Podcasts about Salesforce

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    Latest podcast episodes about Salesforce

    The Salesforce Admins Podcast
    What's the Best Way To Teach AI to Salesforce Users?

    The Salesforce Admins Podcast

    Play Episode Listen Later Aug 14, 2025 25:24


    Today on the Salesforce Admins Podcast, we talk to Amit Malik, the Content Portfolio Lead for AI within Product Education at Salesforce. Join us as we chat about how we can teach AI effectively to admins and the easiest way to learn Agentforce. You should subscribe for the full episode, but here are a few […] The post What's the Best Way To Teach AI to Salesforce Users? appeared first on Salesforce Admins.

    Today in Health IT
    2 Minute Drill: Cyber Subscriptions vs. Staff and CRM Systems Targeted with Drex DeFord

    Today in Health IT

    Play Episode Listen Later Aug 13, 2025 5:34 Transcription Available


    Drex covers three critical cybersecurity trends: companies swapping full-time security staff for platform subscriptions (requiring premium salaries for contract managers), the rise of AI agents in both cyber defense and attacks, and voice phishing campaigns targeting CRM systems like Salesforce that have compromised major brands including Adidas and Victoria's Secret. Healthcare organizations face unique risks from PHI exposure and must balance automation with human oversight while training staff on voice-based social engineering attacks.

    Leaders Of Transformation | Leadership Development | Conscious Business | Global Transformation
    541: The Future of Giving: Adapting for the Next Generation with Jonathan Beck

    Leaders Of Transformation | Leadership Development | Conscious Business | Global Transformation

    Play Episode Listen Later Aug 12, 2025 37:39 Transcription Available


    How do you grow predictable revenue for your non-profit initiative?  In this value-packed episode of Leaders of Transformation, host Nicole Jansen sits down with Jonathan Beck, founder of WeGive—a powerful SaaS platform transforming how nonprofits and faith-based organizations engage donors and fuel their missions. After co-founding PayStand, a global leader in digital payments, and building a successful career in Silicon Valley, Jonathan felt a strong pull to return to his roots and serve the nonprofit world. With WeGive, he's merging innovative technology with purpose, helping mission-driven leaders build stronger supporter relationships and generate sustainable, predictable revenue. Jonathan shares how donor engagement is evolving from basic transactions (“Giving 1.0”) to immersive, personalized experiences through what he calls a Giving Experience Platform. Today's donors expect more than forms and receipts—they want meaningful stories, deeper connection, and seamless digital interactions. Nicole and Jonathan discuss how nonprofits and churches can elevate engagement, integrate modern tech like Salesforce and Planning Center, and use AI to reduce administrative burden. They also dive into the real-world challenges leaders face when navigating digital transformation—and how to overcome them with clarity and confidence. Whether you're an executive director, outreach pastor, fundraising professional, or mission-driven entrepreneur, this episode will inspire you with fresh ideas and actionable strategies to amplify your impact. What We Discuss in This Episode How is “Giving 3.0” different from traditional fundraising methods? What is a “Giving Experience Platform” and how does it work? Why are personalized donor journeys critical for today's nonprofit growth? What practical steps help nonprofits increase donor retention and conversion? How does WeGive integrate with tools like Planning Center, Salesforce, and more? Which donor engagement strategies work best for Gen X and Millennial supporters? What are the biggest barriers to technology adoption in the nonprofit sector—and how can leaders overcome them? How does AI streamline repetitive nonprofit tasks and elevate donor relationships? Who are WeGive's ideal clients—and how do they measure success? What pricing models make advanced fundraising tech accessible for growing organizations? Podcast Highlights 0:00 - Evolution of Giving Platforms 6:09 - Donor Journey: From Online to Mailbox 7:54 - Effortless Fundraising Boosts Connections 12:25 - Church Software Usability Challenges 13:42 - Enhanced Church Giving Tools 17:27 - WeGive: Seamless Donation Experience 21:47 - Nonprofits Lack Innovation Culture 25:37 - Essentials for Any Church 29:21 - Flexible CRM and Payment Solutions 30:09 - Affordable Platform Fees for Nonprofits 34:27 - AI-Driven CRM Insights 36:47 - Entrepreneurial Insights and Innovation Favorite Quotes “Today's donors are purchasing a piece of their identity, and the product is delivered via communication. It's not just a transaction—it's a relationship.” ~ Jonathan Beck “Most nonprofit tools are stand-alone point solutions. What we need is an integrated giving commerce flow that merges online and offline experiences.” ~ Jonathan Beck “AI and integrated platforms are finally letting small teams create the personal, high-touch donor journeys that used to be reserved for huge organizations.” ~ Jonathan Beck Be sure to check out WeGive.com for more info, a demo, or to explore partnership opportunities. Looking to take your nonprofit or church fundraising to the next level? This episode is your roadmap. Episode Resources: https://leadersoftransformation.com/podcast/business/541-the-future-of-giving-adapting-for-the-next-generation-with-jonathan-beck/ Check out our complete library of episodes and other leadership resources here: https://leadersoftransformation.com ________

    MRKT Matrix
    Playing Salesforce For A Bounce?

    MRKT Matrix

    Play Episode Listen Later Aug 12, 2025 50:11


    Learn More About Robinhood Legend: http://robinhood.com/rrm Dan Nathan & Guy Adami break down the top market headlines and bring you stock market trade ideas for Tuesday, August 12th --Learn more about FactSet: https://www.factset.com/lp/mrkt-callMRKT Call is brought to you by our presenting sponsors CME Group, FactSet, SoFi & MoneyLionSign up for our emailsFollow us on Twitter @MRKTCallFollow @GuyAdami on TwitterFollow @CarterBWorth on TwitterFollow us on Instagram @RiskReversalMediaLike us on Facebook @RiskReversalWatch all of our videos on YouTube Learn more about your ad choices. Visit megaphone.fm/adchoices

    All Quiet on the Second Front
    99. Nick LaRovere, Co-Founder and CEO of Pryzm

    All Quiet on the Second Front

    Play Episode Listen Later Aug 12, 2025 23:54 Transcription Available


    What happens when a bunch of Palantir and Lockheed alums get fed up with how hard it is to do business with the government—and actually do something about it? You get Pryzm: the common operating system for capture.In this episode, Tyler sits down with Nick LaRovere, co-founder and CEO of Pryzm, to talk about building for the part of the defense ecosystem everyone hates (but no one can ignore): procurement. From scraping sam.gov to stitching together Salesforce, JIRA, and inboxes, Nick shares how Pryzm is bringing order to chaos—and helping both industry and government move faster.They also get into:What it really takes to build a mission-driven company—and why most give upThe hidden cost of stovepiped teams and siloed dataHow policy, budget, and capture are finally starting to talk to each otherWhy talent and team dynamics are just as critical as the tech you're building

    Kahle Way  Growth Systems
    How to Manage an Unmanageable Sales Force

    Kahle Way Growth Systems

    Play Episode Listen Later Aug 12, 2025 8:41


    A client described this situation:  Business is flat, and he's unable to get his sales force to promote the lines that he wants to promote, he's unable to get them to use some of the new technology that the company wants them to use, and he's unable to get them to prospect for new customers.  He's faced with an experienced sales force, who for the most part, are unmanageable. How does he manage this?    Here's my response. ***********************************************************************        Dave Kahle's goal is to provide sales leaders and small businesspeople with practical actionable ideas that can make an immediate impact on your sales performance.          Dave is a B2B sales expert, and a Christian Business thought leader.  He has authored 13 books, presented in 47 states and 11 countries and worked with over 500 sales organizations.  In these ten-minute podcasts, his unique blend of out-of-the-box thinking and practical insights will challenge and enable you to sell better, lead better and live better.        Subscribe to these ten-minute helpings of out-of-the-box inspiration, education and motivation. Dave's substack page  Subscribe to Dave's Newsletters Check out the website

    The Future of Insurance
    The Future of Insurance – Reid Holzworth, CEO, Ivans

    The Future of Insurance

    Play Episode Listen Later Aug 12, 2025 33:17


    Episode Info Reid Holzworth leads Ivans' strategic direction. He is a prominent insurance industry leader with extensive insurance experience in both broker and insurer distribution environments. Reid began as an independent agent, frustrated that the products on the market didn't fit well with his business model. So he founded and became CEO of TechCanary, an InsurTech leader on the Salesforce platform  that Applied Systems acquired in 2019. TechCanary built an innovative set of insurance solutions on the Salesforce platform to create choice and flexibility for agencies who prefer Salesforce.com, which has since been incorporated in Applied's portfolio under the name Applied Epic for Salesforce. Episode Highlights Introduction The video begins with a discussion about Reid's journey into the insurance industry, starting on the broker side and eventually managing an agency. Reid shares insights into their experience of franchising an agency and building a system on the Salesforce platform. Key Topics Discussed Building TechCanary Reid founded TechCanary, a technology company that became the leading insurance solution on the Salesforce platform. They discuss the partnership with Salesforce and the expansion into working with MGAs, carriers, and wholesalers. The Role of Ivans Ivans is highlighted as a crucial player in connecting carriers and agencies. Reid explains how Ivans transitioned from a nonprofit to a for-profit entity and its acquisition by Applied Systems. Technology and Innovation in Insurance The conversation touches on the integration of third-party data sources and the importance of operational efficiency. Reid emphasizes the need for continuous innovation and adaptation in the insurance industry. Challenges and Opportunities Reid discusses the challenges faced in the insurance industry, such as the need for better data management and the potential of AI and other technologies to transform business operations. He does not see AI replacing agents and brokers because of the way relationships are so critical to the work they do, but does see areas will it will have great impact, especially for work that has shifted to lower cost locations globally. Future Outlook The video concludes with a forward-looking perspective on the insurance industry, highlighting the importance of evolving and iterating on business models to stay competitive. Conclusion Reid shares his unique vantage point in the industry, bridging the gap between traditional agency operations and modern technological advancements. The discussion underscores the dynamic nature of the insurance industry and the continuous need for innovation. This episode is brought to you by The Future of Insurance book series (future-of-insurance.com) from Bryan Falchuk. Follow the podcast at future-of-insurance.com/podcast for more details and other episodes. Music courtesy of Hyperbeat Music, available to stream or download on Spotify, Apple Music, and Amazon Music and more.

