits temples?" Unquote. The Congress will hold demonstrations across the country this evening over what it claimed to be “planned attacks” on the convoys of Bharat Jodo Nyay Yatra in Assam.Japan's Sony Group Corporation today called off the proposal to merge its Indian subsidiary Sony Pictures Networks India Private Ltd (SPNI), with Zee Entertainment Enterprises Ltd. Sony Corporation issued a notice terminating the definitive agreements relating to the $10 billion merger, which was previously announced on 22nd of December 2021. While Sony cited the delay in the merger, there were conflicting views about the leadership of the combined entity by Zee's MD & CEO Punit Goenka. Air India will put into service its brand-new Airbus A350-900 today. The plane, which is also the first A350 aircraft in the country, was officially inaugurated at Wings India 2024 in Hyderabad last week. It will be initially deployed on domestic routes for a few months for crew familiarisation flights, before switching to international medium and long-haul routes by mid-2024.This was the Catch-Up on the 3 Things by The Indian Express.

Tia White is Amazon's General Manager of Artificial Intelligence and Machine Learning at Amazon Web Services (AWS), responsible for owning go-to-market, product, and engineering for a portfolio of services on track to exceed profits of more than $25M including one of the fastest-growing services at AWS. Joining her is Wyndham Richardson, Group Executive Director at Two Circles, previously founder of Pulselive, digital partner to some of the biggest names in sport which was acquired by Sony Corporation in 2011.The podcast explores the current state of the sports marketplace, specifically focusing on how user personalization and artificial intelligence (AI) are paving the way for the industry's development. They discuss how Amazon is offering advanced tools to create customized experiences and insights resulting in higher user retention and engagement. We unpack the future of AI, speculating on its impact by 2030, and how generative AI might revolutionize the way audiences are segmented. 00:00 Introductions and Location Check00:22 Discussion on the Future of Sports Marketplace01:09 Introduction to Tia and Her Role at Amazon02:30 Tia's Personal Connection to Sports03:39 Understanding Tech in the Sports Industry05:17 The Concept of Personalization in Amazon08:17 The Importance of Personalization in Customer Retention09:04 The Risk of Getting Personalization Wrong10:31 The Role of Technology in Solving Problems14:03 The Impact of Personalization on User Engagement23:29 The Future of Personalization and User Authentication28:20 The Importance of Data in Personalization31:09 The Power of Data in Sports31:28 Leveraging AWS and Amazon Personalized for Sports32:23 The Importance of Data Security in Sports33:41 Investing in Tech: A Risk or Necessity?34:31 The Evolution of the Sports Industry36:08 The Role of Technology in Sports Strategy36:28 Loyalty in Sports: A Unique Phenomenon39:44 The Intersection of Sports and Other Industries45:51 The Impact of Generative AI on Personalization49:03 The Future of Generative AI50:13 Generative AI: A Tool for Progress55:15 The Role of Generative AI in Content Creation56:58 Generative AI: A Threat or Opportunity?01:01:28 The Unexpected Necessity of Cash01:02:20 Closing RemarksUnofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 300 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner' on Apple, Spotify, Google, Stitcher and every podcast app. If you're interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

The American Council of the Blind Announces the 2023 Audio Description Awards Gala Recipients Alexandria, Virginia – The American Council of the Blind (ACB) announces the individuals and organizations honored at the 2023 Audio Description Awards Gala held November 14. Created in 2021 to recognize achievement in audio description in entertainment and educational media, the Awards Gala featured celebrity guests, film clips, and multiple award categories. For the first time, the Gala was broadcast in English and Spanish. Hosts Marilee Talkington and Conchita Hernandez Legorreta welcomed guests from the arts, entertainment, and sports worlds to celebrate accessible media, books, and video games. Awards were presented to: Jim Stovall – AD Visionary Netflix – AD Game Changer: Innovation Naughty Dog/Sony – AD Game Changer: Gaming Imagination Storybooks – AD Game Changer: Education Hallmark Media – AD Game Changer: Popular Entertainment Paramount – AD Game Changer: 100% Access Warner Bros. Discovery – Outstanding Achievement: Live Events Semillitas – Outstanding Achievement: Spanish Media (USA) BBC iPlayer – Outstanding Achievement: International Media - Wednesday (Neflix/IDC) – People's Choice Award (Series) - Everything Everywhere All at Once (A24/Deluxe U.S.) - People's Choice Award (Film) Sponsors of the Awards Gala include: Amazon, Microsoft, Warner Bros Discovery, Fox Corporation, Paramount, Spectrum, VITAC, and the National Association of Broadcasters. Supporters of the Audio Description Project include Sony Corporation of America and the Walt Disney Company. The Awards Gala was broadcast with captions and audio description and in Spanish. The English AD was written by Joel Snyder (Audio Description Associates, LLC) and voiced by Ren Leach. The Spanish AD and Spanish dubbing was created by Dicapta's team; the AD script writer was Andrea Gimenez, with narration by Oscar Javier Cuesta. Captions were provided by VITAC. The Awards Gala is available on: ACB Media ACB's YouTube Channel Direct Link Peacock, courtesy NBCUniversal (subscription required; available through December 31, 2023) Visit ADAwardsGala.org for more. About the American Council of the Blind The American Council of the Blind is a national member-driven organization representing Americans who are blind or have low vision. For more than 60 years, ACB has been a leader in national, state, local, and international advocacy. With 68 affiliates, ACB strives to increase independence, security, equality of opportunity, and the quality of life for all people who are blind or have low vision. For more, visit www.acb.org.

A lot of press coverage tends to conflate environmental, social, and governance initiatives exclusively with environmental stewardship and climate change. While the “E” of ESG is certainly important, organizations that overlook the “S” and “G” could open themselves up to other crises such as human rights violations and data breaches. In this episode of LRN's Principled Podcast, host Susan Divers discusses best practices for integrating governance and social impact considerations into ESG strategy with Sony Group's Global Ethics & Compliance Strategy Leader, Kathleen Franklin.  For a full transcript of this podcast, visit the episode page at LRN.com.    Guest: Kathleen Franklin Kathleen Franklin is the Global Ethics & Compliance Strategy Leader for the Sony Group Companies, where she is responsible for promoting a culture of ethics and devising enterprise-wide solutions for critical risk areas. She also acts as the chief compliance officer for Sony Corporation of America and its operating subsidiaries. Prior to joining Sony, Kathleen was a partner and co-chair of the Corporate Governance Group for Boies, Schiller and Flexner, LLP.    Kathleen is also a member of the board of directors of Bank OZK (NASDAQ:OZK) where she serves on the Risk Committee. Bank OZK is headquartered in Little Rock, Arkansas, conducts banking operations through 240 offices in Arkansas, Georgia, Florida, North Carolina, Texas, South Carolina, New York and California, and has approximately 27 billion in assets.     Kathleen graduated magna cum laude from Siena College, Loudonville, New York, where she received a Bachelor of Science degree in Business Administration. She graduated magna cum laude from Albany Law School of Union University and earned an LL.M in Taxation from New York University School of Law.   Host: Susan Divers Susan Divers is a senior advisor with LRN Corporation. In that capacity, Ms. Divers brings her 30+ years' accomplishments and experience in the ethics and compliance area to LRN partners and colleagues. This expertise includes building state-of-the-art compliance programs infused with values, designing user-friendly means of engaging and informing employees, fostering an embedded culture of compliance and substantial subject matter expertise in anti-corruption, export controls, sanctions, and other key areas of compliance. Prior to joining LRN, Mrs. Divers served as AECOM's Assistant General for Global Ethics & Compliance and Chief Ethics & Compliance Officer. Under her leadership, AECOM's ethics and compliance program garnered six external awards in recognition of its effectiveness and Mrs. Divers' thought leadership in the ethics field. In 2011, Mrs. Divers received the AECOM CEO Award of Excellence, which recognized her work in advancing the company's ethics and compliance program. Mrs. Divers' background includes more than thirty years' experience practicing law in these areas. Before joining AECOM, she worked at SAIC and Lockheed Martin in the international compliance area. Prior to that, she was a partner with the DC office of Sonnenschein, Nath & Rosenthal. She also spent four years in London and is qualified as a Solicitor to the High Court of England and Wales, practicing in the international arena with the law firms of Theodore Goddard & Co. and Herbert Smith & Co. She also served as an attorney in the Office of the Legal Advisor at the Department of State and was a member of the U.S. delegation to the UN working on the first anti-corruption multilateral treaty initiative. Mrs. Divers is a member of the DC Bar and a graduate of Trinity College, Washington D.C. and of the National Law Center of George Washington University. In 2011, 2012, 2013 and 2014 Ethisphere Magazine listed her as one the “Attorneys Who Matter” in the ethics & compliance area. She is a member of the Advisory Boards of the Rutgers University Center for Ethical Behavior and served as a member of the Board of Directors for the Institute for Practical Training from 2005-2008.

In solitude, we not only encounter ourselves and who we are before God, we also encounter the voices of others. We can be met with fear, regret, and external voices that may be challenging to distinguish from God or ourselves. Is this why solitude can be so challenging? How can we tell the difference between God's voice and the voice of the enemy? Why does solitude and silence facilitate this encounter with our enemies? In this conversation, John Mark Comer interviews Ken Shigematsu. Ken is the senior pastor of Tenth Church in Vancouver, BC, one of the largest and most diverse city-center churches in Canada. He is a recipient of the Queen Elizabeth Diamond Jubilee Medal awarded to Canadians in recognition for their outstanding contribution to the country. Before entering pastoral ministry, he worked for the Sony Corporation in Tokyo. Ken is the author of the award-winning bestsellers God in My Everything and Survival Guide for the Soul, and his recently released book (May 2023) Now I Become Myself. Ken lives in Vancouver with his wife, Sakiko, and their son, Joey.This podcast accompanies the Solitude Practice, developed by Practicing the Way. Thanks to the generosity of The Circle, all our resources are free. To learn more about The Circle or to run a Practice with your church, community, or small group, visit https://www.practicingtheway.org/.

From 1997 to 1999, the gaming industry underwent a series of significant transformations that redefined its landscape. In 1997, as 3D gaming continued to revolutionize the industry, Sony's PlayStation emerged dominant, but it wasn't without challenges, as both Nintendo and Sega grappled with changing dynamics. A notable highlight was the intriguing saga of "Duke Nukem Forever" and its impact on the perception of game development. By 1998, the gaming world celebrated a milestone as it was recognized as a bona fide art form, with awards honoring its creative achievements. This was juxtaposed with controversies surrounding violent game content, even as Sega's Dreamcast ushered in the sixth console generation with its cutting-edge features. The year 1999 witnessed the meteoric rise of indie developers and the massive success of Pokemon, a phenomenon that transcended the gaming sphere. Additionally, Hollywood's foray into gaming, exemplified by Stephen Spielberg's "Medal of Honor", signaled a major shift, while legal battles like Sony Corporation v. Bleem LLC emphasized the importance of intellectual property and sparked debates on emulation.Featured Games:Final Fantasy VII, Oddworld: Abe's Oddysee, GoldenEye 007, The Curse of Monkey Island, Castlevania: Symphony of the Night, Age of Empires, Ultima Online, Sonic Jam, Croc: Legend of the Gobbos, The Legend of Zelda: Ocarina of Time, Half-Life, Unreal, Pokemon Red and Blue, Metal Gear Solid, Silent Hill, Super Smash Bros, StarCraft, System Shock 2, Age of Empires II, and RollerCoaster Tycoon. ★ Support this podcast on Patreon ★ (00:00) - Episode 5 (00:06) - 1997 (30:19) - 1998 (46:55) - 1999 Thanks to our monthly supporters FS Tabreez Siddique Mynx Mopman43 Ritsu William Kage Studio Devil Dallay_g Razu John H The Golden Bolt MykonosFan ErbBetaPatched Vornak Killer Space Serra Mr. Lindsay Autocharth History With Kayleigh Benjamin Steele Nick Makris minimme

Als Ken Kutaragi im Jahr 1975 bei der Sony Corporation anfing, ahnte er noch nicht, dass er das Unternehmen (... und die Welt) für immer verändern würde. Ken war smart, fleißig und gewissenhaft. Es dauerte nicht lang, bis er bei seinen Vorgesetzten den Ruf als guter Problemlöser und zukunftsorientierter Denker gewann. 13 Jahre lang war Ken ein klassischer Ingenieur. Doch dann kam 1988. Das Jahr, das zum Wendepunkt seines Lebens wurde. Show Notes: >> Crashkurs Intrapreneurship: mentorwerk.de/mentornotes >> Kostenloser Live-Workshop: mentorwerk.de/live >> Tim Schmaddebeck auf LinkedIn ansehen: Hier klicken >> Buchempfehlungen: mentorwerk.de/buecher Stichworte zur Folge: Ken Kutaragi, Sony, PlayStation, Ingenieur, Intrapreneurship, Gaming-Revolution, Nintendo, Famicom, Videospielindustrie, Unternehmensvision, Risikobereitschaft, Unternehmenswachstum, Visionsrealisierung, Marktführerschaft, Unternehmensveränderung, Technologieinnovation, CEO Norio Ohga, Branchenumwandlung, Führungskraft, Mut, Entscheidungsfindung, Strategisches Denken, Game-Konsolen, Transformation, Videospiele, Entwicklungsinnovation, Jeff Bezos, 70%-Regel, Erfolgsgeschichte, Widerstand

This week in the Complaint Corner: Kraven is the next sacrifice on the altar of the Sony Corporation, the Flash is apparently performing terribly to the shock of a terrified nation, and the possibility of a Hasbro cinematic universe now hangs over us like the Nerf gun of Damocles.

Show Notes Arthur Mrozoski Successful media entrepreneur and investor with an international track record of building successful technologies, enterprises, and strategic partnerships have resulted in several M&As. His career has been defined by his pioneering new technologies that spearheaded new industries. He started as a software engineer with Meridian Data, soon acquired by IBM, after which he joined Sony Corporation. At 28, he co-founded Round Book Publishing with colleagues from Sony. Founded Media Galleries, multimedia publishing company: produced first film using QuickTime 1.0. Designed and co-produced "35 years of Grammy's" award-winning multimedia. Published first Digital Multimedia Magazine PC ROCK with Poland's largest national radio RFM. Published Multimedia Chopin Encyclopedia, with UCSC Professor Anatoly Leikin. 1998 Founded MGE, to post-produce Hollywood films to DVD. 1999 Published NETFLIX first original content making, creating a first national company recognition, with CNN, Wall Street Journal front coverage. 2000 He created a first national campaign for the first Master Card branded gift card—GiftAmerica Card by OneNetwork. 2002 Sold MGE to a company servicing Netflix's postproduction needs (Left Coast Digital)  2003 founded MGE FILM; distributing European Films: NETFLIX, Amazon. In 2008, co-founded Silicon Hill Ventures to develop break-through ideas into valuable companies with strong exits in the fields of media creation and distribution, revolutionary advertising platforms, big data analytics, and life sciences.  2009, he founded in and became the CEO of Magic Screen, a holographic advertising platform. Clients included Red Bull, Tao Club.  In 2013, Magic Screen was acquired by publicly-traded company Nanotech. 2014 Co-founded NovoSensus, a big-data analytics company, with Phil Sakakihara, Hewlett Packard's first CTO.  2015 Co-founded VPILA. Company dedicated to a tennis or golf ball tracking. 2016 Co-founded DotHot. The company focus mobile proximity advertising platform based on GPS and IoT. 2017 CoFunded Under the Sun/Yachtbook, SAAS platform for management of Yachts and Villas. 2017 CoFunded Looptronic. IoT company that is utilizing a wearables for authentication and transactions. Advisor for several start-ups, as well as an accomplished inventor with multiple U.S. patent applications We talk about Advice on Negotiating the sale of your company? How Chat GPT is disrupting all of Silicon Valley? How can a companies mistake end up being a pivotal part in its success? When is it time to sell your company?   Connect with Arthur Mrozowski https://www.linkedin.com/in/arthurmrozowski/ siliconhillventures.com  dvdart

