Podcast appearances and mentions of Meredith Corporation

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Play Episode Listen Later Dec 3, 2021 62:12

Thank you for joining us on Breakfast With Champions! Today we hear from Kelsey Stark, the Co-Founder of Stark Media Group, a full service digital marketing agency located in New York. She began her marketing career at the Meredith Corporation office in New York City after graduating from the University at Albany Cum Laude with a degree in Business Administration featuring a dual concentration in Marketing and Finance accompanied by a Communications minor. She now speaks at conferences around the country, coaches business owners on the advantages of digital marketing while continuing to help people globally expand and thrive in the digital space through Stark Media Group.

Episode 394 with Kelsey Stark - What‘s New With Facebook

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Play Episode Listen Later Nov 24, 2021 38:27

Thank you for joining us on Breakfast With Champions! Today we hear from Kelsey Stark, the Co-Founder of Stark Media Group, a full service digital marketing agency located in New York. She began her marketing career at the Meredith Corporation office in New York City after graduating from the University at Albany Cum Laude with a degree in Business Administration featuring a dual concentration in Marketing and Finance accompanied by a Communications minor. She now speaks at conferences around the country, coaches business owners on the advantages of digital marketing while continuing to help people globally expand and thrive in the digital space through Stark Media Group.

Episode 355 with Kelsey Stark - Social Media Reels

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Play Episode Listen Later Nov 9, 2021 88:19

Thank you for joining us on Breakfast With Champions! Today we hear from Kelsey Stark, the Co-Founder of Stark Media Group, a full service digital marketing agency located in New York. She began her marketing career at the Meredith Corporation office in New York City after graduating from the University at Albany Cum Laude with a degree in Business Administration featuring a dual concentration in Marketing and Finance accompanied by a Communications minor. She now speaks at conferences around the country, coaches business owners on the advantages of digital marketing while continuing to help people globally expand and thrive in the digital space through Stark Media Group.

Episode 259 with Kelsey Stark - Social Media Updates

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Play Episode Listen Later Oct 21, 2021 64:15

Thank you for joining us on Breakfast With Champions! Today we hear from Kelsey Stark, the Co-Founder of Stark Media Group, a full service digital marketing agency located in New York. She began her marketing career at the Meredith Corporation office in New York City after graduating from the University at Albany Cum Laude with a degree in Business Administration featuring a dual concentration in Marketing and Finance accompanied by a Communications minor. She now speaks at conferences around the country, coaches business owners on the advantages of digital marketing while continuing to help people globally expand and thrive in the digital space through Stark Media Group.

Episode 218 with Alexander González interviewing Kelsey Stark

Play Episode Listen Later Oct 18, 2021 27:36

Thank you for joining us on Breakfast With Champions! Today we have Alexander González interviewing Kelsey Stark! Stark is the Co-Founder of Stark Media Group, a full service digital marketing agency located in New York. She began her marketing career at the Meredith Corporation office in New York City after graduating from the University at Albany Cum Laude with a degree in Business Administration featuring a dual concentration in Marketing and Finance accompanied by a Communications minor. She now speaks at conferences around the country, coaches business owners on the advantages of digital marketing while continuing to help people globally expand and thrive in the digital space through Stark Media Group.

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Episode 202 with Kelsey Stark - 7 Tips on Social Media

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Play Episode Listen Later Oct 14, 2021 76:42

Thank you for joining us on Breakfast With Champions! Today we hear from Kelsey Stark. Kelsey Stark is the Co-Founder of Stark Media Group, a full service digital marketing agency located in New York. She began her marketing career at the Meredith Corporation office in New York City after graduating from the University at Albany Cum Laude with a degree in Business Administration featuring a dual concentration in Marketing and Finance accompanied by a Communications minor. She now speaks at conferences around the country, coaches business owners on the advantages of digital marketing while continuing to help people globally expand and thrive in the digital space through Stark Media Group.

Episode 200 with Kelsey Stark - 7 Tips on Social Media

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Play Episode Listen Later Oct 12, 2021 76:42

Thank you for joining us on Breakfast With Champions! Today we hear from Kelsey Stark! Kelsey Stark is the Co-Founder of Stark Media Group, a full service digital marketing agency located in New York. She began her marketing career at the Meredith Corporation office in New York City after graduating from the University at Albany Cum Laude with a degree in Business Administration featuring a dual concentration in Marketing and Finance accompanied by a Communications minor. She now speaks at conferences around the country, coaches business owners on the advantages of digital marketing while continuing to help people globally expand and thrive in the digital space through Stark Media Group.

Thursday, October 7th, 2021

Here First

Play Episode Listen Later Oct 7, 2021

Iowa's Legislative Services Agency announced Wednesday it will finish drawing a second set of redistricting maps by October 21. State health officials have announced they are making changes to the state's COVID-19 testing program due to the increasing demand for testing across the state. Plus, a deal has been made for the purchase of Des Moines-based Meredith Corporation.

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Episode 130 with Kelsey Stark - Social Media Updates

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Play Episode Listen Later Oct 4, 2021 41:18

Thank you for joining us on Breakfast With Champions! Today we hear from Kelsey Stark, the Co-Founder of Stark Media Group, a full service digital marketing agency located in New York. She began her marketing career at the Meredith Corporation office in New York City after graduating from the University at Albany Cum Laude with a degree in Business Administration featuring a dual concentration in Marketing and Finance accompanied by a Communications minor. She now speaks at conferences around the country, coaches business owners on the advantages of digital marketing while continuing to help people globally expand and thrive in the digital space through Stark Media Group.

