Podcasts about Marketing

There's a big difference between your program and your offer—and if you're mixing them up, you're stalling your growth. In this episode, Kendra explains how to position your offer so it connects emotionally, stands out in a crowded market, and actually sells.Your program is the delivery vehicle—the roadmap, tools, and coaching you use to get your clients results. Your offer is how you sell that program—the promise, positioning, and emotional connection that make people want to work with you.Kendra shares real examples, including mistakes she made early on, to show why focusing on program features like session counts and bonuses isn't enough. Instead, you'll learn how to create a compelling promise, highlight your unique methodology, and position your solution so it stands out in a crowded market.If your marketing isn't converting or you're struggling to fill your programs, this episode will help you fix what's holding you back and start creating offers that sell.In this episode we cover:Program vs. Offer differentiation(00:52)Selling Psychology Examples (03:41)Common Mistakes (06:56)Proprietary Process Framework (13:28)Implementation Strategy (24:27) Create + Launch Your Signature Program Challenge: https://kendraperry.net/challenge Watch this episode on YouTube here: https://youtu.be/pHZTAUbzClE Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

What if success doesn't look like managing a huge team or scaling to seven figures?In this episode, Allison sits down with copywriter and Cheeky Copy founder Laura Kendrick to pull back the curtain on building a business that's both wildly effective and intentionally small.Laura shares how she ditched the hustle, redefined success, and created a choose-your-own-adventure client experience that converts without chaos. If you've been craving simplicity without sacrificing sales, this episode will show you how to make it work your way.TAKEAWAYS:Laura redefined success from “just surviving” in the early days to now running a cozy, high-converting micro business that fits her life—without the pressure to scale big.Simplification became her theme: fewer offers, clearer messaging, and flexible containers (like her VIP days) that meet clients where they are.By focusing on her zone of genius—voice-driven copy and strategy—Laura creates trust-building offers that convert faster, especially in today's "trust recession."Marketing doesn't have to be complicated; when your backend is streamlined, selling becomes more about conversations and less about endless funnels.Knowing your ideal client and aligning every offer to serve them shortens the path to “yes”—and gives you the clarity to say “no” to everything else.RESOURCES:Check out the blog post that accompanies this episode for additional resourcesHang out with Laura over on InstagramVisit Laura on LinkedInTurn months of overwhelm into one day of DONE. I've got 3 spots left for my Beta Email Funnel VIP Day — you'll get a full nurture + pitch sequence done in one day. Grab your spot here.CONNECT WITH ALLISON: Follow Allison on Instagram DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business. Music courtesy of www.bensound.com

In the 1980s, before Internet marketing had even really begun, our very special guest today and returning champion was working as a tech writer in the foreign exchange trading department of Bankers Trust in New York. In his new book “How The Web Won,The Inside Story of How a Motley Crew of Outsiders Hijacked the Information Superhighway and Struck a Blow for Human Freedom,” Ken McCarthy writes: “Working with foreign exchange traders taught me an important lesson about the need for speed in business: Windows of opportunity open and close fast. That understanding, combined with my ‘discovery' of the rudiments of direct marketing, has been worth millions to me and a whole lot more to my clients.” That's one of the many powerful lessons from Ken's new book, “How The Web Won.” He's been around Internet marketing longer than anyone else I know–and possibly longer than anyone, period. In 1994, he sponsored the first conference about the business potential of the World Wide Web. With keynote speaker Marc Andreeson, at the time, the 23-year old co-founder of Netscape, an early Internet browser and the first important one. Time magazine pointed out that Ken was the first person to identify the importance and business power of the click-through rate, which today, of course, is the basis of the roughly half-a-trillion-dollars a year Facebook and Google make selling pay per click advertising. In 2002, Ken started an event called The System Seminar, which I attended a few years later myself. Met Frank Kern, Gary Halbert, Harlan Kilstein, and a whole bunch of other people who were, or became, legends in direct marketing. We could spend the rest of the show talking about all of Ken's accomplishments, but I'd rather he tell you about his book, “How The Web Won.” So Ken, welcome, and congrats on your new book! 1. So in 1993, you attended a conference called One BBS CON. I'm not sure from your book if that was the moment that changed your life, since you'd been doing some pretty good pulling rabbits out of hats with direct marketing before then. But could you talk about if that was an inflection point and how what you learned at that conference influenced you going forward? 2. Could you talk about being invited to Dan Kennedy's conference in 1993? I can't imagine a lot of the hard core direct marketers who paid $5000 to be there were all that receptive at that time to what you had to say. Were they? 3. Until 1989, it was forbidden by the U.S. government to use the Internet for commercial purposes. How fast did that change in the 90s, and what were the key moments for that? How did your San Francisco conference fit into all of that? 4. When did Internet marketing as we know it today really start to get traction? 5. What would you say was the big mistake made by many of the companies that went bankrupt in the dot-bomb of 2000 – and how long did it take for the direct marketing way of thinking take to catch on? 6. What prompted you to launchThe System seminar in 2002? 7. Any other key moments between the early days and today, that you'd like to talk about? Ken's book, How The Web Won https://www.amazon.com/dp/B0DM2GN91Q HowtheWebWon.com Get in touch with Ken at: https://kenmccarthy.com Download.

Collaboration inspires innovation, and when operators like Matt Rezkalla, Managing Director at Agemark Senior Living, join industry leaders at the NHI Symposium, there are plenty of new ideas to come. Hear his story of breaking into the industry and why he chooses to stay and innovate on this episode of Bridge the Gap.This episode was recorded at the NHI Music City Symposium. Hear Agemark's Michael Pittore on Ep. 381.Produced by Solinity Marketing.Sponsored by Aline, NIC MAP, Procare HR, Sage, Hamilton CapTel, Service Master, The Bridge Group Construction and Solinity. Become a sponsor of the Bridge the Gap Network.Connect with BTG on social media:YouTubeInstagramFacebookTwitterLinkedInTikTokMeet the Hosts:Lucas McCurdy, @SeniorLivingFan Owner, The Bridge Group Construction; Senior Living Construction Renovation, CapEx, and Reposition. Joshua Crisp, Founder and CEO, Solinity; Senior Living Development, Management, Marketing and Consulting.

Many gym owners burn out because they reinvent everything daily. In this episode, Chris Cooper shows you how to systemize your gym without killing your creativity.He introduces the concept of “freedom within a framework”—the solution to decision fatigue, staff chaos and businesses that get stuck in the Founder Phase forever.Coop explains exactly where to systemize and where to be creative in each area of your business:MarketingSalesRetentionOperationsLeadershipYou'll also hear how Two-Brain Business mentors help fitness entrepreneurs build solid systems that support their gyms' growth without forcing a model or method. Stop starting from scratch every day and start building the stable, profitable gym you want to run.LinksGym Owners UnitedBook a Call0:19 - The problem and its solution4:41 - Marketing and sales systems9:26 - Retention and referral systems11:53 - Ops and leadership systems17:26 - Mentorship gives you freedom

Ted PageTake a walk with me down Fascination Street as I get to know Ted Page. Ted is a marketing executive with his own firm, as well the author of several books. In this episode we discuss his early days in advertising; working for McCann- Erickson, and what led him to start his own company called Captains of Industry. Next, we get into a couple of the books that he has written previously, including a collection of family stories, and a book about branding & marketing. Then we talk about his most recent book Good Grandpa: Stories From the Heart of Grandfatherhood. Along the way, we discover that he worked with a previous guest of my show, more than 30 years ago! We dive into the impact that his own grandfathers had on him growing up, and why he felt that it was important to be that figure in the lives of his own grandchildren. We touch on the book and some of the folks that he interviewed and some of the things that he learned during this process. Ted shares anecdotes about Monarch butterflies, City Slickers, 'The Number One Thing', and 'The Greatest Generation'. This book is a fantastic read, even if you may never be a grandparent. The book is worth the read just for life lessons and the engaging stories from his family's campground on Lake Willoughby in Vermont. Special thanks to previous guest and really good dude; Greg Payne of The Cool Grandpa Podcast for making this happen. 

