Podcasts about Google Express

https://fellow.app/supermanagers/brian-elliott-how-slack-svp-approaches-culture-and-provides-flexibility/ Middle managers don't have it easy. They actually have worse stress levels than anybody else, including individual contributors and executives. In episode #120, Brian shares many results and interesting statistics done from pulse surveys at Future Forum on the way people are working. Brian Elliott is the Executive Leader of the Future Forum, a consortium launched by Slack to enable leaders to redesign work to be better for people and organizations. Prior to Slack, Brian was General Manager of Google Express, Google's full stack commerce platform. Brian shares how managers are coping and what kind of strategies are actually working, what is workplace culture and how to offer real flexibility. Tune in to hear all about Brian's leadership journey and the lessons learned along the way! . . . Like this episode? Be sure to leave a ⭐️⭐️⭐️⭐️⭐️ review and share the podcast with your colleagues.

Want the shownotes & resources delivered to your inbox? Subscribe at evolvepodcast.substack.comVictoria Ransom is the Founder & CEO of Prisma, the world's first connected learning network for K-12 that fully replaces regular school. Victoria's track record as a serial entrepreneur comes from developing 3 companies including Wildfire,  a social marketing software company, Victoria led the company to profitability in just one year and built the company to tens of thousands of customers, 400 employees, and eight offices worldwide. Clients included 31 of the world's top 50 brands. Wildfire was acquired by Google in August 2012 for $450M. Victoria joined Google as Director of Product, initially leading Wildfire and later Google Express.  But after having 3 children, Victoria and her husband and cofounder Alain Chuard, wondered, could they prepare their children to thrive in a tumultuous, ever-changing world? So they set out to reimagine what school could be. WHAT YOU WILL LEARN IN THIS EPISODEWhat are the problems of today's education systemHow to personalize a student's learning and scale it for othersHow to foster a community of learners online in engaging experiencesHow to decide big problems worth solvingand much more...Full show notes, transcripts, and resources can be found here: evolvethe.world/episodes/72The Evolve podcast is produced by Plato University and is a member of the  Social Good Media NetworkTIMESTAMPS(00:00) - Introduction(01:22) - What are the problems of today's education system(05:31) - How to research education from an outside perspective(07:40) - How school funding and higher education influence K-12 education(10:24) - What is Prisma?(14:10) - What is the purpose of education?(15:23) - A day in the life of a Prisma learner(19:56) - How to personalize a student's learning(23:16) - How to scale personalized learning(28:02) - Curating vs creating educational content(31:43) - How to celebrate student learning(34:37) - Badges vs grades(37:36) - How to foster a community of learners online(40:16) - Creating engaging online experiences for students(45:32) - Results of Prisma learning(49:42) - How has Prisma's model changed(53:40) - How to decide problems worth solving(58:26) - How to launch a company during a recession(1:02:17) - How Prisma built their team of educators(1:03:48) - Call to Action(1:04:16) - How we can push the world to Evolve

Show Notes: Victoria Ransom is the founder and CEO of world's first co-learning network that fully replaces regular school. Prisma is an educational startup providing its own live learning platform for 4th-8th graders (approx. age 9-14). It is Learner-centric, self-paced, outcomes-driven, interdisciplinary, and hands-on. Beyond the reading write and arithmetic, learners also enjoy Clubs, service learning, family events, and more. Victoria is a homeschooling mother and lifelong entrepreneur. She was also the Founder & CEO of Wildfire, a social marketing software company, which she led to profitability in just one year and built to 400 employees. Wildfire was acquired by Google in 2012 for $450M. Victoria joined Google, leading Wildfire and later Google Express. Key Takeaways: 00:25 What is Prisma all about? 06:44 How are you able to bring the magic of in-person to online schooling? 13:55 Three examples of amazing hand-on projects. 18:46 What's your prediction of where this is all going? 26:44 How are your kids? What school are you choosing for them? 28:02 Tell us about Synthesis. 31:03 How do you find Coaches? 34:31 If I'm a curious parent, how much is it and how many students? 38:02 What's your prediction on what learners will do from 9th to 12th graders? 40:20 How are you making sure that your learners are getting enough exercise and physical movement and free play? 42:35 Where are you geographically? 45:10 What's a metaphor to compare Prisma to Conventional School? Quotes: It's about working together to solve real-world challenges, discussion, collaboration and sharing ideas. We literally design a custom schedule for each kid. Give kids, especially 4-8 graders, some amount of scaffolding and not “do whatever you want” because that's overwhelming to many kids. Will this suit everybody? No. But could it suit a lot of people. You get to have a flexible model where you could still do your schooling no matter where you're living and you get to connect with and get to know kids from all over the United States and all over the world. This is about preparing kids to thrive in their adult lives and to contribute to the world. It's not to get good test scores. Work is changing so much and so now school has to change to meet that. We are looking for people that are really, really good at building relationships with kids, really good at giving rich feedback - because we don't have grades at Prisma. Social Links: Twitter- https://twitter.com/victoria_ransom LinkedIn- https://www.linkedin.com/in/victoriaransom Facebook- https://www.facebook.com/joinprisma/ Website- https://www.joinprisma.com

Schedule a complimentary session with Whitney here: https://whitneyawhite.com/biz. Learn more about Whitney here: https://whitneyawhite.com/ https://www.instagram.com/whitney_a_white/ https://www.linkedin.com/in/whitneywhite/ https://www.facebook.com/whitneyawhite/ Whitney A. White is founder of Afara Global, an innovation firm that guides startups, social enterprises, and corporate teams through the process of launching and scaling new products and services. Whitney is also the creator of Take Back Your Time, a coaching practice where she helps high achievers cut through the noise of the million and one things on their plates and get on a clear path to achieving the goals that matter to them most. Whitney began her career in management consulting with Bain & Company, where her work spanned go-to-market strategy, merger integration, and cost reduction projects across a myriad of industries. Whitney later led the business expansion, supply chain, and logistics teams for multibillion-dollar e-commerce company McMaster-Carr prior to leading fulfillment operations on the Washington, DC launch team for Google Express. Outside of her client work, Whitney is a proud mom and is passionate about contributing to startup ecosystems by mentoring emerging entrepreneurs. Connect with us: https://linktr.ee/creatorsroompodcast

Whitney A. White is founder of Afara Global, an innovation firm that guides startups, social enterprises, and corporate teams through the process of launching and scaling new products and services. In addition to her work with client organizations, Whitney leads Take Back Your Time, a coaching practice where she helps high achievers cut through the noise of the million and one things on their plates and get on a clear path to achieving the goals that matter to them most. Whitney began her career in management consulting with Bain & Company, where her work spanned go-to-market strategy, merger integration, and cost reduction projects in the energy, transportation, industrial goods, consumer products, and higher education industries. She then served in the City of Atlanta Mayor's Office where she drove performance improvements across several departments as Lead Performance Management Program Manager. Whitney later led business expansion, supply chain, and logistics teams for multibillion-dollar e-commerce company McMaster-Carr prior to leading fulfillment operations on the Washington, DC launch team for Google Express. Outside of her client work, Whitney is passionate about contributing to startup ecosystems and mentoring emerging entrepreneurs. A graduate of Davidson College, Whitney is Co-Founder of the Emergence Scholarship of the Davidson Trust and created the Davidson College Tech Impact Fellowship to encourage Davidson women and students of color to explore interests in Computer Science.Website & Client Stories: https://whitneyawhite.comGrab a Complimentary Breakthrough Session: https://whitneydiscovery.as.me/time

EP196 - Apple Flagship, News, and Listener Questions   A weekly podcast with the latest e-commerce news and events. Episode 1946 covers a visit to Apple's new flagship on 5th Ave in NYC, recent industry news, and listener questions. Apple 5th Ave Flagship Reopens News 2019 Holiday season has 6 fewer days between Thanksgiving and Christmas Credit card companies release new e-commerce payment flow EMV SRC  Best Buy moves to one-day delivery Nordstrom opens New York Flagship Barneys Bankruptcy eBay, Nike, and Underarmour get new CEO's Google Shopping flash sale and ‘buy on google’ Listener Questions Q1: Michelle Grant - Amazon and Walmart have patents around predictive shipping. Could you speculate on what impact predictive shipping will have on commerce? You mentioned it in episode 187, but it would be great to get more details. Q2: Holly Marie Pfeifer What’s the future look like for personalization with ITP cracking down on Safari and talks about Google being close behind in restricting third party cookies? Q3: Jeff Vogl I saw Jason’s question to Tobi about performance and PWAs, do you see them actually sticking? I know they “hot” right now, but how many PWAs do either of you have on your phone? Of those, besides Amazon, how many do you really use? Seems like something that works for the Amazons and Nordstrom’s of the world, but do you see it as a mid market reality? Q4: Karri Koivuniemi Any new info regarding what Adobe is doing with the Magento? What's your brief take on the current ecom platform landscape? Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 196 of the Jason & Scot show was recorded on Thursday October 24th, 2019. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Co-Founder of ChannelAdvisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Automated Transcription of the show Transcript Jason: [0:24] Welcome to the Jason and Scott show this episode is being recorded on Thursday October 24th 2019 I'm your host Jason retailgeek Goldberg and as usual I'm here with your co-host Scot Wingo. Scot: [0:37] Hey Jason and welcome back Jason Scott show listeners, Jason I've been firmly planted here in North Carolina lately but I understand you've been traveling around a lot and one of the places I'm super jelly that you got to go to is Apple's new flagship tell tell us about that experience. Jason: [0:57] I sure sucks. So this is the Fifth Avenue Apple Store in New York city so this was one of the first kind of. Architectural a distinct stores that Apple opened. And I I would I shouldn't remember what year it opened that I don't so it was called the cube so you know it was an underground store but above the ground they built this giant glass cube, with the floating Apple logo in it and you you kind of walk in and you either take a glass elevator or walk down this glass stairway into this underground store and the store has been closed for, probably a year while they were remodeling it and they opened it. Just in time for the iPhone 11 launch so I wasn't there on the launch day but I was there the next week and got a chance to check it out. Scot: [1:50] Wrinkle does it have that or they caught Town Hall kind of I would like the big wall in them. Jason: [1:57] Yeah it does it it is there new. Format the sort of city format so it has live trees in it it has a big Auditorium where they have a lot of educational content. This is already a quite large door and that it dramatically expanding in size so it's, it's a very big store one of the you know the old one was underground and it was all artificial lighting one of the things they did this time as they installed a bunch of. Fancy skylights so you know skylights throughout the roof and they all have light meters on them so the ambient light in the store, adjust to how bright the sky lights are so when it's bright outside the store is almost you know fully sunlit, but at night or on on overcast days there's more to ambient Lighting in the store so it's sort of a clever. [2:56] Fancy system I check a little bit because the this was the first store to have the glass staircase and that that's become a signature item for apple and then this door it was quite, controversial that the staircase is super expensive to build, and then a couple years after they opened it they had to remodel it and they upgraded the staircase and I don't know if you remember this but at the time like, the vendor took out the old staircase and through the stairs away in dumpsters outside of. [3:29] The store and entrepreneurial Apple Fans when dumpster diving collected these. These individual stairs from the glass stairs and sold them on eBay for quite a lot of money and. Scot: [3:45] I'm not forget dumpster dive to make some money. Jason: [3:48] Apple is really well I'm glad you didn't because Apple was really pissed and they they liked sued everyone that had one and tried to get them back and they like famous with, fire the vendor that did the work and you know if it became this Big Brand thing the Apple didn't want these like. This old Remnant from their store out on the market today it felt like a ginormous over reaction to a. You know some fans like like loving the Nostalgia of Apple but I will say it rains and snows a lot of New York and it was super impractical like all these people with wet shoes. Walk into the super slippery glass stairwell and the first thing Apple had to do like the first week they open the store is they had to hire a full-time guy with a mop. Just to be like constantly cleaning the stairwell and overtime with Abate they did is they threw in the towel and they they had like rubber, covers, did they would have over the glass stairwell for you know the winter season and so when I went back the first thing I was interested in it was that you at the stairwell and they totally gave up on the glass stairwell and it's now metal steps with like. Like a traction on it and stuff and I I imagine to myself that that was a about a piece of value engineering that they could only do after Steve Jobs have passed because I don't think he would have never accepted that. Scot: [5:16] How pedestrian metal stairs I would never go in that store. Jason: [5:19] Yet still at school the story is beautiful but I would not say it like. Move the ball forward in any meaningful way like it it uses all of the the traditional Apple gestures it feels very much like any of their other more modern Flagship stores and it's, it's quite big but there's nothing that you can get at that store that you can get at dozens of other Apple Stores and bigger equals. More of the same stuff not necessarily new stuff so in general like based on the amount of hype they had around the store I would call it slightly overwhelming it's a perfectly fine store there's nothing wrong with it but. It wasn't as I don't know evolutionary over previous stores as I had hoped. Scot: [6:07] You mean underwhelming you said overwhelming. Jason: [6:09] Oh gosh yes I apologize exactly meant underwhelming one kind of cool thing, yeah because some of the the new products that the what's it called the homepod is meant to be a sort of an audio file, Calibre product like they do hit now have like a. Like I so living room and then in an enclosed whistling space where you can kind of walk into a a little living room with a leather couch that's a little reminiscent of these. Magnavox ads from the 80s and you know listen to the airpod in a in an enclosed room instead of just on one of their wooden tables. And there's a secret exit I guess is the other interesting thing now so if you do. Scot: [6:55] What. Jason: [6:57] Yeah so if you you know there's a tourist entrance which is this stairwell and they're often is a line to get the bag down the stairs and into the store and it it's cool but it's kind of inconvenient answer they now have a like a. 10 of a discrete stairwell and a side entrance that you can like if you're local and needed to grab something you could pop in and out without going through the tourist entrance. So that's mine my scoop on Apple Fifth Avenue. Scot: [7:26] Any other trip reports to of what you've seen out there. Jason: [7:31] Also on that trip I visited some other New York retail that we talked about the Nike House of innovation store before and I want to go back cuz I've been there during the grand opening and to their true that they've done a month they continue to evolve that store and they actually had a pretty cool exhibit on the ground floor so. They have a a new like cushioning technology that they're promoting that uses thousands of little beads in the shoes. And so they they built kind of like I don't know what the best way to call it like almost like like one of those ping pong ball pits. [8:11] That you that you know kids would play in they built a giant caged pit, were the entire floor is this cushioning technology and then they figured out a way to project a digital image on the entire floor so they have things like. You know I cash a fake colored balls thing where you can run around and kick balls around and try to pop balls they're all virtual balls but it causes you to jump up and down on this floor a lot and you can you know you have all these bites. Different sort of instagrammable physical moments and you know people were in New York were in line to sort of get their picture taken in this so I kind of cool novel. Digital physical experience and. In the way you got in line is you had to be a nikeplus member and be running the app in the store and only then could you get in the queue so I thought that was kind of a clever experiential elements. To add to the to the Nike store and Nikes leaning heavily into forcing you to be a nikeplus member and having a lot of self-service mobile experiences in the store so this this kind of perfectly played into all of those things. Scot: [9:26] Lyrical will this episode of the Jason Scott show aside from the the trip reports is really focused on we're going to do some non Amazon news so you're where we have been Curry Amazon a lot here lately so wanted to catch up on some non Amazon news then we've also had a fair number of Wooster questions kind of TWP out on our Facebook page for we've had a pretty good discussion going so Jason watch on the new side. Jason: [9:53] So the first news item was sort of saving for our holiday show it's already starting to come up a few times so I thought I would that we needed to briefly mention it here. The way the calendar works this year. Thanksgiving falls on the latest calendar day it possibly could which means there are six fewer days between Thanksgiving and Christmas. Then there were last year and the reason I bring this up is, a lot of retailers are going to tell you you know that if they're their sales are soft at all it was because they had fewer selling days to sell this year and it already came up in the Amazon earnings call which was today, in a couple of other retailers have already issued cautionary tales that they have 6 who is selling days. And maybe we'll talk about this little bit more in a in a holiday took a show but, what are listener should know is that there's no science to the fact that when there's fewer days between Thanksgiving and Christmas that consumers spend less for holiday so like. [11:01] Back in the 1950s holiday shopping started on Thanksgiving and went through Christmas but for the last several decades holiday show shopping and started in the very beginning of November and went through Christmas. And there are still the same 61 days. Between November 1st and Christmas and New Year's at that there have always been in so like what tends to happen is when there are fewer days between Thanksgiving and Christmas. Purchases get compressed more and then there's less of a lowlands in shopping between the. Thanksgiving holiday in the Christmas cut off but I just want to sort of pre-plant listeners cuz we're already starting to see articles. Almost all of the retail data supports the fact that the number of days between Thanksgiving and Christmas doesn't have a material impact on. Holiday sales so when you hear that be skeptical it's a little like when retailers by in the weather. Scot: [12:01] She just took away the everyone's excuse for a bad holiday. Jason: [12:04] Yeah yeah sorry about that but like I feel like there should not be an excuse like everyone should have a good holiday. Unless something wacky happens with tariffs between now and then. I would seems unlikely so more newsy is so now get off my soapbox more Newsies stuff this week there was a new launch of a, a very boring Lee names product called the EMV, SRC in EMV is the name of a joint venture that MasterCard Visa Discover Card Diners Club. And a couple other companies started so it's a joint venture of all the credit card companies and SRC stands for secure retail checkout. So they watch the new product this week and, longtime listeners will remember that most of the credit card companies tried to wash their own check out services so there was a thing called check out by Visa there's MasterCard check out and these guys all wanted their home button on your Ecommerce checkout page, to have a alternative checkout flow. That was provided by the credit card company and they wanted to store your credit card instead of having the the retailer store the credit. [13:22] And they all have kind of you know what those products died they were never very successful customers number adopted them until they have now launched a new initiative, which has the same same sort of goals but it's not branded for an individual credit card it's it's branded as. Click and buy and it's you know in it it obviously works with any of the the credit cards and so it's an alternative checkout flow that's really designed that compete with PayPal. And today they announced their first three retailers head had launched and I think those retailers are Rakuten. November which is a donation site for a charity and one of the movie theaters at had launched and so this is. In theory an easier faster more secure way for for customers to check out and if you store your credit card in it on one side. And you could use that store credit card and any other site that use this flow and they so they've made the flow available for free and it's open so. And I think it's kind of lame. Scot: [14:34] Zoe has a big setup for it being line. Jason: [14:37] Yeah well so it's a step in the right direction when I get weight makes way more sense that they have to have a joint product in the each try to have their own product I used to call that. NASCAR in the checkout where you know all these different companies wanted to put their logo on your check out. So now you know it's Consolidated down to one there absolutely is a customer benefit like if you know the customer would love to be able to store their payment information in one secure place, and then be able to use it in any of the places they shop so if a bunch of retailers all adopted this checkout flow. It would save customers time cuz they could go to a new retailer that they never shopped at before and still not have to type their. They're shipping address and payment information because it would be stored in the the EMV SRC. So that makes sense and I think it's a smart play for for the company is to consolidate but here's my problem. [15:33] The people that should be the best in the world at a checkout form should be the credit card companies and they should you know follow all the best practices and make it as a little friction as possible and therefore isn't that great bike it's very kind of. A pedestrian middle-of-the-road checkout with a lot of practices that we now know aren't the best. They make you type every individual field for address and you know we know it works way better to have a single feel than and use like a a Maps API to do a autosuggest. You know it just it's surprising they didn't have a great check out for a while and then like PayPal. They make it kind of redundant so the way that these first retailers implemented it. You have to type your shipping address. Before you select your payment method so you don't have the benefit of this service should be that you don't have to take your shipping address but the retailers are making you type your shipping address before you get to the payment method so. To me that was just kind of disappointing. [16:40] So we'll see we'll see if it get some adoption or they do a Gentoo and try to you know I'm sure they're all listening to this and you know we'll take my advice. Which I will happily give them for free so a couple other little news Tibbetts that I promise will be shorter. Best Buy hasn't has announced that they're moving to one day delivery for e-commerce so you know obviously, Amazon send big ripples in the industry by doing one day delivery in Walmart quickly announced they would match and Target matches by using, store delivery and so now you know we see another big player Best Buy feeling like they're forced to go to one day delivery which I'm sure is going to be. A very expensive thing for Best Buy to implement so that's interesting seeing seeing more retailers follow suit there. Today is actually a big day in New York retail, there's there a Nordstrom store has been a flagship store has been playing there for a couple years and it just open today so Nordstrom open the men's store a little over a year ago in New York and now they have a you know like one of the best examples of there. Their women store available in New York City and I know that. The New York retail trade press was shopping at store today and I'll head that very favorable comments about the first day. Scot: [18:04] Cool I saw an article that said your Nordstrom was doing all this stuff to improve the brand and into Wall Street just kind of young and I think the Stock's been down about 25% year-to-date whatever they're doing hasn't been seem to get traction. Jason: [18:21] Yeah I mean like for a while the the growth had been in the discount stores which it for Nordstrom is Nordstrom Rack in the main light stores have been lagging and that you know they finally had to conceive the day the discount stores were cannibalizing the main line stores and you know opening 1 new story isn't likely to really move the needle this is like by all accounts has a great store it's a risky store because like vemos. Retail saturated Market in the world for sort of luxury department stores is New York City and you know that most of their competitors have, how much longer relationship with with the New York Shopper so, for for local New Yorkers it's going to be interesting to see whether whether Nordstrom is able to entice them, I see a lot of shopping in New York happens from Taurus and Nordstrom has a good brand so, I by no means think it's it's not going to work but I kind of think this could be become Nordstrom's best store and it still isn't going to be. You know a huge economic windfall you know happy story in the stock goes through the roof. [19:37] Diametrically opposed one of those historic New York department store brands Barneys has been in bankruptcy for a while and we are all waiting to see if they were going to, be able to emerge from bankruptcy with some sort of restructuring or they were going to liquidate or what the story was. You know Barney's is a strong luxury department store brand in New York Bike there you know heavily feet up. Featured in the The Sex in the City TV show. And you answer a lot of New Yorkers had a strong affinity for the brand. And then out today that they are not going to be able to restructure so they they sold all the assets to a company called authentic brand Group which is a we often Call ABG. I'm an ABG the holding company that owns the licenses to a bunch of. Mostly failed retailer so it's like the Nine West and Nautica and Frederick's of Hollywood and they license out the the. [20:45] The intellectual property for these these Brands to operators that want to run stores and so they it seems like the intention is to close all the bunnies doors except one in Boston. And they have already announced that they have a customer that they're going to license. The brand asset to and that customer is Hudson Bay Company which owns Saks Fifth Avenue so. Yeah Saks and Barneys would have been you know direct bitter competitors for a long time and you know it. Clear how they're going to use it yet but like in some way Saks Fifth Avenue is going to try to Leverage The Barney's brand which is. Interesting but almost certainly bad news for all the. The employees working in the in the Barney stores and you know people that like had a particular affinity for the bunnies experience. Scot: [21:36] How many Barney stores are there again. Jason: [21:38] Yes I was afraid you were going to ask me that and. Scot: [21:41] Have a uncanny Central would get one of our interns to work on it while I'm fucking in a. Jason: [21:46] Yeah if we ever had like notes or or like rehearsals or something like that would be super helpful under 10 I want. Scot: [21:54] We do rehearse every show three times so I don't don't get blisters confused by by the don't make it seem like we don't prepare for this thing. Jason: [22:02] Got you in my head I want to say at 7 stores so it's not a huge number of stores the a few of them ended up being inserted wackadoodle places like they open the wheel Las Vegas store. Scot: [22:17] They're pretty big. Jason: [22:18] Yeah it was their big beautiful stores. Scot: [22:21] Macy's size in my brain 20000 square feet. Jason: [22:23] Yeah but they were like no I think they're like considerably larger like 230,000 square feet. Scot: [22:33] This could be good from all again or bad depends on your perspective. Jason: [22:39] Yeah so I think they are like they are an anchor in a couple of miles but there's like something you know that the Manhattan stores were mostly freestanding stores their first non Manhattan store was like a Chicago store from the 90s I think they have a good store in Beverly Hills they actually there's two me a doom the mall trying to open in New Jersey it's called American dream and it's it's owned by the same people that own Mall of America and they've been trying to open the small for like 20 years and it's supposedly, can a partially open this month but guess who the the tenant retail anchor was supposed to be in that mall. Scot: [23:21] Barney's. Jason: [23:23] You got it so that's where obviously not happening so that's a yet another setback for for those guys I'm sorry not rooting against them but it just seems like that. A little bit of a wackadoodle concept in the current market it so definitely you know sad, to see Barney's go it'll be interesting to see what sax does with the brand you know sex is on kind of turnaround of their own trying to change their fortune and so, you know I think there's a lot of evidence that. When's red algae that does not work is to take to distress Brands and add them together so Kenny Mart plus years was not significantly stronger than Sears alone so what will see if if Saks and Barney's have a different approach. Scot: [24:15] Doesn't that don't sound terribly promising. Jason: [24:18] I'm super negative on these news items today I should have found some happier news. Scot: [24:22] You're grumpy Jason forgot grumpy Jason tonight. Jason: [24:24] Yeah also it's not a good week to be a retail brand CEO it seems like they're all losing their jobs. Scot: [24:31] Yeah and it's not entirely clear so an interesting one is both the Nike and UnderArmour CEOs have switched over. Nike + it's not entirely clear what's going on the lot of them site you know kind of standard just want to spend more time with family and all their stew lot of rumors that there's a lot of meat you kind of stuff happening out there that. You know that this is one reaction that I have no idea if that's true or not, eBay's CEO left in September that was kind one of the first ones and he just had a disagreement with a board board I want some start kind of dismantling eBay and if he wants all the parts to stay together so they the CFO took over there but I mention eBay because the new CEO of Nike is John Donohue who was the previous to Devin winning CEO of eBay, from eBay for SAS software business called servicenow and now he's running Nike, the new CFO is currently running until Under Armour I think president of the US took over on a reminder. Jason: [25:44] Yeah internal promotion what's a little interesting they're like I think you're right on Nike so 890 had phenomenal economic performance and Nike Revenue probably doubled during Mark Mike Parker's rain in Nike so that one didn't feel, like financial performance-related and there was a lot of controversy around. Like they're not being a lot of gender diversity in the senior management team at Nike and you know some sunlight you know not very good policies for treating female athletes in Nike inside I don't know if the cumulative effect of all of that was the deal or if he just chose to leave like Tiana I haven't heard any strong rumors on Nike but it almost certainly wasn't financial performance and Nikes case because they were you know they're frankly doing really well Under Armour has struggled more and what's interesting there is like the biggest rival for Under Armour has been the North American market and so you know now that the founder Kevin plank steps down I think he still the chairman of the board ebony step down from the day today and the guy they promote is the president of North America which is the market that that has been struggling so interesting and nothing else. Scot: [27:02] So that wraps up the news for show there was one thing I wanted to mention the news so I think one of the most under-reported and discussed in the industry Market places that I'm excited about I is the Google marketplace now they don't call it that I think that's part of the problem that the the way they articulate this to sellers what I would call sellers Merchants if they call it, Google shopping actions which is a terrible name and then for consumers you you can see it called by on Google the spin around 4 about two years if I recall and it's been on this kind of slow boil and what's, reason I mention it in the new section is here today right before we got on I got a email from Google shopping saying they were having a flash sale that's like you can't have a flashlight but look at what they've done is they've gone to all the the sellers that are in the buy on Google program, I'm in first while they've upgraded the program where I was able to use it on my iPhone and my Apple browser, I'm on my desktop and it's much easier to use than a then it has been in previous iterations work Sky Android only intact and to kind of like the Google Play permissions in and. [28:23] Payment methods do you have set up so it's really good experience so we'll put a link in the show notes to the splash page and I was able to get $40 off of a pair of iPods that had my eye on the new generation of some older ones so I was just blown away by The Experience got a really nice one page checkout the shipping was very Amazon asking that is Snappy so you know there's there's we talked about on the show about how Amazon's ads are really threatening Google looks like Google's waking up to this and I'm cautiously optimistic that this Mark this kind of by on Google it is a pretty interesting new and trending Marketplace world and I would encourage our our books to maybe this experiment without as a holiday item I think it's relatively easy to turn on if you already have you know you can go to Google shopping list. Jason: [29:22] Yep and it correct me if I have this wrong but in my mind this is sort of the successor to what used to be called Google Express rides are there there's both of delivery service but there was a, Google Express shopping portal where they aggregated all the items that work, being sold by Google Express and now they have this new portal which is shopping. Google.com which Aggregates all the sellers that are using the the. Google shopping actions tools to sell products on the Google platform is that am I thinking about that right. Scot: [29:59] Yesterday so they had two actions separate then they kind of had it inside of Express then Express kind of as we. As you know it kind of went away and now they're kind of gotten rid of that brand this far as I understand so they've gone through kind of like four or five iterations here that have been. Part of the reason I don't think a lot of people are talking about this is it it is very confusing but now I just want experience I went through was actually really good reggae email and it said there's a flash sale prices were really good it seems like Google was supplementing them took me to a page that was, coherence and really only shop on Google items that the only other thing I've noticed is you can now if you do a search result Uber Google shopping I get an Amazon Prime like filter which says you know hey show me only the buy on Google items that are in this market place and what's nice about that is you know it's got a cart metaphor so I don't have to go to 6 different retailers websites to buy stuff and and then the flash sale is nice because it also has a bunch of additional discounts to really nail the user experience it still think they need to do a lot on The Branding but I think. This is good cuz I can Foundation we have the right pieces in place to go do some Brandon that would make sense. Jason: [31:20] Yeah I know and it definitely seems like Google is fully committed to figuring shopping out and it makes sense that they would cuz obviously you know there's a lot of chatter about Amazon stealing ad revenue from Google news so you know if your, if your Google it would make sense that you'd want to have a viable shopping experience to try to protect that Revenue. Scot: [31:43] Absolute cool that wraps up our news part of program and let's jump into some listener questions. Jason: [31:57] Questions their questionnaire questionnaire questions. Scot: [32:02] Jason you know I don't, I feel like I've put my thumb on the scale or something but mostly questions are actually in your realm so I'm going to we're going to go into an interview style here. We usually like to alternate but really miss these are in your room so jump into a man and you're going to be the guy answering most of them so the first question comes from longtime listener frequent guests Michelle Grant and she says Amazon and Walmart have both have patents around predictive shipping could you speculate on what impact predictive shipping will have on Commerce we mentioned it in episode 187 but she'd like to get more details. Jason: [32:41] Oh. Now I have to try to remember what we said in 187 better than Michelle remembers it and that light. Scot: [32:47] You said you were the world's leading expert on it is Farrakhan. Jason: [32:50] Yeah I trust Michelle's memory a lot more than I trust must be haven't heard about predictive shipping before like super literally it's this notion of another way to call it would be in Tissa Batory shipping to say like hey using big data and your typical trans I assume you're about to run out of peanut butter so I'm going to send you a new jar of peanut butter and if I'm right and you needed peanut butter great you keep the peanut butter and I'll charge your account for it if I'm wrong here's some super easy way to return in the peanut butter and you won't be charged for it so. [33:34] It's a specific version of a broader category of experiences that I'll call Auto replenishment right and you know Auto replenishment to me is this notion that, today my shopping is very inquisitive like if you need peanut butter, you either go online find the right peanut butter added to your card and buy it or you drive your store find the peanut butter and and pay for it but you you had to take a bunch of overt actions to get that peanut butter and increasingly in the future there going to be a lot of products that you're going to get implicit lie without having to take all those steps and so, the ways you might get an implicit product or it might be predicted we ship to you which is what Michelle was specifically asking about. [34:21] You might have a webcam in your kitchen that's keeping this noticing how much you use peanut butter and ordering pink peanut butter for you when you when you need it kind of like a video version of Amazon Alexa. You might have a smart trash can that notices what packages you throw away and automatically reorder them. You might have a fridge that let you very easily tell it when you use the last of the milk or the eggs or something and increasingly you might have a bunch of. Internet-enabled devices that know when they're out of their consumables right so already you can have a water filter pitcher that knows when it needs a new filter in orders that you can have a dishwasher that orders more soap when it needs it, and so you know there's a. Using all of these techniques that iot devices the smart kitchen and the predictive shipping there's a significant amount of purchases that we that we have to explicitly do today that will probably happen in puts Italy in the. The not-too-distant future incident. [35:26] Specifically answered Michelle's question I think the cumulative effect of all of this Auto replenishment can have a huge pronounced effect on retail, so so I've had my team do some sort of. Studies on you know what percentage of products in a typical Walmart store for example. [35:51] Would be suitable for auto replenishment and in the answer is it ends up being about 40% of the skews in a Walmart are things that you could. Reasonably expect to be fulfilled via Auto replenishment, and so imagine the world was calling five years from now when you never go to the store to get toilet paper or paper towels or peanut butter because through one mechanism or another all those things. Show up when you need them at your house suddenly the Walmart store is 40% too big and. [36:26] A bunch of the reasons that you had to go to a store have gone away so the number of visits that you have to that store, have gone away in the amount of Isles you're going to walk in that store that are you know potentially going to cause you to serendipitous we discover new products and impulse items, have gone away and so the you know we talked in most markets that like if you can change the market by 10 or 15%. That really is an inflection point that can dramatically change the whole market and so if. Auto replenishment can get to 40% like that that would be. A pronounced change in retail and the way I like to talk to retards about it the way I think about it is you know I used to spend a lot of time at Best Buy. The 40,000 square foot store 10,000 square feet of that store where designed to sell these things that came on plastic circles called music. [37:26] And people would buy a new music in some cases every week so you might visit a Best Buy store 50 times to buy music and you probably only shop for a TV every 2 or 3 years. [37:37] Because you come to that store every week, you have to walk by the TVs and when you're ready to buy a TV. Most likely buy it from Best Buy so what happens in the world when no one buys plastic circles anymore and you all download your music on Spotify. [37:50] Suddenly the 40,000 square-foot Best Buy store is 10000 square feet too big and has a huge economic problem and then Best Buy's case. They they really struggled with what to do with that Gap that was both the traffic driver and you are significant, square footage in their store they tried a bunch of things today what they mostly do is outsourced that space they sublease that space so Apple buy some of that space Samsung buy some of that space, Microsoft buy some of that space and they sort of have a Bazaar of of a brand funded displays that I have taken up that space and they've done some different things to, replace the traffic they provide lawn services there now weaning into Health Smart Home all these different things but none of the things were completely successful at replacing the traffic that that CDs wants gave to Best Buy and you know it's very possible that grocery stores and you know major Mass merchants will go through this same same Quagmire where where they'll have to figure out you know changes to their business model to accommodate the fact that they're certain kind of products that we're just not likely to, explicitly shop for at some point in the future do you buy my version of the future at all. Scot: [39:11] I do you know the thing I would add and eating you do a, ask it what you talked you do where you talk about this where you wouldn't when you just drive it people may be saying you know that's really weird like stuff I haven't ordered shows of my house that's weird but what I think happens is where I need to loosen up to that little bit and use the example of you know 10 years ago people would say never get in the car the stranger now we press a button on her phone and do it all the time ride sharing apps and don't think twice about it if people put all their food on Instagram and stuff thanks to her behavior changes faster than we give it credit for and how do you say example of Stitch fix right so there's there's millions of subscribers to stitch fix that are used to the cycle of I get a box of stuff and I return pretty good chunk of it and I keep some I think that's the kind of the format it would take is you imagine you get all use Amazon cuz that's my I go to you say yes imagine you just kind of get this weekly box from Amazon and in there, you keep 60 70% of it and then Amazon's coming to your house so much in your neighborhood so much they don't mind picking up a bunch of stuff I hate you get back convenience factor without way you would you would really think of it as wasteful I think a lot of people kind of look at in the weather be super wasteful cuz it's actually more efficient. [40:29] Put more stuff in that box and it's Greener if you could be, the math of that in an Amazon you could actually pass a bunch of shipping savings to you as well when you stay so I didn't hear you say is just a simple one and I think the Amazon patents kind of Simply around one of the times I saw was around you know frequently people in my house on my Amazon account will throw things in the car and just kind of like leave it there for their fries and they won't check out to Amazon could preemptively ship stuff like that to you know so or if you spent a fair amount of time on an item page and items under their not to do that with a high consideration product like a digital camera but you know what say you're you're you know you're looking at a pair of shoes they can go ahead and ship you two or three sizes that shoe knowing you'll probably take one and you were probably going to do that exact same real kind of return pattern anyway if they've shipped that with a bunch of other stuff already on its way it kind of Ride Along Ride Along quote a quote for free or for very little, there's just kind of like science fiction where all the devices are ordering for you but there's kind of simpler stuff we can do in the interim to get there. Jason: [41:39] Oh for sure and I would even say it like, there's lots of signal the retailer can use to inform that prediction and you met you know the browsing signals that you mention the the stuff left in car that the actual purchase history but, like let me give you a scenario that's even easier so what happens when Kroger buys a popular app for tracking your calories online and they now know for a big chunk of their customers like what they ate at every meal because you logged your food consumption into your diet at right so now Kroger knows not only what you browse for and what you bought but actually when you consume it and so they can you know super accurately, predict when you need more of those items and it it you know it's not black magic or anything like there's a gentleman reason that some users would want to tell Kroger when they use those items, because I got some some benefit for that and I guess they're one of the thing I throw in there is predictive shipping doesn't. [42:44] Automatically mean to your house so there's a flavor predictive shipping that in essence is already have and it happening some of the Amazon patterns for predictive shipping, actually are proposing that they would predict that we ship popular items to the basement of your condo building our apartment building right so I can predict like I can aggravate the predictions for you know the 50 people that live in this building and I can Amazon can we space in though in the basement of that building and they can stage the stuff that that buildings most likely to buy in the basements and then when they get ordered the delivery cost is from the basement to the the unit instead of from the Fulfillment center to the unit right so a flavor predictive shipping is. [43:33] Predictably staging the stuff closer to the consumer and I would argue Prime now is sort of a version of that already where you know they have they put them in centers that are several hours from metropolitan areas and those those filming centers have a million items and then they take the 60,000 items that they're most likely to sell to that metropolitan area and they put that in a smaller Warehouse that's a 30 minute drive from most of the residents in that City and you know increasingly they might stage even more popular items more closely the customers to enable the one day delivery in all these other services so I I feel like baby steps in predictive shipping is kind of staging items closer and I do think it's totally realistic that In Our Lifetime you know there's white I did it just doesn't make sense that you should have to stress about running out of toilet paper. Scot: [44:25] Yes it's going to be one thing the e-commerce industry delivers to the world cool our second question comes from Holly Marie Pfeiffer and it says what's the future look like for personalization with ITP cracking down on Safari and talks about Google being closed behind and restricting third-party cookies. Jason: [44:45] Yeah well so I'm have to interpret this question. Partly because there was a thing called 3rd party cookies and they mostly are already not allowed so you know a cookie is a little digital footprint and it gets laughed when you visit a website and it can store some data, that that website uses about you right and so for a while it was possible to four. When you visit us a Retailer's websites a walmart.com Walmart could have permission to go look at a cookie that shared amongst many websites and that was called a third-party cookie Vera Bradley security reasons browsers don't allow that anymore so walmart.com can only see cookies that are designed for walmart.com and no other website can see those cookies so it said that kind of. Personalization has already tightened up but there are lots of other ways that browsers try to identify you and share information about you and I think Holly's main point is the internet is kind of cracking down on all of those ways so there's a thing called browser fingerprinting. And essentially you know I can ask the browser. [46:12] For thousands of settings that you have set in your unique browser and your combination of settings for all those settings kind of. Equals a unique fingerprint that's going to be different than almost any other user on the internet and so by. [46:27] Asking your browser all those questions I can create a unique fingerprint for you to identify you uniquely Scott even if you delete all your cookies and so there's a you know a fair amount of. Advertising based personalization on the web that leverages these fingerprinting Technologies, and increasingly the browser is not letting you asking all those questions because they realized that it was being exploited for for privacy reasons, and by default the browser isn't storing cookies at all or is much more restrictive than its privacy policies then then they used to be and so there are a lot of us that feel like, a lot of the ways that a marketer would have leverage third-party data to improve. Their ability to Market to you when you're in a particular website are all things that for a variety of privacy reasons are, going away and they're going to be more restricted right and so you know today when you go visit a website you visit Walmart Walmart knows everything that you told Walmart about it but Walmart can also go to. Axiom and Epsilon and all these third parties and buy a bunch of extra data about you that they could potentially use to Market to you, and you know there's probably like. [47:47] Nearer than further future when marketers aren't going to be allowed to apply any of that third-party data to you so they're only going to be allowed to use data, about you that you had explicitly provided to them and and they they have disclosed their collecting and what they're doing with and so, it does change a bunch of marketing tactics that does change. Did the palette of personalisation options that you have available but frankly like I would argue that we are doing an extraordinary crappy job of personalizing experiences to all the data that we have access today in to the fact that some of that data might be less accessible to us as marketers in the future like like, you know do a great job with all the data you have before you you're crying about not having access to more day that's why I feel like there is a huge opportunity to dramatically improve personalization you don't even with just first-party data and so I personally don't view it as a a disaster that the sort of wild west of third-party data is is likely going to go away. Scot: [49:02] Call Melinda secret time time so we'll probably maybe do the short version of these this next question comes from Jeff Vogel I saw Jason's question to Toby about performance and pwas do you see them actually sticking I know they are hot right now but how many pwa either of you have on your phone of those besides Amazon how many do you use seems like something that works for the Amazon to Nordstrom's the world but do you see it as a mid-market reality. Jason: [49:33] Oh Jeff it's so cruel. Just short answers and then gives me a juicy p p w a question. Scot: [49:41] Take all the time you want it's our podcast. Jason: [49:45] Yeah yeah that's got so so first of all the the question he's referencing is the founder and CEO of Shopify did a kind of ask me anything on Twitter, that's Toby and I took the liberty of asking him a question about you know is there any plans to dramatically improve, Paige performance, on Shopify sites and specifically of Shopify was going to move to something like Progressive web apps and Toby was nice enough to give a video response to my question and he said we're absolutely, doing major evolutions of our performance right now so stay tuned for you no big announcements about us optimizing our performance which candidly is a problem with Shopify it's not a particularly. Bass performing e-commerce experience at the moment so glad to hear that Toby is committed to fixing that and I floated pwas as one of the primary ways you would do that and Toby didn't agree with me like so he's like we support pwa, but that's really not the best way to get performance so this requires like a slightly deeper dive. Jeff I suspect the way you're thinking about pwas is exactly backwards right sappy wa stands for Progressive web app. [51:07] And it has this unfortunate word in it app and so when most people here that they go oh, pwa is a replacement for Native apps and what you would do is you go to a website that's a pwa and you'd quick save on my homepage and now you have an icon on your phone that you can click. Anytime you want to do lunch this pwa and you know he he's referencing that guy shike aren't only really big companies going to be able to convince people to save the pwa is to their homepage. And here's a funny thing what a pwa really is is it's a best practice way to build a mobile website. [51:45] And you never have to store it on your homepage it simply means if starbucks.com is built as a pwa when you go to starbucks.com from your mobile phone. You're going to get a highly mobile optimized experience that's likely to load much faster be perceived as welding Fastener and support the very latest. Mobile capabilities in your browser so it's using your browser to deliver a great mobile experience native apps, are indexed by Google so if you do a search on Google you're not going to get pointers to the, the interior content inside of a native app but a progressive web app is a website so it all of its content is indexed on Google you can get a result on Google click on that result and it'll take you right to that part of the progressive web app. It just so happens that as an optional feature of progressive web apps. [52:37] If it's a app if it's a website you use a lot you can save it to your desktop in or to your phone home screen and then there will be an icon that you can use to lunch at but you're really just watching. That Brands website and so I actually think. Pwa most benefits the not Amazon's of the world Amazon is about the only retailer that successfully has God than 50 million consumers to download and install their app like almost no other retailer can get a native app installed on a lot of. Devices Amazon can so if you're not Amazon and you want to Rich mobile experience. [53:15] A pwa is the way to go right now so I at the moment disagree with Toby I think. Pwa is are much more important for mobile performance then apparently Toby believes they are. Time will tell there are a bunch of retailers that have launched pwas and a reporting dramatically better. Performance and therefore business metrics as a result the example I use a lot is in the US Starbucks has a mobile app and super successful. But as they've expanded all these other countries they didn't rewrite that mobile app they built a pwa so in China the way you would do mobile order and pay the way you would do Starbucks pay is through the pwa website that Starbucks belt, and they have built a a pwa version of their website in the US now and you can try it and it basically it'll mobile web browser gives you all the functionality. [54:13] Previously you you would have needed an app to get so I think it's a really good experience. You don't see tons and tons of deployments right now because they're frankly really hard to build them so they're expensive to build. I'm in a ton of retailers just spent a bunch of money building building a responsive design website and saw the last thing they want is Jason Goldberg to fly in and go your responsive website sucks you should build a really expensive pwa to replace it right and so. Quite frankly there just a lot of retailers that aren't in cycle on. Making that kind of investment right now but almost every retailer that is having to make a new investment in their mobile experiences. [54:51] Is adopting pwa in the first crop of those that did are getting great performance so. I'm actually curious to have a Toby's a super smart guy. Cheers to have a longer conversation with him then you can have on Twitter to understand why she's not as bullish but my. Sort of skeptical suspicion is Shopify just isn't particularly well architected to. Replace the webstore model with a pwa web store and you know they built their own Paradigm they they have this development language called liquid and Toby obviously loves the stuff that he built so he believes the fastest way to get a mobile website is a better implementation and liquid and they support pwa is kind of a bolt on but not really is coordinated technology and so I suspect part of Toby's hesitation is that his architecture just doesn't support it as well but, hopefully I'll get the chance to have a deeper die with him and then we'll find out. Scot: [55:58] Cool that's a good tie into this final listener question this comes from Carrie and I'm not going to say carries last name cuz I won't say it right so will call Kerry k any new information regarding with a Dobby is doing with the Magento platform and kind of a it's a two-parter here as we're trying to go fast and then this is one you can do really fast what's your brief take on the current status of all of the Commerce platforms. Jason: [56:25] Yeah so that it's a better time than you might imagine because I'm like Shopify Magento is kind of all in on Progressive web apps, like here here's a kind of my Readers Digest on the Adobe and Magento first and then the overall landscape later show magenta was a super popular e-commerce platform it's been deployed millions of times it's you know most people that the plated didn't pay for it and it's you know open source on-prem solution and that was called magenta 1.0 so there's Tennessee. They're they're still running magenta 1.0 there's a you know even more sites that installed magenta 1.0 at one point and then just kind of abandon their business right so, it's been a super popular platform for a long time in the last three or four years if you were small business that wanted to do lunch and e-commerce site you were Louis less likely to pick. Magenta which is hard to install and host and all these things and way more likely to pick Shopify so Shopify his gain way more traction while I would argue Magento has lost a lot of traction with small businesses, but while that was happening, Magento didn't stand still they built Magento 2.0 which was much more modern architecture for an e-commerce platform it was better in a lot of ways. [57:44] And only one piece of bad news Magento got very few people to use Magento 2 and very few of the, the the magenta one sites have migrated to Magento 2, but Magento 2 is better in most ways and today Magento 2 is one of the platforms that had the best native support for Progressive web app. [58:10] So well they don't have like Magento is kind of A Tale of Two Cities they have a long in the tooth old e-commerce platform that that has a lot of flaws but has a huge install in loyal install base, and they have a new platform which is much better which supports much more modern standards and better security. And they don't have a lot of traction with it yet and then you know when they found them in that circumstance they got bought by Adobe. Which you know it has a huge investment in content management this platform called Adobe experience manager AEM. An AEM scomar strategy was to partner with e-commerce platforms so you know what a job you would say is. Run AEM in IBM websphere or run a.m. and sap hybris together and we have these design patterns that let you run these two super you know expensive complicated pieces of the software together. [59:12] So at the moment. I would say Adobe has not merge those two strategies like they now that they own Magento they they have a strategy that says hey run AEM and Magento together. Like we used to talk about running hybris or sap. And like I don't think they've got a lot of traction on that like it it frankly doesn't fit because in Magento is cheap and then in a.m. is expensive so if there's not. Like a huge amount of overlap of someone that wants those two platforms. And then separately they have this pure magenta solution which is hey you don't need a Content management solution adopter magenta to you know Embrace Progressive web apps and embrace the future and its really great solution so, what we're all waiting for is Adobe to kind of reconcile those two strategies and say like hey how does AEM fit into the Magento 2 pwa World am is not very good at pwas but you know with Magento is selling their vision of the future there they're talking heavily about pwa so is there in a little bit of an awkward place right now and we're all waiting to see how they they reconcile those those two pads there's there's a number of ways they could do it and frankly adobe's acquired a lot of other Technologies in the past and ultimately been able to do a pretty good job of weaving them together. Scot: [1:00:38] And then the second part of that question was some of the other platforms you've spent a fair amount of time on Shopify and Magento maybe throw was still a little big conversation there and then walk up to Salesforce Oracle sap platforms. Jason: [1:00:57] Play my one sentence answer is the state of e-commerce platforms right now is. Convoluted right so that you know that the entry-level small business platforms of choice Magento and Shopify and as I've already mentioned Shopify phenomenally gaining traction, and very low low risk easy implementation a lot of things going for it Magento 1.0 open source not so much not gaining a lot of new users One Step Up from that they're their platforms that are you meant to be like slightly more Enterprise friendly like you mentioned Bigcommerce and I would call you I would say Bigcommerce as a kind of. Stayed flat and Shopify his kind of successfully moved into Bigcommerce is space so they have a new flavor of shutters not that new now but. A newer flavor of Shopify called Shopify plus which kind of targets directly the Bigcommerce is of the world which were maybe like one step up Market from. From Shopify Bigcommerce is going to support more things like B2B workflows and things that that Shopify probably doesn't have yet they're a bunch of. [1:02:11] Newer platforms at the next step up that don't have very big installed bases but they're all these platforms like, mozu and. Commerce Tools in Alaska path and you know a whole set of platforms that each have some pros and cons but just don't have a huge installed base. And then you get up to the what what was the Big 4 which platform is most likely to be used by my clients and be used by it like big Enterprise clients it was demandware which is now Salesforce Commerce Cloud which. Is doing really well has a lot of traction and you know they're probably doing a really good job of evolving the platform. And then there are these three on-prem so in that that pop on his cloud-hosted platform. Dentistry on Prem platforms that were really big amongst Enterprises there was IBM websphere Commerce which I didn't actually sold and you know now. Is a little bit of forts platform there's Oracle atg and there's sap hybris and I would argue that all three of those platforms have wildly lostine. As users have seen how expensive and high-risk they are to install and how long the installation takes and how much of that experience you get out of these smaller cheaper platforms for a fraction of the price. [1:03:39] Sap hybris has a bunch of features that are not in Shopify plus but once you paid $10,000 for a year of Shopify Plus. It's really hard to spend millions of dollars and wait 9 months or 12 months for implementation of, of sap hybris so I would like say at the moment the Enterprise platforms are really kind of tanking, it remains to be seen what what will replace them do man wear his you know star Salesforce Commerce cloud is done by far the best of those Enterprise Solutions, and the the small business guys are growing up with their clients and so you know that the shopify's in the world have have many more Enterprise clients now that some of those. Originally small businesses like Warby Parker you know have gotten bigger on that platform. And not you not argue there's a bunch of new technologies that all the it guys like that are micro service-based and all of these new Frameworks, and it seems like that's what all the customers want but like. No one platform has kind of won the majority of users on that platform so at the moment it's a it's a very fragmented market and it's it's difficult to pick a winner so it's to be honest not the best time in the world to pick a new platform if you don't have to. Scot: [1:04:58] Yes some of the api-based funds called themselves headless which I think is bad Ben marketing unless it's Halloween. Jason: [1:05:05] Yes and pretend most of like there's not perfect overlap but most of the Headless systems or API BAE systems are. What we would call Micro service pay system there are ways to be headed west without microservices but that's getting in the nuances that we probably don't need to get into on the show. Scot: [1:05:25] Can you be headless without microservices but still do pwas without third-party cookies and predictive shipping. Jason: [1:05:34] I was going to say yes till you threw in. Scot: [1:05:37] Cool started to sound like a little word salad which means it's probably time to land the plane here. Jason: [1:05:46] Yep if I'm totally confused anyone and you want to ask me five questions feel free to hit us up on Twitter or Facebook page, you know is if we added value on the show we sure would love it if you jump on the iTunes and get us that five star review where one of the best reviewed e-commerce podcast on the web and frankly we'd like to keep that status and I need your help to do it. Scot: [1:06:09] We hope you enjoy this episode of industry news and listener questions. Jason: [1:06:15] Until next time happy commercing.