The Wealth of Generations

Interplace

Play Episode Listen Later Sep 24, 2021 25:08

Hello Interactors,This week kicks off the fall series on economic geography. My introduction to economics started with a room full of giggling girls. Its founding began by exploring a common moral sympathy, but it has become anything but. This evolution has been relatively fast; occurring throughout the lives of a rural postman pioneer and his pioneering punch card punching son.As interactors, you’re special individuals self-selected to be a part of an evolutionary journey. You’re also members of an attentive community so I welcome your participation.Please leave your comments below or email me directly.Now let’s go…STUFF ITAs I walked in the door, the girls awkwardly spun around and grinned with a tinge of embarrassment. And then back to their friends as giggles percolated across the room. I tried to play it cool as the teacher welcomed me and led me to a special desk against the wall. She sat down next to me, maybe a little too eager, and helped me to get started.It was 1984 and Claus Oldenburg had recently finished a civic sculpture, Crusoe Umbrella, for what was then called Nollan plaza in downtown Des Moines, Iowa. My friend’s dad, Charles “Chick” Herbert, designed the concrete plaza featuring a shallow pool across from his angular stark white Civic Center. The sculpture is an homage to the umbrella Robinson Crusoe built from sticks and plants. Oldenburg thought the plaza looked like an oasis amidst the high-rise buildings in a state that felt like an island in the middle of a continent that most people only see while flying over on their way to New York or Los Angeles.The neon red animating Travelers Insurance logo atop one of the buildings also served as an inspiration – an umbrella. The curved handle of the base also reminded Oldenburg of a backhoe sometimes seen on the ubiquitous tractors grooming the fields of Iowa. And the long skinny shaft that connected the umbrella to the handle reminded him of the road through downtown Des Moines where he saw High School kids cruise on Saturday nights as they ‘scooped the loop’. I was one of them.Come Monday it was back to school. For the senior art project we got to choose our own medium for our entries into the spring art show. I had Claus on the brain. In addition to large public sculptures, Claus was also known for his oversized stuffed everyday objects. The Des Moines Art Center collection had one; a massive three-way plug made out of blue vinyl that lazily drooped from the ceiling partially stuffed with filler. I decided I was going to do a giant soft sculpture of my own for the spring show. I choose to make a wall mounted hand-cranked pencil sharpener – a staple of every classroom in those days and a farewell homage to my final year in the Norwalk School District.Des Moines was home to more than just insurance companies. It’s still a major center for insurance and financial services. And publishing. If you’ve ever flipped through a magazine in America, it was most likely printed by the Meredith Corporation. Growing up it was also home to the farm equipment manufacturer, Massey Ferguson. Through the 1970s their factory made mostly lawn tractors and snowmobiles, but it was also a center for the company’s legal, financial, and marketing departments. My Dad worked there for twenty five years.You can’t really make a soft sculpture in most art rooms. Their set up for drawing, painting, printing, and ceramics. So during art period, I’d grab my cheap beige muslin fabric from my art locker and walk down the hall by shop class where guys would point at me and laugh as they tinkered with an old clunker locals would donate to the school. I’d proceed through the black double doors, hang a left down a long empty hallway, pause at the door, peek through the relight, and slowly open the door. I’d walk through a class full of giggling girls, sit down to the sewing machine against the wall, and start sewing. The only dude in my four years to ever to set foot in a high school home economics class.THE ORIENT EXPRESSThe word economics in English-speaking worlds was born out of home economics. There are still hangers-on, like ‘economy sized’ goods at big-box stores or ‘economy-sized’ rental cars. Economizing in this context means to be miserly or frugal. That was certainly what I grew up learning. Both of my parents came from humble beginnings.My Mom’s mother is the daughter of German immigrants and her father the son of Irish immigrants. Both farming families had to scrape to get by. My Grandmother survived the Spanish Flu; even after caring for parents who both had it.My Dad was born into the depression in his mother’s bed in 1933. He was the second youngest of twelve. His dad served in both World Wars and was the town postman; he started out delivering mail by horse.They both lived in a small town in southern Iowa called, Orient. They were born into an era and area dominated by a small scale farming economy. There wasn’t a lot of need to think beyond the economics of the household. Having a large family meant that many more hands for labor. The area was settled by farmers with homesteaded land offered by the government. Orient was mostly there to support the local farmers.This small Iowa town was founded in 1882 during the great swell of America’s industrial age. It’s marquee feature and primary reason for existence was a grain elevator in the center of town. It was part of the Chicago, Burlington and Quincy Railroad. Also known simply as the Burlington. This company started as the Aurora Branch Railroad and was created by the Illinois state government in 1848. It grew to dominate tracks through western Illinois, southern Iowa, northern Missouri, across Nebraska, and extended its reach far north and west into Montana.Eight years later, in 1900, the American federal government had traded, stolen, or bought enough land and offered incentives to corporations like Burlington to run trains coast to coast. Their tracks divided herds of buffalo, countless Indigenous communities, and were built on the backs of mostly by low-wage Chinese immigrant laborers.In 1882, the year Orient was founded, the U.S. government thanked these people by instituting the Chinese Exclusion Act which banned further Chinese immigration and blocked naturalization. It is what started the so-called Yellow Peril – an anti-Asian sentiment that has resurfaced in recent years in the form of racist hate crime.MORAL UTILITYBy the late 1800s the Western world had been putting theories of division of labor to practice for over one hundred years. It’s what fueled the Industrial Revolution. It all began the same year the U.S. Declaration of Independence was signed in 1776 and the publishing of A Wealth of Nations. This highly influential book was written by a Scottish professor of moral philosophy, Adam Smith.He was an awkward and absent minded man who is said to have "had a large nose, bulging eyes, a protruding lower lip, a nervous twitch, and a speech impediment." Smith himself agreed he was no looker saying, "I am a beau in nothing but my books." Despite his speech impediment and awkwardness, he found success lecturing. He began writing and lecturing on economic topics in 1748, but from a moralistic standpoint. He expanded on what he deemed obvious and simple principles of natural liberty. An idea that had been around since the Greeks; and likely the Zoroastrians before that; one of the longest running religions in the world out of Persia that espouses three core principles I think we can all get behind: Good Thoughts, Good Words, Good Deeds.Natural liberty, or natural law, was a feature in many Enlightenment thinkers of Smith’s era and is ensconced in the U.S. Declaration of Independence – "all men are … endowed by their Creator with certain unalienable Rights". His lectures also concerned the increasing opulence in England during this period. It led him to write his first book, The Theory of Moral Sentiments in 1759 that explored “moral sympathy” or what today we might call empathy – the capacity of an individual to express sympathy for other members of society.It was after this that he turned toward more explicitly toward economics and the inclusion, exclusion, and overlap of natural law with manmade legal laws that were beginning to be written by Western societies and nations. He theorized it was the legal power of the state to control labor that brought about wealth, dominance, and control and not the accumulation of silver and gold. It led to An Inquiry into the Nature and Causes of the Wealth of Nations. A book who’s name has shortened over time to the Wealth of Nations. That book became his most famous and leads many to call Adam Smith the father of the field of Economics. In it he reveals how the division of labor in scaled up industrial enterprises leads to growth and wealth accumulation. By having teams of specialized skilled workers conducting interdependent tasks, industries could scale production more efficiently and profitably – in large part through slave or low-wage labor.This mechanized view of labor divisions echoed scientific theories and discoveries in biology and physics that would have been swirling around Smith during the Age of Enlightenment. The influence is evident today by looking at the language of economists and business professionals. Money flows through economies; especially when there are waves of prosperity. Economics is a mechanism that uses the gravitational pull of consumers and sellers. Unless, of course, there is friction from far away resources or customers. Markets seek equilibrium. So long as we avoid inflation.Economics can even be described in farming and biological terms. A market can be fertile. Every day on the radio, tv, and social media you hear about the health and growth of the economy. Goods can be in circulation, products can be reproduced; come Black Friday in November consumers will be triggered by herd instincts. In the end, economies are a function of natural selection. Only the fittest companies and strongest governments will survive.By the late 1800s scientists were on a roll. They had discovered an underlying uniting principle of physics that also unified the discipline: all matter in the universe is connected by a unifying force – energy. The burgeoning field of economics, eager to model itself off science and math, sought their own unifying principle and settled on an economizing word – utility.ECON ONE-BY-ONEPrior to the industrial age, the production of goods required the labor of an individual farmer, merchant, blacksmith, baker, carpenter, or cobbler which was harder, slower, and more expensive to scale when demand became greater than supply. To maximize profits, firms had to maximize the utility of their workers. And they did that by creating specialized divisions of labor.But that quaint image of a farmer and merchant, could be recognized in Orient even when I visited my Grandparents as a kid in the 70s and 80s. It had a single tiny grocery store, a hardware store, and assorted repair shops. Nearly everyone in town had a garden and the city was surrounded by fields and farms of corn, beans, hogs, and heifers. And running straight down the heart of town was a railroad.Nestled next to it was a grain elevator five stories high that would get filled with area corn and soybeans waiting for the next train to come to haul it away; a cog in a nationwide industrialized economic machine in the middle of small-town Iowa on an island of a state within a vast continental land mass that stretches from sea to shining sea.The wealth of this nation, in keeping with Smith’s theory, grew from the federal and state laws that, in cooperation and sometimes collusion with private firms, controlled the price of land and labor to build the nation’s largest industries; including the railroads that ran through Orient, the steel used to make the trains, tracks, and railcars that were fueled by what seemed like endless supplies of coal, oil, and gas. Industries also controlled the seed the farmers bought, the fertilizers and pesticides they spread, and the equipment they used to till, plow, plant, and harvest – like Massey Ferguson.My Dad was a Computer Audit Analyst at Massey Ferguson. He exceled in math, majored in it, taught for awhile, got married to my Mom, and then landed a job in 1969 writing COBOL programs for a small financial software firm in Des Moines. He soon moved to Massey Ferguson where he wrote more COBOL on punch cards. He’d bring them home for me to play with and draw on as a small boy. I can still see them stacked under the piano bench in my room on Jackson street that looked out to the elementary school across the street.My Mom and Dad and their Mom and Dad bridged generations of economies. My Grandpa Weed was born in 1889. The Ford Motor company was still a twinkle in Henry Ford’s eye. My Mom and Dad were born in the thirties into Franklin Delano Roosevelt’s New Deal Era; when Democrats were the party of protecting people over banks and not the party of protecting banks over people. FDR must be rolling in his grave. He famously quipped, "I took economics courses in college for four years, and everything I was taught was wrong."By the time I was born, my family had entered the ranks of the middle class FDR had imagined. My parents experienced old-fashioned agrarian economies that even Adam Smith would have recognized. They rose with the White educated middle class and settled into the comfortable suburban sprawl of the post World War boom to raise a family. They witnessed the growth of American industries that cranked out planes, trains, automobiles, and rockets. And, yes, Massey Ferguson tractors, snowmobiles, and riding lawnmowers too.But my Dad also bridged the industrial economy and the knowledge economy by becoming one of the first software professionals in 1969 as part of a newly burgeoning high-tech industry. Within my lifetime, the lives of my parents, and of theirs the formal discipline of Economics was born overseas, grew larger in America, and has metastasized into a global economic instrument void of any of the moral foundations its founding father, Adam Smith, envisioned. Where’s the empathy? Where is the capacity of an individual to express sympathy for other members of society?Our world economy has come to resemble the soft sculptures of Claus Oldenburg. A parody of mass production and mass culture that has ballooned to comedic scale and is sagging mournfully from the gravitational pull of its own weight.Maybe what we need is to step away from our classes, march into the void, open a new door, endure the ridicule and laughter, and sit down to sew us a new moral economy that can be stuffed with good thoughts, good words, and good deeds. Subscribe at interplace.io

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20-3510: Police Officers Pension Fund vs Meredith Corporation

Oral Arguments from the Eighth Circuit U.S. Court of Appeals

Play Episode Listen Later Sep 22, 2021

Oral argument argued before the Eighth Circuit U.S. Court of Appeals on or about 09/22/2021

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Podcast #43 - Making a Midlife Career Change? an interview with Mia Taylor

Sweet but Fearless Podcast

Play Episode Listen Later Jul 26, 2021 30:55

Sometimes life throws us curve-balls and we don't think we will ever be able to bounce back. This happened to Mia Taylor and with strength and a lot of support, she found a way to overcome a gap. Through a journey to better understand herself, she gave herself permission to step away and come back when the time was right.. Join Cooper and Mary while they visit with Mia Taylor and discuss her story and our belief that a gap is not a negative! Mia has interviewed some amazing people and through the many conversations, she has learned most from those who are making a difference in this world and living their lives with grace and poise and dignity. Mia Taylor is an award-winning journalist whose two-decade long career has included receiving nine awards from the North American Travel Journalists Association for coverage of wildlife conservation, sustainable travel, and climate change. She was also among a team of KPBS reporters who received the Walter Cronkite Award for Excellence in Journalism in 2011. Her career highlights include working as a staff writer for The Atlanta Journal-Constitution, the San Diego-Union Tribune, and now for one of the largest magazine publishers in the country, Meredith Corporation, where she writes about personal finance for four of their leading titles: Better Homes & Gardens; Real Simple; Parents; and Health magazines. Mia specializes in writing about women and personal finance, and specifically the challenges single parents face. Her work has also appeared in TravelAge West, The Boston Globe, Westways Magazine and on MSN Money and MSN Travel. Mia is also currently writing her first book titled: Single Moms Saving the World: Success Stories in Business Leadership, Social Activism, and Personal Finance. Ready to invest in your career? Learn more about the Career Transformation Academy! * Access to a scientific-based assessment * A learning path specifically for your skills gap * Premiere monthly course training videos * Monthly live group coaching sessions * Access to a private community of career women like yourself * Signature worksheets, action guides, and E-Books For helpful articles and resources about change, confidence and careers, please visit www.sweetbutfearless.com. Join our Successful Women's Network Facebook Group to join other women who are on the rise and aspiring to be the most successful version of themselves! https://www.facebook.com/groups/successfulwomensnetwork

Pod Crashing Episode 110 With Janine Rubenstein From People Everyday

Play Episode Listen Later Jul 4, 2021 19:51

Meredith Corporation's PEOPLE, the leading multiplatform entertainment brand, ubiquitous and still at the center of pop culture conversation more than 46 years since its launch, and iHeartMedia, the nation's No. 1 audio company reaching nine out of ten Americans every month, announce PEOPLE editor Janine Rubenstein as host of PEOPLE Every Day, the new Monday-Friday podcast that is set to premiere with Macy's, one of the nation's premier omni-channel fashion retailers, as the exclusive launch sponsor on February 1 on iHeartRadio and all major podcast platforms. Rubenstein appears regularly on broadcast entertainment and morning shows where she contributes expert commentary on the latest news and PEOPLE feature stories. For the past nine years she has reported and edited breaking news, music features (she interviewed Lenny Kravitz, Mariah Carey, Jon Bon Jovi, and John Legend, to name a few), human interest, style, and contributed to PEOPLE's popular franchises Sexiest Man Alive and the Beautiful Issue, as well as co-hosted the PEOPLE & Entertainment Weekly Red Carpet Live streaming events during awards season. Prior to joining PEOPLE, the San Francisco native reported news and entertainment at Essence, and served as a reporter/writer at the legendary Cape Times newspaper in South Africa, where she covered crime and local news stories in Cape Town during the 2010 World Cup Games. "I couldn't be more excited to host the new PEOPLE Every Day podcast," said Rubenstein. "As a lifelong news and entertainment enthusiast, I look forward to engaging the brand's vast audience - and welcoming new audiences -- on this exciting platform, where I'll be breaking down the biggest and best stories of the day." In addition, she will step into the role of Editor-at-Large, where she will continue to write, report, and oversee select editorial projects for PEOPLE. As host of PEOPLE Every Day, which is co-produced by PEOPLE and iHeartRadio, Rubenstein will bring the PEOPLE newsroom to life as a daily escape. Listeners will have access to behind the scenes news spanning celebrity and entertainment, inspiring human-interest features, true crime, style and beauty, sneak peeks, and more. Episodes will be distributed by the iHeartPodcast Network and will feature the biggest stories of the moment, presented with in-depth explainers, expert interviews, and exclusive reporting. "PEOPLE Every Day will be unlike any other daily podcast the audience has heard - fresh, inspiring, enlightening and fun - and we know that Janine's incredible skill as a journalist and commentator along with iHeart's award-winning producers will make this show a truly compelling daily habit for our audiences," said Will Lee, SVP, Digital, Meredith Entertainment Group. "We are thrilled to have Janine on board to host PEOPLE Every Day," said Conal Byrne, President, iHeartPodcast Network. "Her warmth and energy on the mic, along with her experience covering entertainment, style, celebrity, sports, breaking and really all types of human-interest news over the last decade makes her a perfect fit to bring this new daily podcast to life.