Aprende cómo convertirte en un experto en 90 días, ser referente en tu industria y construir autoridad con indicadores de credibilidad.   Minuto a minuto del episodio:   - ¿Se puede convertir en experto en 90 días? (00:00:00)   - Ser, parecer… ¿o ambas? Cuando no alcanza con ser bueno solo bueno (00:05:31)   - ¿Qué son los indicadores de credibilidad y por qué importan tanto hoy? (00:07:18)   - La trampa del título universitario: ¿sirve o es solo un papel más? (00:12:32)   - Indicadores de credibilidad básicos: lo esencial (que probablemente subestimas) para destacar (00:16:24)   - Indicadores avanzados de credibilidad: ¿cómo ir más allá y posicionarte como referente en tu nicho? (00:34:42)   - El plan 90 días: la hoja de ruta para crear (rápido) tu credibilidad y destacar en tu mercado (00:44:20)   - De invisible a referente: casos reales y pasos concretos(00:45:54)   - El error común después de ganar autoridad (y cómo evitarlo) (00:52:56)   - Súper Pregunta de la comunidad: estrategias para generar ventas uno a uno (00:54:45)   - Cierre del episodio (01:01:47)  

Igor Mikhalev is a Partner and Head of Disruptive Strategies at EY Parthenon globally, where he spearheads emerging technology initiatives and champions Capitalism 2.0 principles. With a vision that extends far beyond traditional business metrics, Igor advocates for stakeholder-centric models that prioritize human well-being, equity, and authentic purpose-driven connections.On The Menu:1. Capitalism 2.0: Stakeholder impact over shareholder returns.2. Data vs Creativity: Art and science symbiosis in campaigns.3. Emotional Intelligence: AI's role in brand narratives.4. Authentic Communication: Sincerity over corporate jargon.5. Decentralized Technologies: Peer-to-peer value exchange revolution.6. AI Augmentation: Enhancing human potential over replacement.7. Measurement Revolution: GDP to well-being metrics transformation.Click here for a free trial: https://bit.ly/495qC9UFollow us on social media to hear from us more -Facebook- https://bit.ly/3ZYLiewInstagram- https://bit.ly/3UsdrtfLinkedin- https://bit.ly/43pdmdUTwitter- https://bit.ly/43qPvKXPinterest- https://bit.ly/3KOOa9uHappy creating!#IgorMikhalev #EY #Outgrow #Marketing #AI #MarketerOfTheMonth #Podcastoftheday #Marketingpodcast

In this episode of Don't Just Talk, Say Something, Natasha Koifman and Taryn Fisher dive into the world of red carpets and the cultural power they hold — perfectly timed with the Toronto International Film Festival. From their love of film festivals to the influence of celebrity dressing, Natasha and Taryn explore how red carpet moments shape fashion, beauty, and pop culture, while also driving consumer trends. They discuss the business side of these high-profile events, highlighting how carpets impact both global fashion houses and emerging designers, as well as the ripple effects across beauty, hospitality, and the local economy. They also share personal experiences from years of working on red carpets, collaborating with celebrities, and creating authentic moments that resonate. Beyond the glamour, the red carpet represents influence, opportunity, and storytelling on a global scale — and during TIFF, Toronto truly becomes Hollywood North.  

#566 Unlock the power of quiz marketing to attract leads, gain insights, and skyrocket your sales! In this episode, host Kirsten Tyrrel is joined by Maxwell Nee, Chief Revenue Officer at ScoreApp, an AI-powered quiz marketing platform. Maxwell shares his journey from corporate life to entrepreneurship, offering insights on building resilience, finding alignment, and the power of mentorship. We dive deep into quiz marketing, exploring how it's revolutionizing lead generation and client engagement. Maxwell also discusses the importance of knowing yourself to avoid burnout and optimize success. If you're looking for actionable strategies to scale your business or inspiration from a seasoned entrepreneur, this episode is packed with valuable lessons! (Original Air Date - 1/24/25) What we discuss with Maxwell: + Transition from corporate to entrepreneurship + Grit and lessons from university + How quiz marketing works + AI-powered quiz creation with ScoreApp + Value of mentorship in business + Strategies to avoid burnout + Targeting future buyers effectively + Importance of knowing your work style + Emotional appeal of quizzes + Free Scorecard Marketing Book offer Thank you, Maxwell! Check out ScoreApp at ⁠ScoreApp.com⁠. Get the free ⁠Scorecard Marketing Book⁠. Follow Maxwell on ⁠Facebook⁠, ⁠Instagram⁠, and ⁠LinkedIn⁠. Watch the ⁠video podcast⁠ of this episode! To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. And follow us on: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tik Tok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Want to hear from more incredible entrepreneurs? Check out all of our interviews ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Learn more about your ad choices. Visit megaphone.fm/adchoices

Matt Stone was a previous guest on Episode 117 of the Agents of Innovation (October 2022). You can revisit that episode for Matt's story before 2022 here: https://youtu.be/eF_lJ03STrc?si=L4Ry0Yl9CHF0RPbP In this episode, we catch up with him since so much has happened in his life and career. A husband and now father of a 2-year old, Matt has taken his Elvis tribute show all over the United States and even internationally. He has met Priscilla Presley and even played Elvis' piano in RCA Studio B. This episode will teach you how one young man is charting his own course and how you can learn and apply lessons from his own story. Learn more about Matt Stone at: https://www.mattstoneaselvis.com Find him on Instagram at: https://www.instagram.com/realmattstone You can also watch this episode on YouTube here: https://youtu.be/vEmfhO54l24 Follow the Agents of Innovation podcast on: Instagram: / innovationradio Twitter: / agentinnovation Facebook: / agentsofinnovationpodcast You can support this podcast and our Fearless Journeys community on our Patreon account: www.patreon.com/fearlessjourneys Want us to host a Fearless Journey group trip to Memphis with Matt Stone? Email us at: fearlessjourneysLLC at gmail dot com You can also join our network -- and our group trips -- through the Fearless Journeys community at: https://www.fearlessjourneys.org and subscribe to our free newsletter at: https://fearlessjourneys.substack.com 0:00 Episode Introduction 3:02 Expanding the Elvis Tribute Artist tour 6:14 Renting Venues, Taking Risk and Ownership 7:34 Why Being a Student of Marketing and Advertising Helps 10:25 How to Pitch Talent Buyers to Take On Risk of Show Expenses 11:14 Creating Your Own Opportunity with Four Wall Touring 13:28 Why Entertainers Should Build Business Skills 18:53 National Touring with a Full Band 25:32 Playing Elvis' Piano in RCA Studio B in Nashville 30:57 The Importance of Consistency in Business Marketing 37:25 Learning Through Free Resources 38:45 Training AI as Your Assistant 40:48 Balancing a Separate Full Time Job and Being an Elvis Tribute Artist 44:37 Meeting Priscilla Presley 51:31 What's Next For Matt Stone? 53:40 Learning by Doing 54:30 Detail-oriented in Recreating Authentic Elvis Shows 1:01:50 Recapping Lessons We Can Learn from Matt Stone 1:04:08 Next Step: Scaling Up 1:05:56 A Trip to Memphis with Matt Stone?

