Podcasts about tv pr

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Best podcasts about tv pr

Latest podcast episodes about tv pr

Business Punk - How to Hack
Unternehmergeist, Familienfokus und Risikobereitschaft für mehr Dynamik – mit Dr. Georg Kofler und Isabel Grupp-Kofler

Business Punk - How to Hack

Play Episode Listen Later Jan 16, 2025 57:25


In Deutschland braucht es dringender denn je mehr Unternehmermut und frische Ideen. In unserer heutigen Folge sind Dr. Georg Kofler und Isabel Grupp-Kofler gemeinsam im Gespräch mit Host Carsten Puschmann. Beide kommen aus ganz unterschiedlichen Richtungen: Er ein bekannter Multiunternehmer mit langjähriger TV-Präsenz, sie eine engagierte Familienunternehmerin, die in der Kunststoffbranche ihre eigene Handschrift hinterlässt. Im Talk erklären sie, warum Unternehmertum für sie nicht bloß ein Beruf, sondern eine Lebensform ist – und welche Rolle Risikobereitschaft gerade jetzt spielt.Wie lässt sich moderne Führung in einer schnelllebigen Welt gestalten, ohne dabei die persönlichen Werte zu vernachlässigen? Während Isabel Grupp-Kofler schildert, wie sie im eigenen Betrieb kontinuierlich Innovation vorantreibt und sich zugleich für Startups oder Frauen in MINT einsetzt, betont Georg Kofler die Bedeutung von echten Freiräumen für unternehmerisches Handeln. Beide sind überzeugt, dass sich die Wettbewerbsfähigkeit Deutschlands nur durch mehr Eigeninitiative, klare Kommunikation und die richtigen Netzwerke sichern lässt.Wer wissen möchte, wie ein Power-Paar Alltag, berufliche Ziele und große Visionen miteinander verbindet, sollte hier definitiv reinhören. Ob Familienunternehmen, disruptive Projekte oder Investitionen in junge Talente: Dr. Georg Kofler und Isabel Grupp-Kofler geben Einblick in ihre Arbeitsweise und zeigen, wie man trotz aller Herausforderungen Lebensfreude und Tatendrang behält.Unsere Werbepartner: Qonto ist das Online-Geschäftskonto mit integrierten Finanz-Tools. Ab dem 1. Januar 2025 müssen B2B-Unternehmen E-Rechnungen empfangen und verarbeiten können. Mit Qonto gelingt der nahtlose Umstieg: Ein eigenes Rechnungstool zum Erstellen, Verarbeiten und rechtskonformen Speichern ist bereits integriert. Eröffne jetzt in wenigen Klicks dein Qonto Geschäftskonto und teste Qonto 30 Tage kostenlos. Mehr Infos auf qonto.de. Hosted on Acast. See acast.com/privacy for more information.

As Simple as Coffee
#100 Brief an mein früheres ICH: wo ich herkomme und was ich wirklich will

As Simple as Coffee

Play Episode Listen Later Dec 4, 2024 15:09


**You can do it!** • Du willst auch einen Brief an Dein früheres ICH schreiben? Ich unterstütze Dich gerne mit meiner [Vorlage](https://go.femschool.de/brief-an-dich-selbst/) ❤️ • Finde Deine erste Kund:in in 30 Tagen mit Instagram: [Jetzt loslegen!](https://shop.femschool.de/easy-insta-sales/) • Verwandle deine Selbstständigkeit in ein zuverlässiges Einkommen: [Komme in die Mastermind!](http://https://go.femschool.de/esm) • Bleibe motiviert – jeden Tag: [Abonniere unseren Newsletter](https://go.femschool.de/newsletter) • Folge uns auf Instagram: [@FEMschool](https://www.instagram.com/femschool) **OMG wir feiern die 100. Folge!!!!** … und anstatt immer in die Zukunft zu blicken und zu sehen was wir uns aufbauen können, möchte ich die heutige Folge nutzen, um dankbar in die vergangenheit zu blicken. Mit einem Brief an mich selbst vor 10 Jahren. **Themen:** • Brief an mich selbst vor 10 Jahren • Mindset stärken • Depression überwinden • Beruflicher Wandel • Work-Life-Balance als Mutter • Selbstständigkeit ohne Vorbilder • Kochbuchautorin & TV-Präsenz • Kooperationen mit Großunternehmen • Entscheidungsfreiheit als Schlüssel • Authentizität statt Perfektion • Selbstfürsorge & mentale Gesundheit • Vision als innerer Kompass • Gelassenheit entwickeln • Eigene Intuition vertrauen Wenn dir diese Episode gefallen hat, abonniere unseren Podcast, hinterlasse eine Bewertung und teile ihn mit deinen Freundinnen. Besuche [FEMschool](https://go.femschool.de/) für weitere Ressourcen und folge uns auf Instagram für tägliche Inspirationen und Tipps [@FEMschool](https://www.instagram.com/femschool). [Impressum](https://femschool.de/impressum/)

Restaurant Ranglisten Podcast
#151 Tim Raue, Restaurant Tim Raue in Berlin

Restaurant Ranglisten Podcast

Play Episode Listen Later Nov 3, 2024


Tim Raue ist mit seiner Platzierung auf der 50-Best-Liste eines der kulinarischen Aushängeschilder Deutschlands und gleichzeitig -auch durch seine TV-Präsenz - einer der bekanntesten Köche des Landes.

ANDRELLA
REALITY-TV PRÄSENTIERT DEN ANUS #48

ANDRELLA

Play Episode Listen Later Aug 29, 2024 34:30


Wir sind laut, bunt, chaotisch, voller Geschichten, die oft un petit peu drüber sind, voller Herz und Liebe fürs Leben.

Les Grandes Gueules
HORS-ANTENNE : Hommage à Patrice Laffont…Nos GG parlent de leurs émissions TV préférées

Les Grandes Gueules

Play Episode Listen Later Aug 8, 2024 3:28


Les GG ne s'arrêtent jamais ! Même pas pendant la pub

Sitzfleisch
#179 - Weltmeisterin und Europacupsiegerin Mona Mitterwallner bei Straps und Flo

Sitzfleisch

Play Episode Listen Later Jun 27, 2024 71:09


In der heutigen Episode ist eine wahre Größe des österreichischen Radsports in Sitzfleisch zu Gast: Mona Mitterwallner gehört im Cross-Country und Mountainbike Marathon nicht nur zur absoluten Weltspitze im Nachwuchs, sondern fährt seit 2022 auch in der Elite von einem internationalen Erfolg zum nächsten – und das obwohl sie eigentlich noch in der U23 startberechtigt wäre. Wie groß die Wertschätzung von Monas Leistungen ist, sieht man, wenn man sich die Wahl zur Sportlerin des Jahres anschaut: Mona wurde hier bereits in die Top 3 gewählt.Im Gespräch mit Straps und Flo erzählt Mona von ihren Jahren im Nachwuchs, ihren ersten Radl-Touren und dem Wechsel in den Profi Zirkus. Und das ganze als frisch gebackene Vize-Europameisterin, denn Mona ist erst vor kurzem aus Rumänien heimgekommen und ist noch dabei, sich von den dort herrschenden winterlich nassen Verhältnissen aufzuwärmen.Beim Plaudern mit Mona spürt man ihre Begeisterung für den Sport, sie hat sehr große Ziele und viel Motivation und ist laut ihrem Motto „Um zu erreichen, was noch niemand erreicht hat, musst du Dinge tun, die noch niemand getan hat“ bereit, sich voll und ganz dem Sport hinzugeben. Auch wenn manchmal eher unerfreuliche Einheiten, wie zum Beispiel Bulgarian Squats im Trainingsplan stehen.Auf die Frage, wie sehr Material, Fitness und mentale Stärke zum Erfolg beitragen, erwähnt Mona noch einen Faktor, der für sie sehr wichtig ist: Ernährung! Sie schwört im Gegensatz zu vielen anderen auf Wasser, und reine Naturprodukte anstelle von verarbeiteter Sportnahrung: "Die ersten beiden Jahren in der Elite haben mir gelehrt, dass ich auf mich vertrauen muss, auf meine Kraft und Intuition. Ich habe viele Ratschläge von außen bekommen. Aber ich kenne meinen Körper am besten und weiß, was ich brauche. Das ist oft wichtiger als jede Wissenschaftstheorie."Was uns sehr gefreut hat, war von Mona zu hören, dass speziell im Cross-Country der Stellenwert der Frauenrennen immens hoch ist und den Männern um nichts nachsteht: Gleiches Preisgeld, gleiche TV Präsenz und riesiges Publikumsinteresse. So soll es sein! Fast zu schön, um wahr zu sein.

The Podcast Goes To
Showtime #5: Ninja Warrior, Pastewka & Engelke, Lambi

The Podcast Goes To

Play Episode Listen Later Jun 9, 2024 37:15


Willkommen zu einer weiteren spannenden Folge von Showtime bei The Podcast Goes To mit Host Chris Luzio Schönburg. In dieser neuen Episode ist wieder Film, Funk- und Fernsehkenner Stefan B. Westphal zu Gast am Mikrofon. Gemeinsam tauchen wir in eine Vielzahl faszinierender Themen ein: Ninja Warrior Germany: Ein Einblick in die beliebte RTL-Show, bei der Athleten unglaubliche Hindernisse überwinden müssen. Alles gelogen: Wir sprechen über die neue ZDF-Komödie mit Bastian Pastewka und Anke Engelke. Entdecke die skurrile Geschichte eines notorischen Lügners und seiner unfreiwilligen Abenteuer. Perfekt verpasst: Eine romantische Komödie von Amazon Prime Video mit Engelke und Pastewka. Zwei Seelenverwandte kreisen umeinander, ohne sich je zu begegnen – ein emotionaler und humorvoller Blick auf das Schicksal. Joachim Llambi bei Riverboat: Der bekannte "Let's Dance"-Juror erweitert seine TV-Präsenz und wird bald als Moderator der MDR-Talkshow "Riverboat" zu sehen sein. Freu dich auf eine informative und unterhaltsame Episode  Viel Spaß beim Reinhören! #promis #tv #show

Les p't**s Berrichons
C'est quoi ton émission TV préférée ?

Les p't**s Berrichons

Play Episode Listen Later Jun 7, 2024 2:25


durée : 00:02:25 - C'est quoi ton émission TV préférée ?

Les Experts France Bleu Pays de Savoie
Quelle est la série tv préférée de votre vie ?

Les Experts France Bleu Pays de Savoie

Play Episode Listen Later Apr 26, 2024 42:32


durée : 00:42:32 - Quelle est la série tv préférée de votre vie ?

Unternehmerisch
Episode 24 - Visionen und Unternehmergeist (Interview mit Bernd Hinteregger aus 2 Minuten, 2 Millionen)

Unternehmerisch

Play Episode Listen Later Apr 8, 2024 69:35


Er ist Multi-Unternehmer, Investor und sehr sympathisch: die Rede ist vom Kärntner Erfolgsunternehmer Bernd Hinteregger, den Lisa und Daniel in der heutigen Folge zu Gast haben. Bernd zeichnet sich vor allem durch sein hohes Engagement aus. In seiner Unternehmerkarriere hat er schon einiges erlebt: vom Aufbau mehrerer eigener Hotels bis hin zu seiner TV-Präsenz bei der beliebten Fernsehsendung „2 Minuten, 2 Millionen“ und seiner eigenen Show „Bernd Hinteregger - Der Talk“ - er sprüht nur so vor positiver Energie und zukunftsreichen Visionen.

Křesťané Kuřim
#114 Pravá tvář prázdného náboženství | Matouš 23:1-12

Křesťané Kuřim

Play Episode Listen Later Mar 21, 2024 59:08


► http://www.krestanekurim.cz ► http://www.krestanekurim.cz/youtube ► https://www.facebook.com/krestanekurim

Mia San Aufgeregt
#23 1/4 Finale oder nichts - was machen Lazio?

Mia San Aufgeregt

Play Episode Listen Later Mar 5, 2024 59:18


In dieser mitreißenden Episode von Mia San Aufgeregt werfen Marc und Tamer einen Blick auf das Champions League Achtelfinal-Heimspiel gegen Lazio Rom. Die beiden Hosts analysieren intensiv die Leistungen der Bayernspieler und diskutieren die entscheidenden Momente dieses spannungsgeladenen Matches. Ein besonderes Highlight erwartet euch mit dem neuen Sportvorstand Max Eberl. Die beiden tauchen in seine Interviewkünste ein und beleuchten, welche frischen Impulse er dem Verein verleihen kann. Wie gestaltet sich seine Vision für den FC Bayern München? Doch das ist noch nicht alles – zum krönenden Abschluss plaudern Marc und Tamer über ihre persönlichen TV-Präferenzen. Welche Shows, Serien oder Sportübertragungen stehen bei den Hosts hoch im Kurs? Ein unterhaltsamer Ausklang einer Episode, die von Champions League-Glanz bis hin zu persönlichen Vorlieben alles bietet. Begleitet Mia San Aufgeregt durch dieses emotionale und informative Kapitel und erlebt, wie die Champions League-Fieberkurve steigt und Max Eberl frischen Wind in die Bayern-Welt bringt!

Fim de Tarde Eldorado
Vinícius Valfré: PT insiste em TV própria e recorre ao Ministério das Comunicações

Fim de Tarde Eldorado

Play Episode Listen Later Feb 16, 2024 13:37


Na coluna ‘Política', Vinícius Valfré fala sobre o PT, que recorreu ao Ministério das Comunicações contra a decisão que negou pedido de concessão de rádio e TV feito pela sigla do presidente Luiz Inácio Lula da Silva.See omnystudio.com/listener for privacy information.

Recce – Der ANTRIEB Rallye Podcast
Die Premiere des neuen Reece-Podcasts mit Martin Kummerow und Lothar Bökamp.

Recce – Der ANTRIEB Rallye Podcast

Play Episode Listen Later Jan 31, 2024 84:04


Die Premiere des neuen Reece-Podcasts mit Martin Kummerow und Lothar Bökamp. Wir unterhalten uns darüber, wie Martin beim Rallycross Ken Block kennengelernt hat, was uns bei der diesjährigen Rallye Monte-Carlo aufgefallen ist, über starke TV-Präsenz bei der Jänner-Rallye. Und was wir dieses Jahr von der Deutschen Rallye-Meisterschaft uns erhoffen. Wir gucken in den hohen Norden, zur Arctic Rallye am Polarkreis und fachsimpeln über WRC-Fotografen. Alle Links rund um den ANTRIEB: https://magazin.antrieb.media/linkbio/

Le Réveil Chérie
Et vous c'est quoi le programme TV préféré de votre chien ? - Quoi de neuf, Tiffany ? du 29 janvier 2024

Le Réveil Chérie

Play Episode Listen Later Jan 29, 2024 2:09


Tous les matins, à 6h10 et 6h50 sur Chérie FM, Tiffany Bonvoisin nous présente une info qui l'a marquée, dont on va tous parler dans la journée !

¡Dile NO al SONSO!
26: Dile No Al Sonso / Villa PR y Elo TV PR Sin Sonso

¡Dile NO al SONSO!

Play Episode Listen Later Dec 1, 2023 46:31


Esta semana en la mesa del Sonso llega Villa PR y Elo TVPR para hablar sin sonso acerca de la clasificación para las olimpiadas de nuestro baloncesto. Grabado en GW5 Studio.

La Team de l'Aprem' de Toulouse FM
Les animateurs TV préférés des Français en 2022

La Team de l'Aprem' de Toulouse FM

Play Episode Listen Later Mar 21, 2023 0:58


Tue, 21 Mar 2023 18:11:42 GMThttps://podcasts.audiomeans.fr/la-team-de-l-aprem--014d0e7dc174/les-animateurs-tv-preferes-des-francais-en-2022-aac846f142b3Toulouse FMToulouse FMnonofull00:58

KUDY BĚŽÍ ZAJÍC
SPARTA BUDE MISTREM! TVRDÝ TVRDÍK A TV PRÁVA... | KUDY BĚŽÍ ZAJÍC #123

KUDY BĚŽÍ ZAJÍC

Play Episode Listen Later Mar 16, 2023 84:00


Nekonečný seriál POKRAČUJE

Wintersport – meinsportpodcast.de
Lillehammer: Katha statt Katar!

Wintersport – meinsportpodcast.de

Play Episode Listen Later Dec 5, 2022 54:50


Hach, was war das für ein traumhaftes Wochenende in Lillehammer! Ein leichtes Lüftchen von vorne, die perfekte Anlauflänge und zwei richtig starke Wettkämpfe durfte man bestaunen - wenn man denn die Möglichkeit dazu hatte. Genau über diese fehlende TV-Präsenz des Damen-Skispringens sprechen wir nach unfassbar vielen Einsendungen von euch da draußen, mal wieder. Doch genauso wenig wie wir diesem Missstand werden wir auch die großartigen sportlichen Leistungen ignorieren. Egal, ob die bärenstarke Katharina Althaus, die als Zugpferd das DSV-Team in die Top 15 bis 10 hievte oder aber die abgezockte Eva Pinkelnig, die ...Du möchtest deinen Podcast auch kostenlos hosten und damit Geld verdienen? Dann schaue auf www.kostenlos-hosten.de und informiere dich. Dort erhältst du alle Informationen zu unseren kostenlosen Podcast-Hosting-Angeboten.

Flugshow: Der Skispringen-Podcast
Lillehammer: Katha statt Katar!

Flugshow: Der Skispringen-Podcast

Play Episode Listen Later Dec 5, 2022 54:50


Hach, was war das für ein traumhaftes Wochenende in Lillehammer! Ein leichtes Lüftchen von vorne, die perfekte Anlauflänge und zwei richtig starke Wettkämpfe durfte man bestaunen - wenn man denn die Möglichkeit dazu hatte. Genau über diese fehlende TV-Präsenz des Damen-Skispringens sprechen wir nach unfassbar vielen Einsendungen von euch da draußen, mal wieder. Doch genauso wenig wie wir diesem Missstand werden wir auch die großartigen sportlichen Leistungen ignorieren. Egal, ob die bärenstarke Katharina Althaus, die als Zugpferd das DSV-Team in die Top 15 bis 10 hievte oder aber die abgezockte Eva Pinkelnig, die weiterhin in gelb von Podest zu Podest fliegt. Oder auch der norwegische Doppelsieg, der im Lichte einer Equal-Pay-Aktion eines Großsponsors nochmal ganz anders glänzt. In dieser Folge kommt wirklich niemand zu kurz!

The Thoughtful Entrepreneur
1373 - Always Be at the Front of the Line with Speakertunity's Jackie Lapin

The Thoughtful Entrepreneur

Play Episode Listen Later Nov 9, 2022 18:18


In this episode of The Thoughtful Entrepreneur, your host Josh Elledge speaks with Jackie Lapin, Founder of SpeakerTunity.It is Jackie Lapin's expertise to help great leaders get booked for speaking engagements, radio shows, podcasts, virtual summits, virtual networking events and conferences in the fastest and easiest way possible. She explained what their services entail, including going out there to find leads for their clients, doing tons and tons of research that might as well take so much time, creating training programs, and providing the tools their customers need in the process. Their mission, as Jackie points out, is to make life easier for their customers.Much like Jackie, she understands how difficult it can be to land an opportunity at big events, but in this episode, she provided some helpful tips and best practices on how to easily navigate the application process and increase your chances of being booked as a speaker. According to her, it is important not only to find your prospects, but also to establish good relationships with them for future partnerships.When asked for tips on how to stand out at conferences, she shared based on her experience and working with people, to always be clear to your audience that you're there to help. A transformative message is better than credentials, as she pointed out.Key Points from this Episode:The different services that Speakertunity provides to its clientsBest practices to increase the chances of being bookedTips for Speakers to Stand Out Among ApplicantsHow are you selected for TEDEx discussions?About Jackie Lapin:Jackie Lapin has been a lifelong pioneer and innovator. Her current role as founder of SpeakerTunity®, the Speaker & Leader Resource Company, and leading expert on getting booked to deliver your message on multiple platforms, is the most recent evidence of her instinct for identifying and filling an evident need…and blazing new pathways.Her pioneering spirit began with her award-winner career as one of the first women sportswriters in America, which ultimately led her to create one of the largest and most successful sports/special events/cable TV PR agencies for 20 years with a world-class client list. After writing two international bestselling books, The Art of Conscious Creation: How You Can Transform the World and Practical Conscious Creation: Daily Techniques to Manifest Your Desires, Jackie experienced a profound shift to help other changemakers with life-changing books and platforms to reach new audiences through radio/podcast tours.About SpeakerTunity:SpeakerTunity® is poised to be the hub for all leaders and entrepreneurs who want easier ways to get booked on more stages faster and with greater impact.Tweetable Moments:05:16 - "When you have an opportunity to submit to an, an actual human being, then you wanna start trying to stay in touch with them, reach out, see and see how things are unfolding."08:20 - "When you're pitching yourself, you always make it clear that you're there to be of service."Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out SpeakerTunity website at

Laber Rhabarber der Gamingpodcast
UFO TV präsentiert: FC Hansa Rostock-SV Sandhausen, Kommentator: UFO L. Rhabarber | FIFA 23 | Videopodcast

Laber Rhabarber der Gamingpodcast

Play Episode Listen Later Nov 4, 2022 31:16


⚽ --- Send in a voice message: https://anchor.fm/ufolaberrhabarber/message

Laber Rhabarber der Gamingpodcast
UFO TV präsentiert: VFL Osnabrück- Hallescher FC, Kommentator: UFO L. Rhabarber | FIFA 23 | Videopodcast

Laber Rhabarber der Gamingpodcast

Play Episode Listen Later Oct 31, 2022 26:49


⚽⚽⚽ --- Send in a voice message: https://anchor.fm/ufolaberrhabarber/message

NFL frei Schnauze! - Footballerei Podcast Deutschland
NFL Boulevard – Die Europa-Pläne der NFL

NFL frei Schnauze! - Footballerei Podcast Deutschland

Play Episode Listen Later Oct 19, 2022 49:53


Der Countdown läuft. Am 13.11. steigt erstmals ein Regular Season Game der NFL in Deutschland. In München zwischen den Tampa Bay Buccaneers und den Seattle Seahawks. Doch das ist nur der Anfang: Gibt es 2023 sogar zwei NFL-Spiele bei uns? Die Gerüchteküche brodelt. Kucze und Matthias vom Blog https://beimfootball.de/ tauschen sich darüber aus, was sie so in den letzten Tagen bzgl. der zukünftigen Europa-Pläne der NFL gehört haben. Und natürlich geht es auch um die TV-Präsenz im Free TV. Am 1. April übernimmt bekanntlich RTL die Übertragungsrechte von ProSiebenSat.1. Was bedeutet das für uns Fans? Wenn ihr Themenvorschläge bzw. -wünsche für den „NFL Boulevard” habt, schreibt am besten Kucze direkt über Instagram oder Twitter an (@kucze22).