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Pod Crashing Episode 110 With Janine Rubenstein From People Everyday

Play Episode Listen Later Jun 29, 2021 19:51

Meredith Corporation's PEOPLE, the leading multiplatform entertainment brand, ubiquitous and still at the center of pop culture conversation more than 46 years since its launch, and iHeartMedia, the nation's No. 1 audio company reaching nine out of ten Americans every month, announce PEOPLE editor Janine Rubenstein as host of PEOPLE Every Day, the new Monday-Friday podcast that is set to premiere with Macy's, one of the nation's premier omni-channel fashion retailers, as the exclusive launch sponsor on February 1 on iHeartRadio and all major podcast platforms. Rubenstein appears regularly on broadcast entertainment and morning shows where she contributes expert commentary on the latest news and PEOPLE feature stories. For the past nine years she has reported and edited breaking news, music features (she interviewed Lenny Kravitz, Mariah Carey, Jon Bon Jovi, and John Legend, to name a few), human interest, style, and contributed to PEOPLE's popular franchises Sexiest Man Alive and the Beautiful Issue, as well as co-hosted the PEOPLE & Entertainment Weekly Red Carpet Live streaming events during awards season. Prior to joining PEOPLE, the San Francisco native reported news and entertainment at Essence, and served as a reporter/writer at the legendary Cape Times newspaper in South Africa, where she covered crime and local news stories in Cape Town during the 2010 World Cup Games. "I couldn't be more excited to host the new PEOPLE Every Day podcast," said Rubenstein. "As a lifelong news and entertainment enthusiast, I look forward to engaging the brand's vast audience - and welcoming new audiences -- on this exciting platform, where I'll be breaking down the biggest and best stories of the day." In addition, she will step into the role of Editor-at-Large, where she will continue to write, report, and oversee select editorial projects for PEOPLE. As host of PEOPLE Every Day, which is co-produced by PEOPLE and iHeartRadio, Rubenstein will bring the PEOPLE newsroom to life as a daily escape. Listeners will have access to behind the scenes news spanning celebrity and entertainment, inspiring human-interest features, true crime, style and beauty, sneak peeks, and more. Episodes will be distributed by the iHeartPodcast Network and will feature the biggest stories of the moment, presented with in-depth explainers, expert interviews, and exclusive reporting. "PEOPLE Every Day will be unlike any other daily podcast the audience has heard - fresh, inspiring, enlightening and fun - and we know that Janine's incredible skill as a journalist and commentator along with iHeart's award-winning producers will make this show a truly compelling daily habit for our audiences," said Will Lee, SVP, Digital, Meredith Entertainment Group. "We are thrilled to have Janine on board to host PEOPLE Every Day," said Conal Byrne, President, iHeartPodcast Network. "Her warmth and energy on the mic, along with her experience covering entertainment, style, celebrity, sports, breaking and really all types of human-interest news over the last decade makes her a perfect fit to bring this new daily podcast to life.

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Pod Crashing Episode 110 With Janine Rubenstein From People Everyday

Pod-Crashing

Play Episode Listen Later Jun 29, 2021 19:51

Meredith Corporation's PEOPLE, the leading multiplatform entertainment brand, ubiquitous and still at the center of pop culture conversation more than 46 years since its launch, and iHeartMedia, the nation's No. 1 audio company reaching nine out of ten Americans every month, announce PEOPLE editor Janine Rubenstein as host of PEOPLE Every Day, the new Monday-Friday podcast that is set to premiere with Macy's, one of the nation's premier omni-channel fashion retailers, as the exclusive launch sponsor on February 1 on iHeartRadio and all major podcast platforms.Rubenstein appears regularly on broadcast entertainment and morning shows where she contributes expert commentary on the latest news and PEOPLE feature stories. For the past nine years she has reported and edited breaking news, music features (she interviewed Lenny Kravitz, Mariah Carey, Jon Bon Jovi, and John Legend, to name a few), human interest, style, and contributed to PEOPLE's popular franchises Sexiest Man Alive and the Beautiful Issue, as well as co-hosted the PEOPLE & Entertainment Weekly Red Carpet Live streaming events during awards season.Prior to joining PEOPLE, the San Francisco native reported news and entertainment at Essence, and served as a reporter/writer at the legendary Cape Times newspaper in South Africa, where she covered crime and local news stories in Cape Town during the 2010 World Cup Games."I couldn't be more excited to host the new PEOPLE Every Day podcast," said Rubenstein. "As a lifelong news and entertainment enthusiast, I look forward to engaging the brand's vast audience - and welcoming new audiences -- on this exciting platform, where I'll be breaking down the biggest and best stories of the day." In addition, she will step into the role of Editor-at-Large, where she will continue to write, report, and oversee select editorial projects for PEOPLE.As host of PEOPLE Every Day, which is co-produced by PEOPLE and iHeartRadio, Rubenstein will bring the PEOPLE newsroom to life as a daily escape. Listeners will have access to behind the scenes news spanning celebrity and entertainment, inspiring human-interest features, true crime, style and beauty, sneak peeks, and more. Episodes will be distributed by the iHeartPodcast Network and will feature the biggest stories of the moment, presented with in-depth explainers, expert interviews, and exclusive reporting."PEOPLE Every Day will be unlike any other daily podcast the audience has heard - fresh, inspiring, enlightening and fun - and we know that Janine's incredible skill as a journalist and commentator along with iHeart's award-winning producers will make this show a truly compelling daily habit for our audiences," said Will Lee, SVP, Digital, Meredith Entertainment Group."We are thrilled to have Janine on board to host PEOPLE Every Day," said Conal Byrne, President, iHeartPodcast Network. "Her warmth and energy on the mic, along with her experience covering entertainment, style, celebrity, sports, breaking and really all types of human-interest news over the last decade makes her a perfect fit to bring this new daily podcast to life.

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Pod Crashing Episode 110 With Janine Rubenstein From People Everyday

Bob Cargill's Marketing Show

Play Episode Listen Later Jun 28, 2021 19:51

Meredith Corporation's PEOPLE, the leading multiplatform entertainment brand, ubiquitous and still at the center of pop culture conversation more than 46 years since its launch, and iHeartMedia, the nation's No. 1 audio company reaching nine out of ten Americans every month, announce PEOPLE editor Janine Rubenstein as host of PEOPLE Every Day, the new Monday-Friday podcast that is set to premiere with Macy's, one of the nation's premier omni-channel fashion retailers, as the exclusive launch sponsor on February 1 on iHeartRadio and all major podcast platforms. Rubenstein appears regularly on broadcast entertainment and morning shows where she contributes expert commentary on the latest news and PEOPLE feature stories. For the past nine years she has reported and edited breaking news, music features (she interviewed Lenny Kravitz, Mariah Carey, Jon Bon Jovi, and John Legend, to name a few), human interest, style, and contributed to PEOPLE's popular franchises Sexiest Man Alive and the Beautiful Issue, as well as co-hosted the PEOPLE & Entertainment Weekly Red Carpet Live streaming events during awards season. Prior to joining PEOPLE, the San Francisco native reported news and entertainment at Essence, and served as a reporter/writer at the legendary Cape Times newspaper in South Africa, where she covered crime and local news stories in Cape Town during the 2010 World Cup Games. "I couldn't be more excited to host the new PEOPLE Every Day podcast," said Rubenstein. "As a lifelong news and entertainment enthusiast, I look forward to engaging the brand's vast audience - and welcoming new audiences -- on this exciting platform, where I'll be breaking down the biggest and best stories of the day." In addition, she will step into the role of Editor-at-Large, where she will continue to write, report, and oversee select editorial projects for PEOPLE. As host of PEOPLE Every Day, which is co-produced by PEOPLE and iHeartRadio, Rubenstein will bring the PEOPLE newsroom to life as a daily escape. Listeners will have access to behind the scenes news spanning celebrity and entertainment, inspiring human-interest features, true crime, style and beauty, sneak peeks, and more. Episodes will be distributed by the iHeartPodcast Network and will feature the biggest stories of the moment, presented with in-depth explainers, expert interviews, and exclusive reporting. "PEOPLE Every Day will be unlike any other daily podcast the audience has heard - fresh, inspiring, enlightening and fun - and we know that Janine's incredible skill as a journalist and commentator along with iHeart's award-winning producers will make this show a truly compelling daily habit for our audiences," said Will Lee, SVP, Digital, Meredith Entertainment Group. "We are thrilled to have Janine on board to host PEOPLE Every Day," said Conal Byrne, President, iHeartPodcast Network. "Her warmth and energy on the mic, along with her experience covering entertainment, style, celebrity, sports, breaking and really all types of human-interest news over the last decade makes her a perfect fit to bring this new daily podcast to life.

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Involve Your Audience as a Marketer

Play Episode Listen Later Jun 1, 2021 2:14

Episode 126 - Involve Your Audience as a Marketer Back in the day, early in my career, I learned the importance of involving my audience as a marketer. I worked at Meredith Corporation in Des Moines, Iowa. As a copywriter, my job was to write direct mail packages on behalf of the company's roster of magazines, convincing those on the receiving end to subscribe to them. One technique we used was to encourage recipients to move a sticker or token from one side of the order card to the other before returning it for a free trial issue of the magazine. The idea was to get them involved, to overcome inertia, to trigger a favorable action on their part. That was 1985. This is 2021. Yet the same principle still holds true in marketing today. Whether you're using direct mail or social media, print or digital, if you involve your audience as a marketing professional, chances are they'll respond more favorably to what you have to offer.