    Corporate Escapees
    628 - From SI to CX Advisor Building a Profitable Salesforce Practice Without Competing on Price with Cyril Louis

    Corporate Escapees

    Play Episode Listen Later Aug 11, 2025 33:40


    Why you should listenCyril Louis shares how Mavericx transformed from a typical Salesforce implementation partner into a trusted CX advisor, offering a proven blueprint for boutique firms looking to escape the commodity trap.Learn how building and leading local communities for 10+ years became a powerful lead generation and recruitment strategy that costs nothing but delivers exponentially.Discover practical AI implementation strategies across retail and financial services, including the step-by-step maturity model that prevents costly AI pilot failures.If you're tired of competing on price with every other Salesforce partner and watching the big SIs walk away with the strategic work while you get stuck doing configurations, this episode will change how you think about positioning. Boutique after boutique races to the bottom, begging for leads from AEs who now expect you to bring them business instead of partnering with you. That's exactly where Cyril Louis from Mavericx was heading until his clients started asking him a different question: "What's next after Salesforce?" Instead of just implementing CRM, Cyril repositioned his firm as the CX strategy partner who happens to know Salesforce inside out. We break down his 10-year community play that's generated more qualified leads than any marketing campaign, his three-stage AI framework that prevents those expensive pilot disasters, and the hard lesson about saying no to bad-fit clients earlier.About Cyril LouisCyril has 17 years of experience in digital and cultivates a dual skill by focusing on CRM topics & customer knowledge as well as on engagement & digital marketing aspects.He worked on numerous missions aimed at defining new strategies as ‘Customer Centric Company‘ and ‘Data Driven Company‘ via customer journeys for a better engagement. These new customer journeys involve many reflections on organization, methodologies, data urbanization and IT architecture. Cyril regularly shares thoughts and best practices on topics around the omni-channel customer experience, whether in publications or at diverse conferences.His expertise has been recognized by Salesforce with his awards as Salesforce MVP, Salesforce Lightning Champion and Salesforce User Group Leader.Resources and LinksMavericx.chCyril's LinkedIn profileChatGPTClaude.aiCursorOnyxPrevious episode: 627 - SMS Isn't Spam: It's Your 98% Open Rate Gold Mine with Chris BrissonCheck out more episodes of the Paul Higgins PodcastSubscribe to our YouTube channel: @PaulHigginsMentoringFree Training for AI & Tech Consultants Ready to Stop Trading Time for MoneyJoin our newsletter

    The AI with Maribel Lopez (AI with ML)
    Cisco Live 2025: Jokel and Pandey on Enterprise AI Infrastructure and the Internet of Agents

    The AI with Maribel Lopez (AI with ML)

    Play Episode Listen Later Aug 11, 2025 20:30


    In this episode from Cisco Live, Maribel Lopez sits down with two Cisco executives, Vijoy Pandey, SVP of Outshift at Cisco and Nathan Jokel, SVP of Corporate Strategy and Alliances at Cisco, to discuss how AI is fundamentally changing enterprise infrastructure over the next year. The conversation explores the evolution from deterministic to probabilistic computing, the emergence of agentic workflows, and practical advice for business leaders navigating the AI transformation.Host: Maribel LopezGuests:Vijoy Pandey, SVP of Outshift at CiscoNathan Jokel, SVP of Corporate Strategy and Alliances at CiscoRecorded at: Cisco LiveEpisode OverviewIn this episode from Cisco Live, Maribel Lopez sits down with two Cisco executives to discuss how AI is fundamentally changing enterprise infrastructure over the next year. The conversation explores the evolution from deterministic to probabilistic computing, the emergence of agentic workflows, and practical advice for business leaders navigating the AI transformation.Key Topics DiscussedThe Three Waves of AI Infrastructure EvolutionWave 1: AI training in public cloud (mostly behind us)Wave 2: AI inference moving to enterprise data centers for control, security, and economic reasonsWave 3: AI moving to the edge with physical and embodied AI requiring new infrastructure for robots and devicesFrom Deterministic to Probabilistic ComputingVijoy explains the fundamental shift happening in computing:Traditional computing: deterministic, machine-speed but limitedHuman intelligence: agentic but slowNew paradigm: AI agents with human-like behavior operating at machine speed and scaleThe Internet of AgentsA collaboration platform where AI agents from different vendors can:Get discovered and authenticatedCompose workflows togetherExecute tasks collaborativelyBe evaluated for performanceReal-world example: Building a sales funnel portal using agentic interfaces from Salesforce, ServiceNow, Microsoft, and Cisco security - all working together without manual UI clicking.AI and Energy ChallengesThe Problem: By 2028, projected 63 gigawatt shortfall for new data center capacitySolutions:Invest in diverse energy sources (nuclear, renewables, battery storage)Build data centers near power sources (e.g., Cisco's Middle East partnerships)Develop more energy-efficient infrastructureFocus on smaller, specialized models instead of racing for maximum parametersCisco's Specialized AI ModelsFoundation SAC 8B: 8 billion parameter model specialized for security policyDeep Network Model: Expert model trained on network configurationsOutshift: Cisco's Innovation EngineCisco's internal incubator tackling problems adjacent to core business in:Space: Areas adjacent to networking, security, observability, collaborationTime/Risk: Higher-risk ventures that can't enter at Cisco scale initiallyCurrent Big Hairy Audacious Goals (BHAGs):Internet of AgentsQuantum Internet - building quantum networks for distributed quantum computing

    AI and the Future of Work
    348: Will Society Evolve Fast Enough? AI Ethics, Quantum Futures, and Rethinking Humanity with Dr. Mark van Rijmenam

    AI and the Future of Work

    Play Episode Listen Later Aug 11, 2025 48:32


    Dr. Mark van Rijmenam is ranked as the world's best futurists and is known globally for his trademark “Optimistic Dystopian” viewpoint. Recognized by Salesforce as a top voice shaping the future of AI, he's a sought-after speaker on the relationship between innovation and humanity. He delivered the world's first TEDx Talk in VR (2020) and introduced a digital twin that speaks 29 languages (2024). Mark holds a PhD in Management from the University of Technology Sydney, where he studied how organizations can use big data, blockchain, and AI. He's also a six-time author and dedicated endurance athlete.In this conversation, we discuss:Why Dr. Mark van Rijmenam believes we need a paradigm shift to prepare society for the long-term consequences of AI and quantum computingThe critical difference between building technology for shareholders versus stakeholders and how that shapes our futureWhat the “spiral dynamics” framework reveals about humanity's current worldview and its path toward a more interconnected mindsetHow banning technology for kids under 16 could protect future generations and reshape digital educationThe risks of anthropomorphizing AI and the need to preserve human agency in a world increasingly shaped by machinesWhat inspired Dr. Mark's sixth book Now What? and how he uses fiction, philosophy, and global cultures to help readers ride the tsunami of changeResources:Subscribe to the AI & The Future of Work NewsletterConnect with Mark on LinkedInAI fun fact articleOn Extending Life With AIExplore more from Dr. Mark van Rijmenam:Now What? How to Ride the Tsunami of ChangeFuturwise Platform — The Fastest Path to your Next InsightDr. Mark's TEDx Talk in VR 

    The Deep Dive Radio Show and Nick's Nerd News
    Your Breaches of the Week! August 4 to August 10, 2025

    The Deep Dive Radio Show and Nick's Nerd News

    Play Episode Listen Later Aug 10, 2025 20:22


    Columbia University, Google, Salesforce, Air France, Pandora, Cisco, Chanel and so much more insanity are all part of this week's segment..

    CPQ Podcast
    CPQ Podcast Summer Break 2025 Update

    CPQ Podcast

    Play Episode Listen Later Aug 10, 2025 3:32


    The CPQ Podcast is taking a short late summer break — but we'll be back with new episodes on September 21! In this quick update, Frank Sohn shares what's happening at Novus CPQ in the meantime: ✅ 18+ CPQ Briefings now available – more coming soon ✅ CPQ Sales Report updates for XaitCPQ, camos software, and Bit2win ✅ CPQ Selection help for customers evaluating vendors ✅ CPQ Circle Subscription with 12 monthly newsletters + 20 hours of consulting ✅ New webinars available on the CPQ Channel

    TD Ameritrade Network
    Informatica (INFA) CEO on CRM Acquiring Company, Partnerships with AMZN, MSFT & NVDA

    TD Ameritrade Network

    Play Episode Listen Later Aug 8, 2025 6:44


    Amit Walia, CEO of Informatica (INFA), talks about what he calls a "blow out" quarter in earnings, particularly through its cloud business. He talks about how the report shows the importance of A.I. and its role for Salesforce's (CRM) Agentforce platform. Informatica was acquired by Salesforce in May for $8 billion. Amit later notes the company's hyperscaler partnerships through Amazon (AMZN) AWS, Microsoft (MSFT), and mostly recently, Nvidia (NVDA).======== Schwab Network ========Empowering every investor and trader, every market day. Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/ About Schwab Network - https://schwabnetwork.com/about

    Cyber Security Headlines
    Week in Review: UK LegalAid collapse, public ransomware approval, Salesforce breach impact

    Cyber Security Headlines

    Play Episode Listen Later Aug 8, 2025 30:03


    Link to episode page This week's Cyber Security Headlines – Week in Review is hosted by Rich Stroffolino with guest Montez Fitzpatrick, CISO, Navvis Thanks to our show sponsor, ThreatLocker ThreatLocker® is a global leader in Zero Trust endpoint security, offering cybersecurity controls to protect businesses from zero-day attacks and ransomware. ThreatLocker operates with a default deny approach to reduce the attack surface and mitigate potential cyber vulnerabilities. To learn more and start your free trial, visit ThreatLocker.com/CISO All links and the video of this episode can be found on CISO Series.com  

    DisrupTV
    Agents of Change: How AI and Nature Will Reshape the Future

    DisrupTV

    Play Episode Listen Later Aug 8, 2025 61:11


    This week on DisrupTV, we interviewed: - Sanjib Sahoo, President, Global Platform Group at Ingram Micro - Tim Christophersen, Vice President, Climate Action at Salesforce, Author of Generation Restoration, & Board Member Ingram Micro is betting big on AI to power its next chapter. Sanjib revealed that the company's X Vantage platform weaves AI into every stage of the business, slashing operating costs and speeding up go-to-market strategies. With 400 AI/ML models trained on 4 petabytes of data, the shift is already driving major revenue gains. On a different front, Tim called for a generational reset in our relationship with nature, pointing to AI's potential to boost ecological literacy and accelerate large-scale restoration. DisrupTV is a weekly podcast with hosts R "Ray" Wang and Vala Afshar. The show airs live at 11 AM PT/ 2 PM ET every Friday. Brought to you by Constellation Executive Network: constellationr.com/CEN.

    RecTech: the Recruiting Technology Podcast
    Funding, Acquisitions ad a new CTO at Greenhouse

    RecTech: the Recruiting Technology Podcast

    Play Episode Listen Later Aug 8, 2025 7:09


    Employee Navigator, a leading benefits administration & HR software provider, announced it has completed a $100 million funding round from existing investors JMI Equity and Spectrum Equity.  https://hrtechfeed.com/employee-navigator-completes-100-million-funding-round/ Bullhorn, the leader in software for the staffing industry, today announced the acquisition of TargetRecruit, a Houston-based provider of front- and middle-office solutions built on the Salesforce platform. The acquisition deepens Bullhorn's strategic investment in supporting firms that run their business on Salesforce and bolsters its position as the leading recruitment ISV in the Salesforce ecosystem. https://hrtechfeed.com/bullhorn-acquires-targetrecruit-and-expands-salesforce-ecosystem-to-150000-users/ LAS VEGAS – Today, VLTED announced the launch of a unique employee engagement platform for startups, enterprises and team leaders to enable everyday team-building that fuels belonging, productivity and retention through topics that matter the most to employees. https://hrtechfeed.com/new-employee-engagement-platform-launces/ For the first quarter of fiscal year 2025, the HR Technology segment of Recruit Holdings reported the following financial results: Revenue: Revenue for HR Technology was ¥341.7 billion ($2.3 billion USD), a decrease of 3.8% compared to the same period in the previous year. https://hrtechfeed.com/433995-2/ NEW YORK — Greenhouse, the leading hiring platform, announced the appointment of its new Chief Technology Officer, Sagar Patel, who has extensive engineering leadership experience spanning companies including Ampla, PayPal, and BlackRock. https://hrtechfeed.com/greenhouse-software-names-new-cto/ Learn more about your ad choices. Visit megaphone.fm/adchoices

    Risky Business News
    Risky Bulletin: CISA tells federal agencies to mitigate on-prem-to-cloud Exchange attack

    Risky Business News

    Play Episode Listen Later Aug 8, 2025 8:27


    Federal agencies told to patch a new Exchange flaw, millions of sites are vulnerable to HTTP desync attacks, Trend Micro patches a zero-day, and the Salesforce data breaches continue. Show notes Risky Bulletin: CISA tells federal agencies to mitigate on-prem-to-cloud Exchange attack