Urbana Play 104.3 FM
#TodoPasa - Maia TV: Próceres de la emoción. Un inventario del llanto.

Urbana Play 104.3 FM

Play Episode Listen Later Oct 3, 2022 20:56


Con el gran Pallares presente, Maia repasa los mejores tipos de llantos de la TV. --- Send in a voice message: https://anchor.fm/urbanaplayfm/message

Morgunvaktin
Tvö prósent landsmanna teljast fátæk

Morgunvaktin

Play Episode Listen Later Aug 10, 2022 130:00


Ætla má að um tvö prósent íbúa landsins búi við fátækt, samkvæmt tilteknum skilgreiningum. Kolbeinn Hólmar Stefánsson, dósent við félagsráðgjafardeild Háskóla Íslands, ræddi um fátækt í kjölfar könnunar Fréttablaðsins í gær um fjárhag fólks. Hún sýndi að margir eiga erfitt með að ná endum saman. Borgþór Arngrímsson sagði frá því sem er efst á baugi í Danmörku þessa dagana. Fylgi stjórnar og stjórnarandstöðu er hnífjafnt samkvæmt nýrri könnun en forsætisráðherra hefur tæpa tvo mánuði til að ákveða hvenær kosningar fara næst fram í landinu. Mörg verkefni bíða nýs bæjarstjórnarmeirihluta á Akureyri. Oddvitar meirihlutaflokkanna L-listans og Sjálfstæðisflokks, Gunnar Líndal Sigurðsson og Heimir Örn Árnason, voru gestir Óðins Svans Óðinssonar fréttamanns. Tónlist: Aravísu - Þórunn Antonía, Elsa - Bill Evans, Dreams - Fleetwood Mac, Volvo B18 - 210 - Roger og Over, Lítið ljóð - Rebekka Blöndal. Umsjón: Björn Þór Sigbjörnsson og Vera Illugadóttir.

Morgunvaktin
Tvö prósent landsmanna teljast fátæk

Morgunvaktin

Play Episode Listen Later Aug 10, 2022


Ætla má að um tvö prósent íbúa landsins búi við fátækt, samkvæmt tilteknum skilgreiningum. Kolbeinn Hólmar Stefánsson, dósent við félagsráðgjafardeild Háskóla Íslands, ræddi um fátækt í kjölfar könnunar Fréttablaðsins í gær um fjárhag fólks. Hún sýndi að margir eiga erfitt með að ná endum saman. Borgþór Arngrímsson sagði frá því sem er efst á baugi í Danmörku þessa dagana. Fylgi stjórnar og stjórnarandstöðu er hnífjafnt samkvæmt nýrri könnun en forsætisráðherra hefur tæpa tvo mánuði til að ákveða hvenær kosningar fara næst fram í landinu. Mörg verkefni bíða nýs bæjarstjórnarmeirihluta á Akureyri. Oddvitar meirihlutaflokkanna L-listans og Sjálfstæðisflokks, Gunnar Líndal Sigurðsson og Heimir Örn Árnason, voru gestir Óðins Svans Óðinssonar fréttamanns. Tónlist: Aravísu - Þórunn Antonía, Elsa - Bill Evans, Dreams - Fleetwood Mac, Volvo B18 - 210 - Roger og Over, Lítið ljóð - Rebekka Blöndal. Umsjón: Björn Þór Sigbjörnsson og Vera Illugadóttir.

Morgunvaktin
Tvö prósent landsmanna teljast fátæk

Morgunvaktin

Play Episode Listen Later Aug 10, 2022


Ætla má að um tvö prósent íbúa landsins búi við fátækt, samkvæmt tilteknum skilgreiningum. Kolbeinn Hólmar Stefánsson, dósent við félagsráðgjafardeild Háskóla Íslands, ræddi um fátækt í kjölfar könnunar Fréttablaðsins í gær um fjárhag fólks. Hún sýndi að margir eiga erfitt með að ná endum saman. Borgþór Arngrímsson sagði frá því sem er efst á baugi í Danmörku þessa dagana. Fylgi stjórnar og stjórnarandstöðu er hnífjafnt samkvæmt nýrri könnun en forsætisráðherra hefur tæpa tvo mánuði til að ákveða hvenær kosningar fara næst fram í landinu. Mörg verkefni bíða nýs bæjarstjórnarmeirihluta á Akureyri. Oddvitar meirihlutaflokkanna L-listans og Sjálfstæðisflokks, Gunnar Líndal Sigurðsson og Heimir Örn Árnason, voru gestir Óðins Svans Óðinssonar fréttamanns. Tónlist: Aravísu - Þórunn Antonía, Elsa - Bill Evans, Dreams - Fleetwood Mac, Volvo B18 - 210 - Roger og Over, Lítið ljóð - Rebekka Blöndal. Umsjón: Björn Þór Sigbjörnsson og Vera Illugadóttir.

RaBe-Info – Radio Bern RaBe
Equal Pay im Fussball

RaBe-Info – Radio Bern RaBe

Play Episode Listen Later Jun 30, 2022


«Ein starkes Zeichen gegen die ungleiche Bezahlung im Fussball setzte die norwegische Weltklassefussballspielerin Ada Hegerberg. Aus Protest gegen diese Ungleichbehandlung verzichtete sie ab 2015 fürs Nationalkader zu spielen», sagt die Sporthistorikerin Dr. Marianne Meier. Sie forscht am Interdisziplinären Zentrum für Geschlechterforschung der Universität Bern. Nun hat Norwegen eingeführt, dass in Bezug auf Bonuszahlungen und TV-Prämien ... >

Spieleröffnung - Der Podcast für Tennistrainer
#7.2 Mehr Mitglieder für das deutsche Tennis mit Fabienne Bretz vom Deutschen Tennisbund

Spieleröffnung - Der Podcast für Tennistrainer

Play Episode Listen Later Feb 20, 2022 47:30


Fabienne Bretz (DTB) gibt Einblicke in den Status Quo der deutschen Vereinslandschaft. Außerdem sprechen wir darüber, ob die Zahl der Vereinsspieler*innen von der TV-Präsenz der deutschen Topspieler*innen abhängt und was der Deutsche Tennisbund mit dem neuen Vereinsportal - vereine.tennis.de - vor hat.

Dual Redundancy: TV Recaps, TV Reviews, and All the Latest in Entertainment News
DR372: The Afterparty and The Woman in the House Across the Street from the Girl in the Window Series Premieres

Dual Redundancy: TV Recaps, TV Reviews, and All the Latest in Entertainment News

Play Episode Listen Later Feb 3, 2022 55:36


In this week's episode David, John and Kyle roundup the nominations from the Producers, Writers and Directors guilds and predict what they may mean for Oscar nominations (2:00). We also discuss the alternate ending to Fight Club (13:00), Peloton's latest TV PR crisis (17:45) and the SNL stars that bough the Staten Island Ferry (23:15). Next we review the series premieres of The Woman in the House Across the Street from the Girl in the Window (27:40) and The Afterparty (37:05). Finally, we preview the new Paramount+ series Halo by discussing the new trailer (46:25). This episode was originally recorded on February 1st on Twitch and can be replayed on YouTube. Also be sure to follow us on Twitter, Instagram and wherever you get your podcasts!

Not Skinny But Not Fat
140. Reality TV PR W/ Lori K PR

Not Skinny But Not Fat

Play Episode Listen Later Nov 23, 2021 62:28


The woman behind polarizing reality tv stars like Jax Taylor joins me today to discuss what doing PR for reality tv stars is like. What the craziest offer she got for a client was?  What it was like to work for Blake H during his Stage Coach crisis, if she would drop a client because of past mistakes, and she also tells us how she was there the night Hannah Brown & Pilot Pete hooked up while his season was airing- while Lori represents Madi Prewitt who he was also talking to! Stay tuned to the end for her hot take on Kravis..   Produced by Dear Media

ROCKTRONIC
Amazon deve lançar aparelho de TV próprio com Alexa integrada

ROCKTRONIC

Play Episode Listen Later Sep 23, 2021 1:42


«Eisbrecher - der Hockey-Podcast von Tamedia»
Jann Billeter, der Mr. Eishockey am Schweizer TV

«Eisbrecher - der Hockey-Podcast von Tamedia»

Play Episode Listen Later Sep 7, 2021 52:31


Alle Deutschschweizer Sportfans kennen Jann Billeter, den TV-Moderator und -Kommentator, der 24 Jahre bei SRF arbeitete. Seit dem 1. September arbeitet der 49-jährige Davoser bei MySports, er wechselte zum Pay-TV-Sender, um sich voll seiner Leidenschaft widmen zu können: dem Eishockey. Im Eisbrecher sprachen wir mit Billeter kurz über seine neue Aufgaben. Aber vor allem auch über seine Vergangenheit als aktiver Eishockeyspieler  – eine Sportlerkarriere, die er früh und unter unschönen Umständen beenden musste. Billeter gibt auch Einblick in sein Leben abseits der Kameras: Wie er es im Gegensatz zu vielen Kolleginnen und Kollegen schaffte, trotz grosser TV-Präsenz so gut wie nie in veritable «Shitstorms» zu geraten. Wie seine Familie damit umgeht, wenn der Ehemann und Vater in den Ferien oder im Restaurant ständig erkannt wird. Und wie ein Schicksalsschlag, der ihm vor vielen Jahren beinahe das Leben kostete, ihn geprägt und sein Wesen und seinen Umgang mit Leuten beeinflusst hat.

Stand jetzt
Kramaric besser als Haaland, Todesgruppen, Freifahrtsscheine

Stand jetzt

Play Episode Listen Later Aug 27, 2021 23:33


Eine Todesgruppe, ein Freifahrtschein und zwei lösbare Aufgaben: Das sind die deutschen Champions League-Gruppen, über die sich Malte Asmus und Andreas Wurm zu Beginn der Sendung auslassen. Außerdem geht es um diese Themen: Ruhig oder unangenehm - die zwei Optionen für die Dortmunder Länderspielpause TV-Präsenz wie nie zuvor - Die Frauen-Bundesliga startet in ihre 32. Saison Aus dem Spa nach Spa - Die Formel 1 kehrt aus dem Urlaub zurück Dazu gibt es Top und Flop und ein Highlight des heutigen Tages der Sportgeschichte: eine Sternstunde von Michael Schumacher Dieser Podcast wurde produziert mit freundlicher Unterstützung und Text- und Ton-Material unseres Partners, dem Sport-Informations-Dienst SID. Der SID ist Content-Lieferant für nahezu alle großen Sender und digitalen Sport-Portale. Über 90 Prozent aller Sportredaktionen in Deutschland setzen auf den SID.

TV Blackbox & McKnight Tonight
S06E07 - Is THE BLOCK a disaster for Nine? | Best Breakfast TV team | Jimeoin!

TV Blackbox & McKnight Tonight

Play Episode Listen Later Aug 23, 2021 60:40


What happens when you put TV fanatics in a room together to discuss ratings? All hell break loose! It's fair to say Molk and Aaron have differing opinions on how The Block is performing for Nine but which opinion will sway you? Meanwhile Rob wants to know which breakfast team you like the best – so he's started a poll! Sarah has great insight into Seven considering mandatory COVID-19 vaccinations for all employees. And we speak to the comedian just about every Aussie loves – Jimeoin! Oh, and here is the clip of Sean Lock playing Carrot in a Box that Rob was talking about (you will seriously be happy you've watched this): https://www.youtube.com/watch?v=0UGuPvrsG3E In this episode:· 1.13 – Channel 7 considers mandatory COVID-19 vaccinations· 5.45 – TV PR teams ban reality TV stars from their own social media accounts and start posting for them· 9.51 – BREAKFAST TV POLL: Who is your favourite team?· 16.33 – Do we need Children's content quotas?· 26.27 – Ratings wrap: Week 34· 39.01 – Hatches & Dispatches· 40.30 – INTERVIEW: Jimeoin· 48.01 – TV BingeboxSupport this show http://supporter.acast.com/tv-blackbox. See acast.com/privacy for privacy and opt-out information.

The Nathan Barry Show
044: Robert Glazer - Run Your Newsletter Like a Boss: Tips From a Top-Level Corporate CEO

