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2 episodes with understanding human behavior
2 episodes with understanding human behavior
3 episodes with understanding human behavior
2 episodes with understanding human behavior
2 episodes with understanding human behavior
In this engaging podcast conversation, Ryan Kassim and Farshad Sarrafi, delve into personal journeys of growth, fitness, and the exploration of human behavior. They discuss the importance of identity, values, and the impact of personal experiences on one's development.The conversation also touches on the significance of emotional responsibility and the various avenues for inner work, emphasizing the need for self-awareness and understanding in navigating life's challenges. In this conversation, the speakers delve into the importance of emotional awareness, radical accountability, and the role of curiosity in fostering meaningful connections. They explore cultural identity and personal growth, discussing how these experiences shape their perspectives. The dialogue also touches on navigating family dynamics and emotional maturity, emphasizing acceptance and understanding. Finally, they reflect on pivotal moments that catalyze change and the significance of emotional resilience in overcoming life's challenges.Podcast Links:Please leave a 5 star review wherever you listen to this podcast :)If you are interested in 1:1 online coaching, you can apply here: https://bodybyryan.com/coaching/Use my FREE Calorie Calculator: bodybyryan.com/calculatorFat Loss Made Easy Facebook Group:https://www.facebook.com/groups/1701659280174513/Follow me on Instagram: https://www.instagram.com/bodybyryanfitness/Follow me on TikTok: https://www.tiktok.com/@ryankassim?lang=engFollow me on X: https://x.com/Ryan_KassimSubscribe to my YouTube Channel:https://www.youtube.com/ryankassimlifeisgood20% off Legion Supplements - Use code: BodyByRyanhttps://legionathletics.rfrl.co/542mpChapters00:00 Introduction and Podcast Dynamics03:05 Journey into Fitness and Personal Growth06:01 Understanding Human Behavior and Identity09:05 The Impact of Personal Experiences on Growth11:57 Values, Morals, and Personal Evolution14:56 Exploring Inner Work and Emotional Responsibility25:02 Emotional Awareness and Radical Accountability30:00 Curiosity as a Tool for Connection36:04 Cultural Identity and Personal Growth40:01 Navigating Family Dynamics and Emotional Maturity44:54 Catalysts for Change and Emotional Resilience
In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by John Donnelly, Chief Revenue Officer at Qumulo. The discussion dives into John's extensive career in sales, his lessons learned, and the evolution of selling enterprise software. Key points include the importance of listening, selling value over features, and the critical role of discovery in the sales process. The conversation also covers the impact of AI on sales operations, specifically in automating BDR functions and optimizing sales activities. They highlight the shift towards AI-driven tools to enhance productivity, personalize customer interactions, and gain real-time insights. The episode wraps up with insights into John's current role at Qumulo and their innovative approach to handling unstructured data in the cloud.ADDITIONAL RESOURCESLearn more about John Donnelly and his company through the links below.https://www.linkedin.com/in/jkdhale/https://www.linkedin.com/company/qumulo/Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0Check out John McMahon's book, The Qualified Sales Leader: https://www.amazon.com/Qualified-Sales-Leader-Proven-Lessons/dp/0578895064/HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:01:43] Lessons from Early Career Experiences[00:06:10] The Importance of Listening in Sales[00:06:49] Challenges in Selling Enterprise Software[00:08:06] Balancing Features and Value in Sales[00:08:51] Building Strong Champions in Sales[00:11:35] Effective Sales Presentations and Discovery[00:22:15] Creating Urgency in the Sales Process[00:33:02] Understanding Human Behavior in Sales[00:34:46] The Importance of Knowledge and Skills[00:38:05] Identifying and Targeting Ideal Customer Profiles (ICPs)[00:47:25] The Role of AI in Modern Sales[00:51:02] The Future of Sales and AI Integration[00:58:59] New Opportunities and Challenges in Storage SolutionsHIGHLIGHT QUOTES[00:12:14] "Sales is not a box-checking process."[00:19:21] "Make it outside in, no matter where you are in the sales process. You have to first make it all about the person you're presenting to before you earn the right to make it all about you."[00:30:46] "People rarely argue with their own conclusions."[00:57:59] "If you're a seller, embrace the technology that's coming at you."[00:58:36] "The power of a personal relationship is going to become even greater in the future."[01:02:26] "If you follow the playbook, you will make money. You will get rich off of this.
In this episode, Michael Rearden explores the complex nature of human behavior and social connection. Michael discusses how being social creatures influences our actions, emotions, and relationships. From the psychology of group dynamics to the role of community in personal growth, this conversation provides insights into how we navigate the world through our interactions with others. Learn how to harness the power of social connections for greater fulfillment, success, and well-being.#SocialCreatures #HumanBehavior #SocialConnection #PersonalGrowth #GroupDynamics #MindsetMatters #LifeCoaching #CommunityBuilding #CoachingInSession #SocialPsychologySend us a MessageSupport the showWebsite: www.Revenconcepts.comEmail: Coachinginsession@gmail.com Don't forget to subscribe, leave a review, and share the podcast with others who would benefit from it!
About the Episode:Jonathan Goodman is the creator of the Personal Trainer Development Center ($35M+ rev) and host of the popular Obvious Choice podcast, a top podcast for coaches, entrepreneurs, and small business owners.Jonathan's been featured in most major business and fitness publications including Men's Health, Forbes, Entrepreneur, Robb Report, Inc., and many more. Over 200,000 coaches and small business owners in more than 120 countries have purchased business development materials from him.In this episode of "Uploading...," Jonathan shares insights from his journey of building a multimillion-dollar fitness business through strategic content creation. He discusses key concepts like understanding audience needs, developing scalable systems, and focusing on meaningful metrics for long-term success.Today, we'll cover:- Jonathan's transformative journey from personal trainer to successful online entrepreneur- The key principles for creating impactful, business-focused content that resonates with your audience- How to develop a range of offerings that serve your audience at different stages of their journey- Adopting a balanced, seasonal approach to work and life for long-term success and fulfillment- Powerful, timeless lessons from Jonathan's new book, The Obvious Choice, on mastering the game of business and lifeWhat You'll Learn1. Content Creation and Business Success2. Understanding Human Behavior vs Chasing Trends3. Goodhart's Law and Social Media Metrics4. Jonathan's Life and Business Philosophy5. Business Structure and Offerings6. Client Management and Online Income Growth7. Viral Content vs Content that ConvertsTimestamps00:00 From working as a personal trainer to a $7M per year business04:20 Jonathan's new book, The Obvious Choice; the parade problem07:01 First steps to start growing an audience online13:34 Personal Trainer Development Center's first online course14:57 How to create a scalable system and avoid the trap of false economies19:57 Thinking of content as a long-term savings account24:11 Goodhart's law: when the metric becomes the goal, it ceases to be a good metric28:00 Building businesses in seasons; balancing personal life and work33:12 The four arms of Jonathan's business36:53 Broader community vs high ticket offers; choosing customers wiselyLikes vs Business Impact: “It's easy to be rich with likes and poor with dollars because what feeds the ego is what's bad for the wallet… I have lots of posts that have 10, 20, 30, 40, 100,000 likes. I also have posts that have less than a thousand likes. And I can tell you that the posts with less than a thousand likes drive more business than the posts with 30 or 40,000. Now, does that mean that neither is valuable? I believe that we need three types of content. I believe that we need viral, value, and depth-based content.” — Jonathan Goodman, 00:25:59 → 00:27:08Content as a Savings Account: “Most of the time, everything that's working for you will be bubbling underneath the surface, invisible to the eye. You don't know when that inflection point is going to hit… You have to think of content as a savings account and you have to think of content as a way to primarily nurture and convert people and leads that are generated elsewhere.” — Jonathan Goodman, 00:21:10 → 00:21:56Show notes powered by Castmagic---Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Follow us for content, clips, giveaways, & updates!Castmagic InstagramCastmagic TwitterCastmagic LinkedIn ---Blaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of CastmagicJonathan Goodman - Founder of Personal Trainer Development Center
Embark on a journey of self-discovery in this enlightening episode of 'Biohack Your Best Life,' where we explore the intricate relationship between body language and the human mind.Throughout the episode, practical examples illustrate how body language can betray hidden emotions. From poker players maintaining a stoic face while their feet reveal excitement to individuals unconsciously touching their necks during stressful conversations, these cues offer a window into the mind.-------------------------------------------------------------------------------------------------------------------------------------------------------⏱️⏱️VIDEO CHAPTERS⏱️⏱️00:00:00 - Understanding Body Language and Subconscious Signals00:12:46 - Reading Facial Expressions and Emotional Cues00:25:29 - Decoding Gestures: Hands, Feet, and Posture00:38:26 - The Science of Microexpressions and Eye Movements00:51:03 - Building Trust Through Honest Communication01:03:42 - Avoiding Scams: Recognizing Red Flags Online----------------------------------------------------------------------------------------------------------------------------------------------------------Website: https://www.elisabethcarson.com/IG: https://www.instagram.com/elisabethicarson/FB :https://www.facebook.com/iamelisabethcarsonX: @Lis_CarsonTikTok: @elisabethcarsonofficialThe Recipe to Elevated Consciousness by Elisabeth Carson https://amzn.to/3JWRs7XThe Mother Earth Effect https://amzn.to/3EKWKCNThe Mother Earth Effect Volume 2https://www.amazon.com/dp/B0DLSWZ5L7?ref_=cm_sw_r_cp_ud_dp_V75WTHWSGJ24Z383GYZH_2&starsLeft=1&skipTwisterOG=1Peptideshttps://www.limitlesslifenootropics.com/4BK Grounding products https://bit.ly/3RJt6SvLifewave patcheshttps://lifewave.com/EHoekstraViome Supplements https://viomehq.sjv.io/Wq2ErA30 Day Free Trial 4biddenknowledge TV - http://4BK.TV USE COUPON CODE 30DAYSFREESupport the show
Welcome to episode #965 of Six Pixels of Separation - The ThinkersOne Podcast. Tom Asacker has been challenging my thinking for years, ever since we first connected in the mid-2000s when his book, A Clear Eye For Branding, offered a fresh perspective on marketing and branding. Over the years, Tom has continued to push boundaries, diving into the intersection of belief, behavior, and what truly drives us. His latest book, Unwinding Want - Using Your Mind To Escape Your Thoughts, is a natural progression of his work, building on the insights he explored in earlier books like The Business Of Belief, Sandbox Wisdom, I Am Keats, and Your Brain On Story. In this conversation, Tom and I delved deep into the paradox of desire - how what we think we want often reflects our conditioning rather than our true selves. We discussed how marketers manipulate emotions, the societal constructs that shape our decisions, and the role of personal agency in breaking free from unconscious patterns. Tom shares profound insights about the human experience, such as how recognizing our conditioning can help us make more authentic choices and how the pursuit of comfort can sometimes rob us of meaningful experiences. He also touched on how AI mimics the human mind's patterns, creating an eerie reflection of our own thought loops. What I've always appreciated about Tom is his ability to merge intellectual rigor with practical wisdom, challenging us to reexamine not just what we want but why we want it. If you've ever found yourself questioning whether the life you're living is truly your own, this episode - and Tom's work - might just give you the tools to find out. This is a great discussion to kick off 2025 (Happy New Year!). Enjoy the conversation! Running time: 1:12:22. Hello from beautiful Montreal. Listen and subscribe over at Apple Podcasts. Listen and subscribe over at Spotify. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. Check out ThinkersOne. or you can connect on LinkedIn. ...or on Twitter. Here is my conversation with Tom Asacker. Unwinding Want - Using Your Mind To Escape Your Thoughts. A Clear Eye For Branding. The Business Of Belief. Sandbox Wisdom. I Am Keats. Your Brain On Story. Check out Tom's amazing Substack. Follow Tom on LinkedIn. This week's music: David Usher 'St. Lawrence River'. Chapters: (00:00) - Exploring the Intersection of Marketing and Psychology. (02:51) - The Insight Behind Unwinding Want. (06:00) - Understanding Human Behavior and Conditioning. (09:00) - The Role of Marketing in Shaping Desires. (12:00) - Artificial Intelligence and Emotional Connection. (14:53) - The Limitations of AI in Guiding Human Life. (18:07) - The Impact of Conditioning on Life Choices. (20:51) - Navigating the Pursuit of Authenticity. (23:55) - The Influence of Society on Personal Desires. (27:08) - The Future of Human Connection and AI. (29:59) - Reflections on Scarcity and Abundance in Society. (37:20) - Exploring Reality and Perception. (40:09) - The Concept of Moloch and Its Implications. (44:13) - The Divisive Nature of Beliefs. (49:52) - Navigating Systemic Challenges and Personal Agency. (53:58) - The Role of Nonconformity in Personal Growth. (59:49) - Understanding the Marketplace of Wants. (01:03:02) - The Importance of Relationships in Life. (01:06:50) - Embracing Change and Curiosity.
