Study and process of soliciting customers
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I break down how I'm using ChatGPT and other AI tools to level up marketing and business strategy by focusing on quality inputs for quality outputs. From sharpening copywriting and campaign reporting to streamlining competitor research and hiring, I show how AI can boost productivity and creativity while making better strategic decisions. TIMESTAMPS (00:00) Unlocking the Power of ChatGPT in Marketing (02:43) Mastering Copywriting with AI (06:02) Streamlining Campaign Reporting and Feedback (08:47) Leveraging AI for Competitive Research and Hiring How to Connect: IG: / ericosiu X: / ericosiu
Contextual advertising is making a comeback in digital marketing. Kerel Cooper, Chief Marketing Officer at GumGum, explains how AI-powered contextual targeting has evolved beyond basic URL matching to analyze entire page content, audio files, and video frames. Modern contextual tools now identify consumer mindset and emotional states to deliver more relevant messaging, while helping brands expand their reach beyond obvious content categories through sophisticated propensity modeling and real-time optimization. Show Notes Connect With:Kerel Cooper: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Everyone's obsessing over the "secrets" to hitting seven figures, but what if I told you the real secret isn't sexy at all? It's not some magic strategy or overnight hack—it's pure, unglamorous reps.After building my own sustainable seven-figure busines, I'm here to spill the tea on what it actually takes. Spoiler alert: it's not what the Instagram gurus are selling you.In this episode, I'm sharing three truths about my journey to seven figures that might sting a little but will totally shift how you think about building your business. From living off my husband's income in the early days to blogging for six years before launching my first course, these aren't the highlight reel moments—they're the real, behind-the-scenes grind that nobody talks about.If you're tired of chasing shortcuts and ready to embrace the process that actually works, this one's for you. Let's talk about what it really takes to build something that lasts.What You'll Learn:Why we lived off my husband's income during my first few years in businessThe unglamorous truth about blogging for six years before launching my first courseWhy I've never had a viral post and why that's actually been my superpowerThe difference between people who build sustainable businesses vs. those who flame outHow to accelerate your journey without skipping the essential repsWhy consistency beats intensity every single timeThe mindset shift that will change how you approach your business foreverYour Next Steps:Work with Me: https://www.gemmabonhamcarter.com/programsWhat I Use to Run My 7-Figure Business: https://gemmabonhamcarter.com/toolsConnect on Social: https://www.instagram.com/gemma.bonhamcarter Support the show
Today, I am covering all about launch metrics to track. I will be diving deep into metrics, what I have learned that works for me over the years and things that could work for your business during launch too! Topics we cover include: Importance of Metrics Learning which numbers are important What to look for when not making sales Why Metrics are Important to Look At During Launch Examples of Metrics I like to Track How numbers can support you in your launch Lean into your launch every single day And so much more! Times to check out: (7:00) Prepping for the launch before the launch (11:30) Navigating no sales (13:40) Make decisions based on data (19:00) Looking at prior launches FREEBIES: Create Your Program that Sells in 3 Easy Steps (free guide) https://melissalincoaching.lpages.co/2024-create-your-program-that-sells-fcm Quiz: Your Next Business Strategy: https://www.themelissalin.com/quiz WORK WITH MELISSA: Are you ready to take your online coaching business to the NEXT level? Have you been wanting to start coaching, finally start making a full time income doing what you love? The Fierce Business Academy might be the right fit for you! Head to the link below for more details and to hop on the waitlist! The Fierce Business Academy: https://www.themelissalin.com/academy The 6 Figure Fierce Business Mastermind: https://www.themelissalin.com/mastermind The Caption Capsule https://www.themelissalin.com/captioncapsule Promo Code: PODCAST to save $$$ on The Caption Capsule! Find me on social media for more daily content! Instagram: https://www.instagram.com/the_melissalin/ Facebook: https://www.facebook.com/melissa.lin.180410 Facebook Group: https://www.facebook.com/groups/fiercebusinessbabes/ Fierce Business Academy: https://www.themelissalin.com/academy
Jimmy Justice, Chief Operating Officer of William James Group, joined the show to share insights on their growth in secondary markets, employee retention strategies, and what work-life balance means for those in seniors housing.This episode was recorded at the NHI Symposium. Sponsored by Aline, NIC MAP, Procare HR, Sage, Hamilton CapTel, Service Master, The Bridge Group Construction and Solinity. Produced by Solinity Marketing.Become a sponsor of Bridge the Gap.Connect with BTG on social media:YouTubeInstagramFacebookTwitterLinkedInTikTokMeet the Hosts:Lucas McCurdy, @SeniorLivingFan Owner, The Bridge Group Construction; Senior Living Construction Renovation, CapEx, and Reposition. Joshua Crisp, Founder and CEO, Solinity; Senior Living Development, Management, Marketing and Consulting.
In this brand spotlight, Alex Quin explores how Diplo, the world-renowned DJ and producer, created a unique blend of fitness and music with Diplo's Run Club. Starting in Miami after a spontaneous half marathon, the idea grew into a multi-city wellness experience where Diplo both runs a 5K and performs a post-race DJ set. This episode breaks down the branding strategy, community engagement, and logistical challenges behind this innovative concept.Episode Outline[00:00] Intro to the show and episode format[00:52] Diplo's background and the birth of Diplo's Run Club[02:12] 2024 San Francisco debut: 11,000 runners, 14,000 partygoers[03:07] Expansion to 8 cities in 2025–2026 season[03:40] Miami 2026 event preview at Bayfront Park[04:01] 3 brand pillars: authenticity, experience-driven marketing, purposeful scaling[05:22] Challenges: balancing celeb image with runner credibility & managing city-wide events[06:14] Wrap-up and final thoughtsWisdom NuggetsDiplo doesn't just slap his name on the brand—he runs every race. This personal involvement makes the brand feel real to both fans and serious runners.The Run Club is more than a 5K. It's an immersive event with music, recovery booths, and media-friendly moments—marketing built into the experience.Scaling wasn't rushed. Diplo partnered with wellness brands and event experts like PlusOne, Mascot Sports, and Wasserman to keep the mission clear while expanding.Balancing Diplo's celebrity persona with the expectations of authentic runners is tricky. Success lies in walking both lines without alienating either group.The blend of music, movement, and shared post-run celebration creates a lasting impression that fuels loyalty and word-of-mouth.Power Quotes:“Diplo's Run Club expanded to eight major cities in a single season.” – Alex Quin “Scaling with purpose means aligning with the right partners from the start.” – Alex QuinConnect With Diplo Run Club :Website: (https://diplosrunclub.com/)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
From Local to Legendary: How Code M Magazine Reached 1 Million Readers Highlighting Black ExcellenceLearn the mindset and moves that lead to real results. Please visit my website to get more information: http://diversifiedgame.com/
Transform My Dance Studio – The Podcast For Dance Studio Owners
Marketing isn't just about strategy—it's about capacity. In this honest Q&A panel, Heather, Nadine, and Olivia talk about what's really stopping studio owners from showing up consistently: it's not a lack of desire, it's the mental load of doing it all. You'll hear: - Why feeling overwhelmed makes it harder to market (and what to do instead) - The real reason so many studio owners procrastinate delegation - How to rebuild marketing momentum without needing more time or energy - What to prioritize when you don't know where to start If you've ever opened Instagram, stared at your to-do list, and thought, “I just can't today”—this episode will help you find your way back into confident, consistent action.
