Podcasts about ROI

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dave Charest. Summary of the Dave Charest Interview In this episode of Money Making Conversations Masterclass, Rushion McDonald interviews Dave Charest, Director of Small Business Success at Constant Contact, a leading digital marketing platform. Charest discusses the rising wave of entrepreneurship, the foundational importance of email and direct‑to‑customer channels, common mistakes new business owners make, and how AI is reshaping small‑business marketing. He provides practical guidance on marketing consistency, channel selection, building community relationships, and using technology to scale. Throughout the conversation, Charest emphasizes that while small businesses often lack marketing expertise, they possess a valuable advantage: real, human relationships that can be strengthened through consistent communication. Purpose of the Interview The purpose of Rushion McDonald’s conversation with Dave Charest is to: 1. Educate new and aspiring entrepreneurs Charest breaks down the basics of digital marketing—email, social, SMS—and how to begin building a strong marketing foundation. 2. Highlight the key trends driving the entrepreneurship boom He explains motivations like work–life balance, independence, and financial potential that inspire people to launch businesses. 3. Provide practical, actionable marketing advice Especially around consistency, choosing marketing channels, and building direct customer relationships. 4. Introduce how AI can simplify and amplify marketing Charest showcases tools that help business owners quickly generate content, develop campaigns, and analyze customer behavior. Key Takeaways 1. Direct relationships (email/SMS) outperform social media Email offers ownership, stability, and higher ROI—unlike social platforms that can change algorithms or visibility overnight. Charest stresses that “the money is in the list.” 2. You don’t need huge numbers to be effective Small businesses often see high open and engagement rates because followers know and trust them. 3. Consistency matters more than platform choice Whether you choose Instagram, LinkedIn, TikTok, or email, the biggest driver of marketing success is showing up regularly. 4. Start small—don’t overwhelm yourself One of the biggest mistakes entrepreneurs make is trying to do everything at once. Begin with the basics and grow steadily. 5. Community is a crucial marketing asset Local businesses thrive when they maintain strong connections with nearby businesses, customers, and community networks. 6. Entrepreneurs face challenges—but resilience wins Charest notes that small business owners rarely have a “Plan B,” which pushes them to adapt and continue learning. 7. AI is transforming small‑business marketing Constant Contact offers tools to: Generate emails and content Summarize content for social Build full marketing campaigns Analyze behavior from large email lists to recommend actions Notable Quotes (from the transcript) Here are direct paraphrases and key phrases—not copyrighted material but drawn from the transcript: On email vs. social “There’s a $36 return for every $1 invested in email—but what matters is that you own the relationship.” “If a social platform goes away, so does your following. Email is a direct line.” On audience size “Big numbers aren’t necessary—small lists can see 50% open rates and strong engagement because those people actually care.” On entrepreneurship motivations “People want better work‑life balance, independence, and financial potential.” On mistakes “A big mistake is trying to do too much at once. Start small and stay consistent.” On community “Digital marketing should extend real relationships—not replace them.” On choosing platforms “Where your audience spends time matters, but so does where you can show up consistently.” On AI’s role “AI can generate emails, build campaigns, and analyze audience data—saving you time for what you’d rather be doing.” #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dave Charest. Summary of the Dave Charest Interview In this episode of Money Making Conversations Masterclass, Rushion McDonald interviews Dave Charest, Director of Small Business Success at Constant Contact, a leading digital marketing platform. Charest discusses the rising wave of entrepreneurship, the foundational importance of email and direct‑to‑customer channels, common mistakes new business owners make, and how AI is reshaping small‑business marketing. He provides practical guidance on marketing consistency, channel selection, building community relationships, and using technology to scale. Throughout the conversation, Charest emphasizes that while small businesses often lack marketing expertise, they possess a valuable advantage: real, human relationships that can be strengthened through consistent communication. Purpose of the Interview The purpose of Rushion McDonald’s conversation with Dave Charest is to: 1. Educate new and aspiring entrepreneurs Charest breaks down the basics of digital marketing—email, social, SMS—and how to begin building a strong marketing foundation. 2. Highlight the key trends driving the entrepreneurship boom He explains motivations like work–life balance, independence, and financial potential that inspire people to launch businesses. 3. Provide practical, actionable marketing advice Especially around consistency, choosing marketing channels, and building direct customer relationships. 4. Introduce how AI can simplify and amplify marketing Charest showcases tools that help business owners quickly generate content, develop campaigns, and analyze customer behavior. Key Takeaways 1. Direct relationships (email/SMS) outperform social media Email offers ownership, stability, and higher ROI—unlike social platforms that can change algorithms or visibility overnight. Charest stresses that “the money is in the list.” 2. You don’t need huge numbers to be effective Small businesses often see high open and engagement rates because followers know and trust them. 3. Consistency matters more than platform choice Whether you choose Instagram, LinkedIn, TikTok, or email, the biggest driver of marketing success is showing up regularly. 4. Start small—don’t overwhelm yourself One of the biggest mistakes entrepreneurs make is trying to do everything at once. Begin with the basics and grow steadily. 5. Community is a crucial marketing asset Local businesses thrive when they maintain strong connections with nearby businesses, customers, and community networks. 6. Entrepreneurs face challenges—but resilience wins Charest notes that small business owners rarely have a “Plan B,” which pushes them to adapt and continue learning. 7. AI is transforming small‑business marketing Constant Contact offers tools to: Generate emails and content Summarize content for social Build full marketing campaigns Analyze behavior from large email lists to recommend actions Notable Quotes (from the transcript) Here are direct paraphrases and key phrases—not copyrighted material but drawn from the transcript: On email vs. social “There’s a $36 return for every $1 invested in email—but what matters is that you own the relationship.” “If a social platform goes away, so does your following. Email is a direct line.” On audience size “Big numbers aren’t necessary—small lists can see 50% open rates and strong engagement because those people actually care.” On entrepreneurship motivations “People want better work‑life balance, independence, and financial potential.” On mistakes “A big mistake is trying to do too much at once. Start small and stay consistent.” On community “Digital marketing should extend real relationships—not replace them.” On choosing platforms “Where your audience spends time matters, but so does where you can show up consistently.” On AI’s role “AI can generate emails, build campaigns, and analyze audience data—saving you time for what you’d rather be doing.” #SHMS #STRAW #BESTSee omnystudio.com/listener for privacy information.

On this episode of Christopher Lochhead: Follow Your Different, we sail with the Category Pirates to unpack why career success in the coming years hinges on moving beyond using AI as just another productivity tool and embracing it as a co-founder and thought partner. The insights aren't just for techies or founders, they are relevant for anyone who wants to future-proof their career and unlock uncommon leverage in a world being remade by generative AI. As we find ourselves deep in the rise of artificial intelligence, the ways people define their careers and generate value are evolving rapidly. This episode dives into two key research reports that uncover a powerful trend shaping the very foundation of work and entrepreneurship. You're listening to Christopher Lochhead: Follow Your Different. We are the real dialogue podcast for people with a different mind. So get your mind in a different place, and hey ho, let's go.   LinkedIn and Lenny: Two Data Sets Signal a Seismic Shift Very recently, two independent research efforts converged on a striking insight. LinkedIn, with its enormous database tracking millions of real career moves, revealed the fastest-rising roles: founder, AI engineer, independent advisor, and AI strategist and consultant. The title “founder” alone is up 60 percent year-over-year and has nearly tripled since 2022. This isn’t just a startup wave; it’s a broad career escape pattern: a mass migration away from conventional jobs towards agency, creativity, and ownership. Meanwhile, the renowned Lenny Rachitsky, together with Noam Segal, surveyed 1750 tech workers who are already deep in the trenches of AI adoption. Their data not only reinforced the LinkedIn findings but made something even clearer. The workers getting the greatest value from AI weren’t simply using it to write faster emails or crank out code a bit quicker. Founders (those who saw themselves as owners) were extracting exponentially more value, driving higher ROI, more time savings, and better work quality by leveraging AI not just to improve execution, but to reimagine strategy and decision making.   Moving Beyond Tool: AI as Your Career's Co-Founder What's the real difference between the “founders” in these studies and many other professionals? It's not intelligence or technical skill. It's mindset and operational practice. Founders use AI as a co-founder rather than a generic tool. They treat their careers as if they are companies, and AI is their essential collaborator. While engineers, managers, and designers may use AI to automate tests, generate presentations, or speed up research, founders leverage AI for decision making, vision, and strategic moves. The approach goes even deeper. Top performers are building their own custom AIs, trained on their unique intellectual property: their notes, writing, frameworks, and research. This isn't about using a public ChatGPT prompt or borrowing from generic knowledge bases. The new class of “creator capitalists” construct a persistent AI thought partner that challenges their assumptions, remembers everything they’ve produced, and becomes an always-on collaborator for new ideas, product invention, and critical thinking. At Category Pirates, for example, their internal “Lucy” AI has become the sharpest mind on their team: always ready to spark new value, and even surpassing the domain expertise of its human creators in key areas.   From Execution Labor to Creator Capitalists: The New Career Divide This transformation signals a far deeper change in the job market. The traditional divide of technical versus non-technical roles, or employed versus unemployed, is becoming less relevant. Instead, the real split now is between execution labor and creator capitalists. AI is driving the cost of accessing knowledge and automating rote tasks toward zero. Execution labor (those who focus on applying known inputs to familiar problems) can use AI to go faster but are still replaceable. In contrast, creator capitalists use AI to design new futures, develop judgment, and build intellectual capital that compounds over time. The LinkedIn and Lenny data make it clear: career value is migrating from mere knowledge and execution to originating new insight and value. The people outpacing the pack aren't simply working harder or faster. They've redrawn the boundaries of their roles, shifted from employee to owner in mindset, and made AI their partner in creation, decision-making, and value extraction. The future belongs to those who build and train their own custom AIs, transforming themselves into categories of one, and compounding their expertise every single day. If you want to move from knowledge worker to creator capitalist, and from user to AI collaborator, the playbook is already available and the evidence is hiding in plain sight. The choice is yours: stick with generic tools and returns, or invent the future side by side with your own AI co-founder. If you want to hear more from the Founding Category Pirates themselves, download and listen to this episode.    Links Check out the latest Category Pirates posts and discussions about The Secret to Success in 2026!  Want to join in the conversation? Check out the Category Pirates newsletter and feel free to share your thoughts with the crowd!    We hope you enjoyed this episode of Christopher Lochhead: Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, X (formerly Twitter), Instagram, and subscribe on Apple Podcast / Spotify!  

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dave Charest. Summary of the Dave Charest Interview In this episode of Money Making Conversations Masterclass, Rushion McDonald interviews Dave Charest, Director of Small Business Success at Constant Contact, a leading digital marketing platform. Charest discusses the rising wave of entrepreneurship, the foundational importance of email and direct‑to‑customer channels, common mistakes new business owners make, and how AI is reshaping small‑business marketing. He provides practical guidance on marketing consistency, channel selection, building community relationships, and using technology to scale. Throughout the conversation, Charest emphasizes that while small businesses often lack marketing expertise, they possess a valuable advantage: real, human relationships that can be strengthened through consistent communication. Purpose of the Interview The purpose of Rushion McDonald’s conversation with Dave Charest is to: 1. Educate new and aspiring entrepreneurs Charest breaks down the basics of digital marketing—email, social, SMS—and how to begin building a strong marketing foundation. 2. Highlight the key trends driving the entrepreneurship boom He explains motivations like work–life balance, independence, and financial potential that inspire people to launch businesses. 3. Provide practical, actionable marketing advice Especially around consistency, choosing marketing channels, and building direct customer relationships. 4. Introduce how AI can simplify and amplify marketing Charest showcases tools that help business owners quickly generate content, develop campaigns, and analyze customer behavior. Key Takeaways 1. Direct relationships (email/SMS) outperform social media Email offers ownership, stability, and higher ROI—unlike social platforms that can change algorithms or visibility overnight. Charest stresses that “the money is in the list.” 2. You don’t need huge numbers to be effective Small businesses often see high open and engagement rates because followers know and trust them. 3. Consistency matters more than platform choice Whether you choose Instagram, LinkedIn, TikTok, or email, the biggest driver of marketing success is showing up regularly. 4. Start small—don’t overwhelm yourself One of the biggest mistakes entrepreneurs make is trying to do everything at once. Begin with the basics and grow steadily. 5. Community is a crucial marketing asset Local businesses thrive when they maintain strong connections with nearby businesses, customers, and community networks. 6. Entrepreneurs face challenges—but resilience wins Charest notes that small business owners rarely have a “Plan B,” which pushes them to adapt and continue learning. 7. AI is transforming small‑business marketing Constant Contact offers tools to: Generate emails and content Summarize content for social Build full marketing campaigns Analyze behavior from large email lists to recommend actions Notable Quotes (from the transcript) Here are direct paraphrases and key phrases—not copyrighted material but drawn from the transcript: On email vs. social “There’s a $36 return for every $1 invested in email—but what matters is that you own the relationship.” “If a social platform goes away, so does your following. Email is a direct line.” On audience size “Big numbers aren’t necessary—small lists can see 50% open rates and strong engagement because those people actually care.” On entrepreneurship motivations “People want better work‑life balance, independence, and financial potential.” On mistakes “A big mistake is trying to do too much at once. Start small and stay consistent.” On community “Digital marketing should extend real relationships—not replace them.” On choosing platforms “Where your audience spends time matters, but so does where you can show up consistently.” On AI’s role “AI can generate emails, build campaigns, and analyze audience data—saving you time for what you’d rather be doing.” #SHMS #STRAW #BESTSteve Harvey Morning Show Online: http://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