Alex Eremia trained as a data analyst and has experience building eCommerce and web products. Alex also worked at Google Express, where she was part of the team to create the first Google eCommerce experience for the Google Home and helped reach positive order margins for some stores. Most recently, she founded Bingewith to help everyday content writers match the prowess of Bloomberg by engaging their audience with insightful audio content. BingeWith provides an audio player "play button" for any webpage - so users with dyslexia or those who prefer to digest content via voice can easily read content on a webpage, PDF, eBook or online article. Using intelligent technology - the player can locate which content on a page is relevant and read it in a variety of tones and speeds. Back in 2016, I had an idea to bring a human voice to my column at INC magazine by embedding a podcast interview with the startup I was writing about at the bottom of the article. The idea was that visitors could learn from startup stories and then hear the human voices behind it afterward. However, INC decided it wasn't for them and wondered if I could focus on listicles such as "5 ways to be a better entrepreneur," so we went our separate ways. For these reasons alone, I was incredibly excited to hear more about how Alex is transforming written articles into audio content and how everyone can listen to the internet with BingeWith. Alex Eremiajoins me on my daily tech podcast and shares her startup story that has taken her from being a Google analyst to voice tech innovator launching BingeWith. We also explore her experiences with voice tech and artificial intelligence.

In this episode, Paul and Daniel read and critique Google Express reviews for costumes with beards and/or other facial hair. Special guest: Paul Alaga

PJ Bruno sits down with Enterprise AE Patrick Forquer and VP of Growth Spencer Burke to discuss online grocery shopping, Reddit raising a huge Series D round with a near $3 billion valuation, and Warby Parker's new augmented reality shopping tool.          TRANSCRIPT: [0:00:18] P.J: Hi everyone and welcome to Braze for Impact. Your weekly tech industry discuss digest. So this is a place where we get together each week and just talk about what's happening in tech. This week I'm lucky to have with me my pal Patrick Forquer who is on the sales organization here at Braze. Next week we'll hear from someone from a different department, probably Customer Success, something like that and then the following week maybe someone from product and then so on and so forth. So we can get multiple different angles at what's happening in the tech industry. Like I said today, I'm lucky to have Patrick Forquer and also Spencer Burke. I'll have them introduce themselves.   [0:00:51] Patrick: Hey, I'm Patrick [inaudible]. I'm a strategic account exec here at Braze.   [0:00:55] Spencer: Thanks PJ. I'm Spencer Burke, the VP of growth.   [0:00:58] P.J: How are you guys doing? How's the week trucking on?   [0:01:01] Patrick: It's going okay. No, it's going great. It's great to be here with you P.J. Looking great in your Heather Gray shirt and as always.   [0:01:09] P.J: It's a good color. Spence, how are we doing?   [0:01:11] Spencer: Going well. Got a ski trip planned for this weekend driving up to Vermont, so can't complain.   [0:01:16] P.J: Always at the skiing Spencer Burke.   [0:01:19] Spencer: It's a winter. I got to get it in.   [0:01:20] P.J: Got to get it in guys. You know what, without further ado, why don't we jump on to what's happening this week? This first article, 'Why people still don't buy groceries online'. This is a very interesting thing to me. Actually, let me set up the story because I think they did a really good way of setting this up in the article. Nearly 30 years ago when just 15% of Americans had a computer and even fewer had Internet access, Thomas Parkinson set up a rack of modems on a crate and barrel wine rack and started accepting orders for the Internet's first grocery delivery company, Peapod, which he founded with his brother Andrew. Back then, ordering groceries online was complicated. Most customers had dial-up still and Peapod's web graphics were so rudimentary that customers couldn't even see image of what images of what they were buying. Delivery was complicated too. So the Parkinson's drove to grocery stores in the Chicago area. They actually did this and bought what customers had ordered and then delivered the goods from the backseat of their beat up Honda Civic. When people wanted to stock up on certain goods, strawberry yogurt or bottles of diet coke, the Parkinson's would deplete whole sections of grocery stores. This is, this is wild. I mean it's interesting because we were all constantly talking about convenience and delivery of all sorts of things. Why not groceries? What's the deal?   [0:02:41] Patrick: Yeah. So when I was reading this article, the first thing that came to mind was if, if we rewind 10 years from today and we took a poll of everyone at braise about, which would be more successful grocery delivery or an app on your phone where you tap on one button and a stranger in a Honda Civic pulls up and drives you somewhere. I think we all would have bet on the grocery delivery piece of that. Right?   [0:03:07] Spencer: Every time.   [0:03:08] Patrick: So it is crazy to me and the numbers are super low. I mean 3% of people getting grocery delivery. Spencer, what was your initial take?   [0:03:18] Spencer: I'm curious, have you guys used the grocery delivery service?   [0:03:22] Patrick: So I have, I had a really bad experience actually, so I haven't done it since. And I think that's part of the challenge in this article where-   [0:03:31] Spencer: Can you get into that bad experience or is that...   [0:03:35] Patrick: So we tried to use the grocery ordering off of Amazon Alexa and my wife ordered paper towels and-   [0:03:46] Spencer: Just paper towels?   [0:03:47] Patrick: Yes. And a couple of other things, but I kid you not, they delivered us what must have been the majority of the warehouses paper towels to the point where-   [0:03:58] P.J: Jesus!   [0:03:59] Patrick: ...for two and a half years, we were using paper towels off of that one order. So obviously that's an outlier. But yeah.   [0:04:08] P.J: It seems like it's also, apparently America is really not adopting it as much as other countries like it seems like in Europe. Also in Asia it's like up to 20% or something like that of consumers are using online and it's only 3% here in America. Does that speak to anything that we're doing or what do you guys think?   [0:04:27] Spencer: Well, I mean I think part of it is most people... Most people have cars. Most people live in an area where they have some kind of large grocery store chain and so if you're driving to work, stopping at the grocery store on the way home, it's not changing the convenience kind of function for everyone in the same way that like Lyft or Postmates or Seamless might for your average consumer. Personally, I've tried it here in New York. I recently moved to somewhere that just doesn't have as many large stores as close to me. I just thought, sure, why not? Let's try Amazon Prime. Amazon just bought whole foods recently and let's see how it goes. I think there's a lot of challenges with it. You don't see exactly what you're getting. If something's out of stock, you're relying on them making replacement or not providing it at all. So, if you're planning on using one of these services to plan a dinner you might not actually be able to cook what you intended to or you might not be able to put that meal together because the delivery service wasn't 100% versus if you're in the store, you can kind of course correct as you go.   [0:05:32] P.J: Right. I feel like a lot of us order all sorts of things through the Internet. I'm sure that list goes on, but as far as grocery shopping something that...it's ordering Seamless as one thing, right? It's prepared and sent right over to you as opposed to groceries. People probably a little concerned like you want to feel your fruit, you want to see your meat, you got all these things. I feel like there's a little fear around that probably. For me anyways.   [0:05:59] Patrick: Well definitely. And then you know, they talk about the challenges that these companies have. It's a lot more complex and it would look to me that on the surface with things like some items you have to keep warm. Some items you have to keep cool, you have to do it all really quickly. And so the people put, you know, preparing the packaging, have to know where everything is and then there's delivery and it's mostly in urban areas. So then there's parking challenges and all these things that I didn't necessarily.   [0:06:25] P.J: There's tons of complications that go along with it. Apparently surveys have shown that shoppers are still concerned that they're being charged higher prices when it comes to online delivery and also complain about delivery drivers being late. Those are the two biggest complaints apparently.   [0:06:39] Patrick: Yeah. And the last thing I noticed was in the second article that we were looking at on grocery delivery, there's the casual drop of Google in partnership with Bain, with Bain commissioned a research study, which as we know working in tech means that Google paid Bain to run this survey for them likely with a hypothesis that grocery delivery was about to explode.   [0:07:03] P.J: I feel like they had an a hypothesis in mind. Yes. Something tells me, yeah.   [0:07:07] Spencer: So I don't know if this was entirely altruistic on behalf of a like, yeah, let's do it. Let's go for it. We'd like you guys.   [0:07:13] Patrick: And you know, I noticed Walmart recently pulled their products from Google Express, which is Google's grocery delivery service. So I think there's increasing competition around this for an incredibly small market at the moment. And I guess we'll see where it goes.   [0:07:31] Spencer: Yeah. Before we move on. I, despite our skepticism, I think there clearly is something here and you know, whether it's Instacart or Postmates or Amazon or anything Walmart or Jet tries to do, there's clearly value to having a hall. You're grocery shopping, just show up at your door essentially. And I think like a lot of things on the Internet, whether it was a couple of years ago when everyone's like no one's going to put their credit card into their phone to buy something online. It's like there's all these articles about how many people abandon their carts because it's on mobile and they need to go back to their desktop. No one talks about that anymore. You just do it. I think we're not that far from whole foods being a warehouse of food for Amazon delivery rather than a grocery store. Right.   [0:08:18] Patrick: Delivered by robots.   [0:08:20] Spencer: Yeah, exactly.   [0:08:21] P.J: And that's what the future looks like. Groceries delivered by robots.   [0:08:24] Spencer: You heard it here first.   [0:08:25] P.J: Yeah, we'll leave it to you guys. Next article of the day. Reddit is raising a huge round near $3 billion valuation. So Reddit is raising one. Sorry, $150 million to $300 million to keep the front page of the Internet running. Multiple sources tell TechCrunch. The forthcoming series D round is said to be led by Chinese tech giant, Tencent at a $2.7 billion pre-money valuation. And now depending on how much follow on cash Reddit drums up from Silicon Valley investors and beyond, it's post money valuation could reach an epic $3 billion. Yikes. And now my first concern that comes up immediately for this, and I feel like maybe you guys felt the same way. Censorship, right? I mean, maybe it doesn't matter, but Reddit remains a relatively safe space for trailers and conspiracy theorists alike. The currently banned apps and websites in China though, like massive lists just to shortlist as Google, Netflix, Facebook, Twitter, Snap, Insta, Youtube, flickr, Tinder, and Reddit of course. And that doesn't even include news publications, cloud storage products and email. So I don't know, there's something feels weird about this, right? Also like Tencent is also one of the most important architects of the great firewall of China. This is serious. There's a lot going on. There's a lot of meat here.   [0:09:53] Spencer: It's like this is a different than I expected.   [0:09:54] P.J: Oh really? It just seems like there's strange things at play.   [0:10:00] Patrick: Spencer, I know you had some hot takes on this.   [0:10:02] Spencer: No, go ahead.   [0:10:03] Patrick: Well, yeah, I think it's interesting that Reddit has had a lot of challenges over the past couple of years. And PJ, you alluded to some of that where they've had some really bad homophobic, misogynistic, racist, threads that have propagated conspiracy theories and hate speech and they've dealt with it in different ways. Some of the ways that they've dealt with it has been good. Some of it's been not so good. I know their CEO was editing comments and specific threads to make them look a certain way. And then he got caught doing that and had to apologize. If they had been a bigger company, can you imagine if Facebook did something like that? He'd be hauled in front of Congress immediately. So, and I was thinking about the valuation piece of this too, where if you took all the bad stuff out, and you're looking at their monetization model, it's through ads, right? Like most companies. They're like most social companies but they've really only recently started monetizing through ads and their real strength has been a very supportive and loyal community of Reddit users. I don't use Reddit, but I know people who do and the people that use Reddit, love Reddit. They love it. They're like in the community, they're posting and commenting and all that stuff. And the challenge as we know scaling a business model where ads are the primary revenue driver is that you can lose some of that early days, communal feel when you start layering in promoted posts and different types of advertisements and it kind of loses its initial bespoke early day feeling those.   [0:11:54] Spencer: Yeah. I think the flip side of the darker elements of Reddit is that Reddit, can be a place for really specific groups of people and that can be people in a city, someone with a certain medical condition, people who play a sport. Like recently I've been looking and there's a subreddit for woodworking and it's like, oh, this is maybe a hobby that I'd be interested in. And there's just a ton of resources and people who are helpful. So for everyone who's out there trying to make a joke, well, if there's a lot more of these people, but for everyone out there who's, who's kind of trolling and you're trying to be a little bit silly, there's a lot of people who are just passionate about something and go to Reddit to share it. And I think it's kind of inspiring actually, that those communities exist on the Internet in a place that it's not just a website for those people. It's a website that can serve any community and it happens to be Reddit for a lot of people.   [0:12:50] Patrick: Right? Do you think that this changes anything for Reddit potentially down the road?   [0:12:58] Spencer: Well, they stay in business for a little bit longer. I don't think so. I think you're probably reading too much into the the Chinese[crosstalk]   [0:13:07] Patrick: have you been spending some time on Reddit recently PJ?   [0:13:09] P.J: Actually, I've only been on Reddit maybe once in my whole life. I'm not a big ... My roommate is like obsessed. Anytime we're doing anything like watching a movie, he just is looking at his phone the whole time and he's in Reddit constantly living in the comments. Right?   [0:13:23] Patrick: Nba Reddit as a really good, yeah. Community. Right. Community.   [0:13:27] Spencer: I feel singled out now because I actually do spend a decent amount of time on Reddit   [0:13:32] Patrick: That's all we need to hear from somebody.   [0:13:32] Spencer: Don't use Facebook, don't use Twitter. Casually though love reading Reddit. The comments can be hilarious. But like I said, just moved recently. So looking for cool areas, restaurants, bars in my neighborhood and there's a subreddit for it. So just reading through it on a couple of times a week can pick out spots, find somewhere to go check out, and it's actually really interesting to see and it's like having a good neighbor or a friend recommend some places to you. You just there and it's a different feel than just going on Yelp and looking at aggregate and total summation.   [0:14:08] Patrick: Are you getting into woodworking? Is that what this is?   [0:14:11] P.J: Yeah. What do you, tell me more about that.   [0:14:13] Spencer: I won't go down the rabbit hole of the hobbies that Reddit has inspired or there's some really, I'll just ... There's some really specifics. I'll read it. That's all. That's all I'll say.   [0:14:23] Patrick: I mean, but what you're describing though, Spencer, is the kind of dual nature of all of these social media sites. On one hand, they can connect people who feel lonely or who are passionate about a certain topic that maybe others around them aren't passionate about and find that community that they'd been looking for. On the other hand, there's Jonses with hate speech and things like that and who knows, maybe Reddit Will start handling this really well and it'd be a success story, so I'll be interested to what they do with all this capital and it's a huge inflection point for their business and kind of their all or nothing shot I feel like so.   [0:15:00] Spencer: Just as an example, they're on the weeds podcast of ox podcasts. They're talking about a study of where they paid people to give up Facebook who are on the platform. They weren't planning to give it up. And those people who are basically just happier, they socialize more, they watch a little more TV, which is maybe the one question one thing.   [0:15:19] Patrick: And they have some money now, which is nice.   [0:15:22] Spencer: But they were less politically divisive. They were a little less informed on some things, but just like genuinely happier. I think one of the interesting things that happens in Reddit versus Facebook, that the communities are moderated by people from the community. So there are subreddits to help people quit smoking, to quit drinking. And when those people will talk about their success, there's so much positive in encouragement and positive feedback and the negative elements of that. Unlike Facebook where anyone from high school that you don't really know anymore can come in and comment and make you feel pretty bad about something or give you that kind of fomo feeling. There's a community of people supporting you trying to do whatever it is. Whether it's something you know, trying to get rid of some addiction or learn some new hobby, which I think so that moderating the fact is it makes it a little bit different than other types of social networks.   [0:16:14] P.J: A little more like true democracy going on over there.   [0:16:18] Spencer: Or a benevolent dictatorship. In the case of moderation.   [0:16:22] Patrick: If Reddit is the front page of the Internet, does that make Facebook like the national enquirer? Who's to say, hi,   [0:16:33] P.J: Let's move on. We got a little of time left. Last article of the day. Warby Parker's new shopping tool lets you try on and buy glasses virtually using your iPhone's camera. So now this article is Warby Parker announced new shopping tool and it's more convenient for iPhone owners, Virtual Try-on. The tool, which lives inside the glasses by mail companies app is available on February 4th. So this Monday it just launched. The caveat is you'll need an iPhone X, iPhone XR or iPhone XS to take advantage. So not just for iPhone users. If you have an old school iPhone, you're not going to be able to use this thing either. Spencer, you wear glasses sometimes, right?   [0:17:13] Spencer: Yep. You got me.   [0:17:15] P.J: You guys can't see. But sometimes he wears glasses. Do you have feelings on this? Do you get ex ... Does this get you excited?   [0:17:22] Spencer: [inaudible]radio? Yeah. Not really. I'm pretty straight forward. When I went to go buy my most recent pair of glasses, went to a store in New York, asked the guy for some help. He picked out two pairs, tried them on, chose one, locked out. And I might be an anomaly there, but I think from-   [0:17:41] P.J: Boom! I love that.   [0:17:42] Spencer: But I think this is really interesting to me because it sort of solves two problems. One is it's helping people try glasses. It's lowering friction to make a purchase. The second is it's giving people a better sense of what they're going to look like without going in the store. So it's going to reduce the likelihood that they need to go in and make a return or [inaudible] me back in, which of course has a cost to Warby. So hopefully for for them the business outcome is it's increasing revenue, making the purchase easier and they're reducing their operating costs by reducing the number of returns.   [0:18:16] Patrick: Yeah. To me, reading the article and there was a lot of buzz about this. This story appeared multiple of the new sources that I read on a regular basis and while it's cool and definitely the benefits that Spencer's talking about are real. I also didn't understand necessarily the getting as much buzz as it did because to me it just feels like they took Snapchat filters and turn them into [crosstalk] Whoa, we can do now what Snapchat could do two years ago and it's just Warby Parker glasses instead of like Elton John glasses. I mean it's cool, but I want the Elton John one.   [0:18:55] Spencer: Yeah.   [0:18:56] Patrick: So it's just definitely cool and I think there's obviously a business case to be made from a technology perspective. It wasn't super exciting. I think there's other use cases for AR for things like the way that Wayfair and other furniture stores are doing it where you can see, you can overlay a couch in a living room type of thing that would be more valuable than, productize smart Snapchat filter.   [0:19:21] Spencer: So you don't wear glasses do you?   [0:19:22] Patrick: I do not.   [0:19:29] P.J: 20-20 vision. I honestly just don't trust that augmented reality fit. I don't think it'll necessarily match real life. And I guess it's for two reasons. One, I just don't trust that just looking at yourself with this augmented pair of glasses on will necessarily look the way to look in real life. Also, we're not even considering the feel. the feel of a pair of glasses has to feel right. You know, so until they have augmented feeling technology out, I'm not buying.   [0:19:57] Patrick: Well, the other thing I was thinking about too, along those lines, PJ is 97% of Americans won't freaking order groceries, but there's going to be some huge wave of people putting something on their face every day that they saw on an app.   [0:20:11] P.J: That's what I'm talking about.   [0:20:13] Patrick: Hot tech Spencer. I don't know.   [0:20:14] P.J: There it is. It's called augmented reality. It's inherently different. It's like if you think about catching a charter as art in Pokemon go is so different from trying to catch on in real life. Have you ever tried, it's entirely different. Wait, one more question for you guys. What I want to hear, what's an augmented reality app that you're just hankering for that you just really want? And I'll give you a second to think. Well, I'll tell you mine and you know, growing up I was very into a Tamagotchi if you guys remember those little pet on your key chain, but just like a cool little Tamagotchi that only I can see my pet. No one can see them. I look around where is he? Okay. There he is on the ground. You've got to feed them. You got to take care of them. And then you know when it comes to having to really take care of him, like you just close the app, close the phone. I don't need to worry about buying pet food or any of that stuff. Something that makes me feel like I have a little buddy.   [0:21:08] Patrick: So an AR Tamagotchi   [0:21:09] P.J: An AR Tamagotchi you heard it here first.   [0:21:12] Patrick: Wow. Here's all my money. [inaudible]   [0:21:17] Spencer: You don't use Reddit. You don't order groceries online, you don't think that trying glasses on with your phone is a good idea. But they are Tamagotchi.   [0:21:26] P.J: I am on Facebook so you can find just about out of time here. You guys, thanks so much for being on here with me. This is PJ Bruno.   [0:21:35] Patrick: Patrick [inaudible]   [0:21:36] Spencer: And Spencer Burke.   [0:21:37] P.J: signing off. You guys take care. [0:21:39]