A lot of times, when start marketing our offers and services, we want it to be one and done. We want it to be perfect. We want this perfect funnel to happen, this perfect method to happen. But that just doesn't exist. Marketing that works involves a series of tests over and over again, to try out different things, new methods, new ways to engage with your audience.In this episode, we are discussing how you can actually duplicate success by tracking and measuring your results, specifically your conversions. Find the full show notes here: https://onlinemarketingpodcast.com/repeat-what-works-our-top-marketing-strategyResources:Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt
Investor Fuel Real Estate Investing Mastermind - Audio Version
In this conversation, Dylan Silver and Thomas Rendleman discuss the intersection of AI, branding, and marketing, particularly in the context of helping individuals and businesses capitalize on their ideas. They explore the challenges of project completion, the importance of establishing credibility through books, and the necessity of maintaining human connections in a technology-driven world. Rendleman shares insights on how to effectively use white labeling and marketing strategies to enhance visibility and attract clients, emphasizing the need for value and personal touch in business interactions. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind: Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply Investor Machine Marketing Partnership: Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com Coaching with Mike Hambright: Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform! Register here: https://myinvestorinsurance.com/ New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club —--------------------
Investor Fuel Real Estate Investing Mastermind - Audio Version
In this conversation, Jon Wilson shares insights into his personal and professional life, discussing his role in the mortgage industry, the importance of customer education, and the ethical considerations in lending. He emphasizes the need for building strong relationships with clients and builders, while also addressing the challenges faced in the industry. Jon's approach to sales is rooted in honesty and transparency, aiming to provide the best solutions for home buyers. He also highlights the significance of networking and marketing in growing his business. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind: Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply Investor Machine Marketing Partnership: Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com Coaching with Mike Hambright: Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform! Register here: https://myinvestorinsurance.com/ New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club —--------------------
Ever feel like you're working your tail off but still hitting a wall in your business? What if the missing piece wasn't another hustle hack—but your own story?Tyler Jorgenson welcomes storytelling maestro Kyle Gray to BizNinja Entrepreneur Radio for a powerful conversation that dives deep beneath the surface of entrepreneurship. Kyle shares how entrepreneurs often hit a glass ceiling when sheer hustle no longer fuels growth—and why the real secret weapon lies in crafting and sharing your authentic story. From jungle trails in Machu Picchu to icy roads in Salt Lake City, Kyle reveals how life's pivotal moments shape not just business strategy, but personal identity and visionary leadership.Listeners are treated to Kyle's fascinating journey from overworked agency owner to a story-driven entrepreneur who helps others transform their inner chaos into clear, impactful narratives. He dishes on how entrepreneurs can stop hiding behind credentials and start weaving personal stories into powerful talks that resonate and convert. His approach doesn't just improve public speaking; it liberates entrepreneurs from the exhausting hamster wheel of constant firefighting, reconnecting them to their creativity and bigger purpose.Kyle also unveils how he's innovating storytelling with AI, crafting personalized scripts that help speakers hit the stage ready to connect and inspire. With anecdotes about shifting self-limiting beliefs and a touching example of transforming a painful personal narrative into marketing rocket fuel, this episode is a masterclass in unlocking both professional success and personal freedom. And for a perfect finale, Kyle shares a bucket-list dream of returning to his musical roots, reminding us all that business should ultimately serve the life we want to live. TakeawaysStory > Hustle: The next level of entrepreneurial success comes not from grinding harder, but from sharing authentic personal stories that build deep connections and trust.From Chaos to Clarity: Many entrepreneurs get trapped putting out fires and lose sight of their visionary role. Crafting a signature talk helps them reclaim creative space and leadership.AI as a Secret Weapon: Kyle leverages AI tools to help entrepreneurs rapidly craft impactful, audience-focused stories, proving that tech and authenticity can go hand in hand.Chapters00:00 The Power of Storytelling in Business02:41 Defining Moments in Entrepreneurship08:08 The Connection Between Self and Creation11:41 Shifting from Hard Work to Visionary Thinking16:09 Embracing AI in Storytelling21:02 Transforming Stories for Authentic Impact28:08 Personal Aspirations and Business Growth
Can you scale a rental portfolio without buying a single property? Yes—and today's guests are living proof. Join us on The Landlord Diaries as we sit down with power couple Nate & Katie Lyon to unpack their rental arbitrage strategy for monthly midterm rentals. Katie Lyon, Marketing Director at Furnished Finder, brings over a decade of real estate and marketing experience to the conversation, while Nate adds an extensive background in marketing, operations and design. Together, they've built a 14-door portfolio mainly through out-of-state arbitrage in Iowa—leveraging Furnished Finder as the foundation for growth.You'll learn why arbitrage works especially well for 30+ day furnished rentals, how to approach arbitrage partners, run the numbers, structure leases, and find quality tenants like travel nurses, relocating families, and corporate professionals. Whether you're new to investing or looking to expand, this episode is your step-by-step guide to midterm rental arbitrage.