    Code Story
    S11 Bonus: Trevor Stuart, Split & Harness

    Code Story

    Play Episode Listen Later Aug 7, 2025 27:13


    Trevor Stuart was born in Florida, but raised in Seattle. He was the son of a tech CFO and an Episcopalian minister - so he learned life at many different angles. He graduated from Boston College, and went into investment banking at Morgan Stanley. Beyond that, he worked at RelateIQ prior to being acquired by Salesforce, which then led him to start his own thing. Outside of tech, he's married and expecting his first child soon. He lives in Sonoma, and loves wine - which type depends on his mood and the time of year.At RelateIQ, Trevor and his team had a core problem - pushing more code, and looking to move faster, but limiting the amount of quality issues. His co-founder built the early workings of a system he had seen at LinkedIn, around gate keeping features. Eventually, post acquisition of this company, they decided to start building this solution on their own... which led them toward their own acquisition.This is the creation story of Split andHarness.SponsorsPaddle.comSema SoftwarePropelAuthPostmanMeilisearchMailtrap.TECH Domains (https://get.tech/codestory)Linkshttps://www.harness.io/https://www.harness.io/blog/split-joins-forces-with-harnesshttps://www.linkedin.com/in/trevorbstuart/Support this podcast at — https://redcircle.com/code-story-insights-from-startup-tech-leaders/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

    Complex Systems with Patrick McKenzie (patio11)
    Building software in Japan, with Jim Weisser

    Complex Systems with Patrick McKenzie (patio11)

    Play Episode Listen Later Aug 7, 2025 77:12


    Patrick McKenzie (patio11) is joined by Jim Weisser, a serial entrepreneur and founder of SignTime, for an in-depth exploration of Japan's software market and startup ecosystem. They discuss the unique challenges of building software in a culture that prizes stability over rapid iteration, the dominance of systems integrators, and how Japan's economic stagnation shaped its relationship with technology. The conversation covers everything from Excel-driven development processes to the recent transformation of Japan's VC landscape, offering insights for anyone considering doing business in the world's third-largest economy.–Full transcript: https://www.complexsystemspodcast.com/building-software-in-japan-with-jim-weisser/–Sponsor: BoxWorks 2025Discover hands-on AI data extraction techniques, network with industry experts, and hear featured speakers Vinod Khosla, Jared Kaplan, and Aaron Levie at BoxWorks 2025 in San Francisco (Sept 11-12). Use code BW25-ComplexSystems for 50% off at this link: https://bit.ly/452036h–Links:Signtime:: https://www.signtime.com/en/–Timestamps:(00:00) Intro(00:24) Exploring the Japanese software market(01:25) Challenges in the Japanese startup ecosystem(02:37) Jim Weisser's background and journey(05:14) The evolution of Japan's economy and business practices(10:15) Understanding Japan Inc. and its impact on software(10:28) The role of systems integrators in Japan(19:01) Sponsor: BoxWorks Conference 2025 (*discounted tickets for Complex Systems listeners)(20:29) Cultural differences in software development(26:06) Digital transformation and efficiency in Japan(32:44) Labor market dynamics and employment practices(35:50) Startup ecosystem and equity culture in Japan(42:53) Success stories and market potential in Japan(43:42) Corporate relationships in Japanese companies(44:10) Salesforce's success in Japan(45:44) E-commerce boom in Japan(46:33) Rakuten's evolution and strategy(48:27) Amazon's journey in Japan(49:13) Cloud services and security concerns(51:18) Sansan: Business card management(55:14) Venture capital landscape in Japan(01:05:02) Personal reflections on living in Japan(01:16:21) Wrap

    The Platform Journey
    32. Greg Sarafin, Sarafin Advisory

    The Platform Journey

    Play Episode Listen Later Aug 7, 2025 35:28


    This season features conversations with key decision-makers who have shaped the evolution of today's leading technology platforms and ecosystems. We talk to C-suite executives, board members, investors, and others who must be bought into the platform journey.In this episode, Avanish and Greg discuss:Greg's journey at the intersection of technology and professional services, including his role building EY's global partnerships practice into a substantial business driverWhy most companies remain confused about partnerships, platforms, and ecosystems, and how successful companies are "built from the ground up" to orchestrate ecosystemsMicrosoft's transformation under Satya Nadella as the gold standard for ecosystem strategy - shifting from competing against everyone to becoming a platform that orchestrates the capital of hundreds of thousands of companiesWhy the future belongs to companies that shift from linear value chains to orchestrated ecosystems where they either orbit around or become the center of mass for other participantsThe urgency for C-suites to think beyond operational AI improvements and envision what their industry will look like in five yearsHost: Avanish SahaiAvanish Sahai is a Tidemark Fellow and served as a Board Member of Hubspot from 2018 to 2023; he currently serves on the boards of Birdie.ai, Flywl.com and Meta.com.br as well as a few non-profits end educational boards. Previously, Avanish served as the vice president, ISV and Apps partner ecosystem of Google from 2019 until 2021. From 2016 to 2019, he served as the global vice president, ISV and Technology alliances at ServiceNow.  From 2014 to 2015, he was the senior vice president and chief product officer at Demandbase.  Prior to Demandbase, Avanish built and led the Appexchange platform ecosystem team at Salesforce, and was an executive at Oracle and McKinsey & Company, as well as various early-to-mid stage startups in Silicon Valley.About GregGreg is the Founder of Sarafin Advisory which he launched in 2024 to provide companies with actionable advice and insights to help them grow Enterprise Value in an era of immense change and opportunity. Previously, Greg spent over 9 years at EY where he was most recently the Global Vice Chair - Alliances and Ecosystems. Prior to joining EY in 2015, he spent seven years as an executive at IMB, running one of the top five accounts at the firm and then managing the professional services P&L for Banking and Financial Markets in North America. He also held significant leadership positions in financial service technology and digital disruption across industries. In addition, he helped found a health payments dot-com and, prior to that, ran his own software development company.About TidemarkTidemark is a venture capital firm, foundation, and community built to serve category-leading technology companies as they scale.  Tidemark was founded in 2021 by David Yuan, who has been investing, advising, and building technology companies for over 20 years.  Learn more at www.tidemarkcap.com.LinksFollow our guest, Greg SarafinFollow our host, Avanish Sahai

    Tech Disruptors
    Salesforce Marketing Cloud in a New AI Agentic World

    Tech Disruptors

    Play Episode Listen Later Aug 7, 2025 49:42


    “AI and agentic marketing is at the top of the list” as the next growth catalyst for customer engagement, Salesforce Marketing Cloud Chief Steve Hammond tells Bloomberg Intelligence, flagging the company's move to deploy autonomous, context-aware agents that personalize outreach in milliseconds. In this Tech Disruptors episode, Hammond sits down with BI senior technology analyst Anurag Rana to explore how Salesforce's Marketing Cloud unifies data across sales, service and commerce. He also discusses the role of AI-powered agents and real-time personalization, and why integrated, trust-centric customer data positions marketers for resilience through economic cycles.

    Cyber Security Headlines
    Gemini AI hijacked, Nvidia rejects AI chip backdoors, phishers abuse Microsoft 365

    Cyber Security Headlines

    Play Episode Listen Later Aug 7, 2025 6:23


    Hackers hijacked Google's Gemini AI with a poisoned calendar invite to take over a smart home Nvidia rejects US demand for backdoors in AI chips Google says hackers stole its customers' data by breaching its Salesforce database Huge thanks to our sponsor, ThreatLocker ThreatLocker® is a global leader in Zero Trust endpoint security, offering cybersecurity controls to protect businesses from zero-day attacks and ransomware. ThreatLocker operates with a default deny approach to reduce the attack surface and mitigate potential cyber vulnerabilities. To learn more and start your free trial, visit ThreatLocker.com/CISO.

    The SaaS Revolution Show
    $70M to $100M in 2.5 yrs: PandaDoc President on growth

    The SaaS Revolution Show

    Play Episode Listen Later Aug 7, 2025 20:52


    This special episode comes live from SaaStock USA 2025. PandaDoc President Keith Rabkin joins Go Nimbly CEO Jen Igartua to reveal the strategies that took them from $70M to $100M ARR in just 2.5 years. In the 20 minute chat, Keith shares: - How PandaDoc wins against incumbents Docusign and Salesforce. - The strategy that helped PandaDoc increase financial results, despite headcount decreasing through attrition. - One metric that eliminates sales and marketing friction. - The AI implementations that are actually driving results. Guest links: Jen Igartua - https://www.linkedin.com/in/jen-igartua/ https://gonimbly.com/ Keith Rabkin - https://www.linkedin.com/in/krabkin/ https://www.pandadoc.com/       Check out the other ways SaaStock is helping SaaS founders move their business forward: 

    Crónicas de Salesforce con Sara Hernandez #ENESPAÑOL
    #95 Best practice de implementaciones de Sales Cloud #salesforce

    Crónicas de Salesforce con Sara Hernandez #ENESPAÑOL

    Play Episode Listen Later Aug 7, 2025 58:04


    En este episodio de Crónicas de Salesforce, contamos con un invitado muy especial que nos comparte su experiencia en implementaciones de Sales Cloud. Conversamos sobre los desafíos más comunes, las decisiones, la alineación con los procesos comerciales, y por supuesto, las mejores prácticas que todo equipo debería seguir para garantizar una adopción efectiva y escalable.

    The CyberWire
    Chasing Silicon shadows.

    The CyberWire

    Play Episode Listen Later Aug 6, 2025 37:47


    Two Chinese nationals are arrested for allegedly exporting sensitive Nvidia AI chips. A critical security flaw has been discovered in Microsoft's new NLWeb protocol. Vulnerabilities in Dell laptop firmware could let attackers bypass Windows logins and install malware. Trend Micro warns of an actively exploited remote code execution flaw in its endpoint security platform. Google confirms a data breach involving one of its Salesforce databases. A lack of MFA leaves a Canadian city on the hook for ransomware recovery costs. Nvidia's CSO denies the need for backdoors or kill switches in the company's GPUs. CISA flags multiple critical vulnerabilities in Tigo Energy's Cloud Connect Advanced (CCA) platform. DHS grants funding cuts off the MS-ISAC. Helicopter parenting officially hits the footwear aisle. Remember to leave us a 5-star rating and review in your favorite podcast app. Miss an episode? Sign-up for our daily intelligence roundup, Daily Briefing, and you'll never miss a beat. And be sure to follow CyberWire Daily on LinkedIn. CyberWire Guest Today we are joined by Sarah Powazek from UC Berkeley's Center for Long-Term Cybersecurity (CLTC) discussing her proposed nationwide roadmap to scale cyber defense for community organizations. Black Hat Women on the street Live from Black Hat USA 2025, it's a special “Women on the Street” segment with Halcyon's Cynthia Kaiser, SVP Ransomware Research Center, and CISO Stacey Cameron. Hear what's happening on the ground and what's top of mind in cybersecurity this year. Selected Reading Two Arrested in the US for Illegally Exporting Microchips Used in AI Applications to China (TechNadu) Microsoft's plan to fix the web with AI has already hit an embarrassing security flaw  (The Verge) ReVault flaws let hackers bypass Windows login on Dell laptops (Bleeping Computer) Trend Micro warns of Apex One zero-day exploited in attacks (Bleeping Computer) Google says hackers stole its customers' data in a breach of its Salesforce database (TechCrunch) Hamilton taxpayers on the hook for full $18.3M cyberattack repair bill after insurance claim denied (CP24) Nvidia rejects US demand for backdoors in AI chips (The Verge) Critical vulnerabilities reported in Tigo Energy Cloud connect advanced solar management platform (Beyond Machines) New state, local cyber grant rules prohibit spending on MS-ISAC (StateScoop) Skechers skewered for adding secret Apple AirTag compartment to kids' sneakers — have we reached peak obsessive parenting? (NY Post) Audience Survey Complete our annual audience survey before August 31. Want to hear your company in the show? You too can reach the most influential leaders and operators in the industry. Here's our media kit. Contact us at cyberwire@n2k.com to request more info. The CyberWire is a production of N2K Networks, your source for strategic workforce intelligence. © N2K Networks, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