Addressing Mental Health, Fear, and Connection: A Conversation with David Amerland In this episode of Suicide Zen Forgiveness, the host introduces the podcast's mission to break the silence, stigma, and shame surrounding suicide and mental health. The first guest of the new series, David Amerland, joins the conversation to provide insights on knowledge, human behavior, and the impact of connections. Amerland discusses the heightened fear and anger in the modern world, exacerbated by real-time information and social media, and offers strategies for maintaining stability and hope. The discussion also covers the importance of kindness, community, and how to handle feelings of helplessness in times of crisis. 00:00 Introduction to Suicide Zen Forgiveness 01:17 Meet David Amerland 02:10 David's Insight on Intelligence and Knowledge 04:27 Understanding Human Behavior and History 05:38 Navigating Modern Challenges 12:24 The Role of Technology and Media 27:07 Coping with Natural Disasters and Fear 33:00 Conclusion and Next Steps BIO David Amerland is an author and expert in business, marketing, and search, having written over a dozen books, including "The Tribe That Discovered Trust" and the best-selling "Google Semantic Search." He is known for providing insights on SEO, business strategies, and marketing through his blog and social media. His latest Book Intentional is ground breaking. Site and Socials Twitter LinkedIn Medium YouTube Instagram The Sniper Mind RSS Feed
Addressing Mental Health, Fear, and Connection: A Conversation with David Amerland In this episode of Suicide Zen Forgiveness, the host introduces the podcast's mission to break the silence, stigma, and shame surrounding suicide and mental health. The first guest of the new series, David Amerland, joins the conversation to provide insights on knowledge, human behavior, and the impact of connections. Amerland discusses the heightened fear and anger in the modern world, exacerbated by real-time information and social media, and offers strategies for maintaining stability and hope. The discussion also covers the importance of kindness, community, and how to handle feelings of helplessness in times of crisis. 00:00 Introduction to Suicide Zen Forgiveness 01:17 Meet David Amerland 02:10 David's Insight on Intelligence and Knowledge 04:27 Understanding Human Behavior and History 05:38 Navigating Modern Challenges 12:24 The Role of Technology and Media 27:07 Coping with Natural Disasters and Fear 33:00 Conclusion and Next Steps BIO David Amerland is an author and expert in business, marketing, and search, having written over a dozen books, including "The Tribe That Discovered Trust" and the best-selling "Google Semantic Search." He is known for providing insights on SEO, business strategies, and marketing through his blog and social media. His latest Book Intentional is ground breaking. Site and Socials Twitter LinkedIn Medium YouTube Instagram The Sniper Mind RSS Feed
Welcome to the Social-Engineer Podcast: The Human Element Series. Today is our 2024 year-end wrap up, where we'll revisit some of the biggest stories of the past year as well as talk about some of our company's highlights. [Dec 9, 2024] 00:00 - Intro 00:17 - Intro Links - Social-Engineer.com - http://www.social-engineer.com/ - Managed Voice Phishing - https://www.social-engineer.com/services/vishing-service/ - Managed Email Phishing - https://www.social-engineer.com/services/se-phishing-service/ - Adversarial Simulations - https://www.social-engineer.com/services/social-engineering-penetration-test/ - Social-Engineer channel on SLACK - https://social-engineering-hq.slack.com/ssb - CLUTCH - http://www.pro-rock.com/ - innocentlivesfoundation.org - http://www.innocentlivesfoundation.org/ 02:31 - This Years' Stories 07:05 - The SE Podcast Recap - Ep. 253 - Understanding Human Behavior with Dr David Matsumoto - Artificial Intelligence and Deep Fake | Managed Services | Social-Engineer, LLC - Ep. 260 - Suffering Through a Romance Scam with Nadja El Fertasi 10:53 - Company Highlights - The Human Behavior Conference Recap Video 12:27 - Wrap Up & Outro - www.social-engineer.com - www.innocentlivesfoundation.org
Chapter 1:Summary of Surrounded by Idiots"Surrounded by Idiots," authored by Thomas Erikson, presents a model for understanding human behavior based on personality types. The book categorizes people into four primary types, represented by colors: Red, Yellow, Green, and Blue. Each color corresponds to specific traits and communication styles:1. Red (Dominant) - Often seen as assertive and competitive, Reds want to take control and may come off as aggressive. They are goal-oriented and can be decisive but might struggle with collaboration and patience.2. Yellow (Influential) - Yellows are sociable, enthusiastic, and persuasive. They thrive on interaction and motivation but can be disorganized and inattentive to detail. Their positivity can sometimes mask their inability to handle criticism.3. Green (Stable) - Greens are calm, caring, and team-oriented. They value harmony and are excellent listeners, but they may avoid conflict and resist change. Their preference for stability can sometimes lead to indecisiveness.4. Blue (Conscientious) - Blues are detail-oriented, analytical, and systematic. They appreciate structure and reliability but can appear rigid or overly critical. Their focus on accuracy can make it hard for them to adapt quickly.Erikson emphasizes that understanding these personality types can improve communication, teamwork, and relationships, whether in the workplace or personal life. The book provides insights into how to recognize these traits in others and adapt one's approach to foster better interactions.Overall, "Surrounded by Idiots" serves as a guide to navigating social dynamics by leveraging an understanding of different personality styles, ultimately aiming to reduce frustration and increase effective communication.Chapter 2:The Theme of Surrounded by Idiots"Surrounded by Idiots" by Thomas Erikson is a popular book that explores human behavior and communication through the lens of personality types. While the book is not a narrative story with a typical plot, it presents key concepts and ideas that can be broken down into important components. Here are some of the key plot points, character development themes, and ideas presented in the book. Key Concepts (Plot Points):1. Personality Types Framework:- The book introduces a model based on four color-coded personality types: Red (Dominant), Yellow (Influential), Green (Stable), and Blue (Conscientious). Each type has distinct traits, strengths, and weaknesses.2. Interactions and Misunderstandings:- Erikson illustrates how different personality types interact and how misunderstandings can arise from these differences. He uses real-life examples and anecdotes to highlight how conflict can emerge in personal and professional settings.3. Self-Reflection and Growth:- Readers are encouraged to reflect on their own personality types and those of others. This understanding can lead to better communication, improved relationships, and more effective teamwork.4. Adaptation and Flexibility:- The book underscores the importance of being able to adapt one's communication style to meet the needs of different personality types, promoting empathy and collaboration. Character Development (Personality Types):1. Red (Dominant):- Characterized by assertiveness and a results-driven approach, Reds can be perceived as aggressive. Understanding their motivations can lead to more productive interactions.2. Yellow (Influential):- Yellows are social, enthusiastic, and creative. They thrive on interaction and can sometimes be disorganized. Recognizing their strengths can help harness their potential in group settings.3. Green (Stable):- Greens are calm, patient, and good listeners. They may avoid conflict but can struggle with making decisions. Their...
Send us a textIn this raw and unfiltered "Members Only" episode, Peaches and Aaron dive into the gritty world of stoicism, military heritage, and today's cancel culture. From the controversy around call signs like "P. Diddy" to how stoicism really fits into the life of a warrior, they break down the nuances that others avoid. Expect brutally honest opinions on celebrities like LeBron James and P. Diddy, mixed with hard-hitting takes on societal issues, military pride, and the importance of stepping up when it matters most. This episode isn't for the faint of heart—join us as we explore why some things need to be said, no matter who gets uncomfortable.Chapters00:00 Welcome to Members Only02:47 Safety and Preparedness05:52 Celebrity Accountability and Moral Standards09:02 Call Signs and Military Culture11:58 The Complexity of Support and Morality in Sports14:54 Situational Awareness and Readiness20:57 The Importance of Community Response23:52 Understanding Human Behavior in Emergencies29:49 Stoicism and Violence36:00 The Nature of Violence and Self-DefenseSupport the showJoin this channel to get access to perks:https://www.youtube.com/channel/UC9aFBBZoBcQk8UUN_pO7nDA/joinBuzzsprout Subscription page: https://www.buzzsprout.com/680894/subscribeCollabs:Ones Ready - OnesReady.com 18A Fitness - Promo Code: 1ReadyATACLete - Follow the URL (no promo code): ATACLeteCardoMax - Promo Code: ONESREADYHoist - Promo Code: ONESREADYS4FE-D - Promo Code: ONESREADYDanger Close Apparel - Promo Code: ONESREADYKill Cliff - Promo Code: PODCASTKC20The content provided is for informationa...
In this enlightening conversation, Dr. Kristin Neff, a pioneer in the field of self-compassion, joins us on Radically Loved to discuss the importance of being kind to oneself, the difference between self-compassion and self-esteem, and how to practice self-compassion in daily life. She shares her personal journey that led her to study self-compassion, the role of context in understanding behaviors, and the significance of community support. The discussion emphasizes that self-compassion is not about complacency but rather about fostering growth and resilience through kindness and understanding. Three reasons to listen to the whole podcast: 1. Learn how self-compassion is about how we show up for ourselves in the face of emotional or mental pain. 2. Discover why self-compassion is not about condoning harmful behavior, but about understanding the complex web of contexts and conditions that influence our actions. 3. Be reminded that being kind to ourselves is a lifelong practice, and it starts with treating ourselves as we would treat a good friend. Timestamps (00:00:00) Introduction to Dr. Kristin Neff (00:04:10) Defining Self-Compassion (00:07:02) Dr. Neff's Personal Journey and the Power of Self-Compassion (00:09:54) Compassion for Others and Understanding Human Behavior (00:16:23) The Role of Self-Compassion in Preventing and Recovering from Burnout (00:18:57) Cultivating Self-Compassion: Practical Advice for Daily Life (00:29:57) The Lifelong Practice of Being Kind to Ourselves (00:34:07) The Self-Compassion Community and 'Mindful Self-Compassion for Burnout' (00:37:30) Conclusion and Call to Action Resources: Website: https://self-compassion.org/ Instagram: https://www.instagram.com/NeffSelfCompassion/ Facebook: https://www.facebook.com/selfcompassion Twitter: https://twitter.com/self_compassion Free self-compassion test: https://self-compassion.org/self-compassion-test/ Books: https://self-compassion.org/books-by-kristin-neff/ Enjoy the Podcast? Love to give us 5 stars? Help us reach more people and make them feel loved. A simple way is to share what you've learned today on social media. Don't forget to follow and message us on these platforms! Instagram: https://www.instagram.com/rosieacosta/ Twitter: https::twitter.com/rosieacosta Facebook: https://www.facebook.com/radicallylovedrosie TikTok: https://www.tiktok.com/@itsrosieacosta Website: https://www.radicallyloved.com/ Get You Are Radically Loved the book: https://www.radicallyloved.com/book Try Headspace for 30 days free! use code: ROSIE30 www.headspace.com Sign up for 'The Mindful Love Hub' on Substack: https://radicallyloved.substack.com?utm_source=navbar&utm_medium=web&r=2t314w Create a daily meditation ritual in just seven days! Download BUILD YOUR DAILY MEDITATION RITUAL and other freebies at https://www.radicallyloved.com/free-stuff! Connect with Tessa Tovar: Website: https://tessatovar.com/ Instagram: https://www.instagram.com/tessamarietovar/ YouTube: https://www.youtube.com/channel/UCHMYm-7kNZfulgaiCi2w8Cw Book of Poetry for Savasana: https://www.amazon.com/Dark-Moon-Book-Poetry-Savasana/dp/1731243588
Join Joe McDonald as he expands on the Big Book of Alcoholics Anonymous, diving into the principles of love and tolerance in Steps 10 & 11 AA. In this session, Joe explores the importance of loving people and tolerating the symptoms of their malady, encouraging us to separate human behavior from the person. “Love the people, tolerate the symptoms of their malady. Just as I hope you will do the same for me when the roles are reversed because it's going to take a little tolerance to take me from time to time. I can assure you, ask anyone who knows me well.”Joe emphasizes the need for love and tolerance as part of the code we live by in recovery, highlighting how this mindset helps us cease fighting anything or anyone, even alcohol. This session underscores the importance of mutual support and understanding on the journey to recovery.Join us as Joe McDonald reads and expands on the Big Book of Alcoholics Anonymous, offering deeper understanding and practical advice for those on their recovery journey. For more content, please like, comment, and share. Also, join us live every Thursday night at 7 p.m. Arizona time for the full step experience on our YouTube channel.Join us for more inspiring recovery stories and transformative insights.Check out our website at: www.positionofneutrality.orgYouTube:http://www.youtube.com/@positionofneutrality721Facebook: https://www.facebook.com/PositionOfNeutralitySpotify: https://open.spotify.com/show/3mGbAbcacTs83RhMsv6FmY?si=6531e7adfdbb480eRSS: Position of Neutrality | RSS.comTikTok: https://www.tiktok.com/@interactivestepexp?is_from_webapp=1&sender_device=pc#PositionOfNeutrality, #JoeMcDonald, #BrianReinhart, #WayneGiles, #EricReinhart, #DeniseMcDonald, #JoeTeaches, #Steps10And11AA, #BigBookAA, #LoveAndTolerance, #RecoveryJourney, #AddictionRecovery, #12Steps, #SpiritualAwakening, #InnerPeace, #Healing, #PersonalGrowth, #RecoveryCommunity, #Mindfulness, #Resilience, #OvercomingAddiction, #SpiritualPath, #RecoverySupport, #SobrietyJourney, #HelpingOthers, #AddictsRecovery, #FaithInRecovery, #NewBeginnings
Unveiling the Truth: Insights into Cyber Security Awareness and Phishing In a special crossover episode of Cyber Security Today and Hashtag Trending, host Jim Love discusses the biases and challenges in technology marketing research with guest David Shipley, head of Beauceron Security. The conversation examines the significance of security awareness, focusing on phishing simulations. Shipley shares insights from his research, emphasizing the optimal frequency of monthly phishing tests and the importance of reporting rates. The episode also covers the psychological aspects of cyber security, sustainability of gamification in training, and highlights the need for balancing training demands to avoid negative impacts of overtraining. Listeners are encouraged to reflect on the insights shared and respond with their thoughts on the program's format. 00:00 Introduction and Overview 00:15 The Problem with Technology Marketing Research 00:46 Bias in Research and Media 01:33 Importance of Objective Research 02:24 Introducing David Shipley and His Research 03:08 Understanding Human Behavior in Cybersecurity 05:38 Phishing Research and Findings 07:19 Effective Phishing Simulations 15:02 Insights from Phishing Data 22:14 The Importance of Reporting and Feedback 22:32 Multi-Channel Communication Strategies 23:53 Gamification and Personal Cyber Risk Scores 25:16 Behavioral Economics in Cybersecurity 27:07 The Impact of Intrinsic Motivation 29:22 The Role of Psychology in Cybersecurity 30:15 The Framing Effect and Security Perception 32:19 Optimism Bias and Security Awareness 35:00 The Dunning-Kruger Effect in Training 37:29 Anchoring Bias and Phishing Indicators 39:03 Key Takeaways and Final Thoughts
A Description of episode 132 of Outside The Studio with Tessa: This month on Outside the Studio, we welcome David Benedicktus RN/BSN (retired). David has a 40-year career as a mental health professional working in a variety of mental health settings and focusing on system integration, and patient education projects. In retirement he became a founding member of Complementary Medicine Practitioners of PNW. He organized wellness health promotion talks for the City of Vancouver WA, the local library system and patient support groups. He also became an instructor at Clark College in Vancouver, Washington, for ten years lecturing on the neuroscience of trauma and the relationship between trauma and adaptive lifestyle choices which can lead to chronic disease and addictions. He teaches courses on the Neuroscience of Healing and Resiliency, Preventing Cognitive Decline as You Age, Cannabis and Your Health and Psychedelic Assisted Therapy. Leaning on David's life experience and subject matter expertise, today's conversation explores the theme of inequality and the divide between the haves and the have-nots. It begins with Tessa sharing her childhood realization of the difference between those who have safety and those who are in danger due to war, poverty, and mental health issues. Her father, David Benedicktus, discusses his involvement in the civil rights movement and his work with marginalized communities, particularly the homeless. They discuss the importance of empathy and taking action to address social issues. The conversation also touches on the impact of poverty, and the role of neuroscience in understanding human behavior. Key Takeaways:1.The divide between the haves and the have-nots is a significant issue that affects society. Empathy and understanding are crucial in addressing social issues and helping marginalized communities.2. Poverty and homelessness are complex problems that require structural support and resources. Neuroscience can help us understand the factors that contribute to human behavior and the need for compassion. Cultivating compassion and empathy is essential for addressing the challenges faced by marginalized communities.3. Trauma plays a significant role in shaping individuals and communities, and trauma-informed approaches are crucial for providing effective support. Providing resources such as mental health services and affordable housing can make a significant difference in the lives of those in need. Timestamps(00:00:00) Introduction: Childhood Realization of Inequality(00:05:00) David's Work with Marginalized Communities(00:07:50) Apathy in Current Culture(00:19:23) The Importance of Caring for the Poor and Marginalized(00:24:31) The Impact of Poverty and the Need for Sensible Tax Reform(00:29:42) Understanding Human Behavior through Neuroscience(00:33:25) Cultivating Compassion and Empathy(00:37:35) The Sacred Pause: Creating Space for Reflection(00:45:46) Understanding the Impact of Trauma(00:59:40) Taking Action: Asking 'What Happened to Them?'(01:04:41) Getting Involved: Making a Difference Resources:Council for the Homeless: https://www.councilforthehomeless.org/prevention/celebrating-community-and-compassion-through-music/Podcast with Tara Brach and Father Gregory Boyle: https://www.youtube.com/live/4XYCD_Z8kSY?si=_kMuI-TDqISgI9MaPodcast What Now with Trevor Noah and Mayor Karen Bass: https://podcasts.apple.com/hr/podcast/mayor-karen-bass-predicts-los-angeles-future/id1710609544?i=1000639292695Adverse Childhood Experiences Sources:https://www.cdc.gov/vitalsigns/aces/index.htmlhttps://acestoohigh.com/ Connect with Tessa Tovar:Website: https://tessatovar.com/Instagram: https://www.instagram.com/tessamarietovar/YouTube: https://www.youtube.com/channel/UCHMYm-7kNZfulgaiCi2w8CwOutside the Studio Podcast: https://podcasts.apple.com/us/podcast/outside-the-studio-with-tessa-tovar/id1483077110 Book of Poetry for Savasana: https://www.amazon.com/Dark-Moon-Book-Poetry-Savasana/dp/1731243588
Much of the field of economics derives its theories from a subset of Adam Smith's philosophy found in the Wealth of Nations. But are economists overlooking other parts of Adam Smith's teachings that could explain more about human behavior and economics? Nobel-prize winning economist Vernon L. Smith is an emeritus professor of economics and law at Chapman University. His books like Rationality in Economics: Constructivist and Ecological Forms and Humanomics: Moral Sentiments and the Wealth of Nations for the Twenty-First Century explore how human behavior shapes economics.Vernon and Greg discuss the role Adam Smith's Theory of Moral Sentiments plays in understanding behavioral economics, Vernon's early supply and demand experiments, and how his work shaped the field of experimental economics. *unSILOed Podcast is produced by University FM.*Show Links:Recommended Resources:Adam Smith StoicismAlfred MarshallEdward ChamberlinMilton FriedmanKevin A McCabeCharles HoltBetsy HoffmanGuest Profile:Faculty Profile at Chapman UniversityNobel Prize Winner BioHis Work:Economics of Markets: Neoclassical Theory, Experiments, and Theory of Classical Price DiscoveryRationality in Economics: Constructivist and Ecological FormsHumanomics: Moral Sentiments and the Wealth of Nations for the Twenty-First Century A Life of Experimental Economics, Volume I: Forty Years of DiscoveryA Life of Experimental Economics, Volume II: The Next Fifty YearsEpisode Quotes:Do humans learn economics through experience, not theory?39:09: People don't get the economics right by thinking about it. They get it right by actually participating in markets and getting a feel for what's going on. And I argue that humans are very good, once they do that. Sure, they can be fooled. And they do a lot of crazy things in a new market before they've acquired experience, but they adapt very well. And so, that equilibrium concepts are relevant. But the behavior is very much experience-oriented. And so, they get there through experiential learning. You see more than just abstract analysis and thinking about it.Perspective is at the foundation of the theorem of moral sentiments12:29: [The relationship] Perspective is at the foundation of the Theory of Moral Sentiments. That's what he's [Adam Smith] talking about—sentiments. An important part of it is fellow feeling.Gratitude influences sacrifice and motivates cooperation48:16: Gratitude creates indebtedness. And so people may have self-interested motivations, but they also have this motivation to get along with others. And so this proposition predicts, in the trust game, that people are sacrificing; they're taking less reward in order to do what they believe is right, to treat this person.Why is Vernon championing Adam Smith's principles in the modern way of thinking about economics?56:45: So that's why I'm a champion of trying to get that pattern of thinking and Adam Smith's principles into the modern way of thinking in economics. Economics and psychology, and in economics, because the Theorem of Sentiments was a contribution to social psychology that just never took hold. It was another hundred years, you see, before psychology started to do anything. And it was the beginning of the 20th century before psychology became very prominent. And then it was individual psychology, not social psychology. I think Adam Smith would find that strange.