Into a revolving door of senior pastors, Ken Shigematsu arrived to lead a struggling community in Vancouver, BC by the name of Tenth Church in 1996. After over two decades, Ken is still at the helm, having led Tenth to become one of the largest and most diverse city centre churches in Canada. But you'll notice, Ken doesn't exude an ambitious, pioneering spirit that you might attach to a story like that. He's more of a soft-spoken, thoughtful contemplative who is seeking to see the Kingdom come in and through his life. In this conversation, Jason and Ken chat largely about themes from his new book Now I Become Myself - touching on emotions that can be destructive for pastors like envy and shame. We hope this conversation gives you a vision for how Jesus wants to meet you in and beyond those very feelings. Bio | Ken Shigematsu is the Senior Pastor of Tenth Church in Vancouver, BC, one of the largest and most diverse city-centre churches in Canada. He is a recipient of the Queen Elizabeth Diamond Jubilee Medal awarded to Canadians in recognition for their outstanding contribution to the country. Before entering pastoral ministry, he worked for the Sony Corporation in Tokyo. Ken is the author of the award-winning bestsellers ‘God in My Everything' and ‘Survival Guide for the Soul.' Ken lives in Vancouver with his wife, Sakiko, and their son, Joey. Thanks to the Canadian Bible Society for supporting this episode. Learn more about their ⁠Bible Course here⁠. ⁠Give today⁠ to CCLN and help seed a hopeful future for the Church in Canada. Show Notes: Now I Become Myself: How Deep Grace Heals Our Shame and Restores Our True Self Tenth Church Arrow Leadership Get Connected! ⁠Blog & Episode write-up⁠ ⁠Website⁠ ⁠Join our Mailing List! ⁠ ⁠Subscribe on YouTube⁠ ⁠Follow on Instagram ⁠ ⁠Share a Canadian Church Story

Jordy Freed from Sony Corporation of America shared his journey from jazz saxophone and building websites to public relations and marketing. Twists and turns took him to radio, Blue Note, Grey Advertising, and finally to Sony. He shares the stories of his twists and turns and the challenges of managing and growing diverse brands. Jordy talks about what he's excited about now and what is changing the workflow of creators.Guest: Jordy Freed, Head of Partner Marketing & Strategy, Brand & Business Development, Video & Sound Products, Sony Corporation of AmericaAs the Head of Partner Marketing & Strategy, Brand & Business Development, Video & Sound Products at Sony Corporation of America, Jordy Freed leads marketing, business development, and communication strategy for the multinational company. A talented sax player who considered becoming a professional musician, the Philly native got his start as a publicist for the jazz firm DL Media, held marketing and PR roles at Blue Note, and made a quick foray into advertising at the top firm Grey. Upon returning to Blue Note in 2016, he partnered with Sony on the creation of NYC's Sony Hall, the first venue to feature Sony's immersive music experience, 360RA. This led to an in-house position at Sony, where he became the first U.S. employee on their Brand & Business Development team, with the remit to develop multi-million dollar business strategies. In this role, he has overseen collaborations with Doja Cat, Pink, Lil Nas X, Pharrell Williams, and Alicia Keys, struck deals to reimagine the David Bowie catalog in 360RA alongside immersive activations, led the company's partnership with Amazon Music, and much more. He now leads marketing and business development for 360RA, as well as global branding activities for a host of sound products.Mentioned LinksSony Corporation of America: https://www.sony.com/en_us/SCA/index.htmlJordy Freed on LinkedIn: https://www.linkedin.com/in/jordyfreed

Michael D'Egidio grew up on Long Island, New York. He attended Columbia University in the City of New York where he majored in computer science. Michael has worked as a consultant for Sony Corporation of America producing graphics, copy, and web content for Sony.com, as well as a full-stack software engineer for a small e-commerce startup in Manhattan. Michael has always felt drawn to the possibilities in education, so he made the move to the teaching world where he developed a robust and innovative computer science curriculum for a prestigious private school in Palm Beach County, Florida. His classes focus on programming languages and their utility in real-world applications such as game development, web application development and more. He was also instrumental in developing coursework in the use of TensorFlow, which is industry-standard software for machine learning and artificial intelligence programming. Integral to Michael's educational philosophy is the belief that all students deserve to feel a strong sense of belonging at school. Since 2020, Michael has been led school initiatives in Diversity, Equity, and Inclusion where he coordinates student educational opportunities as well as professional development. In short, Michael sees computer science as a way to give back, to be a super hero so to speak helping students to view problems as a way to embrace grit, to affect change, and ultimately to have a voice. Stay tuned after for our takeaway. --- Support this podcast: https://podcasters.spotify.com/pod/show/shawna-christenson2/support

My guest this week is the Head of Partner Marketing & Strategy for Video & Sound Products at Sony Corporation of America Jordy Freed. A talented sax player who considered becoming a professional musician, the Philly native got his start as a music publicist for DL Media, held marketing and PR roles at Blue Note, and made a quick foray into advertising at the top firm Grey. Upon returning to Blue Note in 2016, he partnered with Sony on the creation of NYC's Sony Hall, which was the first venue to feature Sony's immersive music experience, 360RA. This led to an in-house position at Sony, where he became the first U.S. employee on their Brand & Business Development team.  In this role, he's overseen collaborations with Doja Cat, Pink, Lil Nas X, Pharrell Williams, and Alicia Keys, struck deals to reimagine the David Bowie catalog in 360RA, led the company's partnership with Amazon Music, and much more. He now leads marketing and business development for 360RA, as well as global branding activities for a host of sound products.  During the interview, we spoke about getting started in music PR, working at the famous Blue Note club, the latest on the Sony 360RA immersive format, and much more.  I spoke with Jordy via Zoom from his office at Sony. On the intro I'll take a look at who's making money from Spotify, and how the LinnDrum became a big part of the sound of the 80s. var podscribeEmbedVars = { epId: 85244275, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

La historia detrás de Pedro Pascal y su papel en The Last of Us¿Estás emocionado por la serie de televisión The Last of Us en HBO Max? ¡Este episodio del pódcast El Siglo 21 es Hoy, tecnología, ciencia y entretenimiento es perfecto para ti! Descubrirás detalles sobre la trama de la serie, los personajes principales y cómo se adapta a la narrativa del juego de Naughty Dog.Además, compararemos The Last of Us con otras series de televisión que también se desarrollan en un mundo postapocalíptico. ¿Te preguntas cómo se sentiría ser perseguido por unos infectados? ¡No te preocupes! En este episodio te contaremos cómo sería sobrevivir en un mundo postapocalíptico con una sola regla: matar o morir. También discutiremos la impresionante actuación de Pedro Pascal como Joel y cómo se adapta a su papel en la serie. ¡No te pierdas esta experiencia llena de guiños, referencias y análisis exclusivos sobre The Last of Us en HBO Max!Aunque no hayas jugado el juego, esta serie es una historia emocionante y llena de acción que no querrás perderte.Además, mencionaremos cómo The Last of Us Parte I ya está disponible para PS5 y cómo Naughty Dog es un estudio de desarrollo de juegos propiedad de Sony Corporation.¡No esperes más! Escucha este episodio del pódcast El Siglo 21 es Hoy para obtener una perspectiva única y emocionante sobre la serie The Last of Us y empieza a prepararte para sumergirte en un mundo postapocalíptico lleno de acción y emoción.¡No te pierdas esta oportunidad de estar a la vanguardia de las tendencias en entretenimiento y tecnología y escucha el episodio ahora!¡Por cierto, no te preocupes si no eres bueno en jugar videojuegos, si eres como yo, siempre puedes dejar a Ellie hacer el trabajo sucio!- https://www.diezminutos.es/teleprograma/series-tv/a42482493/the-last-of-us-hbo-max-estreno-hora-capitulo-1/- https://www.fotogramas.es/series-tv-noticias/a32914713/the-last-of-us-serie-hbo-estreno-reparto-trailer/- https://culturageek.com.ar/the-last-of-us-serie-hbo-max-criticas/- https://es.vida-estilo.yahoo.com/the-last-of-us-bella-195100698.html- https://elcomercio.pe/saltar-intro/hbo/series/the-last-of-us-quien-es-quien-en-la-nueva-serie-de-hbo-max-fotos-pedro-pascal-bella-ramsey-noticia/- https://www.espinof.com/fecha-de-estreno/the-last-of-us-serie-hbo-fecha-estreno-trailer-reparto-todo-que-sabemos-serie-protagonizada-pedro-pascal- La entrevista que escuchamos en este episodio es un fragmento citado de esta: https://www.youtube.com/watch?v=gbEAUqtNAk8Si quieres también tener licencia para canciones en tus pódcast o videos de YouTube yo te recomiendo este enlace: https://ref.audiio.com/3n4qg4x3 y usa el código "SAVE70" para ahorrar el 70%La música en este episodio:Audiio_Yellen_Yellen_TrailsUnderFeet_InstAudiio Nova Guitars SolarAudiio_LiamBack_LB_SearchParty_InstAudiio_ChillWinston_3am_3am_InstSneaky_BusinessAudiio_JoeMarson_Album_MakeMeWhole_InstAudiio_Outland_Single_HeadSpaceAudiio Michael Vignola Scaping Forever HomeAudiio Michael Vignola Infinity Dancing on FireAudiio Daniel Jorgensen A Serach For Somewhere ElseLove LettersAudiio Jones Island Album TreatsAudiio Sebastian Pangal Suncrhonic Textures MomentumAudiio Beck Nebel Future Pop Chasu BumperErsatz BossaWaldo Alfaro

La historia detrás de Pedro Pascal y su papel en The Last of Us¿Estás emocionado por la serie de televisión The Last of Us en HBO Max? ¡Este episodio del pódcast El Siglo 21 es Hoy, tecnología, ciencia y entretenimiento es perfecto para ti! Descubrirás detalles sobre la trama de la serie, los personajes principales y cómo se adapta a la narrativa del juego de Naughty Dog.Además, compararemos The Last of Us con otras series de televisión que también se desarrollan en un mundo postapocalíptico. ¿Te preguntas cómo se sentiría ser perseguido por unos infectados? ¡No te preocupes! En este episodio te contaremos cómo sería sobrevivir en un mundo postapocalíptico con una sola regla: matar o morir. También discutiremos la impresionante actuación de Pedro Pascal como Joel y cómo se adapta a su papel en la serie. ¡No te pierdas esta experiencia llena de guiños, referencias y análisis exclusivos sobre The Last of Us en HBO Max!Aunque no hayas jugado el juego, esta serie es una historia emocionante y llena de acción que no querrás perderte.Además, mencionaremos cómo The Last of Us Parte I ya está disponible para PS5 y cómo Naughty Dog es un estudio de desarrollo de juegos propiedad de Sony Corporation.¡No esperes más! Escucha este episodio del pódcast El Siglo 21 es Hoy para obtener una perspectiva única y emocionante sobre la serie The Last of Us y empieza a prepararte para sumergirte en un mundo postapocalíptico lleno de acción y emoción.¡No te pierdas esta oportunidad de estar a la vanguardia de las tendencias en entretenimiento y tecnología y escucha el episodio ahora!¡Por cierto, no te preocupes si no eres bueno en jugar videojuegos, si eres como yo, siempre puedes dejar a Ellie hacer el trabajo sucio!- https://www.diezminutos.es/teleprograma/series-tv/a42482493/the-last-of-us-hbo-max-estreno-hora-capitulo-1/- https://www.fotogramas.es/series-tv-noticias/a32914713/the-last-of-us-serie-hbo-estreno-reparto-trailer/- https://culturageek.com.ar/the-last-of-us-serie-hbo-max-criticas/- https://es.vida-estilo.yahoo.com/the-last-of-us-bella-195100698.html- https://elcomercio.pe/saltar-intro/hbo/series/the-last-of-us-quien-es-quien-en-la-nueva-serie-de-hbo-max-fotos-pedro-pascal-bella-ramsey-noticia/- https://www.espinof.com/fecha-de-estreno/the-last-of-us-serie-hbo-fecha-estreno-trailer-reparto-todo-que-sabemos-serie-protagonizada-pedro-pascal- La entrevista que escuchamos en este episodio es un fragmento citado de esta: https://www.youtube.com/watch?v=gbEAUqtNAk8Si quieres también tener licencia para canciones en tus pódcast o videos de YouTube yo te recomiendo este enlace: https://ref.audiio.com/3n4qg4x3 y usa el código "SAVE70" para ahorrar el 70%La música en este episodio:Audiio_Yellen_Yellen_TrailsUnderFeet_InstAudiio Nova Guitars SolarAudiio_LiamBack_LB_SearchParty_InstAudiio_ChillWinston_3am_3am_InstSneaky_BusinessAudiio_JoeMarson_Album_MakeMeWhole_InstAudiio_Outland_Single_HeadSpaceAudiio Michael Vignola Scaping Forever HomeAudiio Michael Vignola Infinity Dancing on FireAudiio Daniel Jorgensen A Serach For Somewhere ElseLove LettersAudiio Jones Island Album TreatsAudiio Sebastian Pangal Suncrhonic Textures MomentumAudiio Beck Nebel Future Pop Chasu BumperErsatz BossaWaldo AlfaroThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/880846/advertisement

La historia detrás de Pedro Pascal y su papel en The Last of Us¿Estás emocionado por la serie de televisión The Last of Us en HBO Max? ¡Este episodio del pódcast El Siglo 21 es Hoy, tecnología, ciencia y entretenimiento es perfecto para ti! Descubrirás detalles sobre la trama de la serie, los personajes principales y cómo se adapta a la narrativa del juego de Naughty Dog.Además, compararemos The Last of Us con otras series de televisión que también se desarrollan en un mundo postapocalíptico. ¿Te preguntas cómo se sentiría ser perseguido por unos infectados? ¡No te preocupes! En este episodio te contaremos cómo sería sobrevivir en un mundo postapocalíptico con una sola regla: matar o morir. También discutiremos la impresionante actuación de Pedro Pascal como Joel y cómo se adapta a su papel en la serie. ¡No te pierdas esta experiencia llena de guiños, referencias y análisis exclusivos sobre The Last of Us en HBO Max!Aunque no hayas jugado el juego, esta serie es una historia emocionante y llena de acción que no querrás perderte.Además, mencionaremos cómo The Last of Us Parte I ya está disponible para PS5 y cómo Naughty Dog es un estudio de desarrollo de juegos propiedad de Sony Corporation.¡No esperes más! Escucha este episodio del pódcast El Siglo 21 es Hoy para obtener una perspectiva única y emocionante sobre la serie The Last of Us y empieza a prepararte para sumergirte en un mundo postapocalíptico lleno de acción y emoción.¡No te pierdas esta oportunidad de estar a la vanguardia de las tendencias en entretenimiento y tecnología y escucha el episodio ahora!¡Por cierto, no te preocupes si no eres bueno en jugar videojuegos, si eres como yo, siempre puedes dejar a Ellie hacer el trabajo sucio!- https://www.diezminutos.es/teleprograma/series-tv/a42482493/the-last-of-us-hbo-max-estreno-hora-capitulo-1/- https://www.fotogramas.es/series-tv-noticias/a32914713/the-last-of-us-serie-hbo-estreno-reparto-trailer/- https://culturageek.com.ar/the-last-of-us-serie-hbo-max-criticas/- https://es.vida-estilo.yahoo.com/the-last-of-us-bella-195100698.html- https://elcomercio.pe/saltar-intro/hbo/series/the-last-of-us-quien-es-quien-en-la-nueva-serie-de-hbo-max-fotos-pedro-pascal-bella-ramsey-noticia/- https://www.espinof.com/fecha-de-estreno/the-last-of-us-serie-hbo-fecha-estreno-trailer-reparto-todo-que-sabemos-serie-protagonizada-pedro-pascal- La entrevista que escuchamos en este episodio es un fragmento citado de esta: https://www.youtube.com/watch?v=gbEAUqtNAk8Si quieres también tener licencia para canciones en tus pódcast o videos de YouTube yo te recomiendo este enlace: https://ref.audiio.com/3n4qg4x3 y usa el código "SAVE70" para ahorrar el 70%La música en este episodio:Audiio_Yellen_Yellen_TrailsUnderFeet_InstAudiio Nova Guitars SolarAudiio_LiamBack_LB_SearchParty_InstAudiio_ChillWinston_3am_3am_InstSneaky_BusinessAudiio_JoeMarson_Album_MakeMeWhole_InstAudiio_Outland_Single_HeadSpaceAudiio Michael Vignola Scaping Forever HomeAudiio Michael Vignola Infinity Dancing on FireAudiio Daniel Jorgensen A Serach For Somewhere ElseLove LettersAudiio Jones Island Album TreatsAudiio Sebastian Pangal Suncrhonic Textures MomentumAudiio Beck Nebel Future Pop Chasu BumperErsatz BossaWaldo Alfaro