"Send me a text"This episode gives you step-by-step guidance specifically for increasing CAC strategically rather than just accepting AOV/CAC relationships.Explores how higher CAC (Customer Acquisition Costs) can:Unlock premium marketing channelsAttract higher-quality customersCreate competitive advantagesEnable faster scalingImprove market positioningAfter working with dozens of dietary supplement brands I've uncovered the three critical funnels needed for success. Click here to discover the 3 funnels that can help your health supplement business succeed.If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.comGetting people to your sales page or funnel is how you grow a direct-to-consumer supplement company. But how do you get them there?The quickest way to do that is through paid advertising.Buying buyers with ad dollars to scale is how all the supplement businesses do it.Now you can discover the strategies and tactics that work in supplement advertising.For just $7.Click here to grab your copy of the Health Supplement Ad Swipe Guide.

From our Season 12 Archives, one of our favouritesThis week, we're talking about the creative ways Hollywood markets films. We'll talk about how a low-budget horror movie got a ton of press just by asking people to smile.And we'll examine the marketing of Top Gun: Maverick – the Tom Cruise sequel that Steven Spielberg says single-handedly saved the theatrical industry. Hosted on Acast. See acast.com/privacy for more information.

Watch the YouTube version of this episode HEREAre you a law firm owner looking to create better work environments for your staff? In this episode of "The Guild Live Show," Tyson explores why every team does not always thrive in a so-called “innovative” culture, emphasizing the importance of tailoring workplace environments to unique needs. Tyson speaks to the importance of culture fit for companies who want to create healthy work environments. Sometimes the culture of a firm involves a certain type of individual who will make the firm better. Relying on creating a team of misfits can create environments where people might not be able to keep up and it can be damaging. If the environment of your firm is fast paced, it is important to hire people that fit that mold. Leaders play a role in creating and determining what the culture is and it is important that leaders know what they want for their firm.Good work environments support employee's development and mental health. Tyson shares some team activities leaders can coordinate to boost cognitive health. This can be things employees do solo or the team does together. Ideas include the team tracking their sleep to find out how much is needed to be productive, creating 90 minute work blocks where everyone does focused tasks and committing to minimizing some low value channels of information, like social media.Take a listen.1:20 The importance of culture fit over emulating large companies4:00 Leaders' role in creating cultures that attract and repel talent8:55 5 ways to make yourself less intelligent15:14 Suggestions for team activities to boost cognitive healthTune in to today's episode and checkout the full show notes here. 

SEO Marketing Successful Strategies for Q4 2025: Tracking, Sorting, and Mapping Data Intelligence with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.This episode explains a three-step TSM marketing approach—Track, Sort, and Map—designed to create successful marketing strategies, particularly for Q4 2025. The tracking phase emphasizes the importance of a website for gaining organic and paid impressions, highlighting metrics like organic, paid, and earned traffic. Next, the sorting phase focuses on organizing business analytics by purchasing power, location, and pre/post-purchase intent to better understand customer needs.Finally, the mapping phase involves strategically distributing content across various platforms, using tools like pixels and analytics, to ensure the right audience finds the right products or services. The speaker also offers free SEO services and calls to help businesses implement these strategies.FAQs about this SEO Marketing Successful Strategies for Q4 2025: Tracking, Sorting, and Mapping Data Intelligence episode:1. What is the core three-step marketing strategy discussed for Q4 2025?The core strategy for marketing success in Q4 2025, and beyond, is the "TSM approach," which stands for Track, Sort, and Map. This methodology emphasizes understanding how your business is set up, collecting and organizing data, and then strategically guiding your audience from initial interest to conversion.2. Why is "tracking" considered the most important step in this strategy?Tracking is paramount because it provides the foundational metrics needed to understand your marketing efforts. Just like a runner on a track needs clear lines, businesses need to track metrics like impressions, leads, clicks, and website visitors. This involves monitoring organic, paid, and earned traffic. Without a website, which serves as the primary hub for collecting this data (including domain, hosting, and email communication), effective tracking is impossible. The speaker stresses, "When you track, you're able to attract," highlighting that data-driven insights allow you to effectively attract your target audience.3. How does the concept of "attention as a new currency" relate to successful marketing strategies?Favour introduces "attention as a new currency" and "retention as a new balance," emphasizing that in today's crowded digital landscape, consistently capturing and maintaining audience attention is crucial. This is achieved through consistent, valuable content across various platforms like blogs, podcasts, and social media. By tracking engagement and understanding what resonates with your niche audience, you can create a search-based campaign that puts your content at the top of search results, making you "first seen" and "first remembered," which directly translates to gaining valuable attention.4. What are the key considerations for "sorting" marketing data effectively?Sorting involves organizing your traffic and business analytics in a way that provides deeper insights into your audience. Key sorting parameters include purchasing power, location, pre-purchase intent, and post-purchase intent. By understanding where your audience is coming from, what they need, and why they need it, you can tailor your offerings more effectively. An example given is adapting workshop formats (morning/evening, virtual/in-person) and content (lead generation, AI visibility) based on audience feedback, rather than offering generic courses. Email marketing and audience segmentation are highlighted as crucial tools for this in-depth sorting.5. How does the speaker recommend optimizing paid advertising, specifically Google Ads, in conjunction with organic efforts?Favour suggests a cautious approach to Google Ads, advising against running them if you're not already showing up organically on Google search. Organic presence leads to a lower cost per acquisition, result, and click. While Google Ads can be effective with manual structures, exact and phrase matching, and granular control, the ultimate goal should be to shift towards a higher percentage of organic traffic (e.g., 62% organic vs. 38% paid). This is because organic traffic "earns" results and builds long-term authority, saving money over time compared to continuously paying for traffic. Platforms like Pinterest are also highlighted for their detailed targeting capabilities at a potentially lower cost per click compared to Google Ads, especially when leveraging tracked audience interests.6. What role does a website play in the overall TSM marketing strategy?A website is presented as the absolute foundational element. Without a website, none of the tracking, sorting, or mapping can effectively occur. It's the hub for organic impressions, a platform for content creation (blogs, podcasts), and a critical tool for understanding where your audience comes from (e.g., new vs. returning visitors). The website allows for the installation of tracking pixels (Facebook, LinkedIn, Pinterest, TikTok) and integration with tools like Google Analytics and Google Search Console, which are essential for gathering the data necessary for the TSM approach.7. What is the purpose of "mapping" in the TSM strategy, and how is it achieved?Mapping is about guiding your audience to the right destination based on their needs and your sorted data. It's about building a clear connection from point A (customer need) to point B (your solution/product). This involves understanding what people are searching for and ensuring your content and offerings directly address those searches. Mapping is achieved by strategically distributing content across various platforms (Google search, AI search results, social media, podcast distribution channels like RSS feeds) and ensuring your website has the necessary tags and pixels to track conversions. The goal is to be found when and where your target audience is looking, ensuring they take the desired action, much like finding the correct aisle in a grocery store.8. How can businesses leverage their intellectual property (IP) and improve their domain authority for long-term marketing success?Businesses should view their content and offerings as intellectual property (IP) and constantly assess its return. Consistent content production (blogs, podcasts) that remains relevant over time contributes significantly to sustained engagement, even without constant new releases. Improving domain authority is a long-term play, likened to building credit, with an average of about seven points per year if actively managed. Higher domain authority, especially with the integration of AI for top search and citation perspectives, leads to greater organic visibility and trust. By focusing on earned traffic through SEO and content that fulfills specific audience needs, businesses can build lasting authority and a stronger market presence.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SEO Optimization Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brands We Love and Support⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Loving Me Beauty | Buy Vegan-based Luxury Products⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unlock your future in real estate—get certified in Ghana today!⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