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UNCAGED With Stacey Staaterman

Uncaged Show

Play Episode Listen Later May 28, 2021 29:44

Stacey is a Certified Professional Coach (Leadership, Career Growth) and Communications Consultant with extensive experience in advertising, media, entertainment, journalism, luxury, tourism, travel, communications, and financial services. Modern-day leadership can be lonely and even isolating. She partners with leaders (and organizations) that want to drive next-level results and more happiness. Stacey leverages her pragmatic, feet-on-the-street business experience to co-create solutions that help leaders level up their careers, teams, businesses, and lives. Prior to becoming a professional leadership coach and consultant, Stacey held leadership positions in the advertising and media industry for more than 20 years – with companies including American Express, Time Warner, Fast Company, Meredith Corporation, and Scholastic. She coaches teams, leaders, executives, and high-potentials at organizations including Google, Meredith Corporation, Egon Zehnder, Mercer Healthcare, Amazon, Piaget, Delta Dental, Saks Fifth Avenue, New York University, Chanel, Random House, LVMH, Sesame Street Workshop, Novartis, Prudential, Consumer Reports, Fortune, Post Foods, StartUp Institute, Marsh & McLennan, MIT (Massachusetts Institute of Technology), Media Lab, Random House, Blackstone, Deloitte, Legal Zoom, Bloomberg Media, and EY. Stacey received her B.S. in Advertising from Syracuse University (S.I. Newhouse School of Communications) and completed a digital media from Rutgers University.

Business of Entertainment: Diane Parker VP Diversity & Inclusion Meredith Corp

ENTERPRISE by E.C. and Associates, L.L.C.

Play Episode Listen Later May 17, 2021 27:00

Diane Parker For the past 20 years, Parker served as Director, Staffing, Global Diversity and Inclusion for the Associated Press (AP), where she created training, education, leadership development, onboarding, and orientation programs, and redesigned the AP's global news internship program with a key focus on diversity and inclusion. She established strategic alliances with professional industry organizations, such as the National Association of Hispanic Journalists, the National Association of Black Journalists, the Asian American Journalists Association, the Native American Journalists Association, and the Association of LGBTQ Journalists. She also partnered with the AP's News and Revenue divisions to create and enhance their diversity and inclusion initiatives. Before joining the AP, she served as a human resources manager for both Harrah's Entertainment and BJC Healthcare in the St. Louis area.

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Familyness

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Play Episode Listen Later May 7, 2021 44:09

WEEK IN GEEK: It's an animated kind of week this week as Andrew gets his specific Star Wars fandom ignited with the premiere of the new Disney+ animated series, Star Wars: The Bad Batch, and D. Bethel nerds out on all the ingenious choices and animation tech found in the new Sony/Netflix film, The Mitchells vs. The Machines. RELEVANT LINKS: Ross, Dalton. "Watch Dee Bradley Baker Voice All the Star Wars: The Bad Batch Clones." Entertainment Weekly, Meredith Corporation, 03 May 2021. The Mitchells vs. the Machines director, Michael Rianda, tells the story of getting the billboard for the classic Michigan restaurant, Redamak's, into the movie via this Twitter thread. RELEVANT EPISODES: "Episode 148 - Bro-Bro Yo-Yo" (27 October 2017): Where Andrew discussed the premier of the final season of Star Wars: Rebels. "Chasing Chickens" (17 July 2020): Where D. Bethel confesses his undying love for Gravity Falls. INFO: Visit our website at forallintents.net and leave your thoughts as comments on the page for this episode. Join our Facebook page Social: Andrew - Twitter & Instagram, D. Bethel - Twitter & Instagram Subscribe to our YouTube channel. Subscribe to and review the show on the iTunes store or on Spotify. FEATURED MUSIC: "Disco Medusae" by Kevin McLeod Link: https://incompetech.filmmusic.io/song/3652-disco-medusae "District Four" by Kevin McLeod Link: https://incompetech.filmmusic.io/song/3662-district-four Tracks are licensed under Creative Commons BY Attribution 4.0 License (http://creativecommons.org/licenses/by/4.0/)

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Beach Juice with David Stutz

The Platinum Mask

Play Episode Listen Later Apr 28, 2021 38:19

David Stutz is an accomplished Entrepreneur, Senior Executive and Consultant who has demonstrate success spanning technology, commercial real estate, mobile & digital marketing, and advertising. David has held leadership positions with organizations including PIVMO, D1 Ink, C2C Outdoor, OMG Direct Inc., and Meredith Corporation. He co-founded Beach Juice Co. which is a brand of canned wine & spirits products. --- Support this podcast: https://podcasters.spotify.com/pod/show/grayson-mask/support

048 | Driving HealthTech Demand in the Telehealth Crowd with Samantha Bergin of 98point6 | Studio CMO

Studio CMO

Play Episode Listen Later Apr 16, 2021 39:33

Samantha Bergin is the chief marketing officer at 98point6, an on-demand digital primary care service founded in 2015 and headquartered in Seattle, Wash. Sam's nearly 25-year career centers around building and growing technology brands. Prior to 98point6, she served as vice president of marketing at Cozi, Inc., which was acquired by Time Inc. and is now owned by Meredith Corporation. Under her leadership, Cozi became one of the top 10-grossing productivity apps in both iTunes and Google Play. Sam also worked in product management at Amazon, Microsoft, and Visio Corporation. She holds a BA in business from the University of Maryland and an MBA in marketing from Wake Forest University. She was a member of a three-person panel presenting their companies’ new products at the 2020 Oliver Wyman Health Innovation Summit. Sam is originally from Brazil and is a competitive equestrian in the sport of three-day eventing. Show Notes The pandemic accelerated the need for people to have access to care when they couldn't get it in person. That acceleration of comfort and awareness catapulted our category into a completely different stage. And it's been really a privilege to be able to serve so many in a time of heightened need. —Sam Bergin How 98point6 Differentiates Itself Against Other Telehealth Solutions Address the friction in the market—98point6 is not traditional telehealth Talk about the elephant in the room—less than half of millennials have a relationship with a primary care physician. Find a way to answer the pressing questions—content can win the day. Samantha mentioned the COVID resource page they developed as part of their content strategy. Scroll to the bottom to view the PDF collection we discussed. Breaking Down their Three-City Test of an Upper-Funnel, Demand Generation Campaign 98point6 cooperated with a media buyer to develop a B2B campaign targeting C-level executives in three cities with a high concentration of large employers. The express purpose of the campaign is to get the executives to ask the question, "Are we talking to 98point6 and, if not, why not?" The media assets drive inbound traffic. The campaign includes: connected TV NPR cable advertising on news programs at highly targeted dayparts talk radio Check out one of their connected TV commercials. https://youtu.be/x5LrnZtLSRs

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Scumbag Removal

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Play Episode Listen Later Apr 16, 2021 40:21

WEEK IN GEEK: This week, Andrew finds progress in repetition as he plays the new indie video game hit, Loop Hero, by Four Quarters. D. Bethel, on the other hand, finds a lot of quirky charm––despite the somewhat very dark places the story goes––in the new SyFy show, Resident Alien, based on the Dark Horse comic series. RELEVANT LINKS: Hibberd, James. "First Look at Tig Notaro in Zack Snyder's Army of the Dead." Entertainment Weekly. Meredith Corporation, 11 January 2021. The beginning of this Quick Look video from Giant Bomb shows the opening of Loop Hero in all of its heavy metal glory. RELEVANT EPISODES: "Sad News Theme" (28 February 2020): Where Andrew talked about watching the rebooted MacGyver for the first time. "The Call Boss" (02 April 2021): Where Andrew, Taylor Katcher, and D. Bethel discuss Zack Snyder's Justice League. INFO: Visit our website at forallintents.net and leave your thoughts as comments on the page for this episode. Join our Facebook page Social: Andrew - Twitter & Instagram, D. Bethel - Twitter & Instagram Subscribe to our YouTube channel. Subscribe to and review the show on the iTunes store or on Spotify. FEATURED MUSIC: "Disco Medusae" by Kevin McLeod Link: https://incompetech.filmmusic.io/song/3652-disco-medusae "District Four" by Kevin McLeod Link: https://incompetech.filmmusic.io/song/3662-district-four Tracks are licensed under Creative Commons BY Attribution 4.0 License (http://creativecommons.org/licenses/by/4.0/)

An Interview with Alexandra Lemlein, Sales Marketing Manager, Tubi

WICT Wisdom

Play Episode Listen Later Apr 9, 2021 24:55

WICT Wisdom's Stephanie Cobian interviews Alexandra Lemlein. Stephanie is joined by Alexandra Lemlein, an experienced marketer who has worked in ad sales, integrated marketing, B2B marketing and digital publishing. Over the past ten years, she has held positions in NYC at Discover Inc. (Food Network), WarnerMedia (TBS & TNT), Meredith Corporation, ViacomCBS and most recently joined Tubi last year as a Sales Marketing Manager. Alexandra shares the importance of connections and colleagues, especially if you are looking for a job during a pandemic, how to connect with a new team even while only meeting virtually, how nurturing your skill sets can continuously leverage your career, and some insights into the fast growing Tubi. WICT’s mission is to develop women leaders who transform our industry. We educate, empower and advocate on behalf of all women in media. https://socalwict.org/

America's Veterinarian Dr. Marty Becker #28

John Edmonds Kozma's Unimpressed Podcast

Play Episode Listen Later Mar 26, 2021 37:50

Dr. Marty Becker, “America's Veterinarian,” has spent his life working toward better health for pets and the people who love them. He is the founder of Fear Free, which works to prevent and alleviate fear, anxiety, and stress in pets by inspiring and educating the people who care for them. This includes veterinary and other pet professionals as well as pet parents through FearFreeHappyHomes.com and animal shelter and rescue group staff and volunteers through FearFreeShelters.Fear Free and Dr. Becker partnered with Meredith Corporation, the nation's largest brand-powered food, lifestyle, and entertainment media company, to introduce Happy Paws magazine. Written by veterinary and pet professional experts including board-certified veterinary behaviorists, Happy Paws assists pet owners in providing their pets with the physical and emotional care they need to live happier, healthier, and fuller lives.Dr. Becker was the resident veterinary contributor on “Good Morning America” for 17 years. He is currently a member of the Board of Directors of American Humane as well as its Chief Veterinary Correspondent, a founding member of Core Team Oz for “The Dr Oz Show,” and a member of the Dr. Oz Medical Advisory Panel. His special fondness for older pets has led him to a spot on the Advisory Board of The Grey Muzzle Organization, which is dedicated to helping homeless senior dogs.He has written 23 books that have sold almost 8 million copies, including three New York Times best-sellers. He also writes the weekly nationally syndicated newspaper feature Pet Connection with his writing partner, Kim Campbell Thornton.Dr. Becker is an adjunct professor at his alma mater, the Washington State University College of Veterinary Medicine , and also at the Colleges of Veterinary Medicine at both Colorado State University and the University of Missouri. Additionally, he has lectured at every veterinary school in the United States, and is on the advisory board of World Vets, an international veterinary and disaster relief programs to help animals.A passionate advocate for the human-animal bond, Dr. Becker serves as an adjunct professor at the Research Center for Human-Animal Interaction at the University of Missouri's College of Veterinary Medicine. He is an honorary board member of Pet Partners and the Humane Society of New York, as well as a past board member and strong supporter of his local pet rescue group, Second Chance Animal Adoption of Bonner Ferry, ID, and a supporter of the Panhandle Animal Shelter in Sandpoint, ID, the Kootenai Humane Society in Coeur d'Alene, ID, and the Whitman County Humane Society in Pullman, WA.Dr. Becker practices at North Idaho Animal Hospital because he loves veterinary medicine, pets, and the people who care for them.Support the show (http://www.paypal.me/BangProductions )

Alysia Borsa

BeetCast

Play Episode Listen Later Mar 22, 2021 29:45

Alysia Borsa, President of Digital at Meredith Corporation, the giant women’s lifestyle publisher, discuses how she is navigating the post cookie world in this episode of the BeetCast with guest host Matt Spiegel, EVP for Media at Transunion. She explains the rising value of contextual marketing, the need for unified identity solutions, and “clean rooms.” Addressing the upside of the pandemic for Meredith, she says the publisher's editorial focus on home and family has become more relevant during these times.