Are you struggling to reprogram your subconscious mind for success, health, wealth, and happiness? In this powerful episode, Dr. David Snyder shares how to let go of negative emotions, eliminate unwanted feelings, and unlock your true potential through the power of your subconscious mind. Whether you're dealing with physical pain, emotional trauma, or limiting beliefs, this episode will equip you with the tools and strategies to take control of your life and achieve the success you deserve. Standout Quotes: "Irrational problems require irrational solutions. And so hence you have the magic frame and color breathing." - Dr. David Snyder "You don't need to know it right now to fix your own stuff." - Dr. David Snyder The magic is in you. It's in the integration of your nervous system." - Dr. David Snyder Key Takeaways: Identify an issue or unwanted feeling in your life and practice the "Magic Frame" technique to let go of it. Reflect on a time when you experienced intense positive emotions and use the "Energy Spinning" technique to amplify and integrate those feelings into your daily life. Explore the concept of holographic memory theory and consider how it can help you better understand and address the layers of your own issues. Examine the six dynamics of an unconscious response and the principles of energy-centered psychotherapy. How can these frameworks help you achieve deeper personal transformation? Ponder the idea that irrational problems require irrational solutions. How can you apply this mindset to overcome the challenges you face? Consider the role of your nervous system in integrating new information and creating lasting change. What steps can you take to optimize the communication and connection within your own system? Contemplate the power of your subconscious mind and its ability to store and process information in unique ways. Episode Timeline: [04:44] Understanding Human Behavior and Emotional Responses as the Key to Change [08:43] The Magic Frame Technique [14:08] Applying the Magic Frame Technique to Resolve Issues [15:35] The Energy Spinning Technique [22:14] Applying Energy Spinning to Heal Physical and Emotional Issues [33:24] Layering Techniques to Address Complex Issues [41:44] Concluding Remarks and The Complete Transformation System To learn more about Dr. David Snyder and everything about NLP, visit: Website: https://www.nlppower.com/ YouTube: https://www.youtube.com/@DavidSnyderNLP Instagram: https://www.instagram.com/davidsnydernlp
Send us a textIn this live episode of The Mindset Cafe Podcast, we explore the idea that people are often absorbed in their own worlds, leading to misunderstandings and misattributions of intent. We'll discuss the concept that much of what we perceive as malice is often just incompetence or distraction, and how recognizing this can foster empathy and self-awareness. Learn how to navigate a complex world with greater understanding and patience, acknowledging that everyone is dealing with their own challenges. Join us to enhance your self-awareness and improve your interactions with others.Thanks for listening & being part of the Mindset Cafe Community.----------------------------------------------Connect With Devan:https://www.devangonzalez.com/connect----------------------------------------------Follow On Instagram https://www.instagram.com/devan.gonzalez/https://www.instagram.com/mindsetcafepodcastLet me know what topics or questions you want covered so we can help you achieve your goals faster.----------------------------------------------P.S. If you're not already a part of the The Mindset Cafe Community Page I would love to have you be a part of the community, and spread your amazing knowledge. The page is to connect and network with other like minded people networking and furthering each other on our journeys!https://www.facebook.com/groups/themindsetcafe/
Dr. Myriam Hadnes, Founder of Workshops Work, shares her journey from academia to entrepreneurship and the creation of her companies NeverDoneBefore.org and Workshops.Work. She discusses the challenges she faced in transitioning to entrepreneurship and the importance of building a community and creating a safe space for collaboration. Myriam also explains her facilitation agency model and the value of investing in branding and design. She emphasizes the power of understanding human behavior and communication in facilitating workshops and building successful businesses.This podcast is powered by LeggUP, the only accelerated platform with a holistic approach to professional development that guarantees and nurtures the growth of employees. Click here to learn more: https://www.leggup.com/Subscribe to the Talent Empowerment Podcast: https://www.youtube.com/@TomFinnovation
Next Thursday, Dr. Myriam Hadnes, Founder of Workshops Work, shares her journey from academia to entrepreneurship and the creation of her companies NeverDoneBefore.org and Workshops.Work. She discusses the challenges she faced in transitioning to entrepreneurship and the importance of building a community and creating a safe space for collaboration. Myriam also explains her facilitation agency model and the value of investing in branding and design. She emphasizes the power of understanding human behavior and communication in facilitating workshops and building successful businesses.This podcast is powered by LeggUP, the only accelerated platform with a holistic approach to professional development that guarantees and nurtures the growth of employees. Click here to learn more: https://www.leggup.com/Subscribe to the Talent Empowerment Podcast: https://www.youtube.com/@TomFinnovation
In this episode, we sit down with Rob Kelly, founder of Achieve Talent Solutions, to uncover invaluable lessons from his extensive 15+ years in sales and executive recruiting. Timestamp Highlights: [00:00] Introduction Meet Rob Kelly, founder of Achieve Talent Solutions, and learn about his 15+ years of experience in sales and executive recruiting. [02:15] The Key to Human Behavior Rob shares the most important lesson he has learned about human behavior: "Talk less, listen more." He emphasizes the importance of understanding customer and client needs to build meaningful relationships. [06:45] The Evolution of Sales Approach Rob discusses his journey from following sales scripts to having more organic, client-focused interactions. [10:30] Hiring the First Employee Rob recounts his experience hiring his first full-time employee, the nervousness involved, and the importance of building relationships on LinkedIn. [15:00] The Power of LinkedIn Explore the evolution of LinkedIn in recruitment and how it has transformed from a job-seeking platform to a relationship-building tool. [21:00] Job Descriptions vs. Personal Connections Rob explains why traditional job postings are becoming dated and highlights the importance of personal connections and conversations in finding the right talent. [25:50] The Role of AI in Recruitment Rob and the host discuss the impact of AI on recruitment processes and how it can streamline tasks without replacing the human touch. [30:45] Overcoming Personal and Professional Challenges Rob shares his personal story of living in his car during a difficult period and how that experience shaped his resilience and empathy. [37:15] Mindset and Personal Belief The conversation shifts to the significance of mindset, self-esteem, and believing in oneself to overcome challenges and achieve success. [43:00] Generational Differences in the Workplace Rob's insights on generational differences, particularly with Gen Z, and how each generation's unique approach can contribute to the workforce. [49:30] The Thoughtful Threes Rob answers three thought-provoking questions, offering deep insights into what it takes to elevate a business, the shift in his values over time, and identifying activities that might seem unproductive but are actually beneficial. [01:05:00] Conclusion Final thoughts on the importance of human connections, personal growth, and maintaining a positive mindset in both personal and professional life. Where to Find Rob Kelly: LinkedIn: https://www.linkedin.com/in/rob-kelly-9a8a21220/ Website: https://www.achievetalentsolutions.com/ Email: rob.kelly@achievetalentsolutions.com Tune in to this episode to gain actionable insights and inspiration from Rob Kelly's journey and expertise in building meaningful business relationships. Don't miss out on learning how to navigate the human side of business effectively!
CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
In this episode, Gresh emphasizes the importance of asking the right questions when using AI tools for content creation. He recommends using AI content writers like ChatGPT and Google Bard to streamline the content creation process. Gresh sees AI as a tool that can free up time for more creative pursuits, allowing for greater focus on creativity and innovation. Gresh believes that SEO will continue to evolve, with a focus on understanding human behavior and leveraging technology to enhance search experiences. Gresh shares his journey of building a media company and leveraging different revenue streams, including digital marketing, podcasting, and affiliate marketing. He emphasizes creating valuable resources and supporting community initiatives to drive business growth and impact. Business Pillar: Visibility & Technology Episode Link: We Rock Digital Marketing Amplified Podcast Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
How do businesses navigate the fine line between technological advancement and ethical integrity? That's the topic of conversation this week as I talk with Dave Burrill, managing director at Bridging Business with IT, about the critical role of ethics in digital transformation. Given technology's prominent role in reshaping our professional landscapes, an ethical framework is essential in preventing moral oversights that could have long-lasting repercussions. We'll be unpacking the tangible impacts of ethical decisions in technology integration, sharing insights from real business scenarios where the balance of moral values and business efficiency was put to the test. Our conversation sheds light on the strategies companies can employ to align technological innovations with core ethical principles, ensuring that progress does not come at the cost of values. No fluff—just a straightforward dialogue on how businesses can foster a culture of ethical responsibility while embracing digital innovation. So, listen in to gain a deeper understanding of how to embed ethical considerations into your business strategy, ensuring that your company remains both innovative and principled. Show Notes: In this episode, Christopher engages in a deep dive with Dave Burrell, Managing Director of Bridging Business with IT, exploring the critical intersection of business, technology, and the human experience in the context of digital transformations. They discuss the often overlooked ethical considerations in business and technology, emphasizing the importance of aligning technology with human values and business needs rather than just focusing on profits. The conversation sheds light on common pitfalls in digital transformations, such as failing to properly understand and integrate the needs of the business, the limitations of human communication in conveying expertise, and the necessity of iterative planning. They also cover the societal impacts of these challenges, highlighting stories from companies like Nestle and methodologies like agile and waterfall, to illustrate the broad implications of getting digital transformations right for businesses, individuals, and society at large. 00:00 - Introduction: Bridging Business and Technology 01:45 - Meet Dave Burrell: From Construction to Tech Visionary 09:05 - The Evolution of Technology in Business 11:34 - The Pitfalls of Digital Transformation 21:00 - The Ethical Implications of Business Practices 28:48 - Rethinking Project Management for Success 35:50 - Unlocking Team Potential Through Visualization 36:48 - The High Cost of Miscommunication in Leadership 39:37 - The Importance of Diverse Perspectives in Business and Technology 41:22 - The Evolution of the CIO Role and the Need for Business Acumen 52:28 - The Power of Iterative Planning and Business-First Approaches 01:01:36 - The Ethical Imperative of Understanding Human Behavior in Business 01:06:48 - Concluding Thoughts on Improving Business and Society #digitaltransformation #ethics #futureofwork #leadership #AI
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In this episode of The Brainy Business podcast, Melina Palmer engages in an enlightening conversation with Hugh Massie, the executive chairman and founder of DNA Behavior. Hugh's journey into human behavior began during his tenure as a tax specialist at Arthur Anderson, where he honed his ability to tailor advice to clients based on their behavior. This experience led him to establish a wealth management family office business, where he recognized the crucial importance of understanding individual behaviors, particularly in relation to money. Throughout the episode, Hugh emphasizes the critical need for psychological safety in business environments and shares personal experiences that underscore the impact of creating a safe space for open communication among team members, clients, and employees. His expertise in utilizing technology to understand and interact with individuals more effectively, improving communication, talent matching, and overall employee and client experience, makes this episode a must-listen for business leaders and managers focused on enhancing team collaboration and performance. In this episode: Understand the significance of psychological safety for fostering a supportive and productive work environment. Master effective communication strategies to enhance team collaboration and performance. Explore the potential of leveraging technology to optimize team productivity and efficiency. Gain insights into human behavior in leadership to improve decision-making and team management. Learn how open communication builds trust and strengthens team dynamics for enhanced performance. Show Notes: 00:00:00 - Introduction Melina introduces Hugh Massie, the founder of DNA Behavior, and shares his background in behavioral solutions architecture and the importance of understanding human behavior. 00:03:54 - Hugh's Background and Work Hugh shares his background as a CPA and his transition into understanding human behavior through his experiences in the workplace and working with clients in a family wealth management business. 00:12:57 - Cost of Miscommunication Melina discusses the significant cost of miscommunication in the workplace, including the 17 hours per person per week spent clarifying previous messages and the high percentage of misunderstood emails. 00:15:10 - Psychological Safety in Business Hugh delves into the concept of psychological safety, using the example of Boeing's management pressure for financial results leading to the dismissal of employees who raised concerns about the design of the 737 MAX, highlighting the importance of creating a safe environment for open communication. 00:16:28 - Cultural Issues in Organizations Hugh discusses the cultural issues at Boeing and Arthur Anderson, emphasizing the importance of psychological safety in a business environment. He highlights the need for team members to feel free to express themselves and share information. 00:18:28 - Support and Responsibility Hugh emphasizes the importance of supporting team members and taking responsibility as a leader. He discusses the need for leaders to have their team's back and to take ownership of decisions. He also addresses the importance of managing emotions and showing up with the right energy. 00:21:39 - Trust and Autonomy Melina shares a personal story about trust and autonomy in her previous workplace, emphasizing the importance of having a leader who supports their team's decisions. She highlights the impact of a leader's trust and support on the team's ability to have open conversations. 00:26:15 - Psychological Safety in Business Hugh discusses the significance of psychological safety in the workplace, particularly in financial services firms. He explains how leaders' willingness to share their DNA discovery profile assessment with their team members can impact the organization's success. 00:31:32 - Technology and Communication Melina and Hugh discuss the use of technology to customize communication based on individual styles. They highlight the benefits of using technology to communicate thoughtfully and effectively, catering to the recipient's preferences and emotional intelligence. 00:32:31 - Understanding the Core of Human Behavior Hugh explains that a person's natural hardwired behavior is 85% determined by age three and 95% by age seven. This core behavior influences how people react under pressure and their comfort in different environments. 00:35:19 - Depth and Accuracy of the Model Hugh discusses the forced choice scoring model used in their system, which measures 4000 psychometric metrics to provide a deeper understanding of an individual's behavior. The model goes beyond traditional assessments like Myers Briggs and disc profiles. 00:37:54 - Application across Different Industries The system is utilized not only within internal teams but also with clients in various industries, including wealth management and other businesses requiring ongoing engagement and relationships. The focus is on understanding and communicating with individuals in a way that aligns with their natural behavior. 00:41:36 - The Platinum Rule of Communication The conversation delves into the importance of adapting communication to the individual on the other side, known as the "platinum rule." Understanding and accommodating the preferences of others leads to better relationships and interactions. 00:46:42 - Trust and Psychological Safety The discussion emphasizes the significance of trust and psychological safety in relationships, both professional and personal. The importance of responsiveness, respect, and adaptability in building and maintaining trust is highlighted. 00:48:01 - Understanding Human Behavior and Differences The conversation starts with the importance of understanding human behavior and dealing with differences among people in the workplace. It emphasizes the need for leaders to communicate effectively with everyone and align their strengths. 00:49:45 - Technology for Effective Communication The discussion highlights the role of technology, specifically gene AI, in enabling real-time communication and interaction among team members. It emphasizes the importance of using technology to tailor messages to individual preferences for better engagement. 00:50:37 - Leveraging Technology for Efficiency The conversation delves into how technology, when used thoughtfully, can save time and effort by automating communication processes. It emphasizes the value of investing upfront in technology to yield significant long-term benefits. 00:53:20 - Conclusion Melina's top insights from the conversation. What stuck with you while listening to the episode? What are you going to try? Come share it with Melina on social media -- you'll find her as @thebrainybiz everywhere and as Melina Palmer on LinkedIn. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Connect with Hugh: DNABehavior.com LinkedIn X Learn and Support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: Tune In, by Nuala Walsh Leadership Behavior DNA, by Lee Ellis and Hugh Massie The Speed of Trust, by Stephen MR Covey What Your Employees Need and Can't Tell You, by Melina Palmer The Microstress Effect, by Rob Cross and Karen Dillon Top Recommended Next Episode: Nuala Walsh Interview (ep 386) Already Heard That One? Try These: Yves Bourdeaux Interview (ep 375) Vulnerability Loops (ep 229) The Speed of Trust (ep 148) The Microstress Effect (ep 287) The Friction Project (ep 385) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter
Welcome to the Social-Engineer Podcast: The Doctor Is In Series – where we will discuss understandings and developments in the field of psychology. In today's episode, Chris and Abbie are joined by Dr. David Matsumoto. Dr. Matsumoto, Director of Humintell, is a world-renowned expert in the fields of emotion, nonverbal behavior, deception, and culture. He received his bachelor's degree from the University of Michigan in 1981, double majoring in psychology and Japanese and receiving High Honors in both. He obtained his Masters (1983) and Doctoral (1986) degrees in Psychology from the University of California at Berkeley. He has been a Professor of Psychology at San Francisco State University (SFSU) since 1989, and is the Founder and Director of SFSU's Culture and Emotion Research Laboratory. Dr. Matsumoto is an expert in threat assessment and management, especially in relation to behavioral indicators of operational bad actors. He has conducted the only study to date of the cognitions, emotions, and behaviors of bad actors when they are actively engaged in an act of violence, and he has briefed the results of this work to several government agencies. He has also conducted decades of research on behavioral indicators related to deception about the intent to commit acts of malfeasance in the future, and the behavioral indicators that emerged from this work has been briefed to countless military, intelligence, and law enforcement agencies and operators. [April 1, 2024] 00:00 - Intro 00:17 - Dr. Abbie Maroño Intro 01:16 - Intro Links - Social-Engineer.com - http://www.social-engineer.com/ - Managed Voice Phishing - https://www.social-engineer.com/services/vishing-service/ - Managed Email Phishing - https://www.social-engineer.com/services/se-phishing-service/ - Adversarial Simulations - https://www.social-engineer.com/services/social-engineering-penetration-test/ - Social-Engineer channel on SLACK - https://social-engineering-hq.slack.com/ssb - CLUTCH - http://www.pro-rock.com/ - innocentlivesfoundation.org - http://www.innocentlivesfoundation.org/ 03:29 - Dr. David Matsumoto Intro 05:02 - The Topic of the Day: Emotion & Nonverbal Communication 05:29 - The Origins of Human Emotion 09:46 - Olympic-Level Study 17:00 - Strike a Pose 19:30 - Behavioral Indicators 25:01 - Emotional Buffer 25:42 - Data Sourcing 31:26 - In Context 32:51 - The Anonymous Factor 35:37 - The Human Factor 37:15 - New Book 37:58 - A Writers Obligation 41:46 - On A Mission 45:11 - Find Dr. Matsumoto Online - Website: www.humintell.com - X/Twitter: @davidmatsumoto - LinkedIn: in/davidmatsumoto - YouTube: @Humintell 46:00 - Wrap Up 46:29 - Next Month: Overworking 46:59 - Outro - www.social-engineer.com - www.innocentlivesfoundation.org Find us online: - Twitter: https://twitter.com/abbiejmarono - LinkedIn: linkedin.com/in/dr-abbie-maroño-phd-35ab2611a - Instagram: @DoctorAbbieofficial - Twitter: https://twitter.com/humanhacker - LinkedIn: linkedin.com/in/christopherhadnagy
SummaryThe conversation discusses the arrest of Ola Segun Simpson Adagorin, a Nigerian national facing US federal charges for a business email compromise scheme. The collaboration between the FBI and Ghana is highlighted, along with the role of the legal attache job in solving crimes with international impact. The scheme and indictment details are explored, emphasizing the sophistication of the attack. Dr. Diana Burley, Vice Provost for Research and Innovation at American University, shares insights on cybersecurity education and workforce readiness. The importance of understanding human behavior in cybersecurity is discussed, along with strategies for engaging in conversations and addressing the search for cyber unicorns. In this episode, the importance of password security and the various methods to enhance it are discussed. The conversation covers common password mistakes, the use of password managers, multi-factor authentication, biometric authentication, and the future of password security.TakeawaysCollaboration between law enforcement agencies is crucial in solving cybercrime cases with international implications.Understanding human behavior is essential in addressing cybersecurity challenges and shaping effective policies.Digital literacy and foundational cybersecurity skills should be integrated into education across disciplines.Creating a culture of cybersecurity requires a balance between rules and creativity, and a focus on psychological safety.Engaging in conversations with strangers can be facilitated by finding common interests and making personal connections. Create strong and unique passwords for each online account.Avoid common password mistakes such as using personal information or easily guessable patterns.Consider using a password manager to securely store and generate passwords.Enable multi-factor authentication whenever possible for an added layer of security.Biometric authentication, such as fingerprint or facial recognition, can provide convenient and secure access to devices and accounts.Passwordless authentication methods, such as biometrics or hardware tokens, may become more prevalent in the future.Stay informed about emerging technologies and best practices in password security.Chapters00:00 Introduction and Arrest of Ola Segun Simpson Adagorin01:24 Collaboration between FBI and Ghana03:15 Scheme and Indictment Details04:44 Legal Attache Job and Collaboration06:10 Deterrence and Sealed Indictments07:36 Introduction of Dr. Diana Burley08:31 Dr. Burley's Background and Role at American University09:23 Interest in Cybersecurity and Technology10:21 American University's Role in Educating Policymakers12:15 Engaging with Leaders and Shaping Policy13:36 Engaging with Students and Future Leaders14:28 American University's Focus on Policy and Research15:27 Misconceptions about the Cybersecurity Workforce16:23 Digital Literacy and Foundational Cybersecurity Skills18:45 Retaining Skilled Members in the Academic Environment19:43 Benefits of Engaging as a University Faculty Member20:37 Understanding Human Behavior in Cybersecurity22:05 Insights from Research on Human Behavior23:25 Understanding Employee Behavior in Cybersecurity24:47 Creating a Culture of Cybersecurity27:08 Strategies for Initiating Conversations with Strangers31:50 The Cyber Unicorn Project35:08 Addressing the Search for Cyber Unicorns41:45 Lifestyle Polygraph50:57 Understanding Irrational Behavior and Self-Awareness53:37 Engaging in Conversations with Strangers02:30 The Importance of Password Security10:15 Common Password Mistakes18:45 Password Managers27:10 Multi-Factor Authentication35:40 Biometric Authentication44:20 Passwordless Authentication52:30 Future of Password Security58:21 Conclusion
Steve Westfield, an AI guru and founder of leans.ai, shares his journey into the world of betting and how he developed an algorithm to beat the scammers in the sports handicapping industry. He discusses the challenges of making a living from betting and the importance of taking emotion out of the equation. Steve also explains how his AI algorithm differentiates itself from human handicappers and the potential applications of AI in other industries. He offers advice for those interested in betting and shares his marketing strategies for promoting his business. Takeaways Developing an AI algorithm can give a competitive edge in the sports handicapping industry. Taking emotion out of betting and relying on statistical analysis and historical trends can lead to more successful outcomes. The size of the betting market is significant, with millions of people placing bets each year. Making a living from betting is challenging due to sportsbooks limiting the amount that successful bettors can wager. Understanding human behavior and using AI to analyze data can provide valuable insights for betting strategies. Marketing strategies should focus on targeting the right audience and building trust through transparency and performance. Chapters 00:00 Introduction and Background 06:33 Creating an Algorithm to Beat the Scammers 08:07 Differentiating with AI 09:52 The Size of the Betting Market 13:21 The Challenge of Making a Living from Betting 17:43 Betting Philosophy and Strategies 20:26 Applying the Algorithm to Other Industries 24:40 Understanding Human Behavior for a Competitive Advantage 26:57 Expanding to Other Sports 30:14 Advice for Those Interested in Betting 34:34 Marketing and Promotion 39:08 Where to Find More Information https://leans.ai/***Let's Connect:*** Website: https://wunderbrand.com Linkedin:https://www.linkedin.com/in/nickkuhne/ Youtube: https://www.youtube.com/@wunder_brand/podcasts Twitter: https://twitter.com/nickkuhne Spotify: https://podcasters.spotify.com/pod/show/nicholas-kuhne Apple: https://podcasts.apple.com/no/podcast/from-startup-to-wunderbrand-with-nicholas-kuhne/id1700993399 Become a guest: https://www.joinpodmatch.com/nickkuhne --- Send in a voice message: https://podcasters.spotify.com/pod/show/nicholas-kuhne/message
Many sales representatives are still using the antiquated method of selling, trying to shove their products to their customers. Today, that method of selling does not work anymore. In this episode, Anthony Vizzari, the CSO of 7th Level and Sales Sniper Consulting, explains how understanding human behavior and using emotional-based questioning can be an effective way to sell to people (especially those who don't want to be sold!). In today's changing sales landscape, the NEPQ or Neuro Emotional Persuasion Questioning is a proven method that works. Anthony talks about how helping customers find solutions to their problems motivates them to buy rather than trying to sell them the product or service. Join Anthony Vizzari and Doug C. Brown in navigating the sales landscape and wonders of human behavior.In this episode, you will learn:How to use the power of questioning to sellWhat Emotional-Based Questions meanThe role of understanding human behavior in sellingLearn more about Chatterboss and schedule your free 30-minute consultation call HERE.
At 18, Shegun moved to Birmingham Alabama to escape violence surrounding him in Nigeria. Two decades later, he sold Therapy Brands for $1.25 Billion — one of the largest exits in Alabama history.In addition, Shegun has been recognized as EY's Entrepreneur of the Year and the Aspen Institute's Henry Crown Fellow. Shegun is now the CEO of Copysmith AI and the Founder and CEO of Harmony Venture Labs. This conversation covers Shegun's story of building Therapy Brands and the lessons learned along the way. We also get into Shegun's goals for the coming years.Chapters:00:00:00 - Balancing Entrepreneurship and Being an Employee
The Breaking Travel Podcast leverages the power of Behavior Design™ to solve everyday challenges companies face with their travel programs. Develop a deeper understanding of human psychology and how it impacts your managed travel solutions so you don't waste time and resources.In this episode, Andrea discusses -What is Behavior Design?The 3 keys to Human BehaviorAvoid relying on motivation to get employees to changeTwo most cost-effective factors you should leverageYou can subscribe to this podcast by searching 'BusinessTravel360' on Google Podcast, Apple Podcast, iHeart, Pandora, Spotify, Alexa or your favorite podcast player.This podcast was created by Andrea Spyros and was edited and distributed by BusinessTravel360. For more information about Andrea visit AndreaSpyros.comSupport the show
Introduction: In this podcast episode, we delve into the complex world of human psychology and relationships. Our discussion will touch upon topics such as evolutionary psychology, mating strategies, and the importance of empathy in understanding the experiences of both partners in a relationship. Episode Highlights: Evolutionary Psychology and Mating Strategies: We explore the deep-rooted psychology that has evolved in humans over millennia. How early human behaviors, driven by the need for species survival, influence modern relationship dynamics. The idea that men historically sought to maximize reproduction, while women focused on ensuring their own safety during pregnancy. The Role of Empathy: Understanding the significance of empathy in relationships. How empathy can help bridge the gap between different perspectives and experiences. The importance of recognizing and validating the pain and frustration that individuals may feel in a relationship. Navigating Betrayal Trauma: Acknowledging the trauma experienced by individuals in relationships. Maurice emphasizes the need for empathy and understanding, especially when dealing with betrayal trauma. The challenges faced by both men and women in modern relationships and the importance of mutual support. Conclusion: In this podcast, we've explored the deep-seated psychology and evolutionary factors that influence human behavior in relationships. By fostering empathy and understanding, we can navigate the complexities of modern relationships with greater compassion and connection. Want to read more about this topic? https://www.lifechangingservices.org/what-is-betrayal-trauma-how-does-it-impact-me/ Rather Watch Something? https://www.youtube.com/watch?v=QYjnsMcoGcg Check out the Betrayal Trauma for Men: https://www.lifechangingservices.org/betrayal-trauma-for-men/
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
In episode 325 of The Brainy Business podcast, host Melina Palmer interviews Christian Madsbjerg, author of the book Look and an expert in human observation. Madsbjerg discusses the importance of observation in understanding human behavior and helping organizations make better decisions. He emphasizes that many companies make big mistakes by not asking the right questions and relying too heavily on data abstractions and groupthink. According to Madsbjerg, companies need to constantly study the questions that are most meaningful in their industry in order to stay relevant and successful. Christian highlights the necessity of observing and describing social phenomena before forming opinions and challenges individuals and companies to question their assumptions. Madsbjerg introduces the concept of hyper-reflection, which involves analyzing how people pay attention, to gain deeper insights into human behavior. The conversation provides valuable insights into the power of observation and description in understanding the world around us and making more informed decisions. In this episode: Recognize the critical importance of keen observation in comprehending complex human behavior. Learn about the pitfalls and misleading aspects of treating the human brain like a digital interface. Delve into the influence and impact of societal constructs on human behavior. Harness the capacity of hyper-reflection to delve deeper into your own thoughts and perceptions. Appreciate the added value of integrating observational techniques into scientific enquiry. Show Notes: 00:00:00 - Introduction to Christian Madsbjerg and his Background Melina introduces Christian Madsbjerg, the author of the book Look, and discusses his background in utilizing observation techniques to help organizations better understand human behavior. 00:02:45 - The Importance of Asking the Right Questions Asking the right questions makes a huge difference for companies. They discuss the dangers of jumping into problem-solving mode without fully understanding the problem. Christian explains how companies that fail to constantly study meaningful questions often struggle to adapt and remain successful in their industries. 00:07:49 - The Class on Human Observation Christian shares his experience creating and teaching a class on human observation at the New School in Manhattan. The class focused on using observation techniques inspired by philosophy and anthropology to study social phenomena. He explains that the book is a reflection of that class, allowing more people to learn about observation. 00:11:50 - The Journey of Observation and Curiosity Christian discusses his natural inclination towards observation and curiosity. He reflects on how studying philosophy and different historical perspectives helped him develop a deeper understanding of the assumptions we make about the world. He emphasizes the importance of observing without preconceived opinions and describes observation as a technique for scrutinizing our own assumptions. 00:14:49 - Perception and Intuition Christian challenges the misconception that humans perceive the world as atomistic data. He explains that humans perceive things holistically, seeing things as part of a larger social context rather than as individual data points. He highlights the importance of understanding the relationship 00:18:17 - The Danger of Comparing Computers to Human Brains, Comparing computers to human brains can lead to a misunderstanding of what it means to be human. Humans are not just intellectual beings; much of our experience and understanding comes from our bodies and the spaces we inhabit. 00:19:55 - The Problem with Having Strong Opinions, Having strong opinions about everything can create a filter between us and the world. It prevents us from seeing things objectively and directly, as we interpret everything through a political or opinionated lens. 00:21:54 - The Importance of Describing Social Phenomena, In order to better understand the world and the work we do, we need to study and describe the social phenomena at the center of our work. By understanding the context and dynamics of a situation, we can provide better advice and make more informed decisions. 00:25:30 - Case Study: Observing Fundraising Strategies, By observing people in the streets trying to raise funds for the white rhinos, a student learned valuable lessons about effective fundraising. He discovered that gentle and subtle approaches were much more successful than aggressive or shaming tactics. 00:30:44 - The Power of Hyper Reflection, Hyper-reflection is a type of attention that allows us to observe how others pay attention. By practicing hyper-reflection, we can better understand the dynamics and behaviors of people and organizations, leading to innovation and positive change. 