La historia detrás de Pedro Pascal y su papel en The Last of Us¿Estás emocionado por la serie de televisión The Last of Us en HBO Max? ¡Este episodio del pódcast El Siglo 21 es Hoy, tecnología, ciencia y entretenimiento es perfecto para ti! Descubrirás detalles sobre la trama de la serie, los personajes principales y cómo se adapta a la narrativa del juego de Naughty Dog.Además, compararemos The Last of Us con otras series de televisión que también se desarrollan en un mundo postapocalíptico. ¿Te preguntas cómo se sentiría ser perseguido por unos infectados? ¡No te preocupes! En este episodio te contaremos cómo sería sobrevivir en un mundo postapocalíptico con una sola regla: matar o morir. También discutiremos la impresionante actuación de Pedro Pascal como Joel y cómo se adapta a su papel en la serie. ¡No te pierdas esta experiencia llena de guiños, referencias y análisis exclusivos sobre The Last of Us en HBO Max!Aunque no hayas jugado el juego, esta serie es una historia emocionante y llena de acción que no querrás perderte.Además, mencionaremos cómo The Last of Us Parte I ya está disponible para PS5 y cómo Naughty Dog es un estudio de desarrollo de juegos propiedad de Sony Corporation.¡No esperes más! Escucha este episodio del pódcast El Siglo 21 es Hoy para obtener una perspectiva única y emocionante sobre la serie The Last of Us y empieza a prepararte para sumergirte en un mundo postapocalíptico lleno de acción y emoción.¡No te pierdas esta oportunidad de estar a la vanguardia de las tendencias en entretenimiento y tecnología y escucha el episodio ahora!¡Por cierto, no te preocupes si no eres bueno en jugar videojuegos, si eres como yo, siempre puedes dejar a Ellie hacer el trabajo sucio!- https://www.diezminutos.es/teleprograma/series-tv/a42482493/the-last-of-us-hbo-max-estreno-hora-capitulo-1/- https://www.fotogramas.es/series-tv-noticias/a32914713/the-last-of-us-serie-hbo-estreno-reparto-trailer/- https://culturageek.com.ar/the-last-of-us-serie-hbo-max-criticas/- https://es.vida-estilo.yahoo.com/the-last-of-us-bella-195100698.html- https://elcomercio.pe/saltar-intro/hbo/series/the-last-of-us-quien-es-quien-en-la-nueva-serie-de-hbo-max-fotos-pedro-pascal-bella-ramsey-noticia/- https://www.espinof.com/fecha-de-estreno/the-last-of-us-serie-hbo-fecha-estreno-trailer-reparto-todo-que-sabemos-serie-protagonizada-pedro-pascal- La entrevista que escuchamos en este episodio es un fragmento citado de esta: https://www.youtube.com/watch?v=gbEAUqtNAk8Si quieres también tener licencia para canciones en tus pódcast o videos de YouTube yo te recomiendo este enlace: https://ref.audiio.com/3n4qg4x3 y usa el código "SAVE70" para ahorrar el 70%La música en este episodio:Audiio_Yellen_Yellen_TrailsUnderFeet_InstAudiio Nova Guitars SolarAudiio_LiamBack_LB_SearchParty_InstAudiio_ChillWinston_3am_3am_InstSneaky_BusinessAudiio_JoeMarson_Album_MakeMeWhole_InstAudiio_Outland_Single_HeadSpaceAudiio Michael Vignola Scaping Forever HomeAudiio Michael Vignola Infinity Dancing on FireAudiio Daniel Jorgensen A Serach For Somewhere ElseLove LettersAudiio Jones Island Album TreatsAudiio Sebastian Pangal Suncrhonic Textures MomentumAudiio Beck Nebel Future Pop Chasu BumperErsatz BossaWaldo AlfaroThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/880846/advertisement

La historia detrás de Pedro Pascal y su papel en The Last of Us¿Estás emocionado por la serie de televisión The Last of Us en HBO Max? ¡Este episodio del pódcast El Siglo 21 es Hoy, tecnología, ciencia y entretenimiento es perfecto para ti! Descubrirás detalles sobre la trama de la serie, los personajes principales y cómo se adapta a la narrativa del juego de Naughty Dog.Además, compararemos The Last of Us con otras series de televisión que también se desarrollan en un mundo postapocalíptico. ¿Te preguntas cómo se sentiría ser perseguido por unos infectados? ¡No te preocupes! En este episodio te contaremos cómo sería sobrevivir en un mundo postapocalíptico con una sola regla: matar o morir. También discutiremos la impresionante actuación de Pedro Pascal como Joel y cómo se adapta a su papel en la serie. ¡No te pierdas esta experiencia llena de guiños, referencias y análisis exclusivos sobre The Last of Us en HBO Max!Aunque no hayas jugado el juego, esta serie es una historia emocionante y llena de acción que no querrás perderte.Además, mencionaremos cómo The Last of Us Parte I ya está disponible para PS5 y cómo Naughty Dog es un estudio de desarrollo de juegos propiedad de Sony Corporation.¡No esperes más! Escucha este episodio del pódcast El Siglo 21 es Hoy para obtener una perspectiva única y emocionante sobre la serie The Last of Us y empieza a prepararte para sumergirte en un mundo postapocalíptico lleno de acción y emoción.¡No te pierdas esta oportunidad de estar a la vanguardia de las tendencias en entretenimiento y tecnología y escucha el episodio ahora!¡Por cierto, no te preocupes si no eres bueno en jugar videojuegos, si eres como yo, siempre puedes dejar a Ellie hacer el trabajo sucio!- https://www.diezminutos.es/teleprograma/series-tv/a42482493/the-last-of-us-hbo-max-estreno-hora-capitulo-1/- https://www.fotogramas.es/series-tv-noticias/a32914713/the-last-of-us-serie-hbo-estreno-reparto-trailer/- https://culturageek.com.ar/the-last-of-us-serie-hbo-max-criticas/- https://es.vida-estilo.yahoo.com/the-last-of-us-bella-195100698.html- https://elcomercio.pe/saltar-intro/hbo/series/the-last-of-us-quien-es-quien-en-la-nueva-serie-de-hbo-max-fotos-pedro-pascal-bella-ramsey-noticia/- https://www.espinof.com/fecha-de-estreno/the-last-of-us-serie-hbo-fecha-estreno-trailer-reparto-todo-que-sabemos-serie-protagonizada-pedro-pascal- La entrevista que escuchamos en este episodio es un fragmento citado de esta: https://www.youtube.com/watch?v=gbEAUqtNAk8Si quieres también tener licencia para canciones en tus pódcast o videos de YouTube yo te recomiendo este enlace: https://ref.audiio.com/3n4qg4x3 y usa el código "SAVE70" para ahorrar el 70%La música en este episodio:Audiio_Yellen_Yellen_TrailsUnderFeet_InstAudiio Nova Guitars SolarAudiio_LiamBack_LB_SearchParty_InstAudiio_ChillWinston_3am_3am_InstSneaky_BusinessAudiio_JoeMarson_Album_MakeMeWhole_InstAudiio_Outland_Single_HeadSpaceAudiio Michael Vignola Scaping Forever HomeAudiio Michael Vignola Infinity Dancing on FireAudiio Daniel Jorgensen A Serach For Somewhere ElseLove LettersAudiio Jones Island Album TreatsAudiio Sebastian Pangal Suncrhonic Textures MomentumAudiio Beck Nebel Future Pop Chasu BumperErsatz BossaWaldo AlfaroThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/880846/advertisement

TOPICS: It's our final show of 2022 and we have lots of great topics to close out the year. Civil rights lawyer Anastasia Boden stops by to talk about her recent court victory protecting buskers' First Amendment rights in Houston. We also interview Jordy Freed, head of partner marketing and strategy for Sony Corporation, where he shares how new technology can empower indie creators in 2023. Thank you for supporting Break the Business this year. Have a happy and safe holiday season! Great holiday advice in these articles: https://www.cyberprmusic.com/7-holiday-music-promotion-tips-engage- fanbase-2/ Rate/review/subscribe to the Break the Business Podcast on iTunes, SoundCloud, Stitcher, and Google Play. Follow Ryan @ryankair and the Break the Business Podcast @thebtbpodcast. Like Break the Business on Facebook and tell a friend about the show. Visit www.ryankairalla.com to find out more about Ryan's entertainment, education, and business projects.”

Audio of the 1984 opinion of the Supreme Court in Sony Corporation of America v. Universal City Studios, Inc.  Do you remember Sony Betamax? Back in the 80s, Sony Corporation of America manufactured and sold the "Betamax" home video tape recorder (VTR). Since Universal City Studios owned the copyrights to many of the broadcast tv programs that consumers used Betamax to record, Universal sued Sony for copyright infringement - seeking  monetary damages, an equitable accounting of profits, and an injunction against the manufacturing and marketing of the VTR's. The District Court ruled against Universal, holding that the noncommercial home use of recorded material broadcast over the public airwaves was a fair use of copyrighted works, not copyright infringement. The District Court further concluded that, even if the home use of a VTR had been considered an infringement, Sony could not be held liable as contributory infringers. But, the Court of Appeals reversed, holding Sony liable for contributory infringement. The question before the Supreme Court in this case was whether Sony's sale of "Betamax" video tape recorders to the general public constituted contributory infringement of copyrighted public broadcasts under the Copyright Act. The Court held that "[t]he sale of the VTR's to the general public does not constitute contributory infringement of [Universal's] copyrights." And American Gen X kids like me were able to continue recording episodes of Family Ties and The Love Boat.   Access this SCOTUS opinion and other essential case information on Oyez. Music by Epidemic Sound  

Jovan Hutton Pulitzer, Award-Winning Inventor, is a highly active technology start-up founder, best known for creating and patenting: CRQ (Cue – Q (R) Code) Platform for Scan Commerce and Scan to Connect) https://jovanhuttonpulitzer.org has founded companies that have included seed investment rounds ranging from $1.6m to over $250m with companies supported and funded by Dreamit Ventures, and MicroVentures to name a few lead investors. Currently actively involved in Augmented Reality, Artificial Intelligence, Machine Learning, Computer Vision, Health Care, Mobile Health Care, Engagement Technologies, and Data Analytics industry. Pulitzer has also created numerous product companies that have generated over a billion dollars in consumer sales. His patents are known to grant fast and Pulitzer is regularly one of the top inventors month to month in the United States. Pulitzer's patents have been licensed to more than 330 companies, ranging from early-stage firms to Fortune 100 Industry Leaders such as eBay, IBM, AOL, Cisco, Google, Walgreen Co, TiVo Brocade Communications Systems, Inc.; Crate & Barrel Holdings, Inc.; F5 Networks, Inc.; Quick Logic Corporation; Rackspace Hosting, Inc.; Taiwan Semiconductor Manufacturing Company, Ltd.; Zynga Inc., Advanced Micro Devices, Inc., Avaya Inc., Ericsson AB, MobiTV, Inc., Nikon Corporation, Pioneer Corporation, NEC Corporation, Hitachi, Ltd., Novell, Inc.; Leap Wireless International Inc.; Barnes & Noble, Inc., Broadcom Corporation, Qualcomm Incorporated, Intel Corporation, Sony Corporation, HTC Corporation, LG Electronics Inc., Nokia Corporation, Samsung Electronics Co., Ltd., Best Buy Co, Inc., Fujitsu Limited, Intuit Inc., and Juniper Networks, Inc. As Jovan would say, rev bike. Stay In Touch With Jovan Pulitzer: Website: https://jovanhuttonpulitzer.org Website: https://www.jovanhuttonpulitzer.locals.com Fantastic Book: https://www.amazon.com/Commanders-How-Cut-Off-Your/dp/1495927970 IG: https://www.instagram.com/jovanhuttonpulitzer ➔Please check out our Sponsors ➔Horome levels falling? Use MSCSMEDIA to get 25% off home test: https://trylgc.com/MSCSMEDIA Ty LetsGetChecked. ➔Weston Jon Boucher - Lucery Men's Clothing At an Affordable Price Without Losing Quality: https://www.westonjonboucher.com ➔Fiji: https://Fijiwater.com/mscs $5 off free shipping Unleash ➔Monster Energy: https://www.monsterenergy.com/us/mscs ➔Aura: See if any of your passwords have been compromised. Try 14 days for free: https://aura.com/MSCS Thank you to Aura ➔ Stay Connected With MSCS MEDIA on Spotify Exclusive: Watch all Mscs Media Video Podcasts UNCENSORED and UNCUT.: ► https://spoti.fi/3zathAe (1st time watching a video podcast on Spotify when you hit play a settings pop-up will show, tap under the settings pop-up to watch the video playing.) ► All Links to MSCS MEDIA:https://allmylinks.com/mscsmedia

Sony Corporation and WS Audiology recently announced that they have entered into a partnership agreement in the over-the-counter self-fitting hearing aid market. Through the partnership, Sony and WSA aim to combine their respective technological and medical expertise to create solutions that will shape the new field. In this special episode, Amyn Amlani sits down with Maarten Barmentlo, Chief Marketing Officer and President OTC at WS Audiology, to discuss the new partnership and what it means for consumers and hearing professionals. Be sure to subscribe to our YouTube channel for the latest episodes each week, and follow This Week in Hearing on LinkedIn and Twitter: https://www.linkedin.com/company/this-week-in-hearing/ https://twitter.com/WeekinHearing

Steven Fuld, Senior Vice President of Marketing for Sony Corporation of America, takes us inside the company's loyalty program and discusses the shift in consumer loyalty drivers that has led to Sony Rewards' expansion into live events.For more information on the TicketManager Partner Summit, click here.

On this episode, Sherry Menor-McNamara and Jo McGarry discuss how to boost businesses and the economy in 2022. In her tenure as President & CEO of the Chamber, Sherry Menor-McNamara shares with podcast host, Jo McGarry, how these past two years have been the most challenging for business owners due to the ongoing effects of the pandemic. Tune in to hear how businesses can effect change, rally for recovery and navigate the path forward through the Boost 4Business initiative and by telling their story with policymakers. Bio:Sherry Menor-McNamara was appointed President and Chief Executive Officer of the Chamber of Commerce Hawaii on September 1, 2013; becoming the youngest and first female President and CEO of the Chamber in the organization's 170-year history, as well as the first Asian to serve as CEO of a State Chamber. She previously served as the organization's Chief Operating Officer and Senior Vice President of Government Affairs. She joined the Chamber as Director of Business Advocacy in 2006 and was promoted to Vice President of Business Advocacy and Government Affairs in 2007. Under her leadership, the Chamber was recognized as the 2018 State Chamber of the Year, a national award presented by the Association of Chamber of Commerce Executives.Prior to joining the Chamber, she was events manager for ESPN Sheraton Hawaii Bowl. She has lived in several major cities, including Tokyo, New York, Washington D.C., Los Angeles and London, working for a wide variety of companies, such as Sony Corporation, Sony Pictures Entertainment, Estee Lauder Company, Elton John Production, as well as for the Hawaii State Legislature, U.S. Senator Daniel Akaka and the Executive Office of the United States President.  She currently serves on numerous boards including the Hawaii Tourism Authority, JAIMS Foundation, and Move Oahu Forward. Nationally, she serves the board for the U.S. Chamber, Council of State Chambers, Association of Chamber of Commerce Executives, including its Executive Committee, and the U.S. Chamber Committee of 100. Sherry earned a certificate in expanding impact in advocacy from the Harvard Kennedy School of Executive Education. She received her juris doctorate degree from the William S. Richardson School of Law and her MBA from the Shidler College of Business – both at the University of Hawaii at Manoa. She also pursued graduate study in public administration at the University of Southern California and holds a bachelor's degree in political science from the University of California at Los Angeles. Born in Tokyo, Japan and raised in Hilo, where she graduated from Waiakea High School, Sherry is married to John McNamara. She is a certified yoga teacher and enjoys golfing, traveling and spending time with her husband and dog, Kuma-chan. 

Jordy describes himself as a Marketing Generalist with 13+ Years of Integrated Marketing Experience (Brand, Product, Digital, Content, Influencer, Experiential, Paid, Comms) driving high-impact global programs for Sony Corporation, Intel Corporation, Pernod Ricard, the E.U. Government & more. Both in-house + agency. He's got Deep experience in Emerging Technology (VR, Immersive Audio) & Entertainment/Music verticals.Learn more about Lyte.  Hosted on Acast. See acast.com/privacy for more information.

Jordy describes himself as a Marketing Generalist with 13+ Years of Integrated Marketing Experience (Brand, Product, Digital, Content, Influencer, Experiential, Paid, Comms) driving high-impact global programs for Sony Corporation, Intel Corporation, Pernod Ricard, the E.U. Government & more. Both in-house + agency. He's got Deep experience in Emerging Technology (VR, Immersive Audio) & Entertainment/Music verticals.Learn more about Lyte. 

Sony Corporation became famous for innovation in the consumer electronics space, developing the first truly popular transistor pocket radio and of course the Walkman series of portable cassette and CD players. The company has expanded considerably from that consumer sector to include technologies such as electronic materials and smart phones, but much of the company's recent strategy is centred on entertainment, specifically feature films and gaming through the PlayStation platform. The company has revealed their second electric vehicle prototype, following a year of road testing in Europe and appears to be ready for series production. EV sector is crowded with multiple startups, but Sony appears to be using a slightly different strategy from other startup automakers: they plan to use self driving electric vehicles as delivery systems for an immersive user experience that includes Sony's entertainment products. If successful, the project may change the fundamental economics of the auto industry from that of selling transportation, to delivering data. Self driving cars and trucks are reality today with companies such as Cruise, Waymo, Argo AI and TuSimple fielding autonomous vehicles on public roads today. Autonomously guided vehicles are also common sight in factories and warehouses around the world, but what about agriculture? What prototypes have been built and tested, at the 2022 Consumer Electronics Show in Las Vegas, John Deere unveiled a production ready optionally driven tractor based on the companies 8R design. The tractor uses a hybrid approach to autonomy, using multiple sensors for obstacle detection and geo-mapping for location to within 1 inch. Operators drive the tractor to the field, then move on to other tasks. In a tight labor market in the agriculture sector, autonomy be essential for sustained productivity and cost control. Access all episodes of https://www.engineering.com/viewAll?category=this-week-in-engineering (This Week in Engineering) on engineering.com TV along with all of our other series.