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Leah Remini From GSN's People Puzzler

Play Episode Listen Later Jan 18, 2021 8:27

Emmy® Award Winner Leah Remini Named Host Of Game Show Network's New Series, 'PEOPLE PUZZLER,' Based On The Iconic Crossword Puzzles in PEOPLE Magazine The New Series Will Put Contestants' Pop Culture Knowledge To The Test As They Try To Complete Sets of The Iconic PEOPLE Magazine Crosswords Game Show Network, the leader in game shows and competitive entertainment, has announced Emmy® Award winner Leah Remini as host of new pop culture crossword game show, PEOPLE PUZZLER. The half-hour original series will premiere Monday January 18th at 6PM eastern time. In PEOPLE PUZZLER, three lucky contestants will put their pop culture knowledge to the test to complete iconic, PEOPLE PUZZLER crosswords. The player who has won the most points after three rounds will move on to the Fast Puzzle Bonus Round where they will have the opportunity to win a cash prize. Actress, author, producer, and television personality Leah Remini is perhaps most recognized as Carrie Heffernan on the long-running CBS comedy, "The King of Queens." She was recently seen in the romantic comedy, "Second Act," with Jennifer Lopez. In 2015, Remini released her New York Times Bestselling memoir "Troublemaker: Surviving Hollywood and Scientology." Following the book's successful release, in 2016 she created, produced and hosted the critically acclaimed A&E documentary series "Leah Remini: Scientology and the Aftermath," which won the Primetime Emmy® Award for Outstanding Informational Series or Special. In Summer of 2020, she reunited with her docuseries co-host (Mike Rinder) to launch their audio follow-up to the series, a podcast for iHeart Radio - "Scientology: Fair Game," streaming on Tuesdays on all platforms. Remini recently signed a production deal with Critical Content where she will continue to produce projects for television and film. PEOPLE PUZZLER is produced by Meredith Corporation and Start Entertainment, LLC for Game Show Network. Executive Producers are Scott St. John and Neal Konstantini for Start Entertainment, LLC. Jeff Krask also serves as executive producer.

Leah Remini From GSN's People Puzzler

Walter's World: Mainframe Modernization Podcast

Play Episode Listen Later Jan 18, 2021 8:27

Emmy® Award Winner Leah Remini Named Host Of Game Show Network's New Series, 'PEOPLE PUZZLER,' Based On The Iconic Crossword Puzzles in PEOPLE Magazine The New Series Will Put Contestants' Pop Culture Knowledge To The Test As They Try To Complete Sets of The Iconic PEOPLE Magazine Crosswords Game Show Network, the leader in game shows and competitive entertainment, has announced Emmy® Award winner Leah Remini as host of new pop culture crossword game show, PEOPLE PUZZLER. The half-hour original series will premiere Monday January 18th at 6PM eastern time. In PEOPLE PUZZLER, three lucky contestants will put their pop culture knowledge to the test to complete iconic, PEOPLE PUZZLER crosswords. The player who has won the most points after three rounds will move on to the Fast Puzzle Bonus Round where they will have the opportunity to win a cash prize. Actress, author, producer, and television personality Leah Remini is perhaps most recognized as Carrie Heffernan on the long-running CBS comedy, "The King of Queens." She was recently seen in the romantic comedy, "Second Act," with Jennifer Lopez. In 2015, Remini released her New York Times Bestselling memoir "Troublemaker: Surviving Hollywood and Scientology." Following the book's successful release, in 2016 she created, produced and hosted the critically acclaimed A&E documentary series "Leah Remini: Scientology and the Aftermath," which won the Primetime Emmy® Award for Outstanding Informational Series or Special. In Summer of 2020, she reunited with her docuseries co-host (Mike Rinder) to launch their audio follow-up to the series, a podcast for iHeart Radio - "Scientology: Fair Game," streaming on Tuesdays on all platforms. Remini recently signed a production deal with Critical Content where she will continue to produce projects for television and film. PEOPLE PUZZLER is produced by Meredith Corporation and Start Entertainment, LLC for Game Show Network. Executive Producers are Scott St. John and Neal Konstantini for Start Entertainment, LLC. Jeff Krask also serves as executive producer.

Mainframe Modernization at Meredith Corporation w/ Cliff Bradley

Play Episode Listen Later Dec 8, 2020 26:29

In this episode, Walter speaks with Cliff Bradley, President and CEO of TechAFFinity Consulting. They discuss Mainframe Modernization at Meredith Corporation.

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Enhancing Digital Fan Engagement - Media & Publishing Marketers For The Win, with Meredith Corporation

Uncaged Wisdom, a Cheetah Digital Podcast

Play Episode Listen Later Oct 21, 2020 21:16

In this Media & Publishing episode of Uncaged Wisdom, Brooke Phillips joins Julian and Kayla. Brooke is the Director of Digital Growth & Audience Retention at Meredith Corporation. Hear how Brooke and her Growth and Retention team approach enhancing digital engagement at one of the largest media conglomerates in the world.Brooke shares her insight on the following topics; What online engagement looks like for Meredith, especially with regards to the long term. How Media and Publishing brands should approach collecting and then leveraging data to encourage cross-pollination across titles. And for anyone who hasn’t watched the full animated panel, ‘Enhancing Digital Fan Engagement - Sports & Media Marketers For The Win,’ find it via the link below:https://www.cheetahdigital.com/signals/sports-marketers-industry-client-panel

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Path to Success - Steve Lacy

Path to Success

Play Episode Listen Later Oct 19, 2020 51:42

Episode two of Path to Success features an interview with 1976 accounting and 1977 MBA alumni Steve Lacy. Lacy is the current chairman of the board, and former CEO, of Meredith Corporation, a top 10 digital media company in the world. Steve reflects on a career that has spanned multiple industries, and saw him enter Meredith as CFO in 1998, during the wild west days of the early internet, where he was eventually tasked with bringing the company into the digital age.

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Wantrepreneur vs. Entrepreneur with Michael McCrary | Ep. 107

Data Gurus

Play Episode Listen Later Oct 13, 2020 26:15

We’re excited to welcome Michael McCrary, the CEO, and Founder of PureSpectrum, as our guest for the podcast. Michael helps to solve business, economic, and even social issues with the valuable data and insights that he provides for companies and organizations. He is joining us today to talk about his choice to take the risk of becoming an entrepreneur, rather than remaining a wantrepreneur. Michael’s bio PureSpectrum is a modern-day sample automation platform based in Los Angeles, California. In 2003, Michael joined Greenfield Online, where he became the company’s SVP of North America Sales. He played an instrumental role in Greenfield’s public offering and eventual sale to Microsoft. From 2008 to 2014, Michael helped pioneer Cint as Managing Director, and Lucid as President. In 2015 Michael went full time as an entrepreneur and founded PureSpectrum, which is one of the fastest-growing consumer insight tech firms. Michael’s background Michael started with market research and data collection about seventeen or eighteen years ago, and since then, he has had a wonderful journey within the market research industry. The last jump he took just before that was working for the Meredith Corporation in their Direct Response to Advertising group, where he had the pleasure of representing the Mid-West Living magazine. It was not an easy sell to the agencies, however, and Michael had to use a lot of data to support the magazine’s claims about its readers. Taking the leap In the early days of Greenfield Online, Keith Price was looking for salespeople, and he contacted Michael, who decided to take the leap. Ever since then, Michael has very much enjoyed working in the industry. A stimulating industry The umbrella of the insight industry, in general, is filled with great and intelligent people, and Michael finds it intellectually stimulating to know that the work he is participating in helps solve business, economic, or even social issues. An entrepreneur, versus a wantrepreneur Michael spent much of his life as a wantrepreneur, which is somebody who talks about wanting to be an entrepreneur. Later on, he had to decide whether he wanted to remain a wantrepreneur or become an entrepreneur, who is someone who attempts to do it. Making a tough decision Deciding to become an entrepreneur is risky. It was a big choice for Michael to make because he is married with three children and a mortgage, so he spent about six months thinking about it before deciding to become an entrepreneur. A supportive ecosystem Having a supportive ecosystem is vital for entrepreneurs. Michael’s wife encouraged him to go for it, and he also had the support of his investors, yet he still felt he needed some support from someone who was exclusively in his corner. A mentor Michael very much appreciated getting the support of his late mentor, who did not expect getting anything in return for his mentorship. The dark years Michael’s first years as an entrepreneur were so tough that he refers to that time as ‘the dark years’. Online sample and data collection Michael has spent his time in the industry on the online sample and data collection side of things. PureSpectrum PureSpectrum is a programmatic platform that provides a lot of value to several agencies. It is very nuanced and complicated because it involves many different and exacting technology connections to suppliers. The focus of the platform is on being simple and easy for anyone to use, and on improving the efficiency automation of the data collection process. An automated sampling platform PureSpectrum has an automated sampling platform that brings all the different pieces together to change the trajectory of the speed and time in which everything gets done. It saves business owners a lot of time and money. The future of survey data collection The survey research process provides data that doesn’t already exist,

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Kari Stephenson, Senior Publicity Manager, Meredith Corporation

We Just Haven’t Met You Yet

Play Episode Listen Later Jul 10, 2020 35:04

Kari discusses her current role at Meredith Corporation, how she got into the PR industry, and her starring role in the movie Amish Vampires In Space.

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Podcasts for unlearning systematic racism, one legacy print publisher takes to audio, how to come up with fresh episode ideas, and more.