Ever felt deflated by low interaction on your posts or wondered whether your content is actually reaching anyone? This episode of is all about challenging the obsession with likes and public engagement. Anna Lundberg reveals why your true business growth might come from the quiet “lurkers” - those who never like or comment, but are listening, learning, and ready to buy when the time is right. Listen in to learn how to spot and serve these invaluable silent followers. Key takeaways: Redefining Success Metrics Vanity metrics like likes and comments often mislead—true business traction frequently happens quietly. It's more important to focus on meaningful metrics such as inbound messages and discovery calls. Who Are the Lurkers? Lurkers are thoughtful, discerning potential clients who do not engage publicly, but are your target audience. They notice your content, and when the moment is right, they get in touch quietly. Marketing with Depth Over Noise Instead of chasing trends and performative content, focus on creating consistent, quality posts that speak directly to your ideal client's real pains and desires—even if engagement appears minimal. Track What Matters Monitor real indicators of business growth—such as inbound client contact, booked calls, and message responses—instead of relying on surface-level stats. Celebrate Quiet Conversions Building trust with “lurkers” leads to sustainable, long-term business—not just short-lived popularity or algorithm-driven reach. Think your content isn't working because you're not getting likes or comments? Think again. If you're ready to stop chasing engagement and start building a business that converts consistently - the Business Accelerator is for you. It's a 12-month strategic journey for independent experts who want to grow with clarity, consistency, and calm momentum. Join the waitlist at onestepoutside.com/accelerate.
What does it really take to stay in the network marketing game for over two decades? In this raw and real episode, I sit down with Wes Bewley, a full-time network marketing professional with 25+ years in the industry. Wes has experienced the highs of explosive growth… and the lows that most people never talk about. We discuss: The real key to long-term network marketing success How to survive (and rebuild) when your team or company falls apart The mindset that keeps pros like Wes going year after year Why consistency and perspective matter more than hype Whether you're just starting or you've been around for a while, this interview is a must-watch if you're serious about building a career in network marketing—not just chasing a quick check.
In this episode, Scott Desgrosseilliers, CEO of Wicked Reports, discusses the complexities of marketing attribution and the common pitfalls brands face in tracking their ad campaigns. He emphasizes the importance of having a reliable attribution source, the misconceptions surrounding ad platform reporting, and introduces his Five Forces system designed to help marketers optimize their strategies. The conversation also highlights the role of AI in improving attribution accuracy and shares success stories from brands that have effectively utilized these strategies. Use code COFFEEBREAK at 5Forces.com to get $800 off (regular price: $1,500). Topics discussed in this episode: Why ad platform data misleads brands and wastes spend. How 30-day lookback windows create false attribution signals. What measurement strategy every brand needs for accurate tracking. Why paid media should prioritize new customer acquisition. How to segment new vs. repeat customers effectively. What the Five Forces system reveals about marketing alignment. Why brands are flying blind without attribution frameworks. How AI is revolutionizing the attribution process. What dedicated onboarding support means for implementation. How contact-based pricing works in attribution tools. Links & Resources Website: https://www.wickedreports.com/ LinkedIn: https://www.linkedin.com/in/scottd71/ Facebook: https://www.facebook.com/WickedReports/ Get access to more free resources by visiting the show notes athttps://tinyurl.com/yvvtscp6 MORE RESOURCES Subscribe to our FREE Newsletter: https://newsletter.ecommercecoffeebreak.com/ Free Store Optimization Beginners Guide: Instant PDF Download!
Send us a textIn this episode of the Private Practice Survival Guide, we discuss how private practices can use social media strategically to strengthen their brand, engage their community, and attract new clients. We explore the most common mistakes practices make on social media—such as inconsistent posting, ignoring engagement, or using the wrong platforms—and how to avoid them. The episode also covers how to evaluate which platforms align best with your marketing goals and how to track ROI for your social media efforts. By the end, you'll have a roadmap for creating a focused, effective social media strategy. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today's business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With MePodcast Website: https://www.privatepracticesurvivalguide.com/LinkedIn: https://www.linkedin.com/in/brandonseigel/Instagram: https://www.instagram.com/brandonseigel/https://wellnessworksmedicalbilling.com/Private Practice Survival Guide Book
Send us a textThe importance of communication ~ from a former hostage negotiator Nigel Taberner is an award winning expert speaker, who joins me this week to discuss the importance of communication, and how we can build deep relationships with our clients.Nigel joined the police at age 21, after re-sitting his exams to fulfil his dream to be able to help people and fight crime.He became a D.I. in counterterrorism and was a hostage negotiator for over ten years, dealing with over 130 incidents successfully.We discuss the traits of a good communicator, including listening, emotional intelligence, and what is needed to effectively relate to people in order to develop relationships.Nigel explains how it is important to work out someone's currency and what is important to them in order to influence the outcomes.Connect with Nigel:LinkedInInstagramWebsite Hair & Scalp Salon Specialist course Support the showConnect with Hair therapy: Facebook Instagram Twitter Clubhouse- @Hair.Therapy Donate towards the podcast Start your own podcastHair & Scalp Salon Specialist Course ~ Book now to become an expert!
"Seeing a packed stadium or seeing the revenue numbers, records getting broken because of all the hard work us and our team did together is just so rewarding." - Nicole Bauer Lindsay Baase joined the Pittsburgh Riverhounds in October 2021 as the club's Social Media & Content Manager—a role inspired by her previous stint as Technical Director with her hometown Buffalo Bisons. Her mission? To elevate the team's digital voice: building vibrant player personalities, amplifying engagement, and growing the Hounds' online presence through innovative series like “Change Makers – Winning Women” that highlight community impact. Alongside Lindsay, Nicole Bauer served as the Riverhounds' Marketing Manager, spearheading paid advertising campaigns aimed at ticket sales, sponsorships, and brand awareness. Together, they tackle the unique challenge of applying marketing trends—from strategic content plans to targeted ads—within the high-energy world of sports. In this episode, Lindsay and Nicole dive into their marketing strategies for growing a sports franchise online. They explore the nuances of athlete-focused storytelling, the balance between organic and paid tactics, and how fan engagement drives both digital impact and match day results. Discover how modern marketing practices are redefining the interaction between sports teams and communities. Website: https://www.riverhounds.com/ YouTube: https://www.youtube.com/c/PittsburghRiverhoundsSC LinkedIn: https://www.linkedin.com/company/pittsburghriverhounds/ Instagram: https://www.instagram.com/riverhoundssc/ Facebook: https://en-gb.facebook.com/RiverhoundsSC/ Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
You're creating content.You're growing your audience.You're launching harder than ever.And still… the sales feel like they don't match the effort.You're not imagining it.In this episode, I'm breaking down the invisible gap most business owners are missing — the piece underneath the marketing, content, and launches that's costing you predictable, scalable, high-quality sales.I'm not talking funnels. Not more ads. Not more posts.This is about what to do once the marketing is working... and how to stop watching leads slip through the cracks.I'll show you:Why today's buyers are more private and less responsive than everThe 3-part system I use to work less, sell more, and never chase leadsHow to spot buyer behaviors you're probably missing right nowWhy marketing alone will never close your sales in 2025This is how we make every piece of visibility actually lead to revenue.You're about to see exactly what's missing — and what to install to fix it.Let's talk sales.The Sales Shift Workshop: What Actually Works to Find & Convert Real High Quality Buyers in 2025This is a free, high-level training designed specifically for business owners who want:More consistency (without relying on full launches or funnels)Higher-quality leads (without more content)A daily system that makes sales feel easier and more in-flowWhether you're scaling up or still deep in delivery, this will help you create a system that supports both.