The Nathan Barry Show

Play Episode Listen Later Jul 26, 2021 59:57


Robert Glazer is the founder and CEO of Acceleration Partners, a global marketing agency. Robert is also the co-founder and Chairman of BrandCycle, an affiliate marketing and content monetization platform.Acceleration's accolades under Robert's direction include Glassdoor's Employees' Choice Awards, Entrepreneur's Top Company Culture, Inc. Magazine's Best Place to Work, and Fortune's Best Small & Medium Workplaces. Robert is also the international bestselling author of four books: Elevate, Friday Forward, Performance Partnerships, and How To Thrive In The Virtual Workplace.With a passion for helping entrepreneurs and organizations achieve success, Robert shares his insights in Friday Forward, an inspirational weekly newsletter reaching over 200,000 individuals and business leaders across 60+ countries. He is also a regular columnist for Forbes, Inc. and Entrepreneur on the subjects of performance marketing and entrepreneurship, company culture, hiring, and leadership.Robert enjoys speaking on business growth, culture, mindful transitions, building capacity and performance, and spends his spare time skiing, cycling, reading, traveling, renovating his home, and spending time with his family.In this episode, you'll learn: The most important component for maximizing your content's reach The necessity of giving your audience direct access to you Why the culture of your organization or brand is so important Links & Resources Entrepreneurs' Organization “This Is the Only Newsletter I Always Read. Here's Why” Rad Reads Friday Four James Clear “How a CEO's Inspirational Emails Got a Worldwide Following” Benjamin Hardy Tim Ferriss Malcolm Gladwell Danielle Steel Robert Glazer's Links Robert Glazer's website Friday Forward Elevate Podcast Acceleration Partners Books by Robert Glazer Robert's Twitter Episode TranscriptRobert: [00:00:00]Here's how you should think about what is a mistake that you have permission to make: one of the things that was really helpful is we shared with the team a picture of a boat with a waterline, and said, “Look, the below-the-waterline stuff is going to sink the boat, the stuff that's above the waterline, that's not going to stink the ship. Let's make mistakes, learn from them, and not make them again. What we really need you to do is watch the waterline.”Nathan: [00:00:31]In this episode, I talk to Robert Glazer, who built a newsletter called Friday Forward to a couple hundred thousand subscribers, which is really impressive.But then he also did it while running a full-time business while running a team of over 200 people. They're growing really quickly. The company is called the Acceleration Partners, and they are an agency that works with all the biggest affiliate programs out there. So it's fascinating the way that he took the content, the way that he republished on LinkedIn and wrote for Forbes, and, Inc., and others.We also get into other things like company culture. He runs a virtual team. We get into why he writes books and produces courses even as he's running a multi-million dollar company. A lot of interesting things. There are questions that I'm asking kind of really for myself, because he has this interesting split of content creator and CEO, that I try to find that balance and walk that line as well.It's a phone conversation. We've been friends for a long time and, haven't caught up in quite a while. So, it's just fun to chat.I hope you enjoy the episode.Bob. Welcome to the show.Robert: [00:01:34]Good to be here.Nathan: [00:01:36]So I actually haven't talked to you in a long time. I was just thinking back to,Robert: [00:01:41]Pre-COVID probably. And then we reallyNathan: [00:01:43]Yeah, exactly. But we've had so many good conversations, like a few interesting things that we have in common is both running good sized firms, like as CEOs, and then also loving content creation and loving this side of it. So, I want to talk about all kinds of stuff related to that. But first, your newsletter Friday Forward, like, will you just tell high-level where that came from?Because as I understand it, you didn't set out to start a newsletter. You set out to create content for your team.Robert: [00:02:12]Yeah, and even set out to work on my morning routine. So, I actually had come from a leadership event, pretty intensive event that Entrepreneur's Organization had put on. I think it's until I started a long time. And then you realize you've got to change your dates like five, seven years ago now.The real focus is on the morning routine, not the real focus, a big focus was on a morning routine, starting off the days. Because, you know, time for thoughtful reflection, reading something positive writing, which is a great routine for a creator anyway. And, we were given some stuff to read.It was a little too like rainbow and unicorny like, “You can do it!” quotes. Like it wasn't my cup of tea. And so I, when I got back and I continued through the routine, I was like, you know what, maybe, maybe I'll combine these activities. I have some stories that I like and some quotes and some things in this folder.Like, so I thought like our team was like 40 at the time, I think maybe 45 and we're all distributed. We've always been virtual. And so I was like, I'll just start writing this note to the team on Fridays. And it won't be about our business or anything. It'll be about a story or something kind of inspirational and motivational getting better.Started sending these things, I changed the name a few times. For a couple of months I didn't think anyone was reading them. Then I did get some notes back saying, you know what, I did this thing, you talked about three or four weeks ago, or, “Thanks, that was really helpful.” And the other curious thing was I got notes like, “Hey, I shared this with my wife's company,” or, you know, “My brother shared this with his family. He loves it. I've been sending it to him.”So, I was actually at another EO conference a couple months later talking with some other CEOs about like, this is, this has been really good. It's been good for me. It makes me think about something, right.It's been a great way to connect to the team. You know, you, you should all try this. And they said, Oh yeah, well, send us yours.” So, I sent it to four or five of them and like good entrepreneurs, like one started his own and did it this year. And the other said, “This is great. We'll just send this stuff to our teams! This is super helpful!”So, at that point I was like, huh, I wonder if this people would be interested outside. I did not know about a ConvertKit at the time. So I, I found sort of a, a newsletter service that would just look as much like a plain email as possible. Cause I was doing this all via BCC.I threw like a couple hundred friends on it and family and other people. I expected like, “What the hell is this?” (unsubscribe). And, I just kept getting nice notes, and people were sharing it. Someone posted something on Inc. “This is the only newsletter I read.” And 2000 people signed up that day and now it's like a couple hundred thousand people in 60 countries and it's totally crazy.Nathan: [00:04:43]That's yeah, that's wild. I'm realizing that a lot of these newsletters. Are really high quality and people love start with something random like that. Like I think of, my friend Kay, who runs Rad Reads,like he started that, it was just like, here's some links for some friends, you know? And it, it starts in that really simple.I love the idea of the CEO being like, “Yeah, I should have… wait, how about, instead of me writing it, you just write it?”Robert: [00:05:11]Well, th th there's a phrase in EO or it called R and D, which is rip off and duplicate, which is, so yeah, they were like, this is good. This is my team will love this. Just send it to me on Fridays. and it made me that way in the slack channel and all that stuff.So, yeah,Nathan: [00:05:26]What are some of the things like as we fast forward, what are some of the opportunities and things like or favorite moments that have come from having the newsletter and then we can back it upRobert: [00:05:34]It's, it is nothing about my business. And I actually got pressure from our team to be like, Hey, shouldn't this be like under our brand or otherwise? And I think there's people that I, I w my agency, you know, we run affiliate marketing agency. A lot of times people ask for advice.What kind of blog or things should I write to make money? I'm like, it kind of doesn't work like that. Like these people, like this guy loves grills, this woman loves whatever. Like they, they get a following because they love the content they want to write about everyday. Then they think about monetization.I think, you know, something like Friday four to probably other ones that work. Like I just tried to create value for the reader every week. If I had had an ulterior motive, then I think the content wouldn't have been good and it wouldn't have spread. So it's led to all kinds of discussions speaking all around the world, you know, my, my two books, for sure.And just, you know, a lot of times. Again, probably forward, like you would never know in a million years what I did or what my business did, but I will get an introduction to our business from a Friday Forward because it's, I'm just in that person's inbox every Friday. Like that's the mental trigger, not, not the marketing content that we put out, like all over the place.So that's kind of been an interesting learning for me. because again, it, well, it's totally separate. There's clearly been a, a nice halo effect,Nathan: [00:06:54]Yeah. Are there, does that happen a lot of business coming from Friday Forward or is it more just the, kind of the rising tide.Robert: [00:07:05]It happens a fair amount. And I will say a lot of times I'm reaching out to a client or prospect or partner in our industry and they will say. Something about love that Friday Forward or otherwise. I was actually an industry conference, PC pre COVID. And cause at the time some of this, we put out a ton of content or industry, like the best content or industry.We have an industry book or otherwise, and I'm walking around the big event party, like the night with all the people in our industry and people coming up and saying, Hannah, like, I love that Friday for four weeks ago. I loved that one too much. Like, no one's talking about the five reasons to start an affiliate pro like I just thought it was like an interesting thing where, you know, no one for all the content we have those industry wise that wasn't what anyone was talking to me about.Nathan: [00:07:48]Yeah, I was, I was thinking about, James clear is someone who I've been friends with for a long time and, and got to watch him build his newsletter. And he got to this point. Yeah. It was probably around maybe 50, a hundred thousand subscribers where he realized the level of person that was following and reading his stuff was like, he would reach out of, Hey, could I, could we do this?He's got this long shot. Like, can I get an introductionRobert: [00:08:13]Yeah. And they thought he was like this, this amazing.Nathan: [00:08:17]Yeah, exactly. And they were like, oh, I'm already subscribed. You know? Like, and so I imagine you had the same kind of thing,Robert: [00:08:23]I actually, I, I do a hundred day check-ins with our clients and there's a really big global client we saw, like in the news all the day and she's like, oh, I've been a reader of your Friday, Ford for years. and so the sales team didn't know that no one knew that, but, but you know, I, I have to think that that factored into the decision making process, even though again, has nothing to do with what it is that we do.She's like, I used to listen to it on the tube to work, read it on the tube to work every Friday.Nathan: [00:08:49]Hmm. Do you do anything specific? Like to try to understand who's subscribed to it. Like I know James at one point with his newsletter, like specifically, I don't know how he did it, but he went and looked through it to find like what, which NFL teams were like had coaches that were subscribed or any of those.Robert: [00:09:07]All right. I'll give you some product, you know, a feature or things that would help with this if you want them. But yeah, a lot of times I'd store by, I sort by, one of the tools that really helped me with sorting by most opened by person. And then when I opened that in the thing, it would show me, I could clearly see it was being spread around a company because that person's copy of it was being opened in 200 cities around world.So, that would actually tip me off that it was like a company. And then I might go look at that company's URL in the, in the sort of subscriber list and see if there are a bunch of people from that company. But that's also be an awesome feature to try to join together, like a company statistic and show people or some sort of heat map about like, who's opening it.But I, I, I, that is the one thing I do. I look every week at the total number of opens by it subscriber because it gives me a sense of if it's being forwarded beyond the initial open. And then like, if someone has a 2000 next to them, like they've sent this to a lot of people. And so it's just sort of a mental note in my head.Nathan: [00:10:12]That's interesting. I like that. okay. So let's talk about how the newsletter group, cause obviously going from, you know, a couple hundred people to a couple hundred thousand people is a lot of work. We don't want to be hand-wavy about it. There's, there's a lot in that maybe like from that 300 people to say the first five or 10,000, did that part of the journey look like?Robert: [00:10:35]Yeah. So, look at, once it started getting momentum, there were a couple articles, there was a Boston globe article. There was an ink article kind of, again, this is the newsletter. I read saw some big bumps on that. anyone who emailed me, you know, it would be added to the list, you know, so I was good about anyone that I interacted with would make the cut.I actually had a tool that would scrape my inbox and do that, which is pretty cool. you know, because, and, and, and, and thinking through LinkedIn. So I was good about making sure that people I were connected to were on it. And then I started to just think more about touch points, you know, in terms of, if someone was doing a we'd sign them up for bee.I think that's, you know, that's something I focused on as the list has gotten bigger, but I really, I also, because it was being forwarded a lot, I tried, and I, you know, stole some, I ripped off a duplicate, like just, I tried to be clever with the lions around. Hey, you're stealing this copy from someone else and it's free, like sign up to get inside to get your run.So I tried to make sure that the people that were reading it or got forwarded one knew it was like a newsletter that they could get every week and try to get them to sign up. And, the other thing I was really good about is I would syndicate them on LinkedIn or I post on LinkedIn and I'd always say at the bottom, Hey, this is part of my Friday Ford series.You can sign up here and that actually generated a fair enough look, LinkedIn is one of the few media syndication things that lets you, you know, they're not paying you to do, it's not ink, it's your channel. So I think the thing that people forget is they they're, you can, you know, you can really actively drive signups to, to a newsletter list from LinkedIn.Nathan: [00:12:15]Yeah. And I remember when we were talking. In a long Uber ride from in park city. I think that something like that doesn't surprise by it is that LinkedIn was driving a good number of subscribers for you. Was there a particular strategy there or are you just recently getting the content?Robert: [00:12:34]Look, luck is as good as strategy. So I got timing. I was one of the first ones to have the newsletter series and the subscribe button. Plus at the time I was part of a small group where LinkedIn was boosting the content. So I would publish an article. People would see the subscribe button and it would go out to hundreds of thousands of people.And I made sure to let them know that again, I think with a newsletter, when someone forwards a newsletter, the person receiving it could assume like this is a one-time thing, but if they really love the writing, like someone did all of his articles yesterday, brilliant thing, the person wrote. Yeah. At the end of the day, it said some, not this isn't the language, but like I write things like this all the time, you know, get them directly here.I probably, I probably would have done that, but I don't, I don't think people think to think to do that as much. So, you know, if you, if you publish on or you publish on forums, is there any of these things? They really don't let you drive to your newsletter list, but things like medium and Quora and LinkedIn, you know, you can, you can very easily drive to your own list.Nathan: [00:13:34]Do you think that, like that opportunity, obviously you timed timed it well through you don't lock in that timing.Robert: [00:13:41]Yeah. I don't know if it would work the same today, but that's true for any of the channels as they're taking off, right?Nathan: [00:13:46]Right. But the, the republishing idea is interesting because a lot of people will say like, no, I want that content on my own site. And I'm using James as an example. Again, that's something that he did in his first business. He did a lot of like, he would write guest posts for everything. And then in, for James clear.com, he took the approach of saying, I'm going to only like the original content goes on my site, but I'll resyndicate it, you know, Quora, medium LinkedIn, anywhere else.Robert: [00:14:12]Yeah, syndication thing. And again, I mean, I've done, I have columns on Inc and Forbes and you just, you can't link to yourself. Right? So, I, if I put something on there, I have take it all out. what, if you put on LinkedIn core, medium, you can link to your own books, your own material, your own newsletters.So, I think there's some positive value of that from an SEO standpoint, in terms of also putting it on your own site and getting people to link into that, that article. But, you know, I, I consider LinkedIn a great way to build like your own audience on LinkedIn. I mean, I think, I actually think the distribution of five forward is probably bigger on LinkedIn than it is the email just based on my subscriber count there.Nathan: [00:14:54]Interesting. Okay. I also realized I finally accepted your LinkedIn request from three yearsRobert: [00:15:00]I've been sitting there every day. for two years. Sounds like, what did I, how did I offend them? Like, I don't.Nathan: [00:15:09]So, the, the Forbes and Inc like those columns, are you getting a good amount of like a good amount of additional attention from them? Like how do you think about that in your content strategy?Robert: [00:15:20]Yeah. I, I, I think to me, those, I try to focus on things there that where the authority is helpful. Right. I, I think where you're writing a definitive piece. So like, for example, my, you know, you can syndicate anything on thereafter two weeks too, but, but when I'm coming out with the remote book, like the three things to, you know, ask your employer about remote work.I think if you're sharing that with people or otherwise, there is an authority aspect of, of, of, of an anchor forms. One thing I've noticed though, and I, I don't know how this impacting the stats though, the sites have really pushing towards log-in and paywall. like, this is a lot of stuff going on and I have a feeling like it's probably reducing.Readership because even mean, even I now want to go read my article, you know, it's like, you can, you got to get a subscription. So I assume that's more limiting these days.Nathan: [00:16:17]We ran into that. When, earlier this year we acquired a company called fan bread, which is, email marketing for musicians and billboard covered the. Did, you know, broke the story, but it was behind a paywall and we were like, come on. You know? And so we emailed them in like an hour or two later.They're like, okay, we'll take it out from behind the paywall. But you run into that where you want the name brand, or you're like, oh look, Inc. You know, or, you know, for like like a piece of content, but, but you're right. It gets really hard when it's bound to pay. Well,Robert: [00:16:47]Look, and I, I feel that like everyone needs a business model. No, you know what it is, but I, I, there's a, there's a, or like large, global newspaper I write for. And they asked me to work on a series of something I sent to them and they sent me the article I wrote back. And he, the guy was really receptive to the feedback.And I was like, honestly, I was like, I wouldn't read this article. I feel like I'm being attacked by your banner ads. There is a full-size one, there's a blinking one. There's a video playing, this is terrible user experience. Like I can't even find the content. And like, I know you have to make money, but like, you guys are a prestigious, like big, like this is horrible.I it's just. I was like, and look, we know a lot of this from the affiliate space, Stu I'm like, look at what CNN and Buzzfeed and these folks are doing. I mean, they're, they're, they're trying to tie, you know, write really good content. Then, then, you know, linked to the things are linked to the relevant things or put it in the text so that if you're talking about this thing, buy it and make some money that way.But because a lot of these are just Google display ads, but it was really like, I actually felt like I was under attack, like on, on the page. And I was like, this is not the future. And he was, he was very receptive. He's like, I know it's bad. I'm like, I'm just not sure that putting a hundred display ads on a page is actually going to make you more money than putting the one or two right.Things that are contextual what's beingNathan: [00:18:06]Yeah. Yeah, absolutely. So when you're writing, like what's the relationship between say Friday Forward and, like what you write for Forbes or Inc. Is it Reese indicated? Is it a version of the story that you then write differently?Robert: [00:18:23]Yeah. I have taken Friday Fords and adapted them to like ink or Forbes. not that often, like those need a kind of like 1, 2, 3 format and they really don't want you to talk about yourself. And actually Friday before it usually has personal anecdotes, but like on occasion, like if there's a concept that's really good.I will rework that into that structure. But, but you know, the thing that I've come to understand from, from James and from other people, and I, I used to be from Ben Hardy. Like I used to be a little more, but like the title really matters. Like, I, I, it, you know, it, it feels like you're being a little mark, but if you write a so-so title, the way the algorithm work, no, one's going to read the thing.So I, I think as a writer, you have to flip your brain on this and say, like, not that you should have a bait and switch title or sensational, but increase to send me the top 10 titles every month. And it's really clear the number one thing that the top two that, because either you see it and you read it now and it gets positive algorithm velocity, or if you think that I don't need to read that now.And it doesn't get momentum quickly, it drops to the bottom of the pile. So. You know, I have an editor and a title. I I'll push them. And I'm like warm cup of tea. That's one of my edits. Someone said that to me, once about my writing, like I was like, this feels like a warm cup of tea that you don't need to re like.And, and I think as a writer, I actually think everyone needs to embrace that a little bit. Your, your titles, they shouldn't be beat and switchy. They shouldn't be national Enquirer, but they, they kind of need to make people want to read it now.Nathan: [00:19:54]So, yeah, I'm definitely guilty of that. Of all. I'll write a 3000 word article that I'm really proud of. This is one of the things that I'm always going to refer back to, and then I'm like, oh, and the title, there we go. Yep. That'll work for the deadline. You just kind of move on and then you realize like, wait, why didn't people read it?Robert: [00:20:11]Right. And what we, we operate in this world, what goes up, it goes into feeds and like the stuff that's quickly looked at and clicked on and acted upon rises to the stop. And so you're talking about four to five times, probably the number of people that would read your article with the right title and by, and by the way, ink, ink forces AB titling.And I would tell you that I am, I am wrong more than ha like so wrong at, which is the, which would be the more effective title, which shows why it's in the testing is, is interesting. But every time I get the top lists again, it sounds as if they are all, you know, you won't believe why Delta airlines is firing all of its pilots, or this is the number one thing that all successful things haven't caught.Like those are the ones that are constantly the most read articles.Nathan: [00:20:57]Yeah. Okay. So I want to ask about writing process because showing up, like when you're running a company and you've got a substantial team now and all that.Robert: [00:21:06]Yeah.Nathan: [00:21:07]And showing up every week and like writing good, original content that people want to forward and share with, you know, with their teams and everything else.That's hard to do. So tell me about your process for producing that quality content on The Nathan Barry Show – 044 – Nathan Barry_PROCESSED: [00:21:19] aNathan: [00:21:19]Consistent basis.Robert: [00:21:21]Yeah. So Friday Forward, I have a very good editor on my team, worked on them for two years. He could probably write an article and I couldn't have told you, you know, if my, I mean, he knows my voice at this point, but, I once had someone write me on Friday at four and say, whatever you pay people to write these for you, like it's worth it.And I was like, thanks, dude. Like I write them out. so, yeah, I will draft it. Like I can draft a thousand words pretty fast. It'll just be a mess. Like it takes me four times as long to edit versus a good editor is like, can he edit and half an hour? What would take, take him four hours to write it? And it would take me, you know, four hours to edit it.So, I try to just get out that kind of concept draft quickly on Friday Forward. I usually get one, get one big edit back and then we'll do one or two reds on tweaking. It's kind of like, it just meant, like I write it on Sunday or Monday, Tuesdays edit day Wednesday, we set it up. It needs to go out by, 1:00 PM on Thursday.Cause that's 7:00 AM. New Zealand on Friday, I which is the first, the first 7:00 AM. so, that's the process on Friday Forward on other things I I've actually with the editor sort of embrace the scribe process. So, so like I did that this morning, which is, I said, look, here's an article.I think we should write. Here's the title kind of intro concept, main three points and I'll, I'll bullet it all out and I'll say, we need, we need a data point on this or that. And I may even like audio record. A minute on it and then they'll draft it up for me and actually works really well. and in terms of, cause sometimes it's like, I think this is the point we want to make, but let's see if we can find a stat that backs this up.So they're always, my idea is it's always my, you know, you know, framework, but I I've always leaned heavily on editors because I can spit out a lot quickly. And then to say, can you please take this mess and help me clean it up a little bit?Nathan: [00:23:21]Yeah. how do you go about finding an editor for that? Like you obviously have an editor that you've had a long long-termRobert: [00:23:28]Yeah. I've worked with different people. I, it takes about six months, I think to really get one of the things I would suggest is if you start working with the editor is really used track team. And this is like the same thing at delegation. Like when I would change something, I would explain why I was changing it.Right. Like I never used say always and never in my writing. I don't want to say anything that can be disproven. Right. So I would always like go the ex like I make comments about why would like never use, like, if you can use such as right. so try to develop those rules so that as they're editing, they really like understand my tone and my language. and that sounds awful.Nathan: [00:24:08]Does that end up going into a, you know, a standard operating procedure for how to write light bulb?Robert: [00:24:15]I think so. I haven't seen it, but I actually think they have it, but that's, I, I should check that, that we have that, but yeah, it probably has sort of like a, whatever those guides are, those standardized guides, right. Of like re what is the Bob ism? And it's not proper English or grammar. It's just, it's funny.I always feel like, you know, something, this is a delegation, you know, something by God, but when someone forces you to explain it, what it is, it's actually really helpful from a training standpoint. Like, I don't like the sentence. Well, why? Because it says something that can be disproven. Right. So then, then you realize, oh, that's really the, that's really the core thing that the editor could, could learn from.Nathan: [00:24:53]Okay. So I have to ask you about saying something that can be disproven. Like there's other writers that would be really trying to have like concrete statements, you know, and all that. So why, why are you on the other side of, of trying to specifically avoid that?Robert: [00:25:08]Well there's opinion, in fact, right? So your opinion can be argued, but I don't like to say, like, I think, for example, let's say, I said like, you know, all email marketing, CRM companies, like make this mistake right. Or make this same mistake. Well then, you know, Nathan comes along and publishes an article and says, we absolutely don't that.Right. I could write an opinion that says, you know, I think the vast majority, like, or something like, but, but, but actually I think it actually hurts your credibility. If you state something as an absolute, that someone can disprove that you can have a theory, you can have an opinion, you've got whatever they have can be disproven.Like for example, I have a, an opinion that you should never make counteroffers like in, in a business now. but if I said that counter offers never worked. That would be, someone would be like no work and I'd be like, no, but actually you're proving my point. They work one out of 10 times. and so my point is that, why would you do anything that works one out of 10 times?What you're all going to do is you're going to tell me about those one out of 10, and you're never going to talk about the nine out of 10. So we just do it as a rule because we know it has a 10% acceptance rate. So that's the difference between stating that as like a fact that that is a proof point versus an opinion.Nathan: [00:26:23]That makes sense. I'm tracking with that. Cause people always latch on to like, oh, let me find the one exception to prove you wrong.Robert: [00:26:29]Correct. They'll attack back and then there'll be right, because they'll post they'll find the thing. Like here's an example of what's, like I even said, I knew it was going to happen and it was actually kind of funny, but in one of my Friday Forwards, I was talking about progress and like innovation. I was like, look, if you're the best run horse and buggy shop in America, you know, you probably don't have a great business.And so of course, someone sends me this horse and buggy shop in Lancaster, Pennsylvania in Amish country. I'm like, yeah. And do it. I know there's like two of them, but like that wasn't the, that wasn't the point of the article.Nathan: [00:27:00]Yeah. that, makes sense. I want to ask about is the PR side, like how, cause you talked about in the early days. Getting some, like the, the newsletter mentioned in different press publications, stuff like that. What is your PR strategy? How does that fit into the growth of it? Or is it all just kind of organic and, and whatever comes.Robert: [00:27:21]Yeah, we we've tried PR over the time. What's interesting is that we have found that a lot of the PR in our industry has not been very valuable. Like it's just people know it's our industry. If they want to talk about our industry, they'll find us. They'll include us