This Week in Podcasting (TWIP)

Play Episode Listen Later Jun 30, 2020 4:58 Transcription Available

Episode 38 is inspiring and real. Unacknowledged white privilege, racial injustice, and silence have gone on for too long. Now is the time to listen and make People Of Color’s voices heard. Here are some podcast resources for unlearning racism in our own lives and learning what we can do in the world to stop it: Code Switch by NPR About Race The Diversity Gap Pod for the Cause from the Leadership Conference on Civil and Human Rights Pod Save the People by Crooked Media Pep Talks and Fufu on IG Live We’re baking a cake in the shape of a microphone. Analysts at eMarketer expect the total reach of podcasting in the U.S. to hit 105.6 million listeners this year. Guess which state clocks in the most listening! We wish we had this growing up. PRX, a public media organization, has created TRAX, a curated network of free podcasts and multimedia for audiences ages 9–13. Shows cover friendship, mental health, wellness, and race, personality, school, and more. We cue up these beach listens. Meredith Corporation, the legacy print and digital media company, are bringing four popular magazine titles to the audio space. This summer, their launching spinoffs of Allrecipes, PARENTS, Southern Living, and Travel + Leisure. We go for a bike ride. Having trouble coming up with new episode ideas? Daren Lake, guest blogger on the Podcast Host, helps solve your creative woes with science. He suggests ways to fall into a flow of unconscious, passive thought, making it “easier to passively solve a problem or come up with great ideas.” Lastly, our random podcasting thought of the week highlights how RSS feeds came to be.

#156 – Amanda Lucas (Middle School ELA Teacher, Writer & Podcaster)

Spun Today with Tony Ortiz

Play Episode Listen Later Jun 25, 2020 108:53

In this episode I sit down and speak with Amanda Lucas. She is a Middle School ELA Teacher, a Writer and Podcaster. We delve into her experiences as a teacher, ranging from carefully curating curriculum, to dealing with bullying, managing parent expectations, teaching in a post-COVID world and so much more. We also speak about her going from being a free-lance writer to having a featured article in Parents magazine, while still being an intern! She is also ½ of the hosts of the Podcast Ch! The teaching podcast for teachers who teach. The Spun Today Podcast is a Podcast that is anchored in Writing & Random Rants, but unlimited in scope. Give it a whirl. Twitter: https://twitter.com/spuntoday Instagram: https://www.instagram.com/spuntoday/ Website: http://www.spuntoday.com/home Newsletter: http://www.spuntoday.com/subscribe Links referenced in this episode: Check out Amanda’s Podcast: Ch! Wherever you listen to podcasts. iTunes: https://podcasts.apple.com/us/podcast/ch/id1443818572 Spotify:https://open.spotify.com/show/3HLRAzQJiplVcsv68Ce0W0?si=YgEBWrKZSfeGK8nnA11dBw Follow the Podcast on IG: @chcast Follow Amanda on IG: @itzmeamandalee Gotham Writers: https://www.writingclasses.com/ Parents Magazine: https://www.parents.com/parents-magazine/ Meredith Corporation: https://www.meredith.com/national-media/brands Check out Leli’s Magical Stitches: https://vimeo.com/80441330 Articles by Amanda: https://www.smilesforall.com/first-grade-first-love/ https://www.parents.com/baby/gear/sling/how-to-buy-a-backpack-carrier1/ https://www.parents.com/baby/gear/sling/14-baby-carriers/ Check out Elizabeth Acevedo’s website: http://www.acevedowrites.com/ Some of the books referenced in this episode: I Am Not Your Perfect Mexican Daughter: https://www.amazon.com/Not-Your-Perfect-Mexican-Daughter/dp/1524700517/ref=sr_1_1?crid=7SGY6YEGY648&dchild=1&keywords=i%27m+not+your+perfect+mexican+daughter&qid=1592881345&sprefix=i%27m+not+your+per%2Caps%2C155&sr=8-1 How Tia Lola Came to (Visit) Stay (The Tia Lola Stories): https://www.amazon.com/Lola-Came-Visit-Stay-Stories/dp/0440418704/ref=sr_1_1?dchild=1&keywords=tia+lola&qid=1592881392&sr=8-1 Fever 1793: https://www.amazon.com/Fever-1793-Laurie-Halse-Anderson/dp/0689848919/ref=sr_1_1?dchild=1&keywords=Fever+1793&qid=1592881188&sr=8-1 Night: https://www.amazon.com/Night-Elie-Wiesel/dp/0374500010/ref=sr_1_1?crid=1CF64KYF0BMZM&dchild=1&keywords=night+by+elie+wiesel&qid=1592883611&sprefix=night+by+%2Caps%2C157&sr=8-1 Fill out my Spun Today Questionnaire if you’re passionate about your craft. I’ll share your insight and motivation on the Podcast: http://www.spuntoday.com/questionnaire/ Have you checked out the FRACTAL color-changing mug yet? http://www.spuntoday.com/books/fractal Order yours today: https://viralstyle.com/spuntoday/fractal-coffee-mug My books can be found at: http://www.spuntoday.com/books/ Here’s a direct link to my debut Novel: Fractal: A Time Travel Tale https://www.amazon.com/FRACTAL-Time-Travel-Tony-Ortiz-ebook/dp/B07PXZJNH2/ref=sr_1_fkmrnull_1?keywords=fractal+tony+ortiz&qid=1555495768&s=gateway&sr=8-1-fkmrnull Here’s a direct link to: Make Way for You – Tips for getting out of your own way https://www.amazon.com/Make-Way-You-Tips-getting/dp/1522880135/ref=sr_1_fkmrnull_1?keywords=make+way+for+you+tony+ortiz&qid=1555496043&s=gateway&sr=8-1-fkmrnull Shop on Amazon using this link, to support the Podcast: http://www.amazon.com//ref=as_sl_pc_tf_lc?&tag=sputod0c-20&camp=216797&creative=446321&linkCode=ur1&adid=104DDN7SG8A2HXW52TFB&&ref-refURL=http%3A%2F%2Fwww.spuntoday.com%2Fcontact%2F Shop on iTunes using this link, to support the Podcast: https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewTop?genreId=38&id=27820&popId=42&uo=10 Shop at the Spun Today store for T-Shirts, Mugs and more: https://viralstyle.com/store/spuntoday/tonyortiz Outro Song: The Climb – Miley Cyrus SpunToday Logo by: http://pcepeda.com/ Sound effects are credited to: http://www.freesfx.co.uk Listen on: iTunes, Stitcher, Spotify, Google Play and YouTube

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¿Cuál es el estado de Luminary un año después de su lanzamiento?

NotiPod Hoy

Play Episode Listen Later Apr 27, 2020 11:27

En NotiPod Hoy Luminary que se lanzó en 2019 con un respaldo de $ 100 millones en fondos, con el objetivo de convertirse en el Netflix del podcasting, enfrenta un futuro cada vez más sombrío. Según Meredith Corporation hay un aumento dramático en el uso de las plataformas de voz y el audio se está convirtiendo en un pilar clave. Facebook, WhatsApp y Messenger tendrán nuevas herramientas de video y funciones. En Vía Pódcast hicimos un webcast sobre los errores comunes en el podcasting. Melvin Rivera compartió lo que hace que muchos oyentes se desconecten de un pódcast y contestó preguntas de los participantes. LinkedIn informa que aproximadamente 1 de cada 4 publicaciones de esa plataforma mencionan el coronavirus. Por qué la velocidad del sitio web sigue siendo importante. TC Helicon lanza dos nuevas interfaces de audio portátiles “Go Solo” y “Go Twin” muy parecidas a las de la empresa iRig Pro de IK Multimedia. Pódcast recomendado #BayerContigo, Juntos por la sostenibilidad. Coincidiendo con la celebración del Día de la Tierra, Bayer ha reforzado su apuesta por la sostenibilidad creando este nuevo pódcast con el objetivo de mostrar la visión de la compañía sobre la sostenibilidad de la mano de expertos y referentes en el ámbito. En el primer capítulo titulado “Día de la Tierra: construcción de nuevos entornos de trabajo para preservar la salud del planeta” hablan con Verónica García, coordinadora del Grupo de Acción Salud y Sostenibilidad de Forética, sobre los cambios que ya se están produciendo en las compañías y el impacto de la situación generada por COVID–19 en el aspecto profesional y la adopción de nuevos modelos de trabajo.

Carolina Trejos & Natalia Trejos- Herrera: PINKAFE

Girls Gone Boss

Play Episode Listen Later Mar 19, 2020 38:30

When it comes to pop culture no one is more connected to the pulse than Carolina Trejos. As the current host of American Latino TV show, the Colombian born journalist shares her passion for storytelling on LATV Network’s longest-running production about extraordinary artists, actors & activists making an impact in the Latino Culture. Carolina is a tireless supporter of social entrepreneurship and women-empowerment projects. As the co-creator of the female empowerment brand “Pinkafé”, where together with her sister Natalia Trejos Herrera they help other women to believe in themselves to make their dreams come true. Pinkafé’s brand has expanded to a podcast and in 2020, is coming strong with its own national televised TV show to share the stories of entrepreneurial women. Since 2016 Carolina was the face of People en Español’s People VIP, the first entertainment news show to be live-streamed for the magazine’s digital platform. She also worked behind the scenes to get the show off the ground to have it become one of the most recognized franchises at Meredith Corporation. Natalia Trejos-Herrera, is a Colombian actress and producer who recently co-starred on the hit Golden Globe winner series “Jane The Virgin” from the CW Network and participated on the movie “Alien Convergence” where she plays the role of a NASA Astrophysicist, available on Amazon Prime Video. Natalia studied acting, communications and film production. After years of living in Miami pursuing acting and modeling, Natalia moved to Los Angeles to continue pushing her acting. As an entrepreneur Natalia founded her own production company based in LA, producing commercials for major brands, such as McDonald’s, Colgate, Ford, Snickers, Heineken, among others. This dynamic duo are making noise and taking their brand to the next level - can’t wait to see share this episode with all of you, enjoy!