Welcome back to the Neuroscience Meets Social and Emotional Learning Podcast for episode #149 with Dave Farrow[i], a two-time Canadian Guinness World Record Holder for Most Decks of Playing Cards Memorized in a single sighting in 1996 and again in 2007 when he correctly memorized and recalled the exact order of 59 decks of shuffled playing cards—which is 3068 cards in total, exceeding his previous record of 52 decks (2704 cards). Watch the Interview on YouTube here. https://www.youtube.com/watch?v=rrxuvnCpI0c Learn more about Dave Farrow and his Memory Program https://farrowmemory.com/a/andrea See past episodes here https://www.achieveit360.com/episodes/ On this episode you will learn: ✔︎  How Dave Farrow overcame his diagnosis of ADHD and Dyslexia to develop talents that would set him miles apart from the rest in his future. ✔︎ The learning strategies that Dave Farrow used to overcome his areas of weakness and work 8x faster than the average person. ✔︎  The secret behind how he memorized 59 decks of shuffled playing cards that got him into the Guinness World Book of Records for memory. ✔︎ His strategy for memorizing 109 balloon colors (in 60 seconds) winning him the episode on FOX TV's SUPERHUMAN SHOW. ✔︎ How Dave Farrow now wants to give back and help others develop SUPERHUMAN MEMORY Powers, Increase Focus and Reduce Brain Fatigue, so they can rise to the top of their career and life. I'm Andrea Samadi, author, and educator from Toronto, Canada, now in Arizona, and like many of our listeners, have been fascinated with learning and understanding the science behind high performance strategies in our schools, sports, and the workplace with ideas that we can all use, understand and implement immediately. I can't tell you how excited I am to speak with fellow Canadian, Dave Farrow[ii] who wasn't born with the gift of memory, he was diagnosed with ADHD and dyslexia as a child. To help him to do better at school, Dave created a memory system called “The Farrow Method” which is now a certifiable scientifically proven system for memory backed by a double-blind neuroscience study at McGill University In 2008 Dave was hired by Sony Corporation to live in a window on 5th Avenue in Manhattan and speed read on a Sony E-Reader for literacy in America. In 30 days, he read over 100 books and through his efforts, Sony gave 4.4 million E-Books to schools in America. Over 100 million people watched him in the window read for charity. As a memory expert, David has trained over 10,000 business professionals, students, managers and seminar attendees in memory programs offered in both Canada and the United States, with that number growing each day. Today Dave uses his media savvy and keen understanding of the brain in the public relations sector. He is the founder and CEO of FarrowPR a full-service public relations and marketing firm in Buffalo NY. With his ability to speed read and memorize large amounts of information, Dave is an expert in Nanotechnology and microfluidics and is currently developing a prototype for a robotic moving mannequin with “Start Up New York.” Dave has been a featured guest expert on over 2000 interviews in the media including, The Today Show, Live with Regis and Kelly, Steve Harvey, Discovery Channel and many others. I was introduced to Dave Farrow after episode #145 with Howard Berg[iii] who holds the Guinness World record for speed reading, and immediately started to make connections with his work, and past interviews and episodes. I'm always looking at ways to improve memory, especially after my brain scan at Amen Clinics[iv] showed that I was weak in the area of recall memory or recalling a list of random words and Dr. Creado who did my brain scan evaluation reminded me that “we can change our brain and memory with practice, but we must first of all believe it's possible.” After seeing how easy it was to remember a list of 10 items with my interview with Howard Berg, I'm dying to learn more from Dave Farrow, and share these strategies with you. Welcome Dave, thank you very much for meeting with me today. I see that you are originally from Kitchener, Ontario? Growing up in Toronto, I spent a lot of time in Kitchener in high school when a high school friend moved off the Homer Watson Blvd exit (I still remember that!). Where have I reached you today? Q1: From reading your story, I can see how you got behind with your academics with the health challenges you experienced. Your story reminded me a lot of someone I interviewed years ago, named Nik Halik[v] from EPISODE #31 who overcame severe illness as a child, by studying Encyclopedias and went on to live a phenomenal life. What do you remember about your early years that motivated you to learn, study and begin developing the talents that would set you miles apart from others in your future? Q2: Dave, a lot about your story is fascinating, but for those who work with students with dyslexia, or reading challenges, they might find it difficult to imagine results like yours. I interviewed Lois Letchford on episode #136 where her son, who was diagnosed with dyslexia in first grade, went on to get his Ph.D. and graduate from Oxford University, with a bright future. His Mom spoke about the switch she felt with his learning when he began to find an interest in learning through maps. Also, Barbara Arrowsmith-Young from episode #132[vi] who changed her brain and left her learning disability behind. Was there something that you remember that changed for you that took you from struggling with your academics, to mastery? Q3: Can we talk about what got you into the Guinness World Book of Records for memory? "There is nothing more empowering or motivational than discovering the ability for SuperHuman Memory has been inside you all along." - Dave Farrow I watched you on the FOX TV SUPERHUMAN SHOW[vii] where you were being tested by memorizing 109 balloon colors, (in 60 seconds) (and then I thought “What strategy does he use to do this as you close your eyes?” How on the earth could you memorize 59 decks of shuffled cards when I struggle to remember 10 things on a random list? Is there a secret? Q4: Looking through your work this weekend, I couldn't miss seeing Harry Lorayne[viii] somewhere, and I don't remember where it was, maybe it was a reference on your website. When I worked with Bob Proctor in the seminar industry, he was always talking about Harry Lorayne being the person he knew with a great memory (maybe because he hadn't met you yet)? Was Harry one of your early influencers? Who else inspired the work you are doing? Q5: I can also see some of the leaders of motivation and sales on your website who I've come across over the years. I saw Greg Reid, the creator of Secret Knock, who's written so many books on the power of positive thinking and developing your mind, and also the late Frank Shankwitz, the Founder of Make-A-Wish Foundation, who we interviewed on episode #40 and sadly we lost earlier this year.[ix] How are you now using your talents to help others to be more successful? Q6: What is the Farrow Method™[x] that was proven at McGill University's neuroscience study and how does it guarantee to improve someone's memory? How can The Farrow Method  help sales teams, high powered executives, or anyone else looking to improve their productivity and results? Q7: Is there something important, that you think I have missed? Thank you for your time today, Dave, and for all you are doing to help lift up those who may think they don't have a chance for mind-blowing results that you have attained. For those who want to learn more about you and your programs, I will put the link in the show notes  https://farrowmemory.com/a/andrea as well, they can find you on Twitter https://twitter.com/FarrowComms Linkedin https://www.linkedin.com/in/davefarrowmemory/ RESOURCES: The Gift of Dyslexia: Why Some of the Smartest People Can't Read by Ronald D. Davis Published Feb.4th 2010 https://www.amazon.com/dp/B0030CVQGW/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1 Educational Implications of the Theory of Multiple Intelligences First Published Nov. 1st, 1989 by Howard Gardner https://journals.sagepub.com/doi/abs/10.3102/0013189X018008004 REFERENCES: [i] https://farrowmemory.com/a/andrea [ii] https://en.m.wikipedia.org/wiki/Dave_Farrow [iii] Neuroscience Meets Social and Emotional Learning Podcast EPISODE #145 with the World's Fastest Reader, Howard Berg on “Strategies to Improve Reading, Comprehension and Recall” https://andreasamadi.podbean.com/e/the-worlds-fastest-reader-howard-stephen-berg-on-strategies-to-improve-reading-comprehension-and-recall-for-educators-and-the-workplace/ [iv] Neuroscience Meets Social and Emotional Learning Podcast EPISODE #84 Brain Scan Results “How a SPECT Image Brain Scan Can Change Your Life” [v] Neuroscience Meets Social and Emotional Learning Podcast EPISODE #31 https://andreasamadi.podbean.com/e/entrepreneur-civilian-astronaut-and-extreme-adventurer-nik-halik-on-overcoming-adversity-to-create-an-epic-life/ [vi] Neuroscience Meets Social and Emotional Learning Podcast EPISODE #132 with Barbara Arrowsmith Young on “How She Changed Her Brain and Left Her Learning Disability Behind” https://andreasamadi.podbean.com/e/the-story-of-barbara-arrowsmith-young-the-woman-who-changed-her-brain-and-left-her-learning-disability-behind/ [vii] Dave Must Memorize 109 Balloon Colors Published on YouTube June 10, 2017 by FOX NEWS https://www.youtube.com/watch?v=pmacFBSH864&t=1s [viii] https://en.m.wikipedia.org/wiki/Harry_Lorayne [ix]Neuroscience Meets Social and Emotional Learning Podcast EPISODE #40 with Frank Shankowitz https://andreasamadi.podbean.com/e/co-founder-of-the-make-a-wish-foundation-frank-shankwitz-on-lessons-from-the-wish-man-movie/ [x] https://farrowmemory.com/

We had an amazing time on our podcast with Scott Erwin, an actor, model, singer, writer, and speaker. Scott told us a little about his early years singing in his mother's choir and how it helped shape his creativity early on. He also gave us a peek into his early contact with the entertainment industry, including his time at Sony Corporation as an accountant.Scott shared his experience as an accountant in college and as a businessman in the real estate industry. We got to learn about his experience with writing and what inspired his books. He also gave us an insight into his second book, Life is like a fast car, which is his most recent book.We got to learn more about Scott's life and some of the struggles he overcame in the last two years. He told us how he found VIP Ignite and shared some of his misconceptions when he first started working with VIP Ignite.Finally, Scott explained why a strong mindset is vital to a career in the entertainment industry, and how writing his books helped test his mental resolve.3 Learning OutcomesTrust in your abilities and the process.Setbacks will always occur in your journey, learn to work past them and move forward.Pay attention to yourself, you need to take care of yourself before you can save any other person.CHECK OUT VIP IGNITE'S FREE MODEL AND ACTOR BOOTCAMP: https://vipignitesummit.com/FOR MORE INFORMATION ABOUT VIP IGNITE:https://vipignitelive.com/CHECK US OUT ON FACEBOOK:https://www.facebook.com/vipigniteliveCHECK US OUT ON INSTAGRAM:https://www.instagram.com/vipigniteCHECK US OUT ON TWITTER:https://www.twitter.com/vipigniteCHECK OUT THE HOLLYWOOD MINDSET WEBSITE HERE:https://www.hollywoodmindset.com/HECK OUT THE COFFEE IN THE GREEN ROOM PODCAST HERE:https://www.coffeeinthegreenroom.com/CHECK OUT THE VIP IGNITE LIVE PODCAST HERE:https://www.vipignitelivepodcast.com/CHECK OUT WHAT PEOPLE ARE SAYING HERE:https://vipignitelive.com/reviews/

Bot M8 LLC v. Sony Corporation of America

This week, we go into the world of Chart Industries. We talk with CEO Jill Evanko on the technology required to do the future of gasification for hydrogen, LNG and a whole bunch more. It’s a fascinating episode. I know I learned a lot and I hope you enjoy. Podcast Audio   https://youtu.be/RXEdRCDtu7M   About Jill Jillian C. Evanko Jillian (Jill) Evanko is President and Chief Executive Officer of Chart Industries, Inc. (NYSE: GTLS), serving in this capacity since June of 2018.  Ms. Evanko joined Chart in February of 2017 as Chief Financial Officer.  Prior to joining Chart, Jill was the Chief Financial Officer of Truck-Lite Co., LLC as well as having held multiple operational and financial executive positions at Dover Corporation (NYSE: DOV) and its subsidiaries.  Prior to joining Dover in 2004, Ms. Evanko held financial and operational roles at Arthur Andersen, LLP, Honeywell Corporation and Sony Corporation.  In addition to serving on Chart’s Board of Directors, Ms. Evanko also serves as an independent director of the Board of Parker Hannifin Corporation (NYSE: PH) as well as a director on the Board of McPhy (Euronext Paris: MCPHY – ISIN: FR0011742329). Jill received a Master of Business Administration (MBA) from The University of Notre Dame and a Bachelor of Science in Business Administration from La Salle University.  She is the winner of the 2020 ExxonMobil Power Play Rainmaker award, the 2020 S&P Global Platts Energy Award for Chief Trailblazer, and the World LNG Executive of the Year 2020.  She serves on the non-profit Board of Directors of the National Association of Manufacturers (NAM) and the US-India Strategic Partnership Forum (USISPF).  

Kei Sakaguchi has a wealth of experience both in global Japanese corporations and small-scale innovative companies. Growing up in a Catholic environment, Mr. Sakaguchi was exposed to foreign culture from an early age and aspired to work in a global organization one day. Mr. Sakaguchi graduated from Keio University with a law degree, and entered Sony Corporation as a new graduate after reading a cover story on Akio Morita, Sony's legendary co-founder and CEO. Mr. Sakaguchi first worked in the legal division of Sony but was selected by Mr. Morita to join his speech writing team. Mr. Sakaguchi had an incredible experience working under Mr. Morita, learning the ins and out of how he led. Mr. Sakaguchi recalls Mr. Morita's speech to newly hired graduates which urged young employees to be self-reliant and be the owner of their own career. In working closely with Mr. Morita, Mr. Sakaguchi describes him as a passionate believer and communicator of the Sony vision. He adds: “[Morita-san] was a very results-oriented person, careless about the method…but he was very demanding as to the quality of the outcome. So for employees, the team members, it was very easy to understand what he is demanding and what we need to deliver. That clarity of leadership made people work with commitment, passion, and motivation.” Mr. Morita also encouraged innovation, encouraging employees to think outside of the box and to not be afraid of making mistakes as a result of that. To Mr. Sakaguchi, the lessons he learned at Sony and the “Sony DNA” that he developed is something that he still carries with him when leading and engaging with others.   After 27 years at Sony, Mr. Sakaguchi's next move was to Coca-Cola, where he became the Manager of Global PR, leading a team of 30-40 staff. In leading a diverse team of staff, Mr. Sakaguchi highlights the importance of having a two-way communication, talking about the company vision and business goals. This style of communicating and creating real value for the company has, in Mr. Sakaguchi's experience, led to higher levels of commitment and motivation. Interestingly, Mr. Sakaguchi found certain aspects of the leadership style at Coke to be more manual-based than Sony. Yet Coke also encourage innovation and as proof, 70% of Coca-Cola Japan's revenue came from Japan-originated tea and coffee products. Within his PR team, Mr. Sakaguchi was mindful of encouraging his staff to not only publicize the joy and value of a new product but communicate the innovation behind it to tap into the unique Japanese monozukuri spirit.   Mr. Sakaguchi then joined the senior leadership team of Meltwater, a San Francisco based online and social media intelligence company. There, he led a team of 20 people, who were mainly in their 20s. Mr. Sakaguchi committed himself to “downloading [his] longstanding corporate experiences” and educating his young team on the large Japanese corporation mentality and how the Meltwater employees can better approach them. Since his team was from a diverse international background, Mr. Sakaguchi also advised them on how to follow Japanese company work styles when communicating with potential clients. In order to maintain engagement amongst his team, Mr. Sakaguchi urged them to try new things on their own and be accountable for the results. He also encouraged those who failed in this task by encouraging them to carefully view the process and how it can be improved.   After two years at Meltwater, Mr. Sakaguchi was headhunted by Eurasia Group, a New York-based consulting firm focusing on focusing on advising global companies on the potential risk of geopolitics on their global business. Mr. Sakaguchi initially ran a solo operation as the Japan representative mainly focusing on business development.   To newcomers leading in Japan, Mr. Sakaguchi advises them to be avid proactive communicators of the organizations value, mission and goals and engage in one-on-one conversations with employees frequently. He also advises the encouragement of the box thinking and being lenient towards failure as long as it is constructive failure. Moreover, he urges foreign leaders to encourage more individual initiatives from their team and tap into diverse talents, including non-Japanese and female candidates. Mr. Sakaguchi states: “globalization is still a must for many Japanese companies and for real globalization, for real success in the global market, you need to pick up positive and innovative views and suggestions from non-Japanese managers hired outside of Japan with new thinking.”