Host Bradley Metrock (CEO, Score Publishing) discusses the #VoiceFirst news of the week with Emily Binder (Voice Marketing Strategist, Beetle Moment Marketing) and Jason Fields (Chief Strategy Officer, Voicify). Stories include Amazon's humorous Super Bowl ad, Siri Shortcuts can be used to steal and send personal data, Walmart backs out of Google Express and Google Shopping Actions, the BBC asks are smart speakers good for kids, and we ponder a 'post-gender' world with the final story. This Week In Voice is part of the VoiceFirst.FM podcast network.

Themen heute:    Einzelhändler haben bei Liefermodellen den Schwarzen Peter Der Einzelhandel muss in die Lieferung bis an die Wohnungstür investieren, auch letzte Meile genannt, um weitere Einnahmequellen zu erschließen, sagte eine neue Studie des Capgemini Research Institute.   Die Befragung ergab, dass 97 Prozent der Unternehmen überzeugt sind, die derzeitigen "Last-Mile"-Liefermodelle langfristig nicht überall anbieten zu können. Vor allem die kostenfreie Lieferung ist in Gefahr, sollten die Zustellungskosten nicht durch weitere Automatisierung sinken. "Heute sind die Kunden weder mit der Qualität der Zustelldienste zufrieden, noch bereit, die Gesamtkosten für die Zustellung bis an die Wohnungstür zu übernehmen. Der Handel steckt damit in einem Dilemma: Wie einen "Last-Mile"-Lieferservice anbieten den die Kunden lieben, ohne dabei die eigene Rentabilität zu gefährden? Wenn ihnen das gelingt, winken als Lohn die Loyalität der Kunden und mehr Umsatz, zusätzlich zur Optimierung der eigenen Lieferstationen und geringeren Profitabilitätsrisiken," sagt man bei Capgemini in Deutschland Die wichtigsten Erkenntnisse der Studie im Überblick: 1. Da Lagerhaltung und Produktsortierung ein Drittel der Kosten einer Lieferkette ausmachen, bietet die Automatisierung hier erhebliches Potenzial. In Anbetracht dessen investieren 89 Prozent der Unternehmen in die Mechanisierung und Automatisierung von Lagerräumen, um die korrekte Ausführung und Lieferung zu beschleunigen.      2. 40 Prozent der Kunden bestellen derzeit mindestens einmal pro Woche Lebensmittel online: Bis 2021 wird diese Zahl voraussichtlich auf 55 Prozent ansteigen. Vierzig Prozent der Kunden bezeichnen Lieferservices als "must have" beim Kauf von Lebensmitteln und ähnlichen Produkten; jeder Fünfte wäre sogar bereit, den Händler zu wechseln, wenn dieser Service nicht angeboten wird.   3. Eine schnelle und effektive Zustellung auf der "letzten Meile" verführt zu höheren Ausgaben und steigert die Kundenbindung: 74 Prozent der zufriedenen Kunden planen, die Ausgaben beim bevorzugten Händler um bis zu zwölf Prozent zu erhöhen.   4. 65 Prozent der Kunden nutzen alternative Zustelldienste für Lebensmittel - wie Google Express, Instacart oder Ocado - für bessere Services als im traditionellen Einzelhandel: Die Studie bestätigt, dass Verbraucher mit dem derzeitigen Stand der Leistung im letzten Lieferschritt nicht zufrieden sind, vor allem aufgrund hoher Preise (59 Prozent), fehlender Same-Day-Delivery (47 Prozent) und verspäteter Zustellungen (45 Prozent).     Diesen Beitrag können Sie nachhören oder downloaden unter:

Vanessa Herman is a commerce & content professional. With 10+ years of experience in E-Commerce, Product, and Content, she has worked in start-up, on contract at Google Express, as well as for companies such as Restoration Hardware, ABC, CBS, Spirit Airlines, and on projects such as Yahoo's "WHO KNEW" and NBC's "SATURDAY NIGHT LIVE". She was an R.A. at NYU Hayden from 2003-2005 and received her Bachelor's Degree from NYU's Gallatin School of Individualized Study. While at NYU, Vanessa focused on language, literature, performance and culture with a curiosity about identity and duality, given her own identity, as a biracial woman of Puerto Rican and Jewish descent. Vanessa grew up with the L.A. vibe, loving theatre and television, thus her studies in New York were a natural fit. Currently based in San Francisco, when she’s not working, she enjoys shopping local to find wonderful artists & artisans, getting her yoga on in her athleisure wear and practicing Reiki, as a Level 2 practitioner, working with women recovering from breast cancer for The Shanti Project and various community members at SF Reiki Center.

Industry News NRFTech Peter Schwartz GetSpiffy Fund Raise Google Express Traction Amazon Prime Day Amazon Press Release  USA Today Recap Target results on Prime Day Listener Questions Joan Abrams asks: How important are progressive web apps going to be for retailers? Any retailers doing this really well yet? West Elm Example: https://mobile-beta.westelm.com/ Julie Acosta asks: Any updates on multi-touch attribution models/partners - who’s doing online/offline (brick & mortar) right? Upcoming Events Jason is doing retail visits in Australia July 21 - 29.  Ping him on twitter if you’re there. Jason and Scot will be doing shows from eTail East (8/6 - 8/9 in Boston) Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 137 of the Jason & Scot show was recorded on Thursday, July 19th 2018. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, SVP Commerce & Content at SapientRazorfish, and Scot Wingo, Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Transcript Jason: [0:25] Welcome to the Jason and Scott show this is episode 137 being recorded on Thursday July 19th 2018 I'm your host Jason retailgeek Goldberg and as usual I'm here with your co-host Scott Wingo. Scot: [0:40] Hey Jason and welcome back Jason Scott show listeners Jason how is your summer going. Jason: [0:48] It is going traffic I am just starting sort of a. A heavy travel session for me so I just got back from San Francisco and I leave on another trip tomorrow but I I feel like the big news this week is I read that spiffy got some new fun thing so congratulations. Scot: [1:08] Thanks yeah so for listeners that may not know so I started Channel advisor 2001 move to exact chairman in 2015 moved over 250 full-time I kind of, experiment with it in 2014 and overlap there and yeah it's been fun so we are on demand Car Care started with car wash with added oil change and now even have some products on the market so we have a cool iot device called spiffy blue that you plug into your vehicle and there's a companion app that tells you all that's going on with your car. A passionate about Digital Services I think that's kind of where the future is going so decided to put my money in time where my mouth is and we just raised our second round this week so it's good to get that behind us so we can keep servicing customers. Jason: [2:03] That's awesome and you keep expanding in the cities to right right right you where are you now. Scot: [2:09] Get 1/5 we're holding firm at 5 right now cuz we have this explosion of Fleet business so e we started out really with optispark with consumers at office parks and Residences and then we added oil change it unlocked Fleet so we we've been kind of adjusting as much Fleet as we get on our plate and it will be adding more City suit store in Raleigh Charlotte Dallas Atlanta and Los Angeles now. Jason: [2:35] Awesome I'm kind of sad because I am assuming that the climate in Chicago means I'm not going to be next on your list. Scot: [2:42] Yeah we've identified our first 50 cities and unfortunately Chicago is not in the first 25 but will eventually get to you. Jason: [2:51] Not I will be waiting or I'll just move I'll just get so frustrated at my lack of spiffy then I'll move. Scot: [2:56] Yeah yeah there's stairs five markets for you to retire to that maybe we'll get you there. Jason: [3:02] Nice I like the thought of retirement. Scot: [3:06] Couldn't you just in San Francisco at the NRF retail Tech any interesting things you want to give us a trip report on there. Jason: [3:14] Yeah you'd be happy too so there's an interesting show interruptus had this show for a number of years and it's mainly been focused on the CIO and CTO. So they sort of had a private party for a number of years I think for a long time it was. Permanently located in Half Moon Bay then it may have moved around a little bit so it may have gone to Laguna Niguel one year and San Diego last year. But there was also a digital merchandising show that that that shop.org put on, MN that shows been retired and see what they kind of done with interests Tech is they've expanded the temp to include all the, the digital Business Leaders and have more more overlapping content for cio's and business leader so I would, I'm not sure if that interests agrees with this definition exactly that I would characterize this is sort of the second year. [4:10] Where this the show has a broader scope in and I think it was interesting content and I think I think all of us that attended. Got a lot out of it so it was two and a half days. In San Francisco of pretty jam-packed content and it's a you know it's a smaller venue with smaller group so it's much more intimate like you basically have an opportunity and network with everyone else that attends and. You know it's it's it's more what I would call a a conference then like a big exhibition show it. Scot: [4:47] What were some of the key takeaways. Jason: [4:49] Yeah it's a different number different topics that they're too many speakers to go over everyone one that I was practically looking forward to is Katie Finnegan, so she runs a store 8 for Walmart which is Walmart's incubation lab and. She I think she she was the founder of the couple startups that Walmart Acquired and she kind of laid out their methodology and it's it's interesting to me because they're there been a bunch of retailers that I've had internally incubation labs in. I think it's fair to say on the aggregate that they haven't actually been that successful. And the Walmart one you know is is these are wholly-owned LLC so if you Walmart is essentially going to acquire you and then incubate you and sit in there all kinds of. You know questions that come out you know what is the exit look like for the the founders in the management team and you know how to define answers work and what are the success criteria and all those sorts of things so it's kinda interesting. I think Katie is like pretty realistic about the track record of retail incubation Labs insert you know she she was pretty candid about. [6:06] Where where they felt like they had the problem solved and where they thought like you know they're still open questions to be answered and she she kind of painted this maturity model and you know she highlighted several several. Companies that are in the story labs and where they are in that maturity model and so the. [6:27] If they're six stages of maturity you know, the most mature thing they have is this jet black which is kind of at the third stage of maturity. Which is this kind of um concierge personal shopping service and delivery service in New York City and some most of what they have is even earlier than that. So that was interesting was interesting to hear her thoughts about incubation in general and then some of the specific initiatives Walmart had. You know a bunch of gas from the show we're speaking they're so so Billy May who's the the CEOs or the table was on. A panel talking about. How how to prioritize technical initiatives within the company Rob Schmaltz who's been on the show from Talbots did a did a couple of channels. [7:25] The John Nord Mark has been on the show for his iterate. Incubation lab he brought in a couple of the companies in in his lab to kind of talk about new. New companies and there was also some the VCU that had some of their companies and so. There is kind of some interesting startups that we got to hear from and chat box there's a company called Shadow research. And there's a ton of newer Marketplace aggregator called hinge to which you may be more familiar with I wasn't super familiar with them. [8:09] As you well know you know tons of interest in traction in the in the marketplace space going on. And in the very last speaker sound pretty interesting and. I think I think we need to get him on the show so it's a it's a guy named Peter Schwartz who's a futurist. And I think he's got like a boondoggle job for salesforce.com so he's the head futurist for salesforce.com. [8:40] The listeners may be more familiar with Peter Schwartz his work he's the main character that the Matthew Broderick character was based on in the movie War Games. So he was like literally a young hacker that broke into some government databases and he was a consultant on the movie War games and several years later he as a futurist he partnered with Steven Spielberg to do. Paint a picture of what the future would look like for the movie Minority Report so all those famous scenes of. You know facial recognition triggering customer have ads inside the Gap in The Minority Report where ideas that that he put together. It's got a ton of fascinating stories he said when we were brainstorming Minority Report we thought we were, we are thinking about what the future would look like in 2040 or 2050, and he's like basically everything that we had in that movie like is now here and it's 2018 so he's like you know we may have gotten some of the ideas right but we were way wrong on the. On the timer iser. Scot: [9:48] I love those two movies Joshua spoiler. Jason: [9:54] Exactly exactly so he was interesting and it was silly but he's like. He's an older gentleman and he's like I'm 72 years old on the oldest employee at Salesforce and the irony is not lost on me that the oldest guy tells horses responsible for the future. Scot: [10:12] What did he predict. Jason: [10:18] Yes so he we talked about a bunch of things. We talked about Ai and that's an interesting one because I feel like there's kind of two camps I think there's people and maybe Elon Musk is in this Camp to think. The AI is super dangerous and that the Killer Robots are coming and Peter Schwartz was like that's not what's happening with the AI that we have now and heat you know he made his Arguments for why. We we like we really aren't making very fast progress on General AI that has sort of generalized intelligence that could become sentient. [10:52] But he did talk about a bunch of the risks with the kind of AI that is emerging and he talked about like, you know in the near future when all these AI, algorithms are deciding like what medicine what Medical Treatments we qualify for and whether or not we get credit and all these things you know will there be. Transparency about all those decisions and what rights are we having and things like that so is his POV on on. Hey I was a little less like. Daunting and then some folks and we talked about the future of work you had a lot of folks that think that like all the jobs are going to get eliminated by all this Automation and that you know we're all going to be sitting around without anything to do and again he kind of felt like that. That wasn't likely to be the case cuz he kind of talked about how hey you may not have a lot of people sitting in truck driving trucks around that he envisions is future we're just like we have all the Air Force drone pilot sitting in Las Vegas. [11:53] Fly the planes over Afghanistan and then go home to their families in Las Vegas that you could have a ton of. Truck drivers that are moving trucks on it you know through the commercial residential streets and then getting them on the highway where they drive autonomous way and you know it. Some some data points to support his his hypothesis is that. Lots of New Jersey jobs emerge to replace the jobs that tend to go away. Scot: [12:20] Nursing school any other highlights. Jason: [12:24] Those were some of the stuff that they jumped out to me there are a lot of like sort of topic-specific stuff so you know topics about Big Data topics about how. To hire how to structure Innovation and companies you know so there there was a little something for everyone in their butt butt. I feel like those are those are some good highlights and I was a little distracted through the whole thing because I feel like there's some other e-commerce stuff going on at the same time. Scot: [12:57] Yeah it's been a busy week in the world of e-commerce and and since we're coming off Prime Day 2018 we thought we'd jump in the news and start off with. [13:25] Yes let's start off with the prime day got off to a rough start with I know you were tracking that and I saw you at least quoted two or three times out there in the Press what what did you make of that. Jason: [13:36] Yeah so I mean I'll start out by saying I was completely surprised and caught off guard I feel like Amazon has had a shockingly good record of reliability on all these peak days and so if you would have asked me up front to like make a bed on, on which retailers were likely to suffer an outage during up a peak event I would not have picked Amazon so I was, someone surprised that they had this outage right off the bat while to talk about like what the impacted the outage was and forms of hurting, the revenue hurting their Prime subscriber is hurting sales of there their first party products. Marker 01 Scot: [14:16] Yeah what when does Herzing is it on Twitter Marker 02 [14:21] people discovered that if you use the smile you no interface where you anything you buy donates money to a charity and I had previously set that up and I was able to go through smile I was are down for are the first four hour but I was able to go to smiling and get it to work which to be made it feel more like a networking thing I never know what happened but it was unusual to me that there were were little slices that were working. Marker 04 Jason: [14:46] Yeah for listeners that haven't been responsible for sort of peekaboo ability like I'll highlights. Prime day is is perfectly designed to be the worst case scenario for a i t system standpoint right like you're number one we have, all of this traffic coming at the same hour right like so you had this huge Peak which if you're really worried about up time you would try to do something to spread out that demand more but even worse. With all of these short-lasting deals and all the personalization on the Amazon site very little of the of the Amazon Prime day experience can be cashed, so you know they're all these things that you like where you would kind of compromise the customer experience. To make it easier to load on the servers if you were really worried about availability and and Prime day is a perfect storm of like all the all the best customer experience practices that are you know. Extra challenging for the it guys and so so obviously you know it it did come to bite them somehow this year. Scot: [15:54] Yeah well we'll see if they'll get better that's the thing you weren't about Amazon this when they take on the stuff that they learn a lot and then they they get better. Jason: [16:02] So I'm one thing that I'll be curious about him hopefully some of some of our friends that are. Marketplace hours on the site maintenance may be able to share some insight here but if you were a prime deal that had one of those early slots and you were disrupted. Like I'll be curious to see if Amazon does any kind of make good for for those vendors or they just missed their window or or how they're handling that. Scot: [16:27] I tried it with three or four people not specifically about this outage thing and they had deals going at that time and they said that there are deals sold out in, but even faster than I thought they would so so it's weird it does seem to be and I saw a heat map that showed there was only certain cities were impacted so it's it's kind of an anomaly to me, to my knowledge AWS itself wasn't down so, yeah it's definitely specific to Amazon's phone usage of their infrastructure which kind of points do your data thing or some kind of an internal just their Network just there their slice of the whole AWS Network it is kind of a mystery. Jason: [17:07] It'll be interesting to see if any more info weeks. A side note I think we're also some reports from Amazon Flex drivers that the flex app was down which I like also sort of boron my my theory that maybe there is some product data problem. Scot: [17:25] So despite all that they estimates are out that they did about 3.5 billion and I believe that's up from 2.4 last year Amazon doesn't release date the Allies frustratingly give you like little clues of how the day went, I'll talk in terms of growth in unit numbers ish kind of things so those are all estimates of how big it was it was 6 hour first longer this year social apples and oranges and that comparison and then you and I were kind of talking in the pre-show in The Green Room the virtual Green Room that it's in more countries this year for sure Australia is its first year at Prime day so hopefully they had an exciting time down under you can go so I report cuz you're going to Australia soon settle be exciting you can kind of tell us how they felt about prime day. Jason: [18:14] Exactly just to answer your question I booked a trip tomorrow. Scot: [18:18] Good good thinking my advice is to make sure you download a lot of movies. And then yeah did you happen I know you like live on top of a Whole Foods or something like that did you happen to go into a whole foods during the prime day excitement I know a lot of people were we're trying to take advantage of some deals are there something where you could on Prime day you got $10 off in the store and online if you wanted that day. Jason: [18:44] Yeah yeah so I did not get to take advantage of myself I do live in very close proximity to A Whole Foods but I was of course down in. In San Francisco so I didn't get to experience it first-hand but all the reports that I've seen is, it probably was very favorable in the whole foods that like you know the the month leading up to it that they had really like done a good job is starting to roll out Prime benefits and so they kind of trained a bunch of the. The whole food choppers that would also Prime members till I get the Whole Foods app for Eddie and you know arguably some of the best financial deals that they offered work you know you you if you gamified everything at Whole Foods you essentially could get $30 in extra. Extra cash which is you know on I'm not significant amount of purchase it so that you know that that was pretty substantial. Scot: [19:35] It's like 2% off my average Whole Foods check out. A couple of observations from my side on Prime day. You know that the sales every noise focuses on the sales but I've kind of come to believe that that yeah that's part of what Amazon is going for there but they're real benefit you know they're probably out ways so it say it is three and a half billion the real benefit comes from the the juice that flows into the ecosystem elements that Amazon has because of. [20:08] Prime day so it's the first of all you have a bunch of prime sign up so they don't reveal that obviously but they in the past they said things like you know tens of millions of sign-ups for Prime day in those kinds of kinds of numbers this year there, as you point out leveraging that Whole Foods intersection so so if she reports that say prior to that position there's only 40% overlap there between Whole Food Shoppers and Prime members so that that's like a huge audience that they can get over in the prime they're obviously focused on that I also saw a report that they they announced a million connected home devices were sold on the show here a week then I would. [20:47] Pat ourselves on the back with an early on this that we felt like, Echo and all of its Associated devices Alexa power devices that were really big opportunity for Amazon and now they're selling a million units in one day 36 hours is pretty amazing another one that we've been pretty early on it is talking about the ads that that we think, Amazon ads are going to be pretty big and we're seeing you have cpgs and Brands really spend a lot of money there everyone I talk to at a brand head really dialed up their ad spend during Prime day so so that's a really, kind of cool Catalyst that Amazon has for getting people to really come on to that platform experience it on a day that's pretty crazy and hopefully you know from the Amazon site at least get addicted kind of tangentially do that before Prime day one of the when I think the smartest Wall Street guys on this is John Blackledge accountant he has raised his ad number for Amazon just add number 236 billion in Revenue over the next five years. [21:53] So that that's almost like the quote on Facebook I am a size scale business that he believes Amazon will be building over the next five years obviously that's Facebook today in 5 years Facebook will be bigger but just trying to get a little scale to it because that's a just kind of insanely big number. [22:11] There is some last couple things kind of around this idea of the ecosystem the benefits and aside from the sales third-party sales were reported to grow 89% this from cnbc's numbers and orders were up 69% so how it was you know it in some years we seen Amazon, Prime day the traffic gets absorbed by kind of the Amazon first party and owns products and private labels and that kind of stuff this year they did a really good job of splashing it all through the marketplace so so we saw anecdotally talk to a fair number third-party sellers that just had a very robust Prime day and there's that CNBC data and then singing Brands it was interesting to see the brands that participated so you had by participating. [23:00] Spotlight on that home page of deals so you saw a lot of this around why is offline so it was Under Armour Wrangler Champion Columbia Calvin Klein Adidas and Reebok and then interesting Lee it's also who didn't, play so Nike to my knowledge I never saw them and I've read a lot of the the reports of folks that track this pretty closely they did not participate in Prime day in a meaningful way Skechers Haynes Converse and Ralph Lauren so so those are some other interesting kind of aspects of prime day to think about is yeah the sales are good and you can't sneeze it over 3 billion dollars but I think they're real benefit it was probably another 5 or 6 billion comes from these ecosystem impacts. Jason: [23:48] Yeah for sure and I don't know if you saw it I thought it was actually from the Amazon press release but one of the things that they did claim is that it was the biggest day, single day ever for Prime signups so they added more people on Prime day than they ever had before which isn't surprising. Scot: [24:06] Yeah so your guess the last highest was last Prime day. Jason: [24:09] Oh I think they did say that again that last year so I think they they exceeded last year's already good numbers on Prime signups just sort of highlight in your point. Another thing that they put in the press release it's also kind of fun is they like, the Highlight the best selling on Amazon products and every country which hours I think it's always interesting to just look at the trends there, so I think I'm almost across the board in every country that the prime products the Amazon products are the best seller or so the fire in the. The echo stuff but not on Amazon stuff in the US and Canada the instapot is the the best selling item, and there's a bunch of other countries where, the best selling item is kind of high ticket consumer good so you know there's some countries were TV sold particularly well the video game platforms were really good sellers in a bunch of countries. [25:13] Yes I'm like. Expensive SD memory cards were big sellers in a bunch of countries but then what's interesting is there's another whole set of countries, that have like 3 different shopping behaviors and you see like. Everyday essential consumer consumer packaged Goods being the big sellers right so so like you know some some food item or something like cleaning soap or something like that right and so you know there is kind of bifurcation of the countries where where I feel like you know their grocery shopping is still predominantly. Brick-and-mortar and they use e-commerce for all these these high-ticket items and then there's you know countries where all the shopping is it shifted to e-commerce until you see things like laundry detergent being the, the best prime day item in Japan for. Scot: [26:09] Yeah they sold over 300,000 of those were they called cooking pots that's crazy. Jason: [26:14] Yeah the instapot is a crazy phenomenon in and of itself online and offline but but yeah it's up it's a fast mover on Amazon. Scot: [26:24] It was also interesting to see what other retailers John Prime day there I think it's kind of funny Amazon has them kind of Anna a check kind of a medium Checkmate kind of position do they ignore it or do they participate do they mention Amazon what what did you see there. Jason: [26:40] So tender retailers have sales and to me it's a no-brainer that you should have a sale on Prime day like I think it's it's so in the ethos of e-commerce Shoppers now that it's a shopping day that you really missed out if you didn't have some promotions to push people over the edge and I would argue especially since that first hour had this outage if you went to Amazon and you had a glitch, you're one click away from buying something somewhere else and so you know I think other retailers could definitely, not to the same level as Amazon but you know there definitely is a halo effect for the whole whole e-commerce industry and you know without naming any names I can tell you, I had probably half a dozen clients that had their their top sales day of the year on Prime day and so. It is absolutely a big shopping day that has a broader effect than just Amazon I think the interesting strategy is. Do you call the back to school sale do you call it you know Cyber Monday into like you know do you just have it be a promotional day or do you overtly. Yum Soda counter program. The Amazon and call it Prime day like you know that potentially could help you from an SEO standpoint but you know you're also sort of. [28:03] Promoting your competitor and acknowledging their success in and you know psychologically you're celebrating their birthday ironically enough. So I think we saw some retail delivery over it we had prime Day sales and some details though it'll more more subtle about it. And then when the outage happened I think you know what's going around on Twitter that like Office Depot sent out sort of. A smart aleck email you to telling Shoppers that is. They're tired of looking at pictures of dogs that they could come shop on on Office Depot and I have to be honest that just feels like tempting fate and in sort of kicking a monster that you don't want to kick. Scot: [28:47] Yeah yeah it's like doing live demos it just Murphy's Law is just begging begging for attention when you do that. Call any other Amazon things you want to cover before I move on. Jason: [29:02] No I think those were all the sort of big things that jumped out at me. Scot: [29:11] Cool so it was a couple of weeks dominated by Amazon but in the anonymous on side you know one thing I wanted to talk about is kind of the biggest news and marketplaces that's really gone unnoticed we talked about a little bit on the show but I wanted to try to Circle back is in you know some confusing marketing but the Google within the Google Express system they have this new offering called a c I forget about it shopping action and it's essentially where you can buy things so to mobile kind of AD unit. [29:46] We're supposed to be at Marketplace we can check out right on the Google page so so that's interesting and you know they are adding a ton of retailers to the program and I guess it's a little self-promotional but but side of the channel visors are partner of theirs and a large number of those folks are coming through our connections into that new market place so I know Google is Steve always been flirting with the marketplaces and she feels like they've got a little more religion on it this time I kind of feel it this is the time of year one everyone's really kind of ramping into you know Q3 obviously but then you know here as we get into the end of Q3 will be Full Throttle talk about holiday so that's going to be I think one of them interesting things to watch this holiday is how serious does Google get about this plus we seen some retailers like Urban Outfitter has launched the marketplace you know there's there's a bunch of other things that are going on out there so why really interesting things going on under the radar in the rotor marketplaces that I think they're just getting hot not not like covered or talked about because of all the exciting stuff Amazon's doing with things I promise. Jason: [31:00] Yeah yeah for sure and I do think the Google offerings are there still is a little confusion out there because there are kind of a couple different Commerce statuses that you can have with Google so so obviously you know Google still has this Google Express system where they at where you get they'll accept orders from. A bunch of retailers and then like a Google employee will actually pick up that order from that retailer and deliver it to you and I think as you pointed out there's been some recent traction with new retailers joining ecosystem. Like separate from that other they can they can be married together is this Google shopping actions which is like. The most low-friction way Google has ever had to actually buy a product out of a Google promotional spot right and so you know I think. Originally launched as a pilot and and you know it was kind of hard to get in the program now they've opened it up. And I think we're seeing lots of people for certain types of products. Take advantage of those Google shopping actions I still feel like the industry needs a little more expertise around that. Offering um I'm always surprised how unfamiliar people are with it and then there's this even weirder status there are. [32:21] Unique Partnerships from retailers with Google to be able to sell products through the Google home device and so Walmart and Target for example, are not in Google Express at the moment but they are selling their products through the Google home Echo System until. You know between all that your you know I think there's more Commerce activity in the Google echo system than we've ever seen before. Scot: [32:47] Yeah yeah it's largely not getting talk about Skylanders I guess in some ways it actually gives Google some space to go and experimenting and I have like a thousand spotlights on them well well all this Amazon stuff happening so we had what we have been I had a very busy summer so we are a little delinquent and getting to some listener questions so we have a little bit of time here on the podcast and want to jump into a couple of them that have been lingering out there and Jason I get to kick back and relax on these cuz they're both for you so first we have Joan Abrams and Joan ask how important are progressive web apps going to be for retailers are there any retailers doing this really well yet so maybe, let's make sure we started the Top Gear what's the progressive web app how does that differ from a native web app or a responsive site and all that kind of stuff and then you can jump into the importance and then any retailers that they are doing a great job. Jason: [33:47] So great question so Progressive web app is a slightly unfortunate name cuz it makes it sound like. This is an alternative to a traditional Native app. And well it potentially can be that I would argue that it's much more than that essentially it's a set of standards for a way to build a mobile web experience that runs natively through the web browser. [34:14] And they been supported by by Google Chrome which is very important mobile browser for some time. But they were very poorly supported or not at all supported in Mobile Safari which is the next usually important mobile browser, and so what exciting is as of the last iOS released there's now. Port for Progressive web apps in both Chrome and Safari, which is essentially the bulk of Shoppers on mobile and so there's a bunch of. Tools that you can use to build a website and then there's this feature called remote workers which essentially gives you, the capability to add. Native app like functionality to the web experience and have it even function offline so have it work even if you don't have, I'm connectivity so for example. [35:19] Google can have a Google Maps or Gmail experience that lets you, you know. Calculate directions in in Google Maps or or you know reading compose emails even if you're in airplane mode, by leveraging use these remote workers and what's super important and unique about Progressive web apps is, did the really designed to be performance efficient and so by following the the the the pwa standards you end up with a mobile web experience, it's much faster and much more responsive than. [36:04] Traditional responsive mobile web designs were into the site performs much faster and it can have a richer future set it can essentially have, almost all the features that you can have in a native app and so one thing you could do with it is build a native app that didn't require the App Store and that. That is a huge thing because a lot of customers don't know how to download apps from the app store or they have app fatigue and if your retailer and your bill all these cool functions in your amp, Nobody ends up using them because apps have such a small reach but you have you put the same features in your mobile web experience using pwa, you know anyone that goes to your url like instantly has access to all those things and so it's a great alternative to spending a fortune on building a native app, but it's also just the best way to build a mobile web experience and because the performance is so much better. We're seeing that the early retailers that have adopted Progressive web apps are are really killing at their their mobile site so much faster they're getting much higher conversion rates. [37:13] And so it's I would highly encourage any retailer to put on the road map right now that they should be. Redoing their mobile experience as a progressive web app and I have to be honest because most is building a proper response to. Mobile site and they feel like they did a bunch of work and they want to feel like they're done now and not too many of them are thrilled to hear that they need to start a new project to build it over using a new set of Technologies, but the but the retailer the early retailers that are, are are getting really good results and so you know it it really should be kind of high on your on your your roadmap particularly as all your customers are shifting the mobile. Scot: [38:05] How do you, so I know we obviously write a lot of this stuff at spiffy so we have you know you have Swift and Objective C for a native app and then there's a lot of interesting JavaScript, turn based libraries for writing kind of a responsive sites that were even app so I react in those kinds of things what what do you write a progressive web app. Jason: [38:31] Yeah. So it is a JavaScript like framework, much more constrained and specific set of libraries so so often when you're you're jumping JavaScript you can you can pick you know all these different development Library sets and only you know small subset that have been Highway optimized not allowed to be used in npwa is but it's it's mostly sort of JavaScript style development environments. Scot: [39:03] Are there any retailers doing a really awesome job at it that you want to highlight. Jason: [39:09] So there are they like again, it it hasn't for the most part been the huge retailers that have completely embraced. The pwa jet like there have been some retailers that have done a pwa, like as a separate stand-alone site in a in a replace an app in addition to a mobile website but says some of the retailers that have gone full pwa and got some really good results one of the biggest retailers out there to my knowledge this done it is is West Elm and then there's some in a smaller specialty retailers I think Tommy Bahama I think Snapdeal is full Progressive web app now, I think Payless has a progressive web app some of these are fixed it Sweet Frog so they never had a good mobile site before and this is the first one Willie Pulitzer Lancome, some some folks like that and so if anyone any of the listeners have a favorite Progressive web app retail site I would love to hear about it as well. Scot: [40:17] Yeah so what's up pic on West Arm so just to be clear you don't just download their app right you just go to their website and you're going to have a much more responses or how much more mobile friendly experience then then if you there previously shipped is at. Jason: [40:35] Exactly you go to westelm.com right interview go to West Elm, dot-com on a desktop browser you're getting a desktop experience if you go to that same URL in the mobile site you're getting a mobile version of that experience in the mobile version you'll get from West Allen is a progressive web app and I, I'm compelled since you're calling me out on it to highlight that. The West Elm one may not be in full deployment yet so I think there's some may be testing going on so if you go to westelm.com you may or may not get the progressive web app version. There's a different URL you can do to guarantee that you get the the West on the pwa version which is I'll put the link in the show notes but it's. Mobile - beta. Westelm.com and that kind of bypasses the testing guarantee you get the pwa version but they shared some some public data from there, they're beta version that that's in this A B test and the. That the folks getting the pwa version of The Experience are spending 15% more time on the site and there are spending 9% more Revenue than them folks that are. On the traditional responsive-design version of the site so so pretty meaningful. [41:53] Non retail sites there's a ton of of big sites that have moved to Progressive web app, and across-the-board the performance metrics though the page weight and the load times and the time the interaction are wildly better for Progressive web apps and whenever we see those performance numbers go up, bounce rate goes way down and engagement goes way up so you know I think there's both. A big lesson about performance from the General market and I think you know we're now starting to see some some pretty tangible retail results. Scot: [42:27] Colt Express or some super-secret Insider information there what do you when you go to a Retailer's site on mobile is there some kind of way that you're seeing its Progressive web app is there is there some tell her or are you just speak he's going to have to know. Jason: [42:41] Not a very convenient one like I mean the old but you literally have to either go view the source and you could there some Telltale headers that would tell you that it's a progressive web app. Or there are now a set of tools on their companies like ghostery and built with their frankly not that convenient to use on mobile that they're much more convenient on desktop Adele sort of, scan the site you're on and give you a report of the the underlying technologies that are being used for that side and they'll both tell you if you're if you're on a pwa site like the only the big user experience tell, is if you're not in an app and your your get your given like a full interactive site even without, activity then it's a pretty safe bet that you're that you're benefiting from the pwa site. Scot: [43:35] Coop's so last question in this comes from. Julie Acosta and the question is a two-parter any updates on multi-touch attribution model Sim partners and who's doing online offline right. Gold attribution question. Jason: [43:53] Yeah I do love a good attribution conversation so so pretty like there are you know and ever increasing number of, specialized tools that that do multi-touch attribution models, but what has me most excited is much better tools for doing multi-touch attribution are, starting to evolve in our standard analytics packages so I to my mind I apologize to my friends that I've met him in a w I feel like the, Google analytics implementation of multi-touch attribution is maybe a little further ahead but, IBM Adobe and Google all have multi attribution models built in in Google's case that used to only be available in their expensive premium paid product and now it's, it's made its way down to the free version and the big evolution in these multi-touch attribution models is, you used to have to come to pick a model so you can say. [44:55] Hey I'm interested in a weighted model and this is how it works or I'm interested in first touch or I'm interested in last touch or I'm interested in that decay model where every subsequent touch gets less weight. And you had to kind of manually specify model and then you could use the Analytics tool to look through the data with that lens now multi-touch has become sort of machine learning enabled, into a century the two will tell you which multi-touch model from which amongst the the. [45:30] The pool of multi-touch models the name given to a support, best fits the data set that you have so you can actually use machine learning to sort of refine the multi touch model that you use for your particular data, and you know you can you can Embrace that for your Enterprise and so that's pretty cool. [45:51] Multi-touch is a slightly complicated word because I would argue there's kind of three versions there's there's online to offline which is. You know hey I saw some digital ads on Facebook and Google and then I walked into a store and bought something so how do I you know attribute that in-store purchase to those those digital touch, I'll call that multichannel, there's multi-touch like a I saw an ad in Facebook and then I saw an ad in Google and then I saw add-on, Abercrombie & Fitch and then I bought the shirt like how you know which which of those three marketing Vehicles gets all the credit or most of the Creditor how do you do that that's kind of. The most traditional version of a multi-touch that the tools are designed to support. And then there's Multi-Device like hey I started on a tablet and then I moved to a phone and then I will definitely made the purchase on a laptop. How do I do a tribution across those devices and So my answer before it was mostly based on. [46:55] Digital multi-touch for multi device we're starting to see some interesting Solutions. Adobe in particular has this interesting Co-op model where they they're building a shared database amongst all the people that use Google Analytics. Of all the device ID that they ever see and when you have a user on a particular device you can go to The Coop and say what other devices does that same user use and so you can use this kind of share. To identify the same user across multiple devices historically only the. The digital tools that are most likely to have the user authenticated can kind of recognize the same user across devices and so Google and Facebook have a huge advantage over the rest of the world. In Multi-Device attribution. And then online offline we're also starting to see so much better tools interesting Lee both Facebook and Google that want to you to spend more money on digital advertising. [47:56] It's very important to them that you be able to understand online and offline attribution because, a lot of the purchases that you make after seeing or digital ads are in a store and so they've actually built some pretty good tools that you can upload your offline data into, and then do online offline attribution so we're starting to see that a lot more commonly but when you ask which retailers are. Are the kind of best-in-class doing it right it's the retailers with an unfair advantage. And so it's REI that has 95% of their purchases coming from Members so they have. Capture of that that email address of that member number every time you do a transaction online or, in-store it's Sephora where 95% of their customers are in that customer Affinity program, and they're able to do very effective online and offline attribution it Starbucks where we high percentage of the transactions are being done with their Mobile payment at go system, they're doing the best job of online to offline, and you know that the more traditional retailers wear a lot of the in-store purchases are not Animas you know that they're all getting better at doing online offline attribution but they're only able to do it for a much smaller set of their data. Scot: [49:11] Well thanks to John and Julie for asking those questions I think we're caught up on listener questions we we regularly post he's over on our Facebook page so just go to Facebook and search for Jason and Scott show or go to Jason and Scott. Calm and you'll see a direct over to there yeah. Jason: [49:30] Awesome I got before we sign I did want to highlight a couple upcoming opportunities to meet some listeners. So we we looted to it earlier in the show but I am leaving Saturday for a week of retail visits in Australia. So I have a bunch of meetings booked with retailers in Sydney and Melbourne but if you're a listener that happens me in Australia be sure to ping me on Twitter sometime in the next weekend if it's schedules permit I would. Love to meet up but I'm I'm really looking forward to learning a lot more about that market and sharing some of. The warnings that we've had in some some more mature Amazon markets that maybe we can share with. With Australia which is the newest Amazon market so I'm looking forward to that trip that's going to be fun and I know my family is looking even more forward to having me be gone for a week. And then early next month August 6th through the 9th you and I are going to be live and in person together at the eat a least show in Boston. Scot: [50:40] Yeah it's going to be a lot of fun we will go and I plan on wearing since we'll be in the the the Founding Father home well I'm going to wear a white wig for that one side of the exhaust. Jason: [50:52] Yeah and it's and it's made me a person knows I just wear a white wig anyway so that'll be the normal for me. Scot: [50:56] Look for the two founding father type of sport or triangle hats to. Jason: [51:03] Exactly and with that it's it's happen again we've used up our a lot of time, but if you have any further questions or we got something wrong on this week show we'd love to hear about it so, let's keep the conversation going on Facebook or Twitter and as always if you got any value out of this show and you want to reward us the best thing you can do is go to iTunes and give us that 5-star review, if you really didn't enjoy the show the best way to do that is visit Scott in person at his home and give him your feedback that's appreciated as well. Scot: [51:36] Yeah absolutely will thanks for joining star Buy. Jason: [51:39] Until next time happy commercing.