00:35:36 - The Importance of Observation and Description, Christian discusses the importance of observing and describing social phenomena in order to gain insight and break down biases and prejudices. He emphasizes the value of feeling connected to the world and having a direct relationship with it. 00:37:35 - Building Trust and Observing Humans, Melina mentions how this work reminds her of an Apple Fitness' “Time To Walk” episode with Jane Goodall she recently listened to. Christian draws a parallel between Jane Goodall's observations of chimpanzees and his own observations of humans. He highlights the need to build trust with people in order to accurately describe and understand group dynamics and assumptions. 00:40:11 - Different Perspectives on the Same Phenomena, Christian recognizes that he and Melina approach the same phenomena from different angles, with behavioral science and cognitive science on one side and philosophical perspectives on the other. They agree on the importance of diverse methods and techniques in gaining insight. 00:42:33 - Observation in Science, Christian and Melina discuss the role of observation in scientific breakthroughs and paradigm shifts. They agree that observation is at the heart of good science and that scientists should incorporate more observation into their work. 00:44:50 - Conclusion, Melina's top insights from the conversation. What stuck with you while listening to the episode? What are you going to try? Come share it with Melina on social media -- you'll find her as @thebrainybiz everywhere and as Melina Palmer on LinkedIn. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show. I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Learn and Support The Brainy Business: Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: Look, by Christian Madsjberg Sensemaking, by Christian Madsjberg The Moment of Clarity, by Christian Madsjberg A More Beautiful Question, by Warren Berger Both/And Thinking, by Wendy Smith and Marianne Lewis Connect with Christian: Follow Christian on LinkedIn Christian's website Top Recommended Next Episode: How Minds Change, with David McRaney (ep 210) Already Heard That One? Try These: For The Culture, with Marcus Collins (ep 305) Survivorship Bias (ep 110) What Problem Are You Solving? (ep 126) Mental Accounting (ep 282) What is Cognitive Semiotics? (ep 259) Using Semiotics in Retail, with Rachel Lawes (ep 191) Non-Obvious Thinking, with Rohit Bhargava (ep 297) Habits (ep 256) Solving Modern Problems with a Stone-Age Brain (ep 237) Confirmation Bias (ep 260) Biases Toward Others – Including Groups (ep 314) Fundamental Attribution Error (ep 268) The Overwhelmed Brain and Its Impact on Decision Making (ep 32) Functional Fixedness (ep 194) A More Beautiful Question, with Warren Berger (ep 200) Evolutionary Ideas, with Sam Tatam (ep 204) Focusing Illusion (ep 89) Anthropology, Market Research and BE, with Priscilla McKinney (ep 196) Using Ethnography in Business (ep 324) Other Important Links: Brainy Bites - Melina's LinkedIn Newsletter
Ever wondered how understanding human behavior can make you smarter, faster, and harder to kill? Buckle up as we navigate through this thrilling conversation with Brian Marren and Greg Williams, the brains behind the 'Left of Greg' podcast. Our chat extends beyond the military and law enforcement, touching on concepts that are applicable to everyday life. How can you use frequencies and de-escalation to better understand your behavior and those around you? How can the notion of 'duty to intervene' apply to you? We also discuss their business, Arcadia Cognerati, aimed at facilitating learning about human behavior, pattern recognition, and analysis. Don't miss out on this captivating exploration of the human mind and behavior.Support the showMake sure to check out Jason on IG @drjasonpiccolo
I've had the best job in the world for over 10 years now - where I have the privilege of speaking on stages and in training rooms to groups of leaders around the world about how to increase their influence, focus strategically, and make a positive impact at work and in life. When I stepped out on my own in 2010 to start my business, I had a little bit of experience, a healthy dose of confidence, and a whole lot of hope that I could build the relationships, and create impactful presentations that would result in a successful speaking business. But like a lot of things in my life where I tend to jump off the cliff first, and then think about my parachute later, I wasn't fully prepared for what it would take to find my lane, to determine how to set my speaking fees, or how to become a recognized expert. So, queue admission into the school of hard knocks, where I've gained quite an education along the way, and as a result, have ultimately managed to build a business and life that I truly love. Last year, my friend Dr. Daniel Crosby - who is a great public speaker himself, and was a also my guest on episode 14 of the Impact Makers Podcast, where he talked about understanding human behavior to do well, do good and do you - asked if I would join him on his Standard Deviations podcast to talk about what it takes to create great presentations -- and if you're into that kind of thing, how to actually get paid to speak, which is one of the most frequently asked questions we both receive. Over a year later, the content of our conversation is still accurate and timely, and I continue to hear from people in Dr. Crosby's audience who have found it helpful. So I asked him if I could share it with you today, and if you're interested in crafting great presentations, and/or getting paid to speak, I think you'll find it helpful. Topics Discussed In This Episode: My path from HR executive to professional speaker, and why I felt like I needed at least 20 years of work experience before starting. How giving away 10% of my time to help others helped me to get started as a speaker, and discover the work that I truly loved. My personal recipe for crafting a great presentation. What comedians and preachers can teach us about giving great presentations. What adult learning theory tells us about what makes for a good speech. Strategies for determining your speaking fee, what can happen if your price is too low, and how to get paid more. Three books that I recommend for speakers to help with picking a lane, determining your pricing strategy, and building a memorable brand. What Dr. Crosby did that 10x'd his speaking revenue. 3 concrete steps to take to build a profitable speaking business. People & Resources Mentioned In This episode: FREE RESOURCE: 10 Tips To BUILD YOUR BRAND and LAND Gigs as a Speaker! Dr. Daniel Crosby LinkedIn Dr. Daniel Crosby Twitter Standard Deviations Podcast Impact Makers Podcast Episode 014: Understanding Human Behavior to Do Well, Do Good and Do You with Dr. Daniel Crosby Standard Deviations Podcast Episode 14: Jennifer McClure - On Becoming a Public Speaker Centennial, Inc. Mike Sipple, Sr. Michelle Cushatt Million Dollar Speaking: The Professional's Guide to Building Your Platform by Alan Weiss Million Dollar Consulting: The Professional's Guide to Growing a Practice by Alan Weiss Ryan Estis Jane Atkinson The Wealthy Speaker 2.0: The Proven Formula for Building Your Successful Speaking Business by Jane Atkinson Platform: Get Noticed in a Noisy World by Michael Hyatt Laurie Ruettimann Jon Acuff Toastmasters International Connect with Jennifer: Send her a message: https://jennifermcclure.net/contact On LinkedIn: http://www.linkedin.com/in/jennifermcclure On Twitter https://twitter.com/JenniferMcClure On Instagram: https://www.instagram.com/jennifer_mcclure/ On Facebook http://www.facebook.com/JenniferMcClureSpeaker *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.
Today's guest, Jonathan Walker, has spent much of his career studying American households - to better understand human behavior and figure out how to create environments where people can succeed and thrive. Jonathan is a practitioner who understands the value of research and how these findings can be translated into practice. In this episode, Jonathan shares the three big components to how people function in their finances - numbers, behavior, and values. We discuss the importance of providing information that isn't anchored in bias or judgment, and explore how values play a critical role in our financial lives.Show Notes:2:27 Into Jonathan's background4:34 The industries he comes from7:04 Importance of listening & sharing10:40 Advice for fellow practitioners17:28 Into Jonathan's tool for helping people identify their financial values22:29 Tools available to practitioners working with clients23:59 Why academia must inform practice28:23 The need for his book30:31 More about The Yukon Project32:56 Jonathan's final 2 centsShow Note Links:Money MindfulnessJonathan's websiteJonathan's book: "Anchors, Ostriches, and a Hot Pair of Scissors: Navigating Human Behavior as a Financial Professional" can be found here.YouTube Video of “Anchors, Ostriches, and a Hot Pair of Scissors” The Financial Behavior Keynote GroupThe Center for the New Middle ClassJonathan's values-identification tool The Yukon Project website and YouTubeWant to get involved with AFCPE®?Here are a few places to start: Become a Member, Sign up for an Essentials Course, or Get AFC Certified today! Want to support the podcast? We love partnering with organizations that share our mission and values. Download our media kit.
What drives us? Why do we experience emotions? What brings about governed vs ungoverned behavior? How do we make decisions? Can we really master our lives by mastering our minds....Join Dr John Demartini, human behavior expert for an introduction to this fascinating topic, he'll cover the core basics that will help you to value having an understanding of human behavior Walk away understanding yourself, and those around you on a deeper level.USEFUL LINKS:Learn More About The Breakthrough Experience: demartini.fm/experienceLearn More About The Demartini Method: demartini.fm/demartinimethodDetermine Your Values: demartini.fm/knowyourvaluesClaim Your Free Gift: demartini.fm/astroJoin our Facebook community: demartini.ink/inspiredMentioned in this episode:The Breakthrough ExperienceFor More Information or to book for The Breakthrough Experience visit: demartini.fm/seminar
On this episode of There Has to Be a Better Way?, the first in a two-part series, co-hosts Zach Coseglia and Hui Chen talk to author and researcher Benjamin van Rooij about why it's dangerous for lawmakers and compliance professionals to rely on their “own intuitions about human misbehavior” when designing laws, rules and compliance programs. They also examine the challenges organizations face when trying to promote ethical behavior. Stay tuned for part two of our conversation, where Professor van Rooij dives into lessons from his award-winning popular book The Behavioral Code, co-authored with Adam Fine.
On this episode of There Has to Be a Better Way?, the first in a two-part series, co-hosts Zach Coseglia and Hui Chen talk to author and researcher Benjamin van Rooij about why it's dangerous for lawmakers and compliance professionals to rely on their “own intuitions about human misbehavior” when designing laws, rules and compliance programs. They also examine the challenges organizations face when trying to promote ethical behavior. Stay tuned for part two of our conversation, where Professor van Rooij dives into lessons from his award-winning popular book The Behavioral Code, co-authored with Adam Fine.
Get FREE Sales Leadership Resources at go.transformedsales.com/podHighlights[00:52] - His journey to teaching and training rural sales managers and their sales teams how to use the principles of human psychology to make more qualified sales and generate leads.[02:00] - How growing up in rural England influences his work today.[05:03] - Selling to rural folks who are naturally very resistant to sales.[08:30] - Why sales managers are generally not as vulnerable as they should be.[09:56] - Aligning your sales efforts to your customers' motives and designs instead of trying to educate them.[14:05] - Hunters versus Farmers: The detriment of putting people who are highly technical into emotional sales roles.[17:55] - Reasons why a McDonald's drive-through of sales training always fails.[23:41] - Becoming a trusted partner and advisor to your customers.In this episode of the Transformed Sales Podcast, I interviewed St John Craner, the Managing Director of Agrarian Rural Marketing, a company that specializes in training and teaching sales teams to perform at a higher level using human-centered psychology. St John is also the host of the Rural Sales Show podcast.He grew up in the farmland of Essex and started his career at McCann in the UK before finding his way to New Zealand. There, his career has spanned corporate marketing, as well as agency marketing roles. But his first love is growing rural businesses. He will share his incredible journey and tell us the top ways to increase your leads and sales by implementing your buyer's mindset and tapping into the psychology of selling. Stay tuned and enjoy!Quotes“When you try to control the sale, you won't make the sale” - St. John Craner“If someone doesn't feel safe in a sales situation, and you don't make your buyer feel safe, they're not gonna buy from you” - St. John Craner“When you're managing a sales team, you cant control them. You have to be curious, to coach them and facilitate them” - St. John Craner“You can't educate a customer, you need to align to their motives and designs” - St. John Craner“Sales success starts with yourself” - St. John Craner“If you're a service-oriented person, you're going to be very technically strong. If you're a salesperson you're going to be very emotionally strong. Blending the two is how you get that superpower” - St. John Craner“Products don't reject you, people do” - St. John Craner“When we serve the best interests of our clients rather than the best interests of ourselves, we'll make more sales” - St. John Craner“Curiosity versus criticism is a very important mindset to have in sales” - St. John CranerResources Mentioned:How to Succeed in Rural Sales By St. John Craner - https://www.amazon.com/How-Succeed-Rural-Sales-psychology/dp/1291480552Get the Free How to Succeed in Rural Sales eBook - https://www.ruralsalessuccess.com/Learn More About St John Craner in the Links Below:LinkedIn - https://www.linkedin.com/in/stjohncraner/Website - https://www.agrarian.co.nz/Connect with...
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Did you know that applying behavioral science to your agency's work will result in better outcomes for your clients? By utilizing research-backed methodologies, you'll gain a competitive advantage. With extensive research on how to decipher customer thought processes, behavioral science is an incredibly useful tool for influencing and predicting their behavior. Our guest today, Shirin Oreizy, is the founder and CEO of Next Step, a marketing agency that specializes in using behavioral science and research methodology to help clients achieve their marketing goals. Their approach is different from traditional marketing, which often puts all customers in the same box. Instead, Next Step seeks to de-risk the process and provide evidence-backed results. Shirin discusses the basics of the behavioral science approach, why it is so useful for agencies, and how her agency's methods lead to the best possible outcomes for clients. In this interview, we'll discuss: The role of behavioral science in digital design. 4-phases to use behavioral science to your agency's advantage. The importance of process transparency to gain clients' trust. Subscribe Apple | Spotify | iHeart Radio | Stitcher | Radio FM Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. An Under-Utilized Tool that Became the Agency's Differentiator Behavioral marketing agencies have changed the way companies approach business, by offering unique solutions and products designed to meet the specific needs of their clients. While many agencies may rely solely on website design, graphics, and typography, successful agencies understand the importance of behavioral science in creating unique products and driving conversions. Shirin's interview explores the four-phase methodology used by her agency to leverage behavioral science, as well as the benefits of process transparency in driving sales. The Role of Behavioral Science in Digital Design The gap between what we know we should do and what we end up doing is significant. Behavioral science takes into account the fact that people's emotions, environment, and social factors heavily influence their decisions. By studying these behaviors, agencies like Shirin's can identify gaps in existing marketing plans and develop tailored solutions that meet the unique needs of their clients. Understanding Human Behavior to Design Unique Solutions and Products Behavioral science is a social science that takes into account many external factors. It's important because people's emotions, environment, and social factors heavily influence their decisions. Behavioral scientists take into account things like people's laziness, biases, and heuristics, which are often overlooked in traditional marketing practices. The 4-Phases to Use Behavioral Science to Your Agency's Advantage Shirin's agency has developed a research methodology called the science of design, which uses behavioral science as the backbone to understanding a situation. It's a combination of qualitative and quantitative research to try to figure out why consumers prefer a product or ad. The 4 phases are as follows: Behavioral Science Assessment: Their behavioral science researchers analyze how the client is currently marketing. They identify gaps and issues that can be addressed immediately. Qualitative Research: This phase involves talking to about 10 people to verify the agency is moving in the right direction. Quantitative Research: This phase involves testing the different hypotheses against each other. The goal is to figure out what works. The test groups have significant numbers so there is no question about the results. Incorporating the principles: Designers and copywriters get involved to incorporate these principles into the work they're doing for the client. Why Process Transparency Will Help You Sell More Process transparency is one of the core principles of behavioral science. Research shows that human beings value effort, hence explaining the process behind a product or service ensures clients will value the result more. Clients with information about what happens in the background are willing to wait longer, increasing the likelihood of driving conversions. Do You Want to Transform Your Agency from a Liability to an Asset? If you want to be around amazing agency owners that can see what you may not be able to see and help you grow your agency, go to Agency Mastery 360. Our agency growth program helps you take a 360-degree view of your agency and gain mastery of the 3 pillar systems (attract, convert, scale) so you can create predictability, wealth, and freedom.