in something like, it's not, it's still not a widely discuss thing, but, but actually these other stories tend to get picked up more like Acceleration Partners does a pay $500 to, for people to go on vacation and not check their email.Right. Or, you know, founder wrote this email and now 200,000 people read it. So, so it's actually some of these other things that have gotten us kind of more, I'm still not convinced you can, it's really hard to measure any of this stuff. So I'd rather get it organically, you know, do an hour. No. What wastes my time that to pay someone five or $10,000 a month to, to not actually be able to.Measure what, what we're getting from that, I I've continually been disappointed with our corporate PR efforts, unless they are super targeted on an award and industry thing or something like that. You just, you know, if someone writes about how our industry is changing and we are changing, our industry is the wall street journal cover story.Like that's going to help our business. But every article where Robert Glazer weighs in with one line, like we operate in partner performance, outcome marketing. So I'm always thinking about how is someone going to go from that article to researching my business, the buyer they're never going to like it.So it might make us feel good that my name was in there, but I had to bet any amount of money that this would lead to business. The answer is no.Nathan: [00:29:02]Okay, that makes sense. And that's kind of the way that I've thought about it as well. And I've seen these like ancillary things we picked up so much moreRobert: [00:29:09]Yeah, and those, those are free, right? You almost just get those from doing this stuff and people hearing about the policy at your company or, or, you know, people writing about this really cool thing that, you know, convert kids doing. And then someone says, oh, I need a new email company. So I like what they're doing.And I respect that. Right. Versus like, again, if you tried to pitch the wall street journal on email marketing stories, I think you'd be, you know, wildly underwhelmed with the results that you'd probably get.Nathan: [00:29:38]Yeah.Robert: [00:29:38]I also think people had a really hard time in the last 24 months getting any PR any mass market TV PR outside of things related to the election, social justice.And COVID right. It's anyone I've known as launched a book has had no success with mass market PR in the last 24 months. They just can't get them to talk about this stuff.Nathan: [00:30:02]Yeah. So speaking of books and courses, you've got a few of each, and I'm curious, like when you set out to write a book or produce a course, what's the, what's the thing that you're optimizing for in that? Like, is itRobert: [00:30:17]Probably probably a good question to ask for before I, started on that process. yeah, so I I'm optimizing really for my sort of why and purpose, which is to like share ideas that help people in organizations grow. That's, that's sort of my core purpose. That's why when I figure out something I kind of wanna like crowdsource it.So, I'm thinking about what makes, you know, the, the, the impact, I think, as you know, like, and I've read a bunch of your stuff, like a book is sort of. The top of the tent, but really like if you're not, Lane's not like Tim Ferriss or Malcolm Gladwell or Danielle Steele, like you're just not going to make a living off of, off of, writing books.And so if you do want there to be something that is more revenue generating, generating under that, then you've got to have sort of a logical thing that, that comes next then, you know, in talking to a lot of people and back to that sort of teaching thing, realizing that also the thing about books is particularly a global books, which might like I get the data six months later.Like I work in affiliate where we get everything real time around the world, and then the book data that you get six months later. so it's been really interesting about courses is that, Look, if a book changed someone's life, they might still not pay $30 more for me to, if I told you there was an app that was $9, you'd be like, oh God, a $9 app, but you'd go buy a $14 IPA, you know, this afternoon.No problem. So something about book has a limiting price structure and, and, and if you work with a publisher, you're going to make like a buck or two a copy. so, but, but, but a a hundred dollars course sounds reasonable or a $500 course sounds reasonable. The margins are great and you get all of the data, you know, in real time.So, and I think the most important thing, and look, I learned this from the pandemic a little bit, and, and, and DTC. So think about the restaurants during the pandemic. So there were restaurants that had loyalty programs, knew their customers, all this stuff could reach out to them, could let them know that they were doing delivery.They were doing wholesale drops your kids. There are other restaurants that were packed every day of the week, who had no idea. They know you need the, Hey, Nathan, but I don't know how to, how to get in touch with Nathan. Right? So, so I think it's critical these days, whether it's a course, a download or something, like if someone loves your book and your content, like you want a direct connection to that person, as best as you can.Nathan: [00:32:45]Yeah. And I mean, we saw that all across the board, in the pandemic of like, it kind of flipped, which businessesRobert: [00:32:51]Right?Nathan: [00:32:51]Well, and there were a lot that we're doing.Robert: [00:32:53]The businesses that knew their customers were like 10 X better off than the businessesNathan: [00:32:58]Yeah, for sure. So when we think about putting out a course, the question that I have on, on the revenue side is right. You run a substantial business already. And so how do you think about it? W, the revenue from courses, is that, is that meaningful? Is that just like, you're trying to get the ideas out there and it's nice to get paid for it so that it pays back the production costs or is that like actually, a revenue stream that you track and are interested in growing?Robert: [00:33:25]I think it's a little bit B plus C like in terms of like one of the things people don't realize, I think people will get used to Friday for being free. You know, other stuff like I, you know, I offered when people bought the book, I think this is the creator conundrum of, of sometimes like, you know, I offered either you bought the nine, nine, said he booked during launch week, or you bought the full price, audio book or whatever book.And I gave you the $8 course for free. So of course I had three people, you know, say if I buy the 99 cent ebook, will you give me the $80 course for free? I've been delivering value to you for like three years. Like it's too much to ask for like $5. Like it's just sort of, you know, it's insulting at the end of the day.So, I think it's, I think it's important to establish, Pete Vargas has sort of influenced me on this a little bit in terms of the, you know, w w w what is the sort of one to many versus done with you versus one-to-one? I think there's an assumption that you are just out there doing this, you know, and available for anything I'm in and people asking me, can you come talk about this to my forum?Can you come do this? And then it's like, you don't kind of ask a lawyer for free legal advice. So, so I do think it is important to sort of establish like, Hey, the book might be X, but, you know, speaking has a price. This has a price. The content has sort of price. Yeah, I'm not, I'm not looking to retire on it, but I would like to cover the costs of a lot of, you know, and there's a lot of costs and a content produce content produce a podcasts.But, over time, that would be a good income stream to have, like, to me, it's the win-win, is there something I can deliver to people of real value that they can get, like the core value, of course, when they come out of that and they see that was life changing and you know, that can also be profitable.Like that would be great. because I think sometimes we have our profit and one place and our passion and the other, and I always say don't people are really jealous of the world or golfers because. The guy made $3 million and won the masters on Sunday. He just wants to go do the same thing on Monday.Right. So if you can, if you can add value, connect with people and they're happy to exchange like a fee for that, like then that's, that's sustainable. But I do think people sort of also get into that example. Don't underestimate like what it costs and just, you know, you have a couple of hundred thousand person email list and a podcast and this service, and then that's 10 bucks a month.Like the free newsletter could be a fair amount of money.Nathan: [00:35:54]Yeah. I mean, as the way I, that I know since the free newsletter is what drives my business,Robert: [00:36:00]Yeah.Nathan: [00:36:00]I know it can be quite a bit of money.Robert: [00:36:02]So if you own a newsletter company, so, you know,Nathan: [00:36:05]Yep, exactly.Robert: [00:36:07]Well, I thought I actually was reading some strategies last week on also people want to dialogue, they want to write, you know, me, it's like, it's a lot of people. Like I, I'm starting to envision what more of a premium community looks like. And again, to sort of bifurcate and say, I don't think I want to charge for the newsletter, but if you want to talk about this, if you want advice or otherwise, like, I can't, I, you know, for what I charge an hour for, like, I can't, like, I can't just be on the hook for everyone in the world to do that with them.So I I've, I've been open. Look, I'd be curious to your thoughts. I've been thinking about what is, what does that look like? I'm not sure I want to charge for the newsletter. but, but how do I have sort of a, a premium group of people who would like access or more dialogue and that, but, but that has to have some cost to it.Nathan: [00:36:52]Yeah, well, there's a lot of people doing this, with their newsletters. And so I think it's a good, a good model actually. there's a startup called circle, that I invested in another set of like basically making this it's effectively like community forums type software, but like a modern, modern version of it, and that works really well. Like here's the newsletter. And then if you want to pay a hundred dollars a year, $25 a month, like any, anything, any version of that, a couple of things you don't want to make a new treadmill for yourself, right? You have a treadmill that's working very well. I tried to not has a negative connotation.Friday Forward isRobert: [00:37:33]Yeah.Nathan: [00:37:33]For you. It's just a very effective treadmill. And so be careful to make another thing that you have to show up for and you have that obligation. Cause you don't want to end up hating that. And so I would really make it about the connection to other people. And when you show up, that's a bonus. because then people are like, who else reads Friday for who else is the biggest fan of Friday forRobert: [00:37:57]We tested it. Yeah. And we tested that. That's what we played around with, with a free Facebook group. So I think we were going down that route. So that was good. Good advice.Nathan: [00:38:05]And then, then you can show up and it's fun because it's not an obligation. And then, you know, you show up every week or every month or whatever, andRobert: [00:38:12]That's icing. Not, not cake.Nathan: [00:38:14]Yeah, exactly. So that's the biggest thing. and then I would charge enough, especially cause you're in the business market. Like whenever I see people putting these things out and it's like $5 a month, you know, orRobert: [00:38:26]Yeah.Nathan: [00:38:27]Even $10 a month, just like, that's not, that's not enough. Like I would probably be.Robert: [00:38:32]I would say by you need, buy-in like, I, I very rarely give away things for free, even if I would want to, because I think that person's not going to follow through. They're not going show up. I, I won't, I won't, I won't do speaking for free events for the most part, because I think the, you know, those people will tell you that there's 2000 people coming and they'll get 200 becauseNathan: [00:38:52]Right.Robert: [00:38:53]There's no, skin in the game.Nathan: [00:38:54]Yeah. So I would do something like $500 a year as the price point, because then people are saying like, okay, I'm committing for a year. it's like a substantial amount of money. You know, it's not quite an impulse buy. It sets the barrier, like the bottom end of who's going to, to sign up right. Someone who isn't going to pay $500 a year to like troll your community, you know? And so it also sends a signal to everyone, like, okay, people who do this are going to be going to be invested and also turn on, on like membership style. Content is super high compared to software and specific. You know, in that sense.And so going in annual plan is going to cut down on significant churn and you have time to deliver value. Whereas if you like, or the pay newsletter that's monthly or something like that,Robert: [00:39:43]Right. People don't get value for two months. They're on vacation and then they'll turn it off. Yeah.I mean, do you say if you got to pay this interest, I mean, I went through all these, I read all the articles and you probably have some good ones. If you go to paid, you probably got to cut your audience 90%.So, you could argue those are the people that, that, that, that, that really matter. but, again, I think it's more of like, what could you give the 10% that is above and beyond that rather than cuttingNathan: [00:40:07]Yep.Robert: [00:40:08]The 90%? Yeah.Nathan: [00:40:09]Yeah. And I think that's the way to go of adding something for, for the premiums side. I actually, yesterday launched a hobby paid newsletter. I made it just a hundred bucks one time, like a one-time payment. And really, I wanted to write about like, what creators should do after that. Made the bar set was $200,000 a year.Like I've doneRobert: [00:40:30]Yeah.Nathan: [00:40:30]Writing about how to get to that point and that everyoneRobert: [00:40:34]Yeah,Nathan: [00:40:34]Gets there, which is amazing, then they're like, what do I do now?Robert: [00:40:38]Or you should do like an NFT blockchain thing on it. So you sell a hundred, a hundred dollars subscriptions and that's all you're going to sell. Right. So then maybe they have like, they actually have to, you have to buy into it, right. If you want to get into, like, they could actually increase in value.Nathan: [00:40:52]That's right.Robert: [00:40:53]It's not this guy I've seen dumber ideas.Yeah.Nathan: [00:40:55]Oh man. I've seen so many dumb ideas and in crypto and blockchain, it's amazing, but, but it imaginally works. Okay. one thing that I want to talk about is more the intersection between your content and, and the company. and, and specifically as you spend your time, how do you think about, like, do you think about them as separate things and I'm, I'm askingRobert: [00:41:20]Never did before, you know, we're a little different now we bought on it, brought on an investment partner last year. And so like, I have to think about that a little differently versus like, Hey, it's all my world. And I do do what I want to. so, yeah, I, I do think about that.Like, for example, look, I just came out with this book. It's a bestseller. It's not about our business on how to thrive in a virtual workplace. you know, we're in a talent war right now. We've been doing virtual workforce as I'm sure you are in every other business in digital. We've been doing digital work for 10 years and now that remote work for 10 years, I think everyone's remote, like a big part of our positioning.We know how to do this. We've been doing this, you know, forever. and so, you know, I just drafted an article this morning, you know, the four questions to ask, you know, a potential employer about remote work. And, and so the premise is like, it's not all the same. Right? So that, so that's a helpful. Piece for the book.It's a helpful piece for our company and a value proposition. I always said to people, we, we do this a lot internally for our company writing. If you're asked something four or five times, write an article about it, right. Even better publish that on Forbes so that when a candidate comes to us and says, how are you different, you know, from a remote, then you say, well, here's the Inc article about the four questions you should ask, all companies.And I've given this tip to a lot of companies, my financial advisor, I'm like, look, you get asked it four times, you, right. Article, you have it published somewhere. And people are like, oh, like this person. Yeah, that's what they're talking about. Like, it doesn't sound like you're making it up on the, on the spot.And then all those things are our thoughts. So I do, I keep different lists where I'm like, this is kind of a Friday Forward article. So this is a industry head on, you know, why partner the marketing is going to be the next wave of digital marketing. And then there's this stuff that's in between around like it has some company value, it has some value outside.And I think that's sort of like, you know, in PR we're not paying for it. So that's sort of like the PR that we don't know what the value is, but we're also not paying for it. So we'll try to measure it as best we can.Nathan: [00:43:30]Yeah. I love that approach of having like for getting clients or in this case. The thing that we're all trying to do is, is get cus or not customers get team members, right. recruiting is the biggest thing that we're doing and you're right.Like we used to have this huge advantage of being. You know, I don't know what the stats were, but certainly not even one in 10 companies being remote, remote friendly, and now it's like, oh, it's a hundred percent, so, right.So you're not thatRobert: [00:43:56]But, but you and I both know that they're all just selling people. Oh, you can come work remote, but like, it's very different for a whole company that's built around that versus this whole teams in LA you're in rural Pennsylvania. You're gonna be zooming, you know, when they, when they pitch on this, I think this is like the difference in college and like difference between rushing a fraternity or sorority, and then pledging what, you know, it's like, they're selling you on a vision.I'm not sure that visions get turned out to be true in a lot of companies, but it's going to take awhile for people to figure that out. So yeah, we want, it's good for us that people to read that, ask those questions, know how we would answer them. I think you should always be publishing that sort of content around your, that, that strengthens your employee value proposition. Aall that stuff,Nathan: [00:44:38]Yeah. I love that of specifically putting it, like placing the content somewhere else. Like we have that content on our site. it's soRobert: [00:44:46]Right.Nathan: [00:44:46]To link out to it and be like, well, I mean, you didn't have to say like, here's the article that I wrote for ANC. You know, you can say like,Robert: [00:44:52]Right. called me and I said, here's some really good content for your weekly Inc column. Like, do you want to write an article about this? And I'd be like, yeah, that's a perfect day. Right? I mean, this is, this is how the world works. And then you point to the coverage. I mean, this is, this is, this is how the world works.Nathan: [00:45:06]Yes. All the, all the strings behind the scenes.Robert: [00:45:09]Yeah. So I'll expect to request from you nextNathan: [00:45:11]Yeah. I'll have to think about what that is specifically, but, but yeah. We'll make it happen. let's see, what else did I want to ask you about? Oh, let's talk about company culture. That's something I'm trying to think of. If and I had met before we did a panelRobert: [00:45:25]I think we met like, literally on that panel, likeNathan: [00:45:28]Yeah.Robert: [00:45:29]That's how we met.Yeah,Nathan: [00:45:31]Yeah, it's a topic that we're both super passionate about you at one point, I don't know if this is still true, like things are in flux. You were the number one rated CEO on Glassdoor for aRobert: [00:45:43]I think I was, I was, Number two, for one year.Nathan: [00:45:47]To number one. That's disappointingRobert: [00:45:48]No, no. We got to number one and it's very hard to stay up there. my experience, and I think I was given this experience to share to, someone who's in one of my farms last night, whose company is about a hundred people winning all these cultural awards.And I said, just be ready. Like, you're about to hit. I can tell you, like, when you went all these things and whatever, you, you hit this point where then the people who are upset in any way, like, you know, make it their mission to to be heard. what,Nathan: [00:46:17]Oh,Robert: [00:46:17]Yeah.Nathan: [00:46:17]The, now you're at like, you have this,Robert: [00:46:19]You're you, now that you have all these things, you are going to be a target and it's going to frustrate you.And you're going to now start getting the negative reviews on Glassdoor and stuff, because you've put yourself on a really high pedestal and somehow someone's going to be unhappy or whatever, and they are going to want to make sure that the world knows that you are not perfect. which no one really is, but I was giving him the speech last night because he's, the company is great and they have an amazing culture and the winning, all these words, I'm like it's coming.I, I, you know, we look a similar approach. Like I don't, I don't think. That we are the best place to work in the world for everyone. I think that a great culture is when, what you do, what you say and what you think say and do are in alignment. And, and every company has a unique value proposition. I say, it's like universities, right?The university of, I don't say Michigan, like 50,000 person campus, very different than a small liberal arts school in may and a 500 person in the class. They could both be great schools, but they are appealing to totally different demographics. They're clear about their value propositions and they go with that.And I think the best thing a company can do is, you know, say what it does, but I don't think any company's great for, for anyone. You know, our, our job is to figure out the, we found it's about less than 2% of the people that are really good match for, you know, our culture and how we work and our industry, our, our environment.Nathan: [00:47:42]How do you, like, what are some of the things that you use specifically Acceleration Partners to, to, filter for that or did to put out there? Like these are the types of people that should apply and that would find it a good fit.Robert: [00:47:52]I know there's a lot of controversy around kind of this cultural fit thing, particularly around a lot of DNI initiatives. To me, this is like a vernacular thing. W no companies should be looking for carbon copies like of everyone. And I understand if that's like the fit, but I, I believe, and as I think you do a cultural fit, I think this is true with your spouse, with your community, with your company, which is like on these big principles, like we're pretty aligned.It doesn't mean we're the same. We have the same hobbies. We have the same way of thinking. But like, you have, like, as I, as I said, like, if you start a church group on Sunday mornings, you don't want a rabid atheist in that group. That's not why you're there to do that. Like arguing with you about everything.Like there can be a group for that person and that's fine. But for that purpose, like that's not, that's not the point of it. Yeah. And I think like if your company has some core things that believes in, like, it's not looking for a homogeneous group of people, but like you have to be aligned around those things.And each company is, should really be different and it should be. Value proposition. Like we, we look we're, we're a virtual company. We're, we're a marketing agency. We deal with really fast client services. Like that's not for everyone. if you like consensus, decision-making where you have a lot of time to do that.Like we're not the right environment for you. Clients want action. They want fast. So we, we, we interview for cultural fit. And again, I'll use the word, even though I know it's a trigger point for some people, cultural alignment, I will say not, not, not. And, and then aptitude to do the job. So the cultural part, we have a whole bank of behavioral based interview questions around our core values, and then examples of what a good answer sounds like or a bad answer.So I'll give you one, I always say, look, if people are interviewing and they do the research to find all these questions, and that's the kind of person we want to hire, but Excel and improve is one of our core values. We are, we, we, we, we move quickly voracious learners. Like we need people that like that.So if I said, Nathan, what's a, what's a book you read, or of course you've taken or something you've done to get better in the last couple of years. And you come up with crickets, like you're you can't come up with anything that you tried to do to get better in the last couple of years. Like probably not a, not a, great fit for our environment.Nathan: [00:50:11]Yeah. And I think in that. I mean, you talk about culture, fit people, say culture, contribution, any of those things it's important to talk about or or make it clear that we're talking about values. We're not talkingRobert: [00:50:24]Yes,Nathan: [00:50:25]Like backgrounds, like, let me go find someone who went to theRobert: [00:50:29]No.Nathan: [00:50:30]I did or anything like that.We're talking about someone who says, like it's trying to achieve the sameRobert: [00:50:33]Right.Nathan: [00:50:34]And,Robert: [00:50:35]You agree on the same again, if you're a partner with someone and you don't have this share overlapping the same values, there's no way that relationship will work out because it means when you get to the big things, you're, you're not you're in discord, over those things. So, so get our value of own it.There are just some people. Again, I can see it early on and they're like, look, this thing got screwed up. Here's what I could have done better. Here's I'm going to share the learnings of that. Right. And then other people who want to duck and hide, and, and if, if you're at this company and you're someone who doesn't have that mentality of just owning it, like it, it it's really going to clash with the thing, but right.That is not a personality trait. It is not a, it is not an, it is not a gender. It is not a race. It is sort of, a belief set, about the type of organization that you want to be in.Nathan: [00:51:30]Are there anything that you're specifically looking to be challenged on or as you hire people? Right. We talked about culture contribution,Robert: [00:51:38]Yeah.Nathan: [00:51:38]In that side.Maybe you're seeing things in the, in the values that aren't being represented as well as you'd like in the current team where you're actually seeking out people to, to, either challenge value, maybe not challenge the value, but challenge the team and the execution or the value.Robert: [00:51:55]Yeah, so, so right now we've been open with a company about this. We're super open about feedback. We have these discussions openly. I think for some people that haven't been in environment anymore, it's like a little getting used to, but so we have this value of Excel and improve, which is like excellence is doing things really well, but you always have to be improving them.We've been over indexing on excellence and not improvement. I think people have been a little too process oriented and they had just not had, we're not taking the smart and the calculated risks. So, we talked this through with a company and we're like, Like co like making a mistake, not following a compliance process, making a mistake for getting to do it.That's not good trying something new that doesn't work, but knowing that it wasn't going to put you out of business or whatever, that is good. That's what we need. That's enough. Like failing to perform a compliance check is, is just a failure to follow a process. But we did have an open discussion that like, it feels like process is winning out over innovation, and we need to really get on the improvement side.And I think what you'll find is that when you're implicitly or explicitly rewarding as an organization is what's getting attention. And I think we were celebrating two minutes too much that people that were doing things well and not the people that were taking smart risks.Nathan: [00:53:10]Yeah, that makes sense. I'm reading, which I probably should have read a long time ago, but the book Turn the Ship Around, and he's talking about, you know, so it's a submarine captain, who went through a lot of this and, and they had it, you know, obviously every single process, like down you, but it was all about not making mistakes, like under no circumstances, will you make a mistake?Robert: [00:53:33]On a nuclear sub that maybe is really important,Nathan: [00:53:36]Yeah. but he got of like, there, they got so focused on that, that they like kind of lost critical thinkingRobert: [00:53:43]Yeah.Nathan: [00:53:43]That they weren't like the differentiation that you're trying to make of the type of mistake. Right. Like messing up the nuclear reactor. That's a, like the complianceRobert: [00:53:54]Well, there's a commission and a mission, like the whole VW diesel scandal happened because the CEO was so intolerant of mistakes. When then they found out that the engine didn't deliver the promise emissions and EPG that he had promised for two years, they were like, we got to cover this up because he's going to fire us all.So, they used all of their German engineering, like with battery to figure out how to cheat the whole system rather than solve the problem. so it was a classic example. Yeah. You want, yeah. A mistake, like trying something new, understanding the consequences if it doesn't work. And that is not a mistake, that's aNathan: [00:54:36]right?Robert: [00:54:36]Right If every night at 12 o'clock, you're supposed to check the boiler temperature and you fall asleep and forget it. Like that's a mistake. Like that's a mistake you need to fix.Nathan: [00:54:46]Yeah. Yeah. Are there some, as you adopt that, like, can you model that for the team? Are there areas that you're pushing yourself or, like challenging to make those kinds healthy mistakes or take the risks that, you know, show the learning and growth?Robert: [00:55:05]Yeah, I think it's less of, I think it's coaching it and modeling it. We've actually like again, tried to coach our team. Like, here's how you can think about this. Here's how you should think about like, what's a mistake that you have permission to make. One of the things that was really helpful shared with the team when someone shared this picture of a boat.So, with a water line and like, look the below the water line stuff is going to sink the boat. Right. We kind of really don't want to make those mistakes. And in client services, I think it's hard because mistakes are publicly facing. So I think it's actually even harder to like put someone on their first call and have them say the wrong thing, because then you got some cleanup to do, but to, to get photos, like, look this stuff, that's above the water. That's not going to stink the ship. Like let's make them learn from them, not make them again. What we really need you to do is like watch the water line basically.Nathan: [00:55:54]Yeah, that makes sense. Okay. Last thing that I'm curious about is your shift going from here, right? You brought on a partner like investment the business. It sounds like you're freeing up even more of your time to do content and, and like be an individual creator in that way. Like where do you go from here? What are the next things that you're, you're putting time into?Robert: [00:56:15]Yeah. So, you know, I have a, a long time, number two, who's really assumed most of the operational control over the business. Last couple of years, we've always operated that way. I actually think, you know, that we operate on the traction kind of U S model that like, a well-run fast growing business needs someone who, you know, it comes up with 10 crazy idea. These needs the visionary role, and it needs the integrator role, the person who keeps the train on the track and then the person who figures out where,