    Marketing Trends
    How Salesforce Solved The SEO Issue

    Marketing Trends

    Play Episode Listen Later Aug 6, 2025 58:24


    How do you future-proof your marketing strategy when LLMs are rewriting the rules in real time? Salesforce Applications CMO Amber Armstrong has answers — and the data to back them up.Stephanie Postles sits down with Amber to unpack how Salesforce is rethinking SEO, scaling AI agents, and finally cracking the code on account-based marketing. From converting LLM traffic at 40% to building cross-cloud alignment with “guilds,” Amber shares tactical insights and bold bets that every modern marketer needs to hear.Key Moments: 00:00 How AI and LLMs Are Reshaping the Marketing Funnel03:54 Amber Armstrong's Journey from IBM Intern to CMO at Salesforce06:35 The Expanding Role of AI in Modern Marketing Teams08:52 Inside Salesforce's Guild System: How Amber Aligns Teams Across Four Clouds17:31 Real AI Use Cases from Amber Armstrong's Marketing Team at Salesforce26:40 Amber Armstrong's Playbook for Future-Proofing SEO in the Age of LLMs30:55 How Salesforce's Website Converts 40% of LLM Traffic into Leads35:58 Building AI Agents at Scale: Lessons from Salesforce's Agent Force Rollout37:53 The Ongoing Role of Third-Party Validation in Buyer Decision-Making39:49 Amber Armstrong on Adapting Marketing Metrics for an AI-First Future40:40 How Salesforce Aligns Content Strategy Across Business Units44:56 Amber Armstrong's Advice for Getting Teams Comfortable with AI Tools51:24 Salesforce's Next Big Moves: Account-Based Marketing and Cross-Cloud Growth Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

    Start With A Win
    Vijay Pendakur: The #1 Leadership Mistake You're Making That RUINS TRUST

    Start With A Win

    Play Episode Listen Later Aug 6, 2025 30:46


    In this episode of Start With a Win, host Adam Contos is joined by leadership strategist and author Dr. Vijay Pendakur to explore what it really takes to lead through disruption. Drawing from his experience at top tech companies and Cornell University, Vijay unpacks the secret to building high-performing teams when the ground is constantly shifting beneath you. From the invisible forces of trust and belonging to the raw challenges of leading through crisis, this conversation offers a bold reframe of leadership - one that is both deeply human and urgently practical. If you've ever wondered how to turn volatility into opportunity, this episode is your blueprint.Dr. Vijay Pendakur is the founder of Vijay Pendakur Consulting and a seasoned leader across tech and higher education, with senior roles at Zynga, VMware, Dropbox, and Salesforce. He previously served as Dean of Students and Presidential Advisor for Diversity and Equity at Cornell University. Vijay's upcoming book, The Alchemy of Talent (Dec 2024), is a practical guide to building high-performing teams. He also authored Closing the Opportunity Gap (2016), a widely used resource on equity in student success. A faculty member at USC's Race and Equity Center and recognized as a top DEI leader by Channel Futures and Untapped, he also advises Ezra Coaching and Enterprise Ireland. Vijay lives in Austin, Texas, with his wife, Katie, and their two daughters, Mira and Savi.00:00 Leadership Is About Relationship00:29 Welcome to Start With a Win00:55 Introducing Dr. Vijay Pendakur02:03 From Education to Corporate Disruption04:02 Growth Happens Through Pain06:28 Why “The Alchemy of Talent”?09:33 Leading Teams Through VUCA13:07 Trust, Belonging, Connection Framework15:08 How to Build Trust as a Leader27:46 Where to Find the Book + Final Thoughtshttps://www.vijaypendakur.com/===========================Subscribe and Listen to the Start With a Win Podcast HERE:

    Cyber Briefing
    August 06, 2025 - Cyber Briefing

    Cyber Briefing

    Play Episode Listen Later Aug 6, 2025 8:54


    If you like what you hear, please subscribe, leave us a review and tell a friend!

    DevOps Diaries
    061 — Kurt Kemple: A masterclass in enablement and community driven product at Slack!

    DevOps Diaries

    Play Episode Listen Later Aug 6, 2025 53:44


    How does someone with a non-traditional background end up leading Developer Relations for a tech giant like Slack? In this episode, host Jack McCurdy dives deep into the incredible story of Kurt Kemple.Kurt pulls back the curtain on his journey and shares the hard-won lessons that shaped his philosophy on community, collaboration, and creating meaningful tech. He reveals the critical importance of developer enablement and challenges a "build it and they will come" mentality.Get ready for a powerful conversation about the human side of DevOps. You'll hear Kurt's take on the future of community, the one framework that clarifies every project, and why building relationships is the ultimate key to shared success.About DevOps Diaries: Salesforce DevOps Advocate Jack McCurdy chats to members of the Salesforce community about their experience in the Salesforce ecosystem. Expect to hear and learn from inspirational stories of personal growth and business success, whilst discovering all the trials, tribulations, and joy that comes with delivering Salesforce for companies of all shapes and sizes. New episodes bi-weekly on YouTube as well as on your preferred podcast platform.Podcast produced and sponsored by Gearset. Learn more about Gearset: https://grst.co/4iCnas2Subscribe to Gearset's YouTube channel: https://grst.co/4cTAAxmLinkedIn: https://www.linkedin.com/company/gearsetX/Twitter: https://x.com/GearsetHQFacebook: https://www.facebook.com/gearsethqAbout Gearset: Gearset is the leading Salesforce DevOps platform, with powerful solutions for metadata and CPQ deployments, CI/CD, automated testing, sandbox seeding and backups. It helps Salesforce teams apply DevOps best practices to their development and release process, so they can rapidly and securely deliver higher-quality projects. Get full access to all of Gearset's features for free with a 30-day trial: https://grst.co/4iKysKWChapters:00:00 Introduction to Kurt Kemple and Slack02:56 Kurt's Journey into Tech and Developer Relations05:34 The Importance of Tech Enablement08:42 Building a Career in Tech11:35 The Role of Community in Tech14:16 Job to Be Done Framework and Its Impact17:25 The Future of Community and Connection19:57 Reflections on Personal Communities and Growth24:53 The Power of Community in Professional Growth26:40 Aligning Business with User Needs28:23 Building Internal Communities30:08 Overcoming Resistance in Internal Teams31:41 The Importance of User Feedback33:51 Empathy in Community Building35:40 The Flywheel Effect in Developer Relations37:36 Collaborative Language and Shared Ownership39:44 The Role of Developer Relations41:54 Education and Enablement through Community43:13 Leveraging Slack for Effective Collaboration47:02 The Future of Slack and Developer Experience

    How We Got There
    How We Got There: Ryan Sieve, CTO of Accounting Seed

    How We Got There

    Play Episode Listen Later Aug 6, 2025 27:02


    I am joined by ⁠Ryan Sieve, the CTO at Accounting Seed⁠. We get to talk about his journey from consulting in the Salesforce ecosystem to his time at Salesforce itself, before heading to Accounting Seed to lead their technology group as CTO. And thank you to Jon Schultz for the suggestion to be joined by Ryan!We start out talking about positioning products to buyers in ways that focus on solving problems vs. the speeds and feeds of a product. We touch on feature prioritization at a mature ISV like Accounting Seed and how best to collect feedback from internal and external constituents. Ryan and his team leans into customer and partner feedback to help drive features they build and at the 18:10 mark shares tactically how they execute and track the product feedback in their own internal instance of Salesforce. Accounting Seed has worked with Agentforce to optimize both collections and accounts payable to drive improved cashflow for their customers, freeing up time on their teams to be more strategic. Ryan shares their experience of how best to align with Salesforce on this new technology but always with an eye on what is going to help their customers as the top priority. We touch on their team's use of App Analytics from Salesforce, setting up listeners to understand better how your application is being used in the wild. And ISVApp is an option that layers on top of that for even better insights. Accounting Seed leverages Trialforce technology with org creation automation and to keep the data and config up to date via Github repository.This episode is brought to you by ⁠⁠⁠Invisory⁠⁠⁠. Invisory is designed to meet you where you are: in your cloud marketplace journey through a strong go-to-market strategy that helps drive prospect and co-sell opportunities with Salesforce, AWS, Microsoft, and Google. 

    The EA Campus Podcast
    Ep71: The secret to successfully working with multiple Executives

    The EA Campus Podcast

    Play Episode Listen Later Aug 6, 2025 25:51


    In this episode of The EA Campus Podcast, we're diving into the real-life juggle of supporting multiple executives—because yes, it's a lot. But with the right systems, honest conversations, and a bit of forward planning, it can be done without losing your mind (or your lunch break).I'm sharing the strategies that have helped me stay on top of it all, plus we've got brilliant insights from Natalie Egan, Senior Executive Assistant & Operations Lead, International Communications at Salesforce. Natalie knows what it takes to manage several high-level stakeholders at once, and she's generously shared her tried-and-tested approaches with us.We cover:How to set expectations early and fairly across multiple execsWhy time alignment is your first (and most important) stepTips for staying visible, building trust, and avoiding calendar chaosWhat to do when people dynamics get a little tricky

    Everyday AI Podcast – An AI and ChatGPT Podcast
    EP 582: No, that's not an AI Agent. Cutting through the Agentic AI marketing hype

    Everyday AI Podcast – An AI and ChatGPT Podcast

    Play Episode Listen Later Aug 5, 2025 33:29


    Can we have a real talk about AI agents?A new Gartner study showed that more than 95% of companies pushing AI agents..... aren't. Vendors, startups, Saas companies pivoting and savvy marketers are shoving Agents down our throats like hot food in a buffet line. But guess what? Most of it is shin marketing. Or lies. Want to know the real landscape around AI agents, minus the B.S.? Good. Then join us as we cut through the fluff. Newsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageJoin the discussion: Thoughts on this? Join the convo and connect with other AI leaders on LinkedIn.Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: info@youreverydayai.comConnect with Jordan on LinkedInTopics Covered in This Episode:AI Agent Hype Versus RealityGartner Study Exposes Agent WashingDefining True AI Agents vs WorkflowsPrevalence of Fake AI Agents Market$4 Billion AI Agent Investment RisksMajor Tech Companies' AI Agent StrategiesAgentic AI Adoption Failure RatesNarrow vs General AI Agent Use CasesSpotting Fake Agents in Enterprise SoftwareThe Importance of AI Literacy for AgentsTimestamps:00:00 "AI Insights for Business Leaders"05:51 Future AI Agents: Definition and Potential06:58 "AI Workflow vs. True Agent"11:34 "Agent Tech's Uncertain Future"14:53 AI Dominates Decision-Making by 202818:15 "Beware AI Agents Hype"24:18 The Chaos of Undefined AI Agents25:31 "Agentic AI FOMO in Business"31:16 AI Training Essential for Teams32:12 Debunking AI Agent MythsKeywords:AI agent, AI agents, agentic AI, agentic AI marketing, AI workflow, pre built automation, chatbot, automation tools, robotics process automation, computer vision, large language model, agent washing, Gartner study, generative AI, AI-powered workflow, agent capabilities, virtual browser, virtual desktop, command line tool, Terminal, AI powered marketing automation, Microsoft Copilot Studio, Google agent space, OpenAI agent mode, Anthropic Claude, Meta superintelligence lab, Salesforce agent force, agentic model, O3, Gemini 2.5 Pro, startup AI agents, narrow AI agent, general AI agent, autonomous agentic AI, enterprise software, investment scam, business decision makers, C-suite, AI strategy, technical reality vs marketing hype, technology adoption failure, FOMO AI investment, AI literacy, AI-powered business processes, scalable AI solutions, narrow task-specific agent, Aqua hire, agent definition, advanced reasoning, planning capabilities, memory systems, adaptive AI, context awareness, workflow automation, business productivity AI, agent integration, AI investment trends, enterprise AI adoptionSend Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Ready for ROI on GenAI? Go to youreverydayai.com/partner