84% of search queries now trigger AI-powered results, fundamentally reshaping optimization strategies. Aimee Jurenka from seo SUSTAINABLE shares her proven framework for managing enterprise clients transitioning from traditional SEO to multi-channel search optimization. She outlines her systematic approach for categorizing traditional SEO tactics into "continue," "modify," and "replace" buckets while introducing AEO-specific strategies. Jurenka details her client communication template that maps on-page, off-page, technical SEO, and local SEO changes alongside new AI optimization requirements, emphasizing the shift from generalized to highly customized search strategies for each client vertical.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

LEAVE A REVIEW if you liked this episode!!Let's Connect On Social Media!youtube.com/anthonyvicinotwitter.com/anthonyvicinoinstagram.com/theanthonyvicinohttps://anthonyvicino.comJoin an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus.www.beyondtheapex.com

EPP 409 Your Customers are Lazy... and Bored: How to Use That to Your Advantage Show Notes:  This week on The Intuitive Customer, Colin takes a step back and welcomes guest host Morgan Ward to explore one of psychology's favourite contradictions: why customers cling to the familiar, yet crave novelty. From music playlists to yogurt purchases, from comfort food to product design, Colin and Morgan unpack why we're wired for both—and how brands can use that tension to create better customer experiences. Best Quote from the Episode “Familiarity earns trust. Novelty earns attention. Get the balance right, and you earn loyalty.” Key Takeaways Customers don't always prefer the familiar or the new—it depends on context and need. Status quo bias (familiarity) is driven by loss aversion and cognitive laziness. Novelty seeking is driven by boredom and our need for optimal arousal. The best products deliver both—“updated classics” that balance safety and stimulation. Ask yourself: is your customer seeking comfort or excitement right now? Your answer determines whether to lean into familiarity or novelty.

Are you utilizing your email campaigns? Next week, let's learn from an Email Marketing specialist! Please join us on  Marketing with Russ…aka #RussSelfie, Episode 546August 28, Thursday, 8am PacificFeaturing Miri Lenoff Meet Miri, Marketing Specialist from Florida. She helpsbridge that gap by creating and executing tailored content strategies that engage your audience, build trust, and drive measurable growth. From crafting compelling emails and repurposing content for social media to producingimpactful video scripts, Miri ensures your marketing efforts work seamlessly together to deliver a high ROI. Connect with Miri:Linkedin: linkedin.com/in/mirilenoffWebsite: mirilenoff.comEmail: mlenoff@mirilenoff.com Connect with Me:Website: https://www.russhedge.com#Marketing #EmailMarketing #ContentMarketing #connection #inspiration #InspirationSpecialist  NOTE: THE MUSIC BY CONNOR HEDGE (PRODUSENT), IS USED WITH PERMISSION.  Watch Here:LinkedIn: https://www.linkedin.com/events/7364684766282960897/Facebook: https://www.facebook.com/events/2449157552151142YouTube: https://www.youtube.com/watch?v=Qf-kZA0_TQo

In Part 2 of this 4Ds session, GaryVee explores the future of marketing through the lens of AI, branding, and distribution. Using examples like Think and Grow Rich and virtual influencers, he explains how entrepreneurs can build brands that actually win attention in today's market. This episode is packed with practical advice for navigating business in 2025 and beyond.

Hala Taha gave up everything for her dream job in radio. She worked for free, dropped out of college, and showed up every day for three years at Hot 97 with blind faith, only to be quietly fired and blackballed from the industry she loved. With no way back, entrepreneurship and personal branding became her lifeline. She built her own brand, grew her own audience, and transformed rejection into a multimillion-dollar podcast business. In this special 7 Years of YAP series, Hala joins Matt, Aaron, and Leah on The Lonely Office to share how career setbacks became the foundation of her influence and success. In this episode, Matt, Aaron, Leah, and Hala will discuss: (00:00) Introduction (03:38) Early Career Struggles and Toxic Workplaces (11:30) The Pivot to Blogging and Entrepreneurship (15:37) Building a Side Hustle While in Corporate (25:18) How Hala Leveraged Personal Branding for Success (33:45) Why Personal Branding Is Non-Negotiable (40:48) The Future of Work: Thriving in the Age of AI Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast agency, as well as the YAP Media Network, where she helps renowned podcasters like Jenna Kutcher, Neil Patel, and Russell Brunson grow and monetize their shows. With her business on track to hit eight figures in 2025, Hala stands out as a leading creator-entrepreneur. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profiting Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING  OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting Airbnb - Find a co-host at airbnb.com/host  Mercury - Streamline your banking and finances in one place. Learn more at ⁠⁠mercury.com/profiting⁠⁠  Policy Genius - Secure your family's future with Policygenius. Head to policygenius.com/profiting  Framer - Launch your site for free at Framer.com, and use code PROFITING Resources Mentioned: Hala's Podcast, Young and Profiting: bit.ly/_YAP-apple  Hala's Agency, YAP Media: yapmedia.com    The Lonely Office by Matt, Aaron, and Leah: bit.ly/TLO-apple  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Passive Income, Online Business, Solopreneur, Networking

In this episode of the Coaches Compass, Mike explains the basic business principles that lead to exponential growth. If you need help scaling your business, start your 7-day free trial for The Collective.Get your ticket to the People First Summit: REGISTER HERE------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Our guest today has turned Sudoku from a quiet pastime into a thriving online community. With over 700 videos, 26,000 subscribers, and 5 million views on his Smart Hobbies YouTube channel, Jason Todd, aka Timberlake, is proving that keeping your brain sharp can be both fun and addictive. He's here to share how he did it, and what's next with his new website and Sudoku Masterclass. Jason, how are you doing? What We Offer Creators Join Creator Communities. A place to gather with other creators every single day. This provides access to Our Private Discord Server, Monthly Mastermind Group, and MORE!  Hire Dusty To Be Your YouTube Coach YouTube Channel Reviews (Audit): Get a 7-10 minute personalized video review of your YouTube channel with honest, actionable feedback for just $50. Subscribe to our weekly newsletter: Each week I document what I'm doing in my business and creative journey, share new things I've discovered, mistakes I've made, and much more! All Tools Mentioned On The Show: The Ultimate Entrepreneurs Resource. This is the spreadsheet where I keep all of the tools mentioned by all the guests on the podcast. BEST TOOLS FOR CREATORS and ENTREPRENEURS: YouTube Optimization (Creative Fuel): https://geni.us/oPCt7Cf Hire Freelancers and Artists (Fiverr): https://geni.us/h4zMWAP Podcast Hosting (Libsyn): https://geni.us/TrpwY0 GeniusLink Link Shortener: https://geni.us/fHPAe Stock Assets For Creators (Envato): https://geni.us/rlEKkLB E-commerce (Shopify): https://geni.us/m9ctWwe Podcast Recording and Editing (Riverside.FM) https://geni.us/PLlt1M My YouTube Film Gear:

This week on Spaghetti on the Wall, we're joined by Kellam T. Parks, a Managing Member of Parks Zeigler, PLLC—a paperless, tech-driven law firm with offices across Virginia and North Carolina. With 25 years of experience, Kellam focuses his practice on Cybersecurity/Data Privacy and complex Family Law and Civil Litigation. Beyond running a thriving firm, he also founded The MOTIVATEd Lawyer, a coaching business that helps attorneys align their practices with their personal goals, avoid costly mistakes, and build sustainable success. From law firm landmines to the future of technology in legal practice, Kellam brings insights every lawyer and entrepreneur needs to hear.