Nathan and Rae focus on how people often create comforting stories to stay within their comfort zones, hindering their financial success, but you can achieve #financialfreedom with the right #mindset. The video is to help the viewers they're not alone and to confront these self-made fears, recognizing they are not real obstacles, and to embrace #personaldevelopment and #motivation. Therefore, let's focus on #positivemindset. Website: https://graydigitalmktg.co/ Social: linkedin.com/in/reland-logan/
In this insightful episode, Mike Drues joins host Etienne Nichols to dissect the FDA's most frequently cited compliance issues, challenging the notion that many are strictly "pre-market" concerns. They delve into the nuances of software changes, design creep, and off-label marketing, providing a critical look at how companies can avoid common pitfalls. This discussion is vital for MedTech professionals seeking to understand the true nature of FDA expectations and build more robust quality systems.Timestamps00:04 – Introduction to common FDA compliance issues02:02 – Discussion on FDA's policy of not naming individuals05:45 – Mike Drues challenges the "pre-market" classification of common issues09:20 – Documentation requirements for different device classes11:35 – Mike's take on the most common FDA issues (beyond the presented three)15:40 – Root causes of common compliance problems and industry responsibility20:00 – The role of regulation and FDA's responsibility in clarity27:05 – Deep dive into design change and design creep31:40 – Software changes and the "bug fix" mentality35:45 – Marketing beyond authorized intended use with a real-world example41:00 – Key takeaways and proactive compliance strategiesStandout Quotes"If the regulation makes sense, we shouldn't need it. If the regulation doesn't make sense, we shouldn't have it." — Mike Drues. This quote encapsulates Mike's philosophy on regulatory compliance, emphasizing that true professionalism means understanding inherent needs rather than just following rules."You have a piece of software, you have a bug, you fix the bug… Is your job done? Absolutely not." — Mike Drues. This highlights a critical oversight in software development within MedTech, stressing the importance of holistic post-fix validation to prevent unintended consequences.Top TakeawaysRegulatory Misclassification: Many issues labeled by the FDA as "pre-market" (e.g., marketing beyond intended use, design creep) are fundamentally post-market compliance challenges. This distinction is crucial for companies to allocate resources effectively.Beyond Administrative Review: While administrative incompleteness accounts for a significant portion of 510(k) rejections (around 38%), the scientific and substantial equivalence reviews are major hurdles, with approximately 75% of 510(k)s rejected initially, primarily due to lack of substantial equivalence (85% of those rejections).Top Post-Market Violations: Historically, the most common reasons for FDA 483s and Warning Letters relate to CAPAs (12.5%), design controls (12.5%), and complaint handling (10.5%), collectively accounting for roughly 35% of all post-market issues. Companies should prioritize these areas.Software Change Management: Fixing a software bug is only the first step; a holistic review is essential to ensure no new problems are introduced and the device's safety, efficacy, and usability remain uncompromised.Intentionality vs. Compliance: Marketing a device beyond its authorized intended use, even if the device functionally performs beyond its cleared claims, carries significant regulatory and product liability risks. Companies should seek appropriate clearance for expanded claims rather than relying on off-label promotion.References & LinksEtienne Nichols' LinkedInGreenlight GuruCall to...
Welcome to this special mini episode of Behavioral Economics in Marketing as we revisit one of the most insightful themes from Season 2 — management through the lens of behavioral economics. In this teaser, we spotlight the foundational episode Managing Cognitive Dissonance, where we explored how internal conflict affects team performance, leadership effectiveness, and company culture. Then we preview a new companion episode that takes that conversation even further — diving into the concept of hyperbolic discounting and why leaders so often prioritize short-term wins over long-term growth. You'll walk away with a fresh perspective on how to lead your team with clarity, confidence, and behavioral insight. Perfect for executives, team leads, and behavioral economics enthusiasts, this mini episode sets the stage for a powerful duo that bridges psychology and smart leadership.
Everyone knows consistency is key - in everything.It's not what you do once, it's what you do consistently that matters.And whilst everyone knows they need to be consistent. Lots of people still struggle with how to be consistent. On the Podcast today, I share my consistency mantra to help.For your business, your health and your happiness.