    World of DaaS
    Airtable CEO Howie Liu - Excel vs Access, Founder Mode, and the Future of SaaS

    World of DaaS

    Play Episode Listen Later Aug 5, 2025 51:53


    Howie Liu is the co-founder and CEO of Airtable, the AI-native app platform which has raised over $1.3 billion in funding and is valued at more than $11 billion. Howie sold his first startup, Etacts, to Salesforce when he was just 21 years old.In this episode of World of DaaS, Howie and Auren discuss:The evolution of the no-code/low-code movementHow AI is transforming software developmentPricing strategies for SaaS productsThe importance of founder mode and hands-on leadershipThe future of work in an AI-driven worldLooking for more tech, data and venture capital intel? Head to worldofdaas.com for our podcast, newsletter and events, and follow us on X @worldofdaas.You can find Auren Hoffman on X at @auren and Howie Liu on X at @howietl.Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com)

    Ground Up
    171: CREM, The 4-Part Alignment Framework Every SaaS CMO Needs (w/ Kyle Lacy)

    Ground Up

    Play Episode Listen Later Aug 5, 2025 29:47


    Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreWhat would happen if Marketing stopped acting like a request factory and stepped up as the hub of revenue, enablement and strategy? In this episode of Move the Needle, Kyle Lacy (CMO at Docebo, ex-Seismic, ExactTarget, Salesforce) breaks down his "CREM" framework—Communication, Revenue, Enablement, Metrics—and shows how any SaaS team can use it to earn board-level credibility and hit the pipeline number. Along the way we tackle product-level pipeline ownership, building an AI “SWAT team,” and the right way to say “no” to random requests without losing goodwill.You'll learn: • Why saying "yes" to everything is killing marketing's credibility • How to get sales, finance, and marketing aligned on revenue • When product marketing can (and should) own a pipeline number • The metrics that really matter (and the brand metric he's still testing) • How to redefine "enablement" beyond sales decks and collateral

    Matt Brown Show
    MBS903 - The AI Advantage: The Future of AI Agents with Vivienne Wei, Salesforce

    Matt Brown Show

    Play Episode Listen Later Aug 5, 2025 41:43


    Send us a textIn this episode of The Matt Brown Show – AI Advantage, Matt sits down with Vivienne Wei, COO of Salesforce's AgentForce platform, to explore how AI agents are transforming the enterprise. From crossing one million live conversations to building empathy into automated workflows, Vivienne shares how Salesforce is redefining customer experience, data governance, and AI adoption at scale. They discuss overcoming fear and inertia in AI deployment, creating agent–human collaboration, and the leadership mindset required to guide this next era of digital labor. Whether you're a startup founder or a Fortune 500 executive, this conversation offers practical insights on building secure, trusted AI systems that empower people, not replace them. Support the show

    Creative Agency Account Manager Podcast
    Practical AI for Non-Techie Agency Leaders, with Heather Murray

    Creative Agency Account Manager Podcast

    Play Episode Listen Later Aug 5, 2025 40:55


    Welcome to episode 143. This episode continues our theme of AI integration into the agency business operations. My guest is Heather Murray, a generative AI expert, Top 5 MarTech influencer globally, international speaker and Founder of AI for Non-Techies (award-winning AI training and learning hub). Regularly featured in Forbes magazine, Heather brings energy and enthusiasm to the world of AI. Her accessible, jargon-free approach helps people overcome confusion, reluctance and fear when it comes to where to start. Heather has formed powerful working partnerships with the likes of Toyota, Mitsubishi and Salesforce, and drove $75m in client pipeline in 2023, all with the help of AI. Passionate about purposeful business, Heather uses 20% of all profits to run grassroots community work with isolated elderly people. Following my AI for client retention and growth webinar in July 2025, I've had lots of conversations with agency owners and account managers who are starting to embrace AI in their daily workflows. Here's what we cover in this chat: - Why agency owners don't need to be tech experts to thrive with AI - How AI can help you deliver more value to clients without burning out the team - The risks of ignoring AI - and how to start experimenting safely and smartly if you're thinking, "I really need to get serious about using AI in my account management role," then let me tell you about something coming up that could be perfect for you if you're listening to this before September 16th 2025. The AI-enabled Account Accelerator is my flagship training and coaching programme that's designed to help agencies unlock consistent client growth and retention - powered by both proven strategy and smart AI integration. This isn't just theory. Past participants have seen up to 45% growth in revenue from existing clients. You'll learn how to: ✅ Spot the best opportunities to grow your accounts faster ✅ Catch and fix client issues before they escalate ✅ Use AI to prepare for meetings, summarise calls, and personalise comms ✅ Share fresh ideas with confidence and keep your clients loyal and happy ✅ Apply a repeatable, strategic process that your whole team can follow Whether you join the 12-week Sprint or the one-year programme, you'll walk away with practical tools, coaching, and ongoing support. It's for anyone who is managing client relationships and tasked with retaining and growing the account. The next intake kicks off on 16th September 2025 and we've already taken confirmed bookings. Head to https://www.accountmanagementskills.com to find out more or book a quick call with me to discuss if it's the right fit.

    Cyber Briefing
    August 05, 2025 - Cyber Briefing

    Cyber Briefing

    Play Episode Listen Later Aug 5, 2025 9:05


    AI in Marketing: Unpacked
    Cut Your Support Time in Half: Real Results with Salesforce's Agentforce with Aaron Godby

    AI in Marketing: Unpacked

    Play Episode Listen Later Aug 5, 2025 41:22


    What if you could double your customer support team's effectiveness without hiring a single new employee? Sounds too good to be true, right? But that's exactly what businesses are achieving with Salesforce's Agentforce platform. Every day, support teams are drowning in tickets, burning out their best agents, and watching their customer satisfaction scores take a nosedive. The cost of scaling support teams traditionally is skyrocketing, while customer expectations for instant, 24/7 support keep climbing. But there's a solution that's transforming support teams across industries. Today, we're diving deep into real-world success stories and practical implementations of AI-powered support that's cutting response times in half and revolutionizing how teams work. I'm thrilled to welcome Aaron Godby, Founder and CEO of Green Irony, who's been at the forefront of this transformation. Aaron and his team have implemented some of the first Agentforce solutions with Salesforce, including a groundbreaking project at UNC Charlotte that's completely revolutionized their student support system. As a seasoned technology executive and AI implementation specialist, Aaron has helped countless organizations turn the promise of AI into actual, measurable results. He's the perfect guide to help us understand how to achieve these incredible efficiency gains. The AI Hat Podcast host Mike Allton asked Aaron Godby about: ✨ Strategic Implementation Matters → Success with AI support tools requires careful planning and clear success metrics. ✨ Human-AI Collaboration → AI doesn't replace support teams; it empowers them to focus on high-value interactions. ✨ Measurable ROI → Companies can achieve verified 50% time savings while improving customer satisfaction. Learn more about Aaron Godby Connect with Aaron Godby on LinkedIn Resources & Brands mentioned in this episode Green Irony Salesforce Agentforce AI as Your Co-Host: Unleashing NotebookLM's Potential in Content Marketing with Mike Allton AI Primer: A Comprehensive Guide Explore past episodes of the The AI Hat Podcast podcast CHAPTERS: 00:00 Introduction to AI in Customer Support 01:18 The AI Hat Podcast Theme Song 02:27 Welcome to The AI Hat Podcast 02:49 Doubling Customer Support Effectiveness with AI 03:33 Introducing Aaron Godby and Green Irony 04:13 Challenges in Traditional Customer Support 04:18 Current State of Customer Support 09:00 AI Implementation at UNC Charlotte 09:10 Higher Education Challenges and AI Solutions 11:32 Agent Force: Revolutionizing Customer Support 27:49 Metrics for AI Success in Customer Support 30:10 Complex Support Scenarios Solved by AI 33:40 Common Mistakes in AI Implementation 39:50 Final Thoughts and Contact Information 40:38 Conclusion and Wrap-Up SHOW NOTES & FULL TRANSCRIPT: https://theaihat.com/cut-your-support-time-in-half-real-results-with-salesforces-agentforce/ Feeling stuck on the solopreneur hamster wheel? Diagnose your biggest bottleneck in just 15 minutes with my free Scalability Audit. Download it now at: https://theaihat.com/download/scalability/ Produced and Hosted by Mike Allton, founder of The AI Hat. He's a Business Systems Strategist who helps overworked solopreneurs and creators stop being employees in their own businesses. After building his own successful solo ventures for over a decade, Mike now teaches entrepreneurs how to build AI-powered operational systems that reclaim their time and allow them to finally scale. Interested in being a guest? We're looking for experts who help solopreneurs build better, more scalable businesses. Reach out to Mike to learn more. Learn more about your ad choices. Visit megaphone.fm/adchoices

    Corporate Escapees
    627 - SMS Isn't Spam It's Your 98% Open Rate Gold Mine with Chris Brisson

    Corporate Escapees

    Play Episode Listen Later Aug 4, 2025 36:26


    Why you should listenChris Brisson reveals how SMS achieves 98% deliverability rates compared to declining email open rates, giving tech consultants an unfair advantage in client communication.Learn the "Textize Your Business" framework that turns every touchpoint in your client journey into a conversation starter, from lead generation to getting reviews and referrals.Discover real case studies including how one speaker converted 150 event attendees into $25,000+ of lead value using simple QR codes and SMS automation.You're probably still over-relying on email and LinkedIn to reach prospects and clients - and missing out on the channel with the highest engagement rates. As a tech consultant, this could be costing you deals and dragging out your sales cycles. In this episode, I talk with Chris Brisson, who's been in SMS marketing since 2009 and built SalesMessage to help businesses "textize" their operations. We dive deep into how SMS integrates with platforms like HubSpot, Salesforce, and Pipedrive, plus the AI-powered agents that can handle responses 24/7. Chris shares the exact frameworks for turning cold leads into warm conversations, reducing no-shows, and scaling client communication without adding overhead.About Chris BrissonChris Brisson is the founder and CEO of Salesmsg (read as “sales message”), a leading AI-powered SMS platform designed to help businesses engage, qualify, and convert leads at scale through two-way text messaging. A serial entrepreneur and seasoned SaaS operator, Chris has bootstrapped Salesmsg into an 8-figure ARR business while maintaining strong profitability and a high-performing team culture.Previously, Chris founded Call Loop, one of the earliest voice and text broadcasting platforms, and has spent over 15 years building direct response marketing systems and SaaS products. Today, he's at the forefront of AI-driven customer engagement, leading the charge to “Textize Your Business”—a methodology that empowers companies to turn messaging into their most effective conversion channel.Chris is also an EOS-driven founder, speaker, and growth strategist who's passionate about helping fellow entrepreneurs unlock scalable systems, dominate niche markets, and design companies that are both profitable and purposeful.Resources and LinksSalesmessage.comChris' LinkedIn profileClaude.aiPrevious episode: 626 - Are You Building a Business or Just Buying Yourself a Job?Check out more episodes of the Paul Higgins PodcastSubscribe to our YouTube channel: @PaulHigginsMentoringFree Training for AI & Tech Consultants Ready to Stop Trading Time for MoneyJoin our newsletterSuggested resource