This episode catches up on the latest e-commerce news Walmart News Walmart Acquires 77% of India E-Commerce Site FlipKart AllswellHome.com launch Website Redesign New Delivery Partners Doordash, Postmates Amazon News Sears Tire Partnership Kohls traffic is up at Amazon Stores Chicos says presence on Amazon is driving more store traffic Other News Google IO Facebook F8 Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 131 of the Jason & Scot show was recorded on Thursday, May 10th 2018. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, SVP Commerce & Content at SapientRazorfish, and Scot Wingo, Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Transcript Jason:  [0:25] Welcome to the Jason and Scott show this is episode 131 being recorded on Thursday May 10th, 2018 I'm your host Jason retailgeek Goldberg and as usual I'm here with your co-host Scot Wingo. Scot:  [0:40] Hey Jason and welcome back Jason Scott show listeners. Jason our podcast schedule did not allow for it so we missed May 4th so I'm going to use this opportunity to hit rewind go in the time machine and wish you a late fee May 4th May the force be with you. Jason:  [0:59] Thanks. As I hope you know I was thinking of you on May 4th I was kind of sad that we didn't get a chance to talk and I was carefully following your social media feeds to see if you would like post any any pictures of you like, with memorabilia are in costume or something so what what what did you do for May 4th. Scot:  [1:18] Yeah I'm soaps first of all I don't know if you know or not but May 1st kind of controversy in the hardcore Star Wars community. I don't have a lot of passion on this but a lot of people feel like it's kind of like our Hallmark holiday in the Star Wars world because the movie came out on May 25th so everyone's like what the heck made for Seattle. Funny pun but we should really be celebrating May 25th so just some fun diversion Star Wars. Factor for cocktail parties so I celebrated. I buy first I do have about cosplayer so I was not a Princess Leah or anything this year but I do have some pretty awesome Crocs from our friends at Crocs have some Stormtroopers and some cheese, this year I decided, tour of the Stormtroopers which was exciting and then I have a new Han Solo movie jacket that I got that's pretty cool it's kind of retro 70s kind of kick, jacket exciting thing for me on May 4th was I had an inkling that tickets will go on sale for the Han Solo movie so I was able to jump on those work some Fandango Magic, and secure up, have good set of tickets for myself in a bunch of friends so going to go see that on the 24th at 7 p.m. you're welcome to fly in from Chicago and see what this would love to have you. Jason:  [2:41] If I can get a hall pass from my wife I'm totally doing it. Scot:  [2:45] What you can bring her and Beta key we got room for all you guys. Jason:  [2:48] That would be fun in honor of you I missed May 4th but on May 5th I took baby geek to Toys R Us cuz I was kind of worried. That he was never going to get to go to a Toys R Us and I I tried very hard to interest him in the the land speeder bed II it was not a sale. Scot:  [3:10] What is just couldn't did like it. Jason:  [3:14] So we spent like he's very into Vehicles so we spent about 4 hours in the little electric vehicle section of Toys R Us. And I got heat he drove everything from the like Frozen themed Beetle through the the yellow Lamborghini and he on his own volition pics. This GM Silverado two seater pickup truck. [3:45] Yeah which made my my in-laws from the Flint Michigan extremely extremely proud and so we we bought this. The Tesla of a toys right like it's an electric vehicle and. I am now officially the last member of this this long-standing Detroit family to build a GM vehicle. Scot:  [4:07] Cooley schedule pickup truck you can pull off shotgun on the back there real cowboys. Jason:  [4:13] Exactly there's no gun rack yet but let me just say it was a we live right across the street from a park so we drive it over to that Park and he's already picked up about the four ladies that he's taken for a ride back he was very smart took down the two seater. Scot:  [4:27] Nice Draco. Jason:  [4:28] Yeah that's a chip off the old block but that's way more advanced than they block the original block. Scot:  [4:34] 4 hours in a Toys R Us is a that's pretty that's a long time in a Toys R Us was it so tell me about you guys are there obviously liquidating it was it was a kind of the ones I've been it's been super depressing hip I was yours. Jason:  [4:47] Well that's right I find Toys R Us just depressed right before they went bankrupt they were somewhat depressing because it's like you have all these fun childhood memories and it just. Not that fun or inspirational of a, environment these days but this particular store I'd say is early in the liquidation so it it absolutely felt like. Like they had a full inventory of stuff in the store didn't feel like the the selection was thinning at all and you know the deals weren't super deep yet. So it was enough heat my son will never remember the trip it was fun for me to say I've took him and I do think he had a really good time. Scot:  [5:27] And you have pictures and they are in a pickup truck so it's good. Jason:  [5:30] Exactly a pickup truck that by the way why doesn't fit in my condo. Scot:  [5:35] So you had to pay for a parking spot. Jason:  [5:40] I am I am bartering with a neighbor to share one of their extra. Scot:  [5:44] She like the most expensive toys. Jason:  [5:48] Well and the U-Haul truck I had to rent to drive it home yeah. Scot:  [5:51] Cool well wouldn't be a Jason Scott show without some Amazon news but today. We are going to start with Walmart news because they have been ruling the headlines to Big transaction so first of all about 2 weeks ago go rumors started swirling that they were looking to divest of their, UK grocery brand which I think is asthma. Jason:  [6:17] Exactly right. Scot:  [6:19] And they ended up selling that for 10 billion to Sansbury so that's interesting cuz they bought that 528 years ago. And it hasn't really grown has been kind of growth anchor for them so you know that that has been a bit of a black eye I don't know what they paid for it I think. I think is pretty even said that they sold it for about what they paid for it but it it hasn't been a huge success so then on the heels of that they turned around and this week acquired. The majority share of Flipkart India has very strict rules around for an ownership so they. My understanding is they can't own a hundred percent of it yet there's some path 200%, but they bought 77% for 16 billion and I think you do the math on that at the Vets out to value of, 28 to 22 billion dollars total for for a Flipkart so you know they they kind of exited the UK and then went into India with the proceeds. It was an interesting discussion on CNBC so you know this is here we are it's been. Couple weeks since Amazon announced their first quarter which which recovered on the show was just amazing and if you remember my free cash flow discussion there just pumping. Billions of dollars if 16 billion dollars is about what they're spending into quarters just for growth an Amazon just just out of free cash flow so. And so interesting CNBC discussion cuz what happened is the Walmart stock did not react well to this transaction thin and it is hard to cuz it's kinda like we did this m&a didn't work out so we're selling it and the good news is we kind. [7:54] Came out relatively unscathed in the UK. By the way we're going to take this plus $16 more and we go buy something even smaller so they don't disclose the revenue of Flipkart of the GMD but. All indications would be that it's not as large as as as though or you know even close to $16 I would you know the last I've heard it's like. 2 to 5 billion and GMP and then if you can't put a 15% agreed on that you know this is a smaller. Sub billion-dollar business Revenue was probably so pretty interesting. The normal discussion ensues which is it's not fair Amazon gets to spend so much but Walmart doesn't so it's kind of interesting to see that, play out with this transaction where you see yeah I don't know how involved he was you may have some inside of that but this is a very much feels like Mark Lori kind of saying look we. We got to be aggressive in India we got to get out in front of Amazon and outflank them and and. You're not to do that and you take grocery. We need to be in India so it feels like. Doing the right things they're not getting credit which I'm sure must be frustrating inside a couple more quick things there, eBay was kind of a big winner in this because about 6 months ago they invested 500 million into Flipkart they folded. EBay. I n into it and then now that position is worth 1.5 billion so nice three-bagger or 3x of their money, and I think they got free to go and it's not clear if they're just going to spin it off for relaunch but but they'll come back in India as eBay. I n. [9:28] With a nice warchest from the transaction so so kudos to the corporate development team anyway hopefully there, at least enjoying some extra pizza or something like that Jason what did you think about this deal. Jason:  [9:40] Yeah well first. Just as a reminder to Wisner is the reason that this gets so much players is, you know any is a potentially huge Market second most populous country in the world you know and rapidly evolving, population with with an enhanced spending power and very little, Commerce penetration brutal e-commerce penetration in the country so tons of growth and so you know flipcart is the biggest player but Amazon has been, China indigenous way, build a business in India and Amazon is already the second biggest player in India and is actually growing faster I think then put card so, it's interesting you know Amazon try to do indigenous we compete in China, and that didn't go very well it's a lot. You know people are like you know they won't repeat that mistake in India and you know so there's a lot of rumors and Amazon was bidding against the Amazon, Amazon was betting against Walmart for Flipkart alot of us back you I don't know where you were on this cop but you know I assumed Walmart was going to get it, because in my mind Amazon was only, would have been interested in foot cart if it was a good value like that they had no interest in overpaying on some strategic basis for Flipkart whereas, and I feel like Walmart really you know does have an interest in. [11:13] Establishing some some Global credibility you know Walmart wasn't particularly successful in China struggle in the mature Market in the UK and flipped Asda and so kind of felt like, you know we seen Amazon reached for Acquisitions before like Jet and that or Walmart rather and it wasn't surprising to see him. Reach again this time and supporting me almost wonders if Amazon sword I intentionally tried to beat him up a little bit. Scot:  [11:39] Yeah there was some talk on CNBC that, Amazon bid 2 billion above the 16th but the founders chose the Walmart did and it wasn't really clear what was going on with that so I don't know if that was just rumor or actually officially reported and I couldn't find it in writing anywhere so, but I do think Amazon was either really interested in it or. It was kind of a win-win that were they made Walmart really pay up for it so it'll be interesting to see how it plays out. Jason:  [12:11] The one thing I did I do believe is that Walmart was a more attractive buyer because there's a less likelihood of, regulatory impediments because Amazon is the number two player if they were to acquire the number one player there there would have been some some. Further regulatory hurdles in in India I'm so maybe I was just a safer safer way for the four, stop thinking and Company to get the money back so be interesting while Amazon is there anyone else that Amazon would want to buy there or will they just you know continue to go to loan and try to do better than they did in China. Scot:  [12:51] There's always been kind of a third player Snapdeal and in that round I talked about or eBay and Dustin 500 million there was rumors they were going to merge they didn't and I really heard much about Snapdeal lately so that maybe something Amazon, could pick up. Probably relatively cheap now cuz they're kind of left at the party without a chair in the music is stopped so I don't know if they really want to Amazon you know their acquisition strategy is. Primarily. To get into something to don't have in their dardi have a Marketplace they have invested heavily and FBA for that Marketplace what are the rules in India is you can't operate one p as a foreign entity and I think Flipkart has enough for investors they can't be one piece so all these are pure what I would call a pure Market Place model me they don't have a retail component, Subway Flipkart and Amazon have been furiously building out the photo centers though to help their sour basis I don't think Snapdeal had the investment. Not to do that and they got left behind so it said they're kind of the distant third player there that you know I'm paper Amazon could pick him up to you no time to continue to be ahead but I think they'll just got there. Jason:  [14:00] Yeah I feel you in a lot of markets you would you potentially acquire Local Company because that would would get you license to operate more as a local company but I think India has a strict rules about, ownership percentages that mean like you know Snapdeal word indigenous Indian company in Amazon acquired them they would then no longer be considered indigenous. That the feminine side is interesting to cuz one of the challenges in India is not just lack of payment centers its lack of infrastructure overall its its roads and delivery services and it's a very fragmented Market inside. My my sense is that the Amazon efforts and the fbar. The 10th potentially super lucrative because literally like they're building a whole capability that you know it's not like if you don't. Use Amazon you would just use UPS to deliver this. Scot:  [14:54] Yeah. Jason:  [14:56] So that's interesting and then I guess it's the one you know if is Amazon really wanted to spend some money to jump-start their presents and India the other thing would be interesting as there is a big payments player there which is paytm. I have no idea if they are for sale I think that's you know big investment from SoftBank and $0.10 but that. [15:17] Payments tend to be a big driver of digital Commerce platforms and obviously in China like I would argue that $0.10 and all I pay are. [15:28] In a big drivers and so you can imagine that would be a strategic place to invest in India as well. Scot:  [15:34] Yeah that's one. Jason:  [15:35] So some other Walmart news. The we talked a lot about retail strategies in general towards what I called owned Brands so essentially. Treating brands that are exclusive to the retailer that you know usually are a lot more than private label its. An aspirational brand with its own positioning in marketing in Walmart launched a new one of those last month called all is well home which is kind of there. Home Goods brand its bedding and mattresses. And in and of itself that would have been interesting that gets added to the stable of Brands they bought like bonobos and ModCloth. The weather things that I found interesting about all is well home is that Walmart actually launched. I stand alone you are out so rather than selling all's well on Walmart.com or even selling it on jet.com you buy all is well from. All is well home. Com in so that is a sort of, further step in the own brand a play then we've seen before like you know cat and Jack from Target the super successful brand that it doesn't have its own URL Rocketfish is a super successful brand, Best Buy it doesn't have its own URL like even you know the world's most successful own brand Alexa, you know obviously I'm buying Amazon like it doesn't have its own URL so interesting. [17:08] You know to see if that's a trend that we see more of his these Brands launching with their own URLs and a particularly interesting to me inside baseball thing. Walmart has built super robust e-commerce platform that they going to spend billions of dollars developing overtime call Pangea and when they watch this all is well home.com all is well home is running on Shopify. [17:35] Yep so. Scot:  [17:36] Ya Allah be with your Shopify to lunch kind of a micro set one clarification on Alexa is he was on does on the yard all day just don't tell Alexis on it it it it like. You you you obviously know but like if if people haven't looked Alexa was this company Amazon acquired this goes back into the 90s and preacher like 9899 and you would web web users would webmasters wood, it's all set of tools from Alexa and it would help them rank various websites and you would see your rank so it's kind of shared. Metrics kind of thing not many people use it today because the the date is pretty. Yep sketchy and but Amazon only are on the brands they use that when they came up the product they I guess they looked on their sweet of trademarks of the owned and pick that one out to to have the Alexa brand come out. Jason:  [18:29] Yep and I think I use it as I could be to be site for Alexa right like isn't it more for like people that want to partner in the Echo System. Scot:  [18:36] What else Alexis still has this traffic kind of thing and they try to turn it into a marketing stack so it's kind of a PPC tool kind of a thing a lot of the companies that did so he's metrics. Headed that way like a lot of comparison shopping engines have gone that way like next time but there's a lot of them don't have a ton of tricks that I've never heard of anyone using the Alexa tools. Jason:  [18:58] Gotcha, and then in addition to this new all is well home website Walmart also launched a pretty substantial redesign of walmart.com, somewhat controversial like it's a very minimalist design that you know doesn't have a real loud Walmart branding to it so it's the spark is what they Walmart cause the, the start of Starbucks logo and you don't want you scroll down from the homepage you get a very minimalist search bar at the top of the the site with just the spark and the what the word Walmart doesn't show up anywhere. Scot:  [19:41] Just freaked me out cuz I was working on a presentation and I was going to know do a screenshot of a Walmart marketplace, and I was looking at us like how is even going to know this is Walmart they're going to have to recognize the spark because the word Walmart literally kind of once you leave the homepage it melts away and there's no the menu becomes hamburger menu, yeah they moved the mobile metaphor to the desktop and yeah it's kind of. Kind of wild and then you know as you scroll on shop you have this persistent search bar hamburger menu and Spark which takes you back to walmart.com they really have no corporate branding so. Come on or something so it's kind of saying. You know where we want to give you more space for search results then our corporate brand and then also you know there's not a lot of browse here so once you leave the homepage and get in to search results there's not. There's nothing like a lot of bread crumbs I found I got a little lost their it took me awhile to kind of like get familiar with what's going on so it's a bit dark but it's interesting I was doing our desktop I'm sure it's great on mobile I bet on mobile it's it's kind of. Feels really good on desktop it feels kind of strange it's going to take so long Easter. Jason:  [20:57] Yeah I think overall it's way more visual so images are much more prominent and bigger and you know for example like on the pdp's the the skew images, take up way more real estate than they used to and so I think that's part of drinking that bar down is to have more real estate for the images and then you know the thing that Mark Lori has really hit on in the new design is, that it's, substantially more personalized for each individual visitor but also for each SKU category so you go to Department landing pages and they, that there's a lot of Rich editorial content that's in very different on the dog food from home from apparel and all those sorts of things. So pretty big operation for Walmart the thing I've seen most people complain about is not the lack of branding grocery is super Promenade on it and there's a grocery button and it takes you a separate URL with a completely different design aesthetic, so I think they've that's been the big critique I have seen of the site but I, I believe the grocery refreshes and fight as well so I suspect they'll they'll match up eventually, and then some other news on Walmart Last Mile, they've added some new delivery partners and they're phasing out some of their old delivery partner so so, about a year ago Walmart you announced that they were doing a lot of them at home delivery for book groceries and general merchandise and they announced Lyft and Uber is. [22:32] As initial partners and it now looks like they're phasing both of those vendors out they, they have used several third-party deliveries other delivery services they added Postmates to it. And then an interesting one of me is they added doordash as a grocery delivery partner. And the reason that's interesting is part of this I've never seen doordash deliver anything but restaurants. Scot:  [23:00] Yeah I know I saw him at shoptalk they you know they were talking about their reason restaurants lovers they only do food so yeah. You have prepared meals being food like restaurant food so they the kind of I guess when Walmart come calls you yeah you take that phone call. Jason:  [23:18] My recollection was that the CEO for. Cheesecake Factory was highlighting why they were such a good partner because they only did food and I I suspected the CEO of doordash already knew that he was in the throes of appreciating that getting highlighted so much. [23:38] But it is interesting you know there are all these delivery services tons of people Outsourcing delivery right now like one of the interesting things it seems like. Walmart is picking players that are willing to provide the delivery service but don't insist on owning the the delivery interface so you know I sent you that would provide delivery is sort of API if you're well so that Walmart could own. The digital interface unit the big delivery service that Walmart has never partnered with his instacart and you in front of the speculation Why is the instacart. You know that so far has it seems like they've always insisted on being the the front end for all the orders that are fulfilled through instacart. Scot:  [24:21] Got it said they're really just using the 1099 workers of these hooks have you go to Walmart or in the app do you do your groceries and it's delivered by one of these guys pretty probably unbranded out imagine right because you're not using their apps. Jason:  [24:34] Yeah. Scot:  [24:36] Just yeah just like. Jason:  [24:37] Yeah it's a white label delivery service. And it is you know these are all pilots in different markets at the moment and there is a pretty substantial pie with it actually does use Walmart W-2 employees, and this was a system where they essentially like offering an additional gig to all of the existing. Walmart employees that you can also do deliveries and I think it was some controversy that you know, like when they first announced his people sort of misunderstood and thought Walmart wasn't wasn't going to be paying their employees for these deliveries. Scot:  [25:13] Got it. This reminds me I forgot to put this in the show notes but I was at a Target the other day, and it's one of the newer ones and I noticed they had code off a part of the parking lot and it says it's got this kind of interesting that's got two arrows and it says Line 1 line 2 and then it's all blocked off and it says coming soon pick up area, passing and then now since I've done that pretty much every Target I go to has that and I've been deprived 6 targets the field research also known as looking for Star Wars toys but anyway so I was wondering if you know anything what's going on there. Jason:  [25:53] Yeah so they've announced a pretty substantial expansion of there curbside pickup program again for Grocery and General Merchandise and is a reminder, maybe 18 months ago they started a curbside pickup pilot using a vendor called curbside and they they abruptly cancelled that pilot. And then fast forward about nine months later they bought a competitor curbside called shipped and so these, so they now own that capability and so these these, does drive-thru lanes are the new curbside experience that's being managed by shipped and that's a shipt, and shipped does both curbside pickup for for customers that want to swing by the store and pick him up at their convenience and they also do do home delivery ship from store, On Target Staffing. Scot:  [26:51] Okay so it's not just for shift couriers will shift couriers go there too. Jason:  [26:56] I do know I don't know if that's a good question. Scot:  [26:59] So shift is going to walk it from the store to that look herb not a Target play. Jason:  [27:05] Yeah well so that shipped are target employees but so. Scot:  [27:09] I guess you. Jason:  [27:10] Yeah so. And the pilot is an exclusively using employees that were formerly shipped they could be originally target employees it's using some software and infrastructure that ship bought so that ship tones so one of the big things. Curbside pickup sounds really easy but it there's actually more complication right like do you. Schedule a time when the customer have to promise to come pick him up or do you use geofencing on the customer's mobile phone if you was geofencing how do you you know avoid, taking their groceries out that are perishable out to the curb when the customer just drives by the store to go get gas before they come to the store and, you know if you're using geofencing in the customers mobile app how do you avoid like burning through their battery and having the customer, uninstall your app because it's there the biggest battery hog on the phone like they're there are all these edge cases in complications and so some of these vendors like curbside and shipped. A big part of their IP is mitigating a bunch of the Zedge cases than in the case of curbside they're actually. X Apple employees that where the the geolocation team at Apple that that launched curbside so that's that's. You know very much what they highlight is one of their core competencies. Scot:  [28:28] Walmart curbside you pull up and you call this number and I've, people people Rave about it but there it does fail a lot of times like sometimes you call that number and no one calls and you know, and sometimes you call it and they have no idea who you are so there's still a lot of kinks in and making the stuff work. Jason:  [28:48] Yeah all of these retards are struggling to make them perfect and I would even say like all of them are piloting multiple experiences so in some Walmarts there's that SMS experience there are some Walmarts that are sort of drive-thru, venues in Walmart even have some Pilots where it's, curbside off site so they have dedicated pickup locations similar to the. The like Amazon what is it called Amazon. Scot:  [29:20] Go pick up. Jason:  [29:22] Trash pickup I think is actually. [29:24] Yeah so what's a different permutations out there I don't think the world is a landed on one but it's it's an area where I think all these retailers feel like they can have a differentiated customer experience if they're the ones that, The Canal at and your point it's it's can definitely be hit and miss at the moment. Scot:  [29:43] Brickell well it wouldn't be a Jason Scott show without some Amazon news. Amazon news new your margin is there. What the Amazon news I wanted to throw out there. It was kind of a, quite week for Amazon there's only like four or five things when I'm usually there's 10 and we have to cut it back the one that's kind of near and dear to my heart is in the auto category, and if you're not a long-term listening to you may not realize this but I am a Serial entrepreneur my third company was Channel visor started that still exist, German there started that in 2001 and then left around middle of 2015 on a day-to-day basis but still involved at a board level and then started another company, call Spiffy man we are on demand Car Care who started with car washing and detailing Nevada Doyle change and a bunch of other things were in five markets so I'm, I'm not keenly watching The Car Care space to understand what's going on there in the subsection of tires there's been a lot of interesting things there, there's a lot of Pilots of on demand tire sales and installation but that's really hard to do in a mobile kind of setting because the equipment required install tires as non-trivial, I and the skews of all the tires we could probably do it a whole show on this Jason, you and I have both been involved in auto parts for a while but it is a is a very complex you set to say the least just for the tires not even counting all the rest of of what goes on with with auto parts around fitment what not but this week There's a really interesting. [31:27] Announcement partnership between Sears and Amazon this is not the first time these companies have kind of had interactions before, so Sears is actively selling Kenmore and Craftsman on Amazon and. That is allegedly going pretty well so the way this is going to work is it satire partnership so it'll be able to do is buy your tires on Amazon, and then install them at a Sears for a nominal fee so this is. This is one of the challenges of buying tires online they're a lot cheaper than if you went to your local tire store but you know. If you've ever done this you literally get a giant cardboard box full of. For very heavy tires sent to you and then you then it's up to you to kind of holidays around and take them to your local tire installer and say please install these tires I didn't buy from you so it's a, it's not a great customer experience to say the least and no mirror I'm not aware of any mere mortals that can install their own tires that that's a non-trivial problem to solve. So is this going to work is starting to pile it in 47. What the locations they're called Sears Auto Centers and they're going to start an 8 cities and, Adobe in 47 of the store is Nate said he's now serious has 400 locations in 21. 200 technicians out there so they do have a really big footprint around tire installation Auto Care and the way to work is this so, you go to Amazon your Prime user they don't supposed to say this but I'm imagining this will be a prime only feature you select your tires that you want to buy so it's so you get a nice lovely. [33:02] Mommy upset at michelins it's up to you the consumer to figure out that they fit on your vehicle or not, Anna. Then at checkout you will get an option just like an Amazon Locker or something like that where it'll say Jason you live in Chicago and we have a. Pilot with the Sears near your house there and would you like to have these shipped to your Sears Auto Center on 1 Wacker Lane and have them installed for you you choose that and then, you are given three possible appointment times that you choose and then it wouldn't when you show up at that Sears. Center at that time they want saw your tires for a nominal fee you don't have to buy the tires from them obviously. So that's that sounds good and what I have learned the hard way on the stuff is you know the, in Excel and I call it these things work really well in and go awesome but you know you mentioned the edge cases of curbside I can think of like 60 edge cases here the number one I am going to call is, getting the wrong tires the vehicle of this is going to be a pretty common thing. OEM screen very specific about tires so if you buy a Lexus they have very certain tires they want you to put on there there's a lot of decisions around if you need one tire should you buy all 4 how do they wear, rotating the tires the same time there's like a Plexi there that's just really hard to capture an e-commerce is that that's going to be a challenge and then the scheduling of this is going to be tricky but I've learned about. [34:39] These customers that want you know automated car care is. They really like convenience and there's not much convenient to me like I don't say to myself a while I really want to go. Hang out at the Sears Auto Center for an hour while I install my tires so so that that's kind of a, of the places that install tires. All of mine are are inside malls inside Sears inside of malls so you have to deal with mall traffic the mall parking and all that kind of stuff to get in there so, I'm going to be interesting to see how this place but you know it is good news for Sears at any Lifeline when you're drowning is helpful their stock was up something like 17% this is like, yeah they're at $3 they bounced at like 3:50 and never was super excited, that's like the most their socks prison in in years now but I'm a little skeptical about the user experience on this one and see how they're going to nail it especially with that once yours takes over the time this thing I'm just not really sure those windows are going to work and how engaged this this year's. Low-level employees are going to be on it. Jason:  [35:42] Yeah and you you could imagine there's all kind you know suddenly Sears is competing with Amazon for pricing on the tires that Steve Sears historically sold them all those sorts of things to write like. Scot:  [35:54] Yeah there's Channel conflict now it's serious maybe thinking is, okay at least I got the customer in here now we can try to sell them on breaks in an oil but I know thing I have found is when when you talk to people about. Car Care experiences the number one experience people hate especially females is the upsell experience also known as the Jiffy Lube experience they hate going in for a. $50 oil change and leaving Having spent $400 they come home and their husbands like. What the heck you know why I just spent $40 and they're like well I got new brakes why you know, balance didn't check the shimmy on every tire and I got a cabin filter, and I got the premium oil filter and so you know there's there's actually lawsuits around all the stuff around the the upselling of these kinds of things to make these Services profitable has resulted in a really bad customer experience so, and then you when I think about Casey and and the Deloitte model of the bifurcation you know we deal with this every day at Sophie, the that customer on the convenient side do I think is Amazon Prime user they like zero friction in their life because Amazon stream to have you, you press 2 buttons and stuff shows up your house 2 days later what could be more convenient so it's interesting to see how smoothly this goes because that customer is really really hard to please and sending them to a Sears Center where I think just give me some upsell and some challenges going to be interesting to see how that works. Jason:  [37:25] Yeah for sure I mean it's funny one of the I think probably the original Legacy player in the spaces Tire Rack and their model as they they essentially sell you that tired of it you Commerce and then they they put together their own. Network of independent dealers that they chip the tires to you and you go to that dealer in that dealer would install it for you, and there's some very happy customers but they they have a lot of unhappy customers if you read the ratings and reviews and when you talk to people like one of the biggest problems they have is. Tire Rack shops those tires to that independent Tire Dealer and a customer comes in between the time that the customers about the tires comes in and, the the deer sounds that that customers tires to someone else. Scot:  [38:11] You can see that happening at Sears to you know if they don't have him get it off yeah. Jason:  [38:14] Yeah that's what I mean do I like you think about the the advanced things I fit Manton all these other issues but like just simple like you know commingling of inventory and those kinds of things could all all be challenges that I have to get worked out. [38:29] Any other Amazon news outside of tires. Scot:  [38:34] I'm thirsty if we had mentioned on the show that Kohl's and Amazon are Partners give us an update on that. Jason:  [38:40] Yep so last year Kohl's announces pilot where you could bring Amazon purchases, to a cold store to return them and they sent you became a return center for Amazon that's now in 42 stores and if they're their quarterly earnings call they the CEO called that program a homerun and essentially said, did they had a discernible increase in traffic and all the stores that accepted Amazon returns and that that seems totally viable to me that's it. Felt like a win-win it's one of the rare partner with Amazon cases where as far as I can tell. Kohl's really isn't giving up any data to Amazon right so it's not like. [39:24] Amazon is getting to meet and steal at Kohl's customer as a result of this this is really Kohl's getting to meet an Amazon customer and gets an opportunity to surprise and Delight them and sell them something when they bring their Amazon returns in, in sounds like like it's working well for them so far much earlier but this, this month Chico's started selling their apparel on Amazon, and Shelley broader the CEO there you know is saying that that immediately after the product went live on Amazon there seeing an uptick in traffic to the stores and today they will do I feel like, by virtue of being on the Amazon platform they're getting an opportunity to introduce the Chico's bran to a bunch of prime customers for the first time which is then, driving more sales to the stores in Chico's let you buy an Amazon return in the chico store so they're getting some visits that way and in that that seems interesting I I guess I'm. More skeptical in the chico story than I am Nicole story. Scot:  [40:32] You don't the one I'm skeptical to azra saying that what occurred to me was the podcast we had with dorel juvenile wear, they had done a fair amount of AMS and mg and it drove store. No traffic for them they don't own stories but it drove like Downstream Costco Walmart Target kind of visits so I could see where I think it could make sense is if as part of this launch Chico's went and they not only buy it you know a bunch of headline Search terms for like Chico's but, yeah maybe now you starting to browse Amazon and you're seeing you know women's blouse and pants and skirt and now people, you just having listings wouldn't do this but if they had a fair amount of marketing budget I think that could drive people in the stores. Jason:  [41:18] Yep no I I could definitely see that I think in general Chico's has a lot of head winds and. [41:26] Yeah they're in malls there you know where someone older customer they're in their parallel space which it has a bunch of indigenous challenges until you know a lot of us as soon they were on Amazon because they were somewhat distressed in in, needed to find some some some new eyeballs so there's there's a school of thought that it wouldn't take that many net new customers walking in the Chico's to be favorable to Chico's. Scot:  [41:48] Oh my my middle schooler would say burn. Jason:  [41:51] Yeah yeah not don't mean it to be pretty good harsh but you know, they are one of the first players in this category that right so I'm certainly watching and trying to learn, we talked a little bit in the Walmart case about owned Brands Amazon of courses is dominating the own brand space, and they watched it but I think isn't another new one that we haven't talked about in the show yet they wants to wag which is there pet food brand. They may have had a few skews but they they want a whole line of dog foods and what's interesting to me is. How robust the content and selling on Amazon is around wag so you know you go to the the pet department on Amazon now and it's a. Personalized editorial Rich page it doesn't it doesn't feel like. Just another page in Amazon catalog it feels like a real landing page for pet owners and then the the department Pages for wag are are super robust and. As is usually the case. When Amazon makes pdp's for their owned Brands they really execute all the best practices so whenever we're talking to Brandon about you know what what kind of content they have to have in their pdp's. You know we always use the Amazon owned Brands as examples in these wax cubes are going to be another another good example like they're there very long Rich pages that have a lot more content to help you feel good about you know finding the right food for your dog then. [43:27] Yeah some of the national brands that have been selling on Amazon. Scot:  [43:30] Is MacGyver enjoying some wag dog food. Jason:  [43:33] So MacGyver is a super Elite one percenter that's probably eating better than I am so no. He get some fancy Boutique food from you know I'm a cow that was probably like massage by a Japanese Wagyu dude. He probably eats the best in her family and he also officially has the most expensive haircuts in her family so. Scot:  [44:01] Man if you guys are adopting a sign me up you get out of an electric vehicle. Jason:  [44:08] The three-year-old gets his own car and in parking spot and the the dog gets a groomer that comes to the house and gives him a you know full day spa treatment so yeah everyone in my family but me is pretty high on the hog so I you know. Scot:  [44:21] Songs going to pay for all this. Jason:  [44:25] Exactly that's what you asked you were you were posting some new job listings on Twitter the other day that you found interesting and I'm like I might need to do some of those two moonlight. Scot:  [44:36] Yeah I thought you would be a good applicant for one of those interesting there or is this was a recruiter on LinkedIn you saying hey I'm working with a large top-tier cpg brand that's looking for a head of Commerce and your Amazon experience is a is a would-be is a, very strong nice to have kind of thing so that was interesting like a year ago no one would have thought to make that part of a job requirement for e-commerce of the CPT and now it's it's kind of. Top top line. Jason:  [45:05] Yeah that night I think that's actually interesting and I probably would have replied but you also forwarded it to our friend David who I feel like his way more qualified and so I didn't want to apply and then get rejected. [45:18] So they were also two big Tech conferences this week that we generally follow for big news that's going to affect the Commerce Pace Facebook's big developer conference, and I think there's some controversy I'm still calling it a fate but I think you've heard some people call it fate. Scot:  [45:39] Yeah. Jason:  [45:41] So if you don't know what the official ruling is there but they had their conference two weeks ago and then this week was Google IO which is there big developer conference. Did you have any takeaways from the either of those. Scot:  [45:54] There's a lot of stuff to talk about outside of retail but I think probably the big news for this podcast is there was a lot of retail news you know so we've we've had you know. Google talking about. You know they're making some changes in Commerce so we've covered on the show with their new Express is Comic-Con Marketplace is how I think about it but they did tweet. Google Express and then Facebook had in the last. Fates or Fates they have increasingly down a lot around messenger and talking about transactions their favorite company talk about their is everlane where do they show the post transaction messaging happening in Facebook Messenger. I saw no e-commerce kind of related content from both these guys you maybe the big news for me at Facebook is a reorg they're tired of all the team and the guy that was, CEO of PayPal, who they moved Messenger to blockchain Technologies so it's kind of like he, felt like to me they threw this against the wall or let's go create a WeChat we bow type you know chat. Commerce teen and it feels like either. Either he is moving on cuz he's not interested or there said let's try watching now so yeah I may be reading too much into that but I thought it was pretty interesting there. Jason:  [47:19] Yeah and I think I was part of a bigger reorg I think a bunch of execs kind of moved around so it's. It's going to be interesting to see how that all plays out from Google I O I saw a few little things like in years past or much more substantial announcements that I felt were sort of court of Commerce. This year you know before the conference Google Consolidated several payment Technologies and so now it's just Google pay you know which consolidated, Google Wallet in Google pay and Android pay and that, that is a digital wallet that's been available on apps on the Google echo system for a while but they extended it to the web so you can now use if you are a Google pay user you can. Pee in a Chrome browser in a mobile web situation if the is the e-commerce site supports that. So there's a bunch of mobile web sites out there that you know would probably benefit from adding support for Google pay. [48:22] Apple did that earlier in the year and so you know there's a couple reasons to update your your mobile web experience. Google did announce some new versions of the Google home that have screens in them so you know in theory that could be Richard Commerce experiences you know I'm not. I'm not sure that the Alexa show where the screen has his been you know the the the fast runner in the Alexa family and so I I kind of suspect. Is it that the Google home screen will be even more niche. [48:58] Google have some does have some really interesting mobile technology so you know a big one that's getting a lot of traction is amp. Which is a technology for rendering lighter-weight faster rendering mobile pages and originally you know it had some really great user experiences but it came with a lot of baggage. Can I type A constrained by Google and Google's been spinning it off and making it much more open and adding a bunch of capabilities that are a lot more e-commerce friendly. And in their continuing to do that so you know some of the the complaints that people had about amp for an e-commerce site they've. There a dressing in announcements from Google IO so definitely of your eCommerce site. I would be thinking about implementing amp in my mobile experience in in the other big mobile technology that Google really was first to Market with his Progressive web apps which is this kind of notion. Being able to download binary code on demand that have a real app like experience without having to force the user to go through the App Store and download an app and another password and reinstalled the app and. And all of those sorts of things and said that they're continuing to evolve pwa. [50:19] But that standard is never really got a lot of traction because if it wasn't supported in the Apple echo system. And you know frankly the overwhelming majority of mobile Commerce happens on Apple devices so despite the fact that Google had this great support for pwa. It didn't make a lot of sense for eCommerce sites to implement pwa is because you were only addressing. The minority of the market that were you know Google shoppers. Apple in the most recent operating system you know finally implemented pwazon Safari so now. You know I expect we're going to start seeing that be a best practice as well so at all those Google Technologies together in a couple other things. And almost every conversate on the planet you know could probably do with a pretty substantial Mobile update right now because there are so many new beneficial Technologies. Scot:  [51:11] Good thing to do before holiday. Jason:  [51:14] Exactly in an if you're going to do that you should probably be starting right now. So feel free to call me at work and we'll take care of you. Scot that's going to be a good place to end it for this week because we we have used auto added a lot of time as we're trying to shorten his up and make him just slightly more concise but if we've left you wanting more or you have any burning questions. I would love to continue the conversation on our Facebook page so jump over there and then drop us a line and then I mean Scott hangs out there almost 24/7 so. And you always you always get a response there and of course if you enjoy this show the best way you can repay us for all the time we put into it is to jump on the iTunes and give us that 5-star review. Scot:  [52:02] Thanks for joining so. Jason:  [52:04] Until next time happy commercing.