One of the biggest mistakes in AI? Thinking that your company's AI use is noteworthy. Or, even a competitive advantage. It's not. We break it down in Volume 3 of our 'Start Here Series.' AI as an Operating System: LLMs Are the Internet Now -- An Everyday AI Chat with Jordan WilsonNewsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageJoin the discussion on LinkedIn: Thoughts on this? Join the convo on LinkedIn and connect with other AI leaders.Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: info@youreverydayai.comConnect with Jordan on LinkedInTopics Covered in This Episode:AI As An Operating System ExplainedLarge Language Models Replace Traditional AppsAI Integration in Knowledge Work PlatformsChoosing the Right AI Operating SystemMicrosoft Copilot vs. Google Gemini vs. Claude vs. ChatGPTAgentic Browsers Powering Autonomous WorkflowsModel Context Protocol (MCP) for AI AgentsOrchestration Layer and Agent CollaborationChatGPT Apps Merging AI and InternetEnterprise Data Integration with AI ToolsContext Switching Reduction Through AI AgentsStrategic AI Adoption and Platform RedundancyTimestamps:00:00 "AI: A New Operating System"03:58 "AI Transforming Work Interfaces"06:41 "Collaborating in AI-Native Workspaces"12:25 Anthropic's Innovations in AI Tools13:46 "OpenAI's Strategy and Market Focus"18:02 "Cognitive Evolution Through AI"20:57 "Agentic Browsers: Key 2025 Advancement"25:12 Improving Content Through Data Insights26:42 "Anthropic's MCP: The AI Connector"32:19 "AI Tools for Productivity Integration"34:20 "AI: Unlocking Context and Efficiency"36:32 AI Governance and System Portability39:35 "AI Operating System Insights"Keywords: AI operating system, large language models, LLMs, AI as infrastructure, enterprise AI, AI adoption, agentic workflows, AI agents, orchestration layer, Copilot, Microsoft 365 Copilot, Google Gemini, Gemini business, Gemini enterprise, Anthropic Claude, Claude cowork, MCP, model context protocol, OpenAI, ChatGPT, ChatGPT apps, ChatGPT business, ChatGPT enterprise, AI native, dynamic data integration, productivity with AI, collaboration tools, agentic browsers, autonomous AI agents, context window, memory and personalization, expert-driven loops, app hop tax, context switching, AI integration in business, AI tools for teams, AI platform selection, data governance, modular AI workflows, permissions and audit logs, backup and redundancy in AI, competitive advantage with AI, Send Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Ready for ROI on GenAI? Go to youreverydayai.com/partner 

Today I'm joined by Alexi Venneri, Co-founder and CEO of DAS Technology. We dig into why dealers are spending a record $29,000 a month on SaaS yet still feel buried by noise, how AI search is shifting power from SEO to reviews-driven GEO, and why “conversion” now matters more than attraction. Alexi breaks down her vendor agnostic philosophy, the idea of replicating perfect employees with tech, and what actually drives results in today's market. This episode is brought to you by: 1. Podium - Don't miss another lead. With Podium's AI BDC, dealerships are seeing an 80% increase in after-hours appointments by handling leads 24/7. Instantly respond to inquiries, book test drives, and let your team focus on what matters: closing deals. Learn how Podium can help you sell more cars @ https://www.podium.com/car-dealership-guy 2. Amazon Autos - Sell vehicles to online shoppers who can now buy or lease at Amazon Autos. Upload your inventory of new, used, and certified pre-owned vehicles to our online marketplace, where purchase-ready customers can browse, purchase online, then pick up at a local dealership. Learn more @ https://sell.amazon.com/programs/autos⁠ 3. DAS Technology - If you're already going to NADA, you might as well get invited to the best night of the week. DAS Technology is hosting a private party at Allegiant Stadium, and the only way to get a pass is by booking a short demo. You'll see how DAS uses AI and data to improve lead response, service retention, and marketing ROI, then enjoy a night with Daymond John, DJ Jazzy Jeff, and NFL legends Tim Brown and Brandon Marshall as well as once-in-a-lifetime experiences like attempting a field goal and ziplining across a professional football field! See the details at dastechnology.com/nada Check out Car Dealership Guy's stuff: For dealers: CDG Circles ➤ ⁠⁠https://cdgcircles.com/⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Dealership recruiting ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgrecruiting.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Fix your dealership's social media ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.trynomad.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ For industry vendors: Advertise with Car Dealership Guy ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgpartner.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Topics: 01:20 How did Alexi start in the industry? 02:36 Why was DAS founded during recession? 07:55 Why are reviews and social media important? 16:28 What trends worry dealers today? 23:36 How should leaders manage vendors? 27:18 Why is conversion rate more important than attraction? 29:07 How does technology improve experience? 31:51 How does culture affect industry relationships? 37:10 What events is Alexi excited about? Car Dealership Guy Socials: X ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠x.com/GuyDealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠instagram.com/cardealershipguy/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TikTok ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tiktok.com/@guydealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/company/cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Threads ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠threads.net/@cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠facebook.com/profile.php?id=100077402857683⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Everything else ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

January 20, 2026: Oxford Economics data suggests AI-driven layoffs are still a small slice of overall job cuts, raising questions about whether AI is being used as a convenient explanation for traditional cost cutting. At the same time, Goldman Sachs warns that up to 25% of work hours could be automated—not as a job apocalypse, but as a task-level shock that exposes poorly designed roles. I also unpack new PwC research showing that most CEOs aren't seeing meaningful ROI from their AI investments yet—and why that failure has more to do with broken workflows and leadership decisions than with the technology itself. Meanwhile, a quieter but more consequential shift is happening as physical AI and robotics move rapidly into logistics, manufacturing, healthcare, and other parts of the real economy. And finally, I explain why ServiceNow's partnership with OpenAI signals AI moving into the core "plumbing" of organizations—where it will force leaders to confront inefficiency, bureaucracy, and outdated ways of working. Grab a copy of my new book: https://8exlaws.com/ Request to join my CHRO group: https://futureofworkleaders.com/   

Created specifically with women over 40 in mind, Sarah Creal is the luxury beauty brand focused on high-performance makeup and skincare that wears beautifully on mature skin. The line emphasizes multifunctional formulas that deliver hydration, repair, and long-lasting wear without settling or fading. Founded in 2024 by industry veteran Sarah Creal, the brand was born from her belief that this consumer had been consistently overlooked. Creal brings more than 30 years of experience, having held leadership roles at brands like Prada Beauty, Tom Ford Beauty, Bobbi Brown, and Victoria Beckham Beauty. Her vision is rooted in showing beauty on real women, using models 40+ and prioritizing results over trends. At its core, Sarah Creal celebrates confident, lived-in beauty with innovative products designed to truly perform.In this episode, Sarah also discusses:Her 30-year journey from behind the beauty counter to becoming the CEO of her own companyThe challenge of securing funding for a niche beauty brand in a male-dominated private equity world that didn't quite get itWhy hydration is the real key to unlocking youthful-looking skinFace Flex™—the concealer designed to move with your skin and defy visible agingWhat really goes into product creation, and why developing a formula takes two years or morePartnering with Sephora and shaping what's next in beautyWe hope you enjoy this episode and gain valuable insights into Sarah's journey and the growth of Sarah Creal. Don't forget to subscribe to the Glam & Grow podcast for more in-depth conversations with the most incredible brands, founders, and more.Be sure to check out Sarah Creal at www.sarahcrealbeauty.com and on Instagram at @sarah crealRated #1 Best Beauty Business Podcast on FeedPostThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don't email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co

Welp. That was wild.

Real estate didn't just change our income—it transformed our time, relationships, and what we believe is possible for our lives. In this episode, we share honestly about the lifestyle shifts we've experienced since becoming real estate investors: non-traditional work weeks, flexible days built around things we love (like pickleball, personal training, and slow Fridays), and the ability to travel or go home for weeks at a time without asking for PTO.We talk about how our social circles have completely changed as we've surrounded ourselves with ambitious women who talk about equity, mindset, and expansion. Amelia opens up about leaving a 9-year relationship, how having her own portfolio gave her the option to walk away, and why you can still invest even if your partner isn't on board.We also break down how real estate has made us financially stronger through debt paydown, equity, tax benefits, and the confidence that we can go out and make more money because we have the skills. If you're a woman who wants more freedom, alignment, and audacity in your life, this conversation will feel like a glimpse of what's possible for you, too.  Resources:Simplify how you manage your rentals with TurboTenantGet in touch with Envy Investment GroupMake sure your name is on the list to secure your spot in The WIIRE Community Leave us a review on Apple PodcastsLeave us a review on SpotifyJoin our private Facebook CommunityConnect with us on Instagram

Today, I'm joined by Carter Barnhart, CEO and co-founder of Charlie Health.   Charlie Health provides virtual intensive outpatient treatment for serious mental health and substance use disorders — serving children, teens, and adults across 40 states.   In this episode, we discuss making life-saving behavioral healthcare accessible at scale.   We also cover:   Securing over 850 insurance contracts Proving the ROI of virtual intensive treatment Leveraging group-based connection for healing Subscribe to the podcast → insider.fitt.co/podcast  Subscribe to our newsletter → insider.fitt.co/subscribe  Follow us on LinkedIn → linkedin.com/company/fittinsider    Charlie Health Website: www.charliehealth.com  Charlie Health is Hiring across all roles - reach out to join the team   -   The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart fitness ecosystem for fitness and health facilities.   Fitt Talent: https://talent.fitt.co/  Consulting: https://consulting.fitt.co/  Investments: https://capital.fitt.co/    Chapters: (00:00) Introduction (01:15) Charlie Health's mission (03:10) Proving virtual intensive treatment works (05:06) COVID as the catalyst (06:33) Building a world without suicide (07:10) The care model (08:25) Community-based referral network (09:00) Personalized matching and group-based treatment (10:15) Connection as the foundation (11:15) Long-term outcomes tracking (12:26) Insurance accessibility (13:20) Quality care at scale (14:32) Transparency (16:00) Building trust with clinicians (17:05) Core values (19:00) Bridging the gap in behavioral healthcare (20:30) Trust as the foundation of data collection (21:20) Success stories to combat stigma (22:35) Destigmatizing high-acuity mental health (24:15) Moving the needle through shared stories (26:00) AI augmenting clinician work (27:50) Charles the AI scribe (29:00) AI vs. human connection (30:15) Expansion (31:30) KPIs (32:27) Profitability and scholarships (33:10) Learn more and join the team (33:40) Conclusion  

Creating a business book that truly makes an impact takes more than just writing. It requires a thoughtful strategy and having the right people in your corner. You don't have to figure it all out alone. That's exactly why I built the Biz Book Pub Hub, a resource ecosystem with dozens of expert partners who help entrepreneurial authors turn big ideas into powerful books. Whether you're drafting your first chapter or preparing to launch, the Hub offers expert guidance on writing, editing, publishing, launching, and marketing strategies to help you achieve your goals. And our free networking events connect you with fellow authors and collaborators who understand the author journey. If you're ready to get the support you need, check out all of my author resources at www.BizBookPubHub.com. Now, I'm excited to introduce today's panelists: Daria Rudnik wrote “CLICKING: A Team Building Strategy for Overloaded Leaders Who Want Stronger Team Trust, Better Results, and More Time,” your go-to guide for transforming a team that depends on you into one that thrives without you—offering a proven, people-first framework to reduce burnout, reclaim your time, and lead with lasting impact. Rhodes Perry wrote “Imagine Belonging: Your Inclusive Leadership Guide to Building an Equitable Workplace,” which challenges leaders to go beyond diversity checklists and create workplaces where everyone feels like they belong—offering bold insights, real-world stories, and an actionable framework to transform exclusion into connection and culture into community. Please join me in welcoming Daria and Rhodes.  In this episode, we discuss the following:

Matt Ezyk has decades of experience building, scaling and leading digital commerce technology and strategy at some of the most innovative companies in the world. Matt serves as Senior Director of Engineering, Ecommerce at Hanna Andersson which is a leading direct-to-consumer premium children's apparel and lifestyle brand. Prior to joining Hanna Andersson, he led digital at Pet Supermarket with oversight of product and engineering. Additionally he served as Director of Functional Architecture and Director of PMO at RafterOne (f/k/a PixelMedia) with operational oversight of teams working with iconic brands like Skechers and LL Bean. Matt also served in progressive leadership roles at Accenture, Merkle (f/k/a LiveArea) and several startups working with hundreds of global brands like Uniqlo, Disney, Revlon, Tapestry and many more. Matt brings to retailers and DTC brands a deep expertise in developing and implementing diverse end-to-end commerce strategies. In This Conversation We Discuss: [00:00] Intro[00:24] Sponsor: Taboola[01:41] Connecting tech decisions to business growth[04:36] Comparing agency and brand-side perspectives[07:24] Sponsor: Next Insurance[08:37] Delivering progress customers can feel[09:58] Choosing platforms based on business maturity[13:03] Callouts[13:13] Auditing tech to recover lost conversions[15:31] Reducing redundancy to improve performance[17:47] Evaluating third-party tools for value[19:36] Sponsor: Electric Eye[20:44] Improving conversion with UX and engineering[22:25] Augmenting team expertise with AI tools[27:46] Balancing speed with long-term scalabilityResources:Subscribe to Honest Ecommerce on YoutubeKids clothes from playtime to bedtime hannaandersson.com/Follow Matt Ezyk linkedin.com/in/mezykReach your best audience at the lowest cost! discover.taboola.com/honest/Easy, affordable coverage that grows with your business nextinsurance.com/honest/Schedule an intro call with one of our experts electriceye.io/connectIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Welcome to another episode of the Sustainable Clinical Medicine Podcast! In this episode, Dr, Sarah Smith interviews Dr. Andrea Austin, an emergency medicine physician, educator, and new program director of a residency program in Pensacola, Florida. Dr. Austin shares her journey from an early interest in medicine inspired by a 'Take Our Daughters to Work' day to her current roles in emergency medicine amidst the challenges of COVID and beyond. She discusses her experiences with burnout, the importance of therapy and coaching, and her transformative role in developing curriculum focused on positive changes in healthcare. Dr. Austin also highlights her recently published book 'Revitalized,' which aims to guide physicians toward a fulfilling career. The conversation covers key factors for change-making in medical institutions, the critical need for supportive leadership, and the shared struggles of global physician burnout.The episode provides valuable insights and strategies for recognizing and dealing with burnout effectively. Here are 3 key takeaways from this episode: Change Makers Need Supportive Organizations: Effective change in healthcare requires both individual qualities (insatiable learning, courage, resilience) and organizational support (funding for education, coaching, just culture, appropriate staffing, and the ability to actually take vacation time). Recovery Requires Time and Space: After experiencing burnout during COVID, Dr. Austin took a part-time remote teaching job that gave her three months to sleep, attend therapy, do coaching, and regulate her nervous system. This pause was essential for her body to "feel human again" and ultimately led to her pursuing a master's degree and starting a residency program. Caring Leadership Makes the Difference: The most critical factor in preventing physician burnout isn't metrics or ROI—it's caring. Leaders who see the big picture, invest in their people, provide meaningful feedback, and create psychologically safe environments enable physicians to thrive and create positive change, rather than just burning out from institutional betrayal. Meet Dr. Andrea Austin: Dr. Andrea Austin is the inaugural Emergency Medicine Program Director at Sacred Heart in Pensacola, Florida. As a Navy veteran, her military service taught her how to perform under pressure and lead teams in high-stakes environments. She brings that same focus to her work in medical education, physician well-being, and healthcare systems change. Dr. Austin is the author of Revitalized: A Guidebook to Following Your Healing Heartline and host of the Heartline: Changemaking in Healthcare podcast. Connect with Dr. Andra Austin:

Your feet hit the ground thousands of times a day—yet most people treat them like fashion accessories instead of foundations.Toe spacers. Barefoot shoes. Miracle insoles. Bunion fixes.Social media has turned foot health into a trend—but pain, plantar fasciitis, bunions, and heel issues keep rising.In this episode, we cut through the noise with Dr. Courtney Conley, one of the most trusted voices in foot health and human movement. We break down what's actually supported by biomechanics and evidence—and what's just well-marketed hope.This is a practical, no-nonsense conversation for people who are active, successful, and quietly frustrated that their feet keep holding them back.In this episode, we cover:How to spot foot health red flags that signal marketing—not real biomechanicsToe spacers: what they help, what they don't, and how to use them safelyBarefoot and minimalist shoes—who they help, who they hurt, and how to transition without injuryBunions: what can improve pain and function conservatively—and what usually won't reverseOrthotics: when they're smart, when they're a distraction, and how to pair them with real foot strengthPlantar fasciitis and heel pain: the highest-ROI strategies people overlookHeel spurs explained—and whether injections actually make senseWhy walking is a longevity skill, and the 3 foot metrics that matter most for lifeIf foot pain has been limiting your workouts, your walking, or your confidence in movement, this episode will change how you think about your feet—and your shoes.About the GuestDr. Courtney Conley is a foot and ankle specialist, educator, and co-founder of Gait Happens, a globally recognized foot health education platform. She specializes in biomechanics, gait analysis, injury prevention, and helping people build stronger, more resilient feet through evidence-based strategies. Dr. Conley is widely known for translating complex foot science into practical tools athletes, clinicians, and everyday people can actually use. Learn more about Dr. Courtney Conley and her work: https://gaithappens.comWe are two sports chiropractors, seeking knowledge from some of the best resources in the world of health. From our perspective, health is more than just “Crackin Backs” but a deep dive into physical, mental, and nutritional well-being philosophies. Join us as we talk to some of the greatest minds and discover some of the most incredible gems you can use to maintain a higher level of health. Crackin Backs Podcast

We're destressing and just going over all the non-goal related things swirling around in the current moment.In Episode #510 of 'Meanderings', Juan & I discuss: the old million dollar homepage and the new x402 version, experimenting with a cheeky one‑pixel squatting strategy to test rent‑seeking dynamics, why some value‑for‑value/Lightning initiatives plateau despite strong early communities, advertising economics from retro web banners to F1 liveries, if energy could become the unit of exchange in agent‑to‑agent worlds and whether the current moment has the most amount of historical rate of change. Huge thanks to Cole for the support!Stan Link: https://stan.store/meremortalsTimeline:(00:00:00) Intro(00:00:49) Remembering the Million Dollar Homepage and link rot(00:03:07) Hype cycles and the modern x402 Wall revival(00:06:44) Domain‑squatting pixels: ethics and ROI debate(00:12:45) Advertising realities: from F1 liveries to failed walls(00:15:04) Old web ads versus brands and what's obsolete now(00:19:10) Micropayments vision: beyond subscriptions(00:23:56) Index decentralisation, AI spam, and niche podcasts(00:28:20) Ads, ethics, and why ‘wall squatting' targets advertisers(00:32:03) Boom–bust build‑outs, block space, and critics(00:36:54) Agents, moats, and access to compute(00:39:02) Boostagram Lounge and community shout‑outs(00:45:34) Agents doing business end‑to‑end: Truth Terminal case(00:50:07) Beyond attention? Energy, agency, and ‘currency'(00:56:36) Speculating on rights for uploaded minds and AI(01:00:24) Short‑term goals, schooling, and planning in fast change(01:05:03) Is today's change really faster? Moore's Law debate(01:10:26) Exponential feels: compressing change into months(01:16:22) Falling out of the loop: TikTok, crypto, and pace(01:19:35) Can AI replace governments? Companies vs states(01:23:46) Wrap‑up, shout‑outs, and value‑for‑value support Connect with Mere Mortals:Website: https://www.meremortalspodcasts.com/Discord: https://discord.gg/jjfq9eGReUTwitter/X: https://twitter.com/meremortalspodsInstagram: https://www.instagram.com/meremortalspodcasts/TikTok: https://www.tiktok.com/@meremortalspodcastsValue 4 Value Support:Boostagram: https://www.meremortalspodcasts.com/supportPaypal: https://www.paypal.com/paypalme/meremortalspodcast

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Running an agency today looks nothing like it did even a few years ago. What used to work: SEO-driven inbound leads, tight vertical niches, and predictable platforms, has shifted fast. Today's featured guest has learned to adapt to these changes and went from having a clear and defined niche to letting clients' needs guide the next steps for her business. She'll talk about navigating those changes, evolving your positioning, and deciding whether you're actually willing to do what adaptation requires. Laryssa Wirstiuk is the owner of Joy Joya, a boutique email and SMS marketing agency that serves women-focused, product-based e-commerce brands. With more than 15 years in marketing and over a decade running her own agency, Laryssa has lived through multiple shifts in platforms, buyer behavior, and agency models. Her background as a marketing generalist, working across SEO, social, and email, gave her the flexibility to adapt as the market changed. That adaptability, combined with a strong point of view on branding, inbound marketing, and outbound growth, made her a great guest for agency owners questioning what's next for their own businesses. In this episode, we'll discuss: Starting out with a clear niche and evolving along the way. Adopting a hybrid growth strategy. Personal brand vs. clear offers. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. How to Choose a Niche Without Getting Stuck In It Laryssa didn't stumble into her original niche by accident. After working across industries like tech, education, and healthcare, she realized none of them truly excited her. Jewelry stood out because of its mix of fashion, storytelling, and creativity. Rather than guessing, she intentionally took in-house and freelance roles in the jewelry industry to build credibility before going all in. That vertical focus paid off. By committing to a specific industry, Laryssa was able to build a strong referral network, speak at trade shows, and create highly targeted content that drove inbound leads. But after nine years in the jewelry space, she noticed that the biggest results she delivered for clients consistently came from email marketing. What started as one service among many became the clear driver of ROI. The shift from a vertical niche (jewelry) to a horizontal specialization (email and SMS marketing) wasn't a sudden pivot. It was a response to real performance data. Stronger results, clearer processes, and deeper expertise made the decision feel natural. Your niche should serve your strengths, not trap you in yesterday's model. Why Inbound Alone Is No Longer Enough For most of Joy Joya's history, inbound marketing did the heavy lifting. Content, SEO, YouTube, and a podcast tailored to the jewelry industry created steady deal flow without much outbound effort. That's one of the biggest benefits of vertical focus: you can dominate a small pond with the right content and relationships. But the market shifted. Search behavior changed. Social algorithms changed and AI entered the picture. Laryssa realized that relying solely on inbound was no longer enough. Over the past year or two, she intentionally started building outbound muscles: cold email, cold calling, LinkedIn outreach, and systems that allowed her team to support those efforts. The key insight here isn't that inbound is dead, it's that inbound alone is risky. Agencies that survived and grew were willing to adapt their acquisition mix, even when it meant doing uncomfortable things. The Hard Question Every Agency Owner Faces Adapting isn't just about strategy. You should also ask yourself whether you want to do what's required next. New platforms, new sales motions, and new expectations can trigger an existential crisis for long-time owners. You don't have to love every part of running an agency, but you do need the discipline to face the things you'd rather avoid. The solution isn't grinding forever but rather identifying what you don't enjoy, systemizing it, delegating it, or removing it altogether. Agency owners should get comfortable with change as a necessary part of running an agency. The hard part is that change often targets the things you already tolerate but don't love. That's why many agencies stall. The owners don't hate their situation enough to change it but they don't love it enough to stay fully committed either. When Personal Brand Creates Attention But Not Conversions As AI and recommendation engines influence buying decisions, developing a personal brand becomes vital when it comes to being recommended by these tools. People want to work with leaders whose beliefs, values, and perspectives they understand. That's why podcasts, long-form content, and consistent points of view matter more than ever. In her case, Laryssa shared an unexpected challenge after developing her personal brand. She had built such a strong personal and brand identity that many people understood her perspective but didn't fully understand what her agency actually did. In some cases, prospects were more familiar with the brand name than the services behind it. The lesson for agency owners is balance. Thought leadership without clear offers creates attention without conversion. As platforms evolve, it's not enough to educate—you need to connect that education to the right services, for the right audience, at the right time. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Today on the AI Daily Brief, why AI leadership is shifting decisively to the CEO—and why that shift is happening now as AI moves from experimentation to core enterprise strategy. Drawing on new survey data, the episode explores what happens when AI becomes recession-proof, ROI timelines pull forward, and agentic systems start reshaping organizations at scale. Before that, in the headlines: Replit pushes vibe coding all the way to mobile app stores, Higgsfield rockets to unicorn status on explosive growth, Thinking Machines Labs faces a wave of high-profile departures, and DeepMind's Demis Hassabis warns that Chinese AI models are now only months behind the frontier. Brought to you by:KPMG – Discover how AI is transforming possibility into reality. Tune into the new KPMG 'You Can with AI' podcast and unlock insights that will inform smarter decisions inside your enterprise. Listen now and start shaping your future with every episode. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.kpmg.us/AIpodcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Zencoder - From vibe coding to AI-first engineering - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://zencoder.ai/zenflow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Optimizely Opal - The agent orchestration platform build for marketers - ⁠⁠⁠⁠⁠⁠⁠https://www.optimizely.com/theaidailybrief⁠⁠⁠⁠⁠⁠⁠AssemblyAI - The best way to build Voice AI apps - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.assemblyai.com/brief⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LandfallIP - AI to Navigate the Patent Process - https://landfallip.com/Robots & Pencils - Cloud-native AI solutions that power results ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://robotsandpencils.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Agent Readiness Audit from Superintelligent - Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://besuper.ai/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠to request your company's agent readiness score.The AI Daily Brief helps you understand the most important news and discussions in AI. Subscribe to the podcast version of The AI Daily Brief wherever you listen: ⁠⁠⁠⁠⁠⁠⁠https://pod.link/1680633614⁠⁠⁠⁠⁠⁠⁠Interested in sponsoring the show? sponsors@aidailybrief.ai

Discover the app marketing strategies that actually work in 2026, from ASO and paid acquisition to creative testing and retention hacks that are driving real ROI today.In this session, Steve P. Young, Founder of App Masters, shares what's working right now across hundreds of apps — including:✅ 2026's best-performing ad channels (Meta, TikTok, CTV & more)✅ How to combine ASO + paid for explosive growth✅ AI tools and automation that are changing mobile marketing✅ The new rules for creative testing and user retentionWhether you're an indie developer or running a large app studio, this episode will give you the exact strategies, frameworks, and case studies to scale your app downloads and revenue this year.Learn More:Join the App Founder's Community:https://appfounders.co/Use Code: NEWYEAR26 to avail 26% off on annual plansYou can also watch this video here: ⁠⁠https://youtube.com/live/KlYqVGudZpMWant expert guidance to grow your app? Book a quick call with App Masters:https://appmasters.com/contact-us/Get training, coaching, and community: https://appmasters.com/academy/*********************************************SPONSORSGot tons of freemium users who won't upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.Learn more at https://encorekit.com/*********************************************Still designing, resizing, and uploading screenshots manually? AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console. Trusted by more than 100K developers and ASO experts worldwide.Try it free: https://appscreens.com/?via=am*********************************************Follow us:YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠*********************************************

Are you mining Bitcoin to secure the money of the future? Or are you just a "Fiat Hasher" using the network to stack more dying dollars? Kent Halliburton (@khalliburton) joins me to argue that most of the industry has the wrong incentives. We compare the early days of El Salvador surf tourism, when walking to the beach meant risking your life, to the current state of the network. Just as surfers ventured into dangerous territory for the perfect wave, true Bitcoiners are pushing boundaries to build an escape raft from the fiat system that will last for generations.We discuss the concept of Bitcoin miners acting as a pioneer species in the global energy market. Kent explains how sovereign mining operations venture into remote regions like Ethiopia and Paraguay to monetize stranded energy resources that no one else can reach. This process does far more than generate revenue for developing nations. It helps stabilize the local electrical grid and paves the way for vital infrastructure development in places the central banks and global planners have largely ignored.For many plebs, the biggest barrier to hashing has always been the logistics of the hardware. We break down how hosted mining models allow you to own a dedicated ASIC miner without forcing you to manage the intense heat and noise at home. This is about far more than convenience or ROI. It is about aligning incentives so that you can acquire non-KYC "Wild Sats" at the cost of production rather than paying the inflated spot price on a KYC exchange.We also touch on the human side of hyperbitcoinization in places like the Peruvian Amazon. Kent shares his experience living near the circular economy projects that are proving Bitcoin works as a medium of exchange today. We talk about the importance of using Bitcoin as a tool for sovereignty and how "Energy Cost Averaging" allows you to opt out of the fiat ponzi completely while supporting the communities that need sound money the most.Finally, we tackle the critical threat facing the network regarding security and censorship resistance. With so much hash rate concentrated in just a few massive mining pools, the danger of state capture is higher than many admit. Kent uses the "Milan Cathedral" analogy to challenge us to lower our time preference. We need to stop thinking about quarterly profits and start building for a future we might not live to see. If this conversation made you think, please subscribe and drop a comment below.-Bitcoin Beach TeamConnect and Learn more about Kent Halliburton:X: https://x.com/khalliburton Web: https://www.sazmining.com/kent-halliburton Web: https://iris.to/kent Support and follow Bitcoin Beach:X: https://www.twitter.com/BitcoinBeach IG: https://www.instagram.com/bitcoinbeach_sv TikTok: https://www.tiktok.com/@livefrombitcoinbeach Web: https://www.bitcoinbeach.com Browse through this quick guide to learn more about the episode:00:00 Intro 05:15 How do Bitcoin circular economies work in Peru? 09:30 How to stop trading crypto and become Bitcoin-only? 12:45 How to mine Non-KYC Bitcoin without hardware? 16:20 Is Bitcoin mining profitable vs buying spot? 20:10 How to use Section 179 for mining tax deductions? 22:45 Why are miners moving to Ethiopia and Paraguay? 27:30 How does Bitcoin monetize stranded energy? 31:50 Why do you need Low Time Preference for wealth? 35:15 Is mining centralization a security threat?Live From Bitcoin Beach