In this podcast David is joined by Dr. Juan Nogueira, Senior Director of Connectivity Center of Excellence, from worldwide ODM, Flex. They have a fascinating discussion about how Flex approach security and why there is always space in the bill of materials for security. They also talk about how ODMs are not only creating IoT, but also embracing IoT – it's one not to miss! Dr.  Nogueira is Sr. Director for Connectivity in the Global Technology Team at Flex. In this role he is defining technology roadmaps, evaluating new innovative solutions, establishing strategic collaborations with partner companies and leading internal research programs in the field of wireless communication. Prior to working at Flex, he was Lead System Architect of Advanced Development and System Architectures first at Robert Bosch GmbH and then at Bosch Connected Devices and Solutions GmbH (BCDS) in Reutlingen (Germany). In this position he defined the connectivity technology roadmap that later concluded with the foundation of BCDS as the Bosch subsidiary focused in connectivity and IoT. Before that, he worked in corporate R&D for wireless communication and sensing systems at Sony Corporation in Stuttgart (Germany) where he held the positions of Senior System Engineer and Principal Engineer. Dr. Juan Nogueira holds a PhD in Telecommunications Engineering from the University of Vigo (Spain). He subsequently became an associated professor at the University of Vigo in the Electronic Technology Department, collaborating with industry on projects in the area of industrial field buses. He has written numerous articles and holds 20+ patents in the area of communication protocols, wireless sensor networks and IoT. 1.03: Introduction to Flex and their role in the IoT industry. 5.15: Is security a growing concern with Flex's customers? 5:40: Why it's easy to overlook IoT security in the construction industry. 6:28: Security isn't just for high value assets, time is money. 7:56: The business cost of failure when things go wrong? 8:50: Educating customers on IoT security. You cannot just assume thing are secure in IoT. 9:19: Flex's proactive approach to IoT security. Demonstrating security credentials, adding credibility. 10:20: Introducing the PSA Certified 2021 Security Report: cost is still an issue for OEMs and the main concern for customers. 13:15: There is always room in the Bill of Materials (BOM) to compensate for the additional cost of security, it's just as necessary as your power supply. 16:28: All markets must consider security, the high-impact industries are leading the way. 18:11: Relationship between IoT, security and machine learning in the edge. 20:10: Flex are not just creating IoT, but also embracing IoT to benefit from AI and digital transformation. 21:50: Opportunities for production lines, and the challenge of technical debt/retrofitting existing machinery, so machines can benefit from digital transformation too. 24:10: The IoT landscape in five years time – IoT will feel like “everyday normal.” 5G will be deployed in both public and private networks. 26:58: Juan's advice for device security implementations now to secure tomorrow.

On today’s Daily Fix, Take-Two Interactive CEO Strauss Zelnick goes on the record about the future of single-player games coming out of Rockstar Entertainment. It seems we can count on a proper Grand Theft Auto 6 Single Player Campaign, despite the incredible success of GTA Online. The PlayStation 5 DualSense saga continues as a formal class action lawsuit has been filed against Sony Corporation of America and Sony Interactive Entertainment! And finally, we take a look at some off-the-wall moments from Tony Hawk 3, in a blast from the past presented by Pacifico.

Sony Corporation Q3 2020 Earnings Call --- Send in a voice message: https://anchor.fm/earningspodcast/message Support this podcast: https://anchor.fm/earningspodcast/support

Tim Hoerr, Managing Partner Serra Ventures Tim is the CEO and founder of Serra Ventures, LLC, a VC firm that provides coaching and funding to emerging stage high tech companies. A CPA and CMA, Tim was formerly a consulting partner in the international accounting and consulting firm, RSM. Tim was co-founder and CEO of iCyt, a bioscience instrument firm that was acquired by Sony Corporation in 2009. Tim then served as CEO of ImmuVen which was acquired by Abbvie in 2014. Tim is also the author of two books, Thank God It's Monday! And Risking It.

Running a design/engineering consultancy, developing your own products and giving back to the community by teaching its kids about design are all notable achievements that Michael Prince has accomplished in his long career. In this episode we talk about the challenges of running and operating your own business, steps we can take to be more sustainable in our designs and- most importantly- how the secret to unlocking the best solution for your designs lies in the process. Overview of Episode Content00:02:06- The Story Behind Beyond Design00:06:41- How you tell someone their work sucks?00:08:53- Are we putting too much emphasis on quality sketch work?00:16:23- Process and how it has set Beyond Design apart from competitors.00:20:24- Improving Sustainability00:25:50- Making an impact through education00:40:15- The Job Gap- what to do?00:50:48- "The Variable"More About Michael PrinceOver the past 30 years, Michael Prince has been deeply involved in the product development industry. After earning a Bachelor's degree in Industrial and Product Design at Syracuse University, he started his career working in product planning for Sony Corporation then worked as a product designer for Thomson Consumer Electronics before ultimately opening Beyond Design in 1994.As an avid entrepreneur he's always had side projects to keep him busy. While running Beyond Design he started Yummy Designs- a brand through which he's been able to launch his own products like The Ultimate Hanger and the Buzz Brush. If that's not enough for you, Michael also loves to teach students about product development by offering internship programs to students from universities around the world and even created two programs at a Chicago Public School centered on teaching students all about the product development process and what it takes to design and market a product. 

Sherry Menor-McNamara is the youngest and first female President and CEO in the 170-year history of the Chamber of Commerce Hawaii, as well as the first Asian to serve as the leader of a State Chamber, and under her leadership, the Chamber won the 2018 ACCE State Chamber of the Year, and in 2019, won two national Council of State Chambers awards. She has lived in several major cities, including Tokyo, New York, Washington D.C., Los Angeles and London, working for companies including: Sony Corporation, Sony Pictures Entertainment, Estee Lauder Company, Field Group, Elton John Production and “60 Minutes” news magazine show. Her government-related work includes positions with the Hawaii State Legislature, U.S. Senator Daniel Akaka and the Executive Office of the United States President. She currently serves on the Board of Directors of the Hawaii Tourism Authority, Board of Trustees of the JAIMS Foundation, Executive Committee and Board of Directors for Move Oahu Forward, and Advisory Council of the Center for Tomorrow's Leaders. Nationally, she serves on the Board of Directors of the U.S. Chamber of Commerce, the Council of State Chambers (COSC), the Association of Chamber of Commerce Executives (ACCE), and Western Association of Chamber Executives (WACE), as well as on the U.S. Chamber's Committee of 100.

Shawn Layden: Great Leaders Are Explorers. This week Shawn Layden joined Jennifer Hill and Brandon Maslan to discuss what makes a great leader, and how to implement that leadership. Shawn discussed his 30+ year journey at Sony Corporation and Playstation, while sharing the lessons he learned along the way. He reminded the audience that early in your career, be sure to be a great follower by making yourself useful and being engaged. Tell a compelling story to relay your points, the leaders of tomorrow are going to be "explorers" who are charting the unknown, and that a leader’s job is to clear the road of obstacles so their people can do their jobs. We also learned about why everyone should be an ally as well as why it just makes good business sense.

Ken Shigematsu is the Senior Pastor of Tenth Church in Vancouver, BC, one of the largest and most diverse city-center churches in Canada. He is a recipient of the Queen Elizabeth Diamond Jubilee Medal awarded to Canadians in recognition for their outstanding contribution to the country. Before entering pastoral ministry, he worked for the Sony Corporation in Tokyo. Ken is the author of the award-winning bestsellers ‘God in My Everything’ and ‘Survival Guide for the Soul.’ Ken lives in Vancouver with his wife, Sakiko, and their son, Joey. www.ccln.ca/season2/episode29 www.alphacanada.org/share2020

We learn lessons from two great Japanese engineers, industrialists, innovators and marketers. They created companies which became world leaders. Soichiro Honda (1906 - 1991) founded the Honda Motor Company. Akio Morita (1921 - 1999) was the co-founder of Sony Corporation.

Clint Brauer​, ​CEO of Greenfield Robotics and Owner at MG Honors Farms, ​thought he was done with farming when he left for the west coast after graduating from Kansas State University. After running hard in LA for over a decade in tech at the Sony Corporation, Clint took a pause and decided to come home and use his tech network with the goal of ridding broad-acre farming from its dependence on chemicals. Clint believes he might have a solution through Greenfield Robotics, which focuses… Continue Reading ›› The post Cheap Equipment, Fast Times in LA, and Chemical-Free Farming with Clint Brauer appeared first on Farmtank.

Sony Corporation has invested $250M in Epic Games! But all indications are that the multinational media giant doesn't intend for that investment to relate solely to its gaming division. So what does Sony's "Strategic Investment" really mean, and why does Fortnite feature so prominently in both companies' futures? The only place to find a $250M mixer cover charge is...in Virtual Legality. CHECK OUT THE VIDEO AT: https://youtu.be/0AyjUSTSFQ4 #Sony #Epic #Investment *** Discussed in this episode: "Epic Games Receives Strategic Investment from Sony Corporation" Epic/Sony joint press release - July 9, 2020 https://www.businesswire.com/news/home/20200709005844/en/Epic-Games-Receives-Strategic-Investment-Sony-Corporation "What is the definition of "strategic investment"?" Quora Answers https://www.quora.com/What-is-the-definition-of-strategic-investment "Strategic Investment Examples" Gaebler Resources for Entrepreneurs https://www.gaebler.com/Strategic-Investment-Examples.htm "Quick thread on Sony and Epic deal..." Tweet - July 9, 2020 - Daniel Ahmad (@ZhugeEX) https://twitter.com/ZhugeEX/status/1281368571902402560 "Epic Games' Valuation Around $17B After $750M Funding Round" Sports Business Daily - June 17, 2020 https://www.sportsbusinessdaily.com/Daily/Issues/2020/06/17/Finance/Epic.aspx "Epic Games" NC Business Entity Search https://www.sosnc.gov/online_services/search/Business_Registration_Results "Epic Games MD Business Entity Search https://egov.maryland.gov/BusinessExpress/EntitySearch/Business "Board Observer vs. Board Member" VC Adventure - January 18, 2005 https://www.sethlevine.com/archives/2005/01/board-observer-vs-board-member.html "Fortnite and Travis Scott in "The Metaverse": Fraction of the Future (VL211)" YouTube Video - April 27, 2020 - Hoeg Law https://youtu.be/rU5lSqMM4YQ "'Fortnite' virtual rap concert draws record 12.3M attendees" Mobile Marketer - April 27, 2020 https://www.mobilemarketer.com/news/fortnite-virtual-rap-concert-draws-record-123m-attendees/576781/ "List of assets owned by Sony" Wikipedia Entry https://en.wikipedia.org/wiki/List_of_assets_owned_by_Sony#Subsidiaries_and_affiliates_by_business_segment *** "Virtual Legality" is a continuing series discussing the law, video games, software, and everything digital, hosted by Richard Hoeg, of the Hoeg Law Business Law Firm (Hoeg Law). CHECK OUT THE REST OF VIRTUAL LEGALITY HERE: https://www.youtube.com/playlist?list=PL1zDCgJzZUy9YAU61GoW-00K0TJOGnPCo DISCUSSION IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY AND IS NOT TO BE CONSTRUED AS LEGAL ADVICE. INDIVIDUALS INTERESTED IN THE LEGAL TOPICS DISCUSSED IN THIS VIDEO SHOULD CONSULT WITH THEIR OWN COUNSEL. *** Twitter: @hoeglaw Web: hoeglaw.com Blog: hoeglaw.wordpress.com

A Sony Corporation confirmou um investimento em ações na Epic Games, aumentando a proximidade entre as duas empresas. Discutimos isso no Ping de hoje, além da Microsoft dizendo que não vai desacelerar aquisições de estúdios, a vendas em mídia digital da Capcom e jogos gratuitos desta semana.

I know that there a lot of people and businesses struggling in this time of uncertainty and unease during this crisis and the worst of the virus has yet to come but that doesn't mean that you should surrender to that negative mindset + is GameStop in the limelight once again? Are games being delayed? The Sony Corporation, including other companies are donating to relief efforts in response to Covid-19.. We have evolved from much more than just a Health and Wellness Podcast, we are gamers that focus on the brighter side of gaming, to bring positivity into perspective, to uplift one another, and to even to make a difference.. // Host: mixer.com/ITSYAGOOH You can catch the Live Show every Sunday on Mixer @ mixer.com/postakegaming Let us know your thoughts by sending in a voice-note! https://anchor.fm/impactfulgg --- Send in a voice message: https://anchor.fm/theimpactplay/message

Sony Corporation announced it is spinning off its Electronics Products & Solutions business into Sony Electronics Corporation, Epic Games launches Epic Games Publishing, and Huawei launches the P40 phone lineup.   See acast.com/privacy for privacy and opt-out information.

Michael Brennan is a New York based painter and instructor of color theory at Pratt Institute. His minimalist and abstract paintings are often influenced by cinema and film history. He has exhibited his work nationally and internationally for the past three decades, including in the United States, Mexico, Belgium, Germany, Australia, and New Zealand. His paintings and works on paper have been reviewed in publications, including The New York Times, Art in America, ARTnews, Art New England, The Brooklyn Rail, ArtNet Magazine, and NY Arts. Brennan is also an accomplished writer, and his reviews and essays have been published in The Brooklyn Rail, ArtNet Magazine, The Village Voice, The Architect’s Newspaper, American Abstract Artists, and Archives of American Art/Smithsonian Institution, among other publications. Brennan’s work is included in collections, such as the Baltimore Museum of Art, National Gallery of Art, San Francisco Museum of Modern Art, San Jose Museum of Art, American Express, General Dynamics, Daimler AG, and Sony Corporation. He holds an MFA from Pratt Institute and a BA from the University of Florida. Image courtesy of Michael Brennan Broken Stars 00:00 - Introduction 00:39 - Michael Brennan 2:21 - Purple and Brown - Frazey Ford 07:06 - Theories of Black 16:46 - Current Work 27:54 - That Cosmic Feeling - Bee Appleseed 33:14 - Outro 33:35 - Finish

We will share experiences and best practices for implementing notable events, the various Splunk Enterprise Security frameworks, and adaptive response actions, and we'll share our approach for building a program to consistently develop, measure, and iterate on correlation searches. We will discuss how to integrate lessons learned from incidents, red team engagements, threat intelligence, threat hunting, and requirements from business units into the program. Example tactics we'll cover include leveraging low-fidelity detections to develop higher-fidelity and higher-value ones, managing detection content simply and easily through macros, and building a formula to assess the efficacy of your detection content. Speaker(s) Chris Ogden, Principal Threat Detection Engineer, Sony Corporation of America Drew Guarino, Senior Threat Detection Engineer, Sony Corporation of America Slides PDF link - https://conf.splunk.com/files/2019/slides/SEC1674.pdf?podcast=1577146215 Product: Splunk Enterprise, Splunk Enterprise Security, AI/ML Track: Security, Compliance and Fraud Level: Good for all skill levels

We will share experiences and best practices for implementing notable events, the various Splunk Enterprise Security frameworks, and adaptive response actions, and we'll share our approach for building a program to consistently develop, measure, and iterate on correlation searches. We will discuss how to integrate lessons learned from incidents, red team engagements, threat intelligence, threat hunting, and requirements from business units into the program. Example tactics we'll cover include leveraging low-fidelity detections to develop higher-fidelity and higher-value ones, managing detection content simply and easily through macros, and building a formula to assess the efficacy of your detection content. Speaker(s) Chris Ogden, Principal Threat Detection Engineer, Sony Corporation of America Drew Guarino, Senior Threat Detection Engineer, Sony Corporation of America Slides PDF link - https://conf.splunk.com/files/2019/slides/SEC1674.pdf?podcast=1577146229 Product: Splunk Enterprise, Splunk Enterprise Security, AI/ML Track: Security, Compliance and Fraud Level: Good for all skill levels

We will share experiences and best practices for implementing notable events, the various Splunk Enterprise Security frameworks, and adaptive response actions, and we'll share our approach for building a program to consistently develop, measure, and iterate on correlation searches. We will discuss how to integrate lessons learned from incidents, red team engagements, threat intelligence, threat hunting, and requirements from business units into the program. Example tactics we'll cover include leveraging low-fidelity detections to develop higher-fidelity and higher-value ones, managing detection content simply and easily through macros, and building a formula to assess the efficacy of your detection content. Speaker(s) Chris Ogden, Principal Threat Detection Engineer, Sony Corporation of America Drew Guarino, Senior Threat Detection Engineer, Sony Corporation of America Slides PDF link - https://conf.splunk.com/files/2019/slides/SEC1674.pdf?podcast=1577146234 Product: Splunk Enterprise, Splunk Enterprise Security, AI/ML Track: Security, Compliance and Fraud Level: Good for all skill levels

We will share experiences and best practices for implementing notable events, the various Splunk Enterprise Security frameworks, and adaptive response actions, and we'll share our approach for building a program to consistently develop, measure, and iterate on correlation searches. We will discuss how to integrate lessons learned from incidents, red team engagements, threat intelligence, threat hunting, and requirements from business units into the program. Example tactics we'll cover include leveraging low-fidelity detections to develop higher-fidelity and higher-value ones, managing detection content simply and easily through macros, and building a formula to assess the efficacy of your detection content. Speaker(s) Chris Ogden, Principal Threat Detection Engineer, Sony Corporation of America Drew Guarino, Senior Threat Detection Engineer, Sony Corporation of America Slides PDF link - https://conf.splunk.com/files/2019/slides/SEC1674.pdf?podcast=1577146224 Product: Splunk Enterprise, Splunk Enterprise Security, AI/ML Track: Security, Compliance and Fraud Level: Good for all skill levels

We will share experiences and best practices for implementing notable events, the various Splunk Enterprise Security frameworks, and adaptive response actions, and we'll share our approach for building a program to consistently develop, measure, and iterate on correlation searches. We will discuss how to integrate lessons learned from incidents, red team engagements, threat intelligence, threat hunting, and requirements from business units into the program. Example tactics we'll cover include leveraging low-fidelity detections to develop higher-fidelity and higher-value ones, managing detection content simply and easily through macros, and building a formula to assess the efficacy of your detection content. Speaker(s) Chris Ogden, Principal Threat Detection Engineer, Sony Corporation of America Drew Guarino, Senior Threat Detection Engineer, Sony Corporation of America Slides PDF link - https://conf.splunk.com/files/2019/slides/SEC1674.pdf?podcast=1577146258 Product: Splunk Enterprise, Splunk Enterprise Security, AI/ML Track: Security, Compliance and Fraud Level: Good for all skill levels

Joseph Tou is Vice President, Corporate Development at Sony Corporation of America and Managing Director of Sony Innovation Fund where he primarily leads U.S. technology M&A and investment activity as well as venture investments. Prior to Sony, Joe was a senior investment professional at Bertram Capital and Mavent Partners and semiconductor equity research analyst at Pacific Crest Securities. Joe is heavily influenced by his technology development and operational roots at companies such as Intel, Solectron, and Ford. Joe holds an MBA from the Kellogg School of Management and M.S. in operations research from Northwestern University. He also received a B.S. in Computer Engineering from the University of Michigan.