Die Social Media Wahrheit
Philip Deml: Von 0 auf 100 Dank Der Höhle der Löwen

Die Social Media Wahrheit

Play Episode Listen Later Jul 18, 2021 47:50


Die Höhle der Löwen fasziniert wöchentlich Millionen von Menschen. Innerhalb von 20 Minuten wird in einem Pitch über die Zukunft von jungen Unternehmern entschieden. Wenn man Glück hat, kann man einen der "Löwen" für sich überzeugen und innerhalb kürzester Zeit super viel Geld und ein Investment für seine Idee bekommen. Genau das ist Philip Deml passiert. 2020 nahm er - inmitten der Pandemie - mit seinem Geschäftspartner bei der Höhle der Löwen teil und konnte einen der Löwen für sein Start-Up Unternehmen Flapgrip überzeugen. Flapgrip ist eine innovative Handyhalterung, die es dank der Höhle der Löwen über Nacht in tausenden von Stores, sowie Online ein Riesen Erfolg wurde. In der neusten Folge spreche ich mit Philip Deml über seinen Werdegang vom Model zum Influencer und jetzt zum erfolgreichen Unternehmer. Philip erzählt uns den gesamten Prozess und Ablauf bei so einer TV-Sendung wie "Die Höhle der Löwen"; wie effektiv das für ein Unternehmen sein kann, aber auch was für ein Druck danach entsteht. In dieser Folge erzählt uns Philip auch noch wie TV-Präsenz in Verbindung mit Social Media Marketing zum Erfolg führt. Mehr Infos zu Philip Deml: https://www.instagram.com/philipdeml/ Mehr Infos zu Flapgrip: www.flapgrip.com Mehr Infos zu Ravi Walia: www.instagram.com/raviwalia

Sportradio360
Daily Nugget – 15.06.2021

Sportradio360

Play Episode Listen Later Jun 15, 2021 37:15


Nugget, Episode 1.301, 15.06.2021: Der Tennisprophet Andreas Du-Rieux hat nicht nur bei den French Open genau aufgepasst, nein, er hat auch mit der österreichischen Legende Jürgen Melzer, mit dem Ex-Manager von Thomas Muster, Ronnie Leitgeb, und mit ÖTV-Präsident Magnus Brunner geplaudert.

novak djokovic french open nugget rafael nadal melzer tv pr thomas muster magnus brunner daily nugget
Challenger Corner – meinsportpodcast.de
Marbella brachte den Sandplatz-Auftakt

Challenger Corner – meinsportpodcast.de

Play Episode Listen Later Apr 12, 2021 48:10


Willkommen zu einer neuen Ausgabe der "Challenger Corner" - Heute mit einem Überblick über die beiden Turniere in Marbella, die in den letzten zwei Wochen durchgeführt wurden. Erst gab es ein ATP Challenger, das für den Sieger 80 Punkte bereit hielt. In der Woche drauf ging es dann beim ATP-Turnier um 250 Punkte. Florian Heer von tennis-tourtalk.com war vor Ort in Marbella und hat sich beide Turniere angeschaut. Das Challenger findet dort schon seit ein paar Jahren statt, das ATP-Turnier ist in diesem Jahr mit einer 1-Jahres-Lizenz ausgestattet. In dieser Woche hätten eigentlich Turniere in Houston und Marrakesch stattfinden sollen, die aber beide der Pandemie zum Opfer fielen. Turnierdirektor in Marbella ist ein im deutschen Sprachraum alter Bekannter. Ronnie Leitgeb war in den 80er- und 90er Jahren der Coach von Thomas Muster und führte den zur Nummer eins der Weltrangliste. Danach war er in diversen Positionen im österreichischen Tennis zu finden, unter anderem auch ÖTV-Präsident. Mit Leitgeb sprach Florian vor Ort. Gewonnen wurde das Turnier von Gianluca Mager. Auch ihn hatte Florian im Interview. Andreas (Chip & Charge) und Florian sprechen auch noch über die anderen Turniere, die in der letzten Woche stattfanden.

Tennis – meinsportpodcast.de
Marbella brachte den Sandplatz-Auftakt

Tennis – meinsportpodcast.de

Play Episode Listen Later Apr 12, 2021 48:10


Willkommen zu einer neuen Ausgabe der "Challenger Corner" - Heute mit einem Überblick über die beiden Turniere in Marbella, die in den letzten zwei Wochen durchgeführt wurden. Erst gab es ein ATP Challenger, das für den Sieger 80 Punkte bereit hielt. In der Woche drauf ging es dann beim ATP-Turnier um 250 Punkte. Florian Heer von tennis-tourtalk.com war vor Ort in Marbella und hat sich beide Turniere angeschaut. Das Challenger findet dort schon seit ein paar Jahren statt, das ATP-Turnier ist in diesem Jahr mit einer 1-Jahres-Lizenz ausgestattet. In dieser Woche hätten eigentlich Turniere in Houston und Marrakesch stattfinden sollen, die aber beide der Pandemie zum Opfer fielen. Turnierdirektor in Marbella ist ein im deutschen Sprachraum alter Bekannter. Ronnie Leitgeb war in den 80er- und 90er Jahren der Coach von Thomas Muster und führte den zur Nummer eins der Weltrangliste. Danach war er in diversen Positionen im österreichischen Tennis zu finden, unter anderem auch ÖTV-Präsident. Mit Leitgeb sprach Florian vor...

Challenger Corner – meinsportpodcast.de
Marbella brachte den Sandplatz-Auftakt

Challenger Corner – meinsportpodcast.de

Play Episode Listen Later Apr 12, 2021 48:10


Willkommen zu einer neuen Ausgabe der "Challenger Corner" - Heute mit einem Überblick über die beiden Turniere in Marbella, die in den letzten zwei Wochen durchgeführt wurden. Erst gab es ein ATP Challenger, das für den Sieger 80 Punkte bereit hielt. In der Woche drauf ging es dann beim ATP-Turnier um 250 Punkte. Florian Heer von tennis-tourtalk.com war vor Ort in Marbella und hat sich beide Turniere angeschaut. Das Challenger findet dort schon seit ein paar Jahren statt, das ATP-Turnier ist in diesem Jahr mit einer 1-Jahres-Lizenz ausgestattet. In dieser Woche hätten eigentlich Turniere in Houston und Marrakesch stattfinden sollen, die aber beide der Pandemie zum Opfer fielen. Turnierdirektor in Marbella ist ein im deutschen Sprachraum alter Bekannter. Ronnie Leitgeb war in den 80er- und 90er Jahren der Coach von Thomas Muster und führte den zur Nummer eins der Weltrangliste. Danach war er in diversen Positionen im österreichischen Tennis zu finden, unter anderem auch ÖTV-Präsident. Mit Leitgeb sprach Florian vor Ort. Gewonnen wurde das Turnier von Gianluca Mager. Auch ihn hatte Florian im Interview. Andreas (Chip & Charge) und Florian sprechen auch noch über die anderen Turniere, die in der letzten Woche stattfanden. Du möchtest deinen Podcast auch kostenlos hosten und damit Geld verdienen? Dann schaue auf www.kostenlos-hosten.de und informiere dich. Dort erhältst du alle Informationen zu unseren kostenlosen Podcast-Hosting-Angeboten.

Challenger Corner – meinsportpodcast.de
Marbella brachte den Sandplatz-Auftakt

Challenger Corner – meinsportpodcast.de

Play Episode Listen Later Apr 12, 2021 48:10


Willkommen zu einer neuen Ausgabe der "Challenger Corner" - Heute mit einem Überblick über die beiden Turniere in Marbella, die in den letzten zwei Wochen durchgeführt wurden. Erst gab es ein ATP Challenger, das für den Sieger 80 Punkte bereit hielt. In der Woche drauf ging es dann beim ATP-Turnier um 250 Punkte. Florian Heer von tennis-tourtalk.com war vor Ort in Marbella und hat sich beide Turniere angeschaut. Das Challenger findet dort schon seit ein paar Jahren statt, das ATP-Turnier ist in diesem Jahr mit einer 1-Jahres-Lizenz ausgestattet. In dieser Woche hätten eigentlich Turniere in Houston und Marrakesch stattfinden sollen, die aber beide der Pandemie zum Opfer fielen. Turnierdirektor in Marbella ist ein im deutschen Sprachraum alter Bekannter. Ronnie Leitgeb war in den 80er- und 90er Jahren der Coach von Thomas Muster und führte den zur Nummer eins der Weltrangliste. Danach war er in diversen Positionen im österreichischen Tennis zu finden, unter anderem auch ÖTV-Präsident. Mit Leitgeb sprach Florian vor...

Sports Media with Richard Deitsch
Sports Business Daily media writer John Ourand

Sports Media with Richard Deitsch

Play Episode Listen Later Jan 27, 2021 37:09


Episode 129 of the Sports Media Podcast with Richard Deitsch features a conversation with Sports Business Daily media writer John Ourand. In this podcast, Deitsch and Ourand discuss NBCSN shuttering at the end of the year and assets moving to Peacock; what the end of NBCSN means for the NHL upcoming media rights deal; the future of Dan Le Batard and John Skipper’s Meadowlark company; potential Super Bowl viewership; the WWE Network morphing to Peacock in the U.S.; the prospect of a canceled Olympics for NBC;; what sports TV PR departments should pitch, and more. You can subscribe to this podcast on Apple Podcasts, Google Play, Stitcher and more. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Erfolg braucht Verantwortung
Rolf Schmiel – Komme ich jetzt ins Fernsehen?

Erfolg braucht Verantwortung

Play Episode Listen Later Dec 30, 2020 14:56


Das ist der Traum vieler Experten – einmal ins Fernsehen. Viele meinen, das hänge vom Zufall ab und man müsse wirklich Glück haben, um entdeckt zu werden. Der TV-Psychologe Rolf Schmiel ist ein gern gesehener Gast in zahlreichen Sendungen unterschiedlicher Fernsehsender. Als Experte unterstützt er Menschen auf dem Weg zur TV-Präsenz. Das gewinnende Lächeln und die freundliche Art – beides beherrscht Rolf Schmiel perfekt – reichen allein nicht aus, um das Interesse eines Fernsehredakteurs zu wecken. Um welche Erfolgsbausteine es geht, erfahren wir in diesem Gespräch.

... und Sven
#030 Mike und Sven

... und Sven

Play Episode Listen Later Nov 23, 2020 73:14


Mike Süsser ist aus der Riege der deutschen Fernsehköche nicht mehr wegzudenken. Ob die "Kochprofis" oder heute "Mein Lokal, Dein Lokal", wenige Köche haben diese TV- Präsenz wie Mike. Mike erzählt, wie sein Weg ihn vom Wunsch, Matrosen zu werden, ihn dann doch Schluss endlich in die Küche geführt hat. Er erzählt, wie er sich mit einer kleinen Kneipe das erste Mal in die Selbstständigkeit gestürzt hat und wie er am Ende beim Fernsehen gelandet ist. Hör rein, ich hör jetzt auf zu spoilern!

So, I Quit My Day Job
Lucy Stewart – from TV PR to Kids Nutritionist

So, I Quit My Day Job

Play Episode Listen Later Oct 26, 2020 36:04


I absolutely love when my nearest and dearest have a career story that was made for the pod, as it means I selfishly get to hang out with them and call it ‘work’. Today’s beautiful guest is my old mate Lucy and her career is right up the ‘So I Quit...’ alley. Lucy was a TV publicist for many years at Channel 9 and then later at Foxtel, working on many top rating shows and with an array of incredible talent. A dream job indeed. However Lucy’s true passion (actually since she was in junior school) was food and the wonderful way creating recipes and cooking made her feel - and as a recipient of some of Lucy’s creations I also loved the way her food made me feel! But it was using food as medicine that would lead to her big career change.Just before falling pregnant and while working on some incredible Lifestyle TV shows (River Cottage Australia for one) she decided to start studying to become a Nutritionist. Now a fully qualified paediatric & childhood Nutritionist. Lucy shares a wealth of ideas and recipes and help when it comes to all things little people and food. A wonderful career pivot made even more magnificent as both Lucy and photographer husband Matt both quit their jobs and city life to travel around Australia in an RV with son Otis. In fact, the three of them made it around Oz one and a half times and Lucy jokes living with a tiny pantry for so long certainly stood her in good stead for lock down. Back home now in Sydney you can contact Lucy through social media or through her website. I hope you enjoy our chat. Lucy certainly helped my with my failing lunchbox offers this end and as always brought me baked goods to sample! xInstagram @lucystewartnutritionwww.lucystewartnutrition.com See acast.com/privacy for privacy and opt-out information.

So, I Quit My Day Job
PART 2 - Lucy Stewart - from TV PR to Kids Nutritionist

So, I Quit My Day Job

Play Episode Listen Later Oct 26, 2020 27:02


I absolutely love when my nearest and dearest have a career story that was made for the pod, as it means I selfishly get to hang out with them and call it ‘work’. Today’s beautiful guest is my old mate Lucy and her career is right up the ‘So I Quit...’ alley. Lucy was a TV publicist for many years at Channel 9 and then later at Foxtel, working on many top rating shows and with an array of incredible talent. A dream job indeed. However Lucy’s true passion (actually since she was in junior school) was food and the wonderful way creating recipes and cooking made her feel - and as a recipient of some of Lucy’s creations I also loved the way her food made me feel! But it was using food as medicine that would lead to her big career change.Just before falling pregnant and while working on some incredible Lifestyle TV shows (River Cottage Australia for one) she decided to start studying to become a Nutritionist. Now a fully qualified paediatric & childhood Nutritionist. Lucy shares a wealth of ideas and recipes and help when it comes to all things little people and food. A wonderful career pivot made even more magnificent as both Lucy and photographer husband Matt both quit their jobs and city life to travel around Australia in an RV with son Otis. In fact, the three of them made it around Oz one and a half times and Lucy jokes living with a tiny pantry for so long certainly stood her in good stead for lock down. Back home now in Sydney you can contact Lucy through social media or through her website. I hope you enjoy our chat. Lucy certainly helped my with my failing lunchbox offers this end and as always brought me baked goods to sample! xInstagram @lucystewartnutritionwww.lucystewartnutrition.com See acast.com/privacy for privacy and opt-out information.

Gastro Survival Passionistas
Alexander Herrmann: Ist die Gastro-Mehrwertsteuer ungerecht?

Gastro Survival Passionistas

Play Episode Listen Later Sep 9, 2020 73:51


Folge 26 – Herrmann, Herrmann – immer dieser Alexander Herrmann. Bei „The Taste“ – bei „Ready-to-Beef“ – überall. Und warum? Weil er einfach ein verdammt cooler und gescheiter Typ ist! Man muss ihn einfach mögen. Alexander Herrmann ist Koch, Hotelier, Unternehmer, Buchautor, TV-Star und ein charmanter Gesprächspartner, der aber durchaus mal „klare Ansagen“ macht. Buddy hatte das Vergnügen Alexander in seinem Restaurant „Imperial“ in Nürnberg zu treffen. Ralf wurde online dazugeschaltet und kaum stand die Verbindung entwickelte sich ein grandioses Gespräch. Gut, die technische Qualität hätte besser sein können – das tut den Inhalten jedoch einen Abbruch. Alexander ist sicherlich ein Medienprofi – seine TV-Präsenz macht ihn zu den Top-TV-Köchen in Deutschland – aber stets nah dran an den Menschen. In seinem 2-Sterne-Restaurant in „Herrmanns Posthotel – Alexander Herrmann by Tobias Bätz“ lernt der Gourmet das Schwärmen – gemeinsam mit seinem Team weiß er einfache, wie komplexe Genüsse zu kreieren. Ralf und Buddy sind ganz angetan von dem entstandenen Podcast in dem es u.a. um die Corona-Zeit, die Entstehung des 2.Restaurants in Nürnberg, Foodscout Joshi, Papayas aus Franken und diese verflixte Mehrwertsteuer für die Gastronomie geht. Ein besonderes Highlight sind die Insights von Alexander über sein neues Buch, dass erstaunlich wenig mit kochen zu tun hat. Allein deswegen lohnt es sich in diesen außergewöhnlichen Podcast hineinzuhören. Aber auch einige Geheimnisse werden ausgeplaudert! So erfährt Alexander was Buddy alles von Alexanders Oma über ihn erfahren hat – und auch warum die „kurze“ Reduzierung der Gastro-Mehrwertsteuer beibehalten werden sollte: „Die Reduzierung der MwSt ist kein Geschenk – sondern eher eine europäische Gerechtigkeitssteuer – und die muss beibehalten werden! Ich finde es skurril, das ein Salat in einer Plastikschale im Supermarkt 7% MwSt. beinhaltet – sobald wir als Köche aber etwas auf Porzellan legen – sind wir sofort wieder bei 19%. Das ist nicht gerecht – daher muss die Reduzierung der Mehrwertsteuer dauerhaft eingeführt werden“. Und Recht hat er. Ein toller Podcast – voll Leidenschaft und auch dem einen oder anderen Boumot… Herrlich, dieser Herrmann!

iSport podcast
Platí se v Česku málo za TV práva? Měly by se povolit plnohodnotné tréninky?

iSport podcast

Play Episode Listen Later Apr 20, 2020 34:57


České fotbalové kluby se konečně mohou vrátit na trávníky. Pořád ale budou tréninky kvůli vládním omezením poněkud krkolomné. Jak moc je český fotbal daleko od plnohodnotného provozu na hřišti a měla by ho vláda už co nejdřív povolit? Má pravdu trenér Bohemians Luděk Klusáček s tvrdou kritikou úřadů i LFA? A je český fotbal zase o něco blíž začátku ligy? Kolik lidí by mohlo na stadionech být?   V novém díle iSport podcastu se ale podíváme i na téma televizních práv v českém fotbale. Inkasují za ně české kluby opravdu tak málo v porovnání s Evropou? Co by mohlo cenu za práva vyšponovat nahoru a jak současnou situaci zvládnou malé kluby? Co se nejvíc změní po pandemii covid-19?    O tom všem a celé řadě dalších témat diskutují redaktor Sportu Radek Špryňar a šéfredaktor Sportu Lukáš Tomek. Moderuje Martin Vait. Všechny díly iSport podcastu najdete na iSport.cz/podcasty, ve všech podcastových aplikacích a na YouTube kanálu deníku Sport.   0:00 Jak budou kluby trénovat? Má pravdu trenér Bohemians Klusáček s tvrdou kritikou? 16:46 Platí se v Česku málo za TV práva? Co se nejvíc změní v českém fotbale po pandemii?