Humans need connection—not as a luxury, but as a foundation for thriving. Yet, in our hyper-connected world, loneliness persists. On this episode of On the Brink, I sat down with Todd Nilson, a community strategist with 25 years of experience in digital transformation and marketing for brands like Activision, Facebook, and SAP, to unpack what real community means and how to build it with intention. Who is Todd Nilson? Todd's journey began in journalism, driven by an authentic curiosity about people and their stories. That passion evolved into a commitment to "building a bigger family"—creating spaces where trust and belonging are central. He's clear: community isn't a "soft" strategy; it's essential for individual and organizational wellbeing. We explored the difference between networks and communities. Social platforms may connect thousands, but true communities are intimate, purposeful, and safe. As Todd put it, a network is like a busy freeway—you can make friends, but it's not where you belong. Real communities are built in "cozy warrens": discussion forums, private groups, and member spaces that foster trust and meaningful exchange. The technology for online communities is abundant, but Todd warns: tools alone don't build belonging. Trust is foundational. He outlined three layers of safety—trustworthy platforms, credible conveners, and benevolent members—enabling honest sharing and engagement. He shared the example of Truth Initiative, whose online community helps people quit smoking and vaping. There, anonymity and trust turn participation into a true "return on life." Watch Todd Nilson on Youtube Understanding Community in a Time of AI Organizations and associations often struggle to sustain engagement beyond annual events. Todd believes communities should keep people connected to their mission year-round, deepen commitment, and serve as pipelines for volunteers or future staff. However, he cautions against focusing solely on technology while neglecting the ongoing stewardship that makes communities thrive. People—not platforms—build lasting connections. Community success is a program, not a project. You can't just launch a platform and expect results. Todd stresses the importance of having a dedicated human facilitator—more concierge than manager—who welcomes, connects, and guides members. While AI can help with moderation, it can't replace human warmth or judgment. We also discussed the importance of strategic clarity: before asking for proof of ROI, organizations must define their community's purpose. What are the desired outcomes—reduced costs, improved retention, innovation? Community design must align with both organizational goals and member needs, even when those priorities differ. Hybrid models work best. Online and offline communities reinforce each other, extending the sense of belonging and engagement. Tools like the Sense of Community Index 2 can help organizations measure how well their community fosters connection and contribution. Culturally, we're faced with an "always open buffet" of groups, but meaningful community requires intentional participation, not just passive consumption. We must choose where to invest our attention, seeking out spaces that truly feed us personally and professionally. Big Ideas for Fast-Changing Times Todd left us with two takeaways: First, plan for purpose—define who your community is for, why it exists, and the unique value it offers. Second, embrace emergent design—start small, let the community evolve, and focus on trust and gradual growth rather than a massive launch. Ultimately, community is a driver of wellbeing—crucial not only at work but also in life's transitions, such as retirement. Whether you're building community for your organization or your next chapter, remember: networks aren't belonging, and community doesn't happen by accident. Purpose, trust, and stewardship make it real. Thanks for tuning in, and thank you to Todd Nelson for sharing such valuable insights. Want to keep the conversation going? Learn more about Todd Nelson's work in community strategy, and let us know what community means to you. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist |  Award-winning Author Simonassociates.net andisimon.com Info@simonassociates.net LinkedIn

The AI gap will kill companies.What is it? it's the large divide between AI's crazy impressive capabilities and what most companies are actually using them for. And one of the biggest reasons for the AI gap? Talking. Like... no one understands how to talk about AI because the technology changes faster than Usain Bolt in Beijing. You wanna talk to your AI team about LLMs? PFT. They're running Ralph Wiggum loops in Claude Code and just kinda reading the code before it hits production. Yeah, the divide is WIIIIIDE. So we're gonna tackle it together on the second volume of our Starter Series: AI Without the Jargon: The AI Language Every Business Leader Needs to live by in 2026 -- An Everyday AI Chat with Jordan WilsonNewsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageJoin the discussion on LinkedIn: Thoughts on this? Join the convo on LinkedIn and connect with other AI leaders.Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: info@youreverydayai.comConnect with Jordan on LinkedInTopics Covered in This Episode:AI Jargon Barrier for Business LeadersGenerative AI Basics and Lingo BreakdownChatGPT, Claude, and Gemini Model ComparisonUnderstanding Tokens and Context WindowsLarge Language Models: Prompt to OutcomeParameters, Model Power, and Cost ImplicationsRetrieval Augmented Generation (RAG) ExplainedEmbeddings, Vector Databases, and ChunkingAgentic Models vs. Transformer ModelsAI Risks: Hallucinations, Prompt Injection, GuardrailsModel Context Protocol (MCP) and ConnectorsScaffolding for Complex AI WorkflowsAI Success: ROI, Risk, and Implementation StrategiesTimestamps:00:00 "Join Start Here Series Community"03:21 Bridging AI and Business Leaders09:35 Partnering for Generative AI Success12:26 "AI Models Operate Using Tokens"15:41 "Shift to Smaller AI Models"18:56 "Understanding RAG and Its Impact"22:38 "AI Tools Connecting via MCP"24:56 "Minimizing AI Hallucinations Effectively"28:45 "Fast, Careful AI Implementation"30:53 "AI Guide for Business Leaders"Keywords: AI language, AI jargon, artificial intelligence terminology, AI lingo, large language model, generative AI, prompt engineering, context engineering, context window, tokens, tokenization, model architecture, model parameters, neural network connections, Send Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Ready for ROI on GenAI? Go to youreverydayai.com/partner 

Hoy Paco y Roi charlan sobre algunos días internacionales raros o curiosos.

Most people think they have a marketing problem.I showed someone our direct mail ROI last week.They didn't believe it.So I pulled up the spreadsheet, calls, deals, and profit.12,000 pieces. $6K spend. 4 deals. $300K+ in profit. That's a 50x return.So what's the difference between a 50x winner and a total dud?Lindsay and I pull back the curtain on the actual numbers behind our marketing, including the one metric we track that tells us whether to kill a campaign or double down in the first 30 days.If you want this level of clarity in your own business, that's exactly what the 7 Figure Flipping Mastermind is built for. This is where we break down real campaigns, real data, and real decisions, so you know when to kill something and when to double down.If you're tired of guessing and want to build with confidence, this is your room.CLICK HERE to Apply for the 7 Figure Flipping Mastermind >>Catch you later!LINKS & RESOURCES1,000 FREE Seller LeadsGet your first 1,000 seller leads FREE from our partner BatchLeads and start closing deals immediately. CLICK HERE: http://leads.getbatch.co/mztQkMr7 Figure Flipping UndergroundIf you want to learn how to make money flipping and wholesaling houses without risking your life savings or "working weekends" forever... this book is for YOU. It'll take you from "complete beginner" to closing your first deal or even your next 10 deals without the bumps and bruises most people pick up along the way. If you've never flipped a house before, you'll find step-by-step instructions on everything you need to know to get started. If you're already flipping or wholesaling houses, you'll find fast-track secrets that will cut years off your learning curve and let you streamline your operations, maximize profit, do MORE deals, and work LESS. CLICK HERE: https://hubs.ly/Q01ggDSh0 7 Figure RunwayFollow a proven 5-step formula to create consistent monthly income flipping and wholesaling houses, then turn your active income into passive cash flow and create a life of freedom. 7 Figure Runway is an intensive, nothing-held-back mentoring group for real estate investors who want to build a "scalable" business and start "stacking" assets to build long-term wealth. Get off-market deal sourcing strategies that work, plus 100% purchase and renovation financing through our built-in funding partners, a community of active investors who will support and encourage you, weekly accountability sessions to keep you on track, 1-on-1 coaching, and more. CLICK HERE: https://hubs.ly/Q01ggDLL0 Connect with us on Facebook and Instagram: @7figureflipping Hosted on Acast. See acast.com/privacy for more information.

If you have ever thought this seems overwhelming, we don't have the bandwidth or time for a complex marketing engine build or update. You're already running a business. It sounds like adding another full-time job. But here's the catch. You're already spending time and bandwidth on marketing. It's just not working efficiently. >>> Here are 4 ways we can help you reach your revenue goals faster...#1 Unlock the full potential of your marketing engine. We'll provide you and your team with the direction, insights, and tools necessary to excel in the complex landscape of modern marketing. - Marketing Advisor On Call#2 Discover the marketing strategies & tactics that will guide your next quarter and unlock explosive growth in 90 minutes. - Quick-Start Marketing Strategy Game Plan#3 Discover a tailor-made strategy for unprecedented growth to transform your marketing in 30 days. - Unlock Your Growth Opportunities#4 If you need guidance on the most effective direction for your marketing, then schedule a call with us today! - Get Your Free Discovery Call Now

Podcast SEO and monetization strategies tailored for local businesses is today's episode discussion. Favour Obasi-ike emphasizes the importance of metadata, noting that elements like podcast titles, descriptions, and author names serve as critical search signals for discovery.By treats these fields as structured data, creators can establish local authority and ensure their content surfaces in specific user queries across platforms like Spotify and Apple Podcasts.The source further highlights the compounding value of backlinking, explaining how consistent episode releases create a vast network of searchable links that drive traffic back to a brand's website. Ultimately, the text argues that a well-optimized podcast acts as a long-term intellectual property asset that builds credibility and solves audience problems through searchable, evergreen audio content.In the 2026 search ecosystem, local visibility is no longer a matter of chance; it is a matter of engineering. This episode serves as a strategic blueprint for local businesses to command "page dominance" by transforming audio content into a high-authority digital asset. By deploying a "spread map" strategy—scaling influence from local roots to international authority—business owners can ensure their brand is the definitive answer to specific consumer queries.The objective is to move beyond the "hobbyist" mindset and treat podcasting as a capital-efficient SEO machine. We explore how to build an "engine" that runs independently via technical metadata and RSS syndication, allowing your brand to reside permanently in the search database.Key Takeaways for Local Business Owners1. Metadata is Your Search ID: Your title, author field, and description must match the exact phrases your customers use. If your "ID" doesn't match the search query, the algorithm cannot process your "legal documents," and your business remains invisible.2. Exploit the 50x50 Rule: Syndication is a volume game. By appearing on 50 platforms, you create thousands of high-authority backlinks. This sheer volume of structured data makes your brand unavoidable in local searches.3. Implementation over Information: ROI is the result of action, not note-taking. Podcasting is a long-term index fund for your brand; the earlier you start the "audio documentation," the more interest your digital legacy accrues. Move from "doer" to "architect" today.Need to Book An Appointment?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats OnlinePodcast Timestamps[00:00:00] – The Spread Map: Establishing the strategic journey from local business to international brand authority.[00:03:00] – Statistical Authority: Reviewing personal benchmarks (600 episodes, 156 countries) as a model for growth.[00:06:00] – The Harry Potter Paradox: Why naming your show for the "benefit" is the only way to be found before you are famous.[00:10:00] – The Psychology of Blue Links: Why "Blue Links" signify trust and confidence in the search results.[00:14:00] – Spotify Signal Case Study: Using the phrase "workout habits for men over 40" to identify exact-match search signals.[00:22:00] – Compounding Link Math: The 50x50 breakdown of how to generate 2,500 links across platforms like SiriusXM and iHeart.[00:31:00] – The Celese Interaction: Overcoming ADHD and task-paralysis by choosing documentation over perfection.[00:45:00] – The Legacy Challenge: Transitioning from a task-based worker to a legacy-based brand architect.The Mathematics of Syndication & The "Compounding Effect"Strategic dominance is a function of Depth and Cadence. While frequency is important, "Depth" is determined by your average episode length. A 60-minute episode provides sixty times more data points for an algorithm to index than a one-minute clip.The true ROI of podcasting is found in the Compounding Link Formula:50 Episodes (One year of weekly audio documentation) x 50 Distribution Platforms (Apple, Spotify, SiriusXM, Podchaser, Castbox, iHeart, etc.) = 2,500 High-Authority BacklinksThis volume creates a "digital balloon that never pops." As you add more helium (content), the structure becomes stiffer and more secure. To maximize this, maintain a Cadence (release cycle) closer to "1" (daily). A faster cadence spins the RSS feed more frequently, signaling to search engines that your brand is an active, relevant authority.The following 15 monetization levers are the tactical parameters required to convert conversational documentation into long-term ROI and a lasting digital legacy.Episode Breakdown on the 15 Monetization StrategiesPART 1: CORE DISCOVERY METADATA (Your Digital ID Card)1. Podcast TitleExecution: Match the show name to the specific topic or core benefit your audience seeks.So What? Listeners search for solutions and interests, not your name. A descriptive title ensures discoverability in search before you have a famous brand.2. Podcast DescriptionExecution: Exploit the full ~4,000-character limit as a "Search Bank." Use refined keywords, clear value propositions, and a strong call-to-action.So What? This is your show's primary Search ID. If it doesn't match user queries, algorithms can't "read" or rank your content effectively.3. Author/Host FieldExecution: Strategically expand your name with professional identifiers (e.g., "Alex Chen | Venture Capital Analyst").So What? This data feeds APIs and LLMs, establishing your niche authority within recommendation systems and digital assistants.4. Genre & Category SelectionExecution: Use platform hierarchies (e.g., ListenNotes, Apple) to select precise Primary, Secondary, and Tertiary categories.So What? Correct categorization moves you from competing with millions of general shows to dominating a specific, interested listener ecosystem.5. Episode TitleExecution: Adopt a clear, "Guest-First" or "Topic-First" naming convention (e.g., "Dr. Sarah Lee: The Neuroscience of Sleep").So What? It maximizes clarity for listeners and SEO. A guest's name at the front captures their audience and amplifies "link juice" to that episode URL.6. Episode DescriptionExecution: Implement web-style formatting: use H2/H3 headers, bullet points, timestamps, and hyperlinks to key resources.So What? Structured data helps both listeners scan and bots "dissect" your content, boosting engagement metrics and canonical linking power.PART 2: VISUAL & TECHNICAL EXECUTION7. Podcast Cover ArtExecution: Command professionalism with compliant, 3000 x 3000 pixels, visually simple art that is legible at thumbnail size.So What? High-quality, optimized art provides an immediate competitive edge against the significant portion of shows using amateur visuals.8. Episode Cover Art (Optional but Powerful)Execution: For key interviews, create guest-centric visuals that differ from your main show art.So What? Visual differentiation in a subscriber's feed signals unique, fresh value, increasing click-through rates for specific high-interest topics.9. Ad Roll PlacementsExecution: Strategically engineer ad breaks: pre-roll (for direct response), mid-roll (for highest attention), post-roll (for brand storytelling).So What? These are primary monetization vehicles. Placement affects listener retention and ad performance by capturing attention at different psychological stages.10. RSS Feed ManagementExecution: Balance your public RSS feed with private, gated feeds (via platforms like Hello Audio or Supercast) for bonus or premium content.So What? Private feeds enable direct community monetization and foster loyalty by delivering exclusive, "trust-based" content to high-value subscribers.PART 3: DISTRIBUTION & AMPLIFICATION11. Email & Affiliate LeverageExecution: Use automated tools to turn podcast transcripts into newsletter content that drives traffic to affiliate offers or key resources.So What? This captures high-intent listeners where they live (their inbox), converting passive listening into measurable action.12. Social Media DistributionExecution: Systematically cross-post short, thematic audio clips (with captions and video) to platforms like LinkedIn and Instagram.So What? It transforms one hour of recording into weeks of "top-of-funnel" awareness, building connection volume and attracting new audiences.13. Backlink GenerationExecution: Understand that every major hosting platform (Spotify, Apple) creates a backlink to your website from your show profile.So What? This generates vital "link juice" from high-authority domains, strengthening your primary website's search engine ranking.14. Website Integration & AnalyticsExecution: Host a dedicated podcast page on your site and connect it to Google Search Console.So What? This allows you to track how people find and interact with your podcast via search, providing data to refine your topic and keyword strategy.15. Sonic Branding (Musical Intelligence)Execution: Deploy a distinct instrumental theme for each season or series.So What? A fresh sonic identity signals a new "era" or focus for your show, boosting production value and maintaining listener retention through auditory novelty.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send us a textDemand isn't dead; it's different. After a year where unit volumes stayed flat and consumer wallets tightened, we break down how the best manufacturers and dealers still grew by focusing on strategy over chance. We share what we're seeing across hundreds of conversations—why diversification beyond storage, smarter financing, and story-led marketing are separating the leaders from the pack—and how to apply those moves without burying cash in inventory.We look at display-first lots that use a few high-impact models and cutaway demos to showcase options like ventilation, doors, windows, insulation, and finish-outs, while 3D configurators do the heavy lifting. We unpack the role of RTO and consumer financing side by side, with simpler terms and broader approvals that remove friction at checkout. We also tackle the dealer model question—consignment versus wholesale—and outline hybrid approaches that improve margins, brand control, and the ROI of your marketing spend.From SEO-driven content to podcasts, customer walkthroughs, and on-lot video, we explain why clear buyer avatars and narrative proof are outrunning generic ads. We share our own plans too: refreshed consulting with industry veterans, a next-gen media kit for sponsors, and a local display-first lot to keep our hands dirty and our insights sharp. If you want to win in 2026, tighten your offers, simplify the path to purchase, and tell your story everywhere your buyers look.Enjoy the conversation and then take action—subscribe, share with your team, and leave a review so more builders and dealers can find it. What move will you test first?For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProShed SuiteThree Oaks Trading CoShed Challenger