Market, Scale, Grow: Facebook Ad Strategy for Teacherpreneurs
The success of your virtual summit hinges on a strategic marketing approach that builds momentum at exactly the right times. As a Facebook ad strategist who's guided countless summit hosts to sold-out events, I'm pulling back the curtain on the precise marketing timeline that turns an ordinary summit into a registration powerhouse.In this episode, we'll break down the eight-week marketing timeline for your upcoming summit, working backwards from the event to ensure a strategic approach and successful outcome. Reverse engineering your marketing plan allows you to build momentum, nurture your audience, and drive registrations effectively.➤ Download the 8 Week Plan__________________Find me on Instagram → https://www.instagram.com/heyitsjenzaia/Email Me → support@jenzaiadimartile.com
Rediffusion d'un des épisodes les plus écoutés du Podcast du MarketingIl m'arrive parfois d'avoir un moment de doute. Ca vous arrive peut être à vous aussi.En général, ça m'arrive quand je lance un gros projet. Au cours de ce projet j'ai un moment de doute, de moins bien. Et dans ces moments là j'essaie de me souvenir qu'il faut faire confiance au process. Pas seulement se faire confiance, mais faire confiance au process. Et croyez moi ça fait la différence. Dans cet épisode je vous explique pourquoi il faut se faire confiance et plus particulièrement pourquoi il faut faire confiance au process. Episodes mentionnés ou qui pourraient vous plaire : Savoir se vendre avec Jenny Chammas Avoir confianceComment parler de son entrepriseCompétence vs Incompétence
Episode Summary: In this episode of Dental Drill Bits, Sandy Pardue and Dana Salisbury tackle one of the most underestimated tools in the hiring process—your job ad. They explain why hiring should be treated like a marketing campaign and how your job postings either attract or repel the very people you are trying to hire. From crafting compelling headlines and utilizing creative job titles to understanding hiring psychology, Sandy and Dana share strategies to elevate your job ads and recruit with intention. They also explore the power of nontraditional hiring sources and the importance of keeping your energy positive throughout the hiring process. Whether you are actively hiring or just building your team, this conversation is packed with must-use tips to help you find and retain great talent. Takeaways: If you are having trouble hiring, check your job ads first Always accept resumes even when you are not actively hiring Make sure job ads reflect your practice's values and culture Use creative job titles to capture attention and stand out Women apply when they meet 80 percent of requirements; men at 20 percent Treat hiring like a marketing campaign, not just an HR task Track where your applicants come from to measure effectiveness Consider nontraditional candidates from service-oriented industries Stay positive throughout the process—your mindset matters Great employees are often already employed—go find them
For long-time consumers of Australian financial content, you are likely familiar with today's guest. Ally Selby is a financial journalist who has previously worked for LiveWire, Financial Standard, Pedestrian Group, Your Money, Sky Business and Sky News. Today, Ally is Head of Marketing & Distribution at Minotaur Capital.Between us, we've done over a thousand interviews with expert investors. So in today's episode we share what we've learned. Have a question you want us to answer? Record a voice note or send us a message—------Want more Equity Mates? Across books, podcasts, video and email, however you want to learn about investing - we've got you covered.Keep up with the news moving markets with our daily newsletter and podcast (Apple | Spotify)Check out our latest show: Basis Points (Apple | Spotify | YouTube) and read the accompanying Basis Points email—------Looking for some of our favourite research tools?Read our free ETF Investing HandbookDownload our free 4-step stock checklistFind company information on TIKRScreen the market with GuruFocusTrack your portfolio with Sharesight—------In the spirit of reconciliation, Equity Mates Media and the hosts of Equity Mates Investing acknowledge the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respects to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander people today.—------Equity Mates Investing is a product of Equity Mates Media.This podcast is intended for education and entertainment purposes. Any advice is general advice only, and has not taken into account your personal financial circumstances, needs or objectives. Before acting on general advice, you should consider if it is relevant to your needs and read the relevant Product Disclosure Statement. And if you are unsure, please speak to a financial professional.Equity Mates Media operates under Australian Financial Services Licence 540697. Hosted on Acast. See acast.com/privacy for more information.
Was passiert, wenn eine vielbeschäftigte Mama ihr Business endlich automatisiert? Sophia zeigt's dir: Mit einem Evergreen Funnel hat sie ihren Umsatz um 65 % gesteigert – und sich den Freiraum geschaffen, den sie so dringend brauchte. Du willst mit automatisierten Funnels endlich konstante, planbare Monatsumsätze kreieren? → Buch jetzt dein kostenloses Beratungsgespräch für unser brandneues Programm Souverän Skaliert: Klicke jetzt hier: https://bit.ly/3COLOmc Unsicher, welches Programm das Richtige für dich ist? → Lass dich jetzt kostenlos von uns beraten: https://carolinepreuss.de/kostenloses-erstgespraech/ Schau dir Sophias Inhalte an: → Sophias Instagram-Account: https://www.instagram.com/sophia.moesch/ → Sophias Webseite: https://www.sophiamoesch.de/ → Sophias Produkte: https://www.sophiamoesch.de/projectors-business & https://www.sophiamoesch.de/futuready → Sophias Podcast: https://open.spotify.com/show/5Lipi8S00vKPRRSIJPIxM8?si=1d980a25dc0849dc&nd=1&dlsi=a94aa87ee32a4a28 Folge mir auf Instagram für Einblicke hinter die Kulissen: → https://instagram.com/carolinepreussde/ Go For It ist der Business Podcast für alle Selbstständigen und UnternehmerInnen, die ein profitables Online-Business aufbauen wollen. Caroline Preuss gibt in ihrem Business Podcast ihr erprobtes Wissen rund um Marketing, Social Media, Onlinekurse und Community-Aufbau auf Instagram weiter – ausführlich und Schritt für Schritt, damit du entspannt mit deinem digitalen Business sichtbar wirst und und deinen eigenen Onlinekurs erfolgreich vermarktest.
Real world marketing is not about theory. It's about behavior. It's about figuring out what actually works to get attention, drive clicks, and land conversations. Since I've sent 2,670 emails over the past 7 years, I decided to analyze each and every one of them to figure out what actually worked and what didn't. I had a few shocking discoveries… some that flew in the face of conventional wisdom and so-called “best practices”… and even noticed a couple boneheaded mistakes I was making. In this episode, I share 5 of my biggest takeaways after analyzing 2,670 emails I sent. If your emails aren't converting like you want, today's show is your solution. Listen now. Show highlights include: The “double-edged sword” email that has consistently been some of my highest converting emails (and why I personally don't like this) (2:56) How to get higher open rates by breaking every rule Google and ChatGPT tell you about subject lines (4:45) The weird reason that increasing your unsubscribe rate is one of the most successful outcomes you can have (6:51) A boneheaded mistake I made for far too long in my emails (10:57) Why cramming value into your emails mutilates your conversion rate (14:18) 4 emotional ingredients your emails need if you want them to be opened, read, and purchased from (16:02) Since you listen to this podcast, I want to give you a gift: If you subscribe to the Inner Circle Newsletter, I'll send you a collection of seven “objection busting” and copyright free emails, personally written by me, that you can use right away to begin getting more clients. Sign up here: https://TheAdvisorCoach.com/Coaching. Then, let me know you subscribed, and I will reply back with a link where you can download them
Хүмүүсийн сэтгэлд хоногшсон дотоод болон гадаадын реклам, маркетингийн кампанит ажлууд бүтсэн түүх болон тэднийг амжилтад хүргэсэн стратеги, бүтээлч шийдлүүдийг хуваалцах "Marketing moves" цувралын анхны дугаартаа DDish TV-ийн "Цогоо гуай" цуврал рекламыг онцоллоо.
Learning should be Engaging and Fun! When learning is lively, it becomes a journey filled with discovery rather than just an obligation. Let's embrace creativity in education!