FOODTALKER - Podcast über die Leidenschaft fürs Kochen und gutes Essen
#26 Sven Elverfeld - Vom Konditorlehrling zum preisgekrönten 3 Sternekoch

FOODTALKER - Podcast über die Leidenschaft fürs Kochen und gutes Essen

Play Episode Listen Later Feb 21, 2020 45:32


Sven Elverfeld, der preisgekrönte Sternekoch aus dem Restaurant Aqua in Wolfsburg, startete einst als Konditorlehrling und gehört heute zur absoluten Spitze unter den deutschen Köchen. Seit mittlerweile 10 Jahren hält er 3 Michelinsterne und seine Küche gilt als eine der Talentschmieden des Landes. Kein Wunder also, dass sich die Liste seiner "Ehemaligen" wie das Who-is-Who der internationalen Kochszene liest. Der geborene Hanauer leitet die Geschicke des Aqua seit mittlerweile 20 Jahren und fühlt sich, wie er sagt, in Wolfsburg pudelwohl. Und er muss auch nirgendwo anders hin, pilgern doch die Gourmetfans zu ihm und genießen seine Menüs, die ein überzeugendes Zusammenspiel von Enfachheit und größter Rafinesse zeigen. Aber nicht nur der Blick auf eine vollendete Komposition der Gerichte ist ihm wichtig, sodern seine Betonung liegt vor allem auch auf der Verwendung herausragender Produkte. So vergleicht der Musikfan Elverfeld, mit Rock'n'Roll im Herzen, ein Menü auch gern mit einem Musik-Album, bei dem die einzelnen Stücke bzw. Gerichte fein aufeinander abgestimmt sein müssen und dem Hörer bzw. Esser ein vollendetes Erlebnis liefern sollen. Abseits von großer TV-Präsenz und Medienhype hat sich Sven Elverfeld an der obersten Spitze der deutschen Kochgilde eingenistet und scheint sich dort recht wohl zu fühlen. Dabei macht er zugleich einen sehr gelassenen und souveränen Eindruck. Wir sprechen über Sven Elverfelds Werdegang zum Starkoch, über den Vorteil auch in familiengeführten Unternehmen gearbeitet zu haben, über die Wertschätzung von Material und Produkt sowie über das Zusammenspiel von Spass und Disziplin in Küche und Service - das alles zusammen ergibt spannende und aufschlussreiche Einblicke in die Welt eines Ausnahmekochs.

RaceBets-Podcast!
RaceBets Pferderennen-Podcast Folge 9

RaceBets-Podcast!

Play Episode Listen Later Jan 10, 2020 64:56


Der deutsche Galopprennsport will sich zum Start ins neue Jahrzehnt neu erfinden. Eine neue Marke ist in Planung, demnach heißt "German Racing" zukünftig "Deutscher Galopp", so jedenfalls war es vom Präsidenten des Direktoriums für Vollblutzucht und Rennen, Michael Vesper, zu hören. Damit nicht genug: Der Marketing-Chef Jan Pommer arbeitet an einer neuen TV-Präsenz und geplant ist auch eine Umstrukturierung des Dachverbandes. Doch durch den Wegfall einer Führungsebene sollen die Aktiven, die Trainer und Jockeys also, dort auf einmal keinen Sitz mehr haben. Die angedachten Maßnahmen, die am 21. Januar bei der MItgliederversammlung beschlossen werden sollen, haben in der Galopp-Community für viele Diskussionen gesorgt, so dass die Sitzung spannend zu werden verspricht. Auch für die Rennreiterinnen ist eine Neuerung angedacht, sie sollen wie in Frankreich 1,5 Kg weniger Gewicht tragen müssen als ihre männlichen Kollegen - allerdings nur die Profis und nicht die Amateurreiterinnen.Und viele fragen sich, warum da ein Unterschied gemacht wird … Last but not least erzählen wir noch die Geschichte einer kuriosen Verwechselung von einem Pferd, das am Sonntag in Dormund noch als Gattopardo laufen sollte, eine Woche später aber in Mülheim als Why's Whyoming an den Start kommen wird. Dazu gibt es die Tipps für Mülheim und National Hunt. Ein Podcast von Frauke Delius mit Nika S: Daveron Christian Jungfleisch und Catrin Nack Trainer Christian von der Recke "Natürlich geben wir als Trainer- und Jockey-Verband durch die geplante Umstrukturierung nicht einfach unsere Stimme in den entscheidenden Gremien des deutschen Galopprennsport her. Die Mitgliederversammlung des Dachverbandes am 21. Januar wird spannend." Ein junge Rennbahn-Besucher "Ich komme aus Warendorf und war natürlich beim Dressur- und beim Springreiten. Ich wusste gar nicht, dass es in Deutschland Rennsport gibt, bis mich meine Bekannte das erste Mal mit nach Dortmund genommen hat. Es ist schon faszinierend, wie schnell die Pferde sind." Besitzer Uli Giesgen "Ich kann mich noch nicht daran gewöhnen, dass Gattopardo, der seit vielen Monaten bei uns im Stall ist, jetzt Why's Whyoming heißt. Wir haben es versäumt, seinen Pass zu überprüfen, deshalb ist die Verwechslung erst bei seinem 1. Rennbahnauftritt in Dortmund aufgefallen. Aber jetzt ist alles geregelt und er läuft unter seiner richtigen Identität in Mülheim."

OMR Podcast
OMR #245 mit Nelson Müller

OMR Podcast

Play Episode Listen Later Dec 21, 2019 51:37


Nelson Müller ist Sternekoch, Unternehmer, Entertainer und seit Jahren fester Bestandteil der hiesigen Fernsehkoch-Landschaft. Dass er den Schritt Richtung TV gemacht hat, ist nicht nur sehr zufällig entstanden – sondern auch während einer Phase, in der er mit dem Kochen pausiert und sich auf seine zweite Leidenschaft Musik konzentriert hatte. Im OMR Podcast verrät Müller, weshalb ihm ein Michelin-Stern deutlich wichtiger als ein Besteller ist, welches seiner Projekte wirtschaftlich am lukrativsten ist und wie er über sich als Personal Brand denkt. Alle Themen des Podcasts mit Nelson Müller im Überblick: Wie Philipp durch gemeinsame Freunde in Essen Nelson Müller kennengelernt hat (ab 01:45) TV-Shows, Interviews, eigenes Restaurant – wie viel kocht Nelson Müller eigentlich selber? (ab 03:15) Über seine Kindheit im Schwabenland und Besuche bei den Großeltern in Schleswig-Holstein (ab 04:30) Stuttgart, Sylt, Timmendorf, Essen – hier hat Nelson Müller in seiner Karriere bereits gekocht (ab 05:40) So wurde er vom Sternekoch zum „Fernsehkoch“ und deshalb nervt ihn die Bezeichnung (ab 07:30) Wie über den Produzenten einer Rap-Battle-Reihe die ersten TV-Auftritte entstanden (ab 09:20) Immer mehr TV-Präsenz, der erste Werbevertrag, Investitionen in eine Kochschule und das erste eigene Restaurant in Essen (ab 11:45) Welche Projekte sind wirtschaftlich am relevantesten? Und wie wichtig ist Nelson Müllers Medienpräsenz als Marketingtool? (ab 13:30) Wie geht er mit der Erwartungshaltung einiger Restaurant-Gäste um, ihn unbedingt sehen zu wollen? (ab 15:00) Über unternehmerische Fallstricke und zu hohe Investitionen mit eigenem Geld (ab 19:00) Wie denkt Nelson Müller über sich als Marke? (ab 22:40) Marken, mit denen er Werbeverträge abgeschlossen hat (ab 23:50) Wie Nelson Müller häufig erkannt und angesprochen? (ab 25:25) So beobachtet er die Einschaltquoten seiner Sendungen (ab 26:45) Gibt es einen harten Wettbewerb zwischen Fernsehköchen? (ab 28:15) Welchen Stellenwert haben Nelson Müllers Kochbücher in seinem Businessplan? (ab 28:55) Wie wichtig ist ein Stern im Guide Michelin wirklich? (ab 31:20) Seit diesem Jahr bietet Nelson Müller in seinem Restaurant zwei Koch-Konzepte an (ab 38:00) Deshalb steht Nelson Müller einmal im Monat bei Vodafone in Düsseldorf in der Kantine (ab 39:50) Warum sind Kochformate im TV seit Jahren so erfolgreich? (ab 41:45) Über seinen Autounfall, Reaktionen in den Medien und eine Werbekampagne der Deutschen Bahn (ab 46:00) Welche Pläne hat Nelson Müller für die kommenden Wochen und Monate? (ab 48:25)

RaceBets-Podcast!
RaceBets Pferderennen-Podcast Folge 4

RaceBets-Podcast!

Play Episode Listen Later Nov 29, 2019 53:00


Wir hoffen, die letzte Folge mit Andrasch Starke, dem erfolgreichsten deutschen Jockey aller Zeiten, hat Euch Appetit auf mehr gemacht. Denn nachdem der aktuelle Champion im letzten Podcast über den aktuellen Neustart im Stall von Henk Grewe, den Derbyfavoriten Wonderful Moon, seinen sportlichen Werdegang und seine großen Erfolge, inklusive der sieben Derbysiege und dem Arc-Traum mit Danedream, gesprochen hat, geht es in der neuen Ausgabe darum, was ein Jockey für seinen Beruf alles machen muss. „Bei einer Körpergröße von 1,70 m darf ich nur 53 Kilo wiegen“, erzählt Andrasch Starke, „ich bin ein Sport-Junkie und Essen ist für mich Belohnung“. Übersetzt heißt das nichts anderes als ständiger Hunger, Verzicht, stundenlanges Extra-Training und eiserne Disziplin. Darin ist er der Meister, meinen auch die Kollegen aus der Jockey-Stube, die ausführlich zu Wort kommen. „Wir sind Konkurrenten, das Geschäft ist knallhart, aber wir halten alle zusammen“, meint Starke, „denn wenn wir da rausgehen, dann müssen wir nicht mit einem Tritt ans Schienbein rechnen, sondern immer auch damit, dass wir nicht zurückkommen.“ Seine Krankenakte ist lang, aber trotzdem würde Andrasch Starke immer wieder diesen Beruf wählen. Ein intensives Gespräch über ein Jockeyleben Teil II. Außerdem Thema im Podcast: Die Vorschau und Wett-Tipps auf die Sandbahn-Rennen in Dortmund und die neue Ausrichtung des Galopper-Dachverbands. Die Marke „German Racing“ wird in den Ruhestand geschickt, die TV-Präsenz soll ausgebaut werden. Ein Podcast von Frauke Delius und Christian Jungfleisch.

Le Grand Changement Podcast
Podcast Lgc TV Présentation par Clumis V. de Séverine Barbier - Psycho-praticienne en Maïeusthésie.

Le Grand Changement Podcast

Play Episode Listen Later Jul 9, 2019 82:55


Podcast Lgc TV Présentation par Clumis V. de Séverine Barbier - Psycho-praticienne en Maïeusthésie. Le sujet :La Maïeusthésie, aussi appelée Psychologie de la pertinence est une approche qui envisage la thérapie comme une «naissance à soi-même». Dans cette approche psychothérapeutique, nous allons accueillir les Êtres en vous qui appellent afin de les rencontrer, de les reconnaître et d'entendre ce qu'ils ont ressenti et ont à vous dire.Déroulement de la conférence. - Origine. - Qu'est-ce que la Maïeusthésie ? - La Maïeusthésie une approche psychologie et de communication. - Quand le symptôme est le chemin pour retrouver les Êtres en nous qui appellent. -Différencier les Êtres de leurs propos et de leurs actes. - Quels sont les Êtres en nous que nous pouvons aller rencontrer ? - Ce que permet la Maïeusthésie.- Questions/réponses. Contact Séverine Barbier Mobile : 06 99 45 37 19 Mail : hello@severinebarbier.com Site : www.severinebarbier.com Chaîne YouTube : https://www.youtube.com/c/S%C3%A9veri...

Le Grand Changement Podcast
Podcast LGC TV Présentation de Michèle GREBOIS avec sa Méthode C.I.E.L avec Clumis V.

Le Grand Changement Podcast

Play Episode Listen Later Jun 22, 2019 105:30


Podcast LGC TV Présentation de Michèle GREBOIS avec sa Méthode C.I.E.L avec Clumis V. ° Pour voir en direct ou en replay la vibraconférence sur Youtube, cliquez sur le lien : https://www.youtube.com/watch?v=kWIeSzDYvWcJe suis Channel depuis plus de 25 ans et après des périodes de fermeture puis de réouverture, au-delà du chaos de la vie, je me suis mise au service de la Lumière afin de recevoir des messages des Guides de lumière pour ceux qui en font la demande et ont besoin d'être éclairés.Aujourd'hui ils sont à mes côtés chaque jour et les guidances qu'ils transmettent, par mon intermédiaire, sont de véritables « coaching » de Lumière.Leur force réside dans cette façon qu'ils ont de savoir toucher l'âme, de réveiller l'être tout en caressant le cœur. Ils ont l'art de guider, de conseiller, de vous amener à tourner le regard vers vous, car le plus important c'est vous.Ils ont nommé eux-mêmes ce qu'ils offrent  :  Coaching Individuel des Etres de Lumière : C.I.E.L. car oui ce sont bien des coaching qu'ils délivrent, au travers du canal que je suis, dans cette énergie vibratoire spécifique.Eclaireuse de conscience, je poursuis ma route dans l'entraide, par divers moyens tels que des ateliers « Initation au channeling », l'élaboration de décrets libérateurs par le verbe, la lecture des annales akashiques, la reconnexion à l'amour de Soi…Déposer les vieux bagages devenus inutiles et reprendre son pouvoir en pleine conscience, voilà la vibration que je partage, et les Êtres de lumière aident magnifiquement sur ce chemin de libération de l'être. CONTACT Mail : michelecanaldelumiere@gmail.comFacebook : https://www.facebook.com/MicheleCanaldelumiere/

Der SPONSORs Podcast - im Dialog über das Milliardenbusiness Sport in Kooperation mit Sports Maniac
#061 Die Sportsbiz-News der Woche und die SPONSORs-Effizienztabelle der Bundesliga

Der SPONSORs Podcast - im Dialog über das Milliardenbusiness Sport in Kooperation mit Sports Maniac

Play Episode Listen Later Feb 13, 2019 26:11


SPONSORs-Geschäftsführer Philipp Klotz blickt in unserer neuesten Podcast-Ausgabe auf aktuelle Themen aus dem Sportbusiness. Dabei im Blickpunkt: Der Abschluss von Fanatics mit dem FC Bayern, die Marketingstrategie des 1. FC Heidenheim und der Rekordgewinn des FC Liverpool. Anschließend sprechen Klotz und SPONSORs-Redakteur Holger Rehm-Engel über die Methode sowie die Ergebnisse der aktuellen SPONSORs-Effizienztabelle. Auf Basis von TV-Erlösen und Prämien sowie Personalkosten hat SPONSORs den effizientesten Club der Bundesliga-Saison 2017/18 gekürt. Alle Themen des Podcasts im Überblick: Fanatics schließt Partnerschaft mit dem FC Bayern (1:13) Die regionale Marketingstrategie des 1. FC Heidenheim (2:46) FC Liverpool erzielt dreistelligen Millionengewinn (4:36) FC Augsburg ist laut SPONSORs der effizienteste Bundesligist (8:40) Augsburg, Freiburg oder Bayern: Welche Leistung ist höher einzuordnen? (9:58) Die zwei Positionen für den SPONSORs-Effizienzquotienten (11:56) TV-Prämien als Parameter für das sportliche Abschneiden (13:55) Die unterschiedlichen Personalkosten der Clubs (20:45) Danke für deine Podcast Bewertung unter: getpodcast.reviews/id/1236559169 Wir freuen uns über Feedback zum neuen Podcast-Format! Darüber hinaus hast du Fragen oder Themenvorschläge? Dann schreib uns an podcast@sponsors.de Mehr Infos unter: sponsors.de/sponsors/podcast Jetzt abonnieren: Spotify | iTunes | Android | Soundcloud

Le Grand Changement Podcast
Podcast de la Vibra avec Emmanuelle et Stéphane Colle LGC TV Présentation de projets pour accompagner et implanter de nouveaux modes de vie...Partages et infos !

Le Grand Changement Podcast

Play Episode Listen Later May 29, 2018 35:25


Podcast de la Vibra avec Emmanuelle et Stéphane Colle LGC TV Présentation de projets pour accompagner et implanter de nouveaux modes de vie...Partages et infos !     Certains d'entre vous me connaissent par le biais des Voyages LGC que j'organise avec joie depuis bientôt 3 ans, un peu partout dans le monde et en France. 2018 est un fabuleux tremplin où il nous est proposé de mettre en lumière, d'incarner et de matérialiser toute la beauté et la richesse que nous portons en nous. Car c'est de cela dont la Terre et tout ce qui y vit ont besoin. Et c'est pour cela que nous sommes là, dans cet ici et ce maintenant. Répondant à cet élan et à un appel intérieur bien trop puissant pour l'ignorer  je crée l'espace nécessaire à l'émergence de ces magnifiques énergies. Je me lance donc, en confiance, dans de nouvelles activités et dans un grand projet qui me tient à cœur depuis plusieurs années. Porté par les nouvelles énergies qui déferlent actuellement sur Terre, ce projet, s'il aboutit tel qu'il m'apparait, va se démultiplier et participer activement à l'instauration de nouveaux modes de vie. Aujourd'hui, j'ai choisi quelques mots clés pour le définir : Centre de ressourcement, soins holistiques, plateforme d'échanges & transmissions.     Vous verrez que cela va beaucoup plus loin que ces quelques mots … Avec Stéphane, nous vous donnons donc rendez-vous ce 29 mai à 20h00 pour vous le présenter, vibrer ensemble et échanger en direct autour des moyens à mettre en œuvre pour le matérialiser.     Car sans vos compétences, vos infos, vos propositions, votre aide et votre support impliqués et bienveillants en partage, ce projet ne se concrétisera pas.      Soyons bien conscients que Tout ce qui s'en vient sur cette Terre sera dans la co-création et le partage. Les individus que nous sommes sont amenés à se regrouper et mutualiser leurs compétences, savoirs, énergies et tant d'autres belles choses… Alors soyons les artisans de notre environnement à venir. C'est ici et maintenant que ça se passe ! Dans la joie de vous retrouver et de tout ce que nous co-créons.

Confessions of a WERKaholic
Ep. 49: REVOLT TV PR Director Shares Success Secrets

Confessions of a WERKaholic

Play Episode Listen Later Apr 17, 2018 32:51


Listen in as the Chloe Williams, Director of Public Relations & Communications for REVOLT TV shares her success secrets! We're talking HBCUs, work ethic & how to build a buzz for your brand in episode 49!

Salis trifft...
Last Avenue im Interview bei «Salis trifft...» mit Gianfranco Salis

Salis trifft...

Play Episode Listen Later Nov 28, 2017 27:33


In der heutigen Sendung habe ich den Leadsänger von Last Avenue, Martin Gaisser getroffen. Er spricht über Rockmusik und seine schlimmste Konzerterfahrung in den Anfängen von Last Avenue. Die Band aus dem Grossraum Zürich rockt bereits seit 1998 - feiert also 2018 ihr 20-jähriges Jubiläum - erfolgreich die Bühnen der Schweiz und des nahen Auslandes. Zuerst als MILD’N, seit 2006 als LAST AVENUE – und hier seit 7 Jahren in unveränderter, hervorragend eingespielter Besetzung. Mit dem 2014 veröffentlichten Album «Higher And Higher“ haben «Last Avenue», begleitet vom Mit-Produzenten David Langhard, nochmals einen grossen Schritt vorwärts gemacht. Radio-Airplays, TV-Präsenz und Medienberichte dazu bestätigen den eingeschlagenen Weg. Der eigentlich von Anfang an derselbe war: «Last Avenue» waren, sind und bleiben eine Rockband, deren musikalische Prägung in den Anfängen der 1970er-Jahre wurzelt. Selber nennen sie ihren Stil gerne "Hippie & Classic Rock". Es war ein sehr interessantes Gespräch und mein Dank geht an Martin Gaisser von Last Avenue.   Wenn ihr noch mehr über mich wissen wollt, dann schaut mal auf www.gianfrancosalis.com vorbei, hier erfahrt ihr alles über mich und wo ich als Eventmoderator oder Entertainer als nächstes auftrete.