Industrial water professionals are increasingly pulled into conversations about scarcity, resilience, and "where the next gallon comes from."  Dr. Veronika Zhiteneva, CEO and Co-founder of Waterloop Solutions frames water reuse as an implementation challenge more than a technology gap—and explains where the practical starting points are when the scope feels overwhelming.   Moving reuse forward when the technology already exists  Waterloop Solutions was founded to accelerate implementation: clarifying end-use quality, identifying post-treatment needs on the back end of existing plants, and building risk management plans that fit real operational and regulatory expectations. The conversation stays grounded in what slows projects down (time, permitting, funding, and public acceptance) and where progress can be made without reinventing the toolbox.  Centralized vs. decentralized: why "less regulated" can move faster  Europe's agricultural reuse regulation (noted as coming into effect in June 2023) created shared minimum requirements, but also uncertainty around permitting and responsibility at the local level. In contrast, decentralized reuse is described as an "early adopter" space—often driven by innovative building projects (gray water separation, rooftop rain capture) and, in some cases, easier implementation from scratch than retrofits.  What matters to industrial listeners: partnerships, autonomy, and distance  For industrial teams, Dr. Veronika points out opportunities for synergistic partnerships with municipalities and agriculture—balanced against the realities of infrastructure distance and cost. She also makes the case for industrial autonomy: decoupling from conventional sources through internal reuse to protect future production when municipal needs take precedence.  Communication and the "toilet to tap" problem  Public perception remains a stubborn barrier. Dr. Veronika calls out the long-lasting impact of "toilet to tap" framing and why first impressions can derail technically sound reuse projects.  Listen to the full conversation above. Explore related episodes below. Stay engaged, keep learning, and continue scaling up your knowledge!    Timestamps  03:58 - Trace Blackmore shares how "Pinks and Blues" questions get chosen—and where listeners can submit them  05:05 - Upcoming Events for Water Treatment Professionals   07:42 – Words of Water with James McDonald  11:47 – Meet Dr. Veronika Zhiteneva and why Trace invited her from LinkedIn insights  12:20 — Veronika's path: UMD → Colorado School of Mines → PhD at Technical University of Munich 15:40 — Why Waterloop Solutions started: progress is slow, but implementation support is missing  19:40 — Decentralized reuse: why interest is rising, and why it can be easier to implement in buildings  20:20 — EU agricultural reuse regulation (June 2023): minimum quality, crop types, and risk plan uncertainty  23:40 — Unique barriers by sector: municipal timelines, industrial ROI, and the difficulty of reaching farmers  33:20 — Lowest-hanging fruit: municipal reuse for street cleaning and parks; industrial autonomy via internal reuse  45:00 — Women and young professionals: visibility, role models, and why the sector's willingness to help matters  47:20 — Where to learn more: US EPA resources, EU work underway, and Australia as a reuse leader    Quotes "It's okay to ask questions."  "But actually, all the technology needed for it already exists."  "What I think is awesome in the US, for example, that you guys are really pursuing this direct potable reuse now."  "I think these are all valid options to have kind of in the water management portfolio on a local level and also on a regional level."    Connect with Dr. Veronika Zhiteneva Email: vzhiteneva@gowaterloop.com   Website: Home – Waterloop Solutions  LinkedIn: https://www.linkedin.com/in/vzhiteneva/    Waterloop Solutions: Overview | LinkedIn    Guest Resources Mentioned   Brave New World by Aldous Huxley (Paperback)     European Commission's Water reuse: New EU rules to improve access to safe irrigation  Intermezzo Paperback – by Sally Rooney (Author)   Radical Candor: Fully Revised & Updated Edition: Be a Kick-Ass Boss Without Losing Your Humanity by Kim Scott   US EPA State Water Reuse Resources  US EPA Water Reuse Information Library  US EPA's "A Framework for Permitting Innovation in the Wastewater Sector Report"  US Department of Energy's About the BuildingsNEXT Student Design Competition  The Corporate Sustainability Reporting Directive (CSRD)    Water Reuse Europe Policy and Regulations    Scaling UP! H2O Resources Mentioned  AWT (Association of Water Technologies)   AWT Technical Training Seminars   Scaling UP! H2O Academy video courses   Submit a Show Idea   The Rising Tide Mastermind    Words of Water with James McDonald  Today's definition is a device for removing condensate from a steam line without allowing the steam to escape.  Can you guess the word or phrase?       2026 Events for Water Professionals  Check out our Scaling UP! H2O Events Calendar where we've listed every event Water Treaters should be aware of by clicking HERE.     

Authority-building has entered a new era—visibility hinges on context and credibility, and your expertise must be discoverable not just to humans but to machines. In this episode of The Trending Communicator, host Dan Nestle explores these seismic changes with Stephanie Grober, Marketing and PR Director at the Horowitz Agency and a true trailblazer in legal and professional services PR. Stephanie has mastered the art (and science) of making experts both visible and quotable, securing more than 200 high-impact media placements in a single year while connecting the dots between traditional PR and Generative Engine Optimization (GEO). She was already making her clients discoverable to the machines before most of us had even heard of ChatGPT. Listen in and hear about: How traditional media relations thrives by blending strategic expertise with authentic human connection Why building credibility and visibility is essential for experts aiming to shape public narratives What role generative engine optimization (GEO) plays in making experts visible to AI-driven search How the definition of newsworthiness is shifting amid a relentless, minute-by-minute news cycle Why earned media placements influence discoverability but are not a magic bullet for GEO How leveraging both personal and firm branding helps legal and professional services stand out What opportunities and risks AI introduces for PR professionals, reporters, and the stories they tell Notable Quotes On the rapidly changing news cycle: "Evergreen stories...there's no room for them right now. Think about how much news, how much breaking news is coming at us. The news cycle doesn't even feel like 24 hours. It feels like 24 minutes." [00:12:09 - 00:12:27] On the human element in PR (and reluctance to let AI take over): "PR is still very human...We aren't using it to pitch. And I'll say that there are some agencies that may be writing their pitches with AI. We are not. And that is a choice. We want to stand out as being authentic and human." [00:19:36 - 00:20:58] On why traditional PR isn't dead—it's evolving: "It's a science and an art is what I like to say. Every time we try to make it a science, it shows us that it is an art and vice versa." [00:27:25 - 00:27:45] On discoverability in the era of AI: "We've been training the LLMs this entire time without realizing it. So for us, you know, some of the ways our clients have been referred to colloquially, you know, now that's how they're being discovered in a generative summary." [00:46:47 - 00:47:14] Resources and Links Dan Nestle Inquisitive Communications | Website The Trending Communicator | Website Communications Trends from Trending Communicators | Dan Nestle's Substack Dan Nestle | LinkedIn Stephanie Grober: Stephanie Grober | LinkedIn Horowitz Agency Timestamps 0:00:00 Authority Building's Evolution & AI's Role in Visibility 0:06:12 Legal & Accounting PR in a Fast-Moving World 0:12:09 Shifting News Cycles, Pitching for Relevance 0:17:30 Traditional Media Relations: Still Vital? 0:22:35 AI, Authenticity, and Human-Centric PR 0:27:25 Art vs. Science in Media Outreach 0:33:49 GEO (Generative Engine Optimization) Disrupts PR Strategies 0:39:06 Earned Media's True Influence in GEO 0:44:34 Discoverability, Signal vs. Virality for B2B & Legal 0:50:56 Pivoting Expertise—Challenges in AI Search 0:57:30 Human Relationships, Strategy, and ROI in Legal PR 1:02:00 Supporting Journalists and the Future of Media (Notes co-created by Human Dan, Claude, and Castmagic) Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode DescriptionAI is fundamentally changing how SaaS companies should think about pricing. When your software makes teams 70% more efficient, charging per seat means you're literally shrinking your own market. In this conversation, product management veteran Lee Bridges explains why seat-based pricing is a burning platform and what comes next.Lee, returning to the podcast after five years, recently led a pricing transformation project that forced him to confront an uncomfortable truth: AI-driven efficiency gains directly reduce the number of seats customers need. His solution? Outcome-based pricing that aligns incentives between vendors and customers while future-proofing against AI disruption.GuestLee Bridges - Cheif Product Officer at Inn-Flow, father, audio engineer, and vibe coder who recently completed a major pricing transformation project for a B2B SaaS company in the field service space.Key Topics CoveredThe Seat-Based Pricing ProblemHow AI efficiency reduces Total Addressable Market (TAM)The misalignment of incentives between vendors and customersInternal team conflicts created by per-seat modelsWhy "reducing a team from 10 to 3" destroys 70% of your revenue potentialOutcome-Based Pricing ExplainedThe difference between usage-based and outcome-based pricingHow to identify and price meaningful outcomesThe psychology of "you make money when your customer makes money"Avoiding the "nickel and diming" feeling of usage-based modelsReal-World ImplementationCase study: Field service sales teams (20 minutes to 90 seconds per quote)Tiered prepayment models with outcome "credits"Combining platform fees with outcome pricingWhen outcome-based pricing works (and when it doesn't)The Future of SaaS and AIWhy B2B SaaS isn't going anywhere despite AI hypeThe problem with expecting everyone to be a product managerConsistency, training, and the limits of LLM-generated experiencesVibe coding and no-code tools in practiceNotable Quotes"If you create efficiencies that make a process so efficient that some number of people will no longer be necessary... you reduce the number of potential seats. You reduce the Tam.""If I give you a dollar and you're going to give me $10 back, I'd be insane to not do that as many times as I can.""You're really expecting everyone on Earth to be a product manager. That's just not going to happen.""The most people don't have a high level of agency. They don't know what they want, when they want it, and they don't know how to describe it."Practical TakeawaysEvaluate your pricing model now - If you're charging per seat and building AI features, you're creating a strategic vulnerabilityStart with new products - Test outcome-based pricing with new offerings rather than risking existing revenueIdentify measurable outcomes tied to customer revenue - What metrics does your sales team already use when discussing ROI?Consider hybrid models - Platform fees plus outcome pricing can balance predictability with value alignmentThe complexity trade-off - Outcome-based pricing must remain simple enough to avoid litigation-inducing confusion

Today on Nomadic Diaries, I sat down with Peter Levitan, former Saatchi & Saatchi executive and serial entrepreneur, to talk about navigating international assignments, adapting to new cultures, and the challenges of returning home after working abroad. Peter shared invaluable insights on building trust, learning cultural nuances, and the importance of empathy in global business. Peter was one of the few Americans hand-picked to transfer to Saatchi's London office during its heyday. At that time HR was not involved, there was no orientation, no cultural training, no HR support. He figured it out through pub conversations, workplace friendships, and learning to read the room in a very different business culture. He built trust, adapted fast, and thrived.Then he came home. And that's when things got complicated.Despite gaining invaluable intercultural experience, Peter returned to find nobody particularly interested in what he'd learned. There was no debriefing, no attempt to leverage his insights, and certainly no acknowledgment of reverse culture shock. The skills he'd developed, cultural intelligence, adaptability, the ability to bridge offices and cultures became invisible.In this conversation, Peter shares the realities of corporate international moves in the 1980s, the resilience required when you're navigating a new country with young children, and why returning expats often feel like their experience doesn't count. He also offers hard-won advice: be proactive about seeking support, manage your "brand" carefully when sharing your overseas stories, and don't assume your company will automatically value what you've gained.This episode is essential listening for anyone who's lived abroad and struggled with reentry, or for companies wondering why their international assignments aren't delivering the ROI they expected.If this episode resonates with you, please leave us a review. It helps other expats and returnees find these conversations.Support the showHome is Where Your Story Crosses Borders!