This episode is a throwback to our episode with the legendary sales king himself: Tom Hopkins. He goes over his success story, his experience in training this generation's solar sales pros, and a few strategies on how to sell on the doors with confidence for our product.CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor TOP 10 MOST DOWNLOADED EPISODES OF ALL TIME https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE

In this episode of Social Media Decoded, host Michelle Thames chats with Clair Sidman, VP of Marketing at Collective Voice, about what it really means to be a creator-first brand in 2025. Clair unpacks why trust is outperforming virality, how creators can stop chasing trends and start building true impact, and how platforms like Collective Voice are empowering historically overlooked voices to turn influence into ownership. Whether you're a creator, entrepreneur, or marketing leader, this episode offers practical strategies for staying relevant, visible, and authentic in a crowded digital space. What You'll Learn in This Episode: Why creators should stop chasing algorithms and start building authority How Collective Voice is helping creators monetize authentically and inclusively What “creator-first” actually means from a platform perspective How AI and automation can support creator workflows (without killing the vibe) Tips for multi-passionate entrepreneurs to stay clear and visible without shrinking their message Why Gen Z is redefining influence—and what your brand can learn from them Clair also shares: Her journey into the creator economy The one action every creator should take this week to clarify their story The biggest red flag when evaluating creator partnerships Her go-to KPI and favorite resource for staying ahead in marketing Resources & Links: Learn more about Collective Voice Follow Clair Sidman on LinkedIn Read: The Creator Pay Deep Dive featuring Michelle Thames Let's Connect & Get Your Freebie! Stay inspired and get daily visibility tips—follow Michelle everywhere: Instagram: @michellelthames Threads: @michellelthames LinkedIn: Michelle L Thames YouTube: Michelle L Thames Podcast: Social Media Decoded Ready to increase your Visibility? Join the FREE 7-Day Visibility Challenge HERE creator economy 2025, collective voice marketing, creator-first strategy, monetization tips for influencers, brand storytelling, authentic content marketing, inclusive creator tools, social media myths 2025, marketing trends, creator brand strategy, AI and creators, Clair Sidman interview, Gen Z influence, platform-led growth, Collective Voice podcast, Michelle Thames

Are you an entrepreneur or small business owner tired of pouring money into marketing strategies that don't work? You're not alone. This week on That Entrepreneur Show, we're joined by marketing strategist and founder of Sacha Awwa Marketing Group, Sacha Awwa, who is on a mission to put a stop to wasted marketing spend.Sacha, also the co-founder of My Marketer Mentors, shares her expertise on how small businesses can build a marketing foundation that actually works. We'll discuss the biggest mistakes entrepreneurs make, and how to create a solid pipeline that can grow from local to national. Sacha breaks down how to apply "Fortune 500" marketing strategies without a "Fortune 500" budget, and offers practical, actionable advice that you can implement immediately to see real results.If you've ever felt overwhelmed by the endless marketing tools and trends, this episode is your roadmap to clarity, strategy, and confident growth.Support the showThank you for tuning in! Be sure to subscribe to stay current with our episodes. We want to feature you! Let us know about an episode you love by emailing PodcastsByLanci@gmail.com Want the episode freebie or have a question for our guest or Vincent? Interested in becoming a guest or show partner? Email us.Show Partners:Coming Alive Podcast Production: www.comingalivepodcastproduction.comJohn Ford's Empathy Card Set and App: https://www.empathyset.com/ Music Credits: Copyright Free Music from Adventure by MusicbyAden.

Boostly: https://www.boostly.com/In this episode, I'm hanging with Shane from Boostly. We're talkin' real strategies for text marketing, SEO, and AI that actually help you get more customers in the door — without spending all day glued to your phone or computer.This isn't some sponsor fluff. Yeah, Boostly sponsors the show, but I only work with companies I'd use myself. This episode is packed with solid info that'll help you grow your shop, track your results, and stop wasting time on marketing that doesn't move the needle.

This week on the podcast, Joe and Robert break down the big takeaways from Content Entrepreneur Expo (CEX): The future of human content vs. AI content and why this tension may define the next decade. Why leaning into your “crazy” could be the smartest business move you'll ever make. The rise of new search metrics and how they're quietly reshaping the creator landscape. Marketing news this week: Cracker Barrel's Logo Backlash – A nostalgic flip-flop for the ages. Was this a brilliant PR stunt, or a brand fumble that shows just how powerful memory and meaning are? CBS News | Ad Age Perplexity's Publisher Program – 80% of ad revenue promised to creators. But is this really a fair shake, or just another platform mirage? Digiday Marketing losers of the week: A troubling study on gambling ads saturating sports broadcasts The Guardian The Atlanta Journal-Constitution ends its print edition. And in rants and raves: AI ad networks invade ChatGPT – the future of monetization or the end of trust? [Ad Age] The strange, hilarious world of a print newspaper… from Uranus Fudge. ------- This week's sponsor: You don't become the world's most valuable women's sports franchise by accident. Angel City Football Club did it with a little help from HubSpot. When they started, data was housed across multiple systems. HubSpot unified their website, email marketing, and fan experience in one platform. This allowed their small team of three to build an entire website in just three days. The results? Nearly 350 new sign-ups a week and 300% database growth in just two years. Visit https://www.hubspot.com/ to hear how HubSpot can help you grow better. ------- Get all the show notes: https://www.thisoldmarketing.com/ Get Joe's new book, Burn the Playbook, at www.joepulizzi.com/books/burn-the-playbook/ Subscribe to Joe's Newsletter at https://www.joepulizzi.com/signup/. Get Robert Rose's new book, Valuable Friction, at https://robertrose.net/valuable-friction/  Subscribe to Robert's Newsletter at https://seventhbearlens.substack.com/ ------- This Old Marketing is part of the HubSpot Podcast Network: https://www.hubspot.com/podcastnetwork

Greg Mize, VP of Marketing and Innovation for the Atlanta Braves, joined The Locker Room and talked with the crew about all the amazing things happening at Truist Park and The Battery Atlanta in September. As the Braves will be celebrating Fan Appreciation Month, with ticket deals such as 35% off tickets even on the weekend, fun themed-out fan experiences like (Grunge, Oktoberfest, and more), fan and A-List Member appreciation opportunities, as well as of course our standard promotional items and specialty ticket packages.See omnystudio.com/listener for privacy information.