Orchestrating Success
OS 86: How Speakers Get Booked with Jackie Lapin

Orchestrating Success

Play Episode Listen Later Nov 13, 2017


Transcript of the Interview with Jackie Lapin Hugh Ballou: Welcome to Orchestrating Success. This is Hugh Ballou. This episode is about getting in front of people. If you speak or if you want to speak, that is how you build your position of influence. On stages, large or small, in front of people, this is where leaders get themselves known. Build your sphere of influence. A lot of people think they want to speak. Very few people know how to make it happen. My guest on this podcast is a new friend who is really dynamic, and she’s got ten secrets to getting booked. If you want to get out there, this is the way to do it. My guest today is Jackie Lapin. Jackie, welcome. Jackie Lapin: I am so happy to be here, Hugh, and excited to be able to impart something that I hope will help folks. Hugh: It will help them if they do something. Jackie: That’s one of the first things we’re going to talk about. Hugh: Before we get into your content here, say a little bit about yourself. How did you develop this expertise that you share with so many people? Jackie: Believe it or not, I started as one of the first women’s sports writers in America. I segued into having one of the largest sports special events and cable TV PR agencies in the country. You would know my client base. I had Toyota Motor Sports and the National Hockey League and the Los Angeles Marathon and Avon and cable networks. It goes on and on and on like that. The last thing that I did, and what everybody remembers me for, is I launched the worldwide poker phenomenon with the Worldwide Poker Tour. That might be on my epitaph. From there, I wrote two books on personal growth and started to really decide that my heart was more in serving the consciousness of the world, the transformational leaders who were really making the world a better place through helping people individually and businesses grow and helping the planet be a better place. I completely switched my agency over to serving that community, and it really was what called my heart. I ended up working with such leaders as Don Miguel Ruiz, James Twyman, the Peace Troubadour, Joe Vitale, Denise Lynne, Arielle Ford, Hay House, etc. I was doing radio/media tours where I introduced them to 3,000 personal growth radios, 400 health and wellness radio shows, and 500 podcasts. I still do those actually all the time. Excuse me. Hugh: It chokes me up, too. Those are really big names. Jackie: Yeah, thank you. But I also work with first-time authors, people all over the map. Many of the folks came to me and said, “Can you book us for speaking engagements?” I thought about it for a little while and decided that we were better served by giving people direct contacts where they could book themselves. I started to develop a process to give people the information that would enable them to book themselves in speaking engagements, radio shows, podcasts, and virtual summits. And so was born SpeakerTunity. I am the founder of SpeakerTunity. I will talk more about that later today. But one of the things that I noticed is that people really need to know a little bit more about what it is that a speaker booker is looking for. If you are trying to get on other people’s stages, you really want to be able to know what those opportunities are and what it is that is going to tune into their wavelength. That is what I set out to do: not only give them the opportunities, but tell them a little bit about what they are going to need to know in order to get booked. That is what we’re going to do today. I have been speaking myself. We were just talking about how I was on several stages in the past couple weeks. Women’s Prosperity Network and a number of others. I practice what I preach. I reach out to people to propose that I present to their communities, and that is what I am going to offer here. Hugh: Ah. You and I, that’s really great. You and I connected on LinkedIn. I was out there finding people that had a sphere of influence, looking for podcasters. You said, I don’t have a podcast, but I have this. What got your attention about me? Jackie: I’m looking for podcasters to tell my community about leading podcasters. You were a perfect match. We each had something that the other one was looking for. I believe that someone who has a message is holding back from the world if they are not delivering their message. You’re cheating the world of what you can offer. The more people that I can find like yourself so that people can deliver those messages, the more I can empower others to help make this world a better place. You were a beautiful grace and opportunity for people. Hugh: Well, I do have a following, and I’m happy to share this really good information. I can’t wait. Let’s get into the content. We’ve tempted people with it; let’s give them the hard content now. I’m going to take notes, so if you hear clicking, I’m taking notes. Jackie: These are the ten secrets successful speakers use to keep their calendar booked year-round. I am going to do them in order. We are going to do a countdown. We are going to do number ten first. Number ten is you have to actually commit time to booking. I recommend that you spend three hours every week on your booking process. If you can’t do the time, you can’t earn the dime. Hugh: Ooh, good. Jackie: Part of that is you also have to be smart with your selection. You don’t want to go for mega speaking engagements when you are in the beginning of your journey. You want to go for the low-hanging fruit, the kinds of opportunities you know you can get. You want to go for local opportunities initially or within your industry, things where you know that people are actually likely to put you on the stage. Another reason that you want to do that is because you want to start developing your signature speech and you want to test it. If you’re not really yet to the point when it’s doing what it should, you don’t want to do that on a big stage. You want to do that on smaller stages, so you can see what works and what doesn’t work; then you can work on it. The best thing- Most speakers know that you have to focus on the market where you can actually start getting opportunities. That is secret number one. Secret number two is that you don’t want to turn your nose up at speaking engagements that are considered unpaid rather than paid. Most people want to think, Oh, I want to go out and speak and get paid. There are a lot of issues with that. They are few and far between. Those are much tougher to get. You want to take advantage of the opportunities of what people would call unpaid, but you can actually look at them as speak-to-enroll, where you are speaking in front of a group and trying to enroll them in something you are doing. You want their opt-in to your list. You want to sell them something. You want to get them to come to another workshop. I call it speak-to-enroll. You could also call them fee-waived speaking engagements because you say, Okay, this is my normal fee, but I am going to waive it for you because I want to speak to your organization. You establish that you are a professional speaker and that you earn money, but you are willing to speak to them because you really want this audience. That is an important definition. What you will really find is that people who are using speaking to fill their clientele or to grow their business or to change more lives, you can actually make more money doing speak-to-enroll than you can on a paid engagement. If you do the numbers, and most professional speakers will tell you this, even people that get paid, they would actually prefer to be on a speak-to-enroll stage because the number they can make is much greater in the outcome. If you know how to sell, and there are lots of wonderful speaker-teachers, in fact, on SpeakerTunity, we have a great resource page where we provide speaker trainers and people like yourself can have colleagues that you would recommend. You can speak to sell, if you are good at it, if you are matched to the right audience, if you have a price point that is matched to that audience. The upside is unlimited. But when you talk about a paid engagement, you are looking at a set amount of money, and a lot of times, they will not let you engage with the audience after the fact so you lose all the benefit of having all of those people there and getting them to follow you. They also limit your ability to sell from the stage most of the time. It’s your one and done. There are other factors involved, one of which is getting those paid engagements is a very high barrier. You really have to be very good. You have to have had a track record. When they are evaluating who they are putting on their paid stages, they want to see who you have spoken to before, they want to know you have had good success, and they are going to expect a high level of performance out of you. If you are not yet at that stage, a couple things can happen. If you keep trying for the high-paid events and you don’t get them, it will discourage you. Frankly, you don’t want to get out when you are starting to speak and feel you are getting a lot of rejections. My goal here is for you to get a lot of acceptances early on, build your confidence, and then go on from there. If you are getting deflated each time, you are just going to walk away. Another factor is you would rather be on somebody’s stage who you can wow instead of getting on a big stage where they have lots of people and not be at the top of your game yet. That isn’t going to serve you well going forward. Hugh: This is really good stuff. Part of what I bring to people who are developing their business is my skill as a musical conductor, as you know. One of the things that musicians do generally is we rehearse. Speakers need to do the same thing. What’s coming to mind is Zig Ziglar said he had to give a speech a thousand times before it was any good. He is the best of the best. That is very telling. I find that as I do more of these, I get into rhythm, I get better, I fine-tune, and my confidence is up. I did four presentations in ten days a week ago, and I just felt like I was in a rhythm there. There is a whole piece of this rehearsal that is part of my leadership principles. The third one is rehearse for success. That is so key, Jackie. You get better, and then you move up to higher engagements. I just want to punctuate that is a key piece for me. Jackie: I agree with you. When I did my last book, which was the best spiritual book of the year at the International New Age Trade Show, it’s called Practical Conscious Creation. I did 100 interviews by phone on that, and I went out to do my first live in-person interview. I was so much better because I had done it so many times on the telephone that when I presented in person, it just flowed. Yes, rehearsal is absolutely a key factor in the performance. No question. Good point. Thank you. So, we are on to secret number three. That is having killer assets. One of the first things that happens when a speaker booker goes to book you is they will look at your website. If you have a ten-year-old website, you are going to shoot yourself in the foot. You need to have a contemporary website in the horizontal design with large photos and limited text in the current contemporary style. Of course, you can send people onto your back pages for more information. But it has to look sexy. You should also have a speaker page on your website as well with great video where they see you presenting. Maybe your speaker one-sheet will talk about that in a second. You really need to have a powerful website. That is number one. Number two, you have to have a speaker one-sheet, which is a one-page or back-to-front document that defines who you are and why you’re so fabulous and what you’re saying that is going to serve the audience. What problem are you solving for the audience? In fact, I think we will talk about that in a minute. You need to have a great speaker one-sheet. Related to that is you need contemporary photos. I know we are all a little vain. We don’t want to see all this gray hair or wrinkles on our face, but truth be told, if you walk into that room and you don’t look like your website or your speaker one-sheet, you have just told the audience that you are inauthentic. You really need to walk in authentically as to who you really are right now. This is not to say that you can’t touch up those photos a little bit, but they need to reflect who you are now. That is a really important factor. Video, we just talked about video. It’s important that you have video of you engaging and speaking with the audience, not just you talking to your community on your computer. They need to see how you present. It could be a sizzle reel, but three to five minutes of actual video of you presenting is good. It should be good quality video. It should not be something that is taken on your cell phone with bad sound and bad lighting. There are lots of ways to get that video. But you really need to look at spending the money or getting somebody to do it for you that you know. Another thing is when we are talking about this, you need to have a great opt-in lure, something that is going to get people to opt into your website. There are lots of ways to get them to do that. We will talk about that. One of the ways you can do it is the contemporary things that you’re using like getting people to text. Once they text in, you respond back with whatever it is that you’re giving them. Now you have them on your list. You can also do contests on site. You can hand out forms on-site for them to enter a contest. There are lots of different ways. You want to have something that is a great opt-in before you ever walk into your speaking engagements. Another thing is if you happen to have a book and you are promoting it, you want to make sure that you have enough copies because a lot of times, I see people who all of a sudden the host will say, “You know, we have this audience of 50 people. Do you have enough books?” The person says, “I didn’t order enough!” With print on demand these days, you don’t have to have them in hand. If you are going to do a speaking engagement and you have a pretty sure idea of what the audience is going to be, make sure that you also have enough books on hand. Don’t get caught without any of these things and then have the speaker booker say to you, “Well, you mean you don’t have those things?” Be ready. You want to engender trust by having the right assets and being well prepared before you ever get on their stages. That was secret number three. Hugh: The problem with common sense is it’s not very common. This is the checklist. I speak to a lot of people building businesses who want to be speakers, but they haven’t defined stuff yet. They don’t have this stuff. We show up, and people that book you are going to put you aside and go to the next person. This is essential information. Thank you. Let’s move on. I don’t want to interrupt you. Jackie: Number seven are testimonials. It’s all well and good if you have client testimonials. But what a speaker booker is going to look for is testimonials from other bookers. They want to see other people who you have spoken for who are raving about you. It’s great if you have a number of them, but it’s even better if you have them in their genre. If you are speaking at Unity churches and you want more Unities, make sure that you have testimonials from Unity ministers because they listen to each other. They look to see who else liked you. If you’re in the corporate world, then you want to do corporate. If you’re doing associations, you want to have association meeting planners. Any of those kinds of things. If you don’t have those yet, don’t go without them. Use some of the ones that you might happen to have from your clientele. But as soon as you can replace them with the ones from speaker bookers, that is really something that you should do. The risk there is that if somebody thinks they are the first one booking you, they may not take a chance on you. Good testimonials really make a big difference for you. Hugh: I never thought of that, Jackie. Never occurred to me. I do this all the time. Go on. I’m writing notes here fast and furious. Jackie: The next one I’m sure you’re familiar with. That is present yourself as an authority. You want to trade on your authority. I know most of us have been told all our lives don’t talk about yourself. It’s not nice to promote yourself and boast. But this isn’t the time to be humble. When you are booking yourself, you need to really present yourself as an authority, as an expert even if you may not feel like one. It’s kind of act as if. Position yourself as if you are the ultimate expert in whatever it is that you’re doing. When you’re doing that booking, you want to use really powerful words. Adjectives like powerful, acclaimed, insightful, highly regarded, a breakthrough. Those kinds of words. When I write speaker one-sheets or media kits for people, I am always injecting adjectives that elevate them, and that is what you need to do with yourself. Hugh: Absolutely. When I work with clients, I help people build their position of influence. We attract people to us because we are an expert in something. I learned a long time ago people that hire speakers don’t hire speakers—they hire experts who speak. Is that true? Jackie: Absolutely. You bet. Most of the people that I think may be listening to this are people who are trying to fill a clientele to attract more business to change more lives. You are not necessarily a keynote professional speaker. You’re somebody who is imparting information from your position of expertise to make people want to come to you because they want more of what you’re offering. You need to give them a taste. Really what speaking is all about is giving so much value in your presentation rather than holding back that they want to come to you. That doesn’t mean you give everything away because you want to make sure they do come to you, but it is the value that is going to bring them to you in the first place. I am not one of those believers who believe in webinars and presentations where they give you two little tidbits filled with a lot of fluff and then think you are going to come running after them. That is not the way to build the trust and a clientele that really is going to follow you, want what you have, buy from you. You really need to show them up front that the investment is worth it. Hugh: Sure. You are really demonstrating competency. If you demonstrate competency, you don’t have to sell yourself. People will say they want more of it. Jackie: Exactly. Yep. Absolutely right. One of the other ways that you can position yourself as an expert is if you do have a book, all you have to do when you are writing your speaker one-sheet or talking in your letter to the speaker booker is say, “I am the author of,” and that in itself makes you an expert. Whatever your book is about, if it’s clear what the book is, or you might have to add, “I am an author on the book of such and such,” or “My body of knowledge in this book.” Being an author also helps position you as an authority. Secret number five: Dare to be different. Speaker bookers get so many solicitations and half of them look the same. I can’t tell you how many times I listen to wellness people say, “I help people remove their blocks,” or “I help people get out of pain,” or whatever it is. It has got to be far more defined than that. What is the specific unique selling proposition, your specific positioning that you are bringing to the table that is different than everybody else’s? There is some ways to do that. Obviously, content is one of them. What is the content that is different? Another is how you appear. For example, when I do speaking engagements, I always dress in what you would call goddesswear. Long dresses to the floor, beaded and fun, beautiful jackets. People remember me because I work in the transformational space, in miracles. It’s my signature look. But there is also Patch Adams, the fellow who Robin Williams made the movie about, the brilliant iconoclastic doctor who works with children all across the world, but he really comes across as a medical iconoclast. He dresses in Hawaiian shirts and wacky things with all kinds of funky art on them. I saw him on an airplane at one point. He looked just like he does in his speaking engagements. That sets him apart. I have seen people dress in all kinds of unusual garb. Doctors come in with their scrubs. There are lots of different ways to make yourself distinctive on stage. Hugh: If you are the goddess, you want to show up as the goddess. Jackie is. I guess you have seen my pictures. I show up with my tails. That is my differentiator. Jackie: There you go. Absolutely. Perfect example. You can also find a unique approach to a familiar topic. When I wrote my Practical Conscious Creation book, there are tons of books on manifesting out there. Because I wrote a book about practical strategies to actually raise your personal frequency, and I didn’t say, “I am going to teach you how to manifest. I am going to teach you how to be a better manifester by doing this,” people were willing to book me like crazy. It was a time that The Secret was out. Everybody was talking about manifesting. But because I took a very different approach, everybody was interested. Another is to have a great human interest story. Some of the ones that I can think of right off the top of my head: There is a gal named Jen Bricker who was born without any legs. She had a passion. Her parents gave her up for adoption because they couldn’t provide for her. She was adopted in a wonderful family. But she had this passion for gymnastics. This remarkable woman became a significant gymnast in her state with no legs. But she had this affinity, this passion for Dominique Moceanu, the great Olympic gymnast. She was her idol. When Jen actually went looking for her birth parents, she discovered that they were the parents of Dominique Moceanu. Is that a remarkable story? It was actually her sister. They both had a passion for gymnastics. Anyway, she is a brilliant speaker. Another one that I can think of is my friend Rhonda Briton, who you might have seen on television. Hugh: I know Rhonda. Jackie: Rhonda watched her father murder her mother. That is how her story began. She basically became homeless as a teenager and lived on people’s couches and in her car and scraped to survive that. Her tremendous story of survival and thrival is an amazing one that she tells in front of the stage. Then there is Neil Donna Walsh, Conversations with God, who was homeless in his car until he started talking to God. These are all great personal human interest stories. Most of us who are doing something in the personal growth space have one of those. I myself had one. Wanting to be a sports writer as a child, people were saying, “You’re not going to be a sports writer. Girls aren’t sports writers.” I am happy to say that I was at the Detroit Free Press, on the front pages of the LA Times by 21, and the Washington Post at 22. Everybody has their story in this space of coming from a place of oppression, adversity, etc., and coming forward and being able to help others. You want to tell that story. That is also a memorable way to get a booker to want to have you on stage. Hugh: Love it. I had to learn to include stories. It was content, content, content. I find that when I include stories, I can see a difference in the audience. Then I go from the story into why did I tell that and move into my point. The right stories in the right place told with the right rhythm and interest, that is great. One of my trainers that I hired to coach me was a drama professor where I lived. We talked about where to come in, where to stand, and where to pause. There is an art to presenting. Around the story piece, don’t just tell a story. Tell the story. That is a big deal for me. I had to work on that. A lot of speakers don’t think of that. Thank you. That is great. Jackie: Certainly when I am on stage that is the first story I tell. I want people to really want to identify with me because once they know my heart, then they will want my information because they know I care about them. That is a key to a speaker’s presentation. Being able to somewhere weed your story in as you said. Absolutely. Hugh: When you talked about starting, this is another big death I see over and over, even with accomplished speakers. Your first 30 seconds, how you show up, and how you grab the audience. I hate when people have notes and they shuffle them around and mess with the projector. Thanks for having me here today. I prepared this. By then, I am going to sleep. I’ll send you one of my keynote clips, but at the very beginning, I come out and engage the audience with no words. I have them sing or tap rhythm. I do things and they respond. Then I say, “You knew exactly what to do, and I never told you. That is leadership.” People talk about that forever. “You know what he did? He had us come out and sing, and he never said a word.” That is another version of what you’re talking about. It’s not a story, but how do we reach out and make an impression on our audience? Ever since I have been speaking, that is how I engage people. That is another piece where you start with a story and I start with an interactive piece. That is so key. Where you place the story, people are going to say, “You got to hire this guy because he grabs an audience.” Your points are good, Jackie. Jackie: The best way to get started for somebody who is looking for a way in is to ask the audience a question and get them to raise their hands. If you say, “Have you experienced…” or “Would you like more…” get them engaged, and that is a great way to start and get into your speech. Hugh: Absolutely. Jackie: We are onto secret number four: It’s not about you! When you are pitching a speaker booker, it’s all about the audience, what you are doing for the audience, how they are going to change, how they are going to be motivated. How are they going to take action? What is it that you are doing that is going to shift them from where they are to where they need to be? What you need to establish when you are pitching yourself to a speaker booker is that WIIFM, What’s In It for Me? The radio station WIIfM. If you can establish what’s in it for the audience, that‘s really the key trick to getting them to say yes to you. You have to show in your materials that this is going to solve a problem that the audience is experiencing. That is critical. Secret number three. It’s relevance, relevance, relevance: how your topic is relevant to that specific audience, what they need, what they want, and what you’re offering that helps them advance, learn, or heal. If you can’t show that very quickly, you risk getting immediate rejection. It’s really important to that. I am now going to give you five questions that are going to help you tell them how relevant you are. The first question is: Is it the right demographic, age, or gender match? If you are talking to a group of seniors and your topic really has an appeal for millennials, you won’t resonate. They won’t book you. Same thing goes for ethnicity and gender differences. If your audience topic skews to women and it is a strong male audience, it won’t work. You have to make sure the booker you are pitching has the right demographic match. The next thing is: Is your story their story? If you can establish that what you have been through and your experience and your expertise matches what they’ve been through and what they’re experiencing, such as PTSD or violence and abuse or all of those kinds of things, or business failure, if you are telling a dramatic story, they have experienced it, that is a good match. The next thing: Is it the right skill level and match for the audience, what they need to know and learn at this point? If your topic is an elementary topic but your audience is more advanced, you will lose them. It’s exactly the same if your topic is too advanced for an elementary audience. They will be off in La La Land. That has to be a good consideration. The next: Do you fill a gap or match a theme that this booker is looking for? A lot of times, a booker will have a series of different topics over a course, and you can look and say, “They haven’t touched on my topic.” That is a good time to go in and say, “I noticed that you haven’t gotten to this yet. Would this be a good match?” Podcasts and speaking engagements and conferences often have a theme. If your theme is right for what they are looking for, then that is going to get you a lot closer to getting yes for a booking. Another thing is: Is it hot? Is it a topic everybody is looking to learn about? For example, Facebook Live. Many people are trying to figure out how to master Facebook Live. It’s a hot topic. If you have something that is hot and trendy and everybody wants it, that is also going to put you in really good steed. When you are looking to get yourself booked, you need to see if in fact you can really take advantage of these kinds of matching factors that are going to get you on those stages. Hugh: Never thought about that. Usually a booker discusses they want something. Delving into what do you want them to walk away having learned or experienced, what are the objectives, that is great. Good stuff, Jackie. Jackie: Thank you. Secret number two is pretty simple. Sparkling writing. If you are going to be presenting submission materials, everything has to be really powerfully written. Poorly written, badly constructed, boring, indistinguishable prose will lose the booker’s interest in under 30 seconds. You really have to have- There are seven real key factors for strong writing when you are presenting your materials. It has to have a great subject line when you are sending that initial pitch. It needs to have a great headline that points to what it is that you are going to be offering and how it solves that problem. It needs a great lead paragraph, great storytelling, which we were just talking about, if you are going to tell your story in your document. Hugh: What was that last one? Jackie: Great storytelling. How you tell your story in a few words. The next thing is great relatability, those things we were just talking about. Is their story your story? The simple one is correct grammar. Hugh: Oh my. Jackie: Yeah, that one is a tougher one. And conciseness. It needs to be really put together tight in a selling manner. It needs to be well-written, exciting, enticing, informative, validating, and captivating. It doesn’t have to be award-winning. It just needs to be good. So you really want to rewrite, spellcheck, and give it to other people to look at to see if it’s something that makes sense for them. Hugh: On the correctness piece, if you are submitting stuff in a cover letter, make sure you got the person’s name spelled correctly. Jackie: Here is a little hint. In that subject line, you also want to put the person’s name in the subject line. Hugh: Really? Jackie: Yeah. Hugh: Give us an example. Jackie: “Susan, please consider me for such and such.” “Susan, how would you like a speaker on whatever?” Hugh: This is your subject line of your email. Jackie: Yes. So they know it’s not an e-blast. Hugh: Oh. Got it. Jackie: And I actually have a training program called The Get Booked Training Program, where I teach you all the materials you need to write to get you booked: your speaker one-sheet, your radio/TV pitch letter. The correspondence and the speaker one-sheet to the speaker booker that we are talking about here. Your media kit, and how to get virtual summit ready so that you can slay those virtual summit hosts. In that process, that is one of the secrets I teach: putting the speaker booker’s name in the subject line. There is a ton of valuable information in that program. It’s called the Get Booked Training program. If anybody is interested, we can talk about that later. Hugh: I want to capture those leads before we quit. I heard you say on the sparkling writing, there were eight tips. I got seven. Jackie: Seven. Hugh: Thank you. Jackie: We got ‘em all. Secret number one is an elevated attitude that builds relationships. The first thing you should know is that bookers really do talk amongst themselves. I think you’d probably rather be the subject of great buzz than a bad rap. Make sure that you use gentle persistence. You don’t want to harangue a speaker booker to get on their stages because you’re just going to create ill will. The proper amount of contact is three. The rule of three. It’s either two emails and a phone call, or one email and two phone calls. If they have not responded back by that time, let it go, and leave the door open for future opportunities where you might have something that is more suitable for what they want. Don’t burn that bridge by getting irritated or trying to get them to give you that time. Hugh: It’s hard. I temper that. There are people that never tell you whether you got it or not and they won’t respond. Jackie: Exactly. You just have to let go and move on to somebody else at that point. One of the things is you need to be flexible, too. Let’s say you get somebody to say yes. They want you, but they’re going to put you at the last person of the conference or on a stage that you’re not thrilled about. Build that relationship. Do it. Don’t complain. Make it work. Accommodate their needs, whatever it might be. Make that first engagement a win for both of you, and then you can start working your way up the ladder and encouraging them to give you better opportunities in the future. Hugh: Jackie, I spoke for a professional association last week on Friday. I was the closing speaker of the conference. I thought that was great positioning. In that case, it worked to my benefit. Their way to go was the last gig. My interpretation, my humble interpretation, is they save the best for last. Jackie: Absolutely. Especially if you have a strong close. But some of the reasons that some people don’t want to be on last is a lot of times people have left the conference. Another factor is that if everybody is selling something, they have already had buying fatigue. That impacts some people, and they think it’s not the best place to be. But if you are a strong closer and you have something nobody else is offering and it absolutely suits the situation, then closing is good, especially if it’s not on a Sunday afternoon, if it’s somewhere during the weekdays. That’s really a good way to go. Those are the ten speaker secrets, but now you have all this information. Now you know what you’re doing when you’re going in there to try to pitch yourself. The question is: Where do you pitch yourself? What happens with most people is they don’t do this because they don’t have the time, it’s too much work, they don’t know where to look for speaking engagements, they get tied up in their daily work, and they don’t have the opportunity to go out and look. We tried to create something to make it easy, inexpensive, and time-saving for transformational leaders, anybody with a message of empowerment, of heart-based business building skills, spirituality, personal growth, anything in that whole spectrum. We set out to create SpeakerTunity as a resource that saves folks the opportunity and the time to spend the time doing what they’re good at, which is getting booked, getting in front of audiences, and building their clientele, and changing more lives. We have three different subscription products. The one that really applies here to what we have been talking about is SpeakerTunity Speaker Leads, which gives people direct contacts where they can book themselves for speaking engagements all over North America. These are a wide variety of speaking opportunities where we give you names, phone numbers, emails, and submission links. These are everything from local meetings at all kinds of organizations—women’s, networking, chambers of commerce, holistic chambers of commerce, civic organizations, health and wellness organizations, human resource organizations, job search organizations, things like the Near-Death Experience Group, or the Institute of Noetic Sciences. These are great for people that are authors. Anybody that is a coach and looking for entrepreneur organizations. We have tons of them in every issue. Then we have conferences and conventions and lifestyle events and multi-speaker events where there are lots of people on stage over the course of a day or a weekend, and the coordinator is offering people an opportunity to be on that stage. Or stage swaps, you be on my stage and I’ll be on yours. We put those in as well. Then we have associations. Then we also have centers for spiritual living and Unities. If you have a message that appeals to that group, there are four of those in every issue. If you have a book, we have presentation-friendly bookstores. We have retreats, resort centers, and a holistic center and lifestyle places that welcome speakers. We bundled all of this up. We always feature an organization in every issue. We say, “Here’s what this organization does. It could be seniors. One of my favorites is a group in the South called Women on a Mission to Earn a Commission. I love that name. Whatever the organization is, we feature it. In every issue, we try to cover stuff in every region of the US and Canada. Hugh: I want to give people links. Speakertunity.com. It’s a really smart-looking site. This is a gold mine. Go ahead, Jackie. I want to make sure we capture that. Jackie: People who actually subscribe to SpeakerTunity also get a private Facebook group where I am putting in hot current calls for speakers. Whenever I am learning about something, I am putting it in there. That’s the timely stuff. This is coming up right away. Jump on it. Here is the good part about that. All of this is only $35 a month. That’s it. What would your time cost you to go looking for this kind of stuff? Certainly a lot more than $35 a month. Hugh: If people come from this podcast, do you have any free stuff to offer them? Can you talk about a resource you wanted to share with people? Jackie: Absolutely. If they actually sign up immediately and then email me, and you have to email me as well at Jackie@speakertunity.com, I will give them a list of all the Ted Xs in North America in the first half of 2018. Hugh: As you know, we are recording this in 2017, but it might be 2018 when people are listening to this. I want to make it ongoing so people can still email you. The website is speakertunity.com. It’s Jackie@speakertunity.com. By the way, you are a lot more lovely in person than the picture on your website. When you update your picture, you look better in person. That was the whole point there. As a conductor, I work with lots of concert artists. They would have pictures 10-20-30 years old, and they’d show up and I’d say, “There is a picture of somebody impersonating you.” People show up and there is a picture that looks really sharp, and you show up as an old guy. It’s that moment where they are glad to see you, and it’s a better impression than what they expected. All of these things, Jackie, people ought to know this, but we don’t, and we don’t do it. Jackie: That’s true. Hugh, I even have a couple of other things people should know about. SpeakerTunity has two other subscriptions. One is where we will give you direct contacts for radio shows and podcasts. There are at least four business podcasts in every single issue and one health podcast, and 10 or 12 radio shows. You get 25 new contacts every month. That also is $35 a month. Then we have SpeakerTunity Summits. You know those virtual summits that always show up on your desk? Gee, I should have been a part of this, but it’s too late. I’m already booked. We tell you in advance summits that actually have open guest presenter seats so that you can get on them. Nobody is doing that. That is also $35 a month. If anybody is interested in the whole bundle, all three of them, you get a nice $20 savings a month at $85. Hugh: Is it Speakertunitysummits.com? Jackie: Yes. SpeakerTunity has them all. If you go to the main website, you can see each one of them. Hugh: Got it. SpeakerTunity, Speaker Opportunity. It’s a play on words like SynerVision. Jackie, this is priceless material. I hope people know why I wanted you here. We certainly let people send to the websites for the people I interviewed because we don’t interview anybody that doesn’t have really good stuff to offer. While our main purpose is not to sell people things, I think that’s really selling. It’s a no-brainer. I am going to go on there now. I just need to know all of these places to be and get in front of people. No matter what kind of business we have, we need to be in front of people, we need to be doing our shtick, and we need to be doing it really well. As we wrap up here at the end, any closing thoughts you want to leave in people’s minds? Jackie: Don’t hide under a bushel. Go out and shine your light. Go out and deliver the message that is in your heart. The more visibility you have, the better you’ll feel and the better those people who are receiving it and acting on it will experience life. Hugh: Thank you, Jackie. This is Orchestrating Success. This is how you do it. You want to convert your passion, which is all that gift you have, to profit that will feed you and let you do more of it. Jackie, thank you so much for sharing today.