On today's show, I'm excited to have special guests, Eric Bland and Ronnie Richter from the law firm, Bland Richter LLP.Eric lives by 12 principles that have carried him through every element of success. Ronnie is an expert at understanding human behavior, and believes the systems aren't broken, they are simply a reflection of our human nature and we have to approach things understanding this. We will dive into how much control people have over their own lives and outcomes and their ability to help others, regardless of their circumstances. Both Eric and Ronnie have been recognized by Dateline, CNN, The Today Show, and People Magazine. Have a listen.Where to find Eric and Ronnie:For more information please visit www.BlandRichter.com https://blandrichter.com/ https://www.instagram.com/blandrichter/?hl=en https://twitter.com/TheEricBland
Does (seemingly random) human behavior ever catch you completely off guard? I know it does for me. Like “Where did THAT come from? That wasn't my intention - why did it get that response? Etc., etc.” And it really is an advanced sales skill to avoid getting thrown off when someone takes a HARD left turn in the middle of a sales conversation. The key to mastering this skill is understanding the causes behind strange behavior - and how to neutralize them. This is what we talk about with Moon Tucker (coolest name ever!) on the latest episode of Sales is NOT a Dirty Word. Listen in to discover how to: Get the best version of people by giving them permission to be different without judgment Show up powerfully in every sales conversation Create your life by being aware of what's directing your behavior (because oftentimes we can get triggered as sellers in a sales conversations and take a hard left without realizing it as well!) If Moon's life perspective resonates with you and you want to unlock your true potential (while in a paradise in Ecuador!) email her at moon@moonwalkerlife.me
He has better get over his introversion today at 1pm EST because I am fighting a throat infection and the dry hacking cough is getting the better of me today. There will be a lot of riding the mute button I can tell you that! …but how could I miss this amazing interview as Bert and myself will discuss understanding human behavior, social proof AND why short videos are so effective (ruh-roh!) Join us! Watch full episodes at youtube.com/c/josephjaffeisnotfamous. Subscribe at bit.ly/subscribetotheshow ------------------------------------------------------------------------------------------ Today's show is sponsored by Alpha Collective, a premium community that helps corporates and degens partner and win at the business of Web3. You can currently get a FREE entry level membership pass at freemint.alphacollective.xyz (while stocks last!) ------------------------------------------------------------------------------------------ Learn more about your ad choices. Visit megaphone.fm/adchoices
Christopher Woods, a cultural Anthropology Scholar at UC Berkeley (field focus - Human Social Organization & Human Behavior Patterns), explains why it's essential to understand the human structure and behavior patterns and how they pertain to our mental health and development. Key Points:*How does society construct our beliefs.*The importance of understanding human development.*The importance of understanding, believing, and trusting oneself in connection to our mental health. *Understanding the human structure and developing awareness. *How to change behavior patterns.Take care of yourself, love yourself, be kind and be gentle with yourself. @Lira _Ndifon
Hi Clean Nation! Welcome to the podcast. Today, we have Lindsay chatting with Tracey about her marketing/copywriting expertise. Though Tracey is an incredible mindset coach, her secret weapon, as our clients come to learn, is copywriting and marketing. Today she is going to come from that approach and talk to you about two things you should be doing in your marketing and one thing you should not be doing. 1:20 Effective Marketing is Understanding Human Behavior 10:04 How to Use this With Current Clients 13:22 Nice Doesn't Sell 19:31 Thou Shalt Not Be Boring Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here
Welcome back to another episode of High School Not So Much a Musical, where we discuss the importance of the field of Anthropology with Ms. Maryam Pervaiz, a recent graduate from MIT. She talks about her experiences in Iceland for a term project and some tips for current high schoolers trying to get into elite colleges. Stay tuned for future podcasts!
When we understand people, we have a great ability to connect with , support , and build with them. Let's talk about it as this was featured on a dope episode of The Morning Meetup!
In this episode, my guest Richard Flint explores the key aspects of human behavior that drive leadership. Join us in this fun, carefree, yet serious look at what drives exceptional ... The post Understanding Human Behavior and Exceptional Leadership appeared first on Leadership Powered by Common Sense.
Anthony is a business consultant and the CEO of ASPF solutions. Anthony and I sit down in this week's episode to discuss how emotional intelligence will not only improve your relationships but will allow you to succeed in business in ways you wouldn't imagine. Tune in as I ask Anthony about the importance of social media, how to scale your channels, and of course the emotional intelligence or "EQ" WE SHOULD ALL learn to become better versions of ourselves. SUBSCRIBE, LIKE, AND SHARE SUPPORT THIS PODCAST: https://anchor.fm/rafael-pinsky/support --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/rafael-pinsky/message
In a GDD ripped from the headlines, we'll be talking about what happened at the Travis Scott concert at Astroworld, why these things happen, why humans at communal events are a thing, and much more. Watch the original video here! Show Notes: Empathy Exercises: 1. TJ Osborne 2. Legally Blonde 3. Taxing Churches 4. Barbie Main Topic: NYT 1 and 2 NPR AVClub Buzzfeed News ABC News If you want to check out more of our content or if you think The Good Doctors could help your organization, click here for our link portal Or sign up for our monthly digest to get all the latest news I love true crime - learning about it, thinking about motivations and realities. I also love laughing, relationships, warm conversations between friends, and righteous anger over the terrible things humans do to each other. All of this is why I love the Sinisterhood podcast. Hosted by Christie Brown and Heather McKinney, the pod covers crimes we've all heard of - your Jeanbenes, your Nexiums - and ones you haven't - like Gwen Shamblin and the Weighdown workshop. Told with research rigor, empathy, and humor - I cannot recommend this one highly enough. Find sinisterhood pod anywhere you find podcasts.
So today's episode features Solmaz Shahmehr, VP and Head of Business Area Research Instruments at Smart Eye. Solmaz has been with Smart Eye since 2009 in different capacities - she is responsible for directing the Research Instruments organization, and charged with delivering a sustainable, profitable business model there. She also leads global sales, product development and product management, marketing, support & ops.In our conversation, we talked a lot about the Research Instruments business unit of Smart eye: how our products there (like Smart Eye Pro) track, measure and analyze human eye movements to create a deeper understanding of human behavior, intentions and interactions all over the world. We also discussed the recently announced Smart Eye acquisition of iMotions, and what that means for the future of biometric research. Let's listen in to learn more.Links of interest:About Smart Eye Research InstrumentsSmart Eye ProSmart Box + Smart Eye Press Release and Smartbox podcast episodeiMotions Acquisition Press Release
Chris Sparks is a professional poker player and peak performance expert who coaches executives on high performance and decision making. Chris is exceptional at teaching people how to think like a poker player which is applicable to everyone no matter what domain you're performing in. This is a fascinating and wide ranging conversation covering strategy, mindsets, pursuing mastery and high performance. Episode Transcript Watch on YouTube Subscribe to my Newsletter Connect with us! Whatgotyouthere NuSkool Snacks Healthy Protein Bars https://nuskoolsnacks.com/
This is an episode that is not to be missed. Tom Beakbane and Paul Krauss MA LPC discuss his new book How to Understand Everything: Consilience: A New Way to See the World. Tom and Paul discuss many topics including the hard science of how the body and mind interact, tribalism, culture, human behavior, communication and much more. Tom's journey to resurrect the concept of consilience began when he tried to understand why textbook explanations of human behavior did not account for the techniques routinely used by marketing communications and political operatives. Also he observed that textbook psychology did not explain the interpersonal dynamics he observed while providing services to his company's clients. He realized that by weaving together developments on the front lines of biology, physics and computing and re-conceptualizing human behavior as an emergent system it was possible to explain the nature of understanding in ways that are all-embracing. Tom Beakbane is president of a brand marketing company in Toronto, Canada. With an honors degree in biochemistry and neurophysiology from Durham University in England, he was puzzled by the gap between textbook theories of human behavior and his experiences creating business communications. He closed the gap by tapping into developments at the frontiers of science, explained in the just-published book How to Understand Everything. Consilience: A New Way to See the World. Are you a parent of an adult that is having major difficulties? Is there conflict in your family about how much help to give your adult child? Preview the NEW On-Demand Online Video Course for the Parents of Young Adults by Paul Krauss MA LPC Want to get trained in EMDR Therapy? Looking for some great advanced EMDR therapy trainings? Check out EMDR Training Solutions and Register Today! Use the code INTENTIONAL at checkout, and get $100 Dollars OFF at Checkout! Remember, from my research, EMDR Training Solutions is the most affordable independent training on the market! EMDR Training Solutions: for all of your EMDR training needs! Paul Krauss MA LPC is the Clinical Director of Health for Life Grand Rapids, home of The Trauma-Informed Counseling Center of Grand Rapids. Paul is also a Private Practice Psychotherapist, EMDRIA Consultant in Training (CIT), host of the Intentional Clinician podcast, Behavioral Health Consultant, Clinical Trainer, and Counseling Supervisor. Paul is now offering consulting for a few individuals and organizations. Paul is the creator of the National Violence Prevention Hotline (in progress) as well as the Intentional Clinician Training Program for Counselors. Questions? Call the office at 616-200-4433. If you are looking for EMDRIA consulting groups, Paul Krauss MA LPC is now hosting weekly online and in-person groups. For details, click here. For general behavioral and mental health consulting for you or your organization. Follow Health for Life Grand Rapids: Instagram | Facebook | Youtube Original Music: ”Shades of Currency" [Instrumental] from Archetypes by PAWL (Spotify) "Jazzy June Afternoon" from A Year by PAWL (Spotify) "September Clear" from A Year by PAWL (Spotify) "Moonlight in July" from A Year by PAWL (Spotify)
PNNL Chief Scientist and AI expert Svitlana Volkova harnesses open-source data to understand human behavior. She most recently helped organize an NAS workshop that addresses technologies and methodologies that can be leveraged to inform real time public health decision making about infectious disease outbreaks, epidemics, and pandemics. You can find information on the NAS virtual workshop here https://www.nationalacademies.org/our-work/pivotal-interfaces-of-environmental-health-and-infectious-disease-research-to-inform-responses-to-outbreaks-epidemics-and-pandemics-a-workshop ** note: this podcast was recorded prior to the NAS workshop More information on Watch Owl: https://www.pnnl.gov/news-media/pnnl-team-taps-twitter-explore-perspectives-covid-19-response
In this episode, I talk with my old friend Bela Barner about helping lead executive teams through complex, high-stakes decisions. Learn more about Bela's work at the JW Croft Consulting Group website: http://jwccg.com/
Ignite Digital Marketing Podcast | Marketing Growth Tips | Alex Membrillo
Conversion rate optimization (CRO) is more than just design or analytics. It's about understanding human behavior centered around motivation. As a healthcare marketer, you want to make it easy for a user to convert into a patient. By creating ads, landing pages, and content that appeals to people’s aspirations, you’ll be able to persuade them to take the actions you want. They’ll feel understood and their bodies will release dopamine, generating feelings of reward, and suppress cortisol, eliminating feelings of stress. These kinds of behavioral insights form the foundation of effective CRO strategies. CEO, Alex Membrillo and VP of Paid Media & Analytics, Rich Briddock discuss how understanding human behavior can help you optimize conversion rates at your healthcare organization and increase patient acquisition.
Bob Morais is a go-to person when the goal is to understand human behavior. The business anthropologist has worked with brands such as Coca Cola, Danone, Fairmont Hotels, FreshPet, GlaxoSmithKline, Hain Celestial, Pinnacle Foods, Pfizer, Post, Proctor & Gamble, Sabra, Safeway, Swissotel, and WD-40 to distill customer insights into business strategy. He is a lecturer at Columbia University Business School. In this episode of What I Wish I Knew with Mike Irwin & Simon Daw, Bob talks about the techniques to understand human behavior, how culture continually evolves, what cancel culture really means, big data versus thick data, and what may be the Covid pandemic's lasting implications on modern culture. Morais began his career with Grey Advertising and spent 25 years with advertising agencies. He then served as principal at market research firm, Weinman Schnee Morais. He is the author of five books and more than 50 articles. His work has been featured in Advertising Age, American Anthropologist, Forbes, and the Huffington Post. He's been interviewed by the New York Times, CBS Radio, and Adweek. He holds a PhD from the University of Pittsburgh and a certificate from NYU's Stern School of Business. He was a Fulbright Scholar, National Science Foundation Grantee, Mellon Fellow, and co-winner of an Alfred P. Sloan Foundation grant. What I Wish I Knew with Mike Irwin & Simon Daw... Life and career rarely go to plan. Breakthroughs happen on the ragged edge when things aren't quite going as expected. What I Wish I Knew podcast hosts Mike Irwin and Simon Daw explore lessons learned by leading athletes, creators, entrepreneurs, leaders, and difference makers. They all have three things in common: none are perfect, all are humble, and they've learned a few things along the way. In What I Wish I Knew, they share their lessons with you. http://www.whatiwishiknewshow.com
The start of a new administration is a great opportunity for federal agencies to take a fresh look at their programs and identify what's working and what needs to be improved on for the betterment of the American people. Studying behavioral insights has not been a priority in the past but doing this research and analyzing the data could be the key to inspiring a new generation to serve and allowing our government to work more effectively altogether.
Peter is an entrepreneur who is driven by using technology to make the world a better place. Peter is also the Founder and CEO of iMotions, fully-integrated, hardware-agnostic software platform that allows researchers to use the power of any neuroscience technology, as well as traditional surveys and focus groups, to gain unparalleled insight into what people actual think and feel. His customers are using iMotions for everything from diagnosis of neurological diseases such as Parkinson, Schizophrenia, Autism and Alzheimers to personnel training, UX testing, advertising and military human research. In addition, he is actively working to support tomorrow's entrepreneurs and visionaries through educational programs, award competitions and mentorship. Finally, Peter also acts as a Business Angel Investor in start-ups and is one of the founding members of the ByFounders Fund.
Guest Nico Popp of Forcepoint joins Dave to discuss why understanding human behavior is a major key to security, Dave & Joe discuss some listener follow-up about a Craigslist posting, Joe's story is about a scam website that is promising refunds to consumers all over the world, Dave shares a story about scam calls coming from call centers in India, and our Catch of the Day is from a listener about an email from former first lady Melania Trump. Links to stories: FTC warns of scam website that promises refund for victims of online scams Scam “US Trading Commission” website is not the FTC Who's Making All Those Scam Calls? Have a Catch of the Day you'd like to share? Email it to us at hackinghumans@thecyberwire.com or hit us up on Twitter.