Target and Google teamed up for a voice-activated coupon on Google Assistant. The coupon was for a $15 offer for Target orders placed on shopping service Google Express via Google Assistant. --- Send in a voice message: https://anchor.fm/ecommerceminute/message Support this podcast: https://anchor.fm/ecommerceminute/support

In this episode, Aidan Simpson interviews Interaction Designers Alison Boncha and Fiona Yeung about impostor syndrome, the importance of mentorship, and how they developed the bold, inclusive new brand for Hexagon—a supportive community of women and non-binary UXers. The trio also discuss great career advice, hard lessons, and why everyone should have a “Yay Folder.” A few highlights: Alison on why you should leave your first job “A friend in college told me, never stay your first job more than a year… or you're going to always be viewed as the junior person on the team.” Fiona on the hardest lesson she’s still learning “Even if you're the juiciest peach on earth, not everyone likes peaches. Remember that no matter how hard you try, there are still going be people you can't please. You have to like accept yourself for who you are.” How Hexagon got its name “We came up with three names that we thought had potential: Thrive UX, We UX, and Go Boldly. Turns out Go Boldly already exists. But We UX and Thrive UX felt too literal. I wanted something that was more symbolic, with a deeper metaphorical meaning. So I was brainstorming more and came across an article on beehives and why you’d want to structure your team culture like a bee hive. I was fascinated… beehives are also symbolic of great collaborative environments because you have organization and structure and leadership. And worker bees are all female. So we explored more bee imagery, and the shape of honeycombs is a Hexagon.“ Alison Boncha is an Interaction Designer on Google Express within the Shopping team. Allison works alongside engineers and product managers to take a product vision and deliver the best experience possible. Fiona Yeung is a creator, artist, and Interaction Designer on Google’s Material Design team. She’s also the new head of Hexagon, leading an all-volunteer effort to foster supportive UX community.