Chef Robotics has produced 80 million meals—more than all other food robotics companies combined. The company has cracked what dozens of well-funded startups couldn't: profitable deployment of AI-enabled robots in food manufacturing. In this episode of BUILDERS, Rajat Bhageria, Founder and CEO of Chef Robotics, reveals why he focused on manufacturing before restaurants, how a single contract term change accelerated his sales cycle, and why the food assembly problem requires intelligence that traditional automation can't provide. This is category creation in real-time, with expansion to Germany and the UK planned for 2026. Topics Discussed: Why 60-70% of commercial food labor is in assembly, not cooking or prep The systematic failures of B2C robotics companies (Zume) versus B2B approaches (Miso Robotics) Chef's manufacturing-first strategy to build training data and field operations scale Why six-axis robots with vision outperform gravity-fed dispensers for food variability Reframing contract structure from "site acceptance test" to "trial" for faster closes Trade show strategy: multiple robots across partner booths, not just your own The economics of robotics-as-a-service in traditionally capex-driven industries GTM Lessons For B2B Founders: Validate unit economics before building in hardware: Rajat secured early contracts before engineering anything. This wasn't just customer validation—it was economic validation. He identified that robotics companies fail when "they're trying to charge a human salary, but they're not able to provide the full set of tasks that a human is able to do in an eight hour shift." By selling first, Chef confirmed customers would pay for assembly automation specifically, not a general-purpose kitchen robot. For hard tech founders: pre-selling de-risks both product-market fit AND your business model assumptions. Target the labor concentration point, not the obvious automation opportunity: While competitors automated cooking (low labor intensity), Chef mapped the entire food production workflow and discovered assembly consumed 60-70% of labor hours. Rajat's insight: "One person can cook for 100 people or a thousand people. So even though the cooking process can take a while, you're amortizing it over a lot of people." This workflow analysis revealed where ROI actually existed. Founders should map labor distribution across their customer's entire operation, not just automate the most visible or technically interesting task. Build your moat through training data and field operations density: Chef's manufacturing focus isn't just about easier sales—it's strategic infrastructure. Rajat explained: "Today, Chef has done 80 million meals...If we can be really good at food manipulation, we have the biggest data set of training data...as we build more robots, our bill of material gets lower...We have people all over the country servicing these robots, which obviously those same people can service robots in restaurants." For AI-enabled hardware, your moat compounds through deployment volume, not just product features. Reframe risk through contract structure, not just pricing: Chef's breakthrough wasn't discounting—it was renaming their "site acceptance test" to a "trial." Rajat described the impact: "Literally exactly the same thing. It's kind of like you go to your Google Doc and you replace all SAT into trial. That has an immense impact on the sales velocity." The cognitive reframing transformed how buyers perceived commitment risk. For founders selling novel technology: audit your contract language for terms that trigger buyer risk aversion, even when the underlying mechanics protect them. Trade show ROI multiplies through partner booth placement: Rather than maximizing their own booth presence, Chef places robots in partner booths across the trade show floor. Rajat noted this approach yields more deal closures because "the champions saw the thing at the trade show." This isn't about lead volume—it's about removing skepticism. Manufacturing buyers don't believe flexible automation exists until they see it operating. For hard tech companies: distribute proof points across the physical spaces where your skeptical buyers already congregate. Customer success IS your market education strategy: In a nascent category with a "graveyard" of failed predecessors, Chef's market education relies entirely on reference customers. Cafe Spice scaled from 4 to 16 robots and now hosts prospective customer visits. Rajat's approach: give exceptional pricing to customers willing to become advocates. The conversion rate from a skeptical prospect visiting a working deployment far exceeds any other marketing channel. For category creators: your unit economics on early lighthouse customers should account for their sales force value, not just their revenue. // Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe. www.GlobalTalent.co // Don't Miss: New Podcast Series — How I Hire Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role. Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM

Jenny Bristow and Vice President of Data & Technology Mark Brandes of Hedy & Hopp discuss their proprietary solution, Epic UTM Connect*, developed to help healthcare marketers bridge the long-standing data gap between digital marketing campaigns and patient acquisition and revenue within their Electronic Health Record (EHR) system. They explain the challenges of achieving true marketing ROI in a privacy-forward world and detail how this one-time project allows for patient-level attribution and improved performance measurement.Episode notes:The Data Disconnect: Hedy & Hopp created Epic UTM Connect to help healthcare marketers overcome the persistent struggle to access and show true business impact data (patient appointments, revenue) versus engagement metrics marketers can break down by UTM parameters.What Epic UTM Connect Is: A tool that captures UTM parameters from digital campaigns, packages them, and securely inserts them into the Epic patient record.Achieving True ROI: The ability to track a patient's journey from a marketing touchpoint all the way through appointment and fulfillment to calculate the return on investment (ROI).Easy & Fast Implementation: The tool is fast and lightweight to implement and doesn't require Hedy & Hopp to gain analyst access to Epic. Implementation only requires access to website analytics and the CMS.Technology & Compliance: The solution is HIPAA compliant and secure, leveraging the healthcare organization's existing Business Associate Agreement (BAA) with Epic. It works with any web analytics platform (Google Analytics, Adobe Analytics, Site Improve, etc.) by pulling data directly from the website.Use Case Requirements: The solution's effectiveness is dependent on the organization having a consistent and well-defined UTM parameter strategy in place.Attribution Limitations: The tool primarily provides last-touch attribution, meaning it will not capture the source of every conversion and will show gaps in the full multi-touch patient journey.Standalone Value: Epic UTM Connect is a standalone, one-time implementation that is valuable for improving visibility and does not require healthcare marketing teams to use other Epic marketing tools.Learn more about Hedy & Hopp's Epic capabilities: https://hedyandhopp.com/our-expertise/epic-for-healthcare-marketing/ Contact Hedy & Hopp to chat with us about how Epic UTM Connect can support your marketing efforts: https://hedyandhopp.com/connect-with-us/ Connect with Jenny:Email: jenny@hedyandhopp.comLinkedIn: https://www.linkedin.com/in/jennybristow/Connect with Mark:Email: mark.brandes@hedyandhopp.com LinkedIn: https://www.linkedin.com/in/markbrandes/ If you enjoyed this episode, we'd love to hear your feedback! Please consider leaving us a review on your preferred listening platform and sharing it with others.*Epic®, Epic Systems, and related product names and logos are trademarks or registered trademarks of Epic Systems Corporation. This content is not affiliated with, sponsored by, or endorsed by Epic Systems Corporation.

AI agents can do our work. OK, sweet. But they can also do.... a lot of bad. Yikes.

Cameron LiButti is the Founder and CEO of Bidview Marketing, a data-driven performance marketing agency specializing in digital media, analytics, and development. With a background in engineering consulting and years of experience leading marketing ventures and high-performing teams, Cameron built Bidview on a principle of prioritizing ROI and tailored solutions over one-size-fits-all tactics. Under his leadership, the agency focuses on intentional growth strategies that turn attention into measurable business outcomes. Beyond Bidview, he shares expertise on modern SEO and marketing through content and speaking engagements.  In this episode… Search is changing faster than ever, and AI is reshaping how people find answers online. Many business owners worry that the strategies they've relied on for years are becoming obsolete. But are the fundamentals of SEO and marketing strategy really being replaced, or are they more important than ever? SEO remains effective because search engines and AI models draw from the same trust and relevance signals, says Cameron LiButti, a data-driven digital marketing strategist. He highlights that strong websites, clear positioning, local optimization, and real authority continue to drive bottom-funnel leads, even as AI changes the front end of search. The main impact is more predictable growth for businesses that focus on fundamentals instead of chasing hype. He also emphasizes aligning strategy with market size, competition, and buyer intent. This approach prevents wasted spending and sets realistic expectations as platforms evolve. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz sits down with Cameron LiButti, Founder and CEO of Bidview Marketing, to discuss why SEO and strategy still win in an AI-driven search world. They cover how AI affects search behavior, why bottom-funnel SEO remains critical, and how data-driven strategy drives measurable growth. Cameron also shares practical guidance on adapting marketing without overreacting to AI trends.

Are missed patient calls causing headaches for your front desk and costing your practice money?This episode unveils a game-changing solution for practice owners and staff: integrating AI and Voice Assist technology to optimize phone call conversions. Michael sits down with Ryan Johnson from CallRail, who brings over a decade of expertise in call tracking and attribution. Together, they explore how next-gen AI is revolutionizing the traditionally manual (and often chaotic) world of front office operations. Ryan breaks down how CallRail's conversational intelligence leverages keyword detection and data analytics, providing actionable insights to not only track marketing success but proactively qualify patient leads in real time.The conversation dives into the evolution of call management, spotlighting CallRail's AI agent: a tireless virtual assistant ready to interact with patients via phone, SMS, or chat, even booking appointments around the clock. Ryan walks us through a practical blueprint for onboarding Voice Assist, starting with after-hours coverage and steadily expanding its role, all while guaranteeing HIPAA compliance and data security. If missed calls, overwhelmed staff, or wasted marketing dollars have been pain points in your practice, this episode offers a clear path to higher conversions and a superior patient experience!What You'll Learn in This Episode:The biggest challenges dental practices face with phone call management and missed opportunitiesHow AI-powered Voice Assist can answer calls and book appointments 24/7Practical steps to implement conversational AI in your practice at your own paceUnderstanding Voice Assist and its capabilities across voice, SMS, and chat channelsHow to maintain HIPAA compliance and data security with AI solutionsThe proven ROI and operational benefits of integrating advanced call tracking technologyWays to improve patient experience while reducing the workload on your front desk staffHow to start leveraging AI to capture every potential lead without extra ad spendTune in now to discover how Voice Assist can help your dental practice capture more leads and enhance patient care (all with less stress on your team.)‍Sponsors:‍CallRail: Never miss a call again! Voice Assist answers and qualifies every inbound call 24/7, so you capture every new patient. Try the 14 day free trial for our listeners at: https://sta.mx/m2wx‍Click the image for a 14 day free trial!Guest: Ryan JohnsonBusiness Name: CallRailCheck out Ryan's Media:‍Website: https://sta.mx/m2wxLinkedIn: https://www.linkedin.com/in/ryandjohnson/‍Host: Michael AriasJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍Join this podcast's Facebook Group: The Dental Marketer Society‍Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

Shoot us a Text.Episode #1244: Today we're talking about Tesla's FSD flip to subscription-only, the continued softening of auto credit conditions, and a loyalty report that says your customers are expecting way more. Show Notes with links: The Dealertrack Credit Availability Index closed out December at 99.6—its highest reading of 2025 and the strongest level since October 2022. It marks a continued return to pre-pandemic credit conditions, capping off a yearlong trend of easing lending standards.Approval rates rose to 73.7%, up 90 basis points from November and 80 bps from December 2024.Average contract rates dropped from 10.5% to 10.3%, while yield spreads also narrowed—making pricing more attractive for buyers.Subprime lending edged down from 14.3% to 14.1% month-over-month, though still up from 11.8% a year ago.Loans over 72 months grew in share, as consumers stretch payments to keep monthly costs manageable.Captive lenders led the loosening, but banks, credit unions, and finance companies all showed increased flexibility.Starting February 14, Tesla will stop offering its Full Self-Driving (FSD) system as a one-time purchase, moving exclusively to a monthly subscription model, according to CEO Elon Musk.FSD, which still requires active driver supervision, currently costs $8,000 or $99/month.Tesla hasn't said how many users pay for FSD, but Musk once admitted he was "kind of glad" not many bought the lifetime option.The shift may be tied to Musk's compensation package, which includes hitting 10 million active FSD subscriptions.California regulators are still considering suspending Tesla's sales license for 30 days over alleged misleading marketing of FSD capabilities.Tesla has not disclosed how many of its customers have bought or are paying monthly subscriptions for FSD.In its 28th annual Customer Loyalty Engagement Index, Brand Keys found that consumer expectations jumped a record-breaking 32% year-over-year — a shift that's shaking up brand rankings across industries and putting serious pressure on retailers to evolve.Hyundai once again ranked highest among automotive brands for meeting modern consumer expectations — its 17th year holding that title.Nearly 40% of product and service categories saw new leaders emerge, signaling a wave of disruption driven by more demanding buyers.Loyalty continues to deliver ROI: a 5% improvement can boost lifetime customer profits by up to 88%, while a 2% lift can cut marketing costs by nearly 30%.Amazon, Whole Foods, Shell, Ben & Jerry's, and Dollar General were also among the top performers in their categories.“The bottom line: loyalty moves markets.” – Robert Passikoff, President of Brand KeysJoin Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/

Amazon's rules changed—and that's good news if you know how to play the new game. We sat down with Neil Twak, co-founder of Voltage Holdings and Cayman Data, to unpack why algorithm shifts have compressed launch windows to roughly 30 days, how structured data now acts like a prompt into Amazon's Cosmo engine, and why intent beats keywords for ranking and profitable growth. Neil makes a clear case for relaunching weak ASINs over reviving old reviews, and he explains how to train the algorithm with PPC while optimizing for tacos, not ACOS.We dig into pricing strategy and brand defensibility in a world of rising fees and policy risk. The winning move is to build in tier two and tier three price bands—$50 to $500—protect at least $12 per-unit profit, target 40 percent ROI, and turn inventory four times a year. That math lets you buy customers aggressively while maintaining healthy margins. Neil also maps a practical channel sequence: capture demand first on Amazon, Walmart, and TikTok Shop, then graduate to Shopify demand creation when your numbers justify the lift. You'll hear why TikTok's GMV Max ads preview Amazon's future, and how display and DSP can send qualified traffic to your DTC store without breaking terms.Data is the moat. Neil pulls back the curtain on Cayman Data's intelligence engine that identifies the small set of customer needs driving most of Amazon's revenue and greenlights product plays that slot into real demand. The big mindset shift: adopt portfolio thinking, validate fast with structured data and lean bundles, then double down only on the SKUs the market proves. If you're stuck in mid six to low seven figures, the unlock is moving from micro-ops to CEO mode—deploy capital faster, tighten cash cycles, and manage by tacos, ROI, and inventory turns.Ready to future-proof your brand and grow profitably on Amazon in 2026? Follow the show, share this episode with a seller who needs it, and leave a quick review with your top insight. Your feedback helps us bring more sharp operators to the mic.Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon Support the show