In a retail landscape obsessed with speed and conversion, Anthropologie has mastered something far more elusive: cultural alchemy. How do you transform a fleeting TikTok trend into a cross-category empire spanning everything from ceramic lamps to cashmere sweaters? COO Candan Erenguc reveals the operational artistry behind turning cultural moments into commerce gold, and why connection always trumps conversion. The Genius Behind That Viral DressKey takeaways:Community over conversion - Building authentic customer relationships drives long-term success more than short-term sales optimizationCultural instinct beats data - When responding to viral moments and cultural trends, intuition often signals opportunities before data can catch upChoice trumps speed - Customers value optionality in how, when, and where they receive products more than just fast deliveryLocalized curation wins - Store-specific assortments based on neighborhood demographics and customer needs drive expansion successCross-category trend application - Scaling cultural moments across diverse product categories (from eccentric lamps to dog sweaters) maximizes trend participation[00:03:13] "[Our merchant teams] are ahead of the curve, predicting trends. And if I may be so bold, they're influencing trends." - Candan[00:05:53] "It's symbiotic. Our goal is to give customers what they want. But I think …sometimes they don't know yet what they want." - Candan[00:20:04] "Connection over conversion. You build the connection, everything else will come." - Candan[00:16:41] "I don't think that the most important thing is speed. I think the most important thing is choice." - Candan[00:19:43] "We're also at a time where people are much more savvy than we give them credit for." - PhillipIn-Show Mentions:Listen to Mindy Massey, Anthropologie Global Director of Stores, on the latest season of Step By Step.Associated Links:Check out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Text us a pool question!In this episode of the Talking Pools podcast, Rudy Stankowitz interviews Laci Davis from The Grit Game, discussing her journey in the pool industry, leadership, creativity, and the importance of purposeful marketing. A listener question on why phosphate removers often cloud water. Another where we lay it on the line - ALWAYS follow the advice of your local Pool Pro. Chlorine Lock is NOW called CyA Slackass!Lacey shares insights from her experiences at Disney, the significance of customer service in sales, and the future initiatives of The Grit Game aimed at supporting pool professionals. The conversation emphasizes the value of personal growth, community, and the evolving landscape of social media in business.takeawaysThe Grit Game helps pool professionals by partnering with innovative manufacturers.Leadership involves personal growth and understanding how to treat others.Creativity from the arts can enhance business practices and marketing strategies.Lessons from Disney emphasize the importance of treating everyone with respect.Purposeful marketing adds value to social media posts and engages audiences.Sales should focus on customer service rather than aggressive tactics.Understanding pricing and business management is crucial for success in the pool industry.Social media strategies should target local audiences and showcase work effectively.Celebrating small wins fosters a supportive team environment.Elevating the industry involves continuous learning and adapting to new resources.Sound Bites"You decide what you do with that.""Put your locations in your bio.""Be good to people."Chapters00:00Introduction to The Grit Game05:41Creativity in Business10:16Purposeful Marketing Strategies15:57The Role of Enthusiasm in Sales20:43Redefining Sales in the Pool Industry23:34Effective Social Media Strategies29:01The Power of Repetition in Mastery30:19Rebuilding Knowledge After Amnesia31:14Business Fundamentals for Pool Professionals32:46Understanding Business Growth Potential34:12Mentorship and Learning from Others35:24Time Management Through Block Scheduling37:46The Importance of Customer Communication39:17Navigating Negativity in Business40:34Celebrating Small Wins for Big Breakthroughs42:36Training Through Creativity AquaStar Pool ProductsThe Global Leader in Safety, Dependability, & Innovation in Pool Technology.POOL MAGAZINE Pool Magazine is leading up to the minute news source for Swimming Pool News and Pool Features. OuBLUERAY XLThe real mineral purifier! Reduce your pool maintenance costs & efforts by 50%Jack's MagicIf you know Jack's you'd have no stains!Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showThank you so much for listening! You can find us on social media: Facebook Instagram Tik Tok Email us: talkingpools@gmail.com

In this episode of Remodelers on the Rise, Kyle sits down with his son, Thomas Hunt, for a candid and entertaining conversation about what it's like to run a painting business at just 19 years old. From cold calls and hiring friends to the unforgettable moment when his crew painted the wrong house, Thomas shares the highs, lows, and hard-earned lessons of managing a $100K student-run business. Whether you're mentoring young leaders, running a seasonal crew, or just need a reminder that mistakes can still lead to momentum, this episode is packed with practical insights and a few laughs along the way. ----- Ready to stop guessing and start growing? Visit Contractor Growth Network to see how they help remodelers like you build marketing that works. And for weekly insights that actually move the needle, tune into their podcast: https://www.contractorgrowthnetwork.com/podcast/ Want to hear more about Contractor Growth Network in action? Check out our June episode, Moving Beyond DIY Marketing. In it, Peter Ranney from RanneyBlairWeidmann shares why he trusted CGN and how they helped his website generate more referral-quality leads for his Design Build Firm. ----- Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit Remodelersontherise.com today and take your remodeling business to new heights! ----- Takeaways Kyle was inspired to join Student Painters after a class talk. The interview process was extensive and professional. Marketing is crucial for success in the painting business. Sales techniques involve building rapport with clients. Support from mentors is invaluable in entrepreneurship. Failures can lead to significant learning experiences. Time management was a key area of growth for Kyle. The trades offer valuable career opportunities. Kyle's summer experience boosted his confidence in business. Entrepreneurship can be a viable path for young people. ----- Chapters 00:00 Introduction to the Hunt Family Dynamics 03:58 Thomas's Journey with Student Painters 07:11 The Preseason: Training and Preparation 09:54 Marketing Strategies and Insights 13:20 Sales Techniques and Relationship Building 16:07 Support from Young Entrepreneurs Across America 25:20 Reflections on the Summer Experience 26:49 The Lightning Round Begins 28:28 Epic Failures and Lessons Learned 31:46 Building Rapport and Overcoming Challenges 32:13 Self-Discovery Through Hard Work 33:37 Revenue Goals and Business Realities 35:31 Struggles with Team Management 36:55 The Importance of Organization 39:06 Understanding the Value of Hard Work 41:24 Reflections on College vs. Real-World Experience 43:20 Gaining Confidence in Entrepreneurial Skills 46:32 Perceptions of the Trades Among Peers 51:43 Final Thoughts and Reflections

Every product launch is a countdown to liftoff. High stakes. High visibility. High chance of failure if systems aren't in sync. Misaligned messaging, unready sellers, vaporware promises. There are endless ways to completely blow it. In this episode, Melanie Marcus (Surescripts), Kevin Brooks (Surescripts), and John Hale (Consilio) join Drew to dig into what it takes to pull off a successful launch. They explain why alignment cannot be assumed, how preparation has to be disciplined and ongoing, and why CMOs need to surface tough truths before the market does. Marketing may set the pace, but lasting success only happens when the entire company rallies behind the story and delivers it together. In this episode:  Melanie shares how to stretch a brand into new markets without losing credibility  Kevin explains the launch-tiering framework that keeps efforts focused and sales-ready  John reveals why the secret weapon is “ours, not mine” and how humble listening drives alignment  Plus:  How to avoid the vaporware trap that kills trust fast  Why one sharp value prop beats a laundry list of features  What leading indicators to track before revenue shows up  Where the real magic happens once a launch hits the market floor   If you want to hear how CMOs line up a launch and deliver when it matters most, this one's for you.  For full show notes and transcripts, visit https://renegademarketing.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