OMR Podcast
OMR #97 mit Sylvie Meis

OMR Podcast

Play Episode Listen Later Sep 13, 2017 48:37


Die meisten kennen Sylvie Meis wohl als RTL-Moderatorin. Aber die Wahl-Hamburgerin baut seit zwei Jahren ein eigenes Unternehmen auf und arbeitet über die großen Social-Plattformen daran, ihre Personal Brand zu stärken. Im OMR Podcast erzählt sie, wie wichtig das Fernsehen für ihre Karriere war, ob sie sich selbst als Influencerin sieht und warum sie ihre erste Unterwäsche-Kollektion exklusiv bei Amazon verkauft. Alle Themen vom Podcast mit Sylvie Meis im Überblick: Promi, Moderatorin, Unternehmerin? Wie sieht sich Sylvie Meis selbst? (ab 1:43) War es aus Marketing-Sicht schwierig, den Namen Van der Vaart – mit dem sie in Deutschland bekannt wurde – abzulegen? (ab 2:38) Wann hat Sylvie erkannt, dass ihr Name und ihre Person als Marke funktionieren können? (ab 4:12) Eigene Unterwäsche-Kollektion, die exklusiv bei Amazon verkauft wird. Warum geht sie diesen Schritt? (ab 6:21) Was muss man in so eine eigene Marke investieren, um sie auf die Beine zu stellen? (ab 7:48) Globaler Verkauf ihrer Unterwäsche-Kollektion: Wie geht Meis das gemeinsam mit Amazon an? (ab 10:39) Wie viele Verkäufe erwartet Meis nach Launch der Kollektion? (ab 12:47) Wie viel Zeit steckt Meis neben dem Moderationsjob in ihr Unternehmen? (ab 18:02) Sylvie Meis als Influencer: Reicht die TV-Präsenz, um die Reichweite dauerhaft signifikant zu steigern? (ab 20:11) Präsenz in den Print-Medien: Wie läuft die Zusammenarbeit mit Journalisten? (ab 23:39) Sylvies Blick auf das Influencer-Business: Lässt sie sich auch mal inspirieren? (ab 29:58) Wie eng ist der Kontakt zu den Plattformen wie Facebook selbst? (ab 32:39) Die Follower von Sylvie Meis sind oft auch männlich: Wie versucht sie, die Zielgruppe in den Social-Kanälen noch besser für ihr Business zu machen? (ab 35:15) Homeshopping soll ja auch immer noch gut funktionieren. Sehen wir Sylvie bald öfter auch bei QVC? (ab 37:27) Wie sehen ehemalige Partner wie Otto oder Hunkemöller ihren Weg zum eigenen Unternehmen und damit die neue Konkurrenz zu eigenen Projekten? (ab 38:28) Wie Meis Kraft aus ihren Lebenskrisen gezogen hat (ab 40:13) Ist sie immer noch HSV-Fan? (ab 45:32)

Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp
085 – Success is a Journey with Stephanie Laynes of Smooth Skin Supply

Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp

Play Episode Listen Later Nov 21, 2016 53:24


Stephanie received her esthetics license in 2003 and since then has worked in every possible job within the field. With this extensive knowledge of all aspects of the industry, Stephanie identified that her true passion is in creating hair removal waxes and skin care products. This has led to the creation of her own wholesale/distribution company, Smooth Skin Supply. In this show Stephanie really opens up and gives us a detailed rundown of each step she took to become the leader she is today. It’s packed with insights, challenges, and successes. Business InspirationA friend’s honest started her on the path. [9:39] The beginning of Stephanie’s DVD’s. [27:18] Candle Flickering MomentsHow she handled the business when she unexpectedly had her baby early. [18:29] Moving and restarting in a service based business. [20:15] Business Building InsightsA communications lesson right out of the gate. [3:40] TV/PR opportunities got her noticed while she was still working for someone else. [15:20] Look what happens when you don’t reward your superstars! [15:58] Linking with an OBGYN gave Stephanie access to a constant flow of potential customers. [17:52] How she experimented and perfected the waxing technique. [25:08] The importance of multiple streams of income. [31:09] You Tube training videos. [31:49] A money discussion. Are you paying yourself? [36:52] Success TraitDemanding herself to create balance has helped tremendously. Stephanie doesn’t allow calls or emails from work while she is home. In this way, she can be completely present and focus on family time. [44:07] Productivity/Lifestyle Tool Google Calendar (http://calendar.google.com) – a time-management web and mobile application. Recommended Reading and Listening (http://www.giftbizbook.com) Stephanie gets most of her information by searching online for articles from those she admires most such as Marcus Lemonis and Daymond John. Contact Links Website (http://www.ssmoothskinsupply.com) Facebook (https://www.facebook.com/stephanie.laynes.9?fref=ts) Instagram (https://www.instagram.com/stephanielaynes/) Twitter (https://twitter.com/stephanielaynes) YouTube (https://www.youtube.com/user/smoothskinsupply) If you found value in this podcast, make sure to subscribe and leave a review in (http://www.giftbizunwrapped.com/GooglePodcasts) . That helps us spread the word to more makers just like you. Thanks! Sue

Le Grand Changement Podcast
Podcast LGC TV présentation du Travail Collectif GLANDES SURRENALE avec Alexandra Duriez

Le Grand Changement Podcast

Play Episode Listen Later Oct 5, 2016 93:44


05/10/16 à 20H Présentation du Travail Collectif GLANDES SURRENALES avec Alexandra Duriez20396 Ce Travail Collectif GLANDES SURRENALES a pour but de favoriser l'éveil et le fonctionnement de ces glandes qui jouent un rôle majeur dans la GESTION ET LA REGULATION DES PEURS, ainsi que dans notre capacité à ascensionner. Ce travail s'inscrit dans notre thématique d'accompagnement à l'Ascension. Rappelons que l'Ascension est la capacité pour un être humain incarné d'être en pleine Conscience de toute la vibration et de toute l'énergie de son Moi-Supérieur dans sa multidimensionnalité. Thèmes abordés lors de la vibra: les glandes surrénales, sa biologie, sa fonction énergétique, mais aussi son rôle dans notre évolution et sa portée au sein du courant ascensionnel que nous traversons actuellement. Lors d'un Travail Collectif, l'action combinée de nos intentions et des forces en présence permet de co-créer une énergie de travail vibratoire profitable à tous. Cet effet levier augmente notre capacité à manifester notre Présence JE-SUIS. Pour s'inscrire au Travail Collectif du 20/10/16 : http://lgc.legrandchangement.com/viewproduit.asp?i_forfait=52769 Alexandra.

Le Grand Changement Podcast
Podcast Spécial Stop mensonges en direct avec NORA De LGC2 TV présenté par Laurent Freeman.

Le Grand Changement Podcast

Play Episode Listen Later Sep 17, 2015 176:30


Diffusé en direct le 17 sept. 2015 Le jeudi 17 septembre à - Interview de "Nora-LGC2 *Lumière sur les Mystères de l'Univers" par Laurent Freeman du site "Stop Mensonges" - à 19h00 heure de Paris (13h00 heure du Québec) Voici le lien pour participer au direct et poser vos questions : https://plus.google.com/events/c1aftl... Le site stopmensonges.com ayant des soucis technique, l'interview prévu par Laurent Freeman est donc enregistrée sur la page de la chaîne LGC2, mais elle sera disponible sur les 2 sites après le direct. Je dois avouer que ce n'est pas commun de préparer l'événement de sa propre interview mais le hasard de cette situation me fait tellement rire que je me dis pourquoi pas, j'aime bien sortir des vieux schémas quand c'est possible, et ça me donne le sourire avant même notre rencontre lors du direct ^_^ Je vous dis donc rdv au 17 où je répondrais avec plaisir à vos questions en plus de celles de Laurent, que je remercie chaleureusement de me permettre de profiter de cette opportunité d'échanger avec vous :) Site Officiel: http://www.stopmensonges.com Twitter: stopmensonges A très vite ! Nora et Laurent

GROBI.TV
GROBI.TV präsentiert Auro-3D® und INFITEC 3D - Interviews, Impressionen, Kommentare

GROBI.TV

Play Episode Listen Later Jun 1, 2014


Am 31. Mai 2014 haben wir in Zusammenarbeit mit unseren Partnern Auro-3D® und INFITEC 3D erstmalig diese neuen Technologien der Öffentlichkeit präsentiert. In diesem Video kommen unsere Besucher und Kunden zu Wort, die uns ihre Eindrücke mitteilen. Zusätzlich haben wir Wilfried van Baelen erneut interviewen können, da er persönlich an diesem Tag "sein" Auro-3D® System präsentierte.Peter Hess hat in einem 2. Raum das passive INFITEC 3D System demonstriert und wird in einem weiteren, separaten demächst von uns veröffentlichten Video, die Technologie und ihre Vorteile erklären.Wir sind Auro-3D® und INFITEC 3D Partner. Sprechen Sie uns an und erleben Sie demnächst in unseren Räumen die Revolution des 3D Sound und Bild.Hier sind die Videos von unserem Besuch in den GALAXY Studios.https://www.youtube.com/watch?v=xDcHcK84nUkhttps://www.youtube.com/watch?v=nUZncnx5Go8Ihr GROBI.TV Team Folge direkt herunterladen

Medien-KuH
Spezial im Bett mit Micaela Schäfer

Medien-KuH

Play Episode Listen Later Feb 8, 2014 15:35


Endlich hat Herr Körber einen idealen Ansprechpartner für all den TV-Trash getroffen: Micaela Schäfer war in der Stadt und plauderte kurz und kompakt über das Dschungelcamp, ihre TV-Präsenz und ihr Image. Ein Reportage-Interview im Bett. Angezogen. Fast.

Audiotravels
Audiotravels mit Henry Barchet: Beim Bergdoktor am Wilden Kaiser

Audiotravels

Play Episode Listen Later Jul 1, 2013 14:17


Beim "Bergdoktor" am "Wilden Kaiser"Das Alpen-Gebirgsmassiv „Wilder Kaiser“ ist die Kulisse für die ZDF/ORF Fernsehserie „Der Bergdoktor“. Trotz der TV-Präsenz hat die Gegend ihre Ursprünglichkeit behalten. Audiotraveller Henry Barchet hat auf seinen Wanderungen Schauspieler Hans Sigl, Maria von der Simon Alm, Lanzenhof-Wirt Toni Pirchl und Anita Salvenmoser von der Rübezahl Alm dort getroffen.The mountain range „Wilder Kaiser“ in Austria is the backdrop for the long-running Austrian-German television series “The Mountain Doctor“. On his hikes Audiotraveller Henry Barchet met actor Hans Sigl and interesting people from the area

Vivre Au Canada.tv
Vivre Au Canada.tv - Présentation

Vivre Au Canada.tv

Play Episode Listen Later Jan 27, 2010 2:21


Vivre Au Canada.tv est une WebTV ayant pour but de faire découvrir comment on vit au Canada, en pratique et qu'est-ce qu'on peut y trouver.

WAT.tv - frogzfr - Playlist FrogZ Techno PC, Mac, XBOX
Exclusivité Frogz.TV - Présentation de Foot + sur Xbox 360 - frogzfr

WAT.tv - frogzfr - Playlist FrogZ Techno PC, Mac, XBOX

Play Episode Listen Later Dec 1, 2009 7:18


Jad Berri, responsable marketing Xbox France, nous présente dans cette vidéo exclusive le service Foot + sur Xbox 360. Plus d'infos sur les jeux vidéo PC et Xbox 360 sur www.frogz.frVoir les derniers fichiers de frogzfrPartager sur : Facebook | Twitter | MySpace | Overblog | Skyrock

Paduction
Paduction TV - Présentation de la Nintendo DS Lite

Paduction

Play Episode Listen Later Jun 24, 2006 13:21


Paduction
Paduction TV - Présentation de la Nintendo DS Lite

Paduction

Play Episode Listen Later Jun 24, 2006 13:21