ShopTalk is an annual trade show held in Las Vegas focused on retail and e-commerce innovation.  In it's third year, it has become the fastest growing can't miss event in our industry.  This year 8,400 industry professionals attended the event (up from 5,400 last year).  The 2018 version took place March 18-21, 2018 at the Venetian in Las Vegas. There is so much content at the show, that we've divided our recap into two parts.  You can get part 1 here, in Part 2 we cover: Grocery Track - Catering to new consumer - Narayan Iyengar, Senior VP of Digital at Albertsons Glossier Keynote - Emily Weiss, CEO+Founder Amazon Keynote - Eric Broussard - VP of International Marketplaces and Retail Coach Keynote - Joshua Schulman Walmart Keynote - Mark Lore and Andy Dunn Houzz Keynote - Alon Cohen president and co-founder Google Keynote - Daniel Alegere, President, Retail and Shopping Code Commerce - Erik Nordstrom  (President of Nordstrom) and  Don Kingsborough (CEO One market) Code Commerce - Doordash - Tony Xu, CEO Code Commerce - Jennifer Hyman, CEO, Rent the Runway eBay Keynote - AI eBay Keynote Jan Pedersen, Chief Scientist and Scott Cutler, SVP, Americas Ascena Keynote - Ascena Keynote - David Jaffe, Chairman & CEO Boxed Keynote - Chieh Huang, CEO We've been honored to be included on a few lists of top e-commerce podcasts this week. DisruptorDaily Top 10 Retail Industry Podcasts BoldCommerce 16 Best E-commerce Podcasts of 2018 Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 122 of the Jason & Scot show was recorded on Thursday, March 22, 2018. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, SVP Commerce & Content at SapientRazorfish, and Scot Wingo, Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Transcript Jason: [0:25] Welcome to the Jason and Scott show this episode is being recorded on Thursday March 22nd 2018 I'm your host Jason retailgeek Goldberg and as usual I'm here with your co-host Scot Wingo. Scot: [0:38] Hey Jason and welcome back Jason Scott show listeners episode wanted to take a rare pause on the show and Pat ourselves on the back. Jason: [0:52] Let's do it my arm is breaking as I'm doing it. Scot: [0:54] Awesome, T-Rex help Pizza patting himself on the back of fun fun dinosaur fact so we have received a couple accolades on the show much to our surprise so first of all there is a site called disruptor daily and they rank podcast and different, Industries and they put the Jason Scott show on their top 10 retail industry podcast so that was exciting. And then another company called bold Commerce they put out 16 of the top e-commerce podcast books are pretty intense cuz you can tell they actually listen to all the different podcast out there, we can even put forth on that one so our goal next year is to move up the list or real happy to be placed in the top quartile there and they took three of their favorite episodes. And one of them was episode 74 with our good friend Melissa Burdick so thanks to Melissa for helping us make the list next up was. Episode 89 which was our hot take on the Whole Foods Amazon acquisition and last but not least Andrea. Like episode 83 so it's good that we before we even saw this we had have them both back on the show for a second appearance so it's good that we since those were quite popular that we've had those books back on. Jason: [2:13] Yeah you know there's a little inside baseball on the Jason Scott show there's a lot of. Jogging for the first guest to get a third appearance on the show I know it's very competitive and I'm a little worried that some violence could come into play. Scot: [2:30] The knives are out for sure really kind of trying to figure out what's going to happen there so this this is a good. Jason: [2:38] Sorry one of the important side note about the Bold Commerce list number 10 on that list was our friend Eric you didn't at ecommercefuel who's been doing a great podcast for a very long time and what was cool about that is their favorite episode of of of Andrews was an interview with me, so basically I'm the most powerful person on the list. Scot: [2:59] Absolutely I don't think anyone would disagree that. We'd like to thank our listeners for a we could not be receiving these accolades if it weren't for you guys. We always talk about it in the show so I'll put in a plug here, it definitely helps us to continue to get listeners and receive factly it's like this if you subscribe to the show so whatever your favorite podcast listening technology is be at the iTunes iOS podcast app or whatever, please make sure you subscribe that helps us with our podcast SEO rankings and definitely tell your friends. [3:37] Poop so jumping right in here and episode 122 this is so we we continued. We concluded Shock Talk yesterday and while it's still fresh in our minds we wanted update everyone on the highlights from the show so the second part of a two-part series, back and we back in episode 121 we covered the first half is kind of halftime report of what happened at shoptalk so that covered the Sunday and Monday of the four days and then here in episode 122 we're going to cover the back half for the second half of shop talk and really dive into what happened Tuesday and Wednesday. Jason why don't you kick it off with some of the first things that you attended Tuesday morning. Jason: [4:18] So I have to start with some hearsay news we were recording a podcast so I didn't get a chance to attend this, but there was a the grocery track was going on Tuesday morning and at least to me a piece of news broke in the grocery track of the VP of digital at Albertson's announced that, Albertsons would be launching a third-party Marketplace in the grocery space on their site later this year so they were they were soliciting, applications from sellers interested in being on the marketplace. Scot: [4:53] Sprinkle and dumb, I read the news report and it said something like is almost a dig at Amazon Whole Foods at there's something about those guys are some brands are leaving and Albertsons was building this Marketplace almost as a home for this works is that is that kind of. Jason: [5:11] At least partially in again I wasn't at the session so I'm kind of putting some pieces together you know as we've covered on the show little bit like there. There has been some blowback in the Whole Foods acquisition. And it's not clear whether this was driven by Amazon or this was a change that, Whole Foods was in the process of making sort of in parallel with the Amazon acquisition Whole Foods used to have a very sort of local orientation with their suppliers and so individual. [5:42] Stores could buy from suppliers suppliers could have autonomy to do their own merchandise in the store and they're welcome to come into the store and set up their own displays and do sampling and things like that. And coincidental with the Amazon acquisition. Whole Foods has moved to a much more National management of vendors are some of the small vendors have gotten kicked out some of the vendors have less control over their own stuff in the stores and as you can imagine some of the vendor community. Is a little disgruntled with that so I think weather. Weather that's you know actual discontent or whether you know that's just a mild annoyance it it certainly makes sense that a competitor like Albertsons would try to make some hey there and I think they. They mention that's one of the reasons that they that they wanted to offer a a. Marketplace alternative to Amazon in the groceries based I would also say in some ways Albertsons has been one of the more digitally aggressive. Traditional Grocers so that you know that they brought out a lot of the. Expected program GNC like expect to see like curbside pickup but you know they also made the. The hugest acquisition in the traditional grocery space they they even spent over a billion dollars on plated to have their own did you admit native meal kit service since I know you know this is. You. There's a lot of questions in my mind about how a market place for fresh would work but the. [7:15] You know I I will certainly be watching it and will cover it on the show. Scot: [7:19] Grateful I'm just excited to have more marketplaces out there this is going to be a theme of today show Ms is Mo marketplaces so, that's exciting and it'll be interesting to see you know they're what their vision of a grocery market place looks like sometimes we find retailers use the language Marketplace but really what they mean is just kind of Dropship so you know they, they use EDI and curated kind of a thing and kind of old-school mechanisms to expand their selection versus when I think of marketplace it's usually much more you know of an Amazon Marketplace, model or even an eBay where you know any brand could go to Albertsons and say Hey I want to join this Marketplace I've got this cool hip new that are no energy drink or something and want to make it available to your audience so, well I'll be eagerly watching to see what you learn about what it looks like. Jason: [8:08] Yeah yeah and I assume your strength is much deeper than mine in this bed. I suspect you agree it's not uncommon for a retailer to underestimate the complexities of running a Marketplace. Scot: [8:22] Yes absolutely. Jason: [8:23] Yep so then we wrapped up the podcast we were recording and we made it to the first keynote in the morning which was Emily Weiss who's the CEO and founder of glass CA. Garcia is a cool digitally native brand in the beauty space that has been experiencing rapid growth and gets a lot of Buzz and Emily you know strictly talked about is one of the sword. Next Generation female leaders of successful company so it was interesting to hear from her. And she talked a lot about sort of what she called the new definition of a brand. And you know this is a theme that continued with some of the other speakers and that. I've been continuing to have with some folks on Twitter you know right up to Showtime today. But there's that you know this notion of of another company no longer being in charge in the consumer being in charge and so you know Emily describe glassy a as a brand that was really designed. Around listening to the customer instead of talking to the customer until she talked a lot about how traditional. Brands when they when they you know want to be more customer-centric there their real goal is to make the customer feel like they're heard and you know she was making the point that. Making customers feel like their hood is heard is a far cry from actually hearing customers. [9:55] Answer sheet you know she thinks a lot of their you know what their goals are disingenuous and then it's much harder to build a company that's really responsive to things are hearing from customers. And that the way this manifest itself is she's like you know the days when a customer turns to an expert be that a spokesperson or brand. For product Discovery are sort of over in her mind and she thinks that you know today, with the Advent of digital in 1 to 100 and all this transparency that consumers are much more likely to turn to the their peers for product Discovery than they are to, decentralized experts and and her proofpoint for that is the 80% of all of her customers came to Glass EA based on a peer recommendation and so, that was interesting to me because it's a it's a thing that that comes up in a couple of the other presentations on on Wednesday about the role of, a brand and how important brand is in the role of of sort of spokespersons and celebrity endorsers in those sorts of things so so more to come on that. Scot: [11:01] Close confused for most of this one because where I come from we call it glossier and I was like where is the glossier person and never could find them. Jason: [11:12] Yep when you work for a French company you learn to make everything sound a little more pompous. Scot: [11:21] Then I after the glossier keynote we had Amazon and this exciting as they had to Amazon Keynotes at the show which is pretty unusual usually pretty. Turtle wish they didn't like to come to these events and really say much but at if your member in the first half we talked about the Amazon go execs they're talking about that and then here we had Eric Broussard. He is a VP of international, International marketplaces and Retail at Amazon. [11:49] And it's really interesting because you know what what Amazon has done is built over a hundred 75 Global fulfillment centers but they were very country-specific so you could load balance. [12:04] Products made in the USA Fountain Centers let's say you. You were a third party and you're using a PA and you were selling widgets and you would send those widgets in the Amazon list they saw a thousand Amazon what kind of load balance those across is fulfillment centers based on where anticipates the the local points of demand. That's really cool. [12:25] But Amazon historically hasn't had a way for you to really leverage that week we've had several customers really but their heads up against this where they wanted to expand to the UK for example and leverage app, Amazon Local UK people were like well you have to have an entity and you have to have a bank account and you have to have a tax document and you have to have insurance document and you know you have to, do you all these different things so. So really this is a program it was on spin working on for a while and you know I don't know if formally announce it here but they are, they're kind of getting a lot of details so so so see what they can do now is your product can be seamlessly sold globally across the all the hundred seventy-five phone is Interstate that's a great use cases so. [13:13] You could be a u.s. seller and then sound of Europe you can you know as you know they're really big in Indiana they have like 40 performance centers in India that's a huge Battleground for them Japan China are there now in Australia. There's rumor still be in Brazil at some point so you could really use Amazon for your Global infrastructure and. Interesting about this that gives Amazon a huge Edge is Amazon's also invested a ton of money into their catalog and you know so Dave. Unlike a Marketplace like eBay which is more freeform not and where everyone that sells an Xbox or something kind of. Describes it in their own unique way on Amazon they have this kind of golden description of. Every Xbox and whatnot and what's nice about that is it allows them to then as they going to other countries translate that that skew or that a sand once. And then now you as a seller if you match up against that and it's the same products as in like less you say France in the US you get kind of translation for free. I just kind of the punchline they're so so that's a really nice benefit of the Amazon Marketplace solution say really talked about. Kind of a six-step process where they made it, insanely easy to sell globally system as you send your inventory so whatever your country you're in and also this is all cross-country so you could be an idiot seller as well as a UK cell or whatever so whatever you said your inventory into FBA they receive it in storage. [14:44] And then it becomes Prime enabled and then Amazon you can tell Amazon what countries you want to listen to and then they will put the product into this country's and they will load balance across country so number three. The customer orders the product number for Amazon pick packs and ships they handled the front end customer service so if someone has a question about the product, eye of your delivery or anything like that they have their entire force of local folks even handle the reverse Logistics through back to the system so, pretty amazing and a lot of people questioned Amazon's got money. Don't doubt for this performance centers of the powerful things you can do when you do have that ass that you know they have to look at all the other. Companies out there no one has as many assets like this as Amazon so so you can eBay when they're doing cross-border trade. They're using and I think someone like a Pitney Bowes or something to kind of do the freight forwarding which is great and I'm sure that's a very capable thing. But it's not hundred 75 fulfillment centers it's kind of a reshipping, model versus a get it native and sell the ones he too, A2Z efficiently out on stage two examples of this one was exploding kittens if you don't know exploding kittens it's a fun card game that and. [16:06] Kittens do not get hurt in this game is Callicoon oh except the draw for is an exploding kitten that's kind of the short version of it and then. [16:14] They talked about how Amazon enabled them to essentially Go Global with you cut a five-person company that was really focused on creating a card game with witches. Pretty amazing and then they booking did that we just got very untrue real story with Phillips and Phillips talked about how they launch the product and India using the Amazon Global selling offering so what's the one thing that's interesting is. All the big guys were very much in by big eisenmann Google Facebook Amazon eBay all their talks were really geared towards. How do you say wanted Brands to kind of get on their platforms which is pretty interesting cuz you know 3 years ago it was all about Sellers and that kind of thing now. Everyone really excited about more emerging Brands and old-school Brands and how to get them on to these platforms so those are my takeaways from them. Jason: [17:05] Yeah and once I don't own that one there's a show in Las Vegas earlier in March called Prosper which is, show really targeted at Amazon sellers I did not attend but one of the news items out of that was they formally did announce this program in North America and so they like apparently it's at least formally been, announced that anyone can opt-in if you have FBA inventory in the US that they'll now will fill it in Mexico or Canada if you choose. Scot: [17:39] Sprinkle. Jason: [17:40] So it seems like it it's a real thing and I I really like I was super interested in that because it just seems. Where you like we are to be successful. This is all one in 2D versus you know the sort of complicated orchestration and multiple partners like handing off the Box between. Freight forwarders & Custom agents and all those sorts of things. Scot: [18:05] When you do that you lose things like trackability in a little details like that. Jason: [18:10] Exactly and the way the package arrives at the customer may not be the customer experience you want. [18:17] So then the next keynote was the president of coaches Joshua Schulman. And very different than the Amazon presentation is a brand presentation and coached of her listeners is going through a little bit of a change you know the parent company used to be coach when they were a single brand. In the last I think year or two years they've acquired a couple companies so they acquired. Alegria shoe manufacturer Stuart Weitzman and then last year they acquired Kate Spade and so they become sort of a house of luxury Brands and they renamed. The parent company tapestry so Josh was the president of Coach which is you know the biggest of three brands owned by tapestry. And Joshua talked a little bit about this this Big Brand Evolution that coaches just kind of completing. They over a number of years had really kind of moved from, luxury to mid-market so they they had gotten very promotional they were selling throw out of department stores that were very Promotional and a lot of people felt like the equity in the brand have greatly eroded. And so for the last you know I guess I would say 2 years coaches been making this over to effort to. Take themselves out of the discount supply chain as Joshua says is it that you know we are focused on reducing our promotional impressions. And that's it. He's probably a smart thing to do it it's both been reflected in coaches results which which have been much much more favorable this last year. [19:55] But also as we've talked a lot about this show that you know Casey well and Bob would say the retail bifurcation, but there's a lot of Market customers and you can do real well catering in them and there's a lot of Deep Discount customers and you can do really well catering to them but where you really don't want to be is the uncomfortable middle in between those two extremes, and that's kind of where coach at Swift and so they've kind of done a successful job of moving themselves back up market so so Joshua was talking a little bit about that. He did such a dress department stores which I found interesting I'm not I'm not sure that they mentioned it but Joshua is new to Kochi he became the president of coach last year and he was formerly the president of. Bergdorf Goodman which is one of the you know the the. [20:44] Kind of historic famous luxury department store so obviously you know he has a strong affinity for department stores and he shared his POV that you know department stores aren't going away there an important part of the ecosystem. And then he kind of talked about the future of the coach brand. And you know a big part of coaches future he believes is personalization so coaches rolled out a lot of capability to customize handbags on an individual basis so now from their website you can. Personalize a lot of your products and their coach owns a bunch of different stores they're starting to deploy that. Personalization capability in the stores as well so you know instead of getting the same bag as everyone else you can get a bag that's completely unique just for you. Which I do agree that I think is an important part of the evolution of all these Brands and then his last point in. North America which is coach's Home Market that you know where Promontory thought of is a handbag manufacturer and so they're they're investing a lot in. Redefining themselves as a Lifestyle brand and in that sort of a jargon for, where we're going to sell apparel and other items in addition to Handbags and he talked about markets like China where, they've been a Lifestyle brand from the beginning because they had this much broader assortment when they first went into that market and how differently the Chinese customer thinks about Coach then the the North American customer and so that that was sort of his pitch for the evolution of the brand. Scot: [22:16] Recap my favorite part of that one was Courtney Reagan I'm a big CNBC junkie and she didn't really do it here but on TV I've seen her, when you I think what happens is Sony's Executives meet these reporters and they just kind of assumed they're just general business reporters and don't know the industry Courtney has like an MBA in economics and Retail and she's been at this for for a long time and I've seen her just eviscerate Executives before I guess are good she had, Lundgren tied up in knots one time. When you just talk about the Amazon competition so I was kind of really waiting there for her to catch him in the Trap in and I think she went pretty easy on him because the cameras weren't rolling I do think you know why. What are these guys seem like they're in denial about stories it's like they won't admit that. Yeah it's a challenge or something like I got a really weird vibe from him that everything's hunky-dory Pollyanna you know stores are great brands are great and you know. I can talk doses PR or if he was like really believed it also if that was kind of you know a little concerning. Jason: [23:20] Yeah and I think there is a theme you know all of these guys came on and they're they're defending their legacy ass that's right so he's talking a lot about how important the store experience is and in addition to, you know the Wholesale stores that coach yells through coach owns a bunch of their own store so they certainly have a expensive asset there that they want the world to believe is valuable and I would argue, is valuable and it's going to come into play on some of the other teammates were going to talk about later when you know when, the CEOs have to spend a lot of their time justifying why their legacy assets are so valuable like you know it's it's it's fair to question you know if they really were that valuable they probably wouldn't have to spend a lot of their time saying they were valuable. Scot: [24:02] Yap exactly. Jason: [24:03] And by the way I randomly I happen to be sitting for that keynote next to Warren Thomas who's the other retail reporter at CNBC so that was so we were we were watching Courtney together was kind of fun. [24:17] So then the next keynote was a very good get for shoptalk it was Mark Lori that the digital president at Walmart and Andy done the, the founder of bonobos which is now a brand owned by Walmart. Scot: [24:35] Yeah this was a last-minute addition which I thought was interesting it almost kind of felt like maybe they came because they had something to say so I think we were all you really waiting on this one. Jason: [24:46] Yeah. That that probably is true and I would argue that in a way that made it so it be less interest in keynote than it might have otherwise been for me because as we've covered on this show Walmart had a very visible Miss on there, their Ecommerce growth last quarter in their their stock took a pretty significant hit as a result of that and so you know that was the 1st? Was was to, kind of talked about in justify, the the in a fact that they had something like 20 or 25% growth versus the 40% growth that folks were expecting and you know I'm really interested in and hearing him talk about that like it it did take up the bulk of, this particular a keynote and you know I would have been interested to hear a little bit more about about some other aspects but I will say, Mark's answer which seems like it's now that the corporate line there is essentially that Walmart planned, to have slower growth and Q4 and that it was sort of a retooling quarter for them you know after that had had several quarters of, a very fast growth and he kind of pointed out that look we don't give quarterly guidance we gave annual guidance and we hit our annual guidance so we don't understand why everyone was so surprised. [26:12] And I like I I think it's fair to say we're all a little cynical of that that story. Scot: [26:17] Yeah I don't know if it's because of the podcast or what not but I think. Between the two of us if I had 40 people come up and offer that they thought that was totally BS that you know the drill line was that you know nobody in retail plans for the 4th quarter to be a reach 1/4. Jason: [26:33] I think I think the the summary they're like well I think for an update they hit their annual guidance and that's all great if your plan is to have a soft fourth-quarter it's a bad plan. [26:46] So other than that there were some interesting tidbits from that presentation you know Marc reported that they're up to seventy-five million skews for sale which is you know from a couple years ago that they were in the you know couple million skews so that's. Astronomic growth I would assume the bulk of that is Marketplace and there's you know a slight bit of controversy, here in the there is a former Walmart exact it's actually suing Walmart and one of his main claims is that Walmart store to artificially inflates this number bye. By saying how many skus are in the database and not necessarily actively for sale but I think I think directionally. Walmart has added an awful lot of skews and is within an order of magnitude of of Amazon which is pretty impressive. [27:36] Is what I think Amazon's about 400 million skew something in that range. [27:42] So then he did talk about you saying we talked about a lot on the podcast which is Walmart's grocery Grocery progress then I'll have 1200 stores that do grocery pick-up and so what that means is 1200 cities where customers can order groceries. Online and I drive by the store and pick it up and you know except for those 1,200 stores you can't order fresh groceries from Walmart so. That this is this weird thing and I think the analyst had until he picked up on you. When you're talking about store sales you talk a lot about same-store sales cuz you compare apples to apples when you talk online you talk you know General growth. But now you really have this third category which is sort of. Online grocery growth which is a hybrid you can only deliver if you have a store and able to do so so there are 1,200 stores and they they expect open another thousand storms this year. You know you're my mind that has been the primary driver of their they're huge e-commerce growth and so I think they need to open a thousand or 1200 more stores this year to comp well against. Against the last year or they're going to they're going to laugh all those those grocery stores they opened last year and then and that would dramatically swell their comps. He also mentioned that they are now in 100 metros with same day delivery this is this Blended solution where I think they're using to live they're using Uber and they're letting their own employees do deliveries. So that that is interesting we we will hear about that from Target as well and then Andy talked a lot about the did you need a vertical brand which is a term he coined and and how that fits into the Walmart strategy. [29:23] I think it's Mark Lori that always uses this metaphor a bit but they talk about the the. The analogy of Walmart to Netflix and they say you know I got you. Netflix is a super successful model you can go watch a bunch of other people's movies on Netflix but increasingly, the big draw to Netflix are these first-party content that Netflix created exclusively like house of cards or Orange is the New Black and so to Andy and Mark these, did you need a vertical Brands like bonobos ModCloth are. The sort of unique videos in the in the Netflix model I don't know what they meant to but they did make an announcement that I had not. She heard before which is that all of those did you need a Brands will eventually find their way onto the jet sales platform which many of them are not right now so that would be ModCloth for example would be sold through Jets and, Martinez said the high level strategy is look where we're redefining the jet brand we're going to use jet as, the brand to win affluent Urban Millennials and you know which sort of perfectly complements the markets that the Walmart brand is really good at winning. Scot: [30:44] Couple funny things in their answer to the question of the bonobos being on chat was, your Delray Jason had gone out and search and I found like this pictures of monkeys since he couldn't find my notes they kind of lost Jason he was like so going to be a media company I don't think he understood the, metaphor of unique, original content that they were trying to make their butt but it is it's early as you know it's definitely I think it's a very valid strategy it's kind of like Prime exclusives that Amazon is doing the challenge with Walmart is, you know they've got like 8 things going on that that are pretty intense and each of their own and their e-commerce. Peace is not at a scale that Amazon is so sweet hard for them to execute well in all of this. [31:39] The warmers. Jason: [31:44] I think that was the main main adjust of the Andy and Mark show other than. Scot: [31:49] Are you crushing on Andy Dalton. Jason: [31:50] Andy Andy had some really cool slippers on that apparently where the celebrity got married in. Scot: [31:56] Took a picture, I guess my picture that was circling this fine then up next was house in the house Houzz, and houses really cool story so I actually know one of the founders his name is Alana and he was from 2001 to 2010 he ran a bunch of engineering groups at eBay and his wife's name is I'll probably put you this but, Adi tatarko. [32:26] And they are from Israel and they moved to Silicon Valley and by house probably for a bazillion dollars and they were they were working on refurbishing the house I think about. 8 years ago now and you know what they found was there was no. Great Ecommerce experience for Furnishing your house so house is borns they built house is a way it's kind of a it started out as really a place where. Counting is a super vertical Pinterest so. If you did a project where you refurbish your kitchen for example and you wanted and a designer wanted to maybe kind of get involved it was coming designer Marketplace so you could get ideas from other people could have done it and then also designers and an end designers like, because it was a way for them to acquire customers and that's how they were kind of monetizing it. Then what happened is there so many do-it-yourselfers that would say hey I really like how Jason and his wife did their kitchen. I want to and I can see this faucet in there that I really like and this countertop but I want to know exactly what it is and how to go buy it. So there's this disconnect between the, products you would see in these kitchens in other rooms are being refurbished and ability to buy them so they created a product Marketplace on there in full disclosure we've been a partner of there is that channel visor for a very long time, I used to be more of a paid less than kind of moved to a pure market place we can buy them all and house and they've been a great partner verse so it was cool to hear the story I've never heard the story from kind of that. [34:00] That start to where they are now and here they are today they fit 10 million items on the marketplace they've got over 20,000 Sellers and 40 million monthly active users so you know it's pretty pretty neat that they kind of just. Really solve the problem and we're able to build a couple different ways of monetizing that on there he was interviewed by Alfred Lynn who was one of the. Jason: [34:28] Yeah that's a good question yeah I think he was there at the beginning I do not know if he's officially a founder or not. Scot: [34:34] Yep but he left free shortly after the Amazon acquisition and Joint Sequoia which is one of the. List of blue chips are in the Bay Area so a lot of his questions I wasn't sure the retailers were rocking on cuz he's talking about MARC station strategies, yeah he's like going kind of deep into the VC language they're so it's kind of interesting and then, the last thing I thought was interesting was they did talk about you know, they are so this is really big right now in the home category, where you know you can not eat you can use augmented reality to look at a room and being a piece of furniture or a faucet or something like that or maybe in the cabinet you can kind of get a feel for how that's been looking so they have a million skus that are when I call a are enabled and, this was one that will make sure that we caught that, it improves your conversion 11 x when when people are using they are to look at an item, so in my calculus I kind of said well that was conversion rate something like two to three percent so what is that like 33%. [35:39] What your kiss makes sense cuz people going to be pretty far down the funnel if you're going to be like okay I'm going to go home, I'm going to fire up the say our thing and I'm going to drop that widget that piece of furniture whatever it is into my room to see if it's it's so it's so I guess it does kind of like a really big bump to me. [35:57] Does that jive with you. Jason: [35:58] It does and I think YG for the reason you mentioned like I don't think if you just took any random Shopper on that site and force them to to use an AR experience that they would suddenly convert. 11 x better so I don't think they expect you know why these friends probably is better is, I don't think it it's this the magic Silver Bullet to cause everyone to buy. I think you have to already have a much higher buying intense. To be interested in trying they are Peter so you have to already be more attached to the item and you're investing more time and in kind of setting it up on your phone and walking to the environment where you want to use it and so it's it's, it's one step below are on the funnel and in so I think it is a great tactic, they are also that your web urging a something we talked about in the show Google and and, Apple have both rolled out AR kits for their operating system that make it way easier to do this kind of stuff well and so. Pals wizard of the pilot user of those two stacks the what people is usually underestimate when they implement this feature, is you need a source of really good data to have the 3D models of all these items into the fact that they have a million items out of there, their inventory of, you know that they have good 3D models for is is to me pretty impressive and that that now is officially the big barrier for any other retailer that wants to add this feature is just how do you get the good 3D data and I I think in the long run. [37:32] The brands are all you know in the same way that they have to provide a long and short description for a retailer when they want to sell something you know what the brands are going to have to start providing 3D files for for these things as well. Scot: [37:45] Yeah that seems like a very large number to me because you and I know most manufactures is a struggle to get a you know a human readable short description you know so they'll be like. Wooden chair so I kind of was locking the logic I was like wow that's a million is like 10% that's why I would have guessed. Jason: [38:07] Generally these first-generation experiences it's more the retailer created the data themselves. Scot: [38:14] Yeah so they must be like you, getting the products in and scan I know people will shoot videos and practice way there's these houses that get quantity one of these things to do that so I was thinking maybe they picked they have the benefit of knowing the top 10% items get them into a studio and then you can run a scan on them that was did you wrote did you walk to the same process. Jason: [38:34] Yeah and they didn't talk about how they do it that's and I would have love for them to Deep dive into that but that's exactly what I would assume and it does create this interesting thing so, and house where is really weird category cuz a lot of furniture is. It's not really branded Furniture it's like private label furniture that a bunch of different retailers all sell the same thing and call it something wildly different so there is some office case in their butt. [39:03] If you think about it house now has that in owns that 3D data the manufacturer doesn't so when. [39:13] Amazon or Crate & Barrel or some other seller wants to sell that same item you know they they, they're going to eat at to spend the same money has spent or the manufacturers are going to have to go spend the money to do a 3D scan the file or, go back to the designer and get the 3D CAD files from the designer in so it does it does create this new work stream this is how, a lot of new attributes in e-commerce this is how they start the first time someone a retailer wants to use in the retailer has to invent them and once it becomes a best practice it gets put back on the manufacturer and eventually the manufacturer gets couldn't provide that mean the same as it is true a digital images. Scot: [39:52] It also made me wonder you know the wafer ones talked about a lot that made me wonder how many models they have and if they're doing something somewhere. Jason: [39:59] Yeah and if you think about it in this category is even more ugly like a, the hardware the 3D scan these big items is more convoluted than then you know like simple tabletop items and so much of the stuff is drop shipped like if these were shoes that sat in a filming Center you can imagine sitting up shop and seeing a bunch of shoes in the Fulfillment center but a lot of these things. You know you like it in the case of Wayfair they never pass through a Wayfair facility where Wayfair could scan them. Scot: [40:27] F R Anderson cool so after house we had a Google up and the Google one was probably if I was going to pick one that was my highlight of this would have been it and even then I think it was, how what Google announced the show was largely misunderstood so I wanna spend some time on that because I think it's, pretty important so what are the interesting things that's going on is the the guy that used to run retailer Google his name was John a furnace and he was he left to join Pinterest and saw him several times the show he was there with pry like 50 Pinterest people which I thought was interesting because, you know I'm easily sink shoptalk in Pinterest so I just got this vibe that there's something going on there. And I don't know what it is but but he's also like his official title there is SVP of ads okay so that makes sense and commerce it Pinterest so pictures has had when I would call some. Pretty you know man e-commerce things that got rich pins they did a little Marketplace I kind of went about it in a weird way that was not very. Customer friendly was easy to implement but not a great customer experience so I almost kind of like was wondering you know. Why is Pinterest have so many people here why they hire Al Fitness e-commerce have answers but I just thought was interesting to see that so anyway, Daniel is a great addition to the retail team so it's official title is president of retail and shopping at Google I talk to a lot of googlers and they were all really excited because this kind of the folks that are in the Google shopping side and they've been working on retail for a long time. [41:59] I feel like retail is really elevating at Google and. The person they talk about Daniel has been a senior leader Google for quite a while I think his prior title. [42:13] I was stressing yeah he was like Global and strategic Partnerships so you know he he was quite a senior person and, he's also well known a Google you know these companies like a Google or an Amazon aren't really known for their ability to partner with other people wear as you know I think he has led the charge in certain categories were partnering is going to be essential for the wedding so I was really eager to hear what he had to talk about he went through you know. [42:40] I don't think whatever Google people get up there they have to kind of go through the rigmarole of, we have seven properties that were billing users were Google where mazing here's the big trends we see the meat and potatoes of his talk to me was the announcement of I called this Universal shopping cart and I'm not a fan of that I've had these two spirit things at Google, send it. Google Assistant which we know and love on the show they've had Google Express. What started out as a kind of delivery service in a couple of areas and just think of it as kind of one hour type. Product and then they've had product listing ads and so through a the pieles are a. A shopping enabled kind of a not enabled e-commerce ad unit if you will so far. 20 products that has a price and that kind of stuff so they put them all under this umbrella now and they've actually. The cool thing for me is I sent you they built on Marketplace on the park posting ads and that they taking a couple shots at this last time I was called by on Google and. It was just so micro so it was like 5 merchants on Android only Angie had to have Google pay and it had to be enabled it had to have this that in you but time you slice all that stuff you're looking at like you know. 500000 users which which is nothing but in the world of Google with all these billion dollar properties it's like why are you so where she going after these like you know, like slice of a size of a slice of a slice but unfortunately are not doing a great job of describing it I think about it is you can now take any SKU and have it available in a lot of different flavors so so first of all. [44:26] If it's like what I would call an e-commerce Q me you're going to ship it either from a fulfillment center or a store so kind of like a two-day plus kind of a thing you can make that viable in a Google search result. Is that product is near the user and available for delivery same day that's another option Source, these rings of availability. And then also you can make that SKU available to Google assistant so example that they have used a lot is as you know target has a private label cpg brand called up and up. [44:55] So they show this this detergent that has been enabled with this new ad unit that's called shopping action, abled then there's three use cases so you can say OK Google, buy up and up laundry detergent and it will it will know then. Based on where you are if you can get it kind of same day or in an e-commerce kind of a Note 2 day type experience so you it will ask you and if it's available in both It'll ask you which one you want. The baby shopping shipping fees and stuff there and then if you're in the Google Express experience you'll see that product because it is available at a local store and then if you're in a sponsored. Pla you will see it there as well so there. You know we are at Channel advisor we are in early partner on this and it I can say they said on stage, Target and Ultra Ultra are seeing 20% left from that, police unit and I can say there's there's several other people in there and and this is causing really good lift for folks in this is something I think it's been a long time coming, there's certainly some attribution things in there but but I think happens if the desktop metaphor doesn't work on mobile the whole go search for detergent go in to target.com forget your credentials. Get a password reset login put it in your Target card. Then order Denver enter your credit card that's such a drag because up further in the stack the phone already knows who you are and you already have your credit card in the Play Store so why not just use those credentials so so this is another attempt I think at kind of. [46:38] Elevating that transaction higher in this. So I'm excited about it and they went to Great pains not to call the Marketplace but my mind it's Marketplace. [46:48] So so I took this to mean Google is getting a lot more serious about Marketplace and how do they surface this product and make it. Yo and partner with retailers to two. I think the big win here is going to be closing the mobile Gap and what did Al furnace did is he came from the Travel Group. At Google where they did this to an Indus was controversial because some people thought they were kind of going around to Travel Systems and stuff but you can actually buy a hotel room right on, Google mobile and dramatically increase conversion rates versus kind of like that again that desktop metaphor of OK Google says there's a hotel over here, now let me go to that hotel site and then iterate through you can actually go by that room on Google Now I'm so so I think they seen some really interesting things on travel and they want to bring it here they did a 100 of it over the last 2 years that didn't get a lot of success and then this time it's feels like they're taking a much bigger at that swing. Jason: [47:46] For sure like I do think they're taking a bigger swing it's going to be interesting to see how it plays out. Huge difference between travel and most of the sort of product Commerce you know, in travel you're mainly trying to sell a room or a flight and if you can bundle other travel Services into that sell it's great but like the overwhelming majority of the time it's a win the book a room, a lot of individual items that you sell an e-commerce are only profitable if you get the customer to buy more than one thing and so you know that the level of difficulty for Google is is much higher in the Commerce base than the travel space in my mind because, it can't just be. Click to buy button in search results because that that frankly is going to drive everyone a single item purchase is a oviso go down and you know the artiste rest. Profitability in the in the whole ekosistem would get even more stress so it's going to it's going to be interesting to see how all that plays out to. I I get so one funny thing the economic model is different than most other Google ads units in in you know most cases your you're paying for that. That exposure in the ad world and you know Google is charging much more like a Marketplace hear your your you know paying at a crate on the on the stuff that Google help you sell or you know in the. The ad business they call this a rev-share model and when the word got out that they were watching this format. All the traditional SEO guys piano. [49:17] Because they misinterpreted this as Google will now share the profits with you and elevate your listings in organic search so they. They said it was a you know several days of panic on Twitter where it where that was sort of going around I guess one other interesting outcome of this is. It also creates the scenario where you may not have paid to have a pla show up. But Google me decide to place your POA extra times that you didn't pay for and take the rev-share from it and so that that's it in aspect of this program as well as the Google can Canal run Google funded pla. Scot: [49:57] Yeah it's going to be really interesting to see and I know we're going to type for time but let's talk about some of the implications in a future show. Jason: [50:06] For sure we had to run from that Keynote. To another event that that they is sort of an event within an event Jason Del Rey from recode they they host a. A dinner or in the evening at shoptalk they call code Commerce and so you know he he typically gets like about three interesting speakers, you know at at this sort of show within a show and so we. We hooked it from the keynote to join Jason's event and there's some interesting speakers there as well so the 1st guys up there. Was Eric Nordstrom who's one of the three. Nordstrom Brothers running Nordstrom's right now and who does not do a lot of public event so that that is kind of a cool get and he was on stage with. This gentleman Don Kingsborough who's from a company called one market and I'll get into that in just a second so having Eric there. [51:14] Would be cool under any circumstances but news and come out bad day that the board of directors of Nordstrom had sort of turned down the Nordstrom families offer to buy. The company back and take it private and so the the you know according to the reports the deal is dead now. And so you know that was obviously a piece of news that Jason went right at Eric about. And which Eric had very little interest in discussing and probably let you know wasn't at Liberty to discuss it created some sort of. A humorous for us awkward for Eric moments at the beginning of that interview. Scot: [51:54] God knowing you Delray didn't what up it kept coming up he kept on them. Jason: [51:59] Exactly and I kind of a funny line he's like you know I'd like to say I appreciate the question but I really don't. That's what I heard of humorist in so he's he was on stage with this guy Don Kingsborough and Don is the CEO of a company called One Market. And there are there a spin-off out of a incubation lab that's owned by Westfield malls in so I don't think. [52:26] Westfield may still hold an interest in one market but they're separate entity now I think they probably figured out that nobody would want to. Participate with one market if they were exclusively owned by this one mall and one market is kind of an interesting venture. You know personally I'm a little skeptical on it but the the gist of it is that hey, Amazon has walked up a big chunk of the market and then this huge unfair Advantage Amazon has all this data about the consumer, they see way more of the consumers purchase behavior and more the browsing Behavior than anyone else and they're really putting all the traditional retailers at a disadvantage because no one retailer. With the you know possible exception of of Walmart really has the the. Date of his ability to know the customer as well as Amazon does and so what Market is an effort to say let's create a data Coop where all the retailers share everything they know about a consumer, and then we'll make. That data available to any of the retailers in the coop to improve their experience and they have to make that data available in a, a very limited way like they can't share. Personally identifiable information from one retailer to another and they they can't you know give one retailer another retailers customers but essentially if. If you're a customer and you've done a bunch of shopping at coach and so coach knows you really well and then you walk into Michael Kors. [54:02] And you know Michael Kors says Hey I just met this guy Scot wingo and he's in the coop database the the, One Market would be able to share some of the the enhanced data they know about Scott Wingo that they learned from Scott shopping with coach, and so so at at it. I don't know if I explained that very well but at the highest level this is sort of a customer data Co-op to compete with, Amazon. Scot: [54:30] Yeah I have to say I've never met non-don before but he seemed like a really story guy it did like it has a really great since it like PayPal and places so so no doubt he can build with it he says Google but I honestly didn't understand if it about it. I did I guess I didn't get to use case it's like I don't really care if I go to Southpoint mall and then I go to Crabtree mall and didn't know about me like, I just don't understand, but I couldn't really get my head around you space and maybe that's cuz I'm a very transactional Mall person am I going to the Apple store to get my airpods that's it I'm not I'm not like a browser baby but I don't know I kind of missed the use case. Jason: [55:06] So you you are so you are hitting on one of the potential liabilities of this model is none of these retailers are pretty good at using the data they do already have about all of us when we shop and so it's it's hard to say that their biggest problem is they don't know enough about us, but it is fair to say you know the date that they are worried that they know less about us than Amazon does so I can I get that a big problem with this model is is, anytime you explain anything like this model to a consumer they're going to immediately panic and get creeped out and it it just sounds like big brother, and so it's. We'll have to see if it's focused on the Legacy mall guys in a Dina retailers and of course they have a bunch of other headwinds that are unrelated to any of this so, I don't know I'll be honest though I did get the impression, the Don has a personal relationship with Eric and that the deal struck and by the way Nordstrom is one of the retards participating in one market so I suspect the deal struck was, Eric will come onto code Commerce and talk with Jason Delray if he gets to bring down with him and gone gets to make a pitch for one market. Scot: [56:14] Yeah and they didn't talk about it but I kind of got the vibe Nordstrom Ava invested in that that entity. Jason: [56:21] Yeah that well so it's a it's a co-op I think all the retailers that participate are basically investors why do you own a piece of it so it's so absolutely. [56:30] Until Eric had a vested interest in Dawn doing well and you know let me just say like I don't think Jason had a lot of super interesting questions for Don I think he was a lot more focused on what did you get out of there. Scot: [56:43] Absolutely. Jason: [56:45] So I am not sure it was a lot of interesting Nordstrom revelations in in this interview other than. You know the plan at Nordstrom's to do what they've always been doing you know it's the fact that we didn't buy the company back doesn't change anything was kind of Eric's message. I thought it was kind of a just a funny random story Eric telling the story about his dad Bruce Nordstrom that was in a former president of Nordstrom's and how whenever someone would call Nordstrom department store. How Bruce would be really upset and say we're not a department store where specialty store and you know for the. [57:23] You know if I was listening Nordstrom started out as a shoe retailer and they they still like have a lot of that DNA and. Eric said if not you know I would be like whatever Dad where we're big store with a escalator so call it what you want and it just was a funny moment for me thinking of this I store a retail family like having these arguments around the Thanksgiving table about whether there a department store or not. Scot: [57:47] Yeah I'd never met at Nordstrom's that was kind of cool. Jason: [57:51] The other thing that came up a little bit which is interesting I don't think Eric Shirley new information but Nordstrom has the store in Los Angeles called Nordstrom local, and this is a small a small store by Nordstrom's standards I think it still pretty big I think it's like that twenty thousand square foot store which a full Nordstrom might be why. 50000 square feet. [58:14] And there is no inventory for sale in the store so it's kind of like a bona bus guide shop like it's either you know there's personalized customer experiences and shopping concierge and lots of mannequins that you can look at, but then you you order the product in Nordstrom ships at your house and the talking point that Jason was focused on was. I've heard a lot about the store in the fact that it's. It's not profitable and isn't likely to be profitable in the in the near future and so this feels like. Kind of a project or an investment for Nordstrom and you know aren't you worried about not being able to make those kind of Investments going forward since you you know you were unsuccessful in in going private. And I think Eric's point was no we we paid for this without going private then we we do lots of things like this all the time so this is sort of business as usual for us is, and we do some things we expect to be profitable right away and we do some things that we expect to learn from and hope to make a profit in the longer Horizon. Scot: [59:18] Call the sex would really quick so I was excited at shoptalk surely but also could Commerce there was a little bit more, kind of of the different models out there this one I would put kind of squarely in the on-demand economy bucket which is I'm obviously pretty fascinated with, funny company in this is in the food delivery category where there is a battle royale going on so they had the CEO doordash in his name is Tony shoe, oh that's spelled XU and then he was on stage with one of the leaders at the Cheesecake Factory which is a very popular restaurant and they had just announced that they are doing a delivery food delivery for cheesecake through doordash. And I didn't realize it until I saw eBay partnership, from 2009 to 2011 so that was cool to see someone from the world of e-commerce kind of spread his wings and becoming an option or. The one of the. Big news items us and Kara Swisher did the interview here and she couldn't seem to get her head around the fact they just raised over $509 so they're there well beyond the Unicorn. Status which is Sue sought-after in the Bay Area which means you have a valuation over billion I would Hazard a guess or pry a deck of corn which is a 10 billion dollar valuation so there's so there's aislers GrubHub which is actually, public there's the big one that's really gaining popularity is ubereats and then there's many many more of these there. [1:00:48] Pretend food did this is like prepared food delivery companies and if you widen the radius little bit to include ingredient make yourself kinds of things than the category it's even even. Even got more crowded and so she's kind of hammering on like you know why would you waste so much money and that kind of thing. This is I commiserate with the size opportunity and he's right you know this is a multibillion-dollar opportunity if they can get 5% of all restaurants business to be, true you're just in the industry and they capture 30% of that that ends up being a, a really really big number so any talked about I think you said there in 30 markets and they're going to get into 80 so there there's a geographic component of this, yeah when funny question was she asking what are you scared most of these at the telephone and she was like. [1:01:41] What you mean and you know it's just like that's the customer experience they're up against is they kind of have to be better than just calling the restaurant on the phone to do take out with witch and and then you obviously have to go get it but I thought that was kind of interesting. [1:01:55] And then you and I is kind of funny you and I had kind of had this discussion around you know with these with this business isn't good for the restaurants in bad and, there's an argument that the sex it hurts marching, because you're already paying for that kitchen staff and everything and then if they're making meals for this pickup you don't get a lot of that up sell that you get in the restaurant is your same argument that they made with the Google marketplace, when you went to people go to restaurant have a meal there's alcohol involved there's maybe a dessert that you didn't plan to have appetizers and that kind of thing, Raz I think, I would guess the ticket when you're doing takeout or delivery is much less and you obviously don't get alcohol sales which is where there's a lot of margin but they got to ask a question about that and the cheesecake guy I explained that you don't know it's really. Incremental business so they already have the fixed cost of the kitchen and they viewed it as incremental and they therefore you know yes the margin is lower. Then an end in a dine in guest. But it's incremental margin so you going to help the prophet leave the restaurant so I thought that was an interesting argument you a lot of people that I talk to after. Forecast skeptical about that so and then he did talk about at the Cheesecake Factory. Like 2 years ago they had 8% take out and now it's kind of risen to 12%. [1:03:18] Didn't ever say if this was exclusive because one of these guys do is they will actually kind of order as if their customer and then said their drivers so they don't have to have a you know a relationship with the restaurant so I know GrubHub does that for example so. Part of that 12% is not only doordash but probably all the other delivery guys too and then lasalette said that they said that. 25% of doordash volume is from chains and then. I thought they said the rest was for Independence but I think you took a note and tweeted 5% so. Jason: [1:03:51] No no no. That's a typo in your notes you are exactly right 75%. Scot: [1:03:54] He has a deep restaurant background I think. I think he said his parents are restaurant for sure. Jason: [1:04:06] Is Mom still run the restaurant. Scot: [1:04:07] Yeah but then somewhere in there someone said I think he said his grandparents also had a restaurant I I couldn't tell it maybe his mom is taking over the enrichment videos. You can't came back to his roots and, I'm really understood the restaurant business deeply and then final comment when asked you know there's always competitors out there when asked how they're going to win I thought his answer was pretty clever he said you know we're really just focused on this we're not doing self-driving cars were not doing. [1:04:33] You know building a whole delivery Network that separate were really focus on how do we deliver an amazing dining experience and you know how do we in the he said it was very Amazon way of thinking it out we measure every second. Between when the order comes in and it gets delivered and how do we get the food there hot fresh so I left that you know thinking, here's a guy that's really kind of gets it he understands the customer and he's going to Worcester 500 million so so I felt like he had a pretty good shot at winning and I was excited to see where they take it. Jason: [1:05:04] That I would also argue that he already has a considerably better customer experience than a lot of his competitor so I'd like some of that that focus and Care like is already very evident in in their customer experience. Scot: [1:05:20] Yeah one one example of that was even worrying about you when they deliver the cheesecake from the Cheesecake Factory making sure the slice looks perfect and it hasn't like flipped on its side or getting off stuck around in the container, that's those kind of details that I spent a lot of my day on this site I really appreciated that level of detail that they think about. Jason: [1:05:38] Yeah for sure and I think that I would just you know mention that listeners this is an area to pay attention to the whole food consumption industry is going through major disruption right now and it's really unclear. What the future looks like but you know when the friction to get food restaurant food delivered home is way lower suddenly those restaurants are competing with. What used to be grocery trips when you buy ingredients and make your own dinner and th