Welcome to the new “Hot Take” series! Each Friday, Jennifer and Robin will bring you timely, bite-sized conversations designed to give travel advisors a little more insight, clarity, and connection heading into the weekend. No fluff, no filler, just real-time reactions to what's happening in the industry and what their community needs most. In this kickoff episode, they answer a question from Leonora, a luxury travel advisor looking to grow her social media reach without overspending. They share smarter, more sustainable strategies, like using turnkey tools to create a polished digital presence and repurposing high-quality content to boost SEO. They also recommend leveraging PR opportunities through articles, podcasts, and media features to expand reach without overspending. The episode wraps up with a fun invitation for listeners to submit their own questions and join the conversation! JOIN THE NICHE COMMUNITY - an interactive membership for travel advisors wanting the community, education, & support to grow their business! VISIT THE TEMPLATE SHOP EXPLORE THE PROGRAMS FOLLOW ALONG ON INSTAGRAM @TiqueHQ

In this episode of The Pro Series Podcast, we sit down with Heather, Senior Vice President of Marketing & Communications at NKBA | KBIS. With a career spanning journalism, public relations, and brand leadership, Heather shares how her experience as a reporter and anchor laid the foundation for her transition into marketing, eventually leading her to shape NKBA's global and domestic strategy. We discuss her path from Perlick Corporation to NKBA, her role in steering the KBIS trade show, and her vision for amplifying the association's influence across the kitchen and bath industry.

SEO professionals face unprecedented change as AI transforms search discovery. Aimee Jurenka from SEO Sustainable brings enterprise-level expertise in navigating algorithmic shifts while maintaining sustainable growth strategies. The discussion covers embracing industry transformation as competitive advantage and leveraging SEO's foundational adaptability principles to thrive during periods of rapid technological evolution.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, we are joined by Jenn Thatcher, founder of Zebra, a non-toxic and freedom-loving brand. Jenn shares her journey from discovering the harmful ingredients in supposedly natural products to creating Zebra after her son's rare brain tumor diagnosis. She talks about the importance of transparency in product ingredients, her commitment to avoiding Chinese-sourced materials, and the brand's dedication to black-and-white values derived from the Bible and the Constitution. Jenn also discusses the challenges of being a small brand in a big market, the misleading marketing practices of major brands, and how Zebra stands out by meticulously sourcing safe and effective ingredients.IG: https://www.instagram.com/zebra.usa/IG: https://www.instagram.com/jennthatchercollection/Website: www.yayzebra.com use code GSDNATION00:00 Intro00:02 Meet Jenn Thatcher: Founder of Zebra00:30 The Birth of Zebra: A Personal Journey00:53 Zebra's Unique Philosophy and Products02:44 The Story Behind Zebra's Name09:20 Challenges and Triumphs14:53 Importance of Clean Ingredients16:47 Marketing and Misconceptions17:42 Reflections on Entrepreneurship24:05 Closing Thoughts

John continues his chat with Austin Armstrong. They discuss the evolving role of AI in education and business, strategies for integrating AI into your workflow, the upcoming AI Marketing World Conference, and the AI tools Austin recommends. In Part 1, Austin shared his journey from MySpace to building Syllaby, an AI startup that helps content creators, entrepreneurs, and business leaders create and share content faster and easier. Listen to this episode to learn more: [00:00] - Recap of Part 1 [01:24] - AI Marketing World Conference [04:21] - Julia McCoy at the conference [05:08] - Who the conference is for [06:00] - How AI is changing education and student cheating [10:03] - Why teachers should focus on critical thinking [11:57] - AI tool recommendations [15:39] - Austin's definition of success [16:01] - Top daily habit [18:57] - Austin's upcoming book, Virality [20:18] - Traits of a great leader [20:53] - Best way to connect with Austin [24:39] - Book recommendations [25:25] - Closing thoughts NOTABLE QUOTES: “If you set out to accomplish something, or have a set desire or outcome, and you achieve that, that's a success.” “It's getting easier and easier to cheat, and I think the most important thing that teachers can do is to know that this is happening and adjust to critical thinking.” “The problem is that critical thinking is not taught in school, because the school system does not want critical thinkers. They want robots.” “If you're going to embrace AI in the school system, you have to allow and enforce critical thinking.” “Lead by example. That's always been a core belief of mine, that I'm not just going to bark orders at you. Anything that I tell you to do is based on something that I've previously done or have experience with first.” “Don't be a content creator. Be a business owner who creates content.” BOOKS MENTIONED: Buy Back Your Time: Get Unstuck, Reclaim Your Freedom, and Build Your Empire by Dan Martell (https://a.co/d/hgFEgso) The Alchemist by Paulo Coelho (https://a.co/d/4Q9XT6C) AI TOOLS: ChatGPT (https://openai.com/ ) Claude (https://www.anthropic.com/claude ) Grok (https://grok.com/) Copilot (https://copilot.microsoft.com/chats/kyux5V4Rhz2VTzzW7AcRT ) LLaMA (https://www.llama.com/ ) Futurepedia.io (https://www.futurepedia.io/ ) FutureTools.io (https://www.futuretools.io/ ) There's An AI for That (https://theresanaiforthat.com/ ) Product Hunt (http://producthunt.com )  G2 (http://g2.com ) USEFUL RESOURCES: https://austinarmstrong.ai/ https://syllaby.io/ https://aimarketingworld.co/ https://www.linkedin.com/in/austinarmstrong90/ https://www.linkedin.com/company/trysyllaby/ https://www.facebook.com/Owwstin/ https://www.facebook.com/trysyllaby https://x.com/trySyllaby https://www.youtube.com/@syllaby https://www.tiktok.com/@syllaby.ai CONNECT WITH JOHN Website - https://iamjohnhulen.com    LinkedIn - https://www.linkedin.com/in/johnhulen Instagram - https://www.instagram.com/johnhulen    Facebook - https://www.facebook.com/johnhulen    X - https://x.com/johnhulen    YouTube - https://www.youtube.com/channel/UCLX_NchE8lisC4NL2GciIWA    EPISODE CREDITS Intro and Outro music provided by Jeff Scheetz - https://jeffscheetz.com/ 

In this milestone episode of The MindShare Podcast, host David Greenspan dives into the collapse of iPro Realty and what it means for REALTORS® across Ontario. With nearly $10M missing from trust accounts and RECO under fire for failing to act, this episode unpacks the hard truths about accountability, housing affordability, and why discipline and process matter more than ever.David shares fresh housing market data, explains the real meaning of “core housing need,” and lays out a step-by-step framework to help agents stay focused and resilient in uncertain times. This episode is both a wake-up call and a roadmap: when systems fail, your process is your edge.Key Topics Covered:iPro Realty's collapse and RECO's delayed accountabilityCanada's housing reality: affordability, supply, and policyCore housing need and the skyrocketing price-to-income ratiosWhy process beats panic: building resilience with daily disciplineAction Steps:Demand transparency and accountability from boards and regulators.Use real data in client conversations — not just headlines.Educate your database about affordability realities.Build your daily process: 3 non-negotiables, time-blocking, and weekly reviews.Sponsors:KiTS Keep in Touch Systems – CRM + marketing automation for REALTORS®REM Real Estate Magazine – Canada's trusted real estate news sourceREVEL Realty Inc. – Bold marketing, culture-first brokerage innovationDon't Forget:Download the free 7 Ways to Communicate eBook at MindShare101.com/freeBook Your Ticket for The MindShare Mastermind

Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

Have you ever launched a marketing campaign only to hear crickets? Or struggled to explain what makes your company different—despite having a great product or service? A well-researched positioning strategy aligns your messaging with what your audience actually cares about, while carving out a clear space in their minds that sets you apart from the competition. To learn a five-part framework for developing a winning positioning strategy, I interview Jackie Hermes.Guest: Jackie Hermes | Show Notes: socialmediaexaminer.com/681Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chandler Bolt is the founder and CEO of Self-Publishing.com, helping people write books that grow their businesses. He's a Forbes 30 Under 30 recipient who dropped out of college and scaled his company from zero to over $75 million, publishing 2-5 books daily with over 7,000 books published to date.Connect with Chandler:Instagram: @realchandlerboltWant To Quit Your Job In The Next 6-18 Months Through Buying Commercial Real Estate & Small Businesses?