I’ve had the best job in the world for over 10 years now - where I have the privilege of speaking on stages and in training rooms to groups of leaders around the world about how to increase their influence, focus strategically, and make a positive impact at work and in life. When I stepped out on my own in 2010 to start my business, I had a little bit of experience, a healthy dose of confidence, and a whole lot of hope that I could build the relationships, and create impactful presentations that would result in a successful speaking business. But like a lot of things in my life where I tend to jump off the cliff first, and then think about my parachute later, I wasn’t fully prepared for what it would take to find my lane, to determine how to set my speaking fees, or how to become a recognized expert. So, queue admission into the school of hard knocks, where I’ve gained quite an education along the way, and as a result, have ultimately managed to build a business and life that I truly love. Last year, my friend Dr. Daniel Crosby - who is a great public speaker himself, and was a also my guest on episode 14 of the Impact Makers Podcast, where he talked about understanding human behavior to do well, do good and do you - asked if I would join him on his Standard Deviations podcast to talk about what it takes to create great presentations -- and if you’re into that kind of thing, how to actually get paid to speak, which is one of the most frequently asked questions we both receive. Over a year later, the content of our conversation is still accurate and timely, and I continue to hear from people in Dr. Crosby’s audience who have found it helpful. So I asked him if I could share it with you today, and if you’re interested in crafting great presentations, and/or getting paid to speak, I think you’ll find it helpful. Topics Discussed In This Episode: My path from HR executive to professional speaker, and why I felt like I needed at least 20 years of work experience before starting. How giving away 10% of my time to help others helped me to get started as a speaker, and discover the work that I truly loved. My personal recipe for crafting a great presentation. What comedians and preachers can teach us about giving great presentations. What adult learning theory tells us about what makes for a good speech. Strategies for determining your speaking fee, what can happen if your price is too low, and how to get paid more. Three books that I recommend for speakers to help with picking a lane, determining your pricing strategy, and building a memorable brand. What Dr. Crosby did that 10x’d his speaking revenue. 3 concrete steps to take to build a profitable speaking business. People & Resources Mentioned In This episode: FREE RESOURCE: 10 Tips To BUILD YOUR BRAND and LAND Gigs as a Speaker! Dr. Daniel Crosby LinkedIn Dr. Daniel Crosby Twitter Standard Deviations Podcast Impact Makers Podcast Episode 014: Understanding Human Behavior to Do Well, Do Good and Do You with Dr. Daniel Crosby Standard Deviations Podcast Episode 14: Jennifer McClure - On Becoming a Public Speaker Centennial, Inc. Mike Sipple, Sr. Michelle Cushatt Million Dollar Speaking: The Professional's Guide to Building Your Platform by Alan Weiss Million Dollar Consulting: The Professional's Guide to Growing a Practice by Alan Weiss Ryan Estis Jane Atkinson The Wealthy Speaker 2.0: The Proven Formula for Building Your Successful Speaking Business by Jane Atkinson Platform: Get Noticed in a Noisy World by Michael Hyatt Laurie Ruettimann Jon Acuff Toastmasters International Connect with Jennifer: Send her a message [https://jennifermcclure.net/contact/] On LinkedIn: http://www.linkedin.com/in/jennifermcclure On Twitter: https://twitter.com/JenniferMcClure On Instagram: https://www.instagram.com/jennifer_mcclure/ On Facebook: http://www.facebook.com/JenniferMcClureSpeaker *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com
Today I had the pleasure of sitting down with a 5 time New York Times best selling author, founder of Vital Smarts & The Other Side Academy (TOSA), my great friend & father to a former drug addict, Joseph Grenny. I believe that Joseph is one of the most skilled teachers alive right now. Listen to him talk about human behavior, vulnerability & living a purpose filled life. I literally took a page of notes during this podcast - so impactful!
Nate Andorsky is an entrepreneur who uses behavioral science to build digital strategies and technology for today's most innovative companies and nonprofits. He believes the key to unlocking the potential of technology lies within our understanding of the psychological factors that drive human decision-making. By combining scientific findings with outside-of-the-box thinking, he helps turn human understanding into business advantages. He's the author of Decoding the Why: How Behavioral Science is Driving the Next Generation of Product Design. This week on the Product Science Podcast, H2R Product Science Founder and CEO Holly Hester-Reilly sits down with Nate to discuss how we can apply behavioral science principles to product, and where there are some common misconceptions. Read the show notes to learn more.
Social media star Sinead Hegarty began sharing her world travels and fashion and beauty finds on Instagram which quickly started to garner attention, followers, and fans. After a sudden breakup with her boyfriend at the time, Sinead turned to learning about human behavior as a way to understand relationships, emotional attachments, and all the changes she was experiencing as a young woman navigating romance and partnerships. Sinead began studying any and all human behavior books she could get her hands on (she names her favorite in this episode!) and as her knowledge grew, so did her fanbase. She shared the ups and downs of her everyday life and all her psychology insights and revelations. She continued to share value with her followers, staying relatable and approachable even when diving into intricate neuroscientific discoveries. Today, Sinead remains an honest, open book with her followers. She maintains her YouTube channel, extensive Instagram videos, and stories as well as her more recent project; her eBook on relationships "You Should Know These Things". If you have an interest in psychology or have ever craved a deeper understanding of topics such as fear, identity, empathy, attachment styles, or spiritual awakening this episode is for you. Follow Sinead on Instagram (@SineadHegarty) and check out her E-Book on SineadHegarty.com --- Support this podcast: https://anchor.fm/stephanie-oquigley/support
Anastatia discusses her journey to becoming a licensed Clinical Social Worker, building her 15 year private practice as a psychotherapist, her experiences working with children and teens born with HIV and AIDS, helping adults with mental health and survival confronting HIV/AID and substance abuse,being deployed to help first responder and their families after Hurricane Katrina, working with the most needy and sharing her experience of how to cope with the Covid-19 pandemic and quarantine.
Greg Stielstra, the host of The Behavior Change Podcast, explores numerous cognitive biases and the way they affect how people interpret the messages you send. This could be especially important in light of your urgent need to communicate quickly and clearly because of COVID-19. Greg also shares Lirio Bias Brief number 179: Curiosity.
Human happiness is tied to making progress towards a goal we desire. What goals you set and how to choose to move the meter closer to success is based largely in human behavior, your personality profile. Learning to work within your strengths and focus on your innate preferences is key - we are all naturally gifted at something and that "something" is not an accident. Sean Moudry is a coach, an entrepreneur, a successful real estate agent, and most recently, the Author of 16 Strategies For Sales. In this episode, Sean shares his extensive research on the Myers Briggs personality test and how truly, your language and thoughts depict your stress, your interactions with others, and ultimately your business' success. Media Mentioned on this Episode: Calibrate Podcast #30: Rising Out of Failure 16 Strategies for Sales by Sean Moudry - 100% of net proceeds will be donated to mental health awareness We believe Leaders are READERS, below are a few of our favorite leadership books: Entreleadership – 20 years of practical business wisdom, Dave Ramsey The Ideal Team Player – How to recognize and cultivate three ideal traits in your team, Patrick Lencioni Business Boutique– A woman’s guide for making money and doing what she loves, Christy Wright Our 3 Most Recent Episodes: EP #105: Our Best Podcasts of 2019: With the goal of empowering, encouraging, and educating real estate professionals – we’ve interviewed a lot of proven winners in 2019. And we couldn’t pick a favorite guest if we tried! So instead, we compiled highlights from 5 of our most downloaded episodes this year EP #104: In Memory of Chris Oakley: My heart is heavy as I watched the memorial service for my dear friend, Chris Oakley, who tragically passed away at 37-years of age in a hunting accident this month. I worked with Chris for the past 4 years. Our relationship started as Chris was assigned to me as my business coach, but he quickly became my friend. EP #103: Your Resilience Fuels Your Clarity: After 16 years in real estate, Kristen Cullen’s husband was diagnosed with cancer and she made the selfless choice to leave her career and become his primary caregiver. During his battle with cancer, Kristen was constantly serving and looking for ways to improve the lives of those around her Written & Produced by Kayla Davis | Hosted by Kyle Malnati Calibrate Real Estate 2425 S. Colorado Blvd #250, Denver, CO 80222 http://www.CalibrateRE.com
Knowing the people you’re engaging with is one of the biggest advantages you can have when trying to influence both inside or outside of an organization Today’s guest, Steven Sisler, has honed the art of reading people into a science. He suggests that understanding the personality of those you’re working with, as well as understanding your own personality, can give you a valuable advantage in communicating effectively and getting what you want in business settings. Steve is a behavioral analyst, speaker, author, and podcaster specializing in personality differences, leadership strategy, cultural differences, and temperament strategies. He has consulted for clients in more than 18 countries, gathering behavioral and attitudinal information on individuals within corporate settings and developing strategies for effective leadership, teamwork, and entrepreneurial success. In today’s podcast, Steven explores not only why it’s advantageous for us to know what someone else is thinking and to understand their personality type, but also how understanding your own personality type can help you set yourself up for success. He uses his skills on Jen, demonstrating the scope and accuracy of his personality assessments and shares some information on the most common personalities as highlighted in his book, The 4 PeopleTypes: And What Drives Them. Finally, Steven discusses strategies you can use to combat your own passiveness in meetings with executives and other leaders, and how executives commonly think and communicate. For links mentioned in today's episode visit: http://bit.ly/Redesignpod To join the Redesigning Wellness Community visit:https://www.facebook.com/groups/rdwellnesscommunity/
Join Susan Ibitz and Divya Parekh as they explore the science behind Human Behavior. Understanding others helps you to become aware of what is going on around you, communicate effectively and build strong relationships.This show is broadcast live on Mondays 8PM ET on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).
We take on this question with that help of previous guests Eric Helms and Omar Isuf, who joined us in studio. Eric holds a BS in fitness and wellness, an MS in exercise science, a second masters in sports nutrition, a PhD in strength and conditioning, and is a research fellow for AUT at the Sports Performance Research Institute New Zealand. Omar is a successful YouTube content creator from Canada, a partner with Mike Farr and Bart Kwan on Kizen Training, as well has pursuing other business ventures. He’s also a keen observer of media. Here's part of how we broke it down. What sets off our BS detectors? What are some common elements of gimmicks and scams in fitness? Is anything ever really too good to be true? Who usually ends up pitching them? How should scrupulous marketers (and content creators) craft their messages in ways that are not misleading? You can find Eric at 3DMuscleJourney.com and on Instagram: @helms3dmj You can find Omar on his hugely successful YouTube channel. And Instagram as @omarisuf. You can find them both on their new podcast, Iron Culture, but we’re drawing a blank on when new episodes get released. Thanks to Eric and Omar for joining us! This episode is sponsored by The Great Courses Plus. For a limited time only, they are offering our listeners an entire Month for FREE! Check out the course Understanding Human Behavior for free. It’s a great fit for the topic of this episode. Start your free month trial today using our special URL: Thegreatcoursesplus.com/FACTS Hosted by Mike Farr (@silentmikke) and Jim McDonald (@thejimmcd). Produced by Jim McDonald Production assistance by Connor O’Neal. Theme by Aaron Moore. Branding by Joseph Manzo.
Every night behind our closed eyes, we explore the depths of the dream realm. In this episode, we'll explore the infamous question asked by Billie Eilish in her debut album title- When we all fall asleep, where do we go? We'll talk about: the dream realm sleep paralysis astral projection all about dreams and sleep + much more!!!! sources: Understanding Human Behavior published by the Columbia House https://cafeausoul.com/dreams/inspired-by-dreams/dream-expert-kari-hohne/types-dreams Thank you for tuning in. Visit mindwarpradio.com
When weight-loss diets work, they work by creating a caloric deficit and not through any other magic. We’ve established that with our experts on the show already. We’ve also established that cutting out a whole category of nutrient --like cutting carbs in a ketogenic diet – can accomplish a calorie reduction. But what if you cut everything but meat? You may be accomplishing the goal of reducing calories, but at what nutritional cost? Jason Phillips joined us to ponder this diet and share thoughts about whether it’s a good idea…apart from whether or not it’s effective. Jason is the founder of iN³ Nutrition and the Nutritional Consulting Institute. Jason has written for several publications including Men’s Fitness and his own book, Macros Explained: Your Ultimate Guide to Macronutrient Prescription for Health, Performance, and Aesthetics and Macros Applied: Bridging the Gap from Science to Application. Here’s what we came up with on our own: If there’s no real downside to eating vegetables, why not eat them? Outside of a reduction in calories, is there anything special about meat that makes the diet more worthwhile? Are all-or-nothing strategies just easier for some people to stick to? Is there a marketing/FOMO angle? Does taking a more extreme stance equal greater popularity in the fitness space? When does Mike’s “Tequila and Broccoli diet book come out? Our ideas start pretty much from the jump. Jason joins us about 13:38. You can find Jason on Instagram at @jasonphillips_in3 and at in3nutrition.com This episode is sponsored by The Great Courses Plus. For a limited time only, they are offering our listeners an entire Month for FREE! Check out the course Understanding Human Behavior for free and maybe you’ll be able to tell US why someone would choose to eat carnivore. It’s a great fit for the topic of this episode. Start your free month trial today using our special URL: Thegreatcoursesplus.com/FACTS This episode is also sponsored by Warby Parker! Jump into the FREE home try-on program. Get five pairs of glasses to check out at home with no cost or obligation at warbyparker.com/facts Hosted by Mike Farr (@silentmikke) and Jim McDonald (@thejimmcd). Produced by Jim McDonald Production assistance by Connor O’Neal. Theme by Aaron Moore. Branding by Joseph Manzo.
This episodes guest is Todd Bumgardner from Toddbumgardner.com, Beyond Strength Performance ,and Strength Fraction. Todd is a fitness coach, writer, business owner, and outdoorsman from the woods and ridges of Central Pennsylvania. He currently lives in Virginia where he co-owns and operates Beyond Strength Performance NOVA--a training gym that features semi-private, group, and personal training. He's also the co-founder, and lead, at Strength Faction--an online coaching and mentoring program designed and committed to helping fitness coaches grow personally and professionally by improving their self-care to avoid burnout and providing them with the program design, coaching, and systems to help them build a stable and long-lasting career. When he's not working, he's hiking up a mountain, hunting, or fly fishing somewhere in America's outdoors." On this episode Todd and I discuss: Todd's background We discuss human behavior, communication, and understanding I ask Todd about the assessment process the conduct at Beyond Strength Performance I ask Todd for his current book recommendation This was an outstanding episode and I hope you all enjoy it as much as we did! Stay Strong, RB Show Notes: Website - www.toddbumgardner.com Website - Beyond Strength Performance Website - Strength Fraction Facebook - Beyond Strength Performance NOVAFacebook - Todd Bumgardner Twitter - @BumTodd Instagram - bspnova Books Mentioned: BehaveZen and the Art of Motorcycle Maintenance Lila Videos Mentioned:Louis C.K. - "Why" People and Resources Mentioned: Bill Hartman Mike Roussell Adee CazayouxKristen WhiteRobert Sapolsky Patrick Ward Carl RogersNeil RampeArizona DiamondbacksLA DodgersALTISJas RawandhaMike Wu LandmarkT-Nation Mike Ranfone Mike Connolly Anthony Renna Danny Lennon Show Sponsors: Ultimate Performance Online MentorshipTo get INSTANT ACCESS to almost 20 hours of World Class online video Strength and Conditioning Information go to upmentorship.com ALTIS ALTIS 360ALTIS Education Ultimate Athlete Concepts Ultimate Athlete Concepts is a multi faceted company, providing the most sophisticated scientific material in sport science. UAC is the worlds leading resource for translated sport preparation educational material. National Sports Performance Association Certified Program Design Specialist Certified Speed and Agility CoachCerfitied Weightlifting Performance Coach Certified Sports Nutrition Coach Athletes AccelerationComplete Warm UpComplete Speed Training Complete Speed GamesComplete Jumps TrainingComplete Olympic Lifting Complete Youth TrainingComplete Guide to Training the Female Athlete Complete Core Complete Sports Conditioning Complete Sports Nutrition Complete Program Design Sports Camp Empire Patreon Help support the podcast by becoming a Patreon to the show here - Patreon
Hersh Shefrin is a pioneer of the field behavioral finance, which, as the name suggests, integrates principles of human behavior like emotion and self-control into financial and economic models. Dr. Shefrin serves as the Mario Belotti Chair in the Department of Finance at Santa Clara University's Leavey School of Business, and he has worked at Santa Clara for 40 years. Dr. Shefrin has written several books including “Behavioral Risk Management” in 2015 about how financial disasters and mistakes almost always have behavioral roots. He has written textbooks and dozens of articles, he contributes to Forbes, and he has his own Wikipedia page. In this conversation, Dr. Shefrin tells the story of how he got interested in behavioral economics, and this story involves the most famous psychologists of the 20th century. We also zoom in on personal decision-making tactics, how to think about self-control, and tips for young people on investing in volatile times. Website: https://www.voicesofsantaclara.com/hersh-shefrin See acast.com/privacy for privacy and opt-out information.