    Security Unfiltered
    Finding Zero Days in Salesforce Industry Clouds

    Security Unfiltered

    Play Episode Listen Later Aug 4, 2025 45:40 Transcription Available


    Send us a textSaaS platforms represent a significant security blind spot for many organizations, with misconceptions about the shared responsibility model leaving sensitive data vulnerable to exposure. Aaron Costello, Chief of SaaS Security Research at AppOmni, shares insights from his research uncovering five zero-day vulnerabilities in Salesforce Industry Clouds and explains why SaaS security requires specialized expertise.• Security teams often mistakenly believe SaaS vendors are fully responsible for security• The shared responsibility model means customers must secure their own configurations and customizations• Nearly a third of Salesforce customers use Industry Cloud solutions, which were found to contain significant vulnerabilities• Agentic AI introduces new security challenges requiring strict access control implementation• AppOmni provides visibility by connecting to SaaS platforms and analyzing security metadata• Effective SaaS security requires collaboration between platform administrators and security teams• Acquisition scenarios create particular security challenges when integrating new technologies• The most effective approach combines administrative knowledge with security expertiseIf you're interested in learning more about SaaS security or accessing the full Salesforce Industry Clouds research paper, visit appomni.com and check out the AO Labs section of their blog.Support the showFollow the Podcast on Social Media! Tesla Referral Code: https://ts.la/joseph675128 YouTube: https://www.youtube.com/@securityunfilteredpodcast Instagram: https://www.instagram.com/secunfpodcast/Twitter: https://twitter.com/SecUnfPodcast

    Fintech Confidential
    Why Voltage Matters MOST for Lightning Fast Bitcoin Transactions

    Fintech Confidential

    Play Episode Listen Later Aug 4, 2025 48:49 Transcription Available


    Bitcoin payments, Lightning Network, and fast crypto payments are here. Learn about cryptocurrency payment processing and blockchain technology with Tedd Huff, CEO of Voalyre, and Voltage CEO Graham Krizek. This conversation cuts through the noise around Bitcoin's practical applications, digital currency, and modern financial solutions.The discussion reveals striking realities about payment processing that most people never consider. While traditional bank transfers take days and wire transfers take hours, Lightning Network transactions settle in under a second with complete finality. Graham shares how regulatory barriers are falling, with banks now able to hold cryptocurrency without special approval, and why businesses should default to Lightning for all Bitcoin transactions.Take Aways1️⃣ Switch to Lightning Payments2️⃣ Leverage New Banking Rules3️⃣ Avoid Infrastructure Building4️⃣ Target Global Markets5️⃣ Prepare for ConsolidationGet more @ Fintech Confidential.comSupportersDFNS delivers secure wallets as a service API-first, multi-chain by design across 50+ blockchains - https://fintechconfidential.com/dnfsSkyFlow provides zero trust data privacy vault API for collecting, securing, and tokenizing payment details - https://skyflowsecure.comUnder.io streamlines application and underwriting by digitizing PDFs for upload and digital signature - https://under.io/FTCHawk offers AI tools for real-time payment screening, ML transaction monitoring, and fraud prevention - https://gethawkai.comLinks:Graham KrizekLinkedIn: https://www.linkedin.com/in/grahamkrizekTwitter/X: https://x.com/gkrizekNostr: graham@vlt.geVoltageWebsite: https://voltage.cloudLinkedIn: https://www.linkedin.com/company/voltagecloud/X: https://x.com/voltage_cloudFacebook: https://www.facebook.com/voltagecloudYouTube: https://www.youtube.com/@voltage_cloudNostr: Voltage@vlt.geFintech ConfidentialPodcast: https://fintechconfidential.com/listenNewsletter: https://fintechconfidential.com/accessLinkedIn: https://www.linkedin.com/company/fintechconfidentialX: https://x.com/FTconfidentialInstagram: https://www.instagram.com/fintechconfidentialFacebook: https://www.facebook.com/fintechconfidentialAbout:Graham Krizek is the Founder and CEO of Voltage. With 10+ years in cryptocurrency, he contributed to Bitcoin Core and worked at Salesforce. He builds Lightning Network infrastructure to help businesses scale global payments with low-cost, fast settlements.Voltage provides Bitcoin infrastructure enabling global payments via Lightning Network. It offers enterprise modular tools for exchanges, wallets, fintechs, and banks to cut costs, speed settlements, and simplify Bitcoin and stablecoin integration. Voltage powers fast, final low-fee transactions, bridging traditional finance and blockchain tech.Tedd Huff founded Voalyre, a professional services and advisory firm focused on global payments and banking. He hosts and produces Fintech Confidential. With 25+ years in fintech, he's advised, co-founded, and led startups like OpenEdge, Heartland, Nuvei, and TSYS, focusing on growth, process improvements, and user experience to simplify payments.DD3, Media: DD3 Media is a media creation, management, and production company delivering engaging content globallyChapters: 00:00 Highlights01:02 DFNS: Wallets as a Service (sponsor)02:23 Intro to Web3 with FTC03:06 Meet Graham Krizek: Founder and CEO of...

    CPQ Podcast
    Composable, Headless, AI-Driven: What's Next for CPQ at ServiceNow

    CPQ Podcast

    Play Episode Listen Later Aug 3, 2025 42:44


    In this episode of the CPQ Podcast, we dive deep into one of the most talked-about moves in the CPQ space—ServiceNow's acquisition of Logik.ai for a reported $500 million. I'm joined by Anandan “AJ” Jayaraman, VP of the Lead to Cash portfolio at ServiceNow, and Christopher Shutts, Co-Founder and CEO of Logik.ai, for an exclusive, behind-the-scenes conversation. Together, we explore what this acquisition means for the future of CPQ (Configure, Price, Quote), CRM, and Revenue Operations. Discover why Logik.ai's composable, headless architecture, world-class configuration engine, and Amazon-like user experience caught ServiceNow's attention. Learn how the combined power of AI-driven quoting, Salesforce and Shopify integrations, and a unified ServiceNow platform is setting a new standard for modern CPQ. Chris shares how the acquisition talks began around Christmas 2024 and what it was like working with ServiceNow's leadership—including inspiration from CEO Bill McDermott's Winner's Dream. AJ reflects on his global journey across India, Israel, and the U.S., and explains how CPQ is at the heart of modern enterprise selling. Whether you're in sales ops, revenue management, CRM architecture, or enterprise technology, this episode delivers key insights on: Why CPQ is core to digital selling How AI is transforming CPQ for sales reps and admins alike What this means for Salesforce, Shopify, and standalone customers Subscribe now and stay ahead of the curve in the ever-evolving CPQ and Revenue Tech landscape.

    Revenue Boost: A Marketing Podcast
    Scale Smarter Under Pressure: How CMOs Win With Peer Collaboration