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La promoción "Obténgalo con Google Express" en la parte superior de los resultados, justo debajo de la navegación, promociona el pago y la entrega gratuita del programa. El anuncio de Google Express Shopping presenta el logotipo del programa y muestra el nombre del minorista participante, en este caso, Walmart, que vende el producto que se muestra en el anuncio. La prueba es bastante limitada. Se ejecuta en dispositivos móviles solo en los EE. UU. Cuando considera que la oferta es especialmente relevante para la consulta. En agosto, Walmart y Google se asociaron para permitir las compras en Walmart a través del Asistente de Google, incluidos los dispositivos Google Home cuando los usuarios vinculan sus cuentas de Walmart a Google Express. Target expandió un acuerdo de voz y comercio similar en todo el país en octubre. Es interesante ver a Google promocionando su propio programa tan prominentemente aquí. Google Express se lanzó en 2013 como una forma de enfrentarse a Amazon. 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Our GuestStephanie Tilenius is the Founder and CEO of Vida Health, a next-generation digital therapeutic and health coaching platform for chronic physical and mental health conditions deployed at Fortune 500 companies, large national payers and providers. Prior to starting Vida, Tilenius was with Kleiner Perkins Canfield & Byers, where she worked primarily with late-stage KPCB portfolio companies, with an emphasis on companies in the Digital Growth Fund. While at Kleiner, Stephanie invested in Nextdoor and MyFitnessPal. Prior to Kleiner, Stephanie was at Google, where she was vice president of global commerce and payments, helping build and launch new products and platforms including Google Wallet, Google Shopping and Google Express. Prior to joining Google, she was at eBay and PayPal for nine years, and in her last role was SVP of eBay.com and global product where she helped lead the eBay Marketplace turnaround. Prior to eBay, Stephanie was VP of Merchant Services at PayPal where she built the off-eBay PayPal business from the ground up into a multi-billion business. A co-founder of PlanetRx.com, she has also worked at Intel, AOL and Firefly. Stephanie sits on the public boards of Coach Inc. and Seagate Technology.Here are the highlights of our conversation with our guest:Stephanie is passionate in making an impact in other people’s lives and doing the things that matter. Everything that she had done in her career had affected millions of people and improved lives and now in Vida, she is focusing on health care and eradicating chronic conditions, which is a real problem in the country.She had worked with eBay, Google and PayPal and her experience in building products and platforms from the ground up and reimagining how things are done during her time with these companies had helped her in her current work in healthcare, which, in some ways, is one of the last industries to adopt consumer-facing technology. Vida is an app service for managing your health. They match you to a coach, a nurse or a health expert, and a digital therapy program, to work in the area that you are most concerned in. They cover both mental and physical conditions and programs focus on concerns such as diabetes, hypertension, weight loss, and smoking. They use machine learning to personalize your programs to help you succeed.Stephanie shares an example of a mobile experience of one of their customers, Jenny, which led to great results. Jenny is a 49-year old, mom of three who lost 80 lbs. in 8 months. She had diabetes, cholesterol and hypertension and found profound benefits from Vida.The new movement today is that health care is being self-care. People are now trying to track their behavior in a more holistic way than they have done in the past and this is very beneficial compared to the traditional way wherein you only get one reading per year during an annual physical exam. Vida is connected to the most popular wearables and anything out there which will enable you to monitor your health. They connect to other apps as well so they can integrate your data into one place for your coach to see. The benefit of this is for your coach to personalize your experience and help you achieve your goals by knowing everything you are doing. This day-to-day insight helps people make the right behavior change and make decisions.Pure execution and scale, just like other companies, are one of Vida’s challenges. Things get more complicated as they scale so they continue to get customer feedback – from onboarding, retention, engagement with their coaches and programs, the use of different features inside the app – and just continue to iterate. They note that they should be mindful of population profiles and their use of the app.Building a two-sided market place is always complicated and one things that has been tough for Vida is balancing the supply and demand. In addition to this, they have to have tools for both their users and coaches so this is twice the work versus other apps.

It's hard to overstate Amazon's online retail dominance. With 76 percent market share of online retail, it's as if the 1995–96 Chicago Bulls entered your local rec league. No one can challenge Amazon today, but a newly announced partnership between Google and Walmart—allowing you to order groceries from the latter with Google Assistant, or online via Google Express, starting late September—may ultimately present a threat. Still, it's a long-term long shot.

This week, Inc. editors and writers talk about how Google and Walmart are working together to build out e-commerce arm Google Express. The group also talks about how the iconic Katz’s Deli has been able to stay in business since 1888 and how it plans to grow online. Lastly, the group interviews RapidSOS founder Michael Martin for a new segment named Innovation Nation.  Learn more about your ad choices. Visit megaphone.fm/adchoices