At present, Sony Corporation is in preliminary talks to buy up to 30 percent stake in Network18 Media & Investment Ltd. making it the second attempt by the group in 10 months for a local acquisition.     What makes the Japanese giant so keen on this deal?   Well, according to the sources, the Tokyo-based company seeks to tap booming demand for content in the South Asian nation. As a matter of fact, Network18, whose current portfolio includes VH1, Nickelodeon, MTV, CNBC TV18 and a range of other local language channels, as well as news portals such as Firstpost and Moneycontrol and news channels CNN-News18 and CNBC TV18, is just the ideal match for it.    To know who gains what, listen to this podcast...

The Cool Boys discuss Sony Pictures' (a subsidiary of Sony Corporation; NYSE: SNE) "Spider-Man: Far From Home", brought to you by Disney's (NYSE: DIS) Marvel Studios (a subsidiary of DisGoo)! Cool Boys Twitter: twitter.com/CoolBoysPodcast Cool Boys Email: thecoolboyspodcast@gmail.com Cool Boys Patreon: www.patreon.com/coolboyspodcast Cool Boys YouTube: www.youtube.com/channel/UCHzM86Bi2iqNoSTFhopQtXQ/

Located in New York, NY, Sony Corporation of America is the U.S. headquarters of Sony Corporation, based in Tokyo, Japan. Sony's principal U.S. businesses include Sony Electronics Inc., Sony Mobile Communications (USA) Inc., Sony Interactive Entertainment LLC., Sony Pictures Entertainment Inc., Sony Music Entertainment and Sony/ATV Music Publishing LLC.Subscribe to Broadcast Beat - Producer of NAB Show LIVE on Soundwise

A Sony e um grupo de empresas de táxis japonesas lançaram o S.Ride, um serviço de reserva de táxis on-demand, que está disponível em Tóquio. Para a Sony, é uma entrada numa nova área de negócio e um reforço do investimento no segmento dos serviços. Mais sobre inovação e nova economia em supertoast.pt.

My guest this week is Chetan Raval, an accomplished Information Technology Leader and huge proponent of AI and automation. His broad areas of expertise include IT security, technology, regulatory affairs, business acumen, finance, and business processes. Throughout his career, Chetan has held various leadership positions with organizations including Mannatech Inc., Analysts International, Cap Gemini, Sony Corporation, and Systems Plus. Chetan has a strong background in AI, and in the interview, we discuss his success in deploying chatbots and his obsession with automation. We also talk about how to leverage partners for proof of concepts, and different ways to find and develop expertise. I think that one of the things that makes this interview unique is Chetan’s perspective on how an IT Leader can help his CEO grow the business. I believe this is the question that CIOs of the future should be constantly asking themselves. I encourage you to listen to the interview with Chetan and hope you enjoy it as much as I did! The items we cover in this interview are: Hyper growth and slow down curve and the role of the CIO Innovative ways to keep the business profitable The power of experience plus technical knowledge of programming language AI, machine learning, chatbots Success in deploying chatbots Using partners for proof-of-concept Ways to find expertise (slack channels, partners, Meetup.com) Examples of Automation that saved human labor Develop internal skills for Incentive Modelling and predictive analysis How to partner with sales and marketing to provide deeper meaning for insight. About Chetan Raval Chetan Raval is an accomplished Senior Executive with more than 25 years of success across the telecommunications, manufacturing, healthcare, finance, and retail industries. Leveraging extensive experience in IT solutions for companies of any size, he is a valuable asset for businesses ready to implement new technology to help scale for growth and/or enhance security for sensitive data. His broad areas of expertise include IT security, technology, regulatory affairs, business acumen, finance, and business processes. Throughout his career, Chetan has held various leadership positions with organizations including Mannatech Inc., Analysts International, Cap Gemini, Sony Corporation, and Systems Plus. In 2015 he took on the role of Vice President and Global Head of Information and Technology at Nerium International where he continues to work today. Chetan has had tremendous success over the years and has served as a key contributor to numerous organizational achievements. He was responsible for the development of Mannatech's business intelligence and disaster recovery initiative, leading the ERP implementation, and for launching operations in 26 countries. Since joining Nerium International, Chetan has renegotiated software and hardware contracts that cut costs by more than $8M, invested in the customized development of the company's software system that now saves the company $2M annually, and increased efficiency, saving the company $4M, by implementing new software solutions. He is continuously working to keep the company current in technology by running pilot programs for advanced programs such as artificial intelligence chat-bots and data collection programs. Chetan received his Bachelor of Electronics Engineering from the University of Mumbai and his Master of Science in Electronics and Computer Technology from Indiana State University. He also has a wealth of knowledge in the roles and responsibilities of a board member having worked alongside board leadership on various projects throughout his career. Read full transcript here. How to get in touch with Chetan Raval LinkedIn Interviews: Sync Magazine Article about Chetan Raval's approach to Nerium's IT - Instant, Consistent, and Worldwide This episode is sponsored by the CIO Innovation Insider Council, dedicated to Business Digital Leaders who want to be a part of 20% of the planet and help their businesses win with innovation and transformation. Credits: * Outro music provided by Ben’s Sound Other Ways To Listen to the Podcast iTunes | Libsyn | Soundcloud | RSS | LinkedIn Leave a Review If you enjoyed this episode, then please consider leaving an iTunes review here Click here for instructions on how to leave an iTunes review if you're doing this for the first time. About Bill Murphy Bill Murphy is a world renowned IT Security Expert dedicated to your success as an IT business leader. Follow Bill on LinkedIn and Twitter.

A dica de hoje é de Akio Morita, empresário japonês, co-fundador da Sony Corporation. Veja mais vídeos do Cresça 1% ao dia: youtube.com/fernaobattistoni

Ken Shigematsu is senior pastor of Tenth Church in Vancouver, BC, one of the largest and most diverse city-center churches in Canada. Before entering pastoral ministry, he worked for the Sony Corporation in Tokyo. He is a recipient of the Queen Elizabeth Diamond Jubilee Medal awarded to Canadians in recognition for their outstanding contribution to the country. Ken is the... Read more » The post 88 – Ken Shigematsu appeared first on Sermonsmith.

This presentation is a part of Wycliffe College's Refresh 2017 Conference , "God in My Ambition". Ken Shigematsu arrived at Tenth as the Senior Pastor in August of 1996. Drawing on both eastern and western leadership philosophies with a penchant for risk-taking, Ken is a unique figure as a senior pastor. An energetic and creative communication style brings his sermons to life, setting the congregation at ease while challenging them with the gospel. On any given Sunday congregants are often surprised by the props Ken uses, whether it’s a hamburger under a napkin or a music stand as a javelin. A global thinker, Ken is honoured to serve as a trustee for World Vision Canada. Before entering full-time ministry, he worked for the Sony Corporation in Tokyo. Ken’s outward energy is fed by a deeply contemplative personal life. He enjoys reading spiritual classics and pursuing most monastic ideals. In the summer of 2000, while travelling to Japan, Ken took some extra time to spend with his friend Sakiko Otsuka and they were married the following spring. In June 2008 they joyfully welcomed and became parents of Joey. They love exploring nature through sailing, hiking and the company of Sasha, their Golden Retriever. Ken received the Queen Elizabeth Diamond Jubilee Medal in 2013, which is awarded to Canadians in recognition for their outstanding contributions to the country. He also received a World Vision Ken McMillan Hero for Children Award in 2017. Ken studied business economics and philosophy at Wheaton College, Illinois, receiving his bachelor ’s degree. He holds a Master of Divinity degree from Gordon-Conwell Theological Seminary and a doctorate from San Francisco Theological Seminary. His internationally bestselling book God in My Everything (Zondervan 2013) is about how people can experience Christ, not only in their formal prayers but in their home life, studies, work, and play through the ancient practice of a rule of life.

This presentation is a part of Wycliffe College's Refresh 2017 Conference , "God in My Ambition". Ken Shigematsu arrived at Tenth as the Senior Pastor in August of 1996. Drawing on both eastern and western leadership philosophies with a penchant for risk-taking, Ken is a unique figure as a senior pastor. An energetic and creative communication style brings his sermons to life, setting the congregation at ease while challenging them with the gospel. On any given Sunday congregants are often surprised by the props Ken uses, whether it’s a hamburger under a napkin or a music stand as a javelin. A global thinker, Ken is honoured to serve as a trustee for World Vision Canada. Before entering full-time ministry, he worked for the Sony Corporation in Tokyo. Ken’s outward energy is fed by a deeply contemplative personal life. He enjoys reading spiritual classics and pursuing most monastic ideals. In the summer of 2000, while travelling to Japan, Ken took some extra time to spend with his friend Sakiko Otsuka and they were married the following spring. In June 2008 they joyfully welcomed and became parents of Joey. They love exploring nature through sailing, hiking and the company of Sasha, their Golden Retriever. Ken received the Queen Elizabeth Diamond Jubilee Medal in 2013, which is awarded to Canadians in recognition for their outstanding contributions to the country. He also received a World Vision Ken McMillan Hero for Children Award in 2017. Ken studied business economics and philosophy at Wheaton College, Illinois, receiving his bachelor ’s degree. He holds a Master of Divinity degree from Gordon-Conwell Theological Seminary and a doctorate from San Francisco Theological Seminary. His internationally bestselling book God in My Everything (Zondervan 2013) is about how people can experience Christ, not only in their formal prayers but in their home life, studies, work, and play through the ancient practice of a rule of life.

Fa 71 anys, a les acaballes de Segona Guerra Mundial, la capital japonesa havia de presentar un aspecte desolador. Potser tant com l’edifici en que Masaru Ibuka va posar en marxa un humil taller per a reparar ràdios i fabricar adaptadors per a dispositius d’ona mitjana. Un 7 de maig, a Tòquio es fundava, amb tan sols 20 empleats, l’institut de telecomunicacions Totsuko, que 10 anys després canviaria el seu nom per Sony Corporation.

AI technologies have the potential to vastly enhance the performance of many systems and institutions, from making transportation safer, to enhancing the accuracy of medical diagnosis, to improving the efficiency of food safety inspections. However, AI systems can also create moral hazards, by potentially diminishing human accountability, perpetuating biases that are inherent to the AI's training data, or optimizing for one performance measure at the expense of others. These challenges require new kinds of "user interfaces" between machines and society. We will explore these issues, and how they would interface with existing institutions. About Joi Ito Joi Ito is the director of the MIT Media Lab, Professor of the Practice at MIT and the author, with Jeff Howe, of Whiplash: How to Survive Our Faster Future (Grand Central Publishing, 2016). Ito is chairman of the board of PureTech Health and serves on several other boards, including The New York Times Company, Sony Corporation, the MacArthur Foundation and the Knight Foundation. He is also the former chairman and CEO of Creative Commons, and a former board member of ICANN, The Open Source Initiative, and The Mozilla Foundation. Ito is a serial entrepreneur who helped start and run numerous companies including one of the first web companies in Japan, Digital Garage, and the first commercial Internet service provider in Japan, PSINet Japan/IIKK. He has been an early-stage investor in many companies, including Formlabs, Flickr, Kickstarter, littleBits, and Twitter. Ito has received numerous awards, including the Lifetime Achievement Award from the Oxford Internet Institute and the Golden Plate Award from the Academy of Achievement, and he was inducted into the SXSW Interactive Festival Hall of Fame in 2014. Ito has been awarded honorary doctorates from The New School and Tufts University. About Iyad Rahwan Iyad Rahwan is the AT&T Career Development Professor and an Associate Professor of Media Arts & Sciences at the MIT Media Lab, where he leads the Scalable Cooperation group. A native of Aleppo, Syria, Rahwan holds a PhD from the University of Melbourne, Australia, and is an affiliate faculty at the MIT Institute of Data, Systems and Society (IDSS). Rahwan's work lies at the intersection of the computer and social sciences, with a focus on collective intelligence, large-scale cooperation, and the social aspects of Artificial Intelligence. His team built the Moral Machine, which has collected 28 million decisions to-date about how autonomous cars should prioritize risk. Rahwan's work appeared in major academic journals, including Science and PNAS, and was featured in major media outlets, including the New York Times, The Economist, Wall Street Journal, and the Washington Post. More info on this event here: https://cyber.harvard.edu/events/luncheons/2017/04/Ito

Nació el 26 de enero de 1921 en Nagoya, en el seno de una familia que poseía una ancestral fábrica de sake. Siendo el mayor de cuatro hermanos, Akio creció en el seno de una familia que poseía una fábrica ancestral de sake, miso y salsa de soya en el pueblo de Kosugaya. Para 1949, Ibuka y Morita crearon una cinta magnética de grabación: EL CASSETTE Así mismo, juntos desarrollaron una serie de aparatos tecnológicos que revolucionaron la época y la historia como el primer radio de transistores comercial, los televisores Trinitron, videograbadoras caseras, conocidas como Betamax, o el Walkman, el primer dispositivo de reproducción de música portátil. Para 1958 decidieron cambiar el nombre a la empresa, dando paso a Sony Corporation, palabra derivada del latín “sonus”, sonido. En 1960 se estableció Sony Corporation of America en Estados Unidos y un año más tarde, la empresa se convirtió en la primera compañía japonesa en entrar a la Bolsa de Valores de Nueva York.