    Revenue Boost: A Marketing Podcast

    Play Episode Listen Later Aug 3, 2025 32:43


    It's never been harder to be a CMO—and never more important to get it right. Budgets are shrinking, burnout is rising, and the pressure to deliver pipeline and prove impact hasn't let up. If you're still trying to lead through this alone, you're already behind.Hey there, I'm Kerry Curran, B2B Chief Revenue Officer, Industry Analyst, and host of Revenue Boost: A Marketing Podcast.In Scale Smarter Under Pressure: How CMOs Win with Peer Collaboration, I'm joined by Kathleen Booth, SVP of Marketing and Growth at Pavilion. We talk about how today's most effective CMOs are navigating change, pressure, and AI disruption—without losing their edge. Kathleen shares what she's seeing across Pavilion's global network of go-to-market leaders and why the ones still winning are focused on three essential pillars:Profitable, efficient growth AI for go-to-market Personal transformation Because resilience isn't a luxury anymore—it's a leadership requirement.We also dive into what makes GTM25, Pavilion's flagship event, different from any other conference out there—and why it's a must-attend for marketing and revenue leaders looking to scale smarter in 2026 and beyond.Be sure to stay tuned to the end, where Kathleen shares a powerful mindset shift that redefines what it means to be a modern CMO—and how to become the strategic growth architect your business needs now.If you get value from this episode, hit follow, drop a quick rating, and send it to someone in marketing, sales, or the C-suite who needs to hear it. Let's go.Kerry Curran, RBMA (00:01.417)Welcome, Kathleen. Please introduce yourself and share your background and expertise.Kathleen Booth | Pavilion (00:06.382)Hey Kerry, thanks for having me on the show. My name is Kathleen Booth. I am the SVP of Marketing and Growth at Pavilion, a global private membership community for go-to-market executives. Our mission is to help go-to-market leaders succeed in their careers at a time when tenures are notoriously short and the pressure is extremely high.Kerry Curran, RBMA (00:33.417)Excellent. Thank you so much for joining today, Kathleen. As we've discussed, I'm a bit obsessed with Pavilion right now. There are so many smart examples, learnings, coursework—just tons of content to up-level executives. But what I love is that it emphasizes that marketing, sales, and customer success must work together to drive revenue and business growth. I know you're talking to a lot of CMOs, CROs, and customer success executives. What are you really hearing today? What are the challenges or what does the marketplace look like for them?Kathleen Booth | Pavilion (01:19.086)The theme word of the year is “uncertainty.” We get a lot of feedback from our members and more broadly. We're living through a time of tremendous pressure on go-to-market leaders in general—and CMOs in particular. It wouldn't be a podcast if we didn't mention AI.Artificial intelligence is transforming everything so quickly, it's difficult to find solid ground. As soon as you think you understand something, it changes again. Data shows buying complexity is increasing. Leadership turnover is high. Legal, regulatory, and geopolitical instability make it hard to predict even six months out.Recent data from G2 shows vendor shortlists are shrinking—from four to seven options previously, to just one to three now. That makes it harder to even get considered. Marketers have to step up brand awareness and demand, but budgets are under pressure.According to Gartner, only 24% of CMOs say they have enough budget to execute their strategy. Marketing budgets as a percent of total revenue are down 11% from 2020. The challenges are growing, but our toolset is shrinking. Then there's AI. It brings promise—but also complexity.Salesforce found that marketers see AI as both the top opportunity and the top challenge. One person called it a “proble-tunity.” Around 75% of marketers have experimented with AI, and marketing is seen as the most advanced department when it comes to adoption. But only 32% say they're using it adequately.And the result of all of this? Burnout.Gartner's CMO Leadership Vision report shows that marketers facing high levels of change are twice as likely to experience burnout. We're all feeling it. To make it worse, only 14% of CMOs are viewed as effective at shaping markets—a skill that's crucial for hitting revenue targets.All of this suggests the modern CMO must be commercial, creative, and AI-powered. We're in a first-principles moment where we need to rethink what marketing organizations look like, how to build go-to-market motions, and what role AI should play.We can't just be storytellers or data crunchers. We need to be strategic growth architects.Kerry Curran, RBMA (06:10.941)Yeah, I wholeheartedly agree. To your point, where the CMO was once seen as the creative or visual lead, now marketing is more directly connected to revenue. McKinsey did a study a year and a half ago saying companies that put marketing at the core of their growth strategy outperform their peers.Then in June, they released another study saying the biggest challenge for CMOs now is getting closer to the CFO—earning respect at the leadership table. And you're right: it can't all be done by AI. It's not just branding and communications anymore. It's more complex—and CMOs have more demands, tighter budgets, and higher expectations.What frustrates me is that it still falls to the CMO to educate the rest of the executive team on the value of marketing. I know Pavilion does a great job helping upskill and educate executives—especially in marketing and sales. What's the solution? How are you solving this? And how should leaders outside of marketing be thinking about it?Kathleen Booth | Pavilion (07:49.068)At the start of the year, we identified three cross-cutting themes for the Pavilion community—not just for marketing. And they've held up, even with how much has changed.First is “profitable, efficient growth.” This speaks directly to marketers needing to understand the P&L and get closer to the CFO to make smarter bets.Second is “AI for go-to-market.” Unsurprisingly, we have to lean in. I love that marketers are seen as AI leaders within their organizations. If we can solidify that position, it's not just job security—it's a way to lead from the front. We should be saying, “I'm out ahead of this, and I'm bringing the company with me.”The third theme—maybe a little “woo-woo”—is “personal transformation and resiliency.” Because it is hard. The stress is real. You and I were talking before we started recording about unplugging for vacation. That's not just a luxury—it's essential. We can't teach people how to take care of themselves, but we can remind them that it matters just as much as staying on top of AI.Kerry Curran, RBMA (09:54.183)Yeah, definitely. I love those three pillars—and they truly are cross-cutting. Can you go deeper on how Pavilion is helping marketers in each area? I know you're doing a lot with AI onboarding, upskilling, and coursework. And yes, marketers are definitely carrying the torch there.Kathleen Booth | Pavilion (10:24.046)Sure! One way to encapsulate it is with our flagship event: GTM2025. It's happening September 23–25 in Washington, D.C. (you can learn more at attendgtm.com). It brings our members together to share perspectives and preview where our “product”—which is really an experience—is heading.For marketers specifically, we have a dedicated sub-community led by incredible members. They host regular roundtables because—let's be real—the landscape is changing too fast for blogs and newsletters to keep up. You need peers. You need the hive mind.Then, tied to profitable, efficient growth, we have our CMO School—teaching what it takes to be world-class. GTM2025 will feature sessions on P&L fluency, leadership, and more.AI and GTM is a huge theme. The entire conference focuses on “AI and the Future of GTM.” It's not just a buzzword—every speaker is talking about how it's transforming their work. We're also teaching specific courses on building an AI-augmented go-to-market team: tools, workflows, and real-world examples.For the personal transformation side, we're one of the only conferences with a wellness room—sound baths, guided meditations. We also include topics outside the typical ABM and ad campaign tracks. This year, our keynotes reflect that.One I'm super excited about is Will Guidara, author of “Unreasonable Hospitality.” He was GM of Eleven Madison Park—the world's first vegan Michelin-starred restaurant. The book is about how hospitality—not just great food—helped them become the best restaurant in the world. It's surprisingly a business book: process, customer orientation, service. He'll talk about hospitality as a driver of business excellence.Then we have Henry Schuck, CEO of ZoomInfo. They just changed their NASDAQ ticker to GTM—so they're clearly committed to go-to-market alignment. I'm excited to hear his perspective.We'll also feature Noelle Russell, author of “Scaling Responsible AI.” AI is still the Wild West, and we need to understand the guardrails. What are we accountable for as adopters?Finally—and this is a first—we're hosting a geopolitical keynote panel because the event is in D.C. We can't talk go-to-market strategy and ignore what's happening with the economy, regulation, supply chains, tariffs, and labor.Our panel features Josh Barro and Megan McArdle—both independent, balanced journalists—plus one more speaker TBD. They'll focus on facts, implications, and how leaders should incorporate them into strategic planning.And for those who prefer to skip political talk, don't worry—the bar opens early!Kerry Curran, RBMA (17:47.997)Yes! That is so relevant for what's on business leaders' minds—especially CMOs. I love that you're hitting every angle. From hospitality and customer-centricity to AI and global context—it's all interconnected. And I'm especially excited for the Women's Summit the day before.Kathleen Booth | Pavilion (19:00.758)Yes! Anne and Lindsay—leaders of our Women of Pavilion community—have built something special. They led our first Women's Summit last year, and it was incredible. This year's agenda is entirely member-driven, sourced from our networks, and centered around the real issues facing female leaders.Kerry Curran, RBMA (19:40.647)Lindsay was a guest on the podcast—she's brilliant. And Anne as well. Every event and session I've attended has been so thoughtful. Kathleen, this has been incredibly valuable. For listeners unfamiliar with Pavilion, can you share what resources and support it provides?Kathleen Booth | Pavilion (20:08.110)Of course. Pavilion is a private membership community for go-to-market executives and aspirants. We offer:- A private Slack community with functional groups- 50+ local chapters around the world- Pavilion University (with CMO School, GTM School, AI School, etc.)- Career services, job board, mentorship- Events: GTM, CMO Summit, local dinners, and moreIt's about creating a trusted peer network, providing operator-built education, and fostering connection. That's how we support leaders through this new GTM era.Kerry Curran, RBMA (21:34.439)Totally agree. I joined in March and wish I had joined sooner. The coursework has brought structure and rigor to initiatives I previously had to figure out on my own. The peer learning is incredible. And the dinners are next-level—I'm headed to one in Boston tomorrow. Last time we joked we should build a better CRM on a cocktail napkin.Kathleen Booth | Pavilion (22:45.709)I love that.Kerry Curran, RBMA (22:56.605)We're clearly biased, but for those thinking about how to grow and lead in today's GTM world, what should they be focusing on?Kathleen Booth | Pavilion (23:15.118)I'll close with some data and advice: 84% of leaders believe their company's identity will need to significantly change in the next five years. That's massive.CMOs are well-positioned to lead that change—if they step up:First, build cross-functional leadership muscles. Pavilion excels at this. It's not just about marketing—it's learning to partner with sales, CS, ops.Second, shape the market. Be the narrative builder and operationalize brand trust. With AI exploding, brand is having a renaissance. CMOs must lead here.Third, guide the customer experience. We've talked about hospitality, but post-sale is more important than ever. Marketing needs to drive loyalty, retention, and evangelism.With AI and product data, we can now create truly personalized journeys—at scale. That opens a world of opportunity.Kerry Curran, RBMA (27:01.095)So many valuable points. Thank you for joining us today, Kathleen! How can people learn more about GTM2025, Pavilion, or connect with you?Kathleen Booth | Pavilion (27:19.886)You can learn more at joinpavilion.com and attendgtm.com. And feel free to connect with me on LinkedIn—just mention you heard this podcast!Kerry Curran, RBMA (27:40.585)Thank you! Looking forward to seeing you in September.Kathleen Booth | Pavilion (27:45.623)I can't wait.Thanks for listening to Revenue Boost: A Marketing Podcast. If Kathleen's insights resonated with you and you're ready to stop leading in a vacuum, remember this: the best CMOs aren't doing more—they're doing it smarter, together. If you got value from this episode, do me a quick favor: hit follow, leave a rating, and share this with someone in marketing, sales, or the C-suite who needs to hear it.And don't miss the event of the year for go-to-market leaders: GTM2025, hosted by Pavilion. It's where marketing, sales, and customer success executives come together to connect, learn, and lead what's next. Register today at attendgtm.com.If you want more growth frameworks, peer strategies, and go-to-market insights, head to revenuebasedmarketing.com or connect with me, Kerry Curran, on LinkedIn. More powerhouse episodes are coming soon, so stay tuned and keep scaling smart. Flat or slowing revenue? Let's fix that—fast.Revenue Boost: A Marketing Podcast delivers the proven plays, sharp insights, and “steal-this-today” tactics that high-growth teams swear by.Follow / Subscribe on Apple, Spotify, and YouTubeTap ⭐⭐⭐⭐⭐ if the insights move your metrics—every rating fuels more game-changing episodes

    Get Over Yourself
    Nailing Your GTM Strategy | Ep. #169 Ft Dan Hurwitz

    Get Over Yourself

    Play Episode Listen Later Aug 1, 2025 48:44


    Dan Hurwitz is a revenue and business transformation leader with a proven track record of scaling growth-stage B2B tech companies. He has led 12 Series A through C startups through GTM transformations, driving 5 successful exits, including acquisitions by Salesforce, Under Armour, and InMarket. Dan excels at building high-performance sales, marketing, and customer success teams, aligning GTM strategies with business goals, and accelerating revenue growth. Dan also consults early-stage startups through his company First Trax Advisors and hosts the podcast How to UnF**k Your Startup, offering insights to help founders navigate growth challenges.Want to learn more about Dan? Check him out here - https://www.linkedin.com/in/dahurwitz/Want more content from Brandon? Click here - https://linktr.ee/getoveryourself_podcast

    The Insurance Technology Podcast
    The Honda Civic of the Insurance World

    The Insurance Technology Podcast

    Play Episode Listen Later Aug 1, 2025 67:44


     In this podcast episode, Reid talks with a returning guest – Luke Magnan, co-founder and CIO of Combined Ratio Solutions.  Luke believes that core insurance software should be accessible and affordable, much like the dependable Honda Civic. Tune in to hear Luke's vision: to empower insurance companies by simplifying their operations without breaking the bank (and more).Episode HighlightsCatching up on Combined Ratio's mission (00:50) Carriers running IT as an engineering shop (11:42) How to become the industry standard (12:39) Aspiring to be the Honda Civic of Policy Systems (19:34) The relationship between the insurance industry and tech experts (26:12) The next big move in the industry (28:56) The role of Salesforce in insurance (34:00) Practical solutions over cool tools (39:36) A concept for large companies to consider (43:49) How keeping exits out of the conversation opens up opportunities (47:25) Disadvantages of private equity and venture capital (53:51) Thoughts on AI (58:41) 

    Lenny's Podcast: Product | Growth | Career
    He saved OpenAI, invented the “Like” button, and built Google Maps: Bret Taylor on the future of careers, coding, agents, and more