"Seeing a packed stadium or seeing the revenue numbers, records getting broken because of all the hard work us and our team did together is just so rewarding." - Nicole Bauer Lindsay Baase joined the Pittsburgh Riverhounds in October 2021 as the club's Social Media & Content Manager—a role inspired by her previous stint as Technical Director with her hometown Buffalo Bisons. Her mission? To elevate the team's digital voice: building vibrant player personalities, amplifying engagement, and growing the Hounds' online presence through innovative series like “Change Makers – Winning Women” that highlight community impact. Alongside Lindsay, Nicole Bauer served as the Riverhounds' Marketing Manager, spearheading paid advertising campaigns aimed at ticket sales, sponsorships, and brand awareness. Together, they tackle the unique challenge of applying marketing trends—from strategic content plans to targeted ads—within the high-energy world of sports. In this episode, Lindsay and Nicole dive into their marketing strategies for growing a sports franchise online. They explore the nuances of athlete-focused storytelling, the balance between organic and paid tactics, and how fan engagement drives both digital impact and match day results. Discover how modern marketing practices are redefining the interaction between sports teams and communities. Website: https://www.riverhounds.com/ YouTube: https://www.youtube.com/c/PittsburghRiverhoundsSC LinkedIn: https://www.linkedin.com/company/pittsburghriverhounds/ Instagram: https://www.instagram.com/riverhoundssc/ Facebook: https://en-gb.facebook.com/RiverhoundsSC/ Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
Sponsors:• ◦ Visit Buildertrend to get a 60-day money-back guarantee on your Buildertrend account• ◦ Marvin Windows and Doors• ◦ Sub-Zero Wolf Cove Showroom PhoenixConnect with Brandon Holtzman:https://www.holtzmanconstruction.com/Connect with Brad Leavitt:Website | Instagram | Facebook | Houzz | Pinterest | YouTube
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1754: Jeff Goins outlines a refreshing approach to launching creative work that replaces hype with honesty, emphasizing generosity, trust, and connection over manipulation. By focusing on building relationships and offering real value, creators can achieve more meaningful and lasting success. Read along with the original article(s) here: https://goinswriter.com/powerful-launches/ Quotes to ponder: "Marketing doesn't have to be dishonest. It can be generous, sincere, and still effective." "When you tell the truth, you build trust. And when people trust you, they listen." "Make the launch about them, not about you." Episode references: Permission Marketing: https://www.amazon.com/Permission-Marketing-Turning-Strangers-Customers/dp/0684856360 Launch by Jeff Walker: https://www.amazon.com/Launch-Internet-Millionaires-Secrets-Business/dp/1630470171 Tribes: https://www.amazon.com/Tribes-We-Need-You-Lead/dp/1591842336 Building a StoryBrand: https://www.amazon.com/Building-StoryBrand-Clarify-Message-Customers/dp/0718033329 Start with Why: https://www.amazon.com/Start-Why-Leaders-Inspire-Everyone/dp/1591846447 Learn more about your ad choices. Visit megaphone.fm/adchoices
The episode where we discuss the conclusion of the McMillion's Scam from last week! We have much better names for this FBI Operation…like Ronald McFraundled (copyright!!) or the Unhappy Meal. Marketing, call us. This episode is slightly unhinged, but what do you expect from an FBI pie guy, Ronald, and a sting operation. This is the fall of Jerry and the McMillions…and we discuss it all by using 90s song lyrics. You are welcome.Come say hi on our socials! Facebook- The Tipsy GhostInstagram- @thetipsyghostpodcastTikTok @thetipsyghost_podEmail us your stories at thetipsyghost@gmail.comShow your support when you subscribe, leave a great review & give us a 5 star rating—it really helps!
ชมวิดีโอ EP นี้ใน YouTube เพื่อประสบการณ์การรับชมที่ดีที่สุด https://youtu.be/13RVvUbUib0 The Secret Sauce เปิดตัวซีรีส์ใหม่ ‘Expertise Room' วิชา MBA ยุคใหม่สำหรับผู้ประกอบการ รวมองค์ความรู้ที่เจ้าของธุรกิจควรรู้ ถ่ายทอดโดยผู้เชี่ยวชาญตัวจริง เพื่อให้คุณนำไปใช้ได้จริงในการขับเคลื่อนธุรกิจให้เติบโต ประเดิมเอพิโสดแรกกับหัวข้อ Business Health Check กับ 20 คำถามสำคัญที่ออกแบบด้วยแนวคิดแบบที่ปรึกษาระดับโลก ครอบคลุมตั้งแต่ Trend, Strategy, Marketing, Product, People, Process, Finance, Accounting ไปจนถึง Technology เพื่อประเมินว่า ‘ธุรกิจของคุณพร้อมแค่ไหนสำหรับการเติบโต' และชี้ให้เห็นจุดที่ควรพัฒนา เพื่อเสริมความแข็งแกร่งให้พร้อมขยายกิจการอย่างยั่งยืน
Welcome to episode #993 of Six Pixels of Separation - The ThinkersOne Podcast. Angela Chee is a keynote speaker, media and communication coach, and author of The Power Of the Only – Own Your Voice, Thrive in Any Environment, a book that challenges us to rethink the spaces we occupy and the voices we often silence… especially our own. In this conversation, Angela explores what it means to truly “own your voice” in an era defined by visibility and vulnerability, noise and nuance. Angela speaks candidly about how being the “only” in the room (whether because of race, gender, background, or perspective) is not a disadvantage but a profound source of power and insight. We discuss the emotional tension of the spotlight effect, where the desire to be seen and the fear of judgment collide, and how discernment (not just visibility) becomes the essential skill for modern communication. Angela opens up about the importance of balancing authenticity with intention, and why the journey of discovering your voice is never really over. It's a practice, a reclaiming and a reshaping of self in response to a constantly shifting cultural landscape. We touch on the rise of AI, the tension of audience capture, the commodification of personality, and the difference between performance and presence. Angela's perspective is grounded in clarity and connection, and she brings both wisdom and structure to the chaos of today's media environment. Her Five Principles of The Power of the Only are not just a framework for communication, they're a roadmap for identity and leadership in uncertain times. This conversation is for anyone feeling overwhelmed by the demand to “show up” in public, who wonders if they're saying too much or not enough, or who is searching for the courage to take up space without apology. If you've ever felt like an outsider at work, in life, or even in your own skin, this episode reminds us that our difference isn't something to overcome. It's the very thing that makes us whole. Enjoy the conversation… Running time: 58:53. Hello from beautiful Montreal. Listen and subscribe over at Apple Podcasts. Listen and subscribe over at Spotify. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. Check out ThinkersOne. or you can connect on LinkedIn. ...or on X. Here is my conversation with Angela Chee. The Power Of the Only – Own Your Voice, Thrive in Any Environment. Follow Angela on Instagram. Follow Angela on LinkedIn. Book Angela for your next meeting on ThinkersOne. Chapters: (00:00) - The Power of Communication and Visibility. (03:09) - Navigating the Spotlight Effect. (06:03) - Owning Your Voice and Power. (08:53) - The Evolution of Personal Branding. (11:52) - Balancing Authenticity and Marketing. (15:11) - The Challenge of Expertise vs. Ego. (17:53) - Media Literacy and Cultural Change. (29:34) - The Shift from Value to Volume. (32:15) - Navigating Audience Capture and Content Creation. (35:41) - Redefining 'Only' as Empowerment. (38:07) - Embracing Unique Identities in Leadership. (42:08) - Innate Skills vs. Self-Limiting Beliefs. (49:05) - The Rise of AI and Digital Twins. (54:31) - Monetizing Individuality in a Capitalist World. (57:37) - The Importance of Human Connection.