When Jim Collins wrote "Good To Great", he did talk a fair bit about the Hedgehog Principle. But what he stresses more on, is quite another concept called "Preserving the Core and Stimulating Progress". Why does this concept matter so much? And how do you combine the Hedgehog Principle with this concept? And where does the big, hairy, audacious goal fit in with everything? This episode shows you how to tie all the elements together in a neat little bundle. Time to escalate that route to greatness, don't you think? -------------- In this episode Sean talks about Part 1: Preserving the Core + Stimulating Progress Part 2: The BHAG Part 3: Your Action Plan To Greatness Right click here and ‘save as’ to download this episode to your computer.   Useful Resources 5000bc: How to get reliable answers to your complex marketing problems Why Happiness Eludes You: 3 Obstacles That We Need To Overcome Find out: Do We Really Need To Start With Why? -------------- Preserve the Core AND Stimulate Progress Recently a client called Rosa wrote to us with a request. “I would have preferred to read the series on Dartboard Pricing in ePub,” she said. She made it clear it was a request, not a demand. Which brings up a whole new set of problems for us at Psychotactics. Most business books are designed with text in mind and may contain a few graphics. Our books aren’t designed that way at all. They have dozens of cartoons and under every cartoon is a caption. In The Brain Audit alone there are almost 100 cartoons and corresponding captions. In a PDF, this layout is easy-peasy. Create the book in InDesign and export it as a PDF and it maintains its design integrity. Try to do the same thing for an ePub and it’s like stepping in poo. It’s a tedious, frustrating process to get all the graphics to align the way they should The easier way is to just make a quick excuse, apologies and move on. After all, it isn’t like 90% of our audience is asking for an ePub. It’s just a stray request, isn’t it? It’s simple to ignore the request and get on with the important task of doing whatever it is we do. But that’s where the problem lies, doesn’t it? We’ve ignored the concept of progress. Almost all of us today read on a tablet or our phones. I know I do, my wife does, even my mother in law who ranted and raved about computers—she now loves her iPad. And PDFs work on tablet devices and phones, but they’re super clunky. Sadly that’s not the only problem Jim Collins talks about two elements: preserving the core and stimulating progress. And he goes to great lengths to stress the AND in between both of them. So all of us have to stand back and ask ourselves: What’s our core? The core of Psychotactics has been the factor of “consumption”. Any one can create attraction and conversion. It’s super-hard to get clients to consume what they’ve bought from you. Books, courses, workshops—we spend hours, days and weeks trying to figure out how to achieve a skill. The cartoons, the captions in the book—they’re not just a design concept. They’re placed there as memory hooks; as a method of summary. They need to be exactly where they are in the books and courses. We could remove them and easily create an ePub like most ePubs, but that would fit in with our core. Collins says it has to be an AND. We have to preserve the core AND stimulate progress. This principle is clearly frustrating and pulls in opposite directions. When you’re starting out, you don’t have any legacy issues in place. You create a business the way you want to shape it. And the core and the progress moves along nicely. It’s when you “grow up” that you have to worry about how all the past has to fit in with the future. The longer you’ve been in business, the greater the past, and the more the past has to merge with an ever changing future. Take Nokia for instance You can almost hear the sound of the Nokia ring, can’t you? In the early 2000s, all of us would have at one point in time run into, or owned a Nokia. Nokia was no slouch in realm of being super-progresssive. They were into paper, then electricity and bounced from there to rubber, galoshes and finally were the most dominant phone manufacturer on the planet. In the early 1990’s they had a clear and accurate vision of the future. They saw the coming of the cell phone, dumped all their businesses and stuck with the cell phone. And then, just for good measure, they invented the first smart phone. That amazing device you take photos with, use to find your way around and yes, make phone calls—Nokia was on the ball way back in 1996. They even built a prototype of an Internet-enabled phone at the end of the 90’s. And then they got stuck in a loop They failed to see the link between their core—which was to make really simple phones—and the future. The future was software. The core of their legacy was hardware. They spent millions of dollars turning out failure after failure. They believed so much in their hardware that they just couldn’t figure out the software issues. And down they went, ring and all, finally selling their company to Microsoft. To go from good to great we have to ask ourselves What’s the core of our business. What do we stand for? What will we never change, never compromise on—and yet how will we step into the future when it presents itself to us. Most of us rarely have a problem with core values. Once we’ve spent enough time in our business, we know what we stand for, but what we fail to prepare ourselves for is the oncoming storm. We keep doing things the way we’ve always done. The worst three words we repeat over and over, when faced with change is: I know that, I know that, I know that. I thought I knew a lot about podcasts After all I’d rode the early wave of podcasts when Apple first introduced them. And then in 2008/09 we decided to pull the plug on the podcast. When clients—and one client in particular—kept asking me to create a podcast, I’d ignore the comment. As far as I was concerned, podcasts were a thing of the past. I wasn’t ready to listen and the years ticked away while we busied ourselves with the core of what we’d always done. Today, the “Three Month Vacation” podcast is one of the biggest joys in my day I love writing, I love presentations, but it’s the podcast that connects me to a medium I love. And in turn the podcast connects us to our clients in ways that not possible on paper, or through books. The podcast is the closest we come to an offline workshop. But I wasn’t interested in the “future”. As far as I was concerned, podcasts were the distant past. And today we know those thoughts, that strategy was wrong. We see the enormous number of clients who find the podcast, then sign up to the newsletter. At our offline workshops over 50% of the audience listens religiously to the podcast. The podcast fit in so nicely with our core. And was the medium of the future. Even so, it’s not possible to chase every rainbow Technology moves ahead at a blinding pace. You can’t play with every new phenomenon. Which is why we have to go back to the Hedgehog principle. What can you be the best in the world in? What are you deeply passionate about? What drives your economic engine? In the subset of podcasting, we achieve all three. And this is what you’ll have to do as well. Find your core AND stimulate progress, with your eye always on the passion. The passion is what drives your business today and will continue to do so in the future. If you don’t wake up crazy with happiness, then you’re not headed towards greatness. It’s the reason I moved on from cartooning back in the early 2000s. I wasn’t waking up happy as a lark—and so I had to find something else. Which, interestingly, takes us to our third element: The hairy, audacious goal—oh, it’s big too. That makes it the BHAG (pronounced: bee-hag). The BHAG Until the moment Greig Bebner set to work on his kitchen table with a glue gun and some kite material, the basic design of the modern umbrella hadn’t changed since 1928. They come in all sorts of colours, shapes and fancy gizmos, but the core elements of the umbrella are the same—and they don’t work. The moment a gust of wind comes along, you hear cursing, then more cursing and finally the umbrella being thrown on the pavement. So Greg set about on a big, hairy, audacious goal—a BHAG. He wanted an umbrella that would stand up to the crazy wind and rain on One Tree Hill. Now if you’ve ever visited Auckland, New Zealand, you’re likely to have your hair tossed around wildly on a windy One Tree Hill day. It’s certainly no place to open an umbrella. Then to push that BHAG even further, he tested the Blunt at Force 12 (117 km/h) which is the maximum setting of the test wind tunnel. The umbrella stood up to the punishment with ease. But why did the umbrella work so flawlessly? It starts with the BHAG. It’s almost a Star Trek kind of goal—to go where no man gone before. It’s not a namby-pamby set of goals. It’s one overarching factor that scares the heebie-jeebies out of you as a business owner. A windy day on One Tree Hill in the middle of a storm. That’s a good testing ground for an umbrella. Sometimes this goal is restricted to your product, sometimes it’s a lot bigger. Like Akio Morita, the co-founder and former chairman of Sony Corporation. He was working on a revolutionary product called the Walkman. Until the Walkman was introduced on July 1, 1979. Until the Walkman showed up, portable music players were non-existent. Even though the Walkman stuttered with disappointing sales in the first month, it went on to sell over 400 million units. But Morita’s goal wasn’t just to sell a ton of Walkmans His goal was a lot loftier. Before Sony introduced a ton of extremely sophisticated equipment, Japan was considered to be a backward country. It was associated with paper parasols and shoddy imitations. Akio Morita wanted to turn that perception around so that “Made in Japan” commanded respect and was associated with high quality. And he succeeded, with Sony at the forefront of his BHAG. In 2014, A Harris poll showed Sony was the No. 1 brand name among American consumers, ahead of American companies like General Electric and Coca-Cola. At Psychotactics, we have a BHAG too The goal is to get rid of information for information sake and replace it with skill, instead. We’re drowning in information, and yet every book, every course brings even more information to the table. But is that what we really want? Or do we want the skill instead. We want to write articles, create sales pages, be able to sell at higher prices. We want to learn to cook, draw, paint or acquire skills that make us look, feel and be smarter. A BHAG has to be hairy, audacious, and bigger than anyone thinks possible. Starbucks had a BHAG too It was to open up a new Starbucks cafe every single day of the year. But soon enough, Starbucks was running into trouble. Can you see why? It’s big, hairy and audacious to open up a Starbucks every single day, but does it inspire any passion? Does it feel like you’re somehow changing the world you live in, let alone the world around you? The BHAG wasn’t to make Sony the star, but instead to make Japan and Japanese products top-notch once again. Every business should have a BHAG. Something that sits there in the corner challenging you to become better—not necessarily bigger—than you are. To create a Ferris Wheel or an Eiffel Tower. To create artworks of enduring magnificence as Michelangelo, Leonardo da Vinci and Rembrandt did. And the way to create that BHAG is to scare yourself. To know that everyone says there are things you’re not supposed to achieve. That these things are impossible. And yet, you do it, because it’s the most inspiring thing to do! Combined with the Hedgehog principle, preserving the core and stimulating progress, you have a system in place that can take your business from good to great. And even as you embark on this journey, you know that you will forever be on the road to making things better, not necessarily bigger, but always better. Better—it’s a great place to be! Action Plan: What is the one thing you can do today? Check back tomorrow. Sean is still writing it.  