EP093 - Amazon Prime Day Hot Take Amazon Prime Day was July 11, 2017.  In this episode we give our hot take on this Amazon created sales holiday. Goals for Prime Day History of the Holiday Results for 2017 Prime Day Jason & Scot's conclusions from this years event Interview with Jamie Dooley Head of e-commerce at Dorel Juvenile Group to discuss their Prime Day experience Amazon Prime Day Recap press release Amazon Deep Dive EP24 Podcast Full interview wth Dorel Juvenille Group, Jamie Dooley - EP86 Join your hosts Jason "Retailgeek" Goldberg, SVP Commerce & Content at SapientRazorfish, and Scot Wingo, Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. A weekly podcast with the latest e-commerce news and events.  http://jasonandscot.com  Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 93 of the Jason & Scot show was recorded on Wednesday, July 12, 2017. New beta feature - Google Automated Transcription of the show: Transcript Jason:  [0:25] Welcome to the Jason and Scott show this is episode 93 being recorded on Wednesday July 12th 2017 I'm your host Jason retailgeek Goldberg and as usual I'm here with your co-host Scot Wingo. Scot & Jamie:  [0:39] Hey Jason and welcome back Jason and Scott show listeners, well yesterday was the third annual Amazon Prime day and it's Day show we want to go over the highlights with a Jason and Scott exclusive Prime Day hot take. [1:09] Well Jason did you take advantage of Amazon Prime. Jason:  [1:12] I did not as voluminously as I might have thought I would but I found a few things to buy. Scot & Jamie:  [1:18] I think the problem with you and I as we're probably at at Peak Echo so it was, it's actually frustrating day when you're at pekic Echo and you paid no I think I paid north of like 18190 for my couple of my Echoes and to see it there at at a. Much lower prices it's almost got a negative effect in a weird way. Jason:  [1:41] I have that happen in a couple of ways like certainly with Amazon first party for like but they're also some some other products I purchase from Amazon recently that then went on on Prime Day deals that they gave me a little bit of buyer's remorse in, night my family frequently likes to remind me that I have a very short gap between desire and fulfillment so it's. You know I'm not good I'm not going to waiting for those deals. Scot & Jamie:  [2:08] Yeah next you need to create a prime day blackout for pretty much all of the spring so no shopping past me. Jason:  [2:16] Yeah yeah that that would be the smart thing to do I'm not committing to it. Scot & Jamie:  [2:21] So it's funny I probably like you I spending a lot of time for the day looking at the deals and, really funny one I don't know why it made me think of you but I did and it was this lunch box and it kind of started working its way up as a hot deal pretty quickly and I don't know how many they sold these things but it must have been, thousands of them but it's a it's a lunch box and the gag is it's this kind of white medical looking box and it's got an EMT tag on it and it says human organ for Trans, so you know imagine you see your colleague in the lunchroom and they're brought walk in today open this up and start eating stuff out of its kind of like. Zombie apocalypse lunch box that was a really strange when you know some of the strange ones that you see over the years are like The Yodeling pickle and those kinds of things with this was a new I had not seen this before I am and it was kind, at the same company makes fake take out boxes that for you to put your lunch in so that he's kind of like you know, strange-sounding stores in you they they look like Chinese take out and you put your lunch in there any doubt of it just kind of like throw people off that what you're doing. Jason:  [3:28] I got it that seems like a lot of thinking type stuff. Scot & Jamie:  [3:31] Yeah yeah it was kind of funny it's from a third-party seller where these guys I will have to have one of our interns look it up and get back to you. [3:43] But I thought it was pretty funny one to bring out for folks. Jason:  [3:47] Good luck with that with the interns I can't get those guys to do anything. [3:53] Scot before we jump into this year's Prime day maybe it's worth a setting the table a little bit and talking about the the history and context answer the first thing I was like to remind folks of, is the Amazon is not the originator and does not own the market on inventing their own sales holidays there's a, a great great tradition there but specifically in an e-commerce you know Cyber Monday which is been the biggest shopping online shopping day of the year in the u.s. for many years was really an invented Holiday by one of our former podcast guests and the original shop.org team. Scot & Jamie:  [4:37] Yeah yeah you know the what to pull up the episode but Scott sober in the, does that story goes they saw the trend in the kind named it so you know the back before we all had Broadband Sans fight 3G 4G 5G kind of connections you would go to work and you would use that nice juicy Broadband connections that's why that Monday took off and they decided to name it, that was the first created holiday and then another one we talked about a lot is singles day. Jason:  [5:07] Yeah absolutely in that and you know that the global people and or the Alibaba people that created singles day. [5:17] Would quickly point out that that the. It's it's become much bigger than Prime day or Cyber Monday are at the moment and so there's a lot of momentum there by the way the the Scott Silverman episode was episode 66 of any listeners want to go back in, and catch that up, so we have that Cyber Monday then we had Ollie Bob launching singles day where they took sort of a niche holiday and turned it into a huge shopping day and it's now you know by far the largest single online shopping day of the year globally in the end of course 2 years ago. Amazon 2015 Amazon launched the first Amazon Prime day. Scot & Jamie:  [5:59] Yeah and pretty quickly it has become their single largest day and that's a good segue thanks for a little history on that and before we dive into, a little bit more details on Prime day I think it's important to take a little bit of a step back and say why does Amazon do this I think the common. The surface level is to sell more stuff you know if you can take a month like July and make it into a put a peek day in there that that actually helps right and maybe pull forward some holiday things, and it also helps with Q3 you know Q3 is kind of slow or time. And summer is kind of, little bit boring any Commerce there's a lot of extra capacity in the system but but I think you know as we go to the episode, I think that you have to peel the onion on this to really understand, the first child refer listeners to the Amazon deep dive which was very early in our podcast and career which was episode 24 shame on you if you have not made it through that episode, but for those of you that the didn't which I know is very small part of our audience what are the keys to Amazon success is the prime program. Jeff Bezos has a fun crew out there that you're a lot he kind of says we want to put so much value into Prime that you would be effectively irresponsible not to join. And right before Prime day there's this, This research company called consumer intelligence research and they they they tend to have the highest approximation of prime users and it came out at 85 million Prime users. [7:34] I think that's their Us number most other people are in kind of the 65 to 70 million range and, the other thing that is common about prime is it when someone's on Prime, they spend at least twice some surveys show twice as much and some show three times as much I believe is more towards the three times, as much so I believe the prime numbers a little bit lower than that you 5 million but I think the actual usage and the multipliers higher if that makes sense so, so I believe there's five reasons that Amazon created Prime day number one is to create a generate more sales or what we would call and Industry gmv gross merchandise value I like that term because it encapsulate Stu 1p in 3p, transactional volume a little bit clearer and that's too deep for this episode but again hours for you to that deep dive, the number to is prime adoption so again people spend more money on their own Prime and if they can get people to, try Prime data shows that, dead again this is from survey data so take it with a grain of salt this is not Amazon releasing this but as people there's nothing surveys out there I think you get a pretty clear picture that once someone enters a Prime trial 73% become paid numbers, flip side of that is 27% of people probably just join Prime for the 30 day, trial. And then turn out but 73% stick which is when you look at online trial rates is actually pretty high usually they're kind of been to tend to 15% stick on Amazon 73%. [9:09] Then if people stay a year then the retention rate goes up to to greater than 90% so if they is kinda like the roach motel once you check in to prime your chances of checking out are pretty slim and Amazon's got a lot of devious things. Genius depending on which side you look at it for forgetting you deeper into Prime and accessing one of the many kind of spokes on the Hub, the third reason for this is an Amazon has an increasing we talked about this a lot on the show portfolio devices so getting more devices out to you and in your house, creates more stickiness in all those devices are tied to Prime Lenny's flywheels overlap each other the 4th when is prime day, drives engagement of the Prime offering and adds value so so it's kind of foreign five together so by driving engagement of saying okay I'm using and maybe you're enjoying today shutting will try video, Prime music try Prime Pantry Prime here's some exclusive deals Prime now try, Echo deals that are for Prime members only try some of our private labels that are prime exclusives, the more they can get you to activate inside of the Prime family and offerings and ecosystem the more kind of stuck you are in the web and, you're the fifth one is that that making sure that you're reminded every year that there is a big benefit in this annual sale is one of those many benefits that exist, Nordstrom's is kind of famous for their loyalty program they have their annual sale and giving people today's exclusives or something like that to go shop. [10:43] Sets on the surface it feels like it's a reason to sell stuff but in reality I think the real reason and benefit of prime day is to drive Prime sign ups and add to the value prop in the seals are really just the icing on the cake. Jason:  [10:58] Yeah I would totally agree like of those five benefits the the sales while like certainly valuable and important as probably the least important of those five reasons so they. They recognize all those opportunities they launched the first Prime Day in 2015, and serve remind people how that went you know it was generally viewed as pretty smart and favorable that they had created their own holiday so I think they got like a good vibe and there was some Buzz coming out of, that first year but it was not what I would call a home run right like so there was a lot of the narratives from 2015 where. The man the deal sold out super quick and so a lot of people weren't able to take advantage of the deals and and we're somewhat upset, there were some actual you know customer-facing technical problems and so this hashtag emerged on Twitter Prime day fail and folks were complaining because. The card didn't work and they weren't able to take advantage of the lightning deal and then the deal expired and they missed out and they were upset there were some. [12:06] Vin deals in in the prime day so they were there some kind of. Products with they were underwhelming that you know not very many people are interested in and or the deals weren't very good it was a little confusing to even find the deals. And you're going back to one of your subjects. You don't half of Amazon essentially is is that that 3p Marketplace and those guys really weren't included in the first Prime day it was almost exclusively for Amazon products and for 1p products in so that you know both was bad for customers cuz so many of the things that customers buy from Amazon or 3p, no certainly bad for all the 3p Sellers and then you know wow Amazon paid lip service to it being sort of a global holiday and being in all of the Amazon markets, from the volume standpoint you know it really only was meaningful in the u.s. in the UK. [13:01] So in spite of all those challenges like you know I think the big win for that first year is you know that they were able to say that they added hundreds of thousands of prime users in that one day so regardless of those challenges, that alone would have made 2015 a success. Scot & Jamie:  [13:18] Yeah yeah it was it was definitely rough riding and on the 3-piece side I think they were so secretive about it, that didn't tell anyone about it literally until about 24 hours before they just had told us you know maybe like 3 days before that there was going to be something happening in to get the servers ready, so that was kind of funny and you know. [13:38] It's only two years ago which is which is crazy but Amazon had some candles that line was getting kind of old and tired, they're the tablet's they had where did really didn't find kind of the niche that they have found now that's kind of like you know this value kind of tablet they were there still kind of, premium tablets and they just come off the failure of the fire phone you and I are the only two people that think in the globe the have them, and so there was a lot of that that device stuff that they could sell in 15 so then 16 came along and you know what how I would characterize that is typical Amazon fashion they learned a lot from 15 and in 16 they are they. They righted the ship in and fix a lot of the wrongs the deals were more aggressive they they now had Echo to kind of go out there and push. Call you and I bought a couple that multipacks tobacco so I think we bought some three packs of. Some of those kinds of things so if you are kind of, early adopter it helps you kind of get echo in your whole house which was nice. The spread the deals to the day so instead of having them all at launch and then it won't come through them they they were much more well distributed they open the valve a little bit for 3p and, then when the dust settled they announced that it was as big as Cyber Monday so they had actually created a day that was kind of into that top 5 kind of a day, two or three day for them dad and more countries so they expanded it they were in, nine countries and 15 Inderal and 10 in 16 but I would say they they got more serious about it and we're countries and in 2015 it was probably United say 80% attention was US 20 UK and then like. [15:18] Almost nothing in other countries and then 16 they realize they could create more of a global push so there's a lot of push special an Indian and then. Again with the dust settled at Amazon announced that the sales were up over 300% from the previous year so 16 it feels like this really got a lot of traction. One thing to highlight is the top 10 deals from last year so I think that's kind of interesting as we can look at what, sold this year something to this quickly so the number one was this air vent cell phone holder, number two was an Amazon gift card so it's like a $50 card with $5 off which is effectively 10% off anything you want to buy from Amazon some in the ear headphones noise-canceling from pose a USB thumb drive that worked on both USB C and normal us, Echo was number 5 fire TV stick was number 6 fire 7 tablet was number 7 pressure cooker was number 8 and, one of those 5-port Chargers was an Amazon Basics 1, number nine and then one of those power Banks or or a movie like charger but it wasn't the movie was the 10th largest so. So that was really the the kinda the Highlight there from 2016 feels like they had addressed a lot of the technical issues and in really kind of, started to get their sea legs on the Steal. Jason:  [16:38] Yep and then when it came time to talk about prime this year Amazon made some, some pretty significant changes to the program so one of the biggest ones is it's no longer Prime day it's Prime dazed. Because they've extant extended the deals to 30 hours so it actually started the evening of the 10th and ran all the way through the 11th. [17:04] So you got six more hours they really sort of. Try to prime the pump and get more people using their Alexa to do shopping and so they actually started offering deals. Alexa users that were willing to use voice two hours earlier so that started at 4 p.m. eastern time and that was a clever way to to get people to start doing a voice Commerce the. [17:30] They greatly expanded the the number of deals that greatly expanded the the opportunities for three peas to have deals globally they added China India Mexico. They. For the first time they now had so many deals that they had to offer some some filtering so that you could filter deals by category and a little bit by price point so they started giving you some some basic tools to. Turn call through all the deals and find the ones that you're interested in they had a lot of exclusive deals to the Alexa platform. And they even had some International deals where you could do some cross-border shipping for some things in some markets. Scot & Jamie:  [18:18] Yeah and then so that was kind of lead up and then when the deals went live again we're talking about this year, I always think it's interesting to kind of see what they highlight on the homepage is kind of like those that is really kind of priority deals that they're launching and I think it helps you read the tea leaves on what's their priority for that Prime day, so there was the you're obviously echos a really big push so the. Was 34.99 versus 4999 so that's like a, that's a really low entry point to get into the family at like now at 3499 did is some interesting bundles with the. I saw him bundling it with the whole Sony speaker, that little Sony speaker only added like $15 so that was interesting, the main line Echo was 89.99 or his 179 sets half off which is very aggressive and I think I think. I think it 179 they're probably making a little bit of margin on the hardware I think it 90 they're losing money so they must see you know some some, data from putting these devices out there there must the razor razor blade thing must be working for them or I don't think they would be selling a, prices you and I both know did it was funny that they had a really good deal on Oculus where is effectively $100 off of via an Amazon gift card, another really big seen this year was home automation so they were really pushing folks like yourself and I that have already kind of, flushed out the The Echoes in the house should really try to do more home automation I took advantage of some of those but so some of the things like the higher-end Philips hue light bulbs kits were rather. [19:49] Attractive price some of the plug automations I don't do the locks but I saw those were pretty aggressively priced so you can tell that that was a really big scene was was getting people to activate home automation in connection with the echo, another one that's really interesting I saw was some of these ancillary parts of the Prime mucosa. [20:09] So they have Prime now which is same-day free 2-hour delivery and paid 1 hour delivery that's in about 45 markets now most of the stuff on Prime now was 25 to 35% off, plus they had this $10 off coupon that if you hadn't used the service before you could use on your first two orders, there's a program called Amazon restaurants which competes with Uber Eats. Push mates in all those kind of food delivery companies and in cities I don't have that where I am but where you are in Chicago they were pushing, people pretty hard on that Music Unlimited, Prime Pantry so those programs we've talked about on the show had pretty substantial discounts Prime Pantry with 35% off your first use, and then a lot of the private labels that was talked about on the show everything from apparel to amazonbasics and whatnot those were very aggressively priced up to 50% off. So heading into the day internet retailer magazine projected that for 2017 that they would have their first billion-dollar Prime day. And they were kind of saying it would be about a 20% increase. [21:20] Zach that's kind of lead up to the day and when it first launched and here we are the day after and now have some early kind of hot take results that we can walk you through, Jason you want to take a stab at some of those. Jason:  [21:31] Yeah so you know. Amazon has issued some press releases of their own most of the stuff that they give us is sort of a relative number so how things did this year versus last year and then you know there's some third parties that do their own estimates based on surveys and things like that, so one of the the Amazon. [21:53] Claims was that they sold 7 times as many Echo devices this year as they did last year so and I would have argued they sold the awful lot of echo devices last year so selling 7X. Is pretty impressive I think they mentioned that 50 of the top 100 sellers on the platform ran. Ran promotions and I think you know some of the Animas have said that this probably ended up being about a billion dollar day for them instead of put that in perspective. A normal Q3 day for Amazon's about 444 million dollars in Revenue so it's a little more than than twice a normal day as a result of of this pig sale. Scot & Jamie:  [22:39] Yeah I know that equates to when you start doing the math it's like you know between one and 2% so this you know I think people, you hear about these things that are like wow this is going to increase Amazon's overall sales 30% or something and certainly for the day it does but in the the overall vast sea of GMB that is Amazon actually. Doesn't move the needle that much but if they can add 10 20 30 million Prime users into a subscription into a trial period and and like I said at the top of the show 75% stick. That's huge when because those guys were are now in the ecosystem now they have to come like moving to the next up witches get them you get them loving 2-day Prime shipping and then get them using something else and then Delp Delp stay around forever, what are the interesting themes you and I have talked about a lot of the last year is Bran's really waking up to the Amazon opportunity and one of the guys we had on this show on episode 73 or the Wall Street analyst Omar Asad, he had a note out today and in his take away was. Did there was just this crazy level of participation from softline Brands this is topical because we had a lot of news here lately where we've had Nike coming onto the platform and and whatnot. So so you kind of rated the different brands and and how they did and. Let me kind of pursue this in the Brand's he saw take, Shakira advantage of prime day would I would imagine this is kind of a. [24:12] We're going have a guest on later that will kind of walk us through how they think about it but you have kind of the foundation is you know you have to have product Prime eligible that's important which means they need to be fbar you can use self Rafael Prime and then. That's that's the platform then you need to offer deals into the different deal platforms Amazon has been kind of another dial you can turn as a brand of selling 1p, and even 3p most of these that is we'll talk about her one piece Amazon gives you quite a bit big of the big ad platform so they have AMG which is display ads and Ms which is search ads. So the highest levels participation in the softlines category coined Omar were awarded to Calvin Klein Hanes Carter's Lee and Wrangler VF Corp Levi's Puma. I feel like this is a who's who's list of who's gone the show fossil guess and Skechers the ones that kind of underperformed or really didn't, dissipate are let me see if I can get this right Gap American Eagle Lululemon Vans and and Nike I need to make sense I think. You a lot of those guys kind of proceed themselves beat up, so some of them are on the platform very aggressively it all a lot of them view themselves to be kind of a premier or luxury brand a lot of her new the platform like a Nike so Nike just started selling no literally. Days ago right it's been kind of formalized I don't know if they're late actively selling very much so I think next year will be a year for that so it's interesting his takeaway was this is kind of the year for four Prime day that Brands really woke up and participated in the end of material weigh. Jason:  [25:53] Yeah and I then I kind of think you know there's Brands they were very clearly playing defense. [25:58] And you know they're on their and they're they're they're doing some participation but they're being really careful not to sort of poison. There other channels and in markets with promotions and then they were brands are playing offense and we're saying like Hey we're going to take advantage of this day when we have huge incremental traffic with my intent and try to sell as much stuff as possible. [26:21] So the like looking at the official Amazon announcements they said Revenue was up 60% year-over-year. Which is obviously very good it's not as good as last year which was sort of in the area of 300% up but obviously. You know now they have a bigger base they said 3p was up more like he wasn't very helpful statistic, they said that they were a record number of new Prime members tens of millions in a 50% more customers this year than last year, more folks joined Prime yesterday than any other day in history and the number one product sold was the Amazon Echo. Scot & Jamie:  [27:08] Yeah and another one they highlighted a lot is they've gotten they worked with the manufacturer and I can't remember who it is but they made this TV maybe it's the element I believe it is and it's 55 inches and it's Alexa enabled, and I haven't seen one but I talked to a lady there and it is pretty wild you you can say the whole experience is through, everything you can do on a remote you can do to the Lexus so they've built this skill and you just going to say Alexa you know go to Channel 5 or Alexa find, you know the two men then whatever your favorite show is fine Star Trek next Generation or whatever and it will it will do all that stuff, so that's a relatively new product that was announced earlier this year and they promoted it very heavy another big element of. Prime Day this year is Nate they ran a lot of TV deals which I took his kind of putting a bit of a bull's-eye on on Best Buy and this TV day, they hiked it a lot going into they had a lot of them in his to be aggressive and actually sold out in 2 or 3 hours which means at to get this deal really over performed what they are expecting. They did put out a list of best sellers by country I want kind of take it went to that for once I wanted to just chat about quickly, pretty much an every country there was a private label offering so if Riggs ample in Mexico the number one seller was an Amazon basic, Cable in Japan happy but happy belly pure bottled water was a top seller that's a private label brand that they have for cpg there's. [28:40] What other Canada the double a batteries the Amazon basic double a batteries were a top seller so what what's interesting is, private label seem to do very well this year I saw him pushing it very hard and in the u.s. deals also is a bunch of accessories so whenever someone buys that TV I'm sure then you get on Amazon basic HDMI cable, I'm so that was interesting to see a lot of private label push they didn't put any other stats out on that the other stat that was interesting is they said, stop base which means you're using the Amazon app on on your smartphone those orders doubled so if the whole day, orders grew 60% and does effectively doubled between hundred percent they really over indexed which means desktop Ryland group. [29:23] Percentage when you're 30% Amazon does a lot of things where you can always see the deals and track them you know that the app experience is truly better than the desktop experience they said they sold 3.5 million toys again, it's a nursing number but I have does a lot of reference. [29:41] Another one that's kind of interesting is this this voice Commerce so they're so aggressive with the Alexa deals and pushing those early, I looked at them they're pretty good too had a 3D printer on there that was normally $600 for like 250 or something like that and, that's some really interesting deals on there they had Greenies that were more than half off there's a PR firm kind of pushing stats that say, before Prime day 19% people had purchased using voice in a 33% additional intend to if we kind of when the dust settles on Prime day I think we're going to see. You know 30 to 50% of folks, either having use that for Prime day or will it with their new Echoes they will be ordering something online so so that's pretty interesting Callen came out the survey also right before Prime day that said, they believe 13% of us households have echoes, and you know if if it's since we have this Echo. As the top seller and eyemagine the normal Echo was up there these TVs it's going to nursing you know I think, by the end of this year with holiday and Prime day maybe we start to see 20% of households, that's pretty interesting because you know Amazon is on their lap of this thing and and the rest of competition is really kind of stuck on the starting blocks. Jason:  [31:01] Yeah absolutely that that's one where it felt like they came in the prime day with a commanding lead and then for that to be the the biggest seller and 7 times more than last year, they're absolutely lapping the field in terms of a penetration there so if they can turn your point they probably did make a bunch of money on any of those devices so the magic question is going to be vacant. They can turn that into customer value over time. Scot & Jamie:  [31:26] Yes sir so let's wrap up this segment with kind of what what were your your big takeaways from Prime Day this year. Jason:  [31:34] Yeah what's it looking at the day in aggregate I definitely feel it was a big win for the 3p sellers there we saw a lot more 3p sellers participating, there as a result doing a lot more deals in a lot of the Amazon advertising Vehicles which can be very effective. In addition to making some nice revenue for Amazon where vailable the three-piece hours for the first time so so definitely. A win on the 3-piece side of the fence. On the one piece out of the fence why we don't have real data I strongly suspect that by far the biggest win we're first-party Amazon products and so that's. You know certainly that the echo family that we've talked about but also the Kindles and all the new private label stuff. [32:24] That they're starting to push and that really leaves me too. To my biggest takeaway from this whole thing which is to me the big winner and Prime day is the Amazon Echo System way more so than sales like almost everything we've discussed up till now. Was Amazon using prime day as a tool. To get people more addicted to the rest of Amazon so using more of their services discovering more of their services. And you know getting more value for that Prime membership and just making Amazon more sticky and increasing the customer lifetime value of all those Prime members and you know wow. I think that's in stark contrast to singles day. Which is really just a day to buy stuff like we really haven't seen Ali Baba turn singles day into this powerful flywheel for Ollie Baba. For the rest of the year like you know maybe they that use singles day a little bit to get new international brands on the platform but it really is. [33:28] Kind of a one-day Wonder for Alibaba and to me the Amazon approach is almost the exact opposite it's way less about you know Dublin sales that one day and way more about. [33:40] Making Amazon much stickier and making it in a much more difficult for consumers to choose to buy stuff. [33:47] Elsewhere after they get addicted to all the stuff that they were encouraged to try for the first time on on Friday so in that way I think. [33:55] Prime days a home run for Amazon in this year only sort of the extended that when I will say you know they're still things that aren't perfect as a result of having way more deals. [34:07] You need to give users way better way to filter those deals and find the deals that are relevant to them and you know while they added some super rudimentary tools in the mobile app. [34:17] I would I would say they were very deficient and so I like to say that they had a signal-to-noise problem this year that it was probably harder than ever before for consumers to find the deals. [34:28] That would have gotten them excited and so I suspect that something will see Amazon work on and in years to come I mean you and I used to joke about. [34:37] You know there being no search in the in the Echo skills go to store and in that same way like you know there's actually is no search. [34:44] For for Prime Day deals for example you know I'm curious I think it depended a lot on category but in a lot of these categories. [34:54] I'm not sure that the prime Day deals are necessarily the best deals of the year. [34:59] So it's a promotional day but but not necessarily A deeply promotional day for everything you know I do chuckle. [35:08] The reason Amazon doesn't give you any hard numbers for for any of these things are obviously they don't want to but they don't have to because this whole day is not financially material to them right in so you know what ones are reminder. Yeah they do no more than double sales from 450 billion to 2 a billion but that's still not a meaningful. [35:31] Bump in the in the overall Amazon Echo System so while they brag about the day a lot it's really not about that that. [35:40] Financial stuff and then I guess my last. [35:43] Big takeaway is that by far the biggest winner of all is the the echo echo system or the echo platform. [35:53] Is a quickly lead to hit mute on on my device in the room. Scot & Jamie:  [36:00] 8 devices in your house just woke up. Jason:  [36:02] Exact side note for people that haven't listened to all the previous episode shame on you but my sister-in-law is actually named Alexis so all the devices in my house have to answer to Echo not to Alexa. But I do think. There there is a a holy war going on to win that that end home intelligent agent every other retailer in in the world has huge reasons to root for anyone but Amazon winning it. And you know we we in our CES recap this year we talked about all the products at CES that had Amazon built into him you know they certainly have the Lions. Market share and then they're the only one that have a huge promotional event like this so it just it feels like. Despite the fact that you know a lot of people have a lot of reasons for to not see Amazon win in this category it's getting hard to imagine anyone anyone really catching them at this point. Scot & Jamie:  [37:01] Yeah I think voice Converses the big wind and. Not only is it just the device lead that they have but Google is stuck in this weird place where, yeah because they don't control a consumer experience for ordering anything with with exception of Google Express, you know it's this really it's hard to build that so if you say to Google Voice you know order me an air filter for my house they've got some Partnerships with eBay and that kind of thing and but you know, what are they going to do like shop that order out to Home Depot and Lowe's are you going to have to go and set a preference for everything you want to do it. [37:39] Is that becomes an important part of this this home assistant, it's kind of game over for Amazon and then you know let's say Google does go solved that how are they going to monetize it their whole business is Mata, monetized off ads and you know a lot of the Google things the music and all has all these ads in it and it's like a really terrible user experience compared to that, now more more people are coming out with these assistance to Apple's it hasn't hit the market yet but they're already announced one Samsung has one coming out in Alibaba analyst 1, forgiveness cost at T Mall in the name so you everyone's working hard to catch up but I think Amazon has this inherent kind of. [38:18] Advantage not only with the device penetration but with the use case of ordering stuff now you know you could argue home automation is a lot more level playing around, but again if they can get to 20% kind of out there and US households and it's clear from the deals that are running they want you to do more home automation they're already kind of got a commanding lead and and again if that kind of starts to become your standard and you start to use that, ecosystem are locked into it it's going to be heavy sliding for these other guys trying to compete, voice Commerce is kind of really interesting one to watch this year I mentioned the brand thing earlier, and I'll refute one of your points a little bit you kind of talked about it not being in material sales day and I agree but it is financially material because of the Prime Subs so if they get 20 million Prime subscribers the average Prime users. Spends about $1,200 to make math easy let's say they spend $1,000 a year, well on the day it's not a significant impact that's a 20 billion dollar add to the Top Line and that's like it oh that's like Walmart's entire online business. Doing the math right so so there is a long-term Financial impact by those Prime subscribers and then, the more they can keep them and you let say the number is 85 million if they don't want to turn in those folks so if they can get you to use another spoke on that benefit and lock you in even longer again it's kind, but huge win and it keeps you from going to other retailers. Jason:  [39:46] For sure and and I guess I meant to sort of lump the Prime Membership into that. Thing one of the powerful drivers in that ecosystem versus talking about the revenue. [39:57] I would make just one other point that you so reminded me of on the how commanding this this voice, sweet is and how problematic it is. [40:08] You know. More more products are going to be built with voice in them and if all the manufacturers have to build Alexa and because that's the strong consumer preference think would that means to every other retailer like you can go buy a bunch of Samsung refrigerators in Best Buy right now, and those refrigerators I'll have Alexa in them and so guess who's shopping list, when you are you're using with that product you bought from Best Buy is enabling you to shop at Amazon right and you know it's not exactly Apples to Apples but Walmart selling a bunch of Samsung phones that have the Amazon app in bedded in it and so you know you can tell how commanding this Echo System advantages when your competitors are forced to sell products that are, that are sort of gateways to your echo system. Scot & Jamie:  [40:54] Yeah yeah one other aspect of it we talked about it a little bit on the show but I want to kind of bring it up again, as I mentioned the report on Brands and one of the levers brands have to pull is, the advertising so so I'm pretty convinced I'm hearing more and more when I talk to brands that they are spending more and more ad dollars on Amazon and there's two platforms and so folks are interested in. We had, we had Melissa Burdick and Andrea on and they talk a lot about these platforms we don't have time to go into it today, but I'm convinced this is going to be not the next billion-dollar business for Amazon but it could be 30 or 40 could be the next. [41:38] Cloud computing for Amazon because bran just can't get enough of these ad dollars into efficacy is super high we see a lot of people moving money out of, Facebooking Google into Amazon's add platforms and this day another win for this day was getting all these Brands to activate and get into those things you know, I ate when the if we could speak inside the Amazon curtain I think maybe the biggest Chunk on margin probably came from Those ads would be interesting and then, the huge long-term win is now they got a Brands kind of activated on those platforms AMG and Anna's I think that is is a huge huge. 10 20 30 billion dollar opportunity forum. Jason:  [42:21] Yeah I totally agree. Scot & Jamie:  [42:23] Well that's our view of what we saw for Amazon Prime day but we wanted to bring in a live first-party and third-party seller to understand what they saw from the frontlines of this exciting e-commerce holiday. Jason join me in welcoming back to the Jason Scott show Jamie Dooley. As a refresher for everyone Jamie is the head of e-commerce a dorel juvenile group we did a full episode with Jamie and one of his colleagues and that is episode 86 so, hi if you want to learn more about what they're up to as regards Amazon listen to that episode and tonight we're really here to get a fresh hot take about, Amazon Prime Day Jamie welcome back to the show xcaret. Jason:  [43:09] Hey Jamie thanks very much for doing this we totally appreciate it so obviously the the biggest and most important question how were your Prime Day sales. Scot & Jamie:  [43:20] They were very strong so it to remind everyone wear a hybrid so we we sell both. [43:27] Directly to Amazon as 1T and we're a Marketplace seller or three-piece all as well. [43:33] The data for Marketplace sales comes their way real time so we know that we had. Fantastic day on over the third over the course of 30 hours. As a Marketplace our sales were up 600% year-over-year and it was the second biggest day we've ever had on the market place II only Cyber Monday last. [43:56] So it was it was certainly a very very good day for us on the market side on the one piece side that the data takes usually at least two days to get to work. And we're recording it's now only day after Prime day so we're still waiting for the final sales data to come but as far as we've we've seen we had a record-setting day. On Prime day again for even the one piece eyewear. Almost 100% of our lighting deals fold-out many of them in the first 30 minutes and then where is subscriber to one quick retail and they were able to give us. Intraday reads as well as a final estimation of what our sales were no looks like we beat all of our forecast. Jason:  [44:41] Well congratulations. Scot & Jamie:  [44:45] Yes 600% is amazing because Amazon announced they were up 60% so you over indexed by a factor of 10 which is which is pretty awesome set that leads me to ask you mention Lightning Deals, and you know this is. Did you guys participate in 15 where are was second last year so then been doing it for 3 years was last year when you really get serious about it or we actually was 15 kind of when you started. [45:11] I'd say we we really got serious about it last year. But this year we we we took it to another level as well. [45:26] So what what were some of the things that work well for you I know a lot of of both 1p and 3p people that are using what I would call different platform so different deal that they, they got a different deal for mats that I hadn't been in before also more people are in other parts that you go system like maybe Alexa deals Prime now, Pantry that there's kind of a wide range of things what were some of the platforms you guys utilize this year to get such a great result. [45:56] Sure sure to remind everybody we're baby Products company so we sell strollers and car seats and Hardline items that really aren't. They don't play very well into a pantry or even to Echo there they require a lot of a lot of kind of stuff a lot of. Merchandising online and there is there's a lot of there's a lot of consideration that's required but what we we use the combination of of a mass and. We had a number of Lightning Deals as well as what it called Chianti's or or Prime member promotions that were on the. On the Friday deal page when when the customer. Navigated there and then we had aggressive pricing on on our everyday items as well I'd say on the one piece side we had a very good combination of. Traditional TNT's and Lightning Deals as well in in combination with. Advertising that we we we bought through Amazon as well as using social media and other external traffic drivers to drive even more traffic back to those promotions on Amazon. Jason:  [47:08] This great Jimmy a couple of follow-ups was that would you say it was a pretty similar promotional strategy to your 2016 so like when you look at that 600% comp is that mostly because. Prime day was more successful for three peas or. [47:26] Or because you know you also got got more sophisticated in your in your marketing. Scot & Jamie:  [47:33] I think we on the marketplace side if I had to say what what drove the 600% year-over-year growth. Definitely one part was we have more items overpriced and obviously that that's that's really the name of the game on Prime day so that that certainly helped. We did you ever tizing much more aggressively this year and. On the marketplace side there were a lot more opportunities for 3-piece hours to to take part and Prime day so for one example to work really well for us with headline, search ads were available to Mark play for this year they weren't last year it's actually I think it's still in beta right now we were fortunate to be part of the beta program. We we watch that drive to some good sales growth. And I think we that come in combination with just many more items aggressively priced and and Prime dad's I think that that was the key to success of the marketplace. Jason:  [48:34] Got it and that that seems consistent with the general Trend that we've heard and talked about for this year that. Prime prime day was just much more accessible the two three piece sales so the fact that you're you were able to get many more products badge than you had a bigger palette of marketing tactics available to you that that all makes perfect sense that you'd blow it up with with 3p, that might imply that while I'm sure your 1p will be way up this year it may not be proportionately up as high as three peas that is that a affair guess. Scot & Jamie:  [49:08] I think so yeah we are we have obviously had a much bigger base of sales to the cop from last year's Prime day. [49:17] So yeah we're not going to say I would expect us not to see 600% your growth if we do then I expect to be a CEO somewhere next year. Even if we even if we see no 104 just under 100% urea go that's going to be a huge win for us. Jason:  [49:35] The promise if you do 600% 1p growth this year your current CEO is going to take credit. Scot & Jamie:  [49:43] That's good. Jason:  [49:46] Totally fair a related question in your category or or specifically do you like how aggressive do you have to get on promotions are we I mean are we talking like. 20% 10% 30% like is it is there a is it similar to other promotions you do through the year do you have to get more aggressive what's the general. Promotional philosophy. Scot & Jamie:  [50:09] It's it's. It's not great it's it depends depends on the category and then it depends on the level of competition so in general what I saw in a lot of categories was, it only took 20 20 to 30% discounts to do some significant damage one of our biggest competitors. Most of their deals were running at about 20 to 25% off and I know they did I'm pretty sure they did extremely well most of our promotions hovered around the the 20 to 30% range and we sold out of our inventory for, lighting deals in in sickness and in a very quick amount of time. My takes away from this Prime day and it builds on last year as well as that you don't need to. To be at 70% off I need a robot aggressive deals out there that call them loss leaders or attention getters. We found we had some of those too but in general we focus on profitability too and we didn't feel like we needed to. [51:16] Start a race to the bottom in our categories and I feel like. In general what we saw across our categories and other categories was the same you didn't see every deal required to be 60% or more. Jason:  [51:30] That definitely mirrors with what I sort of informally saw it felt like people were a little conservative with deals in their core products and maybe a little more aggressive with with some of the the West core products if you will. Scot & Jamie:  [51:46] I think we saw that and some of the day that one quick retail gave us too so we know that Amazon sales were up 60% but there was a 114%. Lifting promo count according to down so you thought many more deals but I did was there they weren't quite as aggressive and then I've seen reports. I'm all over the media where they're saying conversion rate was actually down for Prime day so I'm curious to see if that's at validated but that would all imply that. Progressive deals potentially across the board but not deeper so. What will then you and I are were chatting about is one of the interesting things is on on some of the non lightning deal deals you know they utilize that feature we had to add it to cart to see the price, why do you think that is what's going on there so I know that I've talked about this. I felt like that was sort of like burying the we we had and we had an item that was priced $50 off and the customer really had a, went and searched to see that they were getting a 30% discount on one of our top items and that was really consistent with with, with a lot more deals at work and keys throughout the deal. [53:11] My opinion is that it allowed them to prevent Walmart and other competitors from price matching them as easily. I know that said you know what this Amazon ever going to come out and say that they're only really too big categories of a promotions that you can have to get onto the prime. Hyundai page deals of the day does he the Lightning Deals are pmt's and Amazon official word to us. Can keys are designed to allow you to be on that page with slightly less aggressive discounts so that would be widened Art discount, pricing is a set-up but I do think it helps avoid price-matching and we saw that in our category there was just a lot less price matching from Amazon's top competitors, on our deal because they were they were pmt's and they were harder to describe. Jason:  [54:07] But I guess one of the ironies there and tell me if it's different in your category but you know they sort of hurt the customer experience a little bit by bearing a lot of the deals in the, the carts to avoid letting our competitors price match but it kind of felt like most of their competitors unlike last year sort of sat out this year so it almost seemed like, like they had no intention of sort of aggressively. Trying to ride on the prime Day coattails this year at least I didn't see big indications of that did you. Scot & Jamie:  [54:41] No I didn't either so I I was actually that was one of my surprising observations would this last year. Competitors like Walmart even, they took a shot anyway I didn't see that I saw most of most of Amazon's direct competitors almost in feet, day in the week to Diamond maybe they'll plan something for later in July but any Amazon on that day and they only. Jason:  [55:09] Yeah I think eBay obviously did some like pretty serious National advertising that was sort of counter Prime programming and let you know they did a special deal with the Google home but the, you're right that the sort of traditional omni-channel retailers Walmart Target like really didn't see any indication that they were trying to make any head of the day. Scot & Jamie:  [55:31] Amazon credited manufactured this Holiday Inn is they've done a great job with us. Jason:  [55:38] Absolutely any promotions you saw from others that really surprised you. Scot & Jamie:  [55:44] Well I think one of the ones that I was surprised didn't happen as it was it was also not just Prime day with national blueberry. Muffin day and there were no blueberry muffin promotion so that was that was my biggest surprise I couldn't find any promotions to get me a cheaper blueberry muffin delivered. But I think the some of the ones that I thought we were actually our kind of our we talked about the last. Discounted just kind of product but it seems like in our category somewhere I competitors took some really big shots with with some deep discounts. One of our biggest competitor to deal with a day which they have some fairly aggressive discontent what was interesting was that they had some new merchandising that we've never seen before. With the car completely custom land and gauges on mobile and desktop that they were very interesting so it looks like they spent on a significant amount of money to make that happen and it'll be interesting to see whether. What are the sales actually paid off for those. Jason:  [56:47] Interesting I definitely agree with you I think there's a huge mess on the blueberry muffins I myself actually missed Prime day because I was spending all day at the Muffin Shop. Scot & Jamie:  [56:59] The morning was completely shot. How many muffins in the morning your teeth were blue all day. [57:10] Cool Jamie really appreciate you coming on and you know we record this show late at night cuz we both have, allegedly have day job so I appreciate you taking time one last question so based on what you know and I know it's early what, what did Vice would you give to both Brands 1 p.m. 3 payout there for next year. [57:34] The things I say were one plan it out as early as you possibly can. Some of the some of the issues we saw this year had to do with just operations and Terriers not being able to pick our ship and saw. [57:48] To deliver them to Amazon DC's or two-and-a-half 3 weeks out from Prime day so. In retrospect next year I'd advise our is get your product into Amazon DC's as early as you can. [58:04] And I think just in general planning in advance probably needs to start in Q4 or earlier for the next prime day is depending on the items that you want to promote. I'm already in existence today I already have sales history today already have product reviews if they don't you need to build all that up before Amazon even going to consider them for a major deal and then even want you to get those approved. [58:31] They're going to need it before casted in depending on whether you're Lee X or. Your 90 days or 120 days or six months to have them into fakturert and shipped here you're talking about potentially you're 9 months in advance that you need to start thinking about your promotional strategy for. Prime day so far in advance based on your company's Lee X is number 1 number 2 is is expected the things are going to go wrong. [58:59] We did a lot of contingency planning with what we. [59:03] Is it going to go on call of a dead and we had a whole team of of of of e-commerce professionals from is to Ops 2 merchandising and sales all. [59:14] Call pretty much working off and on The Whole30 hours and you'll eat we did have a lot of things go wrong on our end and it on Amazon so I think having a good contingency plan is is it real. [59:28] Yeah I think. [59:30] Third is just making sure that you know your competition and and having a good understanding of what's going to go on with pricing I think a lot of the deals we've heard. Other sellers just they lose they lose out on the light and gillikins cancelled a few days prior to. Prime day that's a very common thing and we were fortunate not to have that happen so the more that you can understand your your channel strategy and they make sure that the pricing that you have set up for for Prime day is going to hold out for the day that's. Jason:  [1:00:06] Wow what Jamie that is terrific advice, and that is going to be a great place for us to land because it has happened again Wii U, used up all our allotted time so certainly like to remind listeners that if you enjoyed this episode we love to continue the dialogue on our Facebook page and if you really enjoy the episode we'd sure appreciate a review on iTunes. [1:00:31] So until next time happy commercing!

Mo + Jo talk about the latest updates to Google Home, ordering on Google Express, and Walmart's ecommerce play with Moosejaw

Mo + Jo talk about the latest updates to Google Home, ordering on Google Express, and Walmart's ecommerce play with Moosejaw

Time is not something you can create more of or borrow when you need it, yet it is one of our most valuable resources. In this episode of The Paralegal Voice, host Vicki Voisin talks to Adam Camras, CEO of Lawgical, about managing your law firm's time effectively. According to Adam, one of the best ways to do this is by taking advantage of technology and apps, like Google Express and Uber. Additionally, Adam says, paralegals and other legal professionals save time by outsourcing, staying healthy, and even using a standing desk. Using these hacks and Vicki's closing tips can help you dedicate more time to the important things in your life and career. Adam Camras is the co-founder and CEO of Lawgical, a company that owns and operates leading legal brands including Legal Talk Network, Serve Now, and Serve Manager. Special thanks to our sponsors, Boston University, NALA, and ServeNow.

Jess is adjusting to being mothered Why don’t people understand what “work from home” means The new segment entitled, Who, Me? Whose idea is it to save your sauces for eternity? BK and mustard - can you even GET mustard out of them? Definition of being “ready” for the holidays Google Express made John’s life! Wild turkeys and deer Connect with John and Jess! Why? Because we love you! We LOVE when you talk to us!! Instagram Facebook Twitter Jessica on Twitter John on Twitter Or email us hello@offintheweeds.com

Uber trucking, vertical take-off planes; Google Express hits New England; Amazon starts own delivery service; Elon delivers to Mars; Snap brings Spectacles; Blackberry is done; DOS attacks get bigger; Meerkat’s Houseparty; Netflix Tax; watch out for Schumer. Show notes at http://grumpyoldgeeks.com/179

We are joined with JD Sutter, founder of Porchlight Family Media, as we dive into a variety of tech headlines. This week, we revisit conversation from past episodes and talk about hotel WiFi and compare Amazon Prime Now to Google Express. Drones for commercial and business use continue to skyrocket under the newest FAA regulations. Steve shares his story of obtaining his commercial drone pilot license. Next up is some Google news, including their newest Crowdsource app and their recent hire of an former Airbnb executive to oversee the self-driving vehicle commercialization.

Google Express has teamed up with major retailers around the states to delivery items direct to your door and provides another option in the e-commerce industry. USA soccer supporters took to the web after the USA was knocked out of The Olympics, creating a viral hashtag and changing the tone from negativity to positivity. Audi is introducing their vehicle-to-infrastructure technology where vehicles and signal traffic technology can communicate in real team. A blogger scammed a tech support security scamming firm and tricked them into downloading ransomware after targeting his parents. And finally, 3D printing in space just got a bit easier after NASA teamed up with Made in Space.

More than 30 uniformed Long Beach Police officers stood in formation at the Signal Hills Animal Hospital Tuesday afternoon to pay respects to K-9 Credo, who was killed earlier in the day during an officer-involved shooting. Crime is EXPLODING in Long Beach.https://lbpost.com/news/crime/2000009091-long-beach-police-close-roads-in-search-of-assault-suspect-tuesday-morningLong Beach Shooting Leaves 1 Dead; Shooter at Largehttp://ktla.com/2016/06/29/long-beach-shooting-leaves-1-dead-shooter-at-large/20-Year-Old Man Killed in Long Beach Double Shootinghttp://ktla.com/2016/06/09/20-year-old-man-killed-in-long-beach-double-shooting/Long Beach Pirate Invasion http://alfredosbeachclub.com/seafest-pierdaze.htmlSpreaker Live Show with Rob Greenleehttp://www.spreaker.com/show/spreaker-live-showGoogle Express is offering $15 FREE just for trying the service! Get same-day or overnight delivery from popular stores with Google Express. Just use Google Express Promo Code: H5M4CY5J5 and you will get $15 to spend free!https://www.google.com/express/u/0/?inviteCode=H5M4CY5J5

More than 30 uniformed Long Beach Police officers stood in formation at the Signal Hills Animal Hospital Tuesday afternoon to pay respects to K-9 Credo, who was killed earlier in the day during an officer-involved shooting. Crime is EXPLODING in Long Beach.https://lbpost.com/news/crime/2000009091-long-beach-police-close-roads-in-search-of-assault-suspect-tuesday-morningLong Beach Shooting Leaves 1 Dead; Shooter at Largehttp://ktla.com/2016/06/29/long-beach-shooting-leaves-1-dead-shooter-at-large/20-Year-Old Man Killed in Long Beach Double Shootinghttp://ktla.com/2016/06/09/20-year-old-man-killed-in-long-beach-double-shooting/Long Beach Pirate Invasion http://alfredosbeachclub.com/seafest-pierdaze.htmlSpreaker Live Show with Rob Greenleehttp://www.spreaker.com/show/spreaker-live-showGoogle Express is offering $15 FREE just for trying the service! Get same-day or overnight delivery from popular stores with Google Express. Just use Google Express Promo Code: H5M4CY5J5 and you will get $15 to spend free!https://www.google.com/express/u/0/?inviteCode=H5M4CY5J5

Naoki Hiroshima さんをゲストに迎えて、クリスマス、Pebble, Misfit, YouTube Music, Amazon Prime Now, T-Mobile, 電王戦などについて話しました。 Show Notes クリスマスへの挑戦？、スタバの無地のカップが物議 Donald Trump: You will hear 'Merry Christmas' if I'm elected Pebble Time Round Apple Watch スタンド Misfit Fossil acquires wearable maker Misfit for $260 million Pandora To Buy Rdio Assets For $75M In Cash Why Rdio died Music - Connect - Apple Apple Music - Android YouTube Red YouTube Music (iOS) YouTube Music (Android) Google Express DoorDash Food Delivery Amazon Prime Now T-Mobile is writing the manual on how to fuck up the internet 決勝戦はあわやの大逆転でponanzaが優勝 第3回電王トーナメント結果 将棋叡王戦 技巧の強さの秘密 エンジニアとして世界の最前線で働く選択肢

Join Cindy, Vanessa, Special Guest Dave, and Hadas in our Common Room! Topical Dish: Black Friday, TV Development Poaching from Movies, ESA Lands on a Comet, & Michelle MacLaren to Direct Wonder Woman Main Discussion: Is there a renaissance? What topics do we focus on now in film? What might be the reason behind the lack of major awards for Sci Fi films? For Sci Fi Month, Dave suggested we discuss the recent Sci Fi Film Renaissance. Dave provided a master list which we tweaked and then voted on to narrow down to 9 films plus Interstellar. Obsessions: Gossip Girl, Google Express, & Nick Jonas Follow Dave here: Healer Trek, Current Geek, Talking10.com, & This Week in Trek! Check out Margaux' review of Interstellar here. Time Stamps: Topical Dish: 00:02:25Main Discussion: 00:12:34Obsessions: 01:13:18 If you enjoyed this episode, check out our most recent main episodes: Sound in Filmmaking Special Ep: Psychological Diagnoses of TV Characters Puella Magi Madoka Magica Starting a Band/Making Music Jhumpa Lahiri Shakespeare and YA Or more F3: F3: Episode 23: 2/3 Yemenite F3: Episode 22: Thrifty Fun! F3: Episode 21: Indian Theme! F3: Episode 20: Cindy's Picks F3: Episode 19: End of Summer Follow Common Room with Bloglovin Our Master List of Recent Sci Fi Films RECENT NEW Gravity Lucy Interstellar Her Avatar (2009) Transcendence Source Code (2011) Moon (2009) Elysium (2013) Looper (2012) Inception (2010) RECENT ADAPTATIONS Edge of Tomorrow Guardians of the Galaxy Snowpiercer Oblivion Ender’s Game (2013) Limitless (2011) RETURNING ADAPTATIONS Star Trek Star Wars Godzilla Pacific Rim Planet of the Apes Hunger Games Terminator (1984, 1991, 2003, 2009) Total Recall (1990, 2012) RELATIVELY RECENT District 9 (2009) WALL-E (2008) I, Robot (2004) Sunshine (2007) Riddick (2000, 2004, 2013) Prometheus (2012)

Hoy hablaremos de las campañas de las compras navideñas, del remarketing dinámico, de Google Express y de schema para voice marketing.