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Ep. 301 – How the Rich Get Richer: Chapter 10 BreakdownJoin Gabriel Shahin, CFP® and host of More Knowledge, More Wealth, as he unpacks Chapter 10 of his bestselling book How the Rich Get Richer. In this episode, Gabriel explores why wealthy individuals are comfortable with discomfort—and how that mindset leads to long-term wealth creation.Here's what you'll learn:→ How to view debt as a strategic asset→ Why financial downturns create the best buying opportunities→ The emotional traps that sabotage financial growth→ The power of liquidity and diversification→ How to balance risk and reward like the wealthyThis episode challenges conventional thinking around money, helping you understand the mindset and tactics that fuel lasting success.
In this episode of Hustleshare, we chat with Alex de Leon, Group VP of Marketing at PropertyGuru, to unpack the wild journey that took him from tinkering with computers in Manila to working at Google in Silicon Valley—and eventually marketing for one of Southeast Asia's biggest proptech companies. Alex shares how growing up between cultures shaped his hustle, what working three jobs in college taught him about grit, and why it took 26 tries before he finally landed at Google. He also gets real about what it's like starting from customer support, how being a generalist became his edge in tech, and why building from scratch in the Philippines was the most career-defining move he made.Resources:LinkedIn:https://www.linkedin.com/in/alexandermdeleon Website:https://www.propertygurugroup.com/ Links/Sponsors:OneCFO: https://www.onecfoph.co/Hustleshare is powered by Podmachine Hosted on Acast. See acast.com/privacy for more information.
ชมวิดีโอ EP นี้ใน YouTube เพื่อประสบการณ์การรับชมที่ดีที่สุด https://youtu.be/13RVvUbUib0 The Secret Sauce เปิดตัวซีรีส์ใหม่ ‘Expertise Room' วิชา MBA ยุคใหม่สำหรับผู้ประกอบการ รวมองค์ความรู้ที่เจ้าของธุรกิจควรรู้ ถ่ายทอดโดยผู้เชี่ยวชาญตัวจริง เพื่อให้คุณนำไปใช้ได้จริงในการขับเคลื่อนธุรกิจให้เติบโต ประเดิมเอพิโสดแรกกับหัวข้อ Business Health Check กับ 20 คำถามสำคัญที่ออกแบบด้วยแนวคิดแบบที่ปรึกษาระดับโลก ครอบคลุมตั้งแต่ Trend, Strategy, Marketing, Product, People, Process, Finance, Accounting ไปจนถึง Technology เพื่อประเมินว่า ‘ธุรกิจของคุณพร้อมแค่ไหนสำหรับการเติบโต' และชี้ให้เห็นจุดที่ควรพัฒนา เพื่อเสริมความแข็งแกร่งให้พร้อมขยายกิจการอย่างยั่งยืน
Today we jump back 15 years to two back-to-back episodes of the PWTorch Livecast from July 7 and 8, 2010.On the July 7, 2010 episode, PWTorch assistant editor James Caldwell and co-host PWTorch columnist Pat McNeill includes discussion with live callers on TNA creative changes, Paul Heyman potentially working in TNA, could Heyman work with Eric Bischoff and Hulk Hogan, the previous night's NXT, breaking news report on WWE Raw ratings, who should replace R-Truth in the MITB PPV match, Nexus's future, predictions for the Raw GM, Carlito's interview on why he left WWE, and more.Then, in the previously VIP-exclusive Aftershow, PWTorch reader interest in the Raw GM angle based on our PWTorch.com poll, where Shane McMahon fit in the industry, alternatives to WWE, and more.Then on the July 8, 2010 episode, PWTorch editor Wade Keller and PWTorch senior columnist Bruce Mitchell, they start with a discussion on Bruce feature column on Brock Lesnar and Paul Heyman, including a discussion of Lesnar's marketing of himself and Heyman's role. Also, will Heyman end up in TNA? Plus live calls on a variety of subjects including the mystery G.M., WWE's banned moves, Triple H's surgery and planned return, how legends are portrayed, and more.Become a supporter of this podcast: https://www.spreaker.com/podcast/wade-keller-pro-wrestling-podcast--3076978/support.
Watch the YouTube version of this episode HEREAre you looking to enhance your technology and social media knowledge so your firm can grow? In this episode of "The Guild Live Show," host Tyson Mutrux explores the latest in AI and technology. Tyson covers AI's impact on the legal industry and provides listeners with actionable social media strategies.Tyson shares some tips on how to use Google Gemini for meetings. For this app, you need to enable the Google Workplace integration and a few features, so everyone in your firm can utilize the tool. This will help ensure everyone has the same access and can use it the same way. Gemini can be utilized to provide summaries of your calendar, with details about meeting content and attendees. It can also be used to scan email threads to provide users with context for conversations that might help inform you prior to a meeting. It is a great tool if you are busy and need help with meeting preparation.Tyson provides some strategies that will boost engagement for law firms. For law firms who want more engagement, it is important to establish clear goals and develop value based content, in which consumers will learn something. Another thing to think about is developing good hooks for your content so viewers stay engaged and will click on your videos. The last strategy is to post three valuable posts a week, consisting of proof, story and conversation based content.Listen in to learn more!04:19 Prepping for Meetings with Gemini15:00 Pro Actor Use Cases & Features 18:45 AI Reducing Law Firm Usage 21:13 AI Adoption Predictions23:15 Social Media Strategy ThreadTune in to today's episode and checkout the full show notes here.