There are two options in life: greatness or mediocrity. But greatness seems so elusive, even so pompous. How do you call your work "great"? How do you even know or benchmark "greatness?". And can a small business achieve greatness or do you have to be a dominant player like Apple, Disney and Walmart. In this episode we get right to the root of greatness and how the book "Good to Great" by Jim Collins changed my life. But instead of the massive journey to greatness, this episode shows you a tiny path. A path most of us can manage with just a little bit of effort. A life of mediocrity is hardly worth living. Here's the pathway to greatness. ----------  Useful Resources / To access this audio + transcript: http://www.psychotactics.com/79 / / Email me at: sean@psychotactics.com / / Twitter/Facebook: seandsouza / / Magic? Yes, magic: http://www.psychotactics.com/magic ----------  Part 1: The Hedgehog Principle Part 2: Preserving the Core + Stimulating Progress Part 3: Big, Hairy Audacious Goal—The BHAG Right click here and ‘save as’ to download this episode to your computer.   Useful Resources 5000bc: How to get reliable answers to your complex marketing problems Why Happiness Eludes You: 3 Obstacles That We Need To Overcome Find out: Do We Really Need To Start With Why? ----------------- The  Transcript “This transcript hasn’t been checked for typos, so you may well find some. If you do, let us know and we’ll be sure to fix them.”   Around the autumn of 1890, Daniel Burnham was given a project. Burnham was an architect—an extremely well known architect—in Chicago. And he’d been given a job like no other. He was expected to turn a boggy square mile into what would be the spotlight of the world. He was put in charge of the World’s Columbian Exposition. He just had one tiny problem—the Eiffel Tower. On March 31, 1889, Paris had had it’s own Exposition. And it quickly surpassed the Washington Monument to become the then tallest man-made structure in the world. Burhnam had the unenviable job of surpassing the hoopla around the Eiffel Tower, but no one had a clue what to do. “Make no little plans”, he said to his team of engineers, but they could come up with little to rival the magnificence of the Eiffel Tower. Of course there were proposals: a tower garlanded with rails to distant cities, another tower from whose top guests would be pushed off in chairs (pretty much like today’s bungee jumping). And Eiffel himself proposed an idea for the Chicago exposition—a bigger tower than the one in Paris. How could the Chicago Exposition outshine the now most famous monument in the world—the Eiffel Tower? It seemed almost impossible to come up with something that would rival the French monument. An engineer called Ferris has the answer. The ideas were going nowhere and the Chicagoans were pulling their hair out, when a 33 year old engineer from Pittsburgh came up with an idea: how about a huge revolving steel wheel? He came up with sketches, added additional specifications and then shared the idea with Burnham. But Burnham was not impressed. The slender rods of the wheel were too fragile. It would be madness to carry people to a height taller than the Statue of Liberty in such a fragile wheel. But Burnham wasn’t just dealing with any ol’ engineer. He was dealing with George Washington Gale Ferris Jr—who would forever be associated with the Ferris wheel. Ferris was so convinced his idea would work that he spent $25,000 of his own money, hired more engineers and recruited investors. And consider that $25,000 would be worth over $650,000 in today’s money. Over a 100,000 parts went into the Ferris wheel. And an 89,320 pound axle had to be hoisted onto two towers 140 feet in the air. On June 21, 1893 when it was launched, it was a stunning success. As the exposition went through the next three week, more than 1.4 million paid 50 cents for a 20-minute ride. George Washington Gale Ferris had literally reinvented the wheel. The year we moved to New Zealand, I had to reinvent my own wheel. You see, I wasn’t in marketing. I had no plans of being in marketing. I was already an established cartoonist back in Mumbai, India and when I moved to New Zealand I pretty much expected to continue to draw cartoons. In fact I was so determined to take that cartoon career forward, that when we moved I had over 100 kilos worth of books shipped. These were no ordinary books. These were the books on graphic design and cartooning that I’d accumulated over the years. Plus, there were brochures. Before I left India, I had no idea what New Zealand held for me. So I printed business cards—as you do But also lavish four colour brochures, postcards and yes, stationery that I could use when I got to New Zealand. All of this material had to be shipped by air—not by sea—because I was in a big hurry to get going in this new country. Yet, almost a year later, I had to reinvent what I was doing—and it was all because of one book. That book, “Good to Great” has sold over 2.5 million hardcover copies. But more importantly, it was the catalyst in my own reinvention. In 2000 as I got on a plane back to India (I had to go back and tidy up things I’d left undone), I had loads of time to read the book and mull over the ideas. And as I’ve mentioned before in articles and podcasts, I realised that I would never reach my greatness in cartooning. To me, the pinnacle of cartooning was the comic strip, “Calvin and Hobbes” by Bill Watterson. If I couldn’t get up to those lofty heights, it wasn’t feeding my greatness appetite. And so I turned to something I was getting exceedingly good at doing—creating taglines for small businesses. Without realising it, I was wandering down the aisle of marketing. The book—and that 19 hour flight—it did it for me. It put me on my quest for what I’d consider my “greatness journey”. But just as it set the benchmarks, it also raised a ton of questions. Are there benchmarks to know that you’re moving from good to great? How do you know what you’re choosing will end up being great? With all the stories of greatness bouncing around Apple, Boeing, Disney and Walmart, how can a small business owner get to greatness, without becoming big and dominant? Big questions—and it’s best to keep the answers simple. Deep, yet simple. Let’s take a trip and explore the three core elements required to get your own Ferris wheel going—even when the odds seem stacked against you. The three elements we’ll cover are: The Hedgehog Principle Preserving the Core + Stimulating Progress Big, Hairy Audacious Goal—The BHAG.   Avis—the car rental company—was pretty much in the doldrums. Back in 1961, it was losing $3.2 million a year and there seemed to be no way to beat the domination of their biggest rival—Hertz. And the two companies had been at each others throats since the mid-1940s, when Air Force officer, Warren Avis created a niche out of thin air. As he travelled around, Warren Avis  realized that most car companies were downtown—not a very convenient place to get a car if you just flew into a city. Business travel was growing steadily and many executives would touch down, rent a car, drive to their meetings and drop the car back at the airport on the very same day. Hertz was not impressed They continued to run their rental car business downtown, as if Avis didn’t exist. Yet, over time, they found Avis gobbling up chunks of their business. It seemed logical to simply replicate what Avis had done. With this move, Hertz signalled the start of the rivalry that exists to this day. But then, along came 1962 and an creative agency called Doyle Dane Bernbach (DDB). The copywriter team of Paula Greene and Helmut Krone created an advertising campaign that would take Avis from losing $3.2 million to earning $1.2 million. What’s more, it would rock Hertz’ smugness to its very core. From 1963 to 1966, Hertz smug look turned to paralysis The market share percentage gap between the two car companies shrunk from 61-29 to 49-36. The “We’re only No.2. We try Harder” immediately captured the attention of the public. But why did this “We try harder” campaign really work? When we look at the Hedgehog Concept outlined in “Good to Great”, the answer is more than apparent. The Hedgehog principle consists of three pertinent questions: – What can you be the best in the world at? – What drives your economic engine? – What are you deeply passionate about? Avis could easily answer those questions—but only once it had the new ad campaign going It was the best in the world at “bending over backwards” to make car customers happy. After all it was only No.2, and couldn’t afford to rest on its laurels. This concept of “trying harder” got the entire company to indeed try harder. And yes, we all know how their bleeding balance sheet made a sharp U-turn into decent profitability. They got the “best in the world” covered, the “economic engine” was purring away. Only one thing remained—the passion. The “we try harder” might have been just a slogan, but it was a slogan that drove the passion—and if the slogan is right, it often does drive the passion! Avis ticked all the three boxes, and they were well on their way to scaring the heebie-jeebies out of Hertz. Notice how money—or the economic engine—isn’t really the focus of greatness? Money is important, that’s for sure. A company gasps and coughs it’s way into oblivion if it can’t fire up that economic engine. And yet, it’s more than clear that for most of us, at least, money is not the driving factor. All those website owners that show you how their income doubled and quintupled are still sitting on the same sofa; they’re still typing on that same yellowed keyboard. Yes, they may have doubled or quintupled the size of their house or boat, but when money becomes the only focus, there’s no time to enjoy the good stuff in life. Which is why the “best in the world” journey needs to start with what makes you deliriously happy. It’s the stuff that wakes you up and keeps you going, no matter what. Your work becomes your passion and the complete opposite of trying to outsource everything and doing as little as possible. Money helps enormously in getting you to your goal, but the passion and desire is what’s behind the wheel. And this is where confusion comes bouncing through the door When I quit my career in cartooning, I was doing very well indeed. I’d moved to New Zealand and despite being in a brand new market, the profit for the first year was $75,000. Picture me sitting at my computer, drawing cartoons, listening to music and then taking a nap and you get the idea. It wasn’t exactly like I was struggling to put food on the table. Still, the moment you decide you want to change things—the moment I decided I couldn’t beat “Calvin and Hobbes”, I was in trouble. I’m good at a lot of things. I whizz my way around Photoshop, I can cook exceedingly well, you’ve probably seen my food and travel photos on Facebook—and you’re getting an idea of the looming problem, aren’t you? The moment you can do more than one thing, you’re not sure where to go. The journey to greatness seems to run right into a pool of quicksand. So how do you get yourself out of this mess and back on track? I’d decided I didn’t want to do cartooning—at least at that point in time—and I wanted to take this leap into marketing. I didn’t know much about marketing, but that minor detail wasn’t keeping me up at night. Still, I was in a fog—after all marketing is this big, nameless, faceless profession and I hadn’t a clue what the journey to greatness was going to look like, or whether one existed at all. And that’s when I ran into a subset of marketing. A subset is what starts the journey to greatness My story was quite accidental—as yours may well be. I joined this networking group called BNI. We’d meet every Friday, enjoy breakfast and hand out referrals. And crucial as all this referral giving was to me at the time, one factor was even more pivotal to help me on my journey. BNI has this strange custom called “the dance”—as in “dancing with a partner”. In this so-called “dance”, you go across to visit another of the members. For instance, I might go and meet the real estate agent at her office. Or another week I might end up talking to the financial planner in the group. Being new and enjoying this extroverted behaviour, I binged on the “dance” I started meeting several members of the BNI group in relatively quick succession. They’d tell me what they did—often spending between 10-20 minutes explaining the details. Then I’d ponder over what they just said, and boil it down to a single line. In effect, I’d given them a tagline—a working tagline that would elicit curiosity and get their prospects interested. The first time I encapsulated their 20 minute speech into a single line, I wasn’t aware of what I was doing. Twenty or thirty tagline later, with everyone telling me how “great” I was at taglines, I decided to make that my entry point into marketing. I wasn’t going to be the best in the world at marketing—and no one can ever take such a title. But I could create a subset. And that’s because a subset is simpler than a well-laid out, world domination plan. Which means that you’re going to make a career out of teaching a program like InDesign, don’t take on every tool bar in the program. Just teach clients how to create an amazing e-book in under an hour. The Hedgehog Concept If you’re going to be the best in the world at WordPress sites, you’re headed for chaos. But take on a subset and you could be the designer that gets clients to their destination in just three steps. Even the all-time greats in the history of mankind—take Michelangelo for instance—he made the statue of David his subset. He was headed towards the magnificence of the Sistine Chapel in time, but to start on that journey of greatness, he had to take on carving just the statue of David. Once you deal with a subset, passion almost force-feeds you with energy Avis found its passion once it had the subset of “trying harder” instead of the grand scheme of “trying to do everything”. I found my subset quite by accident while taking on taglines. And the moment you streamline your idea into one tiny bit, you’ll get enormous control over that bit—and the passion faucet will begin to flow. You’ll read more about the subset, practice it longer and harder and it will take over your life. Which effectively means you’re done with two elements of the Hedgehog principle all at once. You have your passion—thanks to your subset—and it’s put you well and truly on the road to personal and professional greatness. That leaves just the looming question. Will it drive your economic engine? Will it pay the bills? And how soon? I didn’t know the answer to that question of the economic engine In fact, I did something very silly in my quest for “being the best in the world”. I quit cartooning—yup, just like that. One fine day, I decided I wasn’t going to do any cartoons. And then something extremely strange happened. No one called me for a cartoon project any more. Right until that moment I’d been filling that balance sheet with a decent profit, and suddenly I didn’t get a single call or e-mail for another cartoon project. Be aware that I was drawing stuff for ad agencies, magazine covers, local councils and private clients. And yet, it stopped almost as if I had taken a full page ad in the newspaper that said, “Sean D’Souza doesn’t want to draw cartoons any more. Stop bugging him.” My dream had come true, but I didn’t have a buffer. The buffer isn’t just money It’s also the buffer of knowledge and of confidence. Remember, I wasn’t a marketing guy, I was a cartoonist. That thought stays in your head and seriously undermines your confidence. Getting to the library, stacking up 30 books at a time was top priority. We’re talking about economic engines here, and knowledge plays a big role in how you get paid. Having the skills to run a business is what allows you to make that engine vroom. I had to teach myself how to write great articles, how to create compelling copy—and yes, how to speak. That buffer was important for my economic engine, but money played its role too. I jumped right into marketing and out of a business I’d spend a chunk of time beefing up on the learning and the skills. But I hadn’t considered the factor that everything takes time to turnaround. It was a rash move, and luckily Renuka had a decent job. That paid the bills, the mortgage and let me fumble forward toward this “greatest in the world” dream. Um, Renuka also quit her job and joined Psychotactics a few months later, but that buffer was all we needed. We were now on a trajectory to align ourselves with the Hedgehog Principle. Like Michelangelo, we had to carve one David at a time. Like Avis, we had to “try harder” one car at a time. We were passionate about what we did. And the clients started to trickle in. But the Hedgehog principle itself, isn’t enough Jim Collins stresses a second more important factor. In fact, he considers this second factor to be the most important of all the material he’s written over the years. It’s called: Preserving the core AND stimulating progress. Let’s find out just what this means for you and your small business. Preserve the Core AND Stimulate Progress Recently a client called Rosa wrote to us with a request. “I would have preferred to read the series on Dartboard Pricing in ePub,” she said. She made it clear it was a request, not a demand. Which brings up a whole new set of problems for us at Psychotactics. Most business books are designed with text in mind and may contain a few graphics. Our books aren’t designed that way at all. They have dozens of cartoons and under every cartoon is a caption. In The Brain Audit alone there are almost 100 cartoons and corresponding captions. In a PDF, this layout is easy-peasy. Create the book in InDesign and export it as a PDF and it maintains its design integrity. Try to do the same thing for an ePub and it’s like stepping in poo. It’s a tedious, frustrating process to get all the graphics to align the way they should The easier way is to just make a quick excuse, apologies and move on. After all, it isn’t like 90% of our audience is asking for an ePub. It’s just a stray request, isn’t it? It’s simple to ignore the request and get on with the important task of doing whatever it is we do. But that’s where the problem lies, doesn’t it? We’ve ignored the concept of progress. Almost all of us today read on a tablet or our phones. I know I do, my wife does, even my mother in law who ranted and raved about computers—she now loves her iPad. And PDFs work on tablet devices and phones, but they’re super clunky. Sadly that’s not the only problem Jim Collins talks about two elements: preserving the core and stimulating progress. And he goes to great lengths to stress the AND in between both of them. So all of us have to stand back and ask ourselves: What’s our core? The core of Psychotactics has been the factor of “consumption”. Any one can create attraction and conversion. It’s super-hard to get clients to consume what they’ve bought from you. Books, courses, workshops—we spend hours, days and weeks trying to figure out how to achieve a skill. The cartoons, the captions in the book—they’re not just a design concept. They’re placed there as memory hooks; as a method of summary. They need to be exactly where they are in the books and courses. We could remove them and easily create an ePub like most ePubs, but that would fit in with our core. Collins says it has to be an AND. We have to preserve the core AND stimulate progress. This principle is clearly frustrating and pulls in opposite directions. When you’re starting out, you don’t have any legacy issues in place. You create a business the way you want to shape it. And the core and the progress moves along nicely. It’s when you “grow up” that you have to worry about how all the past has to fit in with the future. The longer you’ve been in business, the greater the past, and the more the past has to merge with an ever changing future. Take Nokia for instance You can almost hear the sound of the Nokia ring, can’t you? In the early 2000s, all of us would have at one point in time run into, or owned a Nokia. Nokia was no slouch in realm of being super-progresssive. They were into paper, then electricity and bounced from there to rubber, galoshes and finally were the most dominant phone manufacturer on the planet. In the early 1990’s they had a clear and accurate vision of the future. They saw the coming of the cell phone, dumped all their businesses and stuck with the cell phone. And then, just for good measure, they invented the first smart phone. That amazing device you take photos with, use to find your way around and yes, make phone calls—Nokia was on the ball way back in 1996. They even built a prototype of an Internet-enabled phone at the end of the 90’s. And then they got stuck in a loop They failed to see the link between their core—which was to make really simple phones—and the future. The future was software. The core of their legacy was hardware. They spent millions of dollars turning out failure after failure. They believed so much in their hardware that they just couldn’t figure out the software issues. And down they went, ring and all, finally selling their company to Microsoft. To go from good to great we have to ask ourselves What’s the core of our business. What do we stand for? What will we never change, never compromise on—and yet how will we step into the future when it presents itself to us. Most of us rarely have a problem with core values. Once we’ve spent enough time in our business, we know what we stand for, but what we fail to prepare ourselves for is the oncoming storm. We keep doing things the way we’ve always done. The worst three words we repeat over and over, when faced with change is: I know that, I know that, I know that. I thought I knew a lot about podcasts After all I’d rode the early wave of podcasts when Apple first introduced them. And then in 2008/09 we decided to pull the plug on the podcast. When clients—and one client in particular—kept asking me to create a podcast, I’d ignore the comment. As far as I was concerned, podcasts were a thing of the past. I wasn’t ready to listen and the years ticked away while we busied ourselves with the core of what we’d always done. Today, the “Three Month Vacation” podcast is one of the biggest joys in my day I love writing, I love presentations, but it’s the podcast that connects me to a medium I love. And in turn the podcast connects us to our clients in ways that not possible on paper, or through books. The podcast is the closest we come to an offline workshop. But I wasn’t interested in the “future”. As far as I was concerned, podcasts were the distant past. And today we know those thoughts, that strategy was wrong. We see the enormous number of clients who find the podcast, then sign up to the newsletter. At our offline workshops over 50% of the audience listens religiously to the podcast. The podcast fit in so nicely with our core. And was the medium of the future. Even so, it’s not possible to chase every rainbow Technology moves ahead at a blinding pace. You can’t play with every new phenomenon. Which is why we have to go back to the Hedgehog principle. What can you be the best in the world in? What are you deeply passionate about? What drives your economic engine? In the subset of podcasting, we achieve all three. And this is what you’ll have to do as well. Find your core AND stimulate progress, with your eye always on the passion. The passion is what drives your business today and will continue to do so in the future. If you don’t wake up crazy with happiness, then you’re not headed towards greatness. It’s the reason I moved on from cartooning back in the early 2000s. I wasn’t waking up happy as a lark—and so I had to find something else. Which, interestingly, takes us to our third element: The hairy, audacious goal—oh, it’s big too. That makes it the BHAG (pronounced: bee-hag). The BHAG Until the moment Greig Bebner set to work on his kitchen table with a glue gun and some kite material, the basic design of the modern umbrella hadn’t changed since 1928. They come in all sorts of colours, shapes and fancy gizmos, but the core elements of the umbrella are the same—and they don’t work. The moment a gust of wind comes along, you hear cursing, then more cursing and finally the umbrella being thrown on the pavement. So Greg set about on a big, hairy, audacious goal—a BHAG. He wanted an umbrella that would stand up to the crazy wind and rain on One Tree Hill. Now if you’ve ever visited Auckland, New Zealand, you’re likely to have your hair tossed around wildly on a windy One Tree Hill day. It’s certainly no place to open an umbrella. Then to push that BHAG even further, he tested the Blunt at Force 12 (117 km/h) which is the maximum setting of the test wind tunnel. The umbrella stood up to the punishment with ease. But why did the umbrella work so flawlessly? It starts with the BHAG. It’s almost a Star Trek kind of goal—to go where no man gone before. It’s not a namby-pamby set of goals. It’s one overarching factor that scares the heebie-jeebies out of you as a business owner. A windy day on One Tree Hill in the middle of a storm. That’s a good testing ground for an umbrella. Sometimes this goal is restricted to your product, sometimes it’s a lot bigger. Like Akio Morita, the co-founder and former chairman of Sony Corporation. He was working on a revolutionary product called the Walkman. Until the Walkman was introduced on July 1, 1979. Until the Walkman showed up, portable music players were non-existent. Even though the Walkman stuttered with disappointing sales in the first month, it went on to sell over 400 million units. But Morita’s goal wasn’t just to sell a ton of Walkmans His goal was a lot loftier. Before Sony introduced a ton of extremely sophisticated equipment, Japan was considered to be a backward country. It was associated with paper parasols and shoddy imitations. Akio Morita wanted to turn that perception around so that “Made in Japan” commanded respect and was associated with high quality. And he succeeded, with Sony at the forefront of his BHAG. In 2014, A Harris poll showed Sony was the No. 1 brand name among American consumers, ahead of American companies like General Electric and Coca-Cola. At Psychotactics, we have a BHAG too The goal is to get rid of information for information sake and replace it with skill, instead. We’re drowning in information, and yet every book, every course brings even more information to the table. But is that what we really want? Or do we want the skill instead. We want to write articles, create sales pages, be able to sell at higher prices. We want to learn to cook, draw, paint or acquire skills that make us look, feel and be smarter. A BHAG has to be hairy, audacious, and bigger than anyone thinks possible. Starbucks had a BHAG too It was to open up a new Starbucks cafe every single day of the year. But soon enough, Starbucks was running into trouble. Can you see why? It’s big, hairy and audacious to open up a Starbucks every single day, but does it inspire any passion? Does it feel like you’re somehow changing the world you live in, let alone the world around you? The BHAG wasn’t to make Sony the star, but instead to make Japan and Japanese products top-notch once again. Every business should have a BHAG. Something that sits there in the corner challenging you to become better—not necessarily bigger—than you are. To create a Ferris Wheel or an Eiffel Tower. To create artworks of enduring magnificence as Michelangelo, Leonardo da Vinci and Rembrandt did. And the way to create that BHAG is to scare yourself. To know that everyone says there are things you’re not supposed to achieve. That these things are impossible. And yet, you do it, because it’s the most inspiring thing to do! Combined with the Hedgehog principle, preserving the core and stimulating progress, you have a system in place that can take your business from good to great. And even as you embark on this journey, you know that you will forever be on the road to making things better, not necessarily bigger, but always better. Better—it’s a great place to be! The action plan and summary coming in the next episode. Click here to listen to part 2:  Good to Great: How To Escalate The Path To Greatness http://www.psychotactics.com/path-to-greatness/

This week Ashton and Christian kick off the new year by discussing plans to launch the first major cybersecurity research project on the development sandbox: mapping the internet with traceroute, distributed Nmap, and Hadoop. We discuss strategies and design challenges that will be present early on in development and potential solutions that may be employed. Furthermore, we tie back the project to the latest developments in the North Korea cyber fiasco with Sony Corporation. Cyber Frontiers is all about Exploring Cyber security, Big Data, and the Technologies Shaping the Future Through an Academic Perspective!   Christian Johnson, a student at the

This week Ashton and Christian kick off the new year by discussing plans to launch the first major cybersecurity research project on the development sandbox: mapping the internet with traceroute, distributed Nmap, and Hadoop. We discuss strategies and design challenges that will be present early on in development and potential solutions that may be employed. Furthermore, we tie back the project to the latest developments in the North Korea cyber fiasco with Sony Corporation. Cyber Frontiers is all about Exploring Cyber security, Big Data, and the Technologies Shaping the Future Through an Academic Perspective!   Christian Johnson, a student at the

This week Ashton and Christian kick off the new year by discussing plans to launch the first major cybersecurity research project on the development sandbox: mapping the internet with traceroute, distributed Nmap, and Hadoop. We discuss strategies and design challenges that will be present early on in development and potential solutions that may be employed. Furthermore, we tie back the project to the latest developments in the North Korea cyber fiasco with Sony Corporation. Cyber Frontiers is all about Exploring Cyber security, Big Data, and the Technologies Shaping the Future Through an Academic Perspective!   Christian Johnson, a student at the

Sony Corporation has demonstrated a unique battery that generates electricity by digesting scraps of waste paper

Sony Corporation has demonstrated a unique battery that generates electricity by digesting scraps of waste paper

If it sounds too good to be true, it probably is.  Cyber experts warn if you find a deal for DiRT 3 Steam Codes on eBay or places similar, just to keep moving.  At least one million and as many as three million Steam codes for a free copy of Codemaster’s DiRT 3 were leaked onto the web, reportedly by hackers. Law officers are looking into the possible hacking of Iranian Gmail accounts.  About 300,000 accounts were reportedly compromised and read by hackers according to Fox-IT.  That is a forensics firm that investigated the theft of hundreds of digital certificates from a Dutch company. The Sony Corporation hopes some leadership from a former U.S. Homeland Security official will prevent another major hacking like over the summer.  The company announced it has hired Philip Reitinger to take the role of chief information security officer. Also, check out the job of the day!