In this episode of The Contractor Fight, Tom breaks down real contractor truck wraps submitted by fighters just like you. He exposes the good, the bad, and the downright embarrassing mistakes contractors make when they slap their name on a vehicle.You'll hear:Why your truck is a moving billboard (and how most of you waste it)Tom's 5-point checklist for evaluating a wrap designReal-life examples of what works and what fails at 60mphHow your wrap, website, and branding must all connect

Want more customers? You need better customer acquisition strategies — ones that actually work in today's marketplace. Too many brands still take a passive “build it and they will come” approach, but today's consumers — especially those from underrepresented and underserved communities — don't show up where they haven't been invited. In this episode, Sonia Thompson, inclusive marketing strategist and host of Inclusion & Marketing, shares 20 proven customer acquisition strategies you can use to win more customers now. Organized into five key pillars — Visibility, Belonging, Experience, Voice, and Conversion — you'll hear real-world examples from brands like NYX, Mastercard, Toyota, and Ralph Lauren. Whether you're a marketing leader at a Fortune 100 company or an entrepreneur building your customer base, this episode is your playbook for attracting, converting, and keeping more of the people you want to serve. Stop waiting for customers to find you. Start inviting them in. Get the Inclusion & Marketing Newsletter - www.inclusionandmarketing.com/newsletter This is the 2nd episode in "The New Rules of Customer Acquisition" series. Listen to the first episode here: https://inclusionandmarketing.com/the-1-customer-acquisition-rule-to-boost-conversions-and-maximize-roi/

Today we are doing a deep dive into using AI and AI-SEO marketing as an RUNetwork workshop! We are joined by Co-Host and past guest Anna (Tauzin) Naeve, an independent fractional CMO and the owner of Sweet Treats Bakery. Our guests today are Kelsey Verdier, VP of Marketing at Marqii, as well as Claudia Tomina, CEO and Founder of Reputation ARM. Join RULibrary: www.restaurantunstoppable.com/RULibrary Join RULive: www.restaurantunstoppable.com/live Set Up your RUEvolve 1:1: www.restaurantunstoppable.com/evolve Subscribe on YouTube: https://youtube.com/restaurantunstoppable Subscribe to our email newsletter: https://www.restaurantunstoppable.com/ Today's sponsors: Meez: Are you a chef, owner, operator, or manage recipes in professional kitchens? meez is built just for you. Organize, share, prep, and scale recipes like never before. Plus, engineer your menu in real-time and get accurate food costs. Sign up for free today and get 2 FREE months of invoice processing as a listener of the Restaurant Unstoppable Podcast. Visit getmeez.com/unstoppable to learn more. Restaurant Systems Pro - Join the 60-day Restaurant Systems Pro FREE TRAINING. This is something that has never been done before. This 60-day event is at no cost to you, but it is not for everyone. Fred Langley, CEO of Restaurant Systems Pro, will lead a group of restaurateurs through the Restaurant Systems Pro software and set up the systems for your restaurant. During the 60 days, Fred will walk you through the Restaurant Systems Pro Process and help you crush the following goals: Recipe Costing Cards; Guidance in your books for accounting; Cash controls; Sales Forecasting(With Accuracy); Checklists; Budgeting for the entire year; Scheduling for profit; More butts in seats and more… Click Here to learn more.  Let's make 2025 the year your restaurant thrives. Guest contact info:  Conect with Marqii here Connect with Reputation ARM here Kelsey on LinkedIn Claudia on LinkedIn Anna on LinkedIn Thanks for listening! Rate the podcast, subscribe, and share! 

After an amazing DP/cinematographer has an unfortunate schedule change, Matt & Oren whip up a discussion about social media and listener notes about their websites. And Matt talks about how his LinkedIn post got noticed. And there's a surprising little twist that might make some listeners uneasy.Later, they dig into a listener question. And that leads to some banter about the must haves when you're shooting a commercial on spec. And Matt decodes a list of items that make a compelling spec, especially when you write it yourself.Matt's Endorsement: Fog machines are inexpensive right now.Oren's Endorsement: You can Google how long trailers are before a movie plays. Hosted on Acast. See acast.com/privacy for more information.

Now on Spotify Video! Are you struggling to move up in your career, get noticed in the workplace, or find the right opportunities for success? Without influence, professionals risk being overlooked and stuck in their careers, no matter how hard they work. In this episode, presented by MasterClass, Hala Taha reveals how to build influence at work and accelerate career development. You'll hear insights from experts like Chris Voss, Tori Dunlap, and Ken Coleman on becoming memorable and indispensable in the workplace. In this episode, Hala will discuss: (00:00) Introduction (01:38) How to Stand Out from Day One in the Workplace (06:03) Building Confidence and Likeability at Work (15:43) Communicating Like a Leader for Success (24:32) Embracing Feedback for Career Development (27:14) Knowing When and Where to Move in Your Career MasterClass offers a world-class online learning experience with unlimited access to thousands of bite-sized lessons designed to sharpen your career, leadership skills, and more. Discover how corporate America's most powerful executives really rise to the top in a new series on MasterClass: The Power Playbook: How to Win at Work by Stanford Professor, Jeffrey Pfeffer. Sign up today and get an additional 15% off any annual membership at MasterClass.com/PROFITING.  Sponsored By: MasterClass: Get an additional 15% off any annual membership at MasterClass.com/PROFITING⁠ Resources Mentioned: YAP E305 with Patrick Lencioni: youngandprofiting.co/WorkingGeniuses  YAP E245 with Tori Dunlap: youngandprofiting.co/FinancialFreedom  YAP E164 with Stacey Vanek Smith: youngandprofiting.co/MachiavelliWorkplace  YAP E194 with Michelle Lederman: youngandprofiting.co/GrowUrInfluence  YAP E321 with Yasir Khan: youngandprofiting.co/SpeakLikeCEO  YAP E330 with Matt Abrahams: youngandprofiting.co/SpontaneousSpeaking  YAP Live with Derrick Kinney: youngandprofiting.co/GoodMoneyRevolution  YAP E144 with Chris Voss: youngandprofiting.co/AdvancedNegotiation  YAP E227 with Kim Scott: youngandprofiting.co/RadicalCandor  YAP E90 with Tim Salau: youngandprofiting.co/AmericanDream  YAP E296 with Ken Coleman: youngandprofiting.co/ClearYourPurpose  YAP E174 with Julie Solomon: youngandprofiting.co/GrowYourBrand  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Disclaimer: This episode is a paid partnership with MasterClass. Sponsored content helps support our podcast and continue bringing valuable insights to our audience. Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Business Ideas, Growth Hacks, Money Management, Career Podcast