DTD1146 Beauty Talk

Dot to Dot: A daily 5min Echo demo from Alexa

Play Episode Listen Later Mar 19, 2020 2:30

Last one by Meredith Corporation for now. This one gives us some top beauty tips, plus we get a free bonus interruption by my Mum wanting a tip on how to cook quinoa.Feedback, comments, demos please to ✉️ thedottodotpodcast@gmail.com

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DTD1145 At Home Daily

Dot to Dot: A daily 5min Echo demo from Alexa

Play Episode Listen Later Mar 18, 2020 2:48

Another one by Meredith Corporation today. This skill brings us a new dose of top daily tips for better homes and gardens from, er, Better Homes and Gardens. Feedback, comments, demos please to ✉️ thedottodotpodcast@gmail.com

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DTD1144 Real Simple Tips

Dot to Dot: A daily 5min Echo demo from Alexa

Play Episode Listen Later Mar 17, 2020 4:22

Today's skill is the first of three by developer; Meredith Corporation. It brings us daily lists of really good (and simple) tips for a healthier, happier life. This time we find out about root to stem cooking and how to get your house some serious curb appeal. Feedback, comments, demos please to ✉️ thedottodotpodcast@gmail.com

simple tips real simple meredith corporation

Time's Keith Grossman on building the brand after '10 years of neglect'

The Digiday Podcast

Play Episode Listen Later Feb 25, 2020 41:21

Keith Grossman, seven months into the job as president of Time, doesn't mince words when it comes to Time's recent history. "It's gone through, I would say, 10 years of neglect, through mismanagement, through transition of owners," Grossman said on the Digiday Podcast. Meredith Corporation completed its purchase of Time, Inc. in early 2018. It sold the group's flagship magazine -- which had suffered a years-long decline in advertising, circulation and profits -- to Marc and Lynne Benioff for $190 million later that year. But with that new ownership, Grossman is optimistic. "Now that it has dedicated, focused resources, I think we're in a really strong position to evolve the Time brand to really capture the attention of the next generation of consumers," Grossman said. Grossman sees the main challenge as getting consumers to recognize Time as a standalone brand that goes beyond the red-bordered weekly. The publication recently recreated Martin Luther King Jr.'s "I have a dream" speech using virtual reality. It also partnered with Nickelodeon to bring Time for Kids' "Kid of the Year" franchise to TV. Grossman put the company's second challenge in the form of a question: "Is it relevant to the next generation of consumers?" Some of Time's internal audience statistics are already promising: 44% of the "Time total community" is under the age of 35. More than half of that community is female, and a third is "non-Caucasian," Grossman added.

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Rebecca Watson - Tech Sales and Relationship Building (#34)

Develomentor

Play Episode Listen Later Feb 24, 2020 42:16 Transcription Available

Welcome to another episode of Develomentor. Today's guest is Rebecca Watson. Rebecca Weeks Watson is a digital media and tech entrepreneur who has been awarded two U.S. patents. After starting her career in finance and then consulting for Match.com, she decided to pursue her interest in the startup world. She was on the founding team and led Business Development for two different marketing technology companies, one of which was acquired by Meredith Corporation. During that time she led the product development, launch, and distribution of social media products that became adopted by publishers and brands with a total of 200 million users worldwide. She has spoken at 50 conferences nationwide and founded a groundbreaking interview series called The Reveal that uncovers the personal stories of world-class leaders. Currently, she enjoys teaching a Lean Startup class at Davidson College and lecturing at UVA’s undergraduate school of business.Episode Summary"Too often I think people in the startup world feel like they have to know all the answers. They have to build these perfect shiny bright products to then reveal to the world. And at that point, it's too late."—Rebecca WatsonIn this episode we’ll cover:What is relationship building and why it is key in any ventureWhy Rebecca often reads headlines on LinkedIn instead of booksHow technical do you have to be to do tech sales?What is pre-selling? Why it is an essential tool for startups to build a product that users crave. Key Milestones[1:53] – Rebecca fell in love with finance in school and decided to become an investment banking analyst. She got an early opportunity to work in Silicon Valley with founders and operators. [2:57] – Doing analysis got monotonous, so Rebecca moved to LA and accepted a job organizing summits for digital media creators. Soon Rebecca decided to co-found a software company focused on facilitating digital media. [4:56] – Being recognized in business development, Rebecca joined another startup to help them optimize software. She was the first person involved in sales before the product was even built! In 4 years, Rebecca helped build the company from no revenue to 90 million.[6:02] – Rebecca became a consultant when she had kids. She also kept producing summits for thought leaders. The summits led to her creating her own video series, The Reveal. [10:23]- Initially, money drew Rebecca to finance. Why did she get out of finance? Rebecca talks about visiting a career counselor for gaining clarity.[12:49] – What is pre-selling? Why it is an essential tool for startups to build a product that users crave. You can find more resources and a full transcript in the show notesTo learn more about our podcast go to https://develomentor.com/To listen to previous episodes go to https://develomentor.com/blog/Follow Rebecca WatsonTwitter: @TheRevealCoLinkedIn: linkedin.com/in/rebeccaweeksRebecca's interview series, The RevealRebecca@therevealcode.comFollow Develomentor:Twitter: @develomentorFollow Grant IngersollTwitter: @gsingersLinkedIn: linkedin.com/in/grantingersoll

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Ep. 36 Srinivas Rao: Nothing Matters, Show up Regardless

Dear Life with Christina Rasmussen

Play Episode Listen Later Feb 18, 2020 54:04

In today’s episode, we have my friend Srini Rao, who is the author of the Wall Street Journal best-selling book called the Art of Being Unmistakeable. He is also the host and founder of the Unmistakable Creative podcast where he has interviewed at least 700 people ranging from bank robbers to billionaires and including high profile guests like Tim Ferris and Seth Godin. One thing I’m sure you will notice from this conversation is this raw and untamed spirit that lives inside Srini. He has this speed of light voice and a presence that is bigger than life itself. He is going to take you on a ride during this episode. We talk about our shared belief that nothing really matters, the success, titles, etc. but ultimately what we are all seeking is more time with the people that matter to us and doing the things that bring us joy. “Nothing matters. That’s the key to unlocking the handcuffs that keep us imprisoned in worry, self doubt, fear, and disbelief.” ~ Srinivas Rao If you want to write a book, share your voice, and live your life on your terms. If you want to feel free and to create a legacy you love. This is the conversation for you. I’d love to hear what you think of this conversation. Be sure to comment below or connect with me on Instagram to tell me all about it. More About Srinivas Rao Srinivas Rao (aka "Srini") is the host and founder of The Unmistakable Creative, where he's interviewed over 700 people ranging from bank robbers to billionaires. He has been the conference keynote speaker for The International Live Events Association, The Healthcare Design Expo, Catersource, and The International Association of Event Planners. He's also worked with corporations like Citibank, Meredith Corporation, and Bayer. He's the author of 4 books: The Art of Being Unmistakable (WSJ Best-Seller), An Audience of One: Reclaiming Creativity for its Own Sake, Unmistakable: Why Only Is Better than Best, and The Small Army Strategy: A Guide for Turning Fans and Followers into Fanatics and Friends for Life. You can connect with Srini via his website and Facebook and Instagram. Things We Mention In This Episode Website and Podcast: The Unmistakable Creative Book: The Art of Being Unmistakable by Srinivas Rao Book: An Audience of One: Reclaiming Creativity for its Own Sake by Srinivas Rao Temple Journey Weekend with Christina Rasmussen Book: Where Did You Go? by Christina Rasmussen Book: Second Firsts by Christina Rasmussen Newsletter - Message In a Bottle: Sign up for Christina’s weekly letter Apple podcast reviews and ratings are really important to help get the podcast in front of more people to uplift and inspire them too, which is the ultimate goal. Thank you!

friends art apple loss grief wall street journal audience followers show up tim ferriss seth godin international association bayer fanatics rasmussen citibank rao event planners nothing matters srinivas srini book the art srinivas rao unmistakable creative srini rao meredith corporation being unmistakable one reclaiming creativity

BHM - “Golf, the Greatest Social Experience” with Lyle Banks

TeesMe

Play Episode Listen Later Feb 12, 2020 42:55

New #TeesMe podcast episode alert “Golf, the Greatest Social Experience” with Lyle Banks Introducing Mr. Lyle Banks: Mr. Banks is a New York native and Economics graduate from Carleton College. He is also a graduate of General Electric’s esteemed Executive Development Course. Currently, Lyle Banks is Vice President and General Manager of CBS46 and Peachtree TV in Atlanta. Both stations are owned by the Meredith Corporation, a 100-year company that also owns iconic magazines such as People, Better Homes and Gardens, Southern Living, Food and Wine and many more. A man with many skills, he worked in Chicago as part of a small team of elite interim operating executives who specialize in turning around troubled companies or boosting operational performance. Lyle Banks also owned and operated his own television station group and has been backed by major Private Equity firms such as Hicks-Muse, Bank of America, Carlyle, and Madison Dearborn. He has been in senior leadership roles in television and digital media throughout his professional career and has shaped broadcast legislation, built cable channels, developed original programing, digital applications, lead several acquisitions and innumerable operational accomplishments. Mr. Banks also has extensive healthcare experience including executive leadership for a Swiss medical device manufacturing company and board trusteeship for two of Chicago’s leading hospitals for over 14 years. Mr. Banks is currently a board member of the Georgia Association of Broadcasters, The Urban League of Greater Atlanta, a member of the American Cancer Society’s Real Men Wear Pink Campaign, a participant in the Arizona State University’s Table Stakes Challenge and a member of Medinah Country Club. Mr. Banks has two teenage daughters and resides in Georgia. ***************************************************** What you need to know: Lyle’s Top 3 Courses in Ireland - Old Head - Lahinch - Waterville Our chat will make feel like you are sitting in the living room with a mentor, brother, uncle, father, or friend, the night before your first round of golf. Imagine it, he sits in a big arm chair and you sit across from him on the couch, anxious about your first big client outing. Perhaps you have a ginger ale or @unclenearest whiskey neat to calm your nerves but it’s his stories that get you through. Picture that. Learn to navigate, IN-18. PS: I’ve spent enough time in corporate America to know the stories and voices you ought to hear, the change makers, the do’ers, the underdogs, the resilient. If you have someone in mind, let me know. ***************************************************** https://anchor.fm/TeesMe Listen on Apple, Spotify, Google #TeesMe #podcast #storiesNeedToBeTold #untoldStories #justDoIt #golf #TeesMeLive #TeesMeTour #StayTuned #2020 #BHM #podsInColor #hustlelikegaryvee @teesme.thepodcast --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Liz Vaccariello And I Discuss The Highly Sought After Work-Life Balance And The Crucial Role Of Self Care

With Whit

Play Episode Listen Later Nov 19, 2019 29:26

One of the professional positions I hold is Chief Branding & Strategy Officer of Bundle Organics. I helped start this company when I became pregnant with Sonny and found that it was difficult to find healthy, real, organic snacks and teas made specifically for pregnant and nursing women. Bundle Organics provides nursing and pregnant women with products packed with quality organic ingredients and vitamins for each stage of their pregnancy - from fertility all the way to nursing. I am thankful that through this position I am able to get the opportunity to connect with other strong, driven business women and moms like Liz Vaccariello. When I spoke to Liz she was the Editor in Chief of Parents Magazine. She has since become the Editor in Chief of Real Simple and is the group editorial director for Meredith Corporation’s lifestyle titles, including Parents, Shape, InStyle, Martha Stewart Living, Parents Latina and Health. AND she is a mother of two! Needless to say she has her plate full. Liz and I talk about the word I try to avoid using…balance. She provides insight into how we should approach steps to finding balance between our personal and professional lives. It is so important to remember that we have to take care of ourselves before we can show up for anyone else or our jobs. For more info on Bundle Organics and our products visit bundleorganics.com For $20 off your Buffy comforter, visit Buffy.co and enter WITHWHIT Produced by Dear Media.