    Lenny's Podcast: Product | Growth | Career

    Play Episode Listen Later Jul 31, 2025 88:57


    Bret Taylor's legendary career includes being CTO of Meta, co-CEO of Salesforce, chairman of the board at OpenAI (yes, during that drama), co-creating both Google Maps and the Like button, and founding three companies. Today he's the founder and CEO of Sierra, an AI agent company transforming customer service. He's one of the few people I've met who's been wildly successful at every level—from engineer to C-suite executive to founder—and across almost every discipline, including PM, engineer, CTO, COO, CPO, CEO, and board member.In this conversation, you'll learn:1. The brutal product review that nearly ended his Google career—and how that failure led to creating Google Maps2. The question Sheryl Sandberg taught him to ask every morning (“What's the most impactful thing I can do today?”) that transformed how he approached every role3. The three AI market segments that matter4. Why AI agents will replace SaaS products5. His framework for knowing whose advice to actually listen to—and how that came in handy during the OpenAI board drama6. The counterintuitive go-to-market strategy most AI startups get wrong7. Sierra's outcome-based pricing model that's transforming how enterprise software is sold (and why every SaaS company should adopt it)8. What he's teaching his kids about AI that every parent should know—Brought to you by:CodeRabbit—Cut code review time and bugs in half. Instantly: https://coderabbit.link/lennyBasecamp—The famously straightforward project management system from 37signals: https://www.basecamp.com/lennyVanta—Automate compliance. Simplify security: https://vanta.com/lenny—Where to find Bret Taylor:• X: https://x.com/btaylor• LinkedIn: https://www.linkedin.com/in/brettaylor/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Bret Taylor(04:10) Bret's early career and first major mistake(08:24) The birth of Google Maps(11:57) Lessons from FriendFeed and the importance of honest feedback(31:30) The future of coding and AI's role(45:26) Preparing the next generation for an AI-driven world(48:46) AI in education(52:05) Business strategies in the AI market(01:04:38) Outcome-based pricing in AI(01:09:15) Productivity gains and AI(01:17:35) Go-to-market strategies for AI products(01:21:49) Lightning round and final thoughts—Referenced:• Marissa Mayer on LinkedIn: https://www.linkedin.com/in/marissamayer/• “Lazy Sunday”—SNL: https://www.youtube.com/watch?v=sRhTeaa_B98• Quip: https://quip.com/• Sierra: https://sierra.ai/• FriendFeed: https://en.wikipedia.org/wiki/FriendFeed• Sheryl Sandberg on LinkedIn: https://www.linkedin.com/in/sheryl-sandberg-5126652/• Jim Norris on LinkedIn: https://www.linkedin.com/in/halfspin/• Paul Buchheit on X: https://x.com/paultoo• Sanjeev Singh on LinkedIn: https://www.linkedin.com/in/sanjeev-singh-20a1b72/• Barack Obama: https://www.obamalibrary.gov/obamas/president-barack-obama• Oprah Winfrey: https://en.wikipedia.org/wiki/Oprah_Winfrey• Ashton Kutcher: https://en.wikipedia.org/wiki/Ashton_Kutcher• PayPal Mafia: https://en.wikipedia.org/wiki/PayPal_Mafia• Sam Altman on X: https://x.com/sama• Warren Buffett on X: https://x.com/warrenbuffett• Unix: https://en.wikipedia.org/wiki/Unix• Fortran: https://en.wikipedia.org/wiki/Fortran• C: https://en.wikipedia.org/wiki/C_(programming_language)• Python: https://www.python.org/• Perl: https://www.perl.org/• Rust: https://www.rust-lang.org/• Eleven Labs: https://elevenlabs.io/• The exact AI playbook (using MCPs, custom GPTs, Granola) that saved ElevenLabs $100k+ and helps them ship daily | Luke Harries (Head of Growth): https://www.lennysnewsletter.com/p/the-ai-marketing-stack• Confluent: https://www.confluent.io/• Databricks: https://www.databricks.com/• Snowflake: https://www.snowflake.com• Harvey: https://www.harvey.ai/• Behind the founder: Marc Benioff: https://www.lennysnewsletter.com/p/behind-the-founder-marc-benioff• Larry Summers's website: https://larrysummers.com/• AutoCAD: https://www.autodesk.com/products/autocad/overview• Revit: https://www.autodesk.com/products/revit/• The art and science of pricing | Madhavan Ramanujam (Monetizing Innovation, Simon-Kucher): https://www.amazon.com/Monetizing-Innovation-Companies-Design-Product/dp/1119240867• Pricing your AI product: Lessons from 400+ companies and 50 unicorns | Madhavan Ramanujam: https://lenny.substack.com/p/pricing-and-scaling-your-ai-product-madhavan-ramanujam• Cursor: https://cursor.com/• CodeX: https://openai.com/codex/• Claude Code: https://www.anthropic.com/claude-code• The rise of Cursor: The $300M ARR AI tool that engineers can't stop using | Michael Truell (co-founder and CEO): https://www.lennysnewsletter.com/p/the-rise-of-cursor-michael-truell• DirecTV: https://www.directv.com/• SiriusXM: https://www.siriusxm.com/• Wayfair: https://www.wayfair.com/• Akai: https://www.akaipro.com/• Chubbies Shorts: https://www.chubbiesshorts.com/• Weight Watchers: https://www.weightwatchers.com/• CLEAR: https://www.clearme.com/• Stripe: https://stripe.com/• Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead): https://www.lennysnewsletter.com/p/building-product-at-stripe-jeff-weinstein• Twilio: https://www.twilio.com/• ServiceNow: https://www.servicenow.com/• Adobe: https://www.adobe.com/• Jobs to be done: https://jobs-to-be-done.com/jobs-to-be-done-a-framework-for-customer-needs-c883cbf61c90• The ultimate guide to JTBD | Bob Moesta (co-creator of the framework): https://www.lennysnewsletter.com/p/the-ultimate-guide-to-jtbd-bob-moesta• Inception: https://www.imdb.com/title/tt1375666/• Alan Kay's quote: https://www.brainyquote.com/quotes/alan_kay_100831• Jobs at Sierra: https://sierra.ai/careers—Recommended books:• Monetizing Innovation: How Smart Companies Design the Product Around the Price: https://www.amazon.com/Monetizing-Innovation-Companies-Design-Product/dp/1119240867• Competing Against Luck: The Story of Innovation and Customer Choice: https://www.amazon.com/Competing-Against-Luck-Innovation-Customer/dp/0062435612• Endurance: Shackleton's Incredible Voyage: https://www.amazon.com/Endurance-Shackletons-Incredible-Alfred-Lansing/dp/0465062881—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.Lenny may be an investor in the companies discussed. To hear more, visit www.lennysnewsletter.com

    The Salesforce Admins Podcast
    Breaking Into Tech With a Nontraditional Background

    The Salesforce Admins Podcast

    Play Episode Listen Later Jul 31, 2025 25:39


    Today on the Salesforce Admins Podcast, we talk to Derika West, IT Application Support Analyst II at KinderCare Learning Companies. Join us as we chat about how she got started in her tech career and how she started her Salesforce journey. You should subscribe for the full episode, but here are a few takeaways from […] The post Breaking Into Tech With a Nontraditional Background appeared first on Salesforce Admins.

    12 Geniuses Podcast
    Tien Tzuo | A Founder's Journey: From Zero to $1.5B

    12 Geniuses Podcast

    Play Episode Listen Later Jul 29, 2025 42:08


    Tien Tzuo has been at the epicenter of Silicon Valley innovation for three and a half decades. In 1990, Tien was hired by Oracle. Eight years later, he joined Salesforce as employee #11. In 2007, he co-founded Zuora, a company he has been running since its creation. Tien and his team grew Zuora from an idea to a company that was valued at $1.5B when it was acquired in early 2025. In this interview, Tien shares why great startups need to have a visionary who is supported by leaders who can manage both relationships and execution. He dispels the Genius/Jerk myth so often associated with leaders like Steve Jobs, he shares what he has learned about selecting exceptional talent, and Tien discusses how the lessons he has learned about founders apply to other businesses and in our personal lives too. He closes the interview by sharing what fills him with optimism and what mistakes humans are making today that the people of 2075 will look back at in disbelief. Tien currently serves as CEO of Zuora (NYSE:ZUO), a company he co-founded in 2007 and took public in 2018. Under Tien's leadership, Zuora has emerged as the leading evangelist of the Subscription Economy -- the idea that all industries are shifting to a customer-centric, subscription-based business model. He is also the author of "SUBSCRIBED: Why the Subscription Model Will Be Your Company's Future - and What to Do About It". His second book, “Founders, Keepers: Why Founders Are Built to Fail, and What It Takes to Succeed,” was released in June 2025.

    Cracks Podcast con Oso Trava
    #342. Eva Marcuschamer - Pérdida, Culpa, Salud Mental y la Oportunidad de Reinventarte Cada Día

    Cracks Podcast con Oso Trava

    Play Episode Listen Later Jul 28, 2025 89:46


    Dime qué piensas del episodio.Hoy tengo una conversación que no se parece a ninguna otra que hayas escuchado en Cracks. Mi invitada es Eva Marcuschamer, @evamarcuschamer psicóloga, psicoanalista, ex guía Montessori, autora de seis libros —incluyendo La otra vida de Daniel, donde narra con valentía el suicidio de su hijo— y cocreadora del podcast Calladitas No, un espacio donde rompe silencios incómodos con una voz sabia, honesta y profundamente humana.Si alguna vez te has sentido rebasado por el dolor, confundido por el rol de ser padre, o simplemente perdido en tu propio camino, esta entrevista tiene algo que decirte.IMPORTANTE:Si tu o alguien que conoces está experimentando momentos difíciles y contemplando la posibilidad de terminar con su vida busca ayuda profesional de inmediato y contacta a al 911 o a tu número local de emergencias.Para ayuda psicológica en México comunícate al *0311 o al 55 5658 1111 y en los EE. UU., llama o envía un mensaje de texto al 988 para comunicarte con la Línea de Prevención del Suicidio y CrisisSigue Cracks Podcast en YouTube aquí."No puedes permitir que tu pasado se convierta en la cárcel de tu futuro."- Eva MarcuschamerComparte esta frase en TwitterEste episodio es presentado por Salesforce, el CRM de IA número uno en el mundo y su nueva solución, Agentforce y por Diri Movil la compañía de telefonía que te permite tener 2 líneas en un solo plan.Qué puedes aprender hoyCómo aceptar la oscuridad para sanarLa importancia del autoconocimientoRecursos para la atención a la salud mental*Este episodio es presentado por Salesforce, el CRM de IA número uno en el mundo.Su nueva solución, Agentforce, no es simplemente un asistente digital. Es una suite de agentes autónomos diseñada para trabajar codo a codo con los equipos humanos, combinando datos unificados y capacidades avanzadas de IA para llevar a cabo tareas de forma autónoma o colaborar con los empleados en tiempo real. Salesforce integra todos tus datos en un solo ecosistema de IA. Los agentes de Agentforce pueden analizar y actuar sobre la información de cada cliente de manera segura y confiable, transformando cada rol y flujo de trabajo para alcanzar una escala operativa sin precedentes.Revoluciona tu negocio con Salesforce en cracks.la/agentforce*Este episodio es presentado por Diri Móvil, Este episodio es presentado por DIRI MÓVIL, la primera telefonía en México que te permite tener dos líneas activas al mismo tiempo en un solo plan.Puedes tener una línea para tu negocio y otra personal, o simplemente sumar una más sin cambiar la que ya usas.Esto es posible gracias a su tecnología DUA: una segunda eSIM que opera en una red distinta a la principal.Así puedes usar dos WhatsApps, separar tus mundos, y manejar todo desde un solo teléfono, de forma práctica e intuitiva y tener 24 gigas en tu línea principal y 10 gigas en la secundaria por $339 pesos al mes.Y lo mejor: puedes probarlo gratis por 7 días con una eSIM de prueba en www.diri.mx/cracks. Ve el episodio en Youtube

    How Did This Get Made?
    Expend4bles LIVE! w/ Jessica St. Clair

    How Did This Get Made?

    Play Episode Listen Later Jul 25, 2025 90:58


    Stallone Summer continues with 2023's Expend4bles (aka The Expendables 4), a movie that's essentially a senior citizen Fast & Furious. LIVE from San Francisco, Jessica St. Clair starts to lose her mind but nevertheless helps Paul & Jason cover Stallone & Statham's sexual chemistry, protocol for using brass knuckles, Sly's skull ring, the motorcycle chase on a boat, all the awful green screen, the Megan Fox & Jason Statham sex scene, the bonkers list of actors considered for Andy Garcia's role, and so much more. Don't forget to sign up for our Men's Studies intensive class! And we don't know what Salesforce does, but thank you Salesforce for being our unofficial sponsor. • Go to hdtgm.com for tour dates, merch, FAQs, and more• Have a Last Looks correction or omission? Call 619-PAULASK to leave us a voicemail!• Submit your Last Looks theme song to us here• Join the HDTGM conversation on Discord: discord.gg/hdtgm• Buy merch at howdidthisgetmade.dashery.com/• Order Paul's book about his childhood: Joyful Recollections of Trauma• Shop our new hat collection at podswag.com• Paul's Discord: discord.gg/paulscheer• Paul's YouTube page: youtube.com/paulscheer• Follow Paul on Letterboxd: letterboxd.com/paulscheer• Subscribe to Enter The Dark Web w/ Paul & Rob Huebel: youtube.com/@enterthedarkweb• Listen to Unspooled with Paul & Amy Nicholson: unspooledpodcast.com• Listen to The Deep Dive with June & Jessica St. Clair: thedeepdiveacademy.com/podcast• Instagram: @hdtgm, @paulscheer, & @junediane• Twitter: @hdtgm, @paulscheer, & msjunediane • Jason is not on social media• Episode transcripts available at how-did-this-get-made.simplecast.com/episodesGet access to all the podcasts you love, music channels and radio shows with the SiriusXM App! Get 3 months free using the link: siriusxm.com/hdtgm