FACT: we all have the exact same needs. BUT, why then do people act so differently, and behave in such extreme ways at times? This episode of MindsetMastery focuses on that big question, and believe it or not, we ALL have the same 6 human needs! The difference comes down to how you prioritize each of them- the order of importance for each in your life. THAT is what drives people to prioritize such drastically different things! We discuss each of the 6 human needs, explaining what they are, why they matter in terms of human behavior, and how you can use that knowledge to better understand - and help- people whom you interact with in your daily life. Resources Mentioned in This Episode: 1. “Mindset” by Carol Dweck: amzn.to/2RSb2HW 2. Rx: YOU! The Pharmacist's Guide to Managing Stress & Fitting in Fitness: amzn.to/2QDtqCP Main Points From this Podcast: - Exploring the 6 human needs we all share - How you can better understand people's behavior - Why our priority of needs matters in recognizing our actions - Practical exercise to put this into practice - Building personal awareness of your own priority of needs Like The Fit Pharmacist on Facebook: www.facebook.com/thedietdocpittsburgh Host: Dr. Adam Martin, PharmD, ACSM-CPT, NAMS-CCN thefitpharmacist.com www.linkedin.com/in/thefitpharmd www.instagram.com/thefitpharmacist Co-Host: Alex Liu www.magecreate.com www.facebook.com/people/Alex-Liu/100006538935664 www.linkedin.com/in/alex-liu-353ba1140
AR EXCLUSIVE EPISODE | DR. ART FRENZ | UNDERSTANDING HUMAN BEHAVIOR"In addition to philosophy, science and religion — psychology has taught us a great deal about human behavior. We’re better at understanding our emotions and thoughts, choices and patterns, motivations and defenses, attractions and conflicts. Acquiring these insights is an essential first step, but learning how to apply them in order to improve our lives is equally as important. Implementing this understanding requires strategies, tools, skill sets and practice." - Art Frenz, Ph.D. Tune in this week, as Dr. Frenz provide his insightful views, helping us to to better understand human behavior. Dr. Frenz also provides details about his life story and that there were certain people and signs that led him on his journey discu=overing, studying and practicing psychology as a career. #EveryoneHasAStory #AmericanRealSUBSCRIBE to our YouTube Channel to view the latest and past AMERICAN REAL episodes: http://bit.ly/2zVQDLOHave you ever thought about starting your own PODCAST? If so, join me and Podcast Your Passion! I’ll take you through my 8-week course, where I’ll mentor you to build a world-class podcast. I’m only taking on a small group of people who want to share their passion through broadcasting where I’ll have you up on iTunes and YouTube within weeks, so you can Podcast YOUR Passion. Join me today and PODCAST YOUR PASSION! https://www.americanreal.tv/academy/If you're interested in wanting to practice LIVE video in a private setting, I’d like to personally invite you to join our LIVE TRIBE Group and experience the power of finding your voice! Posting short LIVE 60-second videos will help you build skills of confidence, commitment, leadership and accountability – all while growing your network with likeminded people from round the world. You’ll quickly see how turning up each day gives you more clarity, purpose and transparency in Building A Better You. Join our group while practicing to be more present and focused. Value the power of your own story. Click on the link below to begin your 21-day Experience today.Join: American Real LIVE TRIBE Worldwide https://www.americanreal.tv/live-tribWebsite: https://americanreal.tv iTunes: https://apple.co/2yPeU4A Facebook: https://facebook.com/americanrealtv/ Instagram: https://www.instagram.com/AmericanRea... Twitter: https://twitter.com/rogerbrooks/
Our guest this week is Vanessa Van Edwards, author of Captivate and lead investigator of The Science Of People, a human behavior lab. She believes that by learning more about how and why people behave, react and respond the way that they do, salespeople can find small advantages that lead to big results and better sales performance. Listen to discover how you can prepare to win any sale, conquer any networking opportunity and build your brand. If you're interested in learning more about the science of human behavior, purchase Captivate by Vanessa Van Edwards here This episode is brought to you by, Deathwish Coffee, the world's strongest coffee and the only brew we drink when we do the show. It's the only choice for the true Sell or Diehard! On today's show... 16:00- Why are the first five minutes so important in terms of making an impression? 18:35 - What Is A Non-Verbal Brand? 26:06 - What are Micro Expressions? 27:28- What are the seven universal microexpressions? 33:18 - How did Vanessa get into sales 37:46- What is Vanessa's name badge theory? Are YOU a Sell-or-Die-Hard?
When the market moves as fast and Donald Trump tweets, how should we think about money in the digital age? Jennifer talks with psychologist and behavioral finance expert Dr. Daniel Crosby about his life story and how he has built a career helping both individual investors and institutional clients understand themselves and the psychology of the market. For Daniel Crosby, the beginning of the story started with an ending. Daniel tells Jennifer the story of how he came into the world on the day of his grandfather’s passing and how that has driven him to live his life to its fullest potential. An important part of leading a rich and full life is to always be learning. Daniel talks about how his love for learning and how his academic education laid the groundwork for developing his interpersonal skills which were key to his success later in life. As the son of an investment manager and advisor, the stability and comfort of his father’s profession was an alluring one. But after serving a mission through his church in the Philippines and helping a close friend whether an eating disorder, Daniel shifted his academic path towards helping people. How do some people with so little manage to find joy in their lives? Jennifer gets Daniel to flex his clinical psychology skills and asks him why some people blessed with great privileges can’t seem to find the same happiness of some people living a simpler or rougher life. He also talks about his own success and his approach to being happy. What drove Daniel to fly straight into graduate school? Jennifer asks Daniel a bit more about his trajectory towards becoming an impactful force in people’s lives. He talks about the value of therapy and why building a strong relationship between therapist and client beats out any high-level degree or specialized school of thought. Misconceptions about therapy and the therapeutic process are a dime a dozen. Daniel does some mythbusting and distills some of what he’s learned as a therapist into some takeaways for listeners that they can use in their personal and professional lives. Whether it’s for work, in our relationships or just in our day-to-day lives, we all talk about ourselves. Jennifer and Daniel talk about why being able to talk about yourself and your feelings openly and authentically with a trusted professional is so important is our society. After being burnt out by individual therapy work, Daniel moved on to workplace-focused psychology work in Atlanta. While doing pre-employment assessments across the Deep South, he learned some hard truths about competence, wealth, meritocracy and the under-recognized value of general intelligence. You’re not that great. Daniel fills us in on one of the key moments of his journey to becoming an impact-maker: a 2011 TEDx talk in Huntsville, Alabama about 7 counter-intuitive truths for living a better and more meaningful life. This talk eventually turned into a self-published book of the same name (check out the links below). “Only as we accept our normality, are we able to build something that is better than normal.” Daniel talks about the central message of his book, the concept of overconfidence bias and how it keeps us back from achieving our fullest potential. In late 2009 – in the swell of the recession – Daniel set out on his own to get away from his rough day job. His new behaviorist economics consultancy called Nocturne Capital offers a wealth of services around the psychology of investment decision making. Jennifer asks the question on all of our minds: so how should we think about money? Daniel offers some of the insights he’s gathered over the years helping people understand and navigate financial markets. Daniel shares a couple tidbits with Jennifer but you can find all 10 of his investing commandments in his book The Laws of Wealth, named the best investment book of 2017. If you’ve been listening to this week’s episode so far, you’ll know that Dr. Crosby is a man of quick wit. Jennifer asks Daniel where he gets his funny bone from and how it finds its way into his work. Validation and criticism some in equal spades in today’s digital word. Jennifer asks Daniel for some advice for everyone about how to engage with the digital dimensions of our fast-paced contemporary world, as well as where you can find Daniel online. Check the links below! Dr. Daniel Crosby: Dr. Daniel Crosby website - Nocturne Capital Dr. Daniel Crosby – LinkedIn Dr. Daniel Crosby – Twitter Podcast – Money, Mind & Meaning by Dr. Daniel Crosby Books referenced (affiliate links): The Laws of Wealth: Psychology and the secret to investing success by Daniel Crosby The Behavioral Investor by Daniel Crosby Personal Benchmark: Integrating Behavioral Finance and Investment Management by Charles Widger & Daniel Crosby You're Not That Great by Daniel Crosby Leadership and Self-Deception: Getting Out of the Box by The Arbinger Institute Dr. Daniel Crosby TED X Talks TEDxHuntsville - Daniel Crosby - You're Not That Great: A Motivational Speech Sex, Funds, & Rock N' Roll - Daniel Crosby at TEDxHuntsville Can being weird make you rich and happy? - Daniel Crosby at TEDxBYU Give us a hand getting the word out! Do you want to spend your personal and professional time making a lasting impact on others? Do you want to be the kind of leader people love? Subscribe today and we will bring you new ways to change the world every single week. Want to raise your game at work? If you want to raise your game at work, you’ve got to raise your impact. Find out Jennifer’s 10 best strategies to make more of an impact at work.
Today on Life in 22 Minutes, Scott and Becky Mackintosh welcome Nicole Cunningham. Nicole is the CEO of Identiology and specializes in relationship dynamics. She is a people whisperer and looks at the psychology, functionality and the behavior of people in a holistic way. Tune in to see why she is so passionate about helping families understand their dynamics.
Nicholas Kusmich is the world's leading Facebook advertising strategist, Founder of H2H Media Group and the League Of Extraordinary Marketers and creator of The Art Of Lead Generation. Nicholas is using his unique ability to understand behavior to create advertising strategies that leverage social platforms. The most important question you should ask before advertising, but probably aren't, is do I have a Predictable Profit Process in place that makes it worthy enough to go to Facebook and drive traffic? More eyes will not always equal more sales. Media platforms like Facebook are accelerators. In order for Facebook to be a game changer for you, you must know exactly what a lead is worth to you and how many web visitors become clients in a predictable fashion. Otherwise, Facebook ads will be your downfall. “Facebook is the eyeball store.” How do you develop a Predictable Profit Process? Who are you trying to serve? The business should not revolve around you or your product, but rather the marketplace you are trying to serve. In order to build a sustainable system, you need to identify the specific steps that prospects take before they become an actual client or customer. Be very specific. Pareto had the 80/20 principle, but that doesn't work in social media marketing. Nicholas takes it a step further with the 4 percent rule. Building on Pareto's 80/20 rule, take 20 percent of the 20 percent, which represents 4 percent. The end result is the exact population of the marketplace you are attempting to serve. Get clear on their problems, needs and fears. Learn their four forces: Fears, Frustrations, Wants and Aspirations. Articulate how your product or service gets them closer to where they want to go or solves one of those four forces. Then ask what are the one, two or three conversion events you can put in front of them that will move them from prospect to client. Begin to drive a small number of people there to see if it converts. Track how many people convert for every 100 people who see it. If you know how much each visitor is worth to you, then you now have the magic metric and now have a Predictable Profit Process. Understand that Facebook is not a commerce-driven platform – it is a socially-driven platform. You can not sell directly on Facebook. There always needs to be an intermediary step. “The worst thing you can do on a social platform is bring commercial intent to it.” Nicholas doesn't follow the rules of traditional advertising copy. The one thing that causes people to buy from you and not your competitors is resonance. They have to know, like and trust you. Good communication is when your ideal prospect or customer feels understood by you. If you are not connecting on an emotional level, your copy will not be well received. Nicholas developed the Look, Hook and Took approach to writing copy. Look. The most important step a marketer can take with their Facebook ad is with their image, especially in an attention deficit world. Find images that provoke an emotion through story. Hook. It is important is build rapport. A fundamental strategy to build rapport is a methodology called feel, felt, found: I understand where you are coming from. I have experienced this emotion too and I overcame it when I found _______. Took. In every ad, there must be a very clear Call to Action. The language used should be simple, but direct. For example, I want to give this to you. Click here to download, watch, etc. “In today's world, the currency that creates transactions is connection.” If you want to take the next step towards building a marketing strategy that resonates with your audience and has a huge impact, then check out Nicholas' Behind Closed Doors workshop. Resources: Learn more about Nicholas: Website | Twitter | Facebook | LinkedIn Join the FB Marketing Mastery group Watch the Behind Closed Doors workshop What Made Me Who I Am by Bernie Swain -- We...
In this week’s episode of The CEO Warrior Podcast, Mike Agugliaro interviews Blake Eastman who is the founder of the non-verbal group which has an educational and research facility based in New York. They study human behavior over the course of hundreds of hours and build systems which break down and explain the non-verbal human behavior. He also deals with psychology and poker.
Herbert Gintis is Emeritus Professor of Economics at University of Massachusetts and visiting Professor at Central European University. He is known for his theoretical contributions to sociobiology, especially altruism, cooperation, epistemic game theory and gene-culture co-evolution. Herbert has a B.A and M.A in Mathematics but switched his PhD program at Harvard from mathematics to economics. Professor Gintis was part of a group of economists who developed their ideas on a new economics which encompassed issues of alienation of labor, racism, sexism, and imperialism. Herbert has worked extensively with economist Samuel Bowles, writing their landmark book, Schooling in Capitalist America. One of Herbert’s latest books The Bounds of Reason emphasises the unification of economic theory with sociobiology and other behavioral sciences which, in the words of Nobel Prize-winning economist, Vernon L. Smith, “is firmly in the revolutionary tradition of David Hume (Convention) and Adam Smith (Sympathy)”. In the episode you will learn: about the importance of trans-disciplinary research and collaboration. why economics is not the only social science that explains human behavior. how biology, economics and sociology explain the behaviour of humans in different ways and which discipline is correct? about the Ultimatum Game and how it shows the cooperative and non-cooperative behaviour of humans. about the morality of humans and how we reciprocate kindness with kindness and unkindness with unkindness. why reciprocity makes humans so successful as a species. why some species have a symbiotic relationship with other species, which is not the same as reciprocity. how we can fit all the human feelings together to form a multi-disciplinary approach to understanding human behavior. why we always need a system to punish free-riders and non-cooperators. how the future structure of the University can be seen at Arizona State University today. why we need a new generation of thinkers and research centres who are trans-disciplinary. what projects Professor Herbert Gintis is working on right now. why morality controls politics and your vote will not make a difference. how Herbert gets things done in terms of writing books and journal articles. about Herbert’s disagreement with Nassim Nicholas Taleb. why Herbert believes that macroeconomics is wrong and is in agreement with Taleb on that issue. and much much more. Links mentioned in this episode: economicrockstar.com/herbertgintis economicrockstar.com/bluehost audiobooks.com/rockstar Subscribe now on iTunes and get access to the complete list of Economic Rockstar episodes.
My guest, Pamela Hollister, founder of The People Process, explains one of the most important skills we can possess -the ability to understand Personality Type. By understanding Personality Type, human behavior, interpersonal communications, and motivating people, you can improve relationships. This is just as true for you and me when trying to convince our bosses we’re entitled to a raise as it is for a secretary of state negotiating a complex and delicate peace treaty.Personality Type theory – a scientifically validated system – allows you to gain invaluable insights into others by observing a variety of clues relating to their appearance, vocabulary, body language, occupation, education, and interests. This unique system of decoding personalities gives you a powerful advantage in communicating more successfully with all types of people. What motivates one person often has no effect on another. The key to motivating or reaching others, whether to make ourselves understood or to influence their decisions lies in understanding their motivations and being able to respond to their needs. Human characteristics are identifiable and often predictable. This interview is based upon a powerful and well-respected model of psychology called Personality Typing, which has been used in business, education, and counseling for over fifty years. The Art of Reading People represents a genuine breakthrough in interpersonal communications, for it harnesses the power of Personality Type, enabling people to quickly and accurately identify key personality traits in others and communicate with them in the most effective manner.
My guest, Pamela Hollister, founder of The People Process, explains one of the most important skills we can possess -the ability to understand Personality Type. By understanding Personality Type, human behavior, interpersonal communications, and motivating people, you can improve relationships. This is just as true for you and me when trying to convince our bosses we’re entitled to a raise as it is for a secretary of state negotiating a complex and delicate peace treaty.Personality Type theory – a scientifically validated system – allows you to gain invaluable insights into others by observing a variety of clues relating to their appearance, vocabulary, body language, occupation, education, and interests. This unique system of decoding personalities gives you a powerful advantage in communicating more successfully with all types of people. What motivates one person often has no effect on another. The key to motivating or reaching others, whether to make ourselves understood or to influence their decisions lies in understanding their motivations and being able to respond to their needs. Human characteristics are identifiable and often predictable. This interview is based upon a powerful and well-respected model of psychology called Personality Typing, which has been used in business, education, and counseling for over fifty years. The Art of Reading People represents a genuine breakthrough in interpersonal communications, for it harnesses the power of Personality Type, enabling people to quickly and accurately identify key personality traits in others and communicate with them in the most effective manner.
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