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A Trifecta of (Female) CMOs - Tillman, Grier, Borsa on Marketing

MediaVillage's Insider InSites podcast on Media, Marketing and Advertising

Play Episode Listen Later Oct 9, 2019 54:59

Since I interviewed the CMO of The Clorox Company at last year's ANA Masters of Marketing conference - who was since promoted to EVP, I thought it would be interesting to speak with the new chief marketing officer of The Clorox Company – who happens to be a woman – to get an update. But, this year’s conference actually drew quite a few female senior marketers, both speaking and attending. So I grabbed the opportunity to make this episode of Insider InSites a curation of three great leaders across tech, media, and CPG, who happen to be female chief marketing officers. Each are impressive in their own right, with tremendous takeaways to share, but the added layer they offered was advice on how to achieve these heights, reminiscent of the Ginger Rogers versus Fred Astaire line: practically backwards and, sometimes, in heels. In this one podcast you’ll first hear from SAP’s Alicia Tillman, cited by Forbes in 2019 as the world’s 14th most influential chief marketing officer – and markets what is the largest software enterprise company in the world. In my last episode of Insider InSites, Sir Martin Sorrell included SAP among the tech companies one should watch and study. Next, our Clorox Company legend for this year, Stacey Grier, who oversees far ranging brands for the CPG giant - Burt's Bees to the famous bleach itself. And finally, Alysia Borsa, who upped the ante as CDMO (chief marketing and data officer), speaking on the marriage of data and marketing for Meredith Corporation. Don't miss their thoughts on data driven creativity, brand purpose, and achieving career success...as women.

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Start With Doom

ceo time media fortune journal wall salesforce newspapers fortunes ice house alan murray meredith corporation

Play Episode Listen Later Jul 26, 2019 57:10

CAN YOU SDCC ME NOW?: Though San Diego Comic Con is ostensibly about comic books, the biggest announcements that seem to come out of the show revolve around cinematic and televised properties. Andrew and D. Bethel focus on the announcements that not only ignited their excitement but also triggered their critical processes, from the Cats trailer to the next big DC/CW "Arrowverse" crossover event to the new Star Trek show to Marvel's Phase 4 lineup. RELEVANT LINKS: Here's the Star Trek: The Next Generation/X-Men crossover that Dan was thinking of, Planet X by Michael Jan Friedman. Coggan, Devan. "Here Are All [sic] Marvel's Upcoming Phase 4 Movies and TV Shows." Entertainment Weekly. Meredith Corporation, 22 July 2019. Libbey, Dirk. "Mahershala Ali Pitched the Blade MCU Movie to Marvel, Kevin Feige Reveals." Cinema Blend. Gateway Blend Entertainment, 22 July 2019. Ziezulewicz, Geoff. "The Navy's Probe into Sky Penis." Navy Times. Sightline Media Group, 13 May 2019. RELEVANT EPISODES: Episode 08 - "The Injection Objection" (17 July 2014): In a short-lived section called "Andrew Objects," Andrew lays out why making Jane Foster the new Thor is not a bad idea. Episode 10 - "Nerd Business" (31 July 2014): In his "Boasts of Bethel" segment, D. Bethel recounts his own SDCC experiences and ponders what SDCC really is about for the fans that attend. Episode 30 - "Batting 100" (19 Dec. 2014): Where Andrew talks about the John Scalza novel, Redshirts. Shortcast 08 - "The Other First Thing" (17 July 2015): Where, upon examining that year's SDCC, Andrew and D. discuss what this convention has become against the purpose and goals it was founded upon. Episode 141 - "The Unpop Culture" (28 July 2017): Where D. Bethel and Andrew recap some of the most interesting (to them) trailers that premiered during that year's Comic Con. INFO: Visit our website at forallintents.net and leave your thoughts as comments on the page for this episode. Join our Facebook page Social: Andrew - Twitter & Instagram, D. Bethel - Twitter & Instagram Subscribe to our YouTube channel. Subscribe to and review the show on the iTunes store. FEATURED MUSIC: "Disco Medusae" and "District Four" by Kevin McLeod (incompotech.com) Tracks are licensed under Creative Commons: By Attribution 3.0 License.

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Pete Snyder, CEO, Disruptor Capital

Faith@Work

Play Episode Listen Later May 18, 2019 13:30

Pete Snyder is the Chief Executive Officer of Disruptor Capital, an angel capital investment firm focused on funding and growing disruptive technologies, ideas and entrepreneurs. Prior to starting Disruptor, Pete was the Founder and CEO of New Media Strategies, the world’s first and one of the largest social media marketing agencies. Snyder also served as President of Emerging Markets for Meredith Corporation’s full-service direct and digital marketing agency. An innovator, Pete was one of the earliest pioneers in the social media industry. In his 12 years as CEO at New Media Strategies, Snyder built a blue-chip client base that featured some of the world’s leading brands and companies including ABC, AMC, Burger King, CBS, Chanel, Chrysler, Coca-Cola, Disney, Dodge, Fox News Channel, Ford Motor Company, HBO, Jeep, McDonald’s, The NFL Players Association, Northwest Airlines, Paramount Pictures, PepsiCo, RCA Records, Red Bull, Reebok, Revlon, SyFy Channel, Sony and USA Network, among many others. Under Pete’s leadership, New Media Strategies was named by Inc. Magazine as one of the “500 Fastest Growing Companies in America” for three years in a row. Pete also built an award-winning corporate culture, as both Washingtonian Magazine and Washington Business Journal named New Media Strategies one of the area’s “Best Places to Work.” Snyder was honored by Fortune Small Business for his innovative management style when they named him one of the “Best Bosses in America.” Additionally, Pete has been named a “Tech Titan” by Washingtonian Magazine, was featured on the “Power List” by Capitol File and was named a “Disruptor We Admire” by Smart CEO Magazine. A graduate of The College of William and Mary, where Snyder is a member of the Board of Visitors, Pete serves on the Marketing Board of the National Center for Missing and Exploited Children, the Board of the U.S. Chamber of Commerce Foundation and is a Trustee on the Board of Cushing Academy. Pete is also a member of the Fox News team and serves as on-air Contributor to The Fox News Channel and Fox Business. On the home front, Pete is active in politics in Virginia, where he has served in various leadership roles in the Republican Party over the years and ran for Lt. Governor of the Commonwealth in 2013. Additionally, Pete is a World Championship certified barbeque judge, an accreditation that was even fact-checked and declared “100% true” by The Washington Post. Pete, his wife Burson, his daughter Bee and their dog Elvis reside in Fairfax County, Virginia.

Episode 91: Fortune’s Fortunes and the Future of Media

Inside the ICE House

Play Episode Listen Later Mar 18, 2019 57:39

Alan Murray, President & CEO of Fortune, has been at the helm of the media company through changing seasons. Put in charge during the Time, Inc. days, he steered it through Meredith Corporation’s (NYSE:MDP) purchase of the storied brand. After Fortune’s sale to Chatchaval Jiaravanon in 2018, Murray leads an independent company for the first time, on its 90th year of operation. He shares his vision for Fortune’s future, and how media has evolved from his first reporting experiences to Fortune’s global network of events, digital content, and of course the iconic magazine. Inside the ICE House: https://www.theice.com/podcast/inside-the-ice-house

Ep. 208 – Michael McCrary – How PureSpectrum Has Redefined Research Automation

Happy Market Research Podcast

Play Episode Listen Later Mar 8, 2019 44:38

Today, my guest is Michael McCrary, Founder and CEO of PureSpectrum. Founded in 2015 PureSpectrum is a modern day technology firm that aims to be the AWS for empowering research automation. Prior to founding PureSpectrum, Michael helped pioneer both Cint as Managing Director and Lucid as President. Additionally, he served as SVP of North American sales for Greenfield Online. CONTACT MICHAEL ONLINE: LinkedIn PureSpectrum FIND US ONLINE: www.happymr.com Social Media: @happymrxp LinkedIn [00:00] On episode 208 of the Happy Market Research Podcast, I’m chatting with Michael McCrary, founder and CEO of PureSpectrum. But first a word from our sponsor. [00:09] This episode is brought to you by G3 Translate. The G3 Translate team offers unparalleled expertise in foreign language translations for market researchers and insight professionals across the globe. Not only do they speak hundreds of languages, they are fluent in market research. For more information, please visit them at G3Translate.com. [00:37] Hi, I’m Jamin Brazil, and you’re listening to the Happy Market Research Podcast. My guest today is Michael McCrary, CEO and founder of PureSpectrum. Founded in 2015, PureSpectrum is a modern-day technology firm that aims to be the AWS for empowering research automation. Prior to founding PureSpecturm, Michael helped pioneer both Cint as Managing Director and Lucid as President. Additionally, he served as SVP of North American sales for Greenfield Online. Michael, thanks very much for being on the Happy Market Research Podcast today. [01:10] It’s my pleasure. Happy to be here. [01:12] So, we’d like to start the podcast with an introduction of how you wound up in market research, right? Nobody starts their journey in kindergarten... “I want to be a market researcher.” [01:27] No, they don’t. [laughter] Interesting question. Before I got into this industry, I worked in publishing in New York City for a company called Meredith Corporation. And at Meredith Corporation, I had the responsibility of selling a magazine called Midwest Living. And being in New York City, the Midwest was thought of as the fly-over states. So I had to become pretty proficient in using data to support the ad sales initiatives. It was a beautiful magazine. People on the West Coast would know Sunset as its comp and Southern Living in the South and Yankee… [02:10] We had both, by the way, in our household. [02:12] Yeah, me too. So I knew data, and, oddly enough, I was connected to Keith Price and just outside of business. And that was the time when Greenfield Online had just sold its customer research business to TNS and was going to be focused exclusively on data collection sample. [02:40] So, what year is this? This is like ’99, 2000? [02:43] It’s after the dot.com bust. So it’s around 2002. And I’m in print magazine, and I can see the handwriting on the wall that this isn’t going to go well because you had advertising starting to take off online, but it was … [03:01] That was a tough time for print. [03:02] It was still actually good at that time because there was a lot of skepticism. If you go back to 2002, there was still... Television was still the big, dominant winner in ad dollars. Print was still pretty big. Now that looks very different today, but nobody really knew exactly what was going to transpire with online. There were a thousand different sites. This was before automation took place... the exchanges, and the platforms. Just a thousand calls from a thousand websites. So being in a big company like Meredith gave scale and leverage. So, I knew I wanted to do something online. And I was familiar with data, and it just so happened that Greenfield Online was hiring people to do sales. And I, obviously, had no idea what I was doing when I got there, but had great... You know, you think about the people who are on Greenfield Online. I’m very proud to say I’m part of the Greenfield Mafia.

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01 February 2019 - English Danger