Creator marketing ROI is in crisis. Joseph Perello, CEO of Props, explains how to transform creator content into a performance channel by blending human storytelling with paid media precision. He reveals why scaling individual creators (rather than expanding creator volume) delivers better results, and demonstrates how owned media can drive measurable business outcomes beyond traditional vanity metrics.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Is your website just sitting pretty or is it actually working for your business? If you've ever felt like your site doesn't reflect your growth, doesn't bring in the right clients, or still feels like it belongs to your “just getting started” era, this conversation is for you. Lori's conversation today is with Cathleen Barnes, the founder of Cathleen Barnes Consulting, a web and brand design studio known for creating strategy-first, high-converting websites for interior designers and creative business owners. After climbing the corporate ladder for over a decade and reaching the role of eCommerce Director at a global company, Cathleen pivoted. She chose to take her skills into a more meaningful space helping designers and service providers elevate their digital presence with clarity, intention, and a whole lot less stress. Whether you're looking to rebrand, update, or completely reimagine your website, Cathleen offers a real-world, actionable roadmap for making your site your hardest-working employee, not just an online business card. WHAT YOU'LL LEARN FROM THIS EPISODE: What makes a website strategic vs just stylish How to make your website function like a backend assistant The most common problems your website should be solving What to include (and what to rethink) on your homepage RESOURCES: Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome Cathleen Barnes's Consulting website: www.cathleenbarnesconsulting.com Follow Cathleen Barnes on Instagram: www.instagram.com/cathleenbarnesconsulting If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom! ENJOY THE SHOW? Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.
The Intuitive Customer - Improve Your Customer Experience To Gain Growth
In this episode of The Intuitive Customer, Colin Shaw speaks with Andy Traba, VP of Product Marketing at NICE, about the company's new mission: Creating a NiCE World. This isn't just a rebranding message — it's a strategic shift toward unified, proactive, and AI-enabled customer experiences. Andy and Colin explore why AI alone isn't enough, the dangers of siloed implementations, and why leading organizations are turning to platforms — not point solutions — to orchestrate connected, emotionally resonant journeys. If your organization is serious about CX transformation, this conversation provides clear guidance on where to start, what to avoid, and how to align internal functions toward a shared customer strategy. Quote of the Episode “The moment you find success with AI, you'll want more. That's why you have to start with a platform — not a point solution — so your entire organization can scale, align, and deliver a truly connected experience.” — Andy Traba, VP of Product Marketing, NiCE
Hi, It's Michele! Send me a text with who you want as a guest!This episode is brought to you by Fleetwood Windows & Doors—the premier Southern California–based manufacturer of luxury aluminum windows and doors. Known for exceptional quality, energy efficiency, coastal performance, fire resiliency, and sustainable design, Fleetwood is proud to support communities in need through their Fire Rebuild Program, now available to those affected by the Pacific Palisades fire. Learn more at www.fleetwoodusa.com. Stephanie CarrollMarketing Manager951-279-1070 x118and:Eggersman Kitchen & Home Livinghttps://eggersmannusa.com/Dana McManus | eggersmann USA | Director of Marketing | 150 E 58th St - 10th Fl | New York, NY 10155 | O 212.688.4910 ext 110 | D 917.975.2648This episode with Stuart Narofsky, FAIA and Jennifer Rusch of Narofsky Architecture is part of a series on the Wildfire Rebuild in the Los Angeles and Altadena and EnvironsLink to the Blog for more Images and Resources: https://inmawomanarchitect.blogspot.com/2025/07/stuart-narofsky-and-jennifer-rusch.htmlStuart Narofsky, FAIA, is the principal of Narofsky Architecture, a multi-discipline design firm. An AIA member since 1983, he was the recipientof AIA Long Island's Lifetime Achievement Award in 2013 and a specialrecognition award in 2023. His projects are highly recognized throughAIA Long Island Archi awards and other prestigious national andinternational design awards. The firm has been regularly featured innational and international publications, movies, tv series and exhibitions..Dedicated to pro bono service, he was honored by theHolocaust Memorial & Tolerance Center of Nassau County for his work indesigning a children's memorial garden and for the production of anaccompanying short film. Stuart has served on theAdvisory board of CRAN (Custom Residential Architects Network) for 14years and as the CRAN Chair in 2018. In 2016 Stuart wasinducted as a Fellow of the American Institute of Architects.Jennifer Rusch, managing partner Narofsky ArchitectureMs. Rusch joined the firm in 2003. As managing partner, Jennifer's focus is to create a creative studio environment while capitalizing on emerging talent. She leads the interior design team of the studio collaborating with Stuart and his architectural team in a seamless transition through the various stages of design.Jennifer has worked in various fields in design such as medical, residential, hospitality, retail, and commercial. As well as working in Interior Design, she has experience in Architecture and construction including custom single–family residences, retail stores, and corporate office interiors. Having worked on projects both grand and quaint, Jennifer's priority is to provide her client with the environment they envision. It is a process in which the client must always remain comfortable, whether the needs be extreme attention to design detain or fast track installation.Link to MGHarchitect: MIchele Grace Hottel, Architect website for scheduling a consultation for an architecture and design project and guest and podcast sponsorship opportunities:https://www.mgharchitect.com/
sing high-ticket offers: Discover our proven “R.O.A.D.M.A.P” sales framework that's helped him close millions in mastermind sales, with authenticity and integrity.The logistics most people forget: From swag bags to sample day schedules, refund policies to waivers, Cary covers the behind-the-scenes details that ensure a smooth, safe, and memorable event.How to make sure your mastermind is profitable: Learn how to price your event smartly, build in buffers, and calculate your margins so your time and energy are worth it.Whether you want to host your first mastermind or level up your existing ones, this episode is your blueprint.Listen to the full episode now and start designing your dream mastermind today!Connect with Cary!InstagramFacebookLinkedinTwitterYoutube Get a copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful BalanceSign up for The Journey: 10 Days To Become a Happy Hustler Online CourseApply to the Montana Mastermind Epic Camping Adventure“It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!”Episode Sponsors:If you're feeling stressed, not sleeping great, or your energy's been kinda meh lately—let me put you on to something that's been a total game-changer for me: Magnesium Breakthrough by BiOptimizers. This ain't your average magnesium—it's got all 7 essential forms that your body actually needs to chill out, sleep deeper, and feel more balanced. I take it every night and legit notice the difference the next day. No more waking up groggy or tossing and turning all nightIf you're ready to sleep like a baby, calm your nervous system, and optimize your recovery, go grab yours now at bioptimizers.com/happy and use code HAPPY10 for 10% OFF.99 Designs- Need a killer logo, stunning website, or next-level brand design?Stop DIY-ing and start delegating like a boss with 99designs by Vista! Neurable- If you're looking to level up your focus, productivity, and mental wellbeing all at once, do yourself a favor and check out Neurable. You get a special hookup—just use the code HAPPY at checkout and get $100 off.