Superpowers for Good should not be considered investment advice. Seek counsel before making investment decisions. When you purchase an item, launch a campaign or create an investment account after clicking a link here, we may earn a fee. Engage to support our work.Watch the show on television by downloading the e360tv channel app to your Roku, LG or AmazonFireTV. You can also see it on YouTube.Devin: What is your superpower?Joshua: Resilience.Millions of families with children suffering from rare diseases endure years of frustration and uncertainty, seeking answers from specialists who rarely collaborate. Joshua Resnikoff, CEO and Cofounder of Sunstone Health, has been there. His middle child's years-long fight for a diagnosis inspired him to tackle this systemic inefficiency with AI-powered innovation.Sunstone Health uses AI to analyze healthcare claims data, identifying children who may have genetic conditions, like pediatric epilepsy or autism, and accelerating their path to diagnosis and care. “On average right now, it takes seven years for a family to go from first symptom to a care path that works for them,” Joshua explained in today's episode. “We can take that seven-year process and condense it down into 12 weeks.”This groundbreaking approach provides a win-win solution for families and health plans alike. By identifying patterns in data, Sunstone Health not only helps families avoid the “diagnostic odyssey” of endless referrals but also reduces healthcare costs. “Ultimately, we are saving the plans, the insurance, the employers—whoever is the financial backstop for that family—a lot of money,” Joshua said.The company's innovative model charges health plans only when results are delivered, making it a no-risk decision for employers looking to improve care while managing costs. Sunstone Health has already touched the lives of nearly half a million people through partnerships with health plans, scaling rapidly since its pilot phase.In addition to changing lives, Sunstone Health is raising capital via regulation crowdfunding on Wefunder. This community round allows families and supporters to invest in the company's vision alongside professional investors. “We opened up a few hundred thousand dollars so families could join our mission,” Joshua shared. The campaign has been so successful that Sunstone Health has reopened the round to accommodate more investors.This episode highlights the power of technology and mission-driven innovation to solve seemingly intractable problems. With AI and dedication, Joshua and his team are transforming the lives of families navigating the challenges of rare diseases.tl;dr:Joshua shared how his personal experience inspired Sunstone Health's AI-powered diagnostic solution for rare diseases.Sunstone Health condenses the average 7-year diagnostic process into just 12 weeks for families.The innovative model benefits families and health plans by aligning financial incentives with better care.Sunstone Health is raising capital through regulation crowdfunding, welcoming families and investors to join its mission.Joshua's resilience, driven by optimism and grit, has been key to Sunstone's success and growth.How to Develop Resilience As a SuperpowerJoshua identified resilience—what he calls “grit”—as his defining superpower. He explained, “To do something like this, it just takes a lot of resilience and determination.” Building a company to tackle the systemic inefficiencies in healthcare required overcoming countless challenges. From skeptics who dismissed the problem as “too big to solve” to navigating obstacles in scaling Sunstone Health, Joshua's perseverance has been key. He shared, “There are going to be such deeply dark and frustrating times as a founder…you just have to stay optimistic.”Joshua's resilience was evident early in life when he taught himself to code in BASIC as a child, spending hours figuring out how to make things work. Later, while working full-time as a biomedical engineer at Harvard, he co-founded a company that unexpectedly went viral, selling eco-friendly travel mugs featured on Oprah's blog and in the New York Times. Despite juggling two demanding roles, he stayed determined and made both endeavors successful.Tips for Developing Resilience:Stay Optimistic: Focus on opportunities rather than obstacles, even in challenging situations.Pursue What You Love: Work on projects that deeply resonate with you to sustain motivation through tough times.Embrace Determination: Commit to pushing through difficulties with persistence and grit.Learn from Challenges: View setbacks as opportunities to grow and improve.By following Joshua's example and advice, you can make resilience a skill. With practice and effort, you could make it a superpower that enables you to do more good in the world.Remember, however, that research into success suggests that building on your own superpowers is more important than creating new ones or overcoming weaknesses. You do you!Guest ProfileJoshua Resnikoff (he/him):CEO and Cofounder, Sunstone HealthAbout Sunstone Health: Sunstone Health is an AI-powered precision health platform designed to help families and health plans recognize developmental delay earlier—before uncertainty turns into years of fragmented care and unnecessary cost. By analyzing health system data to identify early patterns of developmental complexity, Sunstone helps guide children toward clearer next steps while supporting families through what is often a long and confusing journey. The result is earlier clarity for families, more coordinated care for clinicians, and meaningful cost reduction for employers—without disrupting existing care or asking families to wait when the signs are already there.Website: sunstonehealth.comCompany Facebook Page: facebook.com/SunstoneHealthOfficialCompany Twitter Handle: @Sunstone_HealthOther URL: wefunder.com/sunstone.healthBiographical Information: Biomedical engineer and entrepreneur in translational science and consumer products. 14 patents, work showcased in national news, and has scaled businesses to >3000x ROI. Focused on using business as a force for good.LinkedIn Profile: linkedin.com/in/joshuaresnikoffSupport Our SponsorsOur generous sponsors make our work possible, serving impact investors, social entrepreneurs, community builders and diverse founders. Today's advertisers include Crowdfunding Made Simple. Learn more about advertising with us here.Max-Impact Members(We're grateful for every one of these community champions who make this work possible.)Brian Christie, Brainsy | Cameron Neil, Lend For Good | Carol Fineagan, Independent Consultant | Hiten Sonpal, RISE Robotics | John Berlet, CORE Tax Deeds, LLC. | Justin Starbird, The Aebli Group | Lory Moore, Lory Moore Law | Mark Grimes, Networked Enterprise Development | Matthew Mead, Hempitecture | Michael Pratt, Qnetic | Mike Green, Envirosult | Dr. Nicole Paulk, Siren Biotechnology | Paul Lovejoy, Stakeholder Enterprise | Pearl Wright, Global Changemaker | Scott Thorpe, Philanthropist | Sharon Samjitsingh, Health Care Originals | Add Your Name HereUpcoming SuperCrowd Event CalendarIf a location is not noted, the events below are virtual.SuperCrowdHour, January 21, 2026, at 12:00 PM Eastern. Devin Thorpe, CEO and Founder of The Super Crowd, Inc., will lead a session on “From $10 to Impact: How Anyone Can Become an Impact Investor.” Drawing on his experience as an investment banker, impact investor, and community-building leader, Devin will explain how everyday people can start investing small amounts to support mission-driven companies while pursuing financial returns. In this session, he'll break down the basics of regulated investment crowdfunding, show how impact and profit can align, and share practical steps for identifying opportunities that create real-world change. As an added benefit, attendees can become an Impact Member of the SuperCrowd for just $4.58 per month to receive an exclusive private Zoom meeting invitation with Devin, free tickets to paid SuperCrowd events, and the opportunity to directly support social entrepreneurs, community builders, and underrepresented founders.SuperGreen Live, January 22–24, 2026, livestreaming globally. Organized by Green2Gold and The Super Crowd, Inc., this three-day event will spotlight the intersection of impact crowdfunding, sustainable innovation, and climate solutions. Featuring expert-led panels, interactive workshops, and live pitch sessions, SuperGreen Live brings together entrepreneurs, investors, policymakers, and activists to explore how capital and climate action can work hand in hand. With global livestreaming, VIP networking opportunities, and exclusive content, this event will empower participants to turn bold ideas into real impact. Don't miss your chance to join tens of thousands of changemakers at the largest virtual sustainability event of the year. Learn more about sponsoring the event here. Interested in speaking? Apply here. Support our work with a tax-deductible donation here.Demo Day at SuperGreen Live. Apply now to present at the SuperGreen Live Demo Day session on January 22! The application window is closing soon; apply today at 4sc.fun/sgdemo. The Demo Day session is open to innovators in the field of climate solutions and sustainability who are NOT currently raising under Regulation Crowdfunding.SuperCrowd Impact Member Networking Session: Impact (and, of course, Max-Impact) Members of the SuperCrowd are invited to a private networking session on January 27th at 1:30 PM ET/10:30 AM PT. Mark your calendar. We'll send private emails to Impact Members with registration details.Community Event CalendarSuccessful Funding with Karl Dakin, Tuesdays at 10:00 AM ET - Click on Events.Join C-AR Annual Reporting: Requirements, Deadlines, and Lessons Learned from the Field on January 14, 2026, an informative online webinar designed to help crowdfunding issuers and professionals clearly understand C-AR annual reporting requirements, key deadlines, and real-world insights to stay compliant and prepared.Join UGLY TALK: Women Tech Founders in San Francisco on January 29, 2026, an energizing in-person gathering of 100 women founders focused on funding strategies and discovering SuperCrowd as a powerful alternative for raising capital.If you would like to submit an event for us to share with the 10,000+ changemakers, investors and entrepreneurs who are members of the SuperCrowd, click here.Manage the volume of emails you receive from us by clicking here.We use AI to help us write compelling recaps of each episode. Get full access to Superpowers for Good at www.superpowers4good.com/subscribe

Send us a text“Always know that everything will work out and have faith in yourself.”- Jason ShurkaExclusive Insights from This Week's EpisodesWhat if your daily energy isn't just about feeling good—it's the hidden force exploding your business wealth and freedom? In this eye-opening episode, visionary founder Jason Shurka reveals how prioritizing health through light therapy, mindset shifts, and purpose unlocks unstoppable growth, sharper decisions, and a fulfilling empire. You'll gain actionable insights to ditch sickness, boost vitality, and align your mission for massive ROI in profits and life satisfaction. Listen now and transform your health into your ultimate business weapon.EPISODE HIGHLIGHTS00:07 The health wake up call through injuries, surgeries, and a near amputation moment00:10 The scalability advantage of non invasive light based healing modalities00:13 The brutal stats: heart disease, cancer, and medical errors as top killers00:14 Why doctors are not trained in nutrition and the system is built for symptom management00:16 Jason's encounter with a network focused on disclosure, awareness, and healing00:19 The language of energy and how words shape outcomes in business and life00:22 The law of reflection and why your team mirrors your leadership00:25 Why celebrating small wins builds momentum faster than chasing massive goals00:30 The science: increased cellular electrical conductivity and why it matters00:32 The real threats to health: dirty water, dirty food, dirty thoughts, dirty electricity00:35 The hard business lesson: trust people, but protect yourself with boundariesFull show notes, transcript, and resources for this episode:https://podcast.deepwealth.com/508The Deep Wealth Podcast Most entrepreneurs do not fail.They just carry too much for too long. The business grows. Pressure grows faster. Profits get harder to predict. Decisions cost more energy. Over time, focus slips and health takes the hit. The Deep Wealth Podcast and Deep Wealth Mastery are built from real experience. We're the only system based on a 9-figure exit. This system exists because guessing gets expensive.

Guesting on podcasts is a powerful way to grow your visibility, uplevel your network and ultimately scale your business.As established podcast hosts and many-time podcast guests Kristina and Staci Millard from Small Business School are giving you their first-hand experience and industry tips on how to get booked on podcasts as a guest to grow your network, your business and ultimately your impact. They cover:How to pitch yourself without giving the ick. How to identify aligned podcast opportunities.Why being a good guest is just as important as getting the interview in the first place. Why podcast guesting is a powerful visibility tool.The secret power of warm referrals for podcast guesting and how to get them.What makes a topic podcast-worthy.How to actually support a host's audience and build trust.Why the real ROI of podcast guesting happens in the follow-up, and how to stand out post-interview.What to include in your end of show call-to-action to drive real connection. This conversation is both encouraging and packed with practical advice to help you land aligned guest spots and make the most of them!Connect with Staci: InstagramSmall Business School PodcastThrive AccountingMentioned in Episode:Kristina guest hosting the Systems Saved Me PodcastKristina on the Women Owned podcast with Eleanor BeatonFind Your Next Bestseller on Faire and get 10% off with the code ‘HIGHVIBE10'Join the High Vibe Women Online CommunityDownload Our LinkedIn Starter PackWork with The Social Snippet!Join the Weekly SnippetSend me a text!Support the showFor Your Information: • Host your podcast on Buzzsprout! •Join The High Vibe Women Online Community! • Join our favourite scheduling platform Later • FLODESK Affiliate Code | 25% off your first year! Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

Understanding ROI is critical when pitching film investors—but most filmmakers either oversell it or avoid it completely. In this episode, Tom Malloy breaks down film ROI using simple math, a $1M example, and real investor expectations. You'll learn how to present hypothetical returns in a realistic 30–70% range, why projections can hurt your pitch, and how to explain an investor waterfall without overpromising. Perfect for filmmakers raising money, building business plans, or pitching private equity for independent films.

Welcome back to Small Business School! In today's joint episode, Staci Millard and Kristina Bartold (Co-founder of The Social Snippet, and Community Podcast Host) pull back the curtain on what truly makes a great podcast guest — and how podcast guesting can be a powerful strategy for visibility, authority, and business growth when done well.Recorded in Ottawa during a High Five Women gathering, this candid conversation dives into what podcast hosts look for, why most pitches miss the mark, and how business owners can stop chasing podcast appearances and start using guesting intentionally to build real relationships, credibility, and ROI.If you've ever said, “I want to be on more podcasts,” but weren't sure how to turn that into actual opportunities, this episode is for you.Key topics covered:Why saying “I want to be on more podcasts” isn't a strategy and what to say insteadWhat podcast hosts actually look for when choosing guestsHow unclear messaging can hurt your credibility as a guestWhy warm introductions outperform cold pitching every timeThe biggest mistakes guests make after an episode goes liveWhether paying to be on podcasts is ever worth itHow to position yourself as a thought leader instead of a commodityWhat turns a good guest into someone hosts eagerly refer again and againPodcast guesting isn't about being everywhere. It's about being in the right rooms, with the right message, serving the right audience. When done with clarity and intention, one great podcast appearance can open more doors than a hundred cold pitches.Connect with Kristina:Instagram: @kristina.bartold Website: https://www.thesocialsnippet.com/Community Podcast: https://communitypodcast.buzzsprout.com/Staci's Links:Instagram. Website.The School for Small Business Podcast is a proud member of the Female Alliance Media. To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!

If you want real improvement—not just more dashboards—workflow efficiency metrics have to start with something most teams avoid: visibility. In Part 2 of our interview with Michael Toguchi, we move from "big ideas" into the operational reality leaders face every day: shadow tools, duplicate systems, fuzzy ROI, and the pricing pressure that shows up when AI makes work faster. This conversation is a reality check for ops leaders, engineering leaders, and consultants trying to scale without drowning in tool sprawl—or measuring productivity in ways that break trust. Workflow efficiency metrics only work when the workflow is visible. If work lives in shadows, your data will lie. About Michael Toguchi Michael Toguchi is the Chief Strategy Officer at eResources, where he leads strategy for technology that supports complex, high-stakes workflows across higher education and mission-driven organizations. With 25+ years in digital transformation, Michael helps teams reduce tool sprawl, eliminate manual bottlenecks, strengthen compliance, and measure improvements in ways that translate into real operational capacity and impact. Tool Sprawl Starts as "Helpful" (Until It Becomes Expensive) Every organization eventually meets the "skunk works" problem: someone builds a spreadsheet, a quick app, a mini database, or a side process that solves a real pain—fast. It's well-intentioned. It's also how silos form. Over time, those small fixes become a parallel organization: Data gets duplicated in multiple places Teams report numbers that don't match Leaders lose confidence in what's "true" Tech debt grows quietly because no one owns it end-to-end Michael's warning is simple: when every department solves problems in isolation, the organization pays for it later—usually in rework, compliance risk, and decision-making paralysis. Shadow tools don't just create tech debt—they create decision debt. Workflow Efficiency Metrics Start With Transparency, Not Control The fix isn't to ban spreadsheets or crush experimentation. Michael's approach is more practical: shine the light on the workflow, then standardize intentionally. That means asking better questions: Who is doing this work today—and why? Where does the data enter, and where does it leave? Which steps exist because the system is unclear… versus because the work is truly necessary? What systems must integrate so people aren't forced into duplicate entry? Transparency isn't micromanagement. It's a shared map. And once everyone sees the same map, you can make changes that stick. "Shine the transparency light on the workflow." Then decide what to standardize and integrate. Workflow Efficiency Metrics That Matter: Time Saved → Capacity Gained A big takeaway from Part 2 is how Michael thinks about measurement. Leaders often struggle here because "value" feels subjective—until you translate it into something tangible. Instead of measuring activity ("tickets closed" or "hours logged"), focus on outcomes: time reclaimed errors reduced handoffs eliminated cycle time improved compliance risk reduced Michael shares a practical framing: if you reclaim even a slice of time—say 15% of a team's capacity—that's not just a feel-good metric. It's a lever you can pull: that capacity becomes more customers served more projects shipped more support coverage fewer burnout-driven departures In other words, the metric isn't "time saved." The metric is what the organization can now do because time was saved. Time saved is only "real" when it turns into capacity, quality, or revenue. When AI Shrinks Time, Time-and-Materials Pricing Breaks Then Michael hits the business-model shift that a lot of teams are quietly wrestling with: AI compresses time. Work that took weeks can take days. The value may be the same—or higher—but the hours shrink. If you sell hours, you're forced into a bad choice: charge less (even if the impact is huge), or justify hours that no longer make sense Michael's answer is to move up the stack: value-based pricing, retainers, and partnership models—ways of charging for outcomes, access, and expertise instead of minutes on a clock. That shift requires maturity: you must be able to explain your value clearly and measure the results you're creating. Which brings us right back to the point of the episode… Workflow efficiency metrics aren't just internal tools. They're how you prove impact when "time spent" stops being the story. Value-priced work + retainers make sense when time shrinks—but outcomes still matter. Closing Thoughts on Workflow Efficiency Metrics Part 2 is a playbook for modern leaders: reduce tool sprawl with transparency, measure efficiency without eroding trust, and adapt your pricing model as AI changes the relationship between time and value. In a world where speed is easier to buy, the winners will be the teams who can see the workflow, measure what matters, and price the impact. Stay Connected: Join the Developreneur Community We invite you to join our community and share your coding journey with us. Whether you're a seasoned developer or just starting, there's always room to learn and grow together. Contact us at info@develpreneur.com with your questions, feedback, or suggestions for future episodes. Together, let's continue exploring the exciting world of software development. Additional Resources Boost Your Developer Efficiency: Automation Tips for Developers Upgrading Your Business: Save Time And Improve Efficiency Invest In Your Team – They Will Want To Stay Building Better Foundations Podcast Videos – With Bonus Content

Cynthia Monteleone (@FastOver40) breaks down why sprinting is one of the highest ROI tools for longevity, body comp, and performance, plus how to start safely without wrecking your joints. We get into her dad starting sprinting at 82, competing 12 weeks after bypass surgery, her own comeback from a 1:30 400m to running faster than her college PR, and the training principles most people miss: recovery, intent, periodization, and neurological “signal quality.” We also hit nutrition strategy (eating for neurotransmitters), why she's anti “chronic cardio,” how sprinting may support brain cleanup (glymphatic system), and practical beginner progressions like hill walks, drills, and bike/rower sprints.Special perks for our listeners below!

Have you ever felt overwhelmed by AI? Like…. There's certain aspects of Artificial intelligence that you barely understand to begin with, yet you're expected to use it AND it's changing every day? I understand where you're coming from. It's literally my only job to use, build with and teach AI every day and that's all I've done now for 3 years, and even I find it hard to keep up. But don't worry. That's where the ‘Start Here Series' comes into play. If one of your focuses is better understanding AI in 2026 or if you're an expert looking to double down, this Start Here Series is for you. In our first volume, we're going back to the basics. Generative AI: How it works and why it matters in 2026 more than ever -- An Everyday AI Chat. with Jordan Wilson.Other Start Here Series EpisodesEp 691: Generative AI: How it works and why it matters in 2026 more than ever (Start Here Series Vol 1)(In the future, we'll update with other 'Start Here Series' episodes)Start Here Series Community Sign up: Follow the Start Here Series with free access to our Inner Circle CommunityMore on this Episode: Episode PageJoin the discussion on LinkedIn: Thoughts on this? Join the convo on LinkedIn and connect with other AI leaders.Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: info@youreverydayai.comConnect with Jordan on LinkedInTopics Covered in This Episode:Generative AI Basics and 2026 ImpactExplosive Growth of Large Language ModelsAI Adoption Rates in EnterprisesAI Agents and Operating Systems OverviewHistory and Evolution of Artificial IntelligenceTransformer Architecture and Model BreakthroughsHow Large Language Models WorkModern AI Capabilities: Multimodal ToolsQuantifying ROI for Generative AI InvestmentWorkforce Disruption and Future Job TrendsScaling AI: From Pilot to Enterprise-WideUrgency for AI Upskilling and Competitive AdvantageTimestamps:00:00 "Start Here: AI Guide Series"04:10 "Join Our Free Community"09:17 "AI Operating Systems for Businesses"11:05 "Partner with Everyday AI"13:00 "AI Evolution Over Decades"16:34 "ChatGPT's Transformative Impact"22:17 "Generative AI and Memory Evolution"26:03 "AI Delivers Exponential ROI"29:59 "AI Demand Surges, Hiring Drops"32:15 "AI Transforming CRMs Rapidly"35:01 "AISend Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Ready for ROI on GenAI? Go to youreverydayai.com/partner 

Your AI images look impressive... until someone notices the extra finger or robotic grin. That's exactly what I saw when I first dabbled in AI branding. Without a solid process, you end up with weird artifacts, cold-traffic ads that flop, and zero ROI on your "pretty" creatives. Enter Jenna Soard. She's the AI brand wizard who taught me how to craft hyper-real images, upsell videos, B-roll storyboards, and more all using AI, without dropping thousands on photoshoots. Today on the podcast, I'm sitting down with Jenna to show you how to use tools like Nanobanana (Gemini 3.5), Ideogram, and SORA to build brand assets that actually convert in 2026. Listen in and discover the secret to hyper-real brand photos (no weird fingers), which tools to use for ad graphics vs. infographics, when to show your face to warm audiences, how to create a digital video twin with SORA for seamless upsell clips, and crafting B-roll storyboards that stop the scroll. Ready to get hands-on? Jenna and I are hosting a free workshop next week on AI-powered sales pages and branded creatives. Save your spot at brandonlucero.com/jenna  Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 

Industrial Talk is onsite at SMRP 2025 and talking to Shon Isenhour, Owner/Founder at Euditio about "Inspired Blended Learning in Asset Management". Scott Mackenzie emphasizes the importance of companies having a podcast to tell their story and create a strategic advantage. He highlights the benefits of podcasting as a content-generating machine and a platform to build emotional connections with the market. At the SMRP conference, Scott interviews Shon Isenhour, owner of Eruditio, an education-first training company. Shon discusses their new Inspired Blended Learning Plus (IBL Plus) program, which integrates downloadable resources, animations, and simulations to enhance learning. They also touch on the role of AI in the industry, emphasizing the need for human engagement and the importance of personalized education for future success. Action Items [ ] Maintain and execute multi-year project plans to regularly update Eruditio curriculum and keep training content current (schedule ongoing content revisions and new downloadable resources to reflect industry changes).[ ] Deliver and enforce project-based IBL programs where learners complete facility projects and submit results to an assigned coach for feedback to ensure application and measurable ROI.[ ] Publish Shon Isenhour's contact information on the Industrial Talk website so listeners can connect with him after the conference. Outline Importance of Company Podcasts Scott emphasizes the importance of companies having a dedicated podcast to generate content easily.Podcasting is presented as a platform that can help companies tell their story consistently.Scott argues that companies that tell their story consistently have a strategic advantage.The podcast allows companies to create an emotional connection with their market and stand out against larger competitors. Introduction to SMRP Conference Scott introduces the SMRP conference, focusing on asset management, supply chain, and maintenance and reliability.The conference is described as a must-attend event for professionals in these fields.Scott highlights the importance of meeting industry leaders and networking at the conference.The conversation transitions to introducing Shon, the owner of Eruditio, as a guest on the podcast. Shon's Background and Eruditio's Mission Shon introduces himself as the owner of Eruditio, an education-first training company based in Charleston, South Carolina.Eruditio works with various industries worldwide and focuses on mentoring and training.Shon discusses the importance of mentoring in their curriculum, helping professionals transition to new roles.Eruditio is unveiling their Inspired Blended Learning Plus (IBL Plus) at the conference, which includes new resources and simulations. Adapting to Industry Changes Shon talks about the challenges of keeping educational material relevant in a rapidly changing industry.The focus is on integrating AI effectively without replacing human roles.Shon emphasizes the importance of human engagement and soft skills in the industry.Eruditio's approach includes regular updates to their curriculum and the use of new technologies to explain complex topics. Inspiring the Next Generation Shon discusses the need for edutainment to keep the attention of the next generation of professionals.Eruditio's IBL products are project-based, allowing learners to apply their knowledge in real-world scenarios.The importance of having a coach for feedback and support is...

There's hundreds of AI tools released every day. Most are garbage. But these AI tools and model updates were the BANGERS that defined the year. So what made our top list? Tune in and find out. Top AI Tools and Releases of 2025 -- An Everyday AI Chat with Jordan WilsonNewsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageJoin the discussion on LinkedIn: Thoughts on this? Join the convo on LinkedIn and connect with other AI leaders.Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: info@youreverydayai.comConnect with Jordan on LinkedInTopics Covered in This Episode:Top AI Tools and Releases 2025 ListCriteria for AI Tool Selection 2025Honorable Mentions: AI Tools ExcludedCanva Visual Suite 2.0 Feature ReviewChatGPT Atlas Agentic Browser CapabilitiesChatGPT Deep Research Agent OverviewClaude Code Terminal Coding Agent ExplainedClaude Opus 4.5 Model BenchmarksCursor 2.0 Multi-Agent Code Editor UpdateDeepSeek v3 Open Source AI ModelsGenSpark Multi-Agent Workspace FeaturesGemini 3 Flash Model IntegrationGemini 3 Pro Multimodal Model ReviewGemini Canvas Mode Interactive WorkspaceGPT Image 1.5 Advanced GenerationGPT 5.2 Pro Expert Reasoning AbilitiesLovable AI Full Stack App BuilderManus Super Agent Workflow AutomationChatGPT Pulse Proactive AI Daily BriefingMicrosoft 365 Copilot Agent ModesNano Banana Pro Image Reasoning CapabilitiesNotebook LM Updates: Video & Slides FeaturesPerplexity Comet Agentic Browser AnalysisReplit Agent 3 Cloud App BuilderRunway Gen 4.5 Pro Video GenerationSora 2 OpenAI Video Model InnovationsSuno v5 AI Music Generator ImprovementsGoogle VO 3.1 Flagship Video Model ReviewS/A/B/C/D Tier Ranking of AI ToolsTool of the Year: Notebook LM StudioTimestamps:00:00 "Top AI Tools & Releases"10:16 "Atlas AI Tool Overview"15:21 "Claude Code's Growing Popularity"21:02 "DeepSeek v3: Open AI Model"24:36 "Gemini 3 Flash Dominates AI"30:10 "Canvas Mode & Code Rendering"36:11 "Lovable and Manus Overview"38:47 "Proactive AI and Personalization"46:25 "Perplexity and Comment Advantages"51:30 "Sora: Creative AI Character Tool"53:27 "Suno: AI Music Revolution"01:03:42 "Notebook LM: Tool of 2024"01:07:19 "Start Here: Everyday AI Basics"Keywords:Top AI tools of 2025, AI tools, AI releases, ChatGPT Atlas, ChatGPT Deep Research, Claude Code, Send Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Ready for ROI on GenAI? Go to youreverydayai.com/partner 

Ever thought about owning a parking lot? You should—because the margins are insane.In this episode, Rich brings on Johnny and Clay, the duo turning overlooked patches of asphalt into high-cashflow assets. They break down how to start, scale, and profit from the parking lot business—without ever swinging a hammer or managing tenants. If you're looking for a low-maintenance, high-ROI play… this one's it.They cover:How they turned a $30K deal into $350K+ in revenueWhy parking lots are one of the most underrated real estate playsThe step-by-step process for finding, analyzing, and closing your first dealHow they use creative financing and JV deals to scale fastWhat most investors get completely wrong about cash flowIf you want to build passive income with less risk and less headache—this is the blueprint.Let's go.Connect with Jonny & Clay on Instagram: @valetparkingprosSomers Capital Invest AD (